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11 Great Small Business Blogs That Prove ANY Business Can Do Content Marketing

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

In the past few weeks, we’ve been talking about how businesses can start their own blogs to begin successfully harnessing the power of content marketing. In the comments to some of those blogs, the most common feedback has been “this isn’t something I can do in my industry.” I disagree. Almost any industry can create an outstanding blog with topics that will engage and reward readers. “Prove it!” you say. Well, I’m about to do ...

SEO For New Website: Jumpstart Your Site Ranking Instantly

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Search Engine Optimization (SEO) is one of the most important strategic tools at your disposal when you’re creating a website. It’s important when you do launch a website that you integrate SEO strategies as soon as possible. This will benefit you not only in the short term, but also affect how your website matures. Like a fine wine or a delicious cheese, the right ingredients have to be present from the outset in order to ...

SEO Career Orientation Speakers

by c0c0nuT @ SEO Career

SEO Career interns have the opportunity to learn from some of the industry’s top professionals. Learn more about our distinguished speakers below! Raymond McGuire Head, Corporate & Investment Banking, Citi Raymond McGuire is Citi’s head of global banking, based in New York. He is responsibile for managing the coverage of Global Industries and clients, and executing [...]

5 Things Every Entrepreneur Needs to Know About SEO

5 Things Every Entrepreneur Needs to Know About SEO


Geek Flare

As an entrepreneur, you need to put your feet in several shoes. From looking into product development to marketing activity to customer support, you have to see every aspect of the business. Quite tight, isn’t it? Yes, but as an entrepreneur, this is something you must be prepared for. Now, with the era of digitization, SEO has become one of the most important aspects of marketing. For your new startup, you must be sure that you are using relevant techniques and at the same time staying away from illegal ones. The effort you put in search engine optimization helps in

Increasing Dealer Website Conversion

by Acacia Grant @ DealerOn

On Tuesday, I wrote about how website design, content, navigation, and technical problems can affect your auto dealership website conversion rate.  Your online marketing efforts can also affect the rate at which traffic on your car dealer website converts into leads.  Here’s how: Keyword Selection (SEO & PPC): People who use search engines expect to find websites that are related...

The post Increasing Dealer Website Conversion appeared first on DealerOn.

Google Local Search

by Acacia Grant @ DealerOn

Google has done a great job making their search results better and more effective for the car buyers that use their search engine, especially when it comes to local search.  As it stands now, those who search Google for a term like “Ford dealership” or “used Nissan dealer” will see local results for these terms, even if a city isn’t...

The post Google Local Search appeared first on DealerOn.

SearchCap: Amp links at large, Google AdWords demographic targeting & more

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Amp links at large, Google AdWords demographic targeting & more appeared first on Search Engine Land.

Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video

by Amy Higgins @ Online Marketing Blog – TopRank®

It might only be 1pm in the afternoon, but it’s five o’clock somewhere – a perfect time for a great dry martini. Research “how to make the perfect dry martini”, and you’ll get over 1,560,000 results. Ask a content marketer “how to tell a good story”, and you’ll get about the same quality of results [...]

The post Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video appeared first on Online Marketing Blog - TopRank®.

Google Blended Search

by Acacia Grant @ DealerOn

Have you noticed that when you use Google or other search engines the results page is showing different types of media, like video, images, local info, and web search, all on one page? This is being referred to as blended search, and it is showing up more and more on search engine result pages. Blended search gives your auto dealer...

The post Google Blended Search appeared first on DealerOn.

MyBookTable 3 is Here

MyBookTable 3 is Here

by Author Media @ Author Media Blog

The #1 WordPress Bookstore Plugin is about to get even better with Kindle Instant Preview, International Mode and Landing Page Mode.

The post MyBookTable 3 is Here appeared first on Author Media.

Search Engine Optimization – The Truth About SEO

by admin @ PromoteOne

What is SEO? Does SEO work? Why is SEO so important? If there is anyone on the planet who knows a lot about SEO (Search Engine Optimization) it’s me – no pun intended, but I wrote the book on the subject back in 1990 and coined the phrase SEO in 1988. Unfortunately however, no one […]

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

Awesome Tips From Digital Dealer 22

by Greg Gifford @ DealerOn

The Hair and I took a stroll around the convention center floor last week at Digital Dealer 22, talking to vendors and dealers about how things are changing in 2017. We had some amazing conversations, laughed a lot (you’ll see the fun stuff in next week’s video), and collected some incredible tips for dealers to help them to make this...

The post Awesome Tips From Digital Dealer 22 appeared first on DealerOn.

Mat Koenig – How to be Socially AWESOME in 2017!

Mat Koenig – How to be Socially AWESOME in 2017!

by DealerOn Podcasts @ The Dealer Power Hour

  FACT: Most dealerships are doing social marketing wrong. It’s true! And it is very likely that your dealership is one of them. Furthermore, those online missteps are costing your dealership a lot in money, time, effort, man hours and sales.  It’s 2017! It’s time you finally got serious about your social marketing program! ARE YOU READY TO LEARN HOW TO...

SEO for Dentists in Dubai

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

Are you a dental clinic in Dubai needing a proven Search Engine Optimization agency for your website? SEO Dubai is here with a proven portfolio to help get your website found in major search engines like Google, Bing and Yahoo! A quick analysis using the keyword planner tool of Google AdWords shows that there are […]

The post SEO for Dentists in Dubai appeared first on Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants.

How Social SEO Improves Your Marketing Strategy

by SEO Tips @

Social SEO practices not only boost your social media strategy, they also act as a foundation to your entire marketing strategy.

Business blog part 3: Do keyword research

by Yoni Hillen @ Webtexttool: SEO made easy for everyone

Based on the data you’ve collected by mapping the customer journey, like we explained in the previous blog, you’ll be able to look for specific subjects and keywords to write about. This process is called ‘keyword research’. This research is meant to find the ‘words’ that you should use as the ‘key’ to your blog to support the visibility in Google. You choose the right keywords by using some variables to rate your keywords, like search volume, competition and relevance...

Don’t Neglect This Basic SEO Factor

by Acacia Grant @ DealerOn

There are thousands of things to manage in each and every dealership, including your dealer website.  So much attention is devoted to leads, conversion rate, vehicle detail pages, etc., that sometimes it’s easy to forget one of the most basic SEO factors for your website – the speed at which it loads. According to KISSmetrics, 47% of consumers expect a...

The post Don’t Neglect This Basic SEO Factor appeared first on DealerOn.

Learning SEO through Books

by Bill Slawski @ SEO by the Sea ⚓

There are a few books and courses online that are free and really helpful when it comes to learning some of the things that will make you a better SEO. Knowledge can make a difference, and having an idea of how search engines work can possibly give you a competitive advantage over others who haven’t […]

The post Learning SEO through Books appeared first on SEO by the Sea ⚓.

Before Your Next Product Launch, Try These 5 Engagement Strategies

by Today's Industry Insider @ The Kissmetrics Marketing Blog

The big day is approaching! Yes, you’re about to launch your first (or maybe fifth) product. You want the experience to be perfect for your audience. What your team does before the launch is just as important as what you do on launch day. And it all starts with early engagement—spreading your message as soon […]

Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video

by Amy Higgins @ Online Marketing Blog – TopRank®

It might only be 1pm in the afternoon, but it’s five o’clock somewhere – a perfect time for a great dry martini. Research “how to make the perfect dry martini”, and you’ll get over 1,560,000 results. Ask a content marketer “how to tell a good story”, and you’ll get about the same quality of results [...]

The post Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video appeared first on Online Marketing Blog - TopRank®.

Conversion Optimization Tips

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

Digital Marketing in simple terms means “promoting your business using digital means like internet”. The 3 main goals of digital marketing strategy should be : Building your brand value by having a strong online presence Driving in relevant traffic to your business website Increasing conversion rate. You don’t have to rely only on Search Engine […]

The post Conversion Optimization Tips appeared first on Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants.

Split Your Split Testing

by Michael DeVito @ DealerOn

  Let’s talk some website optimization. Everyone knows that A/B testing (or split testing) is vital to finding out which elements of your site convert best. It’s the fine art of showing your website visitors variables of things like CTAs, banner ads, click-to-call buttons, and more so that you can pick the ones that performs the very best. But, are...

The post Split Your Split Testing appeared first on DealerOn.

The Difference between Knee-jerk SEO and What You Need from Your SEO

by Michael Martinez @ SEO Theory

Every day across the world and the Web thousands of search engine optimization professionals give employees, employers, co-workers, clients, and other SEOs their opinions on a variety of topics.  The constant flow of opinion is healthy for the industry.  If…

Greg Gifford & Shaun Raines – Beard & Hair – Ask Me Anything!

Greg Gifford & Shaun Raines – Beard & Hair – Ask Me Anything!

by Daisy Wiley @ The Dealer Power Hour

  The Bad Boys of Automotive are at it again! DealerOn’s very own Greg Gifford (“the Beard”) and Shaun Raines (“the Hair”) will close out this summer’s webinar series with a high energy dual presentation on SEO and SEM. This outstanding 1 hour webinar is a fast-paced Q&A format where these two experts will share detailed answers to all of your critical SEO and SEM questions....

How Affiliate Marketing Can Turn Your Blog Into A Money-Making Machine

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

One of the first and easiest route bloggers went when it comes to monetize their blogs is through displaying ads. While there’s nothing exactly wrong with making money through ads, another more lucrative alternative is often overlooked, especially to bloggers seek to monetize their blog for the first time. I’m talking of course, about affiliate marketing. Affiliate marketing is a way more lucrative way to monetize your blog compared to ads and it’s almost as ...

Business blog part 1: Explore your target audience

by Yoni Hillen @ Webtexttool: SEO made easy for everyone

A business blog could be a way to contact your customers through the search engine. If you write about the right subjects and design your blog to respond to the needs of your potential customer you’ll be able to ‘manipulate’ them into doing what you want them to do. SEO isn’t just keyword cramming and link spamming anymore. The heart of your new online strategy should be: ‘understand your target audience and provide the information...

Search Engine Optimization with your Website Vendor

by Acacia Grant @ DealerOn

Auto dealer search engine optimization is one of the most important things when it comes to the success of your car dealership website.  Without it, most of your potential car buyers wouldn’t be able to find your site online.  This is why your dealership website vendor needs to be well-versed in SEO, and be able to educate their dealership clients....

The post Search Engine Optimization with your Website Vendor appeared first on DealerOn.

Easy Search Engine Optimization Anyone Can Do

by Michael Martinez @ SEO Theory

It’s hard to write an article like this without talking about the need for SEO industry standards or pointing out the immense competition among SEO consultants, agencies, tool providers, and (e)book authors for your business dollars.  So I will begin…

15 Best Social Media Marketing Tools In 2017

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Social media has caused a revolution in the marketing world. Marketing has always been about communication, but communication relies as much on its format as its content. As television revolutionized advertising in the 20th century, so social media will revolutionize it in the 21st century along with social media marketing tools. Already we are beginning to see these changes, with the advent of things like content marketing, which have to change the way a relationship ...

5 Useful Online Typography Tools

by @ Web Results Advisor - Custom Fit Online

Typography in general is a complex practise that can take years to excel at. Thankfully, today we have many typography programs, apps, and extensions that can help you learn and understand more about typography.

Adwords 101: A Review of Google Ads for Search, Mobile, Shopping, Video and Display

by @ Web Results Advisor - Custom Fit Online

Google dominates the search engine industry with over 75% of all 6 billion searches made everyday. If you’ve spent anytime on the internet, you’ve almost certainly see a number of different ads served by Google.

SEO Made Simple: A Step-by-Step Guide

SEO Made Simple: A Step-by-Step Guide


Neil Patel

Guess how many blog posts are published each day. Any ideas? Over 2 million. That means 46 people have pressed publish by the time you read these 4 sentences. This makes it kinda tough to stand out. But you have to, if you want to make your blog a successful one, that is. While I …

Don’t forget the marketing part of content marketing!

by Greg Gifford @ DealerOn

In this week’s video, we talk about content marketing. Most dealers have blogs now, but they’re forgetting the marketing part of their content marketing. They’re not posting the right kind of content, and they’re not sharing links on social media. We share tips on the right kind of blog posts to write, and lots of helpful information about the social...

The post Don’t forget the marketing part of content marketing! appeared first on DealerOn.

Managing Your PPC

by Acacia Grant @ DealerOn

Last week I wrote about ways auto dealerships looking to have their pay-per-click ad campaign managed by a vendor can find the best partner that best fits their goals.  I realize that not every auto dealership will decide to go that route, so I’ve found some tips for car dealers looking to manage their own PPC accounts. You have to...

The post Managing Your PPC appeared first on DealerOn.

6 myths (and the truth!) about SEO in 2016 | NOW Marketing Group | Marketing Agency in Northwestern Ohio

6 myths (and the truth!) about SEO in 2016 | NOW Marketing Group | Marketing Agency in Northwestern Ohio


NOW Marketing Group | Marketing Agency in Northwestern Ohio

Just when you thought you got the idea of content writing down, you were probably faced with a tough question: how much do I really need to write? The internet has gone back on forth on how much content is enough. Some favor short and sweet blogs, others want you to create longer pieces of content. So how much do you need? Well, the answer is, it depends.

Automotive Market Segmenting

by Ali Amirrezvani @ DealerOn

Dealership Market Segmentation 101 One of our most visited blog posts talks about using market segmentation and customer profiles to attract used car buyers.  The study was pretty general, and split pre-owned car buyers into only four categories.  Since there seems to be an interest in the concept of market segmentation, I wanted to give a brief, simplified overview of...

The post Automotive Market Segmenting appeared first on DealerOn.

In Case of Emergency–Would Your Dealership Be Prepared?

by Ali Amirrezvani @ DealerOn

Within the past year, Maryland has been hit by an earthquake and a hurricane (in the same week!), as well as a huge snowstorm, all fairly uncommon occurrences in our state.  While DealerOn, both the office and our employees, were lucky enough to dodge any real damage, it definitely made us all think about how prepared we are for these...

The post In Case of Emergency–Would Your Dealership Be Prepared? appeared first on DealerOn.

SEO and Keyword Research. How are they related?

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

To improve your rankings in Google, the first step is to accurately determine the keywords or search queries you want to rank well for. Usually it is related to your service type or product types and their respective categories & sub categories. If you target a particular geographic region, the keywords need to include that […]

The post SEO and Keyword Research. How are they related? appeared first on Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants.

Why Segmentation is Vital to Your Marketing Success

by Sherice Jacob @ The Kissmetrics Marketing Blog

When I say “segmentation” with regards to marketing, what comes to mind for you? Chances are, you immediately think of email segmentation. Segmenting your emails is crucial to improving your customer engagement and conversion rate. But although emails are the most widely talked about segmentation type, there are countless others. Unfortunately, it’s a process that’s […]

SEO: Measuring Progress Really Matters

by dreamscape @ Dreamscape Marketing

Who would have guessed that there would be similarities between SEO and drug addiction programs? Surprisingly, there are a number of common factors. Dreamscape Marketing’s newest whitepaper, “10 Reasons Why SEO is Like an Addiction Treatment Program,” discusses this topic at length. Here’s just one example from this one-of-a-kind whitepaper: Measuring Progress Really Matters Patients don’t get better without frames ... Read More

The post SEO: Measuring Progress Really Matters appeared first on Dreamscape Marketing.

Facebook Wants Your Site to Be Mobile-Friendly

by DealerOn @ DealerOn

  If you pay attention to the world of technology and digital marketing, you’d know that anytime an internet giant like Facebook, Twitter, Google, etc talks about updating their platform, people take notice. Last week, Facebook said via its Business News Page that they will start to “prioritize” (i.e., limit) advertising space available to businesses based on how “mobile-friendly” the advertiser’s website is....

The post Facebook Wants Your Site to Be Mobile-Friendly appeared first on DealerOn.

New Year, New Focus

by c0c0nuT @ SEO Career

Starting the new year on the right foot can make all the difference, regardless of your college year. Use this checklist as a guide for your yearly goal setting. Freshmen Discover your Strengths through SEO Apply for SEO Career and begin EDGE Set goals with the help of SEO coaches Gain exposure to different business, [...]

Have Google Check Your Mobile Site for Speed & Usability

by Acacia Grant @ DealerOn

Google’s announcement yesterday about the launch of their new PageSpeed Insights’ User Experience rules is really driving home the importance of usability and site speed on your mobile website.  They’ve previously discussed how important the speed at which your website loads (both desktop and mobile) is to their algorithm – site speed can impact the ranking of a website on...

The post Have Google Check Your Mobile Site for Speed & Usability appeared first on DealerOn.

Google Patents Extracting Facts from the Web

by Bill Slawski @ SEO by the Sea ⚓

When Google crawls the Web, it extracts facts from content on the pages it finds as well as links on pages. How much information does it extract about facts on the Web? Microsoft showed off an object-based search about 10 years ago, in the paper, Object-Level Ranking: Bringing Order to Web Objects.. The team from […]

The post Google Patents Extracting Facts from the Web appeared first on SEO by the Sea ⚓.

What is Emoji Search?

by Marina Grindle @ FMG Suite

The Marketing Box gets trendy with its question this week! Brandon and Marina talk about emoji search and what it […]

Yes. Your New Year’s resolutions will fail.

by Jeff Clark @ DealerOn

  Starting a new year is exciting. It’s always filled with promise, enthusiasm and the hope that everything will be better than the year before. Many of us jump into the year with the tried and true “New Year’s resolutions” list of things that won’t ever get done. There’s been much written about why the typical resolution of “eat better”...

The post Yes. Your New Year’s resolutions will fail. appeared first on DealerOn.

[Announcement] SEOPressor’s New Website SEO Checker Is Now Live!

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

For the last 4 weeks, the SEOPressor Team have been working on a super-secret project and now, it’s ready to be unveiled! We are proud to present the latest addition to our online SEO tools – Website SEO Checker by SEOPressor. The Website SEO Checker represents the next step of evolution for the future of SEOPressor’s SEO solutions so allow me to explain it. What Is Website SEO Checker? The Website SEO Checker is a ...

How to tell if your site speed is killing your leads

by Michael DeVito @ DealerOn

  A lot of automotive website providers are touting the benefits of having a responsive website. It’s the new norm and if you’re not on board, you can kiss leads goodbye… But you can’t stop there, because site speed is what’s truly going to keep your dealership in the black. Speed – The Key To a Happy Customer Think about...

The post How to tell if your site speed is killing your leads appeared first on DealerOn.

Top 19 Local SEO Tools To Improve Your Ranking

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

SEO is incredibly important to the success of your online marketing efforts. Because of this, a lot of marketers implement various SEO tools including local SEO tools, some of which can be found for free, in order to track, measure and analyze their SEO efforts. You may already even be using some of the more common SEO tools, such as Google Analytics. However, it’s important that you don’t forget about your local SEO efforts as ...

Presentation from Brighton SEO [VIDEO]

by Greg Gifford @ DealerOn

I just got back from speaking at the largest SEO conference in the UK, and as always, we wanted to share the presentation with you. This time, we’ve got a video from the actual presentation… They streamed it live online, and we took the recording and added it to the slides (that’s why the video player is wider than normal)....

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Search Engine Optimization Techniques in 2017

Search Engine Optimization Techniques in 2017


Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

Working SEO methods in 2017 from a beginner to an expert – Detailed explanation in simple words! First lets get to know what is SEO? Search engine optimization abbreviated as SEO is an internet marketing strategy for making Google love your website and  display your site on top in Google’s Search results. By ranking on …

Barnes & Noble Has Ended its Affiliate Program (and what to do about it)

by Thomas Umstattd @ Author Media Blog

Barnes & Noble has announced that it has ended its affiliate relationship with Rakuten Linkshare and is moving to Commission Junction Affiliates by Conversant. Unlike Amazon and iTunes, Barnes & Noble outsources its affiliate program to a 3rd party. So, this means all of your B&N affiliate links will stop working if they …

The post Barnes & Noble Has Ended its Affiliate Program (and what to do about it) appeared first on Author Media.

Common Mistakes That Are Detrimental To An SEO Campaign

by SEO Tips @

A good SEO campaign can help you to dominate search rankings, keep you at the forefront of customer’s minds, and help you be thought of as a thought-leader in your industry. It’s a lot of hard work to make the most of SEO campaigns, but the potential benefits are too big to pass over. For […]

How Do I Get Found At The Top Of Google?

by admin @ PromoteOne

How do I get my website to be found at the top of search engines? Why am I not found on Google? What changes can I make to be found high on a search result? Does SEO really work? In a nut shell, these are some of the most sought after questions to anyone with […]

Social Media Time Savers for Car Dealers

by Ali Amirrezvani @ DealerOn

When I’m talking with dealers about various aspects of their online marketing strategy, the reason that they most frequently bring up for why they aren’t more involved in social media is that they or their teams don’t have the time.  I’m a strong believer in the theory that time is the new money, so I agree that sometimes there just...

The post Social Media Time Savers for Car Dealers appeared first on DealerOn.

How to get 10 results from Google Autosuggest

by Greg Gifford @ DealerOn

This week’s tip is a quick one, but it will help you be a MUCH better marketer for your dealership. One of the most important aspects of SEO and PPC is keyword research – you need to know how people search for the things you sell, so you can optimize your site and your ads. Our favorite keyword research tool...

The post How to get 10 results from Google Autosuggest appeared first on DealerOn.

SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps appeared first on Search Engine Land.

SEO Dubai explains about Google’s RankBrain algorithm!

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

What is Google’s RankBrain algorithm? Ever wondered what is RankBrain and what is its importance when it comes to search engine optimization? Let SEO Dubai enlighten you today with the working of one of the important search engine algorithms used by Google which is better at selecting pages for a query than the Google Employees! […]

The post SEO Dubai explains about Google’s RankBrain algorithm! appeared first on Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants.

DealerOn’s New Director of Search and Social

by Greg Gifford @ DealerOn

Hey, I’m Greg, the new Director of DealerOn’s SEO department. I’m a big fan of video, so we’ll be sharing lots of video content moving forward – and here’s our first video… Important Links: My Search Engine Land ComicCon Post Register for my Digital Dealer Webinar Register for my DealerOn Webinar VIDEO TRANSCRIPT Hey – I’m Greg Gifford, DealerOn’s new...

The post DealerOn’s New Director of Search and Social appeared first on DealerOn.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

Online Review Do’s and Don’ts

by kdeppe @ Deppe Communications

Online Reviews Can Help With Small Business Marketing Ever since Amazon starting using reviews, the idea of peer-to-peer recommendations has become an important and influential source of referrals for customers. Most of us have read the reviews about a company or product before buying, as it is a great way to learn about it before […]

Google Is Putting PPC Ads on the Bottom of SERP Pages

by Ali Amirrezvani @ DealerOn

One of the SEO sites that I frequently read (www.searchengineland.com) has a VERY interesting post by a  reader, LebSEO Design’s Wissam Dandan.  He has found examples of Google Adwords ads appearing at the bottom of the page for some searches. No one on our search team at DealerOn has come across these examples yet, and  judging by the information I’ve...

The post Google Is Putting PPC Ads on the Bottom of SERP Pages appeared first on DealerOn.

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Learning SEO, Summer 2017

by Bill Slawski @ SEO by the Sea ⚓

In January, I wrote a post titled, Advice Given to an Aspiring 14 Year-Old Entrepreneur Wanting to Learn SEO. I included in that post links to a number of pages that I thought might be helpful to someone learning SEO. On my walk this morning past the Omni La Costa Resort, I was thinking about […]

The post Learning SEO, Summer 2017 appeared first on SEO by the Sea ⚓.

Improve your website’s traffic and SEO

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

Increase incoming traffic along with SEO in Dubai! In addition to Google business listing of your website, local UAE business directories and classified websites are a great source of information that helps many web users in Dubai to search & find a product or a service your offer. These websites can be used to forward […]

The post Improve your website’s traffic and SEO appeared first on Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants.

Site Search: To Filter or Not to Filter?

by Michael DeVito @ DealerOn

Let’s be upfront about this: I advocate filtered site search as opposed to free form search, and here’s why. When it comes to finding things on your website, your customers are either clicking buttons or using a search box. This is true whether you sell cars, cookies, or clothes. Nearly every single person on your website looking for a particular...

The post Site Search: To Filter or Not to Filter? appeared first on DealerOn.

Does Your Website Pass the Radio Test?

by Thomas Umstattd @ Author Media Blog

When you say your website on the radio can listeners find it? Can they spell it? The radio test is not just important for the radio. Anytime someone talks about your website you want to make sure the listener goes to the right site. Here are 7 tests to see …

The post Does Your Website Pass the Radio Test? appeared first on Author Media.

Test Your Mobile Website with Google’s GoMo

by Ali Amirrezvani @ DealerOn

Google, in an effort to help small businesses ensure they have effective mobile websites, has launched “GoMo”.  This website (http://www.howtogomo.com) lets users learn about why having a quality mobile site is important, test how your site looks in its mobile version, and find resources to help if your mobile site isn’t quite up to par. I really like the option...

The post Test Your Mobile Website with Google’s GoMo appeared first on DealerOn.

How Google Instant Search Could Change SEO

by Acacia Grant @ DealerOn

As I’m sure most people have heard, Google came out with a new feature yesterday that they’re calling Instant Search.  Since the announcement has been all over the Internet, I thought I’d try to explain what Instant Search does and how it can help your car dealer website. Google’s Instant Search resembles their auto-suggest feature, where potential search terms are...

The post How Google Instant Search Could Change SEO appeared first on DealerOn.

Add a video tour of your dealership to your website

by Greg Gifford @ DealerOn

In this week’s video, we talk about giving a video tour of our brand new office… which leads to an awesome tip about sharing a video tour of your dealership on your website. Watch and learn how to make your website experience better, so you’ll stand out from all of your competitors. VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop...

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7 Things Santa Can Teach Us About Book Marketing

7 Things Santa Can Teach Us About Book Marketing

by Thomas Umstattd @ Author Media Blog

Santa can teach authors a lot about book marketing. How to dress well is not one of them.

The post 7 Things Santa Can Teach Us About Book Marketing appeared first on Author Media.

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

SEO: It Can Be Frustrating

by dreamscape @ Dreamscape Marketing

You probably never suspected that there was any connection between SEO and the addiction treatment program at your drug rehab center. Surprisingly, there are several similarities as highlighted in Dreamscape Marketing’s new whitepaper, “10 Reasons Why SEO is Like an Addiction Treatment Program.” Here’s just one example: There May Be Frustration Despite a rehab patient’s best efforts, he or she ... Read More

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5 Most Common Misconceptions About SEO - Adogy Blog

5 Most Common Misconceptions About SEO - Adogy Blog


Adogy Blog

Between the growth of e commerce and algorithm updates, there have been many conversations involving the state of SEO. Some say the practice is over, other argue that SEO is still required if you want your online business to get noticed and grow. Regardless of which side of the debate you believe, SEO remains a …

Micro-Moments: Get There Early (and bring pics!)

by DealerOn @ DealerOn

Last week, we talked about Google’s “micro-moments” and how a typical automotive shopper uses their phone or computer to move further in the purchasing funnel. As they learn more about the car they’re interested in, customer research gets more and more detailed. We’ve all heard the Google mantra, “Be there, be useful, and be quick.” But after reading this blog...

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Site Not Ranking as Well as You’d Like? Check With Google

by Ali Amirrezvani @ DealerOn

If you aren’t happy with the way your dealership website is performing in terms of search engine results (and you aren’t violating Google’s webmaster guidelines), you can ask Google to “reconsider” your site.  Essentially, you can ask Google to take a look at your site to see if it was manually marked as spam. Over the years, Google has improved...

The post Site Not Ranking as Well as You’d Like? Check With Google appeared first on DealerOn.

How to Future-Proof Your Business SEO for a Future With No SERP

by carlton @ Flagstone Search Marketing

Last updated on May 12, 2017 It’s 2019. Where is your business in the search results? Ranking in first position? Second? Third? Or are there no longer search results? The Google Crystal Ball Google has been trying to predict searchers’ and consumers’ needs since 2004, when they first introduced Google Autocomplete (the function that proposes […]

5 Ways To Make Friday Great For Business

by kdeppe @ Deppe Communications

Ah, Fridays. The day before the weekend when most everyone’s mind is focused on wrapping things up and heading out for two days of play. Except the boss, who is still thinking about how to improve sales, get better margins and keep everyone focused for the last eight hours of the week.  But Friday doesn’t […]

Mike Davenport: How to Close & Deliver 3 Cars in 1 Day

Mike Davenport: How to Close & Deliver 3 Cars in 1 Day

by DealerOn Podcasts @ The Dealer Power Hour

YUP! The title says it all! We’re going to dedicate a full hour to show you, in detail, how rock star car salesman Mike “The Louisville Chevy Dude” Davenport does just that. He should know! He does a hat trick about 5 times a month on average! To most people in the car biz it seems like a herculean feat...

Auto Dealer Websites Need a Mobile Version. Period.

by Acacia Grant @ DealerOn

Auto dealer websites need to have a separate, mobile version of their site, plain and simple.  Here’s why: Over 73 million people were mobile web users in 2009, a number that is expected to almost double by 2013. According to a study by Neilson, mobile Internet usage is increasing by 30% each year. Google has a separate search engine index...

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Dealership Long-Tail SEO Searches

by Acacia Grant @ DealerOn

A recent study by Comscore finds that the “average” search term entered into Google continues to get longer and longer.  As it stands, the average search term contains just over 3 words, and this increase in the length of search terms doesn’t appear to be slowing. This makes search engine optimization (SEO) even more important than ever for your auto...

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Learn SEO Through Forums

by Bill Slawski @ SEO by the Sea ⚓

I had someone who was reading my previous entries in my Learning SEO series ask about using forums to learn SEO. I promised that I would write a post about the value of forums in learning SEO. Back in 1998 I became a moderator of a couple of forums on small business and website promotion […]

The post Learn SEO Through Forums appeared first on SEO by the Sea ⚓.

Forget about unique content. Try actually BEING local!

by DealerOn @ DealerOn

  We’ve got another helpful article to send your way! The SEO industry is full of changes, and what worked 5 years ago doesn’t necessarily work today. Heck, 2015’s best practices have even changed in 2016, just take a look at the recent Possum, & Penguin updates. Greg Gifford, our Director of Search and Social, has some more tips and...

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How to Hire an SEO – A Great New Video from Google (That I Align With 80%)

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

Decent advice from Google in a brand new video…  I particularly like that Google discusses that there are no quick fixes for SEO and there are a lot of snake oil floating around. Learn more about my SEO services here.

The post How to Hire an SEO – A Great New Video from Google (That I Align With 80%) appeared first on Scott Clark - SEO, SEM, ORM and Content Marketing.

Tips For Ending 2016 & Starting Your 2017 Marketing Strategies The Right Way

by kdeppe @ Deppe Communications

The end is near….2016, that is. For many business owners, it is a great time to look back at their marketing activities for the prior year and begin making plans for 2017. Here’s a brief video I’ve posted that will give you some things to think about as you begin this process for your business […]

Lessons to Automotive from the Computer Industry

by Ali Amirrezvani @ DealerOn

According to recent reports, the private investment firm of Michael Dell, founder of Dell Inc, is entering the automotive retailing industry.   Jeffrey Rachor, former Pep Boys chief will be running their future dealerships of MSD Capital.  In a recent meeting of the Detroit Economic Club, Dell was asked about the outlook for Detroit’s auto industry.  “I think,” he said, “there...

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Our Italy Vacation Guide: Rome

by Krista Jones @ Davey & Krista

Visiting Italy? We highly recommend Rome! If you follow us on social media or you've visited our about page, you know pizza and wine are our love language.

The post Our Italy Vacation Guide: Rome appeared first on Davey & Krista.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Basic Crawl Management for SEO

by Michael Martinez @ SEO Theory

Crawl management is integral to search engine optimization. And yet crawl management is so poorly explained by the Web marketing community that many sites mismanage crawl.  What should be one of the fundamental areas of search engine optimization has been…

10 tips for avoiding shady SEO providers

by DealerOn @ DealerOn

Our very own Greg Gifford is at it again, blowing up the internet with his latest post on Search Engine Land. This month, he tackled the ever-present threat of the “shady SEO provider” which sadly, plagues the auto industry. His article highlights 10 tips that you can use to spot these types of shady practices and give you the ability...

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All About SEO on WordPress.com

All About SEO on WordPress.com


The WordPress.com Blog

We get a lot of questions about SEO here on WordPress.com, and no wonder — you work hard on your site and want to get the word out! SEO stands for Search Engine Optimization. SEO recommendati…

Have you seen the expanded sitelinks in AdWords?

by Greg Gifford @ DealerOn

In this week’s video, we share information about the new expanded sitelinks that have rolled out in AdWords. Watch and learn about the awesome new feature that will help you convert even more customers!

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Poor Site Search Can Shred UX (and Your Bottom Line)

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

From the “Millions of dollars down the toilet” department:  I Came across some statistics today related to ecommerce and shopping habits, specifically related to user experience in ecommerce search situations.   Behold: 16% of ecommerce websites do not support searching by product name or model number , despite those details appearing on the product page. An […]

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9 Most Common SEO Mistakes To Avoid In 2017 (And How To Fix Them)

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

SEO Mistakes. I’ve made a few. We all have, really. For anyone who works on or around the Internet, the list of common SEO mistakes is massive. Sadly though, even as these mistakes are widely known, they are still made more often than most pros in the business would care to admit. But what are some of the SEO mistakes to avoid? How can good SEO practices make your future better than your present? In ...

What all New Entrepreneurs Should Know about Working from Home

by kdeppe @ Deppe Communications

Like me, a lot of small business entrepreneurs work from home. It’s not always as easy as people think! Here are a few things to think about from guest blogger Brooke Chaplan. Working From Home Sounds Great, Right? Technology has made it easier than ever for entrepreneurs to start their own work-at-home business, often as […]

All DealerOn Sites Updated to Serve Over HTTPS

by DealerOn @ DealerOn

As of Friday, August 4, we’re excited to announce that all DealerOn websites have been updated to serve over HTTPs. This change creates a faster, more secure environment that also assists website rankings on search engines. HTTPS sites prevent intruders from doctoring with data—such as geography, IP address and device type—that transfers from DealerOn sites to user browsers. “We strive...

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Will Google’s Trusted Store Be Just Another Push for Reviews?

by Ali Amirrezvani @ DealerOn

Google is at it again.  According to the Google Operating System Blog, an unofficial source of news and tips about Google, the search engine giant will soon be launching Google Trusted Stores.  This new service is designed to make it “easy for online shoppers to identify stores that provide an excellent online shopping experience.” I have to wonder how closely...

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Prioritize your marketing channels

by Shaun Raines @ DealerOn

The Beard and the Hair are back for this week’s Wednesday Workshop video! This week, we’re talking about prioritizing your marketing channels so you get maximum return. All marketing channels are not created equal. Some work better for B2B, yet fail miserably in B2C situations. You’ve got to find the right marketing channels for your dealership and prioritize the ones...

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Differentiate Your Way to Better Mobile Ads

by Michael DeVito @ DealerOn

  Your dealership wants to attract local shoppers, and more and more frequently, those local shoppers are searching for you on a mobile device. Hopefully, your dealership has begun to invest in mobile PPC and SEO. However, if you’re treating those campaigns exactly like your traditional campaigns, you’re probably not getting as high of a return as you could. Is...

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10 On Page Local SEO Factors That Will Improve Your Local Business Ranking

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Recently, I outlined some local SEO strategy and actionable insights on making your local business ideal for ranking high on Google’s Local Results. Now, successfully ranking here still boils down to your on page Local SEO efforts. This basic setup is what provides Google with the exact information they need to rank your website in local results, and without that, you’re likely to be misidentified by search engines. Similarly, you can’t rely on just your ...

The Top Spot Guaranteed – Placement as a Featured Snippet on Google

by Thomas @ clickworker.com

Is the Featured Snippet the Holy Grail of search engine optimization? After all it earns a website placement above the first organic hit. So for that reason, we’re going to take a closer look at the Featured Snippet today. What is it exactly? How does it work? And how can you also find this Holy […]

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The Only 3 Things You Need to Know About SEO • Davey & Krista

The Only 3 Things You Need to Know About SEO • Davey & Krista


Davey & Krista

Here are the 3 things you need to know about SEO if you're just getting started or don't have a ton of time to devote to it.

6 Local Marketing Lessons Learned at San Diego ComicCon

by DealerOn @ DealerOn

  Our new Director of Search and Social Greg Gifford was lucky enough to attend ComicCon in San Diego a few weeks ago (we’re all pretty jealous). He’s also a columnist for Search Engine Land, and his latest article shares 6 important local marketing lessons from ComicCon. He uses actual examples from the vendors at ComicCon to point out the...

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Local SEO vs. Traditional SEO

by Greg Gifford @ DealerOn

Did you know that Google treats some businesses differently than others? In this week’s Wednesday Workshop video, we explain how Local SEO is different from Traditional SEO… using pizza. Watch the video and learn an incredibly simple way to demonstrate how Google serves up local search results, even if a city isn’t included in the search query. Since Google treats...

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3 Things You Need to Know About SEO This Year

3 Things You Need to Know About SEO This Year


Marketo Marketing Blog - Best Practices and Thought Leadership

There may not be a total SEO shakeup in the near future, but here are 3 big things to take into account as you develop your SEO strategy.

How to Pitch: Amtrak’s The National

by Leah Paul @ Mediabistro

Circulation: 5 million Frequency: 6x/year Special Issues: None Background: Amtrak’s The National launched in October 2016 with the intent to tell stories about the culture and industry that is defining life along America’s rails, according to Alex Hoyt, executive editor. The onboard publication is targeted to travelers who are headed to any of Amtrak’s 500...

The post How to Pitch: Amtrak’s The National appeared first on Mediabistro.

SEO Tips for Car Dealers Looking Ahead

by Ali Amirrezvani @ DealerOn

Google+ has been promoted lately by many in the SEO industry as a “must-do” for local businesses to help their search engine optimization efforts.  While an important tool for SEO moving forward, there are other areas your dealership can utilize to keep your search engine optimization on the cutting edge.   Here are a couple of additional things your car...

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Search Engine Optimization for Google’s Caffeine Update

by Acacia Grant @ DealerOn

Now that Google’s search engine update, Caffeine, is live everywhere, a lot of people have questions about how it will impact search engine results, and more specifically, what car dealers can do to better optimize for this update. I wanted to answer both questions, so let’s start with how Caffeine will impact search engine optimization in general.  Caffeine is an...

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A Different Take on Call Tracking

by Ali Amirrezvani @ DealerOn

I recently wrote about how important it is to keep the NAP (name, address, phone number) the same across all local listing sites.  Typically this isn’t a problem, but if your dealership wants to use tracking numbers for auto dealer website, you usually won’t be able to keep your NAP the same across the board. Luckily, a call measurement firm,...

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Google Explains How Paid Search Auction Works

by Ali Amirrezvani @ DealerOn

Working in a dealership, you have a million more important things to worry about than how Google’s Paid Search Auction works. But your dealership is probably spending thousands of dollars a year on paid search because it’s a proven, high ROI marketing channel for your dealership. Google’s Chief Economist, Hal Varian, just put out a quick, new video updating how...

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How to Become a Rockstar: Interview with Manafest

How to Become a Rockstar: Interview with Manafest

by Jeff Goins @ Goins, Writer

Attending a live concert makes you wonder what it'd be like to stand on stage, surrounded by your band, playing to a crowd of screaming fans. Few people have never fantasized about being a rockstar in their own way, but how is it possible? In a world saturated with distractions and noise, it's difficult to stand out from the crowd. With barriers to entry in every industry nearly obliterated by the Internet and social media, everyone has a voice. Which is both a challenge, and an opportunity.

Automotive Sales Targeting

by Ali Amirrezvani @ DealerOn

Get to Know Your Customer The 2008 Pied Piper Prospect Satisfaction Index® U.S. Auto Industry Study set out to study how customers were treated while shopping for new vehicles.  They used mystery shoppers to visit auto dealerships nationwide who reported back about the customer service they received.  Among many other, interesting facts, the study found that auto sales people were...

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Three Easy Ways to Start Building Local Links

by DealerOn @ DealerOn

  This post was written by our Search and Social Team Manager, Steve Shackelford. To hear his recent webinar, “SEO for Noobs,” click this link. So, you’ve decided to start building local links. Welcome to the wide, wonderful world of competitive link building. The good news: your dealership is probably already doing a lot of great things that are helping...

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The Myth of the Google Update

by Michael Martinez @ SEO Theory

People have been chasing search engine algorithms since the 1990s.  They won’t stop even though the algorithms are more elusive now than ever before.  Nonetheless, Web marketers should approach all unofficial announcements and analyses of search algorithm updates and effects…

Details about the latest Google update

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we share updated info about Google’s latest update to its search algorithm. Back in September, Google rolled out (the unfortunately named) Possum Update, which changed several elements of local search results. My friend Joy Hawkins (one of the smartest Local SEO experts out there – go follow Joy on Twitter) has done extensive research...

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3 Things You Need To Know About SEO & Affiliate Marketing | Skimlinks

3 Things You Need To Know About SEO & Affiliate Marketing | Skimlinks


Skimlinks

Explaining why affiliate marketing and content monetization will not affect your SEO or PageRank when you work with Skimlinks

5 Lies You Tell Yourself About Your Analytics (And How to Fix It)

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Consulting data is good. But being a slave to data is not. There is such a thing as being too data-obsessed. Confirmation bias pops up. And you miss the good, albeit, intangible stuff that comes along with your efforts. The solution is to uncover those biases and misunderstandings that lead you astray. It’s not easy. […]

Voice Search Optimization: A Step-By-Step Guide For You

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

As Azfar pointed out last week, voice search is more popular than ever. Almost every major technology brand is using voice search in one form or another, with Apple’s Siri, Google’s Voice Search, Amazon’s Alexa, and Microsoft’s Cortana all aiming to different extents to act as a virtual assistant. Voice search has some useful applications, and it’s used differently to normal searches. What we do know however that it is used a lot. 55% of ...

SEO Whitepaper: the best whitepapers to learn about SEO

SEO Whitepaper: the best whitepapers to learn about SEO


Webtexttool: SEO made easy for everyone

We will give you an overview of the the best SEO whitepapers and show you how to effectively use SEO to grow your business

You’ve got to own your dealership’s backyard

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we’re back to talking about SEO and local search results. Far too many dealers spend all of their effort trying to show up in searches in nearby (larger) cities or metros – while ignoring their own town. It’s important to own your own backyard before you go after your neighbor’s. With the recent updates...

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How to Spot (and Use) the Invisible Power of Influence: Interview with Jonah Berger

How to Spot (and Use) the Invisible Power of Influence: Interview with Jonah Berger

by Jeff Goins @ Goins, Writer

People want to believe they are good at making their own decisions. From what they buy to who they vote for. It's easy to see other people being influenced, but we have difficulty seeing it in ourselves. We tend to hold a curmudgeonly attitude when it comes to being influenced or manipulated. And yet, everyone wants more influence. We hear a lot of people talking about how to become an influencer, and how to engage with influencers. It's seems like the Age of the Influencer.

Pull Demographic Data from Your Google Analytics

by Chris Deringer @ DealerOn

Almost every month Google provides some new, interesting, beneficial improvement to Google Analytics. In late 2013 Google began providing rich data about the demographics and interests of your website traffic. At DealerOn, we’re always trying to use data to improve the customer experience for our dealers, so I wanted to show you how to use Google Analytics Demographics information so...

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Marketing To Millennials: 6 Valuable Tips For Marketers

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

If you haven’t started thinking seriously about how to market to Millennials/Generation Y with the Millennials marketing strategy, it’s high time to factor them into your planning. Why? Two big reasons: One, millennials are already the largest generation in the world. With roughly 80 million in the US alone, they officially displaced Boomers a few years ago, and more of them are entering positions of power and economic strength every year. Economically speaking, their ranks ...

More Reasons Your Car Dealership NEEDS an Optimized Mobile Website

by Ali Amirrezvani @ DealerOn

While at NADA, I heard quite a bit of buzz about mobile websites. Does my dealership need one?  If I already have one, do I need to actually optimize it?  Is mobile traffic really growing as rapidly as everyone says it is?  Should I be making my car dealership’s mobile website a priority to sell more cars? The answer to...

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What is SEO (search engine optimization)? - Definition from WhatIs.com

What is SEO (search engine optimization)? - Definition from WhatIs.com


WhatIs.com

Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly.

The best tips for data enhancement and data validation for your online business – Part 1/2

by Thomas @ clickworker.com

Internet business needs data in the same way a baker needs flour. Companies working successfully on the Internet appreciate well-structured and comprehensive customer data. These include contact data as well as information about hobbies, preferences, profession, purchase behavior, etc. Detailed and correct product data are also essential to online shops. Whether customer or product data, […]

The post The best tips for data enhancement and data validation for your online business – Part 1/2 appeared first on clickworker.com.

Prove you need SEO with simple math

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop video, we’re sharing a simple tip for proving the necessity for SEO. We’ve shared the pizza delivery SEO example in a past video, but that only showed how Local SEO works. This time, the simple example shows exactly why SEO is important for your dealership. It’s a simple math equation, so even if someone doesn’t...

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List of useful SEO tools recommended by SEO Dubai Company

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

At SEO Dubai our experts use a variety of SEO tools to manage & maximize the performance of our SEO work done for our clients. The most important of them all are Google Analytics & Google Search Console which are provided by Google. Our SEO consultants use a list of additional tools in our Dubai […]

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The Top 10 Best Resources to Learn About SEO | VerticalResponse Blog

The Top 10 Best Resources to Learn About SEO | VerticalResponse Blog


Vertical Response Blog

To help you learn more about SEO, we've put together a list of the 10 best resources on the subject.

Check out our new Local SEO Guide

by Greg Gifford @ DealerOn

Grab a copy of our SEO guide today! Download the guide now In this week’s Wednesday Workshop video, we talk about the release of our new book about Local SEO… OK, so it’s an e-book, and we’re not done writing it yet – but the first section is finished, and we’re releasing it as a stand-alone guide! The first section...

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Local SEO: How To Harness The Power Of Yelp To Boost Rankings

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Yelp is a social sharing and recommendation app that helps people find the best events, restaurants, bars, clubs and pop-ups. If you run a business that relies on local search traffic for the majority of your custom, then Yelp is an essential asset to your business’ online strategy. Launched in 2004, Yelp is the go-to resource for millions of visitors to look for information about local businesses. It allows users to check-in at businesses, rate ...

The social media changes you need to know for July 2017!

by NOW Marketing Group @ NOW Marketing Group | Marketing Agency in Northwestern Ohio

Every month, we bring you the latest updates and changes on the most popular social media platforms. These platforms aren’t static and you need to know what’s happening on them so you can adjust your social media plan accordingly. LinkedIn has added native video One of the most talked about changes, LinkedIn will now allow […]

The post The social media changes you need to know for July 2017! appeared first on NOW Marketing Group | Marketing Agency in Northwestern Ohio.

SEO Checklist by the best Search Engine Optimization agency in Dubai

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

Search Engine Optimization is also known by terms such as Search engine ranking, SEO, Organic Search & Natural search. It is done one your website to gain a higher position (or ranking) in the organic/unpaid search engine results for target search terms. SEO checklist – website technique For better search engine visibility, it’s important that […]

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The Truth About SEO for Financial Advisors

The Truth About SEO for Financial Advisors


FMG Suite

Advisors have spent thousands of dollars in hopes of increasing their SEO, but is it helping? Here's the truth about SEO for financial advisor websites.

If It’s Too Good To Be True…

by dreamscape @ Dreamscape Marketing

Addiction treatment programs and search engine optimization have little in common. Of do they? Upon closer inspection, there are actually many similarities. Dreamscape Marketing has worked with some of the most successful drug rehab centers in the country. Based on our knowledge and experience in the drug rehab industry, we’ve discovered some interesting similarities between SEO and addiction treatment that. ... Read More

The post If It’s Too Good To Be True… appeared first on Dreamscape Marketing.

SEO & Content Management Systems (CMS)

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

A Content Management System (also called as CMS) allows a user to add/modify text, image & media content in their website without the need for writing long HTML codes for each page. Many CMS like WordPress have plugins like Yoast SEO to assist in search engine optimization of the website. It is important that your […]

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The Best SEO Conferences to Attend in 2016 [VIDEO]

by Greg Gifford @ DealerOn

It’s time for the final Wednesday Workshop video of 2015! Since we’re just a few days away from the new year, we wanted to share a list of the best SEO conferences to attend in 2016. We know that a lot of dealers prefer to handle their own SEO, and the best way to stay up to date on best...

The post The Best SEO Conferences to Attend in 2016 [VIDEO] appeared first on DealerOn.

We Love SEO So Much, We Wrote a Book On It

by DealerOn @ DealerOn

  We’ve been kinda busy. Doing what? Writing a book, of course. We asked our Director of Search and Social, Greg Gifford, what dealers needed to know most when it comes to digital marketing. His answer: “Dealers absolutely need local SEO, not just traditional SEO, to make it in today’s world of online searching.” Local SEO is a more complex...

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Use Digital Marketing Videos To Dramatically Increase the Return on your Marketing Budget

by Br3vity @ Brevity Digital Design & Branding

Video Content has Taken Over Video Can Improve Your Marketing Video Content is taking over the world of digital marketing. According to YouTube, mobile video consumption rises 100% each year due to the need for convenient access to information across all devices. Search engines and social media platforms are prioritizing […]

The post Use Digital Marketing Videos To Dramatically Increase the Return on your Marketing Budget appeared first on Brevity Digital Design & Branding.

How Voice Search Is Changing Digital Marketing?

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

A couple of weeks ago, Azfar rightly pointed out that voice search isn’t going to radically alter search engine optimization. Voice search and SEO consultants can stay friends, for now. He’s right of course, but we’ve both explored the changes voice search will bring about. Make no mistake, digital marketing is going to change as a result of voice search. Why? Because it’s already here. Some of you may be wondering, what is voice search? ...

Tips to create high quality websites for Dubai audience

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

Google loves to show only relevant high quality trusted websites in search results for a searcher’s query. For businesses selling products or services in Dubai, a successful Search Engine Optimization (SEO) plan starts with creating a unique and useful website that your target audience will love. There are many benefits in having a useful, content […]

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What Can You Do With Great Rankings, But Low Website Traffic?

by Ali Amirrezvani @ DealerOn

Many dealerships focus their search engine optimization reporting on how well they are ranking for certain terms.  As long as they show up on Page 1 of Google’s search results, they are happy.  While search engine page ranking is an important part of every dealership’s online marketing efforts, what happens if your auto dealer website is showing up on page...

The post What Can You Do With Great Rankings, But Low Website Traffic? appeared first on DealerOn.

These ARE the Domains You’re Looking For…

by DealerOn @ DealerOn

  Let’s talk about websites. Specifically, your site domain, which is located just to the right of the “www.” Now, whether you built your own website or just manage one for your company, odds are that a lot of work went into choosing the domain. It should be easy to spell, typo-resistant, and memorable. Stamps.com is a great example, because...

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7 Ways Author Websites Irritate Readers (and what to do about it)

by Thomas Umstattd @ Author Media Blog

Have you ever been irritated by a website? Did you know that readers may be having that exact same experience when they visit your website? Ticking off your website visitors is a bad way to get more readers. Here are seven ways author websites annoy visitors and what to do …

The post 7 Ways Author Websites Irritate Readers (and what to do about it) appeared first on Author Media.

Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations

by Joshua Nite @ Online Marketing Blog – TopRank®

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you’re going or what you plan to do when you get there. But anyone happily anticipating the screening, boarding, and flying part—well, I’ll have whatever vitamin supplement they’re on. If you’re headed to Content Marketing World, odds are [...]

The post Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations appeared first on Online Marketing Blog - TopRank®.

Make the Most of Your Summer with Carla Harris’s 10-Week Plan

by c0c0nuT @ SEO Career

During in-person training, the SEO Career Class of 2017 learned how to make the most of their summers and all that SEO has to offer. Carla Harris, SEO Career Class of ’82, laid out her expert tips in a 10-week plan, starting with week one and following all the way through to getting the offer. [...]

Google’s Panda Update Hits Press Release Effectiveness

by Acacia Grant @ DealerOn

Many small businesses, including car dealerships, use press releases as a way to add to their search engine optimization. In fact, 3 years ago, DealerOn even recommended dealerships use a press release strategy. However, with Google’s recent algorithm changes, press release sites no longer have the search engine benefits they once did, unless and until they are able to fix...

The post Google’s Panda Update Hits Press Release Effectiveness appeared first on DealerOn.

The Responsive Experience: What Car Buyers Really Want

by Ali Amirrezvani @ DealerOn

Much of what has been published over the last couple of years about responsive website design has surrounded its effect on search rankings. Google has made it very clear that they want, at a minimum, a uniform URL structure that presents the same basic information to people regardless of device. That is at the low end of what they deem...

The post The Responsive Experience: What Car Buyers Really Want appeared first on DealerOn.

Everything Hinges On Your Password

by admin @ PromoteOne

What you’re about to read will undoubtedly be one of the most important thing you’ve ever read. You’re probably saying to yourself… “Really? One of the most important things I’ve ever read? Give me a break”. Keep reading and at the end of this article, tell us if you think we’re wrong. In today’s world, […]

Digital Dealer 22 – We Came, We Spoke, We Conquered

by DealerOn @ DealerOn

  Last week was the 22nd Digital Dealer conference, held in Tampa at the downtown convention center. And it was awesome. From Tuesday to Thursday, Tampa was packed with speakers & panels geared for ONE thing: making dealers smarter about doing business online.  Companies from all areas of automotive showed up – but as usual, DealerOn was the only one with...

The post Digital Dealer 22 – We Came, We Spoke, We Conquered appeared first on DealerOn.

C2C E-Commerce: Advanced Strategies To Stand Out From The Crowd

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

We’ve all heard a lot about business to business and business to consumer sales, but what about consumer to consumer? Thanks to the age of the internet, consumer to consumer e-commerce is now a booming industry. One of the main advantages of consumer to consumer sales compared to B2C model for example, is that it is easy to start. Anyone anywhere anytime can sign up to eBay or Etsy, create a listing and sell something. ...

How to Get the Most From Your Dealership YouTube Channel

by Ali Amirrezvani @ DealerOn

Having a dealership YouTube channel is important for many reasons (as I touched on last year), but once your dealership has a channel, what do you do next?  Here are some tips and best practices to help your dealership’s YouTube channel get better search engine visibility:   Upload Regularly: Just like a blog, YouTube channels that are updated regularly will...

The post How to Get the Most From Your Dealership YouTube Channel appeared first on DealerOn.

Content Marketing Trends You Should Follow

by Avail @

Content is king, and it's important to have quality content on your website. Read here to learn about content marketing trends you should be following.

Can Knowing Google’s Market Share Help With Your Dealership Marketing Plan?

by Ali Amirrezvani @ DealerOn

Google seems to be everywhere lately, especially with their introduction of +1 and Google Plus.  Many people have so many different aspects of their life integrated into the search engine (email, social network, search engine, calendar, document management, etc) that sometimes it is hard to remember how we ever got along without it. Most estimates put Google’s search market share...

The post Can Knowing Google’s Market Share Help With Your Dealership Marketing Plan? appeared first on DealerOn.

How to Secure a WordPress Site Against Hackers

by Michael Martinez @ SEO Theory

WordPress gets a bad rap from people who complain that it’s not secure.  In more than 40 years of working with computers I have never met an application or operating system that could not be hacked.  I used to be an…

The New Google Plus Update [VIDEO]

by Greg Gifford @ DealerOn

Google Plus is about to roll out a massive update – you can view a preview right now. This week’s Wednesday Workshop video explains what’s changing and how the massive differences will effect your dealership. You’ll need to update a few links on your site, so make sure you watch! VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop with DealerOn....

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30 Things I Love About Davey

by Davey & Krista Jones @ Davey & Krista

It’s Davey’s birthday and it’s a big one. Thirty. Three decades of life. Before this business was “Davey and Krista”, it was just me for a long time and after more than two years of working together, I’m not sure how I ever got along without Davey.  I’m so thankful that we get to work […]

The post 30 Things I Love About Davey appeared first on Davey & Krista.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

by Today's Industry Insider @ The Kissmetrics Marketing Blog

For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do. Not all of these things were personal ‘mistakes’ per se. Some were top […]

What Social Media Marketers Get Wrong About SEO: The 4 Biggest Mistakes

What Social Media Marketers Get Wrong About SEO: The 4 Biggest Mistakes


Hootsuite Social Media Management

We consulted Hootsuite’s resident SEO expert, Zak Ramdani, on the biggest SEO mistakes marketers make—and how to avoid them.

Have you heard about the updates to AdWords Editor?

by Greg Gifford @ DealerOn

If you’re a PPC Jedi, chances are you probably use Google’s AdWords Editor. In this week’s video, we talk about the recent updates made to the Editor and why they’re exciting. VIDEO TRANSCRIPT Hey… hello internet, and welcome back to another Wednesday workshop from DealerOn. S: Some of you PPC addicts out there are familiar with Adwords Editor and I’m...

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I’ll Be Speaking at the “Super Therapy Session for Advanced Local Marketers” at SMX West 2015

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

“Let’s Talk Local Search: Super Therapy Session for Advanced Local Marketers (#smx #24D)” Local search is like a problem child. One day all’s well. The next you’re facing a new crisis that threatens to complicate your relationship with clients or management. Need to talk? Join our panel of all–star local search pros for this group […]

The post I’ll Be Speaking at the “Super Therapy Session for Advanced Local Marketers” at SMX West 2015 appeared first on Scott Clark - SEO, SEM, ORM and Content Marketing.

Tips for Car Dealers Taking a Fresh Look at Your SEO

by Ali Amirrezvani @ DealerOn

The process of maximizing the amount of traffic and leads that your website generates from Google can be daunting.  Here are some basic things that our SEO team at DealerOn recommends focusing on if you are either changing website providers, contracting with a SEO or PPC vendor, or simply taking the pulse of the performance of your site and marketing...

The post Tips for Car Dealers Taking a Fresh Look at Your SEO appeared first on DealerOn.

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

Google PPC Quality Score

by Acacia Grant @ DealerOn

Google assigns (and continually tweaks) Quality Scores to the websites and landing pages used by customers who purchase ads on their search results pages.  Quality Scores are a frequent topic of conversation in the search engine marketing circle, but are they really that important? The short answer is definitively YES!  Quality Scores affect how much you pay per click as...

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Google +1: Now in PPC Ads and Affecting Search Engine Ranking

by Ali Amirrezvani @ DealerOn

I’ve been seeing the Google +1 button appearing on more and more websites since it was released a few months ago.  Recently, I’ve even seen it as an option for paid search ads. If I perform a search while signed into my Google account, the +1 button appears as a part of the actual PPC ad. This seems to be...

The post Google +1: Now in PPC Ads and Affecting Search Engine Ranking appeared first on DealerOn.

Don't Believe All the Crap You Hear About SEO (Search Engine Optimisation)

Don't Believe All the Crap You Hear About SEO (Search Engine Optimisation)


Green Umbrella

If you are keen on optimizing your website for Google rankings, then please be aware of these nine SEO myths.

Why should you attend Social Media Week Lima 2017?

by NOW Marketing Group @ NOW Marketing Group | Marketing Agency in Northwestern Ohio

The real question is why not? SMWL17 is about to be our best one yet! Have you gotten started with your social media game plan only to learn that best practices have already changed? Social media, and internet technology in general, isn’t static. What worked last year won’t cut it this month. You need ongoing […]

The post Why should you attend Social Media Week Lima 2017? appeared first on NOW Marketing Group | Marketing Agency in Northwestern Ohio.

Quality Signals that May have Affected the March 2017 Google Fred Update

by Michael Martinez @ SEO Theory

Googler Gary Illyes declared that unless otherwise given a name by Google ALL of their search “updates” will be referred to as “Fred”.  He was joking but, honestly, I like that.  Some years ago I wrote a brief article titled…

The Secret to Writing Awesome Local Content

by DealerOn @ DealerOn

  Do you read your web content out loud before hitting “publish?” This week, Greg Gifford has another blog post for us over at Search Engine Land asking this very question. The fact of the matter is that even though content signals from your website are arguably the most important part of your local SEO strategy, not many websites actually have quality content. In fact,...

The post The Secret to Writing Awesome Local Content appeared first on DealerOn.

Advanced SEO Techniques for 2017

by Michael Martinez @ SEO Theory

What makes an SEO technique “advanced”?  That’s a question I ask myself every year.  A lot of the “advanced” methods I first shared ten years ago, while still relevant today (because good SEO doesn’t change), are so widely used now…

Why Small Businesses Should Care About SEO

by Louis Crisci @ Saibot Media

How To Do SEO For Existing Website And Increase Your ROI

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Many people create a website with their own set of preferences, which generally tend to include the visual design and the information they want to get across. These two things have a fraction of the impact of SEO, but because they’re considered ‘artistic’ as opposed to ‘technical’, it’s easier to get creative with them, so people are more motivated to do them. That’s a mistake. But don’t worry! It’s one that you can easily start ...

Tips for Avoiding Over-Optimization Penalties on Your Dealership Website

by Ali Amirrezvani @ DealerOn

Google announced a few months ago that they were going to start penalizing websites that were deemed to be over-optimized for SEO as an attempt to “level the playing field”.  While many auto dealer websites shouldn’t have an issue with this (your site provider should not only be up to date on Google’s latest algorithm changes, but make sure your...

The post Tips for Avoiding Over-Optimization Penalties on Your Dealership Website appeared first on DealerOn.

The most important SEO facts that matter

by Hilde @ Webtexttool: SEO made easy for everyone

How to find the most interesting keywords for SEO?

by Yoni Hillen @ Webtexttool: SEO made easy for everyone

Stop tracking keywords… Start tracking impressions

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we continue the discussion we started a few weeks ago with our video that talked about customers using different terms to search for dealerships. Once again, we point out that your customers are seeing different search results than what you’re seeing in your rank tracker. Instead of obsessing over the ranking results, you should...

The post Stop tracking keywords… Start tracking impressions appeared first on DealerOn.

How Are The Top 3 DUI Lawyers Getting New Clients Every Day?

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

What I am about to reveal is sensitive marketing information from some of the top advertisers in the DUI space. If you are easily offended or a sensitive attorney then close this page down right now. You won’t like what you’re about to find out. Not because there is anything shady about it. You will […]

The post How Are The Top 3 DUI Lawyers Getting New Clients Every Day? appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

Why you Should be A/B Testing

by DealerOn @ DealerOn

  There has been some buzz around the conversion topic lately. Most internet marketers should know that conversion rate optimization (CRO) is important to their efforts online. Whether you think website conversion rate per form submission is the ultimate measuring stick for website performance or if you have a difference of opinion to what is measured as a conversion. We...

The post Why you Should be A/B Testing appeared first on DealerOn.

Search Engine Optimization: The Truth About SEO

Search Engine Optimization: The Truth About SEO


Online Marketing Blog - TopRank®

I've been in the business of SEO for about 12 years and have worked with hundreds of companies of all sizes. I cannot be anything but biased towards the be

DealerOn HTML5 Compliancy

by Acacia Grant @ DealerOn

Over the past few weeks, we’ve had a few of our auto dealer website clients have asked what we are doing to keep up with the advances with HTML 5.  Since it seems to be a topic of concern for multiple dealers, I wanted to share what DealerOn is working on. First, most people that are asking about HTML 5...

The post DealerOn HTML5 Compliancy appeared first on DealerOn.

New AdWords Ad Types – Wednesday Workshop

by Greg Gifford @ DealerOn

Did you hear about the new ad types released by Google? This week’s Wednesday Workshop video explains the new ads and how you’ll need to think about changing your PPC strategy. VIDEO TRANSCRIPT Welcome back to another Wednesday workshop with… DealerOn. Inspired by the recent blog article written by our Director of SEM… This week. I’ve got some mobile specific...

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The Secret to Title Tags and Metadescriptions

by Krista Jones @ Davey & Krista

The last time you searched for something in Google, you probably looked to two places in the search results to get an idea of what each result was about: title tags and metadescriptions.

The post The Secret to Title Tags and Metadescriptions appeared first on Davey & Krista.

Setting Up Local Listings in Search Engines (Besides Google)

by Ali Amirrezvani @ DealerOn

Most people tend to focus a lot of their local search engine marketing for their auto dealer website on Google Places.  While it’s true that a lot, if not most, of your search  traffic comes from Google, it’s still important to make sure your dealership is properly optimized for the other major players as well. Here are directions to set...

The post Setting Up Local Listings in Search Engines (Besides Google) appeared first on DealerOn.

The Ultimate Crowdfunding Course for Authors Is Here

by Thomas Umstattd @ Author Media Blog

We’ve spent quite a bit of time at Author Media talking about crowdfunding— what it is, how awesome it is, and how to make it happen. A few months ago, we turned that talk into action, and put our own “Crowdfunding Is Awesome” theory to the test in just about the most meta …

The post The Ultimate Crowdfunding Course for Authors Is Here appeared first on Author Media.

5 Local SEO Strategies To Capitalize On Voice Search

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

We’re living in a time of exciting developments in artificial intelligence. Machine learning algorithms are becoming more and more advanced, and can now interpret our intentions which a much greater understanding of context. Businesses are starting to practice voice search SEO too. This makes a smart, conversational user interface, like those seen in science fiction, come ever closer to being a reality. Already, automated speech recognition has made huge leaps. The accuracy of these programs ...

DealerOn Speaking Schedule

by Greg Gifford @ DealerOn

The spring conference season is in full swing, and The Beard and the Hair are on the road spreading knowledge about SEO and PPC. This week’s Wednesday Workshop video shares all of the spots where you can check out DealerOn live and learn some in-depth tips to help your dealership kick some butt in 2016. VIDEO TRANSCRIPT Welcome back to...

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SearchCap: Yelp hits Google again, link building & SMX East preview

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

Ten Things You Must Know about SEO -Dealer.com

Ten Things You Must Know about SEO -Dealer.com


Dealer.com

There are so many ways to optimize your website—way to many to list here. But here are 10 key best practices that dealers should know when creating an SEO strategy.

Why Small Businesses Should Care About SEO

Why Small Businesses Should Care About SEO


Saibot Media

The Small Business Authority recently conducted a survey in which they found less than 50% of small business owners believe that their... #SEO #SaibotMedia #SmallBusiness

Tweet or Tweet Not, There is No Try

by Shaun Raines @ DealerOn

If you’re new to Twitter, let me be the first one to welcome you to 2007. Actually, Twitter officially launched in the summer of 2006, and has steadily grown into a social network with 255 million active monthly users. Twitter’s mission is to give everyone the power to create and share ideas and information instantly, without barriers. Think about that....

The post Tweet or Tweet Not, There is No Try appeared first on DealerOn.

Voice Search: What Marketers Really Need To Know

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Have you talked to your computer today? If not, you may actually be in the minority. A surprisingly quiet (given the subject matter) revolution in the nature of web-searching and SEO has been going on for the last few years, one which has gone surprisingly under-reported in the world of marketing. That revolution is, of course, voice search and other voice-driven computer interfaces. Exact numbers are hard to come by and tend to vary significantly ...

The Future of AI and Chatbots: What Comes Next?

by David Reimherr @ Social Media Explorer

The world has Siri. The world embraces Alexa. Cars are driving themselves, sort of. So, what’s next for artificial intelligence? What about chatbots and customer service? One person that has a handle on the future...read more

The post The Future of AI and Chatbots: What Comes Next? appeared first on Social Media Explorer.

Can you have too much Local SEO content?

by Greg Gifford @ DealerOn

My monthly column over at Search Engine Land is back in full force for the summer, and today we’re talking about dumping too much content onto your website. What am I talking about? Well, content is super important to your Local SEO strategy, but it’s not a catch-all cure that will immediately boost your rankings. Problem is, I’ve been seeing more...

The post Can you have too much Local SEO content? appeared first on DealerOn.

Google’s new mobile PPC ad type – and what it means for you

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we’re talking about Google’s new (kinda) mobile model ads. While they were “released” a little over a year ago, they weren’t really showing up for quite a while, but now they’ve been re-introduced and they’re out in full force. The ads feature a swipeable image carousel with captions, as well as several call-to-action buttons....

The post Google’s new mobile PPC ad type – and what it means for you appeared first on DealerOn.

Google Offers–Just Another Groupon?

by Ali Amirrezvani @ DealerOn

Last week I wrote a post about Google Local Portal in Portland.  If you’ve already read it, you might have seen mention of Google’s new service for businesses: Google Offers.  Google Offers appears to be similar to Groupon and other discount offering services — it allows you, as a small business owner, to get your business “in front of thousands...

The post Google Offers–Just Another Groupon? appeared first on DealerOn.

How to Turn Non-Marketers into Awesome Social Sellers

by Ryan Kh @ Social Media Explorer

It’s not strictly marketing and it’s not strictly sales. We’re talking about social selling; that new hybrid discipline that is becoming increasingly important for so many brands. At the bottom of this trend is a...read more

The post How to Turn Non-Marketers into Awesome Social Sellers appeared first on Social Media Explorer.

SEO Presentation from Digital Dealer 20 [VIDEO]

by Greg Gifford @ DealerOn

Download the slides here Whether you didn’t make it down to Florida for Digital Dealer or you just want to watch it again, here’s a copy of my SEO presentation from last week. It’s about 50 minutes long, so make sure you’ve got time to watch, but I share several advanced tips that I’ve never talked about before. You definitely...

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Google’s Major SEO Changes in 2012

by Ali Amirrezvani @ DealerOn

Google is constantly evolving their algorithms and search engine focus, and 2012 was a year full of changes your dealership needed to be aware of.  Here are some of the major changes Google made this past year: Increased Focus on Reputation & Trust Google made algorithm changes to penalize sites that didn’t have credible and relevant content, design, and external...

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Local SEO Presentation From Confluence Conference

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop video, we’re sharing another recent presentation on Local SEO. I presented at the Confluence Conference in Oklahoma City recently, and this time they filmed my presentation. We’re sharing the video here on the blog so you can see the actual session – it’s almost like you were there! The slides are a little dark in...

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Free and Premium Inbound Marketing Tools That Give You Unfair Advantages

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Over the last couple of weeks, I’ve given you a pretty good grounding in what inbound marketing is all about. Last week, I created a roadmap that would lead you to conquer this varied but rewarding practice. a Now, if you’re going to climb Everest, would you do it with only a map? Of course not. You need the equipment that will get you safely to the summit. Fortunately, there are a huge range of ...

What’s up with Google’s Mobile First Index?

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share more information about Google’s impending Mobile First Index. I was up in Seattle last week for SMX Advanced, one of the top digital marketing conferences in the country, and I say in on a session about the upcoming update. A Google representative shared several important tidbits about the update, including when we should...

The post What’s up with Google’s Mobile First Index? appeared first on DealerOn.

Simple Tips for PPC Conversion Optimization

by Amir Amirrezvani @ DealerOn

If your dealership is running pay per click campaigns as a part of your online marketing mix, one of your main goals is probably to maximize the number of sales or service leads for the dealership.  The potential complexity of running numerous, simultaneous PPC campaigns can be overwhelming, even if you have an expert managing your efforts. Whether or not...

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What is Google AMP & Why It Matters to You

by dreamscape @ Dreamscape Marketing

If you’re concerned about SEO on your company’s website, Dreamscape Marketing recommends that you pay close attention to Google AMP. All signs suggest that 2017 could be the year when Google AMP becomes truly important.   What exactly is Google AMP? AMP stands for Accelerated Mobile Pages, which is a system that enables websites to load faster—much faster actually—than they ... Read More

The post What is Google AMP & Why It Matters to You appeared first on Dreamscape Marketing.

Ron Morrison – The Cutting-Edge Conversion Strategies You SHOULD Be Using

Ron Morrison – The Cutting-Edge Conversion Strategies You SHOULD Be Using

by DealerOn Podcasts @ The Dealer Power Hour

  WHEN WAS THE LAST TIME YOU EVALUATED YOUR MARKETING STRATEGY? How about your CONVERSION STRATEGY?  If you are still using SEM tactics or conversion ideologies from just 1 and a half years ago, then it is very likely that your automotive marketing strategies are outdated…And that means it is also costing you leads, sales and profit. No dealership can...

10 Best Joomla Responsive Templates for Resume

by Kanishk Jain @ Geek Flare

It is highly essential to have an attractive online resume if you want to stand out from the rest. If search engines find your profile, you will never get headhunted, and also better jobs will come to your way. Having your online portfolio is important to showcase your work. Resumes are the the first impression […]

The post 10 Best Joomla Responsive Templates for Resume appeared first on Geek Flare.

Small Business Branding – Is It Really Necessary?

by kdeppe @ Deppe Communications

Should You Be Branding Your Small Business? Virtually every small business owner has heard the word “branding” and been told he or she needs to be doing it. But there can be confusion  about what, exactly, is meant by the term and how it is different from marketing, planning, operations and all of the other […]

See the Beard and the Hair LIVE

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share all of the upcoming events where you can see the Beard and the Hair live and in person… They’re both out on the road sharing awesome knowledge nuggets about SEO, PPC, and digital marketing in general. If you’re at any of these events, make sure you find the DealerOn team and say “hi”...

The post See the Beard and the Hair LIVE appeared first on DealerOn.

It’s Time To Get #carstrong [VIDEO]

by Greg Gifford @ DealerOn

It’s time to get #carstrong, auto family! Click here to donate: www.gofundme.com/sn6gxk Let’s help Bryan and Tamarra offset some of the crazy costs of the Digestive Clinic! They leave in about a week, so let’s band together and get that last little bit taken care of so we reach the $50,000 goal! VIDEO TRANSCRIPT Hey, and welcome back to another...

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Free Web Tools for Car Dealership Websites

by Ali Amirrezvani @ DealerOn

In a follow-up comment to a post I wrote last week about social media web tools, Jared Hamilton asked me about other free tools I’d recommend for dealers and internet managers to be as effective as possible in their daily marketing efforts.  Below are some tools that various team members at DealerOn use or have used in the past. Compete.com...

The post Free Web Tools for Car Dealership Websites appeared first on DealerOn.

How Can Your Dealership Use Google’s New Indexed Page Report?

by Chris Deringer @ DealerOn

By now I’m sure you’ve heard about the new Google Webmaster Tools report that tells your dealership how many pages have indexed on your website over the last year.  Unfortunately the information on its own is a little vague, and can be difficult to fully use when taken on its own.  For example, a big segment of the data revolves...

The post How Can Your Dealership Use Google’s New Indexed Page Report? appeared first on DealerOn.

Automotive Domain Mastery and Ownership

by Acacia Grant @ DealerOn

Since DealerOn’s core service is our website product, we work with hundreds of dealers’ domains every day, and consider ourselves fairly expert in this area.  Dealers and their IT people may not always have much experience in this area– for most online companies, the only time you need to worry about your domain is when you register or renew it,...

The post Automotive Domain Mastery and Ownership appeared first on DealerOn.

The biggest mistake on auto dealer websites – and how to avoid it

by Shaun Raines @ DealerOn

Want to know about the biggest mistake dealers make with their websites? This week’s Wednesday Workshop video shares the answer… Far too many dealers choose their website based on how it looks – instead of how it performs. Your website has one job, and that’s to convert visitors into leads. Watch the video for more information about why it’s absolutely...

The post The biggest mistake on auto dealer websites – and how to avoid it appeared first on DealerOn.

DealerOn, Dataium, and Digital Dealer Webinar on Website Conversion Rate Optimization

by Ali Amirrezvani @ DealerOn

I’m so excited to be a sponsor and a part of an upcoming Digital Dealer Webinar. DealerOn co-founder, Amir Amirrezvani, will be presenting with Jason Ezell from Dataium on Website Conversion Rate Optimization best practices used by dealerships like Ideal Nissan (the 2012 Digital Dealer Website Excellence Overall Award Winner and DealerOn customer). A typical dealer implementing the full spectrum...

The post DealerOn, Dataium, and Digital Dealer Webinar on Website Conversion Rate Optimization appeared first on DealerOn.

You’ve Done Your SEO, But Did You Use a SERP Checker?

by SEO Tips @

You've got on page, off page and local SEO rockin'. But if you haven't used a SERP checker, that's like leaving a present unopened. Here's what you need to know

Liquid Common Search Engine Optimization

Liquid Common Search Engine Optimization


Liquid Common

Liquid Common Search Engine Optimization services for small businesses.

Topgolf Scottsdale: Closing Out Strong

by DealerOn @ DealerOn

  2016 is drawing to a close, and we just had our last Topgolf event for this year in Scottsdale, AZ. If you didn’t get the memo, it happened last Wednesday, December 7, and it featured the top minds from DealerOn, Google, and ELEAD1ONE. By this point, of course, word about DealerOn’s Event Series had spread among the automotive world,...

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If You’re Not Creating Video, Here’s How (and Why) to Start

by carlton @ Flagstone Search Marketing

It’s midnight and you’re internet surfing. How likely is it that you’ll be watching a video – or two? You’re thinking about buying a blender off eBay. Two listings are very similar – except one has a video of the blender being used, and one only has photos. How likely is it that you’ll buy […]

Come see us at Digital Dealer 22 next week!

by Greg Gifford @ DealerOn

Heading to Digital Dealer 22 in Tampa next week? This week’s video shares all the info about the awesome speaking sessions you’ll need to be sure to see. We’ve even got the first ever DOUBLE SESSION, and it’s going to be all about Local SEO. Come see us at booth 411 if you’re gonna be in Tampa – we’d love...

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Ways Around Facebook Landing Tab Changes for Auto Dealers

by Acacia Grant @ DealerOn

I wrote on Friday about the changes Facebook has made to their landing tab capabilities for non-authenticated businesses, and today I want to let our auto dealer customers know a couple of ways to get around this blow to small business social media and Facebook’s marketing capabilities.  Just to make things clear, your car dealership page will still be able...

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8-Step Inbound Marketing Strategy That’ll Get You Non-Stop Sales

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

You may have heard of the phrase “inbound marketing” before. You may not be sure what it means. If that’s the case, you missed my blog last week that defines and outlines what inbound marketing is, and why it’s so valuable. Go check it out! Back? Awesome. So, Inbound Marketing encompasses SEO, Social Media, Content and Email Marketing. Whoosh. It’s a big umbrella that covers so many distinct topics. If you’re just getting into marketing, ...

What business owners need to know about SEO in 2017 - Build Live Give

What business owners need to know about SEO in 2017 - Build Live Give


Build Live Give

  Knowing how SEO works in 2017 is a surefire way to win customers in the highly-competitive virtual landscape. — There are over 1 billion active websites as of reading. Just like me, you are probably thinking that that’s an overwhelming amount. It’s extra hard...

Wednesday Workshop – Mean Tweets from NADA

by Greg Gifford @ DealerOn

We had a blast at NADA last weekend, and we shot a ton of video footage at our booth. Inspired by a late night comedy bit (which you’re probably familiar with), we had a few dealers and vendors read mean tweets about themselves. We even had a few of our own employees suffer through some tweets join in the fun....

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Revamp Your Contact Forms to Increase Dealership Website Conversion

by Amir Amirrezvani @ DealerOn

Many of the dealers I talk to are extremely concerned about the conversion rate of their dealership website, and rightfully so.  Converting website traffic into leads should be a priority of everyone involved with your site, from your vendor to your Internet Manager to your GM.  One way to affect your conversion rate is by optimizing the contact forms you...

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Personalizing Search Results at Google

by Bill Slawski @ SEO by the Sea ⚓

One thing most SEOs are aware of is that search results at Google are sometimes personalized for searchers; but it’s not something that I’ve seen too much written about. So when I came across a patent that is about personalizing search results, I wanted to dig in, and see if it could give us more […]

The post Personalizing Search Results at Google appeared first on SEO by the Sea ⚓.

What traditional marketers need to know about SEO

What traditional marketers need to know about SEO


The Drum

If you think SEO is a bag of tricks to rank first in Google, you are 10 years out of date.

SEO Featured in Forbes!

by c0c0nuT @ SEO Career

SEO had the great privilege of being featured in Forbes #SocialImpact Voice campaign, which celebrates organizations committed to strengthening our communities, our nation, and the world over the next 100 years. Take a look at this article on the importance of developing a diverse workforce, and the positive impact diverse teams have on Corporate America. [...]

What is Search Engine Optimization (SEO) and Why Does it Matter?

by Melissa Darcey @ FMG Suite

SEO is a complicated topic for advisors. Financial services is very different than most businesses that SEO caters to, such […]

Alternatives to White Papers – Be a “Cheat Sheet Hero” with Sales Segmentation

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

I agree with David Meerman Scott most white papers are pretty lame.  I think if most companies looked at analytics for these they’d see few actually reading what they poured hours of work into.  The content is too generic and too unfocused on the buyer’s needs.  Research has shown that building content and service bundles […]

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How’s the content on your interior pages?

by Greg Gifford @ DealerOn

This week’s video is a really short one – but that’s on purpose. It’s a metaphor for the content on the interior pages of your website. Watch this week’s Wednesday Workshop to see what we mean… VIDEO TRANSCRIPT Hey, welcome back to another Wednesday Workshop from DealerOn! This week we’re going to talk about the content on your websites –...

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10 Things You Need About SEO San Francisco Bay Area | SEO Pro

10 Things You Need About SEO San Francisco Bay Area | SEO Pro


SEO Pro

Learn about the top 10 things you need to know about SEO. No bull, clear information about SEO

Why Your CEO Should Care About SEO in 2017 - Kaleidico Digital Marketing Firm

Why Your CEO Should Care About SEO in 2017 - Kaleidico Digital Marketing Firm


Kaleidico Digital Marketing Firm

Even if business is great today, CEOs will do well to keep SEO in mind. The constant updates to search engines, increasing amount of web content and pressure from competitors may mean a new SEO strategy is in your future.

How to Write Awesome Content For Your Website

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares some awesome in-depth tips on how to write amazing content for your dealership’s website. Steve, one of our SEO Managers, was asked to speak at Pubcon Florida last month, and his slides were so awesome, we had to share them here on a Wednesday Workshop video. If you’re writing the content for your dealership’s site,...

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Content Silos and Blog Posts

by DealerOn @ DealerOn

  When you’ve got new content to add to your website, where does it go? If your answer was, “Our blog,” then you might want to reconsider. Why? Because that kind of site structure isn’t always the best for SEO purposes, and there’s a much better strategy.  That’s right, we’re talking about using silos to group & store content on your...

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6 Ways To Optimize Your Content for Local

by DealerOn @ DealerOn

  Today, we’re going to get a little technical with it. We’re talking about optimizing your website for local signals, and we’ve got 6 specific spots on your website to focus on. If you didn’t know that having a solid Local SEO strategy was crucial to your visibility in the search engines, then you might want to read this article...

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About survey panels and the sense or nonsense of online surveys

by Thomas @ clickworker.com

To some people online surveys are the foundation of every marketing activity. To others, they are totally overrated because they do not deliver any usable results. Therefore, we are today taking a look at the point of online surveys. We are also providing a brief analysis of the pros and cons of online panels for […]

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The Key to Local SEO

by DealerOn @ DealerOn

  Everybody wants a great relationship with their clients, but it’s not always easy when your clients (or your bosses) don’t understand local SEO and the incredible amount of work it takes to optimize a website. If you ask our Director of Search and Social, Greg Gifford, it’s because most of us in the SEO business are so entrenched in...

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12 Important SEO Tips for Your Website

12 Important SEO Tips for Your Website


Goins, Writer

This is part of The Beginner’s Guide to Search Engine Optimization series, written for humans, not robots. Today, we’re talking about optimizing your whole website for search engines.

8 Social Media Marketing Tactics You Still Haven’t Tried (But Should)

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Back when I first started, Social Media Marketing seems like a simple thing. I mean, what’s so hard about it? You create a Facebook page for your company, share things like promotions and handle enquiries. Maybe organize some contests or blast ads once in a while. Easy peasy. But as I delve deeper into Social Media Marketing, I realize how huge the potential and opportunities offered by the entire social media ecosystem. The more I ...

Citations behind the Google Brain Word Vector Approach

by Bill Slawski @ SEO by the Sea ⚓

In October of 2015, a new algorithm was announced by members of the Google Brain team, described in this post from Search Engine Land – Meet RankBrain: The Artificial Intelligence That’s Now Processing Google Search Results One of the Google Brain team members who gave Bloomberg News a long interview on Rankbrain, Gregory S. Corrado […]

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Use Twitter to Contact Google My Business Support!

by DealerOn @ DealerOn

  Instead of talking about the usual (websites, SEO, PPC, and optimization), we thought you might like to know about this cool trick for contacting Google My Business. It comes from our Director of Search and Social, Greg Gifford. He wrote about it first over at Search Engine Land, where you can read the article in its entirety.  Want to...

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SEO: Don’t Look For Shortcuts

by dreamscape @ Dreamscape Marketing

Is there a similarity between SEO and drug addiction treatment programs? Actually, the answer is a resounding, “Yes.” Dreamscape Marketing has worked with more than 100 drug rehab centers in every region of the country. In that time, we have discovered that SEO and addiction treatment share a surprising number of similarities. In this exclusive excerpt from Dreamscape Marketing’s whitepaper ... Read More

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5 Online Marketing Trends You Need to Know About In 2014

by admin @ Adogy Blog

Even though we’re well into 2014, it’s never too late to get up-to-date on the latest trends – which you can implement for 2015. But, what are some of the hottest marketing trends? Here are the 5 online marketing trends that you have to be aware of if you want to remain relevant in this […]

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6 Common Misconceptions About SEO that Can Hurt Your Digital Marketing

6 Common Misconceptions About SEO that Can Hurt Your Digital Marketing


SEMrush Blog

The importance of SEO is hardly a secret in 2017. But, even though business owners may know how vital it is to optimize their sites, they are often guided by SEO misconceptions. This post busts all of the most common myths and misconceptions about SE...

Google MyBusiness – Bulk Management Panel Discussion

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

I was honored to be part of a LocalU Hangout with some of the web’s leaders in local SEO:  Andrew Shotland & Dan Leibson of LocalSEOGuide, Alexis Gui of Sim Partners, Tim Grant of Gamma Partners, Rory Scherer ofDAC Group, and Mike Blumenthal. This recording (and transcript) includes a lot of tips related to guidelines, obstacles […]

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Elise Kephart – How to Win Over the Most Difficult Customers

Elise Kephart – How to Win Over the Most Difficult Customers

by DealerOn Podcasts @ The Dealer Power Hour

  Some customers go online and ask only about pricing.  Heck, some of them don’t even give real phone numbers and/or leave only email.  Or maybe you’ve sent a quote to a customer and they never respond back. Or, when they do finally respond back – they bought elsewhere.  SO FRUSTRATING! Does any of this sound familiar? Let’s be real!...

6 Tips To Make Your Reviews Better

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares 6 tips to help make your reviews better in 2017. I’ve been doing a lot of SEO audits with our NADA follow-ups, and we’ve seen a disturbing trend – lots of dealers are faking their reviews! We talk about fake reviews in this week’s video, and share several tips to help make your reviews more...

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Design for the Device

by Michael DeVito @ DealerOn

  Website design is about more than just having the sleekest, flashiest thing on the market, it’s about functionality. Above all, your site has to be useable, and that’s even more critical for your mobile site. I’ve talked before about mobile optimization and different tips & tricks for boosting optimization. A lot of people tend to think that the “mobile”...

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10 Fantastic Tools to Find Smart Domain Name for Your Business

by Chandan Kumar @ Geek Flare

One of the challenging tasks at planning phase for startup/business owner is to find the smart domain name. A domain name which is short, easy to pronounce, rememberable and SEO friendly. Considering the growth in an online website, it might be frustrating to see the domain is registered which you are looking for. There is […]

The post 10 Fantastic Tools to Find Smart Domain Name for Your Business appeared first on Geek Flare.

Tales from the Trenches – Don’t let a vendor hold you hostage!

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop shares another crazy story from the trenches… This time, it’s a scary story about a vendor holding a dealership hostage! You’ll have to watch the video to get the full story – but make sure you’re not letting any of your vendors dictate how you run your dealership! VIDEO TRANSCRIPT Welcome back to another Wednesday workshop...

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In 5 minutes, tell me the most important SEO advice out there.

In 5 minutes, tell me the most important SEO advice out there.


Scott Clark - SEO, SEM, ORM and Content Marketing

Sometimes I'm forced to do a brain dump about the most important, cannot-skip, essential information about SEO in an incredibly short amount of time. I need to use that limited time to simultaneously myth-bust and set the stage for future-proof programs..

3 Myths About SEO: What Small Businesses Get Wrong

3 Myths About SEO: What Small Businesses Get Wrong


Business 2 Community

For many small businesses, SEO is uncharted territory. To some, the age of digital marketing may seem overwhelming. To others, it may appear deceivingly simple. In either case, the online arena opens…

Google Pagerank Incorporates Twitter Presence

by Acacia Grant @ DealerOn

Not all auto dealers use Twitter as part of their online marketing campaigns.   For those that do or those that are considering it, it’s important to know what criteria Google uses when ranking tweets now that the search engine giant is beginning to integrate real-time search results. According to Amit Singhal, a Google “Fellow,” Google will take into consideration not...

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How Last Week’s Google Update Impacts Your Dealership

by Ali Amirrezvani @ DealerOn

In an effort to further optimize local search results, Google has begun rolling out a new tweak to its algorithm that some in the SEO community have tentatively labeled Pigeon. Dealer’s need to be aware of these changes because the Pigeon update is designed to improve local search listings for businesses (like car dealers). According to Barry Schwartz at Search...

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Pitch Your Niche

by Yana Young @ Mediabistro

A lot of people really like craft beer. But, how many people love it enough to do a crazy 40 Day/40 Pennsylvania Craft Brewery Tour? Most of us enjoy a morning cup of coffee, but how about at 4500 feet in the Blue Mountains of Jamaica, off the tourist path? Yes, that would be me....

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B2B Content Marketing: How To Charm Other Businesses Into Buying

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Are you just now looking into content marketing for your B2B business? Well hurry up, you’re late! Right now, nearly 90% of all business-to-business companies use content marketing as a part of their marketing strategy. If you’re not, that you means you are missing out on customers that are right now being funneled toward the competition. But don’t worry. I’ve got your back. In this blog, we’re going to find out all about how content ...

See Greg Gifford at Affiliate Summit West 2016 in Vegas!

by DealerOn @ DealerOn

Our very own Search Expert, Greg Gifford, is not only speaking, but keynote speaking at the Affiliate Summit West 2016, Tuesday, January 12, 2016 at Paris Las Vegas. Greg is a regular speaker at search, social, and automotive conferences all over the world; he’s speaking at brightonSEO in England later this month. Not only is he incredibly knowledgeable, he has...

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SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

Content vs. SEO: Which is Better for Your Firm?

by Marina Grindle @ FMG Suite

Over the course of our years working with thousands of financial advisors, we’ve received a lot of questions about SEO […]

Why Your Team Needs a Growth Manager

by Sherice Jacob @ The Kissmetrics Marketing Blog

Growth hackers…growth managers…growth marketers — startups these days are all about growth. But are these titles just different names for the same kind of job? And if you’re a startup, which type should you hire and why? This article will help shine some light on one of the hottest and most lucrative jobs in the […]

New Technology Makes DealerOn Car Dealer Websites 10 Times Faster

by Acacia Grant @ DealerOn

Almost a year and a half ago, Google announced that their search algorithm would begin to include car dealer website load times.  This meant that auto dealerships with slow loading sites would not only lose potential leads from website traffic that “bounced”, but also risked hurting their search engine optimization (SEO) efforts. DealerOn originally built their website platform with this...

The post New Technology Makes DealerOn Car Dealer Websites 10 Times Faster appeared first on DealerOn.

DealerOn to rock out Digital Dealer 20. Are you going?

by DealerOn @ DealerOn

  On January 19, an amazing team of DealerOn superstars descends upon Orlando and Digital Dealer 20. Will we have a booth? Heck yes, Napoleon How about speakers? How about 4! But for real, will there be a party? Oh, there will be a party Our speakers are going to tear the roof off of Digital Dealer 20: Greg Gifford...

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SEO Keynote Presentation From Kain Automotive Workshop

by Greg Gifford @ DealerOn

Want to learn the latest Local SEO tips that will help your dealership get more visibility online in 2016? Check out this video of my keynote presentation at the recent Kain Automotive Workshop in Lexington. I share all the latest Local SEO tips, as well as general tips that will help you with dealership branding and marketing. If you use...

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Win the SEO competition: small websites versus big players

by Yoni Hillen @ Webtexttool: SEO made easy for everyone

It may seem impossible; beat the big players in the online SEO world as a small blog or website. These websites have all the recourses they need. How could you compete against them? You can read thinks like “domain authority decides your Google ranking”, all over the internet. In this field, the big players always win. Why should you even try to spend your time, money and efforts into something that might seem useless with this enormous competition?

Scott Clark Awarded Google’s “Best of the Best” Specialist Partner Status, Looks Forward to 2017

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

Scott Clark of BuzzMaven, Inc. has been granted the elite “Google Partner Specialist” status by the Mountain View, CA-based online marketing giant.  The program required completion of rigorous exams in Google’s Search, Display, Mobile, Video and Shopping ad networks as well as demonstrated high levels of client historical performance. Google considers the Specialist Partner status […]

The post Scott Clark Awarded Google’s “Best of the Best” Specialist Partner Status, Looks Forward to 2017 appeared first on Scott Clark - SEO, SEM, ORM and Content Marketing.

How Does Google Look for Authoritative Search Results?

by Bill Slawski @ SEO by the Sea ⚓

If you’ve done any SEO for a site, you may recognize some of the steps involved in working towards making a website authoritative: Conduct keyword research to find appropriate terms and phrases for your industry and audience Review the use of keywords on the pages of your site to make sure it includes those in […]

The post How Does Google Look for Authoritative Search Results? appeared first on SEO by the Sea ⚓.

The most important question to ask for SEO

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/qg56y9vp1d?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop video, we share the most important question to ask when you’re doing SEO. Of all the signals that influence how a site shows up in search results, the content of the site is most important. When you ask yourself this all-important question and answer it well, your content will be amazing… VIDEO TRANSCRIPT Welcome...

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2 Things You Need to Know About Local SEO in 2017

by Greg Gifford @ DealerOn

  Last week, we packed up the DealerOn van and headed to San Jose to take in the glorious SMX West conference, programmed by our wonderful friends at Search Engine Land. There was a TON of great knowledge about SEO and SEM at the conference, but there were two things in particular that stuck out to me. So, naturally, I...

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How Voice Search Is Changing How People Do SEO

by Avail @

Voice search is becoming more and more popular thanks to ever changing technology. Read on to learn how voice search is changing how people do SEO.

How Are The Top 3 Immigration Attorneys Consistently Getting New Clients Everyday?

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

You’re an attorney, and for that reason this is probably going to be unlike any article you’ve ever read. In fact, this article is a series of research articles, where we’ve revealed the biggest secrets behind success of advertisers in the legal industry. I’m talking about gaining complete control over how much and how fast […]

The post How Are The Top 3 Immigration Attorneys Consistently Getting New Clients Everyday? appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

How To Choose Images For Your Blog Post

by @ Web Results Advisor - Custom Fit Online

It not always about how many alt tags or keywords you have on your blog post. Sometimes you need to invite the reader in with a visually appealing image, as the old saying goes; “a picture is worth a thousand words”.

Keep Your Dealer Site on the Top of Google’s SERP

by Ali Amirrezvani @ DealerOn

There are many reasons why your search engine rankings can drop, and unfortunately, many times car dealers are at the mercy of Google and the other search engines.  Google is earnest in their mission to provide the most relevant content to  their customers, so they provide tips and suggestions for how content providers can rank highly for their relevant terms. ...

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3 Elements of a Great Client Experience

by Davey Jones @ Davey & Krista

Providing a great product or service is only a fraction of providing a great client experience. We might be tempted to think delivering a great final product should be enough. We tell ourselves it should be all about the work. But whether we like it or not, there's more to it than that.

The post 3 Elements of a Great Client Experience appeared first on Davey & Krista.

What Every Media Professional Needs to Know About SEO

What Every Media Professional Needs to Know About SEO


Mediabistro

Every media pro needs to have some knowledge of Search Engine Optimization, or SEO. Here, we talk current SEO trends so you can best optimize your content. 

Why Your Dealership Should Have a YouTube Channel

by Ali Amirrezvani @ DealerOn

Having videos on your auto dealer website has been shown to increase website leads, and when done with video search engine optimization (VSEO), helping your site climb the search engine result pages.  If your dealership has videos on your website, you should have those videos uploaded to your own dealership YouTube channel. Here’s why: Popularity: YouTube is the world’s largest...

The post Why Your Dealership Should Have a YouTube Channel appeared first on DealerOn.

Automotive Trust Building

by Ali Amirrezvani @ DealerOn

Use Your Dealer Website to Earn the Trust of Prospects Many people are hesitant to give up their contact information online, especially to auto dealerships.  They are concerned about things like identity theft and email SPAM.  Because of these fears, getting a visitor to raise their hand can be difficult.  Diminishing the fears that many have about providing their contact...

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Voice search – is your dealership ready?

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop should scare a lot of you… Seriously! Hardly anyone is considering voice search, and how the rise of non-typed searches will change the way people look for local car dealerships. Have you thought about how you need to prepare for searches on Siri, Alexa, Cortana, or Google Home? Has your SEO provider thought about it, and...

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Advanced SEO Presentation from SearchLove

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop is PACKED with awesome, advanced tips on Local SEO. Last month, I spoke at SearchLove in Boston – one of the most prestigious SEO conferences in the US. They invite the top experts in SEO, PPC, and online marketing to share advanced tips, and my session was one of the highest rated sessions at the conference!...

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How to Perform a Thorough SEO Audit on Your Website

by Brenda @ Geek Flare

To make sure that all of the SEO methods are working in practice, you need to perform a thorough SEO audit of your website. You will be able to tell which methods and strategies are bringing in traffic and allowing you to reach your target audience, and which aren’t so that you can improve upon […]

The post How to Perform a Thorough SEO Audit on Your Website appeared first on Geek Flare.

9 Proven Steps To Grow Massive Email List From Scratch

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

We’ve been talking a lot on the blog about email marketing lately, and today is no exception. We’ve mentioned how important it is to have a healthy email list, but we haven’t yet shared with you a breakdown of our favorite tips and tricks! So here we go: our fastest, easiest, and most effective tips on how to grow your email list. Learning how to build an email list from scratch sounds daunting, but I ...

Local SEO Is About So Much More Than Tools

by DealerOn @ DealerOn

  Hey, check it out, our very own Greg Gifford is on his soapbox again over at Search Engine Land. The topic of the rant? Letting online SEO tools do all the work for you, instead of using them to help you do SEO work.  It’s time to rage against the machine, folks. The computer machine, that is, because the...

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Automotive Government Rescue

by Acacia Grant @ DealerOn

http://www.whitehouse.gov/the_press_office/Remarks-by-the-President-on-the-American-Automotive-Industry-3/30/09/ I’m sure a lot of our readers watched, listened to, or have read the speech given by President Obama, especially if you sell GM or Chrysler. He spoke very strongly about the government’s lack of desire to run an auto company.  The President also made it very clear that “We cannot, and must not, and we will not let...

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Google Adwords Call-Only Campaign Abandonment Considerations

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

I’ve been running some Call Only campaigns for a service industry site.  Like many I’m hearing from, the performance of these campaigns is not what was expected. While it is believed that a full 20% (on in five!!) of calls from mobile phones are abandoned, we should look how this affects abandonment patterns for call-only […]

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An important note about moving locations

by Greg Gifford @ DealerOn

In this week’s video, we talk about the importance of updating all of your online listings to reflect your new address whenever your dealership moves to a new location. It’s important for SEO, but it’s important for customer service too. Watch the video to learn why… VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn. This week’s gonna be...

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Bad SEO Advice You Should Still Avoid

by Michael Martinez @ SEO Theory

I should create a “Bad SEO Advice” category and collect all the articles I have written about it through the years in one place.  There are days when I am tempted to go back and “update” old articles about bad…

How to Write Your Best Book: Part Four (Beyond the Launch)

How to Write Your Best Book: Part Four (Beyond the Launch)

by Jeff Goins @ Goins, Writer

There's a difference between an author and a writer. An author is someone who published a book at least once. A writer is someone who continues to write and publish, cultivating a writing life. But how do you know what to write about, and when to start your next project?

How To Get Google Review Links After The G+ Update

by Greg Gifford @ DealerOn

I recently wrote an article on Search Engine Land, the foremost website for all things SEO, where I talk about how the recent update separating Google Business pages from Google + has left old review links broken. Don’t freak out, I also share how you can generate new ones. Local Search continues to be wildly important to car dealers. Reviews, in...

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Car Dealer Websites Need to Embrace Blended Search SEO

by Acacia Grant @ DealerOn

Have you noticed that when you use Google or other search engines the results page is showing different types of media, like video, images, local info, and web search, all on one page?  This is being referred to as blended search, and it is showing up more and more on search engine result pages.  Blended search gives your auto dealer...

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3 Practical Steps To Increase Your Page Authority

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Odds are, you’re implementing a number of different inbound marketing strategies in order to achieve your online marketing goals, from various content marketing strategies to social media strategies – and of course, the use of SEO. But knowing how these strategies are performing is essential to ensuring that you achieve your goals and to making sure you aren’t wasting resources on efforts that don’t work. You can get an overall idea of how your site ...

Everything You Need to Know About SEO [Infographic] - Social Media Explorer

Everything You Need to Know About SEO [Infographic] - Social Media Explorer


Social Media Explorer

Take a look at the SEO infographic below. See how all the parts fit together and apply some of these tactics to your own search marketing strategy.

What Makes a Website Rank in 2017? SEMRush Tells All

by carlton @ Flagstone Search Marketing

Ranking first in the search engine results is like winning an Olympic gold medal. If you want to win an Olympic gold medal, it’s not enough to put in lots of effort at your chosen sport. It’s not enough to plug away at practice for hours, eat right and get plenty of sleep. What’s going […]

Google: SEO is Not Spam

by Ali Amirrezvani @ DealerOn

For the most part, search engine optimization (SEO) is a recognized necessity of running a successful auto dealer website.  Not just in the auto industry, but there are still some hold-outs that think building websites and content to be found by search engines is a little spammy. According to Matt Cutts, the head of Google’s web spam fighting team, his...

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How Google Works

by Acacia Grant @ DealerOn

Ever wondered how Google’s search engine works?  This cool info-graphic is definitely worth taking a look at.  While it doesn’t give away the things Google uses to rank sites, it does lend some insight into how the search engine delivers the websites you search for. How Google Works Infographic by the Pay Per Click Blog

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Telemarketing – How To Keep Going

Telemarketing – How To Keep Going

by Sian-Blue Rogers @ Green Umbrella

The trick with Telemarketing is tenacity, as telemarketing is about building relationships. Afterall, 80% of sales occur after the fourth call, yet 92% of people give up before or on the fourth attempt. Did you know only 2% of sales are made on the first call? Now if you do the maths, that means you

Continue Reading...

The post Telemarketing – How To Keep Going appeared first on Green Umbrella.

13 Distinct Facts About SEO Digital Marketing

by SEO Tips @

The term Search Engine Optimization drives fear into the hearts of business owners everywhere. Many see it as an obstacle in the way of their business getting the proper online attention it deserves. But to fear and subsequently ignore the importance of SEO is a dangerous folly. These days, so much revenue gets generated online that […]

Automotive Cash Incentive Alternatives

by Ali Amirrezvani @ DealerOn

For Dealers Who Can’t Use Cash Incentives (Or Want to Try Something New) Online incentives are often what convince hesitant website visitors into actual leads.  While most dealerships use cash incentives, some manufacturers or state governments don’t permit this type of Internet offering.  For example, both Honda and Acura have very strict guidelines about what their dealers can offer, and...

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Create A Writing Strategy For Effective Content Marketing on Your Website

by Br3vity @ Brevity Digital Design & Branding

How To Write Content For Better SEO Learn what makes great content marketing, how to properly format for search engines & develop a plan for great content time after time. Great content marketing doesn’t happen by accident. Companies that continue to rank at the top of Google search for keyword […]

The post Create A Writing Strategy For Effective Content Marketing on Your Website appeared first on Brevity Digital Design & Branding.

How Your Dealership Can Use Google+ To Increase Local SEO

by Ali Amirrezvani @ DealerOn

A few weeks ago I wrote about how Google was going to include items from Google+ in their regular search results when users were signed in, calling it “Search Plus Your World”. Now that users have had some time to get accustomed to it, I wanted to touch on how this new way of searching could benefit your car dealership’s...

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Info for Car Dealers on Penguin Updates Straight From Google’s Matt Cutts

by Ali Amirrezvani @ DealerOn

It seems as though Google continues to be more transparent than in the past, which is great for webmasters. At the Search Engine Strategies conference in San Francisco last week, I had the chance to take part in a Q&A with the famous Matt Cutts, head of Google’s webspam team.  One of the attendees asked Matt about the Penguin update...

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Tips for Auto Dealer Press Releases (And Why You Should Use Them)

by Ali Amirrezvani @ DealerOn

While many dealers see press releases as a marketing strategy for larger companies, it can be (and is) a valuable and worthwhile strategy for auto dealerships as well.  It’s a great way to get news about your company out both locally and nationally.  Press releases can make their way into both local and national news sources, helping your dealership brand...

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Back To School: Local Link Building

by DealerOn @ DealerOn

  How to Build Local Links with School Partnerships The end of the school year is here again. While children across the country salivate for the impending arrival of summer, new link opportunities are in full bloom. Building links through partnerships with local schools and universities is nothing new to the world of Local SEO, but linkbuilders have often fallen...

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How to Configure SSL Certificate on Google Cloud Load Balancer?

by Chandan Kumar @ Geek Flare

In my previous post, I talked about how to implement SSL certificate on shared hosting, Cloud/VPS server, Cloudflare, etc. and some of you asked how to do it on Load Balancer (LB). It’s a good idea to terminate the SSL handshake at network edge device for many reasons. It’s faster You can make changes on […]

The post How to Configure SSL Certificate on Google Cloud Load Balancer? appeared first on Geek Flare.

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

7 Powerful Managed Firewall to Protect Cloud Infrastructure

by Chandan Kumar @ Geek Flare

Organization from many industries have started moving their IT infrastructure to cloud faster than ever. When we talk about infrastructure, it’s not just server, database, storage – there are more to it. A typical medium to a large organization would have the following infrastructure components. Server Load balancer Database Messaging Storage Security/DDoS protection and Firewall In […]

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Tracking Keywords and Website Analytics

by Acacia Grant @ DealerOn

When optimizing your dealership website for search engines, finding the most effective keywords to focus on is often the most difficult aspect (and one of the most important) of your SEO efforts.  With average search terms getting longer and longer, and 20-25% of the search terms Google sees are unique (never used before), it is getting more and more difficult...

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Carlton Smith From Flagstone Search Marketing Is Focus Of Feature Article

by carlton @ Flagstone Search Marketing

Carlton R. Smith, founder of Flagstone Search Marketing, LLC in Birmingham, Alabama, has recently been the focus of a feature article, which was published in the Birmingham Business Journal. The article, titled “How A Birmingham Exec Carved Out A Niche In The Search Engine Optimization World,” focuses on how Carlton helps companies get their businesses […]

How To Present SEO Report To Your Boss (or Clients)

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

One of the most difficult things for those who work in SEO is explaining the SEO report to your clients just what it is that you are doing for them. SEO professionals are kind of like the bass player in a rock and roll group. You know they’re there, you know things sound right, but you’re never really sure if they are hitting the right notes or if they are just standing around collecting dew ...

About SEO Theory and Michael Martinez

About SEO Theory and Michael Martinez


SEO Theory

ABOUT SEO THEORY Search engine optimization works because it is a systemic process. Theory attempts to explain how systems and their processes interact, how they work. Search Engine Optimization Th…

An Easy, Step-by-Step Plan for Local Link Building

by Greg Gifford @ DealerOn

Last month, my column over in Search Engine Land focused on tactical strategies for building local links. It’s easy enough to have the theory down, or even know where you want to draw your local links from, but I’ve had a lot of people asking an even simpler question. What is the actual, step-by-step process to building local links? So...

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Google Profiles takes advantage of Identity Searches

by Acacia Grant @ DealerOn

When you meet someone new and you want to find out more information about them, what do you do?  If you’re like a lot of people, you’ll head straight to Google and search for their name.  I would bet that a large number of potential customers perform an Internet search on your dealership after they’ve decided to purchase from you. ...

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Let’s Make 2017 the Year of Honest Reviews!

by DealerOn @ DealerOn

  Well, 2017 is upon us and our fearless Director of Search and Social, Greg Gifford, has got some more best SEO best practices for us. He wrote a helpful little article over at Search Engine Land, and it’s all about how to manage your business’s online reviews. The problem is that plenty of folks still have less-than-best practices when it...

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We Are Revolutionizing Author Websites… Again

by Author Media @ Author Media Blog

What happens when your superfans visit your site looking for the status of your upcoming book? If your site is like most author websites, they leave disappointed and frustrated. You just lost the opportunity to get them excited about your upcoming book and onto your email list where you can …

The post We Are Revolutionizing Author Websites… Again appeared first on Author Media.

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land.

SEO: Motivation Is Crucial To Success

by dreamscape @ Dreamscape Marketing

Here’s something that you probably never would have guessed—a drug addiction program and SEO have a surprising number of things in common. Dreamscape Marketing’s new whitepaper “10 Reasons Why SEO is Like an Addiction Treatment Program” carefully details these similarities. The following is just one example. Motivation Is Crucial To Success You probably have a good idea of who recovers ... Read More

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Local SEO – 14 Actionable Tips To Rank Higher Locally In 2017

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Local Search Engine Optimization has been a big deal throughout 2016, and it’s about to get bigger still. Mobile search has been on the rise. Hitwise has reported that 60% of searchers are now on a mobile device. Mobile searches tend to be much more localized in nature, and I have discussed this at length in my previous posts. At the same time, new technology has been emerging that may change the way we search ...

New Social Media Features and Layout

by Acacia Grant @ DealerOn

If you are an admin for your dealership’s Facebook Page, you should have received an email regarding an exciting update about the new layout and features available for your Facebook Business Page.  Now, your dealership’s Facebook Page will resemble a personal profile, and allows you to interact through Facebook as your dealership.  Here is an overview of what is changing:...

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Value Creation vs. Revenue Extraction: Which Kind of Business Are You?

by Today's Industry Insider @ The Kissmetrics Marketing Blog

There’s a problem in business. Okay, fine, there are plenty of problems in the wide world of business. Obviously, there are tons of good things in business brought about by new innovations, advances in technology, and improvements in customer engagement. But for all the new changes, old habits sure do die hard. Specifically, there are […]

Presentation: Super Powered SEO Tips for Auto Dealers

by Greg Gifford @ DealerOn

I presented a webinar for Digital Dealer yesterday, and we wanted to share the recording here on our blog. Learn the latest tips to help get your dealership to rank higher in local searches, from on site optimization to off site links and citations. Need help with SEO for your dealership? Let us know! We can help – even if...

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Website Conversion 101: Homepage

by Mike Somerville @ DealerOn

In a previous post, we talked about website optimization as a general concept and laid out some ground rules for A/B testing to gauge how visitors interact with your site. Driving traffic to your site is a worthwhile effort, but it can quickly become worthless if you never track which buttons are being clicked, which pages are being viewed, and...

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Google Updates: What They Are and Why You Should Care

by SEO Tips @

From algorithms to policies, Google does a lot of updates. But which ones matter to you? And what should you do? Read on to learn all about Google updates.

The Most Important Question To Ask In Local SEO

by DealerOn @ DealerOn

  Over at Search Engine Land, we have another helpful guest blog post from Greg Gifford, DealerOn’s Director of Search and Social. The topic of Local SEO is oh-so-important to businesses trying to rank in their geographic areas, so don’t miss out if your dealership is having trouble beating out the local competition. The question of the day is, “Why...

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Basic Principles You Must know About SEO in 2017 | Socialnomics

Basic Principles You Must know About SEO in 2017 | Socialnomics


Socialnomics

Basic Principles You Must know About SEO in 2017 The world of the web evolves, transforms and adapts to the latest technologies and trends, as well as the universe of natural referencing is constantly changing. With the year 2017 knocking on the doorstep, it is important to know what local SEO trends are needed to watch for the coming year. In recent months, the field of referencing at the local level is booming and will even more in the coming year. Businesses or companies will therefore need to redouble their efforts in their local SEO strategy in order to stay ahead of their competitors by paying close attention to the latest local SEO trends for the coming year. The optimization of mobile navigation, an essential criterion It is known that 34% of users read their e-mails over the telephone. Hence the importance of offering readable and fast pages to load on smartphones is necessary. The speed of loading is indeed an important concept. AMP (Accelerated Mobile Page) is much needed

Guy Kawasaki, Digital Summit at Mountain View Speaker, Releases New Book

by Ali Amirrezvani @ DealerOn

Even though the free copies have been exhausted, I’m definitely planning on checking out “What the Plus! Google+ for the Rest of Us” by Guy Kawasaki, before hearing him speak at the Digital Summit at Mountain View, May 7-9. I’ve written before about how Google+ can be used to increase the local SEO for your auto dealer website, as well...

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10 Local Link Building Tips for 2016

by Greg Gifford @ DealerOn

  My monthly column on Search Engine Land just went up and I wanted to share it with all of you fine dealers. This month, I focus on specific link building strategies for auto dealers. If you’re handling the SEO for your dealership, this post will be a life-saver. For this month, rather than just talk about why it’s important...

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What You Must Know About The New Google Mobile Search Index

by kdeppe @ Deppe Communications

New Search Index Will Be Launched In Months Nearly 60% of all Google searches originate on a mobile device, and that number is expected to continue to increase quickly. Will the desktop computer go the way of the dinosaur? Probably not – most corporate offices still depend heavily on desktops. But Google Search is adapting […]

DealerOn Is Now a Mazda Digital Certified Program Partner

by DealerOn @ DealerOn

We are excited to announce that DealerOn has been selected by the Mazda Motor Corporation as a certified website and digital advertising service provider. This will give Mazda dealerships the opportunity to use DealerOn’s premium website, SEO, and digital advertising services. “We’re excited to begin this new relationship and to have the chance to share our award-winning websites and data-driven...

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The Dawn Of Voice Search: 23 Types Of Website Benefits The Most

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

In the last couple of weeks, we’ve had a lot to say about voice search. That’s hardly surprising: Amazon’s Alexa, Microsoft’s Cortana, Apple’s Siri, Google’s Voice Search – every major tech brand is looking to make voice search a big deal. We’ve already covered why voice search isn’t going to cripple SEO methodologies, and in that article I pointed out that some websites would be more affected than others by this new approach, but usually ...

Wednesday Workshop – Questions and Answers

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop, we’re answering some fan mail. Who knew that the Beard and the Hair had so many fans? Most importantly, we answer questions about what we’re doing at NADA this weekend – so make sure you check out the video and learn all about the awesomeness we have planned… VIDEO TRANSCRIPT In this week’s Wednesday Workshop...

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Facebook’s “Like” Button Added to Inventory Pages

by Acacia Grant @ DealerOn

I wanted to let our dealership website customers know about a new feature designed to increase interaction on your inventory pages.  Dealers now have the option to allow their car dealer website visitors to “Like” a particular vehicle, sending the information to their Facebook account. When your dealership customers click the “Like” button, the page title, URL, thumbnail gallery of...

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9 Things Your SEO Agency Can’t Solve (Or Do) For You

by Hilde @ Webtexttool: SEO made easy for everyone

A few truths about SEO and how it works...

A few truths about SEO and how it works...


DealerOn

This week's video shares several truths about SEO, since it's easy to get confused by the many tactics used to gain visibility. Learn how it really works and what sort of results you should expect when you invest the time and effort in SEO.

As a Local Business, You Have to Own Your Own Back Yard

by DealerOn @ DealerOn

  This week on our blog, we’ve got another solid post over at Search Engine Land from our Director of Search and Social, Greg Gifford. The topic? Being the king of your own back yard before moving to your neighbor’s yard. In SEO terms, that means ranking for your local area before trying to outrank your competitors in nearby cities. Now,...

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7 Things You Need To Know About SEO In 2016

7 Things You Need To Know About SEO In 2016


SEOPressor - Best SEO Wordpress Plugin

SEO and Google algorithm are constantly evolving. To stay up-to-date, here's an SEO guide on 7 things you need to know about SEO to help you stay relevant in 2016.

About SEO by the Sea

About SEO by the Sea


SEO by the Sea ⚓

Learn more about Bill Slawski and SEO by the Sea, the blog, the search engine optimization company, and the event that started it all off.

Is Your Dealership Ready for the Continued Growth of Mobile Email Opens?

by Ali Amirrezvani @ DealerOn

I’ve written a lot about the importance of having a mobile friendly auto dealership website given the increase in smart phone usage, but when your dealership sends emails, are you also taking mobile into consideration? A recent study by Knotice, an on-demand marketing software and agency, shows that 36% of emails were opened on a mobile device (tablet & smartphones)...

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Mean Tweets – NADA 2017 Edition

by Greg Gifford @ DealerOn

For this week’s Wednesday Workshop, we’re bringing back one of our most popular videos of last year – vendors and dealers reading mean tweets. While we were at NADA in New Orleans, we grabbed a few dealers and vendors and had them read mean tweets that other people had written about them… And the results were hilarious. Watch and laugh...

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Website Conversion 101: CTAs

by Mike Somerville @ DealerOn

I’ve talked before about the importance of a well-optimized site, examining specific elements of your website like the homepage. Well, today we’re talking about the all-important Call-To-Action (CTA). To help you determine if your CTAs are doing their job, I put together a 5-question litmus test that you can try out today. Go ahead, take ’em for a spin.  If...

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Guaranteed SEO Results in Dubai UAE

by admin @ Best SEO Agency in Dubai UAE with Top SEO Experts & Consultants

A common question put forward to SEO agencies in Dubai, UAE is – “Will I get a guaranteed ranking after N number of months?”. This is a valid question since you are paying your SEO expert & waiting patiently to see your website in the first page of search engines like Google, Bing & Yahoo […]

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How long does SEO take?

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video covers the age-old question – How long does SEO take? Unlike PPC, organic optimization isn’t an instant on. It takes time for the optimization work to produce big results. We know that lots of dealers wonder why it takes so long, so for this week’s video, we explain why you won’t see immediate results, how...

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2017 Local Search Ranking Factors

by Greg Gifford @ DealerOn

The 2017 Local Search Ranking Factors were just released last week at the MozCon Local conference in Seattle, and this week’s video shares all the details! Watch and see how the factors have changed since last year’s study, so you’ll know how you need to adjust your SEO strategy for 2017! VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from...

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SEO: There Are No Guarantees

by dreamscape @ Dreamscape Marketing

At first glance, addiction treatment programs and search engine optimization would seem to have very little in common. Upon closer inspection, however, the opposite is true. In fact, there can be some startling common ground between patients who approach your facility for treatment and how you approach SEO and digital marketing. In our experience working with more than 100 drug ... Read More

The post SEO: There Are No Guarantees appeared first on Dreamscape Marketing.

How To Do Barnacle SEO [VIDEO]

by Greg Gifford @ DealerOn

Have you ever noticed that a ton of directories and 3rd party sites show up in a lot of the automotive searches in your city? That’s one of the results of last summer’s Pigeon update. While all of your competitors are still sitting around whining about the fact that there are fewer spots on page one of Google than ever...

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Trust with PPC Advertising

by Acacia Grant @ DealerOn

I recently found an interesting, informal study about search engine advertising (PPC) done by a self-proclaimed “marketing technologist” and wanted to share some of the results with you.  The entire study is available by clicking here. What really caught my notice was the question: “When you avoid the ads for a particular search, what are the reasons why?” Over 40%...

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Your Auto Dealership and Facebook’s Community Pages

by Acacia Grant @ DealerOn

Facebook Community pages have been a “new” feature for about four months, yet many people and businesses don’t know much about them.  Essentially, Facebook uses Community Pages to gather information from across their platform, creating a sort of wiki of information, even including information from Wikipedia when appropriate.   According to the social network, “Community Pages are meant to be the...

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A few truths about SEO

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop, we share a few simple truths about SEO. Things can get incredibly complicated, and it’s hard to keep the big picture in mind when you’re digging into specific strategies. This week’s video helps point out the important truths to keep in mind, so you’ll head down the right path with the right expectations. VIDEO TRANSCRIPT...

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Advanced SEO Presentation from Brighton SEO

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video is an awesome one… I was in the UK last month, speaking at one of the biggest SEO conferences in the world. For the first time ever, I did a horror movie theme for the presentation, and it turned out ridiculously awesome. So, kick back – this week’s video is about 24 minutes long, but...

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Website Conversion 101

by Mike Somerville @ DealerOn

  You know what’s cool? Having a website that shows how awesome you are. Even cooler than that? Having a website that gets clicks & conversions. Ice Cube may have been All About the Benjamins, but if you’re hoping to do some business on your website, then you need to be All About the Conversions. What is it? So what...

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How to do a quick citation check

by Greg Gifford @ DealerOn

Citations are mentions of your dealership’s name, address, and phone number on other websites – what most dealers think of as directory listings. They’re incredibly important to local SEO – and it’s important that they’re consistent everywhere they appear. This week’s Wednesday Workshop video walks through a simple free tool that allows you to check the top 15 citation sources...

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Automotive Blogging – How To

by Acacia Grant @ DealerOn

I wrote a post last week about the search engine optimization (SEO) stats your dealership needs to track, and wanted to expand a bit.  Your dealership website needs to allow you to track more than just SEO statistics. The 6 things your dealership website provider needs to measure are: Traffic—this should include all sources like organic, paid (PPC), OEM, referring...

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Drug Rehab Marketing: It’s About SEO—And More

Drug Rehab Marketing: It’s About SEO—And More


Dreamscape Marketing

Rehab centers rely on drug rehab marketing to bring them smart SEO strategies that drive traffic to their website. But that's only half the job.

Your Testimonials Page is Worthless [VIDEO]

by Greg Gifford @ DealerOn

Did you know that customers don’t care about your testimonials page? Sure, they want to read reviews about your dealership, but they don’t care about all the glowing 5-star reviews you’ve listed on your site. People want to read honest, unbiased third party reviews on other websites. Your customers know that you only post the best of the best reviews...

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Advanced SEO Presentation from Digital Dealer 21

by Greg Gifford @ DealerOn

http://dealeron-1.wistia.com/medias/hptkoenf3t?embedType=async&videoFoam=true&videoWidth=907 In this week’s Wednesday Workshop video, we’re sharing my awesome advanced SEO presentation from Digital Dealer 21. It’s a bit longer than our usual Wednesday videos, so make sure you’ve got the time to kick back and watch… I share some basic tips for Local SEO, then move on and talk about some advanced tips that I’ve never shared...

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The Truth About SEO - Choosing The Best SEO Company

The Truth About SEO - Choosing The Best SEO Company


Brevity Digital Design & Branding

At Brevity we demystify the strategy & technology behind good SEO. We give you the knowledge to make the right decision when choosing the best SEO company.

View From the Top: SEO Signals

by Greg Gifford @ DealerOn

SEO Is Not a Project – It’s All of Them I want to talk about SEO from a bit of a high level. I share a lot of specific tips & strategies for boosting specific signals for your dealership, but today we’re going to take a step back. A lot of people are disappointed in their SEO efforts because they’re thinking of...

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DealerOn Karaoke Party at NADA [VIDEO]

by Greg Gifford @ DealerOn

Don’t miss our awesome karaoke after party at NADA! If you’ve been to any automotive conferences in the last few years, you’ve probably been to, or at least heard about, one of the underground Joe and Shaun Karaokethon parties. This time, we’re going bigger… DealerOn is throwing a karaoke after party on Saturday April 2, from 11pm to 4am at...

The post DealerOn Karaoke Party at NADA [VIDEO] appeared first on DealerOn.

Dealership PPC Campaigns

by Acacia Grant @ DealerOn

Almost every auto dealer that tries running a search engine marketing campaign (PPC) on their own ends up making a mistake or two.  Heck, even the PPC veterans make a mistake from time to time.  While occasionally trying something that ends up not being as effective as thought is understandable, some errors happen far too often. Here is a list...

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Test, Test, Test Your Local SEO Strategy Out

by Greg Gifford @ DealerOn

Want to know one of my secrets to staying ahead in Local SEO? Don’t believe everything I say. What do I mean by that? Well, it’s important to use industry research, knowledge, case studies, and best practices when putting your Local SEO strategy together. But you can’t just rely on other people’s research, even if they happen to be experts....

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Wix SEO Feature Review | Wix has the best SEO | Wix.com

Wix SEO Feature Review | Wix has the best SEO | Wix.com


Wix SEO Feature Review | Wix has the best SEO | Wix.com

Learn all about the great SEO features in Wix websites. Give your site great on-page SEO and technical SEO, and explore Apps, tools, and more

An awesome mobile experience is a MUST

by Shaun Raines @ DealerOn

Your dealership absolutely HAS to have an awesome mobile experience to succeed in today’s mobile-first world. In this week’s Wednesday Workshop video, Shaun shares some important stats about mobile usage and explains why it’s absolutely vital that your dealership’s mobile experience is fast and simple. VIDEO TRANSCRIPT Welcome back to another Wednesday workshop from DealerOn. This week we’re talking about…...

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PPC Presentation From Digital Dealer 20 [VIDEO]

by Shaun Raines @ DealerOn

Download the slides here, This week’s Wednesday Workshop video is a recording of my rockin’ presentation from Digital Dealer 20 in Orlando. As always, we wanted to share it here on our blog so everyone could have access to the info. The presentation’s about 25 minutes long, and it’s filled with awesome tips to help you take your PPC up...

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Stop abusing your H1 headings

by Greg Gifford @ DealerOn

Lately, we’ve seen an alarming number of dealership websites incorrectly using H1 headings – or flat out abusing them. In this week’s Wednesday Workshop video, we talk about how you SHOULD be using your H1 headings. We share several examples of H1 abuse that we’ve seen lately, and we show you how to check your own site for these errors....

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Why Your Winery Can Stop Worrying About SEO

Why Your Winery Can Stop Worrying About SEO


Lunabean Media

You work at a winery, which means you have people promoting their SEO (search engine optimization) and SEM (search engine marketing) services to you a half-dozen times per month — if not more…

Priority SEO Pages for Auto Dealerships

by Ali Amirrezvani @ DealerOn

If you’re doing the SEO for your own auto dealer website, it can be difficult to know where to focus your energy first. Here are the pages you should start optimizing first to get the most bang for your SEO efforts:   Main Navigation Pages: Your home page and those that have direct navigation from your home page (mainly your...

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How To Write Landing Page Copy That Converts? Here Are The 6 Useful Tips

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

If you’ve found this blog by searching online, chances are you were looking to find out more about how to write landing page copy! Well, you’ve come to the right place. Landing pages are your first impression. It’s the page that visitors to your site will arrive at. It may not be the homepage – it could be a landing page for a particular section of your site, concerning a specific product or service. When ...

85 Gnarly Local SEO Tips for Auto Dealers [VIDEO]

by Greg Gifford @ DealerOn

  In case you missed it yesterday, we wanted to share the recording of my epic SEO webinar yesterday. I share 85 Local SEO tips to help your dealership show up better in local searches in Google. You’ll learn about on site optimization, link building, citations, reviews, and social media. I also point out many common mistakes that car dealers...

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Webtexttool launches Craft and Joomla plugins

by Hilde @ Webtexttool: SEO made easy for everyone

Webtexttool is now available for Craft and Joomla. For both Content Management Systems webtexttool developed plugins. These plugins enables Craft or Joomla users to the webtexttool SEO suggestions directly in their Content Management System, while writing new web content. Both keyword analyses and the live SEO optimization suggestions are integrated in the plugins. The plugins are free […]

A Pivotal Step to Get Past Your Fear of Writing

by Leslie Newman @ Goins, Writer

Don't be afraid to reach out with your words and take the hand of the one walking behind you. Your story will make a difference to someone who desperately needs to hear what you have to say. Find the courage to act on your calling and take that monumental first step. Without it, those immeasurable things that could touch another life and mark true success in your writing journey will never have the opportunity to come about.

4 Tips to Make Local Marketing in the Online Space Easier

by Jack Dawson @ Socialnomics

4 Tips to Make Local Marketing in the Online Space Easier If you have been in the arena of digital marketing for a quite some time now, you already know that search engine optimization is always changing. These new changes undoubtedly take some time to fathom, and in the meantime, your page’s ranking gets affected. […]

Ranking reports don’t show SEO success

by Greg Gifford @ DealerOn

This week’s Wednesday Workshop video shares some important info about SEO reports. At NADA a few weeks ago, we talked to a ton of dealers who still get super old-school ranking reports from their SEO providers. Ranking reports do NOT show yo how well you’re doing with SEO, and they don’t tie in to the bottom line of the dealership....

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Ecommerce Platforms: 5 Best Platforms For Your Online Store

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

With so many businesses shifting from the physical marketplace to online, it’s no wonder we’re seeing so many ‘How Tos’ about ecommerce marketing. As great as these are, many are based on assumed knowledge that new players to the game don’t always have. So I’m going to get right back to the basics. Let’s run through the types of ecommerce that your business can use and see if we can find the best ecommerce platform. ...

SEO Presentation from the Innovative Dealer Summit [VIDEO]

by Greg Gifford @ DealerOn

Check out our presentation from last week’s Innovative Dealer Summit in Denver, Colorado. We kicked the show off with an entertaining and informative keynote session about Local SEO. As always, we wanted to share the video here on the blog so that everyone has access to the awesome tips.

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The Ultimate Semantic SEO Guide: How To Do SEO Like An Expert

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Back in the early days of the Internet, SEO was relatively simple: pick a few relevant keywords and plug them in. However, SEO has become much more complex than just that. Even when it comes to finding relevant keywords, a lot more has to be taken into consideration, including semantic search. (Find out how to do SEO for beginners here.) The following is an in-depth guide on what is semantic search, how it can benefit ...

21 Actionable SEO Techniques You Can Use Right Now (Updated)

21 Actionable SEO Techniques You Can Use Right Now (Updated)


Backlinko

21 insanely practical SEO techniques for higher rankings and more search engine traffic.

Title Tag Best Practices for Your Car Dealership Website

by Ali Amirrezvani @ DealerOn

Title tags should be a part of the SEO strategy of every car dealership website.  Why?  Its contents not only provide the text for the blue-links shown on search engine result pages (meaning users use them to help decide whether or not to click onto your dealership’s site), but also tell search engines what each unique web page contains.  ...

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SEO: Expert Advisors Are Key

by dreamscape @ Dreamscape Marketing

As unlikely as it seems, there are similarities between SEO and addiction treatment programs. Dreamscape Marketing, a leader in effective digital marketing strategies for drug rehab centers, has created a new whitepaper on the subject. The following excerpt is just an example of the similarities we’ve observed: Expert Advisors Are Key Few patients can overcome drug addiction without help. It’s not ... Read More

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The 4 elements every event landing page needs

by Amber Humphrey @ Vertical Response Blog

Preparing to host a big event? A landing page may be just what you need to spread the word to your customers. Follow these optimization tips to create a landing page that encourages visitors to take action

The post The 4 elements every event landing page needs appeared first on Vertical Response Blog.

Google’s Project Jacquard: Textile-Based Device Controls

by Bill Slawski @ SEO by the Sea ⚓

I remember my father building some innovative plastics blow molding machines where he added a central processing control device to the machines so that all adjustable controls could be changed from one place. He would have loved seeing what is going on at Google these days, and the hardware that they are working on developing, […]

The post Google’s Project Jacquard: Textile-Based Device Controls appeared first on SEO by the Sea ⚓.

Thoughts on the Dangerous SEO Work-Around (DWO)

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

I love being an in-demand SEO consultant a great deal – but the advice I bring is often unwelcome, even if it is correct. Those impacted by the work required to execute solutions are rarely those will benefit from the improvements directly. It’s just more work for existing, overworked employees. In light of their situation, […]

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Internal Linking Helps With Car Dealer Search Engine Optimization

by Acacia Grant @ DealerOn

Search engine optimization can be a complicated process, especially since Google is rumored to use over 200 factors when determining how high (or low) your car dealership website ranks on their result pages.  While most people attribute successful SEO to things like keywords, meta tags, and external links, some SEO vendors forget about the importance of internal linking. Internal linking...

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Business blog part 4: Content train for highest conversion

by Yoni Hillen @ Webtexttool: SEO made easy for everyone

In this part of the business blog series we’ll continue to make a content train for your business blog. This is the last step to deciding which subjects you’ll write about. In the previous blog of the business blog series, we discussed choosing the right keywords based on competition, search volume and relevance....

New Ranking Factors Report Released

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

Some highlights from the report (no surprises really) SERP listings #1-3 Click-Through Rate is 36 percent on average. The correlation for links remains high, but links’ importance may be dropping. All of the top 100 domains have a mobile friendly versions.  Lower ranked pages have mobile friendly version around 78% HTTPS/SSL is present for just under 50% […]

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Andrew Myers – How to Pump Up Your Video Strategy TODAY!

Andrew Myers – How to Pump Up Your Video Strategy TODAY!

by DealerOn Podcasts @ The Dealer Power Hour

  ARE YOUR CURRENT DEALERSHIP VIDEOS DRIVING TRAFFIC AND CONVERSIONS…OR ARE THEY FALLING FLAT? If you are looking to quickly boost your online traffic and conversions, there’s no better place to start than with video! Unlikely viral video star Andrew Myers knows a thing or two about the power of video. He is ready to tell dealers How to Pump Up your Video Strategy with...

Bobbie Herron – 10 Awesome Customer Experience Strategies You Should be Using

Bobbie Herron – 10 Awesome Customer Experience Strategies You Should be Using

by DealerOn Podcasts @ The Dealer Power Hour

  You may think your dealership has a product or price advantage…but beware! They can be easily duplicated. However, a STRONG CUSTOMER SERVICE CULTURE CAN’T BE COPIED. Furthermore, almost all consumers agree — IT IS THE CUSTOMER EXPERIENCE THAT IS THE ONLY TRUE DIFFERENTIATOR. When it comes to learning about innovative customer service strategies that sell more cars, we called in...

Do you have hidden content on your home page?

by Greg Gifford @ DealerOn

Does your website’s home page have content that’s hidden behind a “read more” link? That’s actually really bad… Watch this week’s video to learn why – and get your site updated as soon as possible! VIDEO TRANSCRIPT Welcome back to another Wednesday Workshop from DealerOn. This week’s video is all about an incredibly important tip, one that will drastically change...

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The Top 10 Videos of 2016

by Greg Gifford @ DealerOn

It’s the last Wednesday Workshop of 2017! To finish up an amazing year, we’re sharing the list of the most-watched Wednesday Workshop videos of 2017: 10. Learn more about the recent Google updates 9. Man on the street interviews from NADA 2016 8. How long does SEO take? 7. Local SEO presentation from Digital Dealer 21 6. Prove you need...

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SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

Details about the recent Possum and Penguin updates from Google

by Greg Gifford @ DealerOn

In this week’s Wednesday Workshop video, we explain the details about the two major updates released by Google this month. It’s not often that two major updates are pushed out in the same month, so we wanted to explain what’s changed so dealers understand what’s different. What’s been dubbed the Possum update rolled out a few weeks ago, and it’s...

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The Best And Worst Times To Send Emails

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

If you were following our blog last week you would have read our post A Beginner’s Guide to Successful Marketing Campaigns, which —you guessed it— was packed with tips on effective email marketing strategies. In the post, we also promised an upcoming blog about the best and worst times to send emails. Here it is! When we first began sending emails to our subscribers, we first had to figure out the best day and best ...

DealerOn Digital Dealer 2011

by Acacia Grant @ DealerOn

DealerOn is on the road this week at the Digital Dealer Conference in Orlando, FL. We are excited to talk with dealers in person not only about the great things we’re doing that can help them increase sales and profit, but also to understand the new challenges they’re facing in 2011. One way that we’ll be helping dealers make more...

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Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations

by Joshua Nite @ Online Marketing Blog – TopRank®

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you’re going or what you plan to do when you get there. But anyone happily anticipating the screening, boarding, and flying part—well, I’ll have whatever vitamin supplement they’re on. If you’re headed to Content Marketing World, odds are [...]

The post Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations appeared first on Online Marketing Blog - TopRank®.

Dealer Website Lynch Pin?

by Acacia Grant @ DealerOn

We’ve all heard the estimates about how many dealerships are going to be closing within the next year–NADA estimates that another 1000 dealerships will close in 2009 alone.  Of course this is a scary fact, but there are things that you can do to prevent your dealership from being one of them.  One of the first items is making sure...

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SEO: Sticking to a Long-Term Plan Makes a Difference

by dreamscape @ Dreamscape Marketing

Addiction treatment programs and search engine optimization don’t really seem to have much in common. Upon closer inspection, however, the opposite is actually true. In working with some of the largest drug rehab centers in the country, Dreamscape Marketing has determined that SEO and addiction treatment share many similarities. In this exclusive excerpt from Dreamscape Marketing’s whitepaper “10 Reasons Why ... Read More

The post SEO: Sticking to a Long-Term Plan Makes a Difference appeared first on Dreamscape Marketing.

5 Most Common Misconceptions About SEO

by admin @ Adogy Blog

Between the growth of e commerce and algorithm updates, there have been many conversations involving the state of SEO. Some say the practice is over, other argue that SEO is still required if you want your online business to get noticed and grow. Regardless of which side of the debate you believe, SEO remains a […]

The post 5 Most Common Misconceptions About SEO appeared first on Adogy Blog.

Quickly Boosting Twitter Engagement 2-4x Using GIF Files from Videos [Tutorial]

by Scott Clark @ Scott Clark – SEO, SEM, ORM and Content Marketing

GIF files can seriously increase engagement with a Tweet, with minimal effort, especially when they’re right for your audience and relevant to the post that lies beyond.   Here are the basics for how to create a GIF file that you can add to your tweets from your source videos.  It takes a bit of […]

The post Quickly Boosting Twitter Engagement 2-4x Using GIF Files from Videos [Tutorial] appeared first on Scott Clark - SEO, SEM, ORM and Content Marketing.

The Six Degrees of Automotive SEO [VIDEO]

by Greg Gifford @ DealerOn

Last week, I presented at Digital Dealer 19 in Las Vegas. Even though I got interrupted (twice!) by a fire alarm, the presentation was a huge hit with attendees. We wanted to share the presentation with everyone out there who wasn’t able to attend the conference, so we’re posting it here as this week’s Wednesday Workshop video. Since it’s a...

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Voice Search Won’t Change SEO Much. Here’s Why.

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Speaking to computers was first popularised in Star Trek, and as with so much science fiction, became science fact within a matter of decades. It started to go mainstream with Siri, and Microsoft soon entered the fray with Cortana. Now Amazon’s Alexa is entering the fray, people are starting to see how voice can help them during their searches. Google has responded to the trend by creating Google Voice Search, while iPhone now has the ...

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