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What is Web 2.0 | Web 2.0 Definition | SEO Buzz Internet Marketing

What is Web 2.0 | Web 2.0 Definition | SEO Buzz Internet Marketing


Internet Marketing Company - SEO Buzz

What is Web 2.0 and what should business owners do differently? Read this Web 2.0 definition that will change how you market your business!

Local SEO: Lokale Wettbewerbsanalyse in drei Schritten

by Andreas Wieland @ OnlineMarketing.deOnlineMarketing.de

Dein lokales Geschäft ist im Local Pack unsichtbar, dein Konkurrent dagegen hervorragend gelistet? Dann brauchst du eine lokale Wettbewerbsanalyse, die den Ursachen auf den Grund geht.

Easy Search Engine Optimization Anyone Can Do

by Michael Martinez @ SEO Theory

It’s hard to write an article like this without talking about the need for SEO industry standards or pointing out the immense competition among SEO consultants, agencies, tool providers, and (e)book authors for your business dollars.  So I will begin…

Quality Signals that May have Affected the March 2017 Google Fred Update

by Michael Martinez @ SEO Theory

Googler Gary Illyes declared that unless otherwise given a name by Google ALL of their search “updates” will be referred to as “Fred”.  He was joking but, honestly, I like that.  Some years ago I wrote a brief article titled…

SEO 101: Defining the long tail - Portent

SEO 101: Defining the long tail - Portent


Portent

In which I define "the long tail" in SEO, and why you should care about long tail keywords. It's fun! Check it out!!!

Acquisition SEO and Business Crowding

by AJ Kohn @ Blind Five Year Old

There’s an old saying that if you can’t beat ’em, join ’em. But in search, that saying is often turning into something different. If you can’t beat ’em, buy ’em. Acquisition search engine optimization is happening more often as companies acquire or merge, effectively taking over shelf space on search results. Why settle for having the […]

What is search engine optimization? definition and meaning

What is search engine optimization? definition and meaning


BusinessDictionary.com

Definition of search engine optimization: Refers to the process of improving traffic to a given website by increasing the site's visibility in search engine results. Websites improve search engine optimization by improving content, making ...

How do you define scope of SEO?

How do you define scope of SEO?


SEO Theory

I have to admit that I really liked this query. “How do you define scope of SEO”? I am sure that has something to do with writing a search engine optimization proposal, and I cannot off…

The Difference between Knee-jerk SEO and What You Need from Your SEO

by Michael Martinez @ SEO Theory

Every day across the world and the Web thousands of search engine optimization professionals give employees, employers, co-workers, clients, and other SEOs their opinions on a variety of topics.  The constant flow of opinion is healthy for the industry.  If…

Update: What does SEO mean?

by David Rosam @ Writing For SEO

As Writing For SEO matures, I’ve been reviewing some of my more popular, yet older, posts. It may be that Google still likes them and continues rating them well in the SERPs, but I can see the information is out of date, and in some cases I no longer agree with what I’ve said some time ago. […]

6 SEO Best Practices for Events

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

There are so many moving parts when running an event large or small that it’s easy to let online optimization be an afterthought. Sidelining SEO, however, means missing out on a lot of organic visitors and awareness. A solid organic presence makes a huge difference in attracting more attendees’ year after year. Here are five… Read More

The post 6 SEO Best Practices for Events appeared first on Portent.

Difference between SEO and SEA

Difference between SEO and SEA


Queromedia

SEO vs SEA What's the difference between SEO and SEA? An internet user who performs a search in Google typically receives two types of results: organic or

SEM/SEO - digital analytics definition

SEM/SEO - digital analytics definition


AT Internet

What are "SEM" and "SEO" and how are they different? Get definitions for "search engine marketing" and "search engine optimisation" in our glossary.

What is the Google Page Importance in SEO?

by Erlé @ OnCrawl : Onsite SEO monitoring tool

Page Importance is an algorithm that determines a score used by Google to classify urls during crawl sessions. Page Importance ranges urls to be explored in order to optimize the crawl budget affected to each site.
To better distribute its crawl expenses, Google needs to prioritize pages it needs to fetch. In that logic of cost optimization, the Mountain View firm has published many patents about crawls scheduling. These patents let us know better understand how your pages are categorized and give perspective to the crawl budget concept – a concept that is differently observed regarding each site, typologies of pages [...]

The post What is the Google Page Importance in SEO? appeared first on OnCrawl : Onsite SEO monitoring tool.

How to optimize your crawl budget?

by Sarah @ OnCrawl : Onsite SEO monitoring tool

In May, we held a webinar in French on Google’s crawl budget. For his second webinar with OnCrawl, Erlé Alberton, ex head of SEO for Orange & Sosh ( a French Internet provider) and now Customer Success Manager for OnCrawl introduces the crawl budget concept, best practices to optimize it, what to avoid, etc. Practical examples will illustrate this concept that was recently confirmed by Google’s team.

What Google says about crawl budget

Mid-January, Google posted an article on their blog stating: “we don’t have a single term that would describe everything that “crawl budget” stands for externally. ” In other words [...]

The post How to optimize your crawl budget? appeared first on OnCrawl : Onsite SEO monitoring tool.

How to improve your SEO working with influencers?

by Emma @ OnCrawl : Onsite SEO monitoring tool

Influencer marketing can provide great opportunities when it comes to SEO. Actually, working with influencers’ fan base is valuable for any brands and for their SEO as it can bring you brand awareness, traffic and sales.
This is where influencers can make the difference by increasing your reach and positively impact your SEO. While the key benefit of working with influencers remains the increase of leads and sales, the smaller part of it does matter too: social shares, native mentions, visibility, backlinks and more!
This article aims to show how working with influencers can help you improve your SEO. 

Impact of influencer marketing [...]

The post How to improve your SEO working with influencers? appeared first on OnCrawl : Onsite SEO monitoring tool.

Can I use blackhat article spinning (spintax) for whitehat purposes?

by Patrick Coombe @ Paul Shapiro's Search Wilderness

Whilst chatting in our office last week, reminiscing of ye old SEO tactics such as article spinning, automated backlink tools, etc, we started talking about article spinning and how it might have some legitimate value in certain use cases. But first, let’s just one thing straight: In no way do I / we condone the […]

The post Can I use blackhat article spinning (spintax) for whitehat purposes? appeared first on Search Wilderness.

SEO (Search Engine Optimization)

SEO (Search Engine Optimization)


Investopedia

SEO (Search Engine Optimization) aims to draw the greatest amount of traffic possible to a website by bringing it to the top of a search engine's results.

Run an e-Commerce Store? Then Join Me for Life Off Summit

by Rebecca Gill @ Web Savvy Marketing

Lift Off Summit is the perfect education event for e-commerce store owners. This five day event will feature 21 speakers and cover topics ranging from SEO to affiliate management. Why Should You Attend the Lift Off Summit? Great Speakers – This online event has some of the best names in the e-commerce and marketing world. Many of them... Read More

The post Run an e-Commerce Store? Then Join Me for Life Off Summit appeared first on Web Savvy Marketing.

The Definition of SEO

The Definition of SEO


Samuel Scott

A decade ago, "SEO" was getting a website to rank highly in Google. I would fire or never hire anyone who gives that answer today.

5 time saving tips using OnCrawl

by Erlé @ OnCrawl : Onsite SEO monitoring tool

How to take advantage of advanced OnCrawl features to improve your efficiency during daily SEO monitoring.
OnCrawl is a powerful SEO tool that helps you monitor and optimize search engine’s visibility of e-commerce websites, online publishers or applications. The tool has been built around one simple principle: help traffic managers save time in their analysis process and in their daily SEO project management.

Besides being an onsite audit tool, based on a SaaS platform supported by an API combining all websites data, it is also a log analyzer that simplifies data extraction and analysis from log server files.

OnCrawl’s possibilities are quite wide but need to be [...]

The post 5 time saving tips using OnCrawl appeared first on OnCrawl : Onsite SEO monitoring tool.

By Definition: What is SEO?

By Definition: What is SEO?


LifeLearn, Inc.

What is SEO? HINT: It's responsible for your ability to read this description right now.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

What is Local SEO? - Local University

What is Local SEO? - Local University


Local University

Find out what Local SEO (Local Search Engine Optimization) really means for local businesses here.

The New SEO Definition Is Rooted in The User

The New SEO Definition Is Rooted in The User


Linchpin SEO ///

LinchpinSEO ///: The New SEO Definition Is Rooted in The User

What Is SEO? Understanding SEO in Today's Landscape.

What Is SEO? Understanding SEO in Today's Landscape.


Paul Shapiro's Search Wilderness

The definition of SEO can vary immensely. So, I asked experts and some other digital-savvy people how exactly they define it. The answers may astound you.

How to survive in the real time Google Penguin era?

by Hardik Oza @ OnCrawl : Onsite SEO monitoring tool

Google has always vouched for positive search engine optimization, and has brought in new algorithms to reward genuine sites. The search engine giant has always introduced updates to make individual pages more accessible and faster to find.
On April 24, 2012 Google activated the new ranking algorithm called Penguin to punish sites that relied on excessive link building, deceptive doorway pages, keyword-stuffed pages, and low quality content for driving traffic.
This ushered in a good change for businesses and entrepreneurs who were legitimately trying to get good rankings without looking for ugly games. It took time before Google could implement the algorithm [...]

The post How to survive in the real time Google Penguin era? appeared first on OnCrawl : Onsite SEO monitoring tool.

Join Me at SEO Bootcamp OKC!

by Rebecca Gill @ Web Savvy Marketing

This month I held my first SEO Bootcamp in Dallas, Texas. Our attendees came from all over the country and students flew in from a variety of locations stretching from California to Michigan and New York. My students were developers, marketers, and small business owners that work in a variety of industries. This diversity of experience and... Read More

The post Join Me at SEO Bootcamp OKC! appeared first on Web Savvy Marketing.

The 7 Questions You Must Ask When Hiring an SEO Company

by linchpinseo @ Linchpin SEO ///

SEO is one of the most misunderstood, and most widely scammed business strategies. There are businesses all over the globe that will promise businesses the world, and guarantee top rankings, yet have little knowledge of what it actually takes or what SEO actually is. Being in the SEO world for close to 10 years now,  I have worked for, and […]

Lawyers Should Stick to the Law and Not Try SEO

by Ben Mattice @ ShoeMoney

The law can be complicated and that's why lawyers specialize. But not in SEO, though they try to do it anyway. Here's why lawyers should outsource their SEO.

What is SEO?

What is SEO?


Moz

SEO is a digital marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses technical and creative elements.

Is it Time for a Logo Redesign or Refresh?

by Amanda Caven @ Vivid Image, Inc.

Your logo is so important to your business! Your company logo expresses what your business stands for, its culture & values. It is often times the first thing that people connect with your company in their minds. A great logo has meaning and retains significance over a long period of time. A good logo will

Read more

The post Is it Time for a Logo Redesign or Refresh? appeared first on Vivid Image, Inc..

August Updates for the Expert’s Guide to Local SEO

by Carrie Hill @ Local University

Joy Hawkin's Expert Guide to Local SEO continues to evolve with relevant, timely updates every month. The guide is now 200+ pages of information you need if you manage local search as a small business owner, marketing agency, or in-house SEO, either for SMB or Enterprise-level businesses. Here are the updates posted this month: Completely redid [...]

The post August Updates for the Expert’s Guide to Local SEO appeared first on Local University.

What is SEO (search engine optimization)? - Definition from WhatIs.com

What is SEO (search engine optimization)? - Definition from WhatIs.com


WhatIs.com

Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly.

It’s 2017. Is SEO Copywriting Training Still Needed?

by Heather Lloyd-Martin @ SuccessWorks

Have you shelved SEO copywriting training for your in-house writers, figuring the money was better spent elsewhere?
That strategy may put your company at a competitive disadvantage.
Conductor recently reported that half of all content jobs require some SEO skills.
That means companies (like your competitors) are valuing SEO copywriting knowledge more than ever before.
Are you ready?

This statistic shocked me. Yes, [...]

The post It’s 2017. Is SEO Copywriting Training Still Needed? appeared first on SuccessWorks.

What Is SEO Copywriting and Why Is It Important?

What Is SEO Copywriting and Why Is It Important?


SuccessWorks

Wondering what SEO copywriting is -- and if it's really important for your site? Check out this short video + transcript that answers your questions!

SEO Fallacies That Must Die: 2017 Edition

by Ian Lurie @ The Portent Blog: Internet Marketing with a Twist of Lemon

SEO folks are trend victims. Someone presents a new acronym, an idea, or a tool and we all pile on. Then we chase those nibbles of knowledge, good and bad alike, without thinking. And we land in deep pits lined with sharp, nasty sticks. These ideas must go: 1: TFIDF Score Predicts Rankings A higher… Read More

The post SEO Fallacies That Must Die: 2017 Edition appeared first on Portent.

What is Search Engine Optimization (SEO)? - Definition from Techopedia

What is Search Engine Optimization (SEO)? - Definition from Techopedia


Techopedia.com

Search Engine Optimization SEO Definition - Search engine optimization (SEO) refers to met

Update: Header tags and how you use them in SEO Copy

by David Rosam @ Writing For SEO

I returned to my post Header tags and how you use them in SEO Copy recently and added some more tips. It was popular before, but now it’s an essential read if you’re wondering about how you should be using h tags in your content. The updated post also contains some new suggestions for formatting in WordPress.

Giving a new definition to SEO in the hotel industry - tnooz

Giving a new definition to SEO in the hotel industry - tnooz


tnooz

Most hotels are heavily focused on SEO. It’s the way to stay ahead of the pack, come up higher in search and stand out from the crowd. You know the drill.

Do 404 Errors Hurt SEO?

by AJ Kohn @ Blind Five Year Old

Do 404 errors hurt SEO? It’s a simple question. However, the answer is far from simple. Most 404 errors don’t have a direct impact on SEO, but they can eat away at your link equity and user experience over time. There’s one variety of 404 that might be quietly killing your search rankings and traffic. 404 […]

White Space – An Important Element in Web Design

by Patty @ Web Advances

“White space”,  or “negative space” can be defined as the space between elements in composition.  Designers love it while website owners want to fill it!  So why does white space really matter? White space is actually really important to web...
Read more

How I streamlined my newsletter workflow with AWeber Curate

by David Rosam @ Writing For SEO

IMPORTANT Update, 22 August 2016: For the last two issues of The Week in Writing For SEO, I’ve hit serious problems which have delayed the newsletter. They seem to be caused by the HTML generated by Curate because the test e-mail doesn’t work properly in some e-mail clients/web browsers. I’ve reported the problems to AWeber and […]

JavaScript & SEO – What you should know

by Emma @ OnCrawl : Onsite SEO monitoring tool

The relation between Javascript and SEO is a highly debated subject in the SEO sphere. Whether your site is using that language or whether you are planning to audit a client’s website rendering Javascript, there are a few things you should take into account before crawling it.

What is Javascript?

JavaScript is a programming language used to make web pages interactive and dynamic. It can be used for comment or AJAX recommendation widgets for instance. Javascript is operating on visitor’s computer and doesn’t need constant downloads from your website.
On the other hand, as Javascript is an interpreted language, it does not need [...]

The post JavaScript & SEO – What you should know appeared first on OnCrawl : Onsite SEO monitoring tool.

Bad SEO Advice You Should Still Avoid

by Michael Martinez @ SEO Theory

I should create a “Bad SEO Advice” category and collect all the articles I have written about it through the years in one place.  There are days when I am tempted to go back and “update” old articles about bad…

SEO 101 – Mobilizing the Public 2017

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

Slide Deck and Resources Slides from my presentation at Feeding America’s Mobilizing the Public Conference plus helpful tools, additional resources and free ebooks! SEO 101: Finding Yourself – Mobilizing the Public 2017 from Portent Tools Portent SEO Page Review Plugin A helpful tool for reviewing title tags, meta descriptions and other on page HTML elements.… Read More

The post SEO 101 – Mobilizing the Public 2017 appeared first on Portent.

The Myth of the Google Update

by Michael Martinez @ SEO Theory

People have been chasing search engine algorithms since the 1990s.  They won’t stop even though the algorithms are more elusive now than ever before.  Nonetheless, Web marketers should approach all unofficial announcements and analyses of search algorithm updates and effects…

Getting Ready for Napa Summit 2017

by Sean ORourke @ Marketing Terms

When you find yourself researching something enough, it often makes sense to blog it. Such is the case with Napa Summit, an SEO/SEM conference on March 30-31 in Napa Valley, CA. After seeing the list of [...]

The post Getting Ready for Napa Summit 2017 appeared first on Marketing Terms.

What is SEO? - Definition & Examples - Video & Lesson Transcript | Study.com

What is SEO? - Definition & Examples - Video & Lesson Transcript | Study.com


Study.com

Customers use search engines every day. Being visible to those customers is a key part of being successful online. This lesson defines search...

52 Questions to Ask Your New Copywriting Client [Updated for 2017]

by Heather Lloyd-Martin @ SuccessWorks

Anyone who knows me knows that I tend to ask a lot of questions….
Why? Because that’s how I learn.
When you’re onboarding a new copywriting client — whether you work for yourself, or an agency — asking lots of question is the key to success.
Sure, that means that you’ll be spending an hour (or more) on [...]

The post 52 Questions to Ask Your New Copywriting Client [Updated for 2017] appeared first on SuccessWorks.

“No, SEO is Never Dead…It’s Just Trying to Be” – SMX Advanced Presentation

by Marshall Simmonds @ Define Media Group

Marshall Simmonds speaking at Search Engine Land’s SMX Advanced Summit 2014 in Seattle.

Suchmaschinenoptimierung / SEO Definition | OnlineMarketing.de Lexikon

Suchmaschinenoptimierung / SEO Definition | OnlineMarketing.de Lexikon


OnlineMarketing.de

► Als Suchmaschinenoptimierung oder auch SEO (englisch für Search Engine Optimization) bezeichnet man alle Maßnahmen, die dazu geeignet sind, die Platzierung

What is SEO? (Search Engine Optimization)

What is SEO? (Search Engine Optimization)


Golden Arm Media - Video Production & Marketing

Click here to get a brief introduction on SEO and many other important term definitions you should know!

Basic Crawl Management for SEO

by Michael Martinez @ SEO Theory

Crawl management is integral to search engine optimization. And yet crawl management is so poorly explained by the Web marketing community that many sites mismanage crawl.  What should be one of the fundamental areas of search engine optimization has been…

#SummerSEO Contest: win OnCrawl gifts all summer long!

by Sarah @ OnCrawl : Onsite SEO monitoring tool

Summertime equals playtime! That’s why we are launching our #SummerSEO Twitter contest to entertain you during July and August months! Try to win our top prize: 2 months OnCrawl Advanced (crawl+logs) & a personalized call with one of our OnCrawl SEO expert to walk you through all our functionalities! We also have weekly prizes: 1 month Pro Plan (value of 24,9 euros). Of course, all our prizes include our famous OnCrawl goodies → tshirt, stickers, sunglasses, etc.

How it works and how to participate?

Every week (for the following 8 weeks), a GIF and a hangman will illustrate an SEO term that you’ll [...]

The post #SummerSEO Contest: win OnCrawl gifts all summer long! appeared first on OnCrawl : Onsite SEO monitoring tool.

How to Secure a WordPress Site Against Hackers

by Michael Martinez @ SEO Theory

WordPress gets a bad rap from people who complain that it’s not secure.  In more than 40 years of working with computers I have never met an application or operating system that could not be hacked.  I used to be an…

What is Search Engine Optimization? - Definition & Information

What is Search Engine Optimization? - Definition & Information


Marketing Terms

Definition The process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search. Information There is much confusion about [...]

Tips to Starting a Successful SEO Campaign - Vivid Image, Inc.

Tips to Starting a Successful SEO Campaign - Vivid Image, Inc.


Vivid Image, Inc.

With more and more people going to the Internet to research products and make buying decisions it has become more

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

Register for April’s SEO Summit

by Rebecca Gill @ Web Savvy Marketing

SEO Summit will deliver virtual SEO training and homework exercises that will teach SEO best practices and show you how to immediately apply SEO to your website or blog. Information will be presented in an easy to understand format with actionable steps. All education materials and information will follow my proven SEO formula for driving... Read More

The post Register for April’s SEO Summit appeared first on Web Savvy Marketing.

Have You Been Listening to SEObits.fm?

by Rebecca Gill @ Web Savvy Marketing

In June I launched a new SEO podcast called SEObits.fm and before I realized it, the summer flew by and twelve episodes have been recorded and published. In case you missed them, here is a list of what I’ve chatted about each week: EP 1: SEO is a Journey and Not a Destination EP 2:... Read More

The post Have You Been Listening to SEObits.fm? appeared first on Web Savvy Marketing.

Video: I discuss SEO in 2016 with Chase Reiner

by David Rosam @ Writing For SEO

I was nicely set up by my friend Chase last night! I’d agreed to record an episode of First Click’s Podcast, which turned out to be a chat around Content Marketing and SEO in 2016. We used a Google Hangout and he posted an unedited video of my unprepared thoughts on YouTube. So here’s what you shouldn’t […]

Link Building for Content Marketers: Interview with Debra Mastaler

by Heather Lloyd-Martin @ SuccessWorks

Around 16 years ago, I met Debra Mastaler, founder of Alliance-Link — and I was immediately impressed by her intelligence, knowledge and her no-nonsense advice. Debra is a trailblazing woman (in fact, she was one of the first women in SEO) who knows how to set smart, sustainable link marketing campaigns. If you have a chance to see [...]

The post Link Building for Content Marketers: Interview with Debra Mastaler appeared first on SuccessWorks.

Download Search Console URL Parameters Painlessly with This Handy Bookmarklet

by Dave Sottimano @ Define Media Group

The URL parameter configuration tool in the Google Search Console is an SEO’s dream; it picks up the deepest parameters that many crawlers fail to find.  It’s a list of opportunities to close up duplicate content caused by parameters, but […]

Defining Search Engine Optimization

Defining Search Engine Optimization


Online Marketing Blog - TopRank®

The search engine industry frequently innovates as do consumer behaviors for discovery and sharing. Those changes require search marketers to take a fresh

Announcing SEObits – A New SEO Podcast

by Rebecca Gill @ Web Savvy Marketing

Many years ago I had a friend suggest I launch a podcast. I dismissed it and dismissed the idea each time someone else mentioned the same idea to me. In my mind there were tons of podcasts in the WordPress industry and I just didn’t want to be another one. Then over the 18 months... Read More

The post Announcing SEObits – A New SEO Podcast appeared first on Web Savvy Marketing.

About Local SEO | How Can Local SEO Services Help Your Business?

About Local SEO | How Can Local SEO Services Help Your Business?


BrightLocal

Learn all about Local SEO in this quick guide. What is local search optimization & how can it help your business gain more visibility online?

Best Option for Website SEO: WordPress, Squarespace, Wix, Weebly, or HubSpot COS?

by Rebecca Gill @ Web Savvy Marketing

Until recently, I hadn’t thought much about website SEO and which website builder was best for supporting search engine optimization efforts and best practices. I’m a WordPress girl after all, and in my head, WordPress is the only option. But recently, my private Facebook group has received a number of questions asking about SEO and... Read More

The post Best Option for Website SEO: WordPress, Squarespace, Wix, Weebly, or HubSpot COS? appeared first on Web Savvy Marketing.

Search Engine Optimization (SEO) — Definition — TrackMaven

Search Engine Optimization (SEO) — Definition — TrackMaven


TrackMaven | Marketing Analytics Software

Search engine optimization (SEO) is the process in which a marketer tries to gain visibility about their brand on a search engine's results page.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Learn SEO Content Writing for Under $100 (for a Limited Time)

by Heather Lloyd-Martin @ SuccessWorks

Do you want to dip your toes into the SEO writing waters, and you need a low-cost course to teach you the basics?
Are you tired of trying to learn everything yourself, and you’d love a webinar series with live Q & A and a place to ask questions?
Are you confused by conflicting SEO writing “rules,”and you’re wondering if you’re [...]

The post Learn SEO Content Writing for Under $100 (for a Limited Time) appeared first on SuccessWorks.

Advanced SEO Techniques for 2017

by Michael Martinez @ SEO Theory

What makes an SEO technique “advanced”?  That’s a question I ask myself every year.  A lot of the “advanced” methods I first shared ten years ago, while still relevant today (because good SEO doesn’t change), are so widely used now…

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

The Writer’s Guide to Local SEO

by David Rosam @ Writing For SEO

SEO Defined in 60 Seconds [Animated Video] - Copyblogger

SEO Defined in 60 Seconds [Animated Video] - Copyblogger


Copyblogger

Watch the animated video for the term "SEO" from our Content Marketing Glossary that helps you master content marketing terms.

SEO

SEO


Définitions marketing

SEO est l'acronyme de Search Engine Optimization et peut être défini comme l'art de positionner un site, une page web ou une application dans les premiers ré

SEO Visibility

SEO Visibility


Klipfolio.com

Compare this week's SEO visibility to the previous week and discover the trend.

‘Just create relevant quality content and you’ll be OK’. There are many reasons why I disagree

by David Rosam @ Writing For SEO

Google is looking to highlight all the great content on the web and SEO is dead. Ergo, just create some content that your audience will like and you’ll be OK. It’s a point of view I don’t adhere to, something that will come as no surprise if you’ve read this blog or met me in […]

The Ultimate Website Redesign SEO Checklist

by Rebecca Gill @ Web Savvy Marketing

This week I had a call with a small business owner who is launching a website redesign in WordPress. He asked me how can we best preserve his existing SEO and makes sure he doesn’t lose any search ranking in the transition. Right away I replied that this was a fabulous question. We then chatted... Read More

The post The Ultimate Website Redesign SEO Checklist appeared first on Web Savvy Marketing.

What is SEO? | BoomTown Library

What is SEO? | BoomTown Library


Library

Understand SEO And Its Role In The Real Estate Industry With Our Helpful Video. We Cover All The Details You Need To Know In Just Under 2 Minutes.

SEO Made Simple: A Step-by-Step Guide

SEO Made Simple: A Step-by-Step Guide


Neil Patel

Guess how many blog posts are published each day. Any ideas? Over 2 million. That means 46 people have pressed publish by the time you read these 4 sentences. This makes it kinda tough to stand out. But you have to, if you want to make your blog a successful one, that is. While I …

SEO basics: What is a slug and how to optimize it • Yoast

SEO basics: What is a slug and how to optimize it • Yoast


Yoast

In this post, we'll explain what a slug is and how you should use it the best way possible. In WordPress, it's really easy to optimize!

An Introduction to Search Engine Optimization (SEO)

An Introduction to Search Engine Optimization (SEO)


Web Savvy Marketing

Search engine optimization (SEO) is the process of obtaining website visitors from free or organic search results in search engines like Google or Bing.

Will Pay Per Lead Overtake Traditional SEO?

by Keith Hodges @ OnCrawl : Onsite SEO monitoring tool

Search engine optimisation is now an industry with a history, we can plot timelines on changes in approach, algorithms and perception and use this knowledge of the industry to determine what comes next. The SEO industry is now old enough to have ‘traditions’ – the set markers, standards and principles that an SEO agency or in-house SEO team will work towards. However, in the last year changing trends suggests traditions might be set to change, with SEO moving heavily towards Pay Per Lead (PPL).

What is Traditional SEO?

The idea of traditional SEO has at its core some key elements:

Improve rankings
Increase traffic
Drive [...]

The post Will Pay Per Lead Overtake Traditional SEO? appeared first on OnCrawl : Onsite SEO monitoring tool.

What is a Keyword (in SEO)? - Definition from Techopedia

What is a Keyword (in SEO)? - Definition from Techopedia


Techopedia.com

Keyword Definition - A keyword, in the context of search engine optimization, is a particu

Don’t Let Your Business Fail Because You Forgot SEO

by Ben Mattice @ ShoeMoney

You're busy and marketing is hard. But without it, you won't have customers. So, you'll be less busy. And broke. Here's why you need SEO and how to do it.

Analysis of Link Building Outreach: What Signals Success?

by Devin Boudreaux @ Paul Shapiro's Search Wilderness

Many marketers and SEOs cringe at the thought of link building due to how monotonous and labor intensive it can be. Not me though. Since it can be much harder and not everyone has the patience for it, it’s an excellent opportunity that some of us can capitalize on. I understand that some people still […]

The post Analysis of Link Building Outreach: What Signals Success? appeared first on Search Wilderness.

Adam Sherk Speaks on Bloomberg TV: “Why Google News Is Shutting Its Doors in Spain”

by Shahzad Abbas @ Define Media Group

Define Media Group Vice President of SEO and Social Media Adam Sherk and Keane Legal Media Lawyer Benoit Keane discuss Google’s closure in Spain over a tax dispute. They speak on “Bloomberg West.” (Source: Bloomberg)

Here’s How To Convert More Blog Readers Into Leads

by linchpinseo @ Linchpin SEO ///

The Internet is extremely popular in today’s modern era, dubbed by some as the exponential age, meaning technology constantly develops at rates never before seen. Smartphones, desktop and laptop computers, tablets, and Internet connectivity is not only highly developed – they’re all extremely widespread. More than 85% of American households host at least one computer, […]

Semantic Keyword Research with KNIME and Social Media Data Mining – #BrightonSEO 2015

by Paul Shapiro @ Paul Shapiro's Search Wilderness

I had the opportunity to travel to the UK in April and speak at BrightonSEO, an SEO conference I’ve always admired from afar in the United States. Needless to say, it was an incredible experience. I return from England having connected with many of my European SEO brethren, a liking of beans for breakfast, and […]

The post Semantic Keyword Research with KNIME and Social Media Data Mining – #BrightonSEO 2015 appeared first on Search Wilderness.

SEO Competitive Research Is Vital to Your Marketing Efforts

by Rebecca Gill @ Web Savvy Marketing

SEO competitor research is a process that reviews existing and future competitors. This is something that has been done in traditional marketing for a very long time. When you weave SEO into the competitive research mix, you will expand your existing traditional competitors with additional online competitors. You might be asking why you would have both... Read More

The post SEO Competitive Research Is Vital to Your Marketing Efforts appeared first on Web Savvy Marketing.

What Is The Definition of SEO & How Is It Done? | Pedestal

What Is The Definition of SEO & How Is It Done? | Pedestal


Pedestal

What is the definition of SEO? SEO is an acronym for Search Engine Optimization. SEO is the leading source for driving traffic online.

A New Definition for SEO: SEO = RESULTS!

A New Definition for SEO: SEO = RESULTS!


Search Engine People Blog

How do you define SEO? The Problem With Current Definitions: The reality is, most people and companies define it differently. Some define it as modifying i

3 Ways SEO Can Ruin Content

by Heather Lloyd-Martin @ SuccessWorks

Do you think keyphrase usage destroys well-written content?
Well, you’re right. Up to a point.
Way back in 2011, Lee Odden wrote “Content Strategy and the Dirty Lie About SEO.” At the end of the post, he posed the question – the question that’s been debated ever since “writing for search engines” started:
Do you think SEO ruins content?
My [...]

The post 3 Ways SEO Can Ruin Content appeared first on SuccessWorks.

Defining the Long Tail for SEO - State of Digital

Defining the Long Tail for SEO - State of Digital


State of Digital

Apparently some SEOs believe that optimising a site for long tail traffic is not really SEO. I disagree, and below I will explain why. First of all, let's

Search Engine Optimization Success and The Google Game

by linchpinseo @ Linchpin SEO ///

If you’re playing the Google Game – that is, trying to get your site ranked higher in Google – you’ll need to employ the most modern SEO practices and pull out all of the stops. That means using all of the SEO campaign tactics that allow some websites to outrank much larger organizations, many that […]

Win a Webinar Spot with a #SEOCopyHaiku

by Heather Lloyd-Martin @ SuccessWorks

Here’s a fun game to play — and your answer may land you a free spot in my upcoming SEO Content Writing:Step-by-Step webinar series starting September 19th.
You know I like writing haiku, right? I even wrote 14 SEO writing tips in haiku (check out this blog post for the geeky goodness.)
Now, it’s your turn.
Tweet me your SEO writing haiku (@heatherlloyd) and [...]

The post Win a Webinar Spot with a #SEOCopyHaiku appeared first on SuccessWorks.

iOS 7 Released: Dark Google Changes for the SEO & Analytics Communities

by Shahzad Abbas @ Define Media Group

When Apple’s new iOS 7 operating system was released on September 18, 2013 its adoption was unprecedented.  Apple claimed it was “the fastest upgrade in software history” with 200 million devices running iOS 7 only 3 days after launch. The […]

Danny Sullivan, You Changed My Life. Thank you.

by Heather Lloyd-Martin @ SuccessWorks

Last week, I read the news that Danny Sullivan is shifting away from his role as Chief Content Officer of Third Door Media, and is taking an advisory role.
I was shocked.
Sure, Danny isn’t the first “first generation” search marketer to step away from the industry (I believe my first business partner, Jill Whalen, was the first.) [...]

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How to Integrate SEO and Social Media Marketing

by Paul Shapiro @ Paul Shapiro's Search Wilderness

I’ve been busy blogging away over on Marketing Land about ways to integrate SEO and Social Media practices for mutual benefit. The first piece, How to Leverage Social Media for SEO: Link Building, covers the integrating SEO and Social Media via link building. Check it out to learn how Google+, Twitter, YouTube, and Facbook (via […]

The post How to Integrate SEO and Social Media Marketing appeared first on Search Wilderness.

The Shifting World of SEO in 2016 and 2017

by Rebecca Gill @ Web Savvy Marketing

In 2016 I fell back in love with SEO. I truly did and I didn’t even notice it happening until late in the year. A large part of this transformation was because I saw an increasing need to help people understand what SEO is and why it matters. I spent a great deal of time... Read More

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What is semantic SEO?

What is semantic SEO?


OnCrawl : Onsite SEO monitoring tool

With the rise of conversational search queries and the importance of keywords in SEO, semantic search has become the answer. New types of queries have emerged due to the wide range of devices used....

What’s the ‘Best’ Word Count for Google? [Updated for 2017]

by Heather Lloyd-Martin @ SuccessWorks

Have you wondered how long a blog post or landing page should be for Google?
Over the years, that number has been a moving target.
Once upon a time, SEO consultants recommended that every page has at least 250 words.
Amazingly, some people considered 250 words “too much content.” “People won’t read all of it,” folks complained. “I don’t [...]

The post What’s the ‘Best’ Word Count for Google? [Updated for 2017] appeared first on SuccessWorks.

Quit Obsessing Over Your Freelance Writing Niche. Do This, Instead.

by Heather Lloyd-Martin @ SuccessWorks

Right this minute, someone out there is wondering, “how can I find my perfect freelance writing niche?”
(Maybe even you.)
I receive heart-wrenching letters every week from writers trying to find their true path. These folks have heard they need to “find a niche” — and that’s where they get stuck.
Because people aren’t focused on finding a [...]

The post Quit Obsessing Over Your Freelance Writing Niche. Do This, Instead. appeared first on SuccessWorks.

Content-First SEO

by Augustin Kendall @ The Portent Blog: Internet Marketing with a Twist of Lemon

I’ve been finding myself saying, “You don’t rank for keywords, you rank for content,” a lot lately. Imagine this. You’re trying to turn a quaint town on the shore (East or West—pick your coast of choice) into a vacation destination. You’ve developed a brand for the location that you’re promoting in all the right travel… Read More

The post Content-First SEO appeared first on Portent.

A Week of SEO Blunders

by Rebecca Gill @ Web Savvy Marketing

SEO blunders can happen to even the most well intentioned companies. This last week I encountered two cases of multiple SEO mistakes that happened to companies I know well. Seeing it happen to people I like is hard. Having a Come to Jesus SEO moment with people I’m professionally and emotionally invested in is even... Read More

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Getting Maximum Exposure with Video SEO on YouTube

by Rebecca Gill @ Web Savvy Marketing

I’ll admit it – I avoided YouTube and video SEO for about as long as I could. This year it became overly apparent that I could no longer do so and I have to acknowledge YouTube and video for what it is – an SEO superpower. Once I moved past my avoidance, I dug into video... Read More

The post Getting Maximum Exposure with Video SEO on YouTube appeared first on Web Savvy Marketing.

What Does SEO mean?

What Does SEO mean?


Predikkta

Get insight on SEO (or Search Engine Optimization) and see how we can help you generate traffic to your website.

The Guide To Website Taxonomy For Users and SEO

by linchpinseo @ Linchpin SEO ///

What is a website taxonomy? Taxonomy creation is the process of creating a classification system for a website. One of the most notable examples of a taxonomy is the species classification system. There are many ways of implementing a taxonomic system on your website that will provide a better user experience and help your search engine […]

How to Find Easy SEO Copywriting Opportunities

by Heather Lloyd-Martin @ SuccessWorks

Did you grow up hearing, “If it’s easy, there must be something wrong with it”?
Yeah. Me too.
Instead of looking for the easy way out, we often look for the most challenging, brutal way to do things. We work harder. We work longer hours. If we’re not suffering, we aren’t trying.
It’s all about the hustle.
Granted, this [...]

The post How to Find Easy SEO Copywriting Opportunities appeared first on SuccessWorks.

The Best SEO is Human-Based SEO

by Rebecca Gill @ Web Savvy Marketing

This last weekend I the pleasure of speaking at WordCamp Miami. While I was fortunate enough to participate on two business panels, my main presentation was a solo one focused on search engine optimization. If you’d like to review my presentation, you can download the presentation on Sideshare, as well as view the livestream video... Read More

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The What and Why of Google Search Console

by Rebecca Gill @ Web Savvy Marketing

Google Search Console is a must have account for owners of blogs and websites. It is critical for SEO because it helps webmasters understand Google’s view of their website or blog. And the great tools inside Google Search Console don’t stop at reporting. Google also provides multiple data points and suggestions for resolving issues you... Read More

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Migrating to HTTPs – A step by Step SEO guide

by Emma @ OnCrawl : Onsite SEO monitoring tool

HTTPs has become a major concern in the SEO sphere recently. The Google initiative aims at offering a more secure web by encouraging website owners to migrate to HTTPs. While switching to HTTPs can include several advantages, underestimating the process can be a total disaster for both rankings and traffic. Our infographic focuses on providing you a handy roadmap to migrate from HTTP to HTTPS serenely.

How to migrate to HTTPS?

Feel free to share on your website

<strong>Please include attribution to www.oncrawl.com with this graphic.</strong><<br /><br /><br /><br />
<img src=”http://www.oncrawl.com/wp-content/uploads/migration-to-https-a-step-by-step-SEO-guide.png” alt=”how to migrate to https” width=”560px” border=”0″

Infographic retranscription

Back in May 2017, Moz were [...]

The post Migrating to HTTPs – A step by Step SEO guide appeared first on OnCrawl : Onsite SEO monitoring tool.

What is the Difference Between SEO and Inbound Marketing?

What is the Difference Between SEO and Inbound Marketing?


PHOS Creative

These days, many people are wondering, "What is the difference between SEO and inbound marketing? Thankfully, this blog from West Designs shares the answer.

What does SEO mean? How do you define it? | WFS

What does SEO mean? How do you define it? | WFS


Writing For SEO

I'm often asked 'what does SEO mean'. Today's answer is a lot different from even a few years ago, with an emphasis on quality content and reader value.

Rankings Definition – SEO Glossary | Searchmetrics

Rankings Definition – SEO Glossary | Searchmetrics


Searchmetrics

What are rankings? Our SEO Glossary provides a wide range of technical terms related to Search Engine Optimization and more.

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Business Heading in a New Direction – Stack Plastics

by admin @ Internet Marketing Blog

Problem: Stack Plastics, a Bay Area Injection Molding Company, was heading in a new direction—spearheaded by the launch of a brand new website. They contacted Ecreativeworks to ensure best practices SEO were implemented to create a new emphasis on targeting organic customers. Solution: From implementation to launch, and through ongoing optimization, Ecreativeworks ensured the framework […]

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

SEO the Movie: you should watch this!

by Francois Goube @ OnCrawl : Onsite SEO monitoring tool

I have been in the SEO industry for over 15 years now. One thing I love is the open-mindedness and kindness of the people in the SEOsphere. I have to admit I owe a lot to the pioneers of SEO. I’ve been spending so much time on Webmaster World and dropping tons of lines on seo-related mailing lists back in the 2000’s. The challenging discussions and the test-and-learn attitude that most of the pioneers have promoted have been crafting my skills for years.

That’s why when I saw that a movie was released about SEO, I felt I was 25 again! [...]

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