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5 SEO Solutions for Marketing Your Online Archiving Service

by WebConfs.com SEO @ SEO Tools – Search Engine Optimization Tools

Are you trying to market your online archiving service as effectively as possible? Here are some great SEO solutions that should help.

Interview with Egor Dankov

by Vitaliy Kolos @ WebDesy

WebDesy

I’m excited to offer you an interview with a WordPress theme designer from Ukraine. His name is Egor Dankov. He’s a big fan of minimalism in design and can teach you a thing or two about promoting your theme. 1. How did you become a WordPress theme designer? Entirely by accident. In 2013 I got […]

Interview with Egor Dankov

On Page VS Off Page SEO: Which is better? - letsworkonline.net

On Page VS Off Page SEO: Which is better? - letsworkonline.net


Let's work online.

Web sites often fail to meet the expectations of their owners. People tend to think that if they build it, others will come. Unfortunately, this logic only works in the movies. Building a competitive website requires a dedicated marketing strategy. You need to pay attention to what methods most effectively put your website on top. One of the most important areas is search engine results. Many people find websites through search engines like Google and Bing. Search engine optimization is the method web designers use to create websites that will rank higher than their competitors. SEO comes in two important forms:

Off-Site SEO Checklist | Factors That Drive Traffic to Your Site

Off-Site SEO Checklist | Factors That Drive Traffic to Your Site


Altitude Marketing

This off-site SEO checklist provides step-by-step guidance for optimizing your website to rank highly in search.

INFLUENCER MARKETING

by BenErg Software Solutions @

Influencer marketing is on rave demand these days but only if you can play right. Contacting the influencers out of the network without any concrete purpose will be a waste of time; and, this is where the intersection with SEO pitches in. Therefore, for a higher success rate, you must reach out to an influencer … Continue reading "INFLUENCER MARKETING"

How many links on a single page (On-site SEO)

by Ali Salman @ Online Marketing

Ep # 83 Source: Internal Links Guide   Where does the number 100 come from? Matt Cutts in 2009 mentioned 100 in his blog post   Starcom’s Jason McGovern is that it’s one of the few methods site owners can use to tell Google (and visitors) that a particular page of content is important. Also, as Jason […]

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30 Free Directory Submission Sites to drive crazy traffic to your website!

by Ali Salman @ Online Marketing

Link Building Directories For SEO  When you finally create your website for your business, it’s important to establish yourself on the internet. You can do this through social media, emails and SEO optimisation. All these ways will direct traffic to your website, help in creating awareness and increasing sales. Listing your website on online directories […]

The post 30 Free Directory Submission Sites to drive crazy traffic to your website! appeared first on Online Marketing.

How Editing the Photo Content Can Improve Your Website’s Looks

by Ishita Rastogi @ WEBNOO » WEBNOO

There’s no arguing that photo content plays a major role in most websites, as far as user experience is concerned. Unless a user is dead set on finding certain information, or purchasing an advertised product, low-quality or amateurish-looking images can quickly turn that user off. Even users that have no background in design or photo composition (and most do not), look for, and appreciate, certain qualities in website photos.

The post How Editing the Photo Content Can Improve Your Website’s Looks appeared first on WEBNOO.

8 Elements of Strong Off-Page SEO

8 Elements of Strong Off-Page SEO


Target Marketing

Off-site SEO includes those aspects of marketing that raise awareness of your brand while building your reputation with your audience

Tips to Leverage True Power of LinkedIn for B2B Industrial Companies

by Peggy Owen @

Whether you have an existing website or are launching a new website, your company can take advantage of a number of benefits by leveraging the power of LinkedIn. Widely regarded as the preferred social media network of choice for businesses of all types, LinkedIn offers a variety of methods for building your brand, as well […]

The post Tips to Leverage True Power of LinkedIn for B2B Industrial Companies appeared first on .

Top 19 Local SEO Tools To Improve Your Ranking

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

SEO is incredibly important to the success of your online marketing efforts. Because of this, a lot of marketers implement various SEO tools including local SEO tools, some of which can be found for free, in order to track, measure and analyze their SEO efforts. You may already even be using some of the more common SEO tools, such as Google Analytics. However, it’s important that you don’t forget about your local SEO efforts as ...

10 Easy Blogging Tips From Experts [Plus One Bonus Tip]

by Jon Kaspszak @ Pagezii

You came here to take your blog to the next level. So we put together 10 easy blogging tips from experts to help you get there. You’ll get tips from experts and an example for each. Let’s dive in. 10 Easy Blogging Tips To Use For Your Next Post Below are 10 blogging tips you […]

The post 10 Easy Blogging Tips From Experts [Plus One Bonus Tip] appeared first on Pagezii.

12 Things To Learn To Become A Successful Blogger

by Matt Smith @ Online Income Teacher

Written by Matt Smith for Online Income Teacher

I got a question emailed to me today from a reader asking exactly what he needed to learn about in order to become a successful blogger.  Well that isn’t the easiest question to answer in a simple email as there is SO MUCH that goes into becoming a blogger that […]

The post 12 Things To Learn To Become A Successful Blogger appeared first on Online Income Teacher.

8 Can't-Miss Off-Page SEO Strategies to Build Your Online Reputation

8 Can't-Miss Off-Page SEO Strategies to Build Your Online Reputation


Moz

Earn brand mentions, rankings, traffic to your site, and conversions using these off-page SEO strategies: building your brand, leveraging social media, playing around with content types, and more.

Off Page SEO In 2017: The Ultimate Guide For Better Rankings

Off Page SEO In 2017: The Ultimate Guide For Better Rankings


BloggersPassion: Learn Professional SEO Blogging with An Expert

Are you struggling to increase your website authority on Google? Here's an ultimate off page SEO guide to boost your rankings.

8 Online Guerrilla Marketing Ideas For Your Website

by Matt Smith @ Online Income Teacher

Written by Matt Smith for Online Income Teacher

We recently published a great post over at Bizzebee.com (another site I help run) listing some Facebook marketing tips for local businesses to use.  These tips focused on some Guerrilla marketing ideas and techniques that you can use to help raise the awareness of small businesses.  Well that post got […]

The post 8 Online Guerrilla Marketing Ideas For Your Website appeared first on Online Income Teacher.

Off-Page SEO Tactics To Increase Domain Authority |

Off-Page SEO Tactics To Increase Domain Authority |


Contentmart Blog

When you speak of improving your SEO rankings, the topic will veer towards how to increase Domain Authority and like-minded issues. SEO can be a tricky topic. You have concepts like On-Page SEO and Off-Page SEO to contend. However, one should ignore SEO at their own peril. You need SEO to shore up your profits and be ahead of the competition. This article will help you in this regard. The Concept and importance of Off-Page SEO: Instead of going into the technical definitions, we shall look at this concept from a different angle. This example will explain this concept in very simple terms. You have the most beautiful house in the world. However, the approach road to your house is strewn with litter and stinks horribly? Who do you think would like to come to your house braving the stench? We need not have to answer the question at all. It is quite obvious. Your Off-Page SEO concept is similar in many ways. You need people to visit your website to improve your SEO rankings. Hence, there

How to Find Profitable Long Tail Keywords For SEO and PPC?

by Harpreet Munjal @ Dot Com Only

Long tail keywords are the key to success in online marketing & Search Engine Optimization.   Keywords are the basic of SEO. You can win the SEO battle if you have right keywords for your business. Keywords have three types; Short tail keywords, Middle tail keywords, and Long tail keywords.   What are Short Tail […]

The post How to Find Profitable Long Tail Keywords For SEO and PPC? appeared first on Dot Com Only.

NoFollow Links : SEO basics

by Sreeram Sreenivasan @ Fedingo Marketing Blog

Here's everything you need to know about Nofollow links. What are nofollow links? When to use nofollow links? How nofollow links work? Dofollow vs nofollow links.

The post NoFollow Links : SEO basics appeared first on Fedingo Marketing Blog.

4 Compelling Reasons Every Small Business Should Use Web Push Notifications

by Reshu Rathi @ Betaout Blog

Website push notifications are one of the most effective marketing tools that allow you to communicate with your subscribers on all the devices be it mobile, tablet, or desktop. Savvy marketers are using this channel to grow traffic and to engage their customers in real-time, however, very few small businesses have realized its true potential. Having said that, there are a number of reasons as to why small businesses should be using website push notifications. Given below are four compelling reasons: 1. Get traffic with fewer resources A common challenge for every small business is how to connect with new visitors and engage returning visitors to its site with fewer resources. Well, the answer is web push notifications as they’re comparatively cheaper than email and retargeting ads and you don’t need to create an app for them (which is an expensive affair). Also, the opt-in rate of push notifications is significantly higher in comparison to emails which means your push notification list is going to be bigger than your email list. So, if you aren’t using website push notifications, you’re leaving a low hanging fruit. 2. Reach people across multiple devices In this multi-connected world, your customer journey is spread across multiple touchpoints. Web push notifications allow you to reach them across devices through mobile web and desktop web with highly relevant messages based on their website behaviors (provided your customer has enabled push on your desktop website and your mobile website). The only trick is to track the user across devices to avoid blasting them with the same message on every device. For example, if you know that a customer is active on his smartphone in the morning and his PC in the afternoon, and if you want to send him an offer in the afternoon then you should send a desktop push notification instead of the smartphone to get better results. Whenever you send a web push notification, make sure that the content is relevant and contextually rich. 3. Engage customers in real-time Success in marketing depends a lot on timing especially, if you are running a small business. Why? Because every order can have a significant impact on your bottom line. Website push allows your message to reach customers within seconds after it is sent. So, it’s the best way to get the attention of your customers especially if the offer is time bound. For example, if a customer has added a product to his wish list and that particular product goes on sale for a short period then you can send him a push notification instead of an email to draw immediate attention. And even if your visitor isn’t active on your site, web notifications will appear in their web browser in the top-right corner for them to see as soon as they are active on their device and are can’t be ignored. 4. Stay connected Not everyone who visits your site will make a purchase in his first visit or join your email list instantly. Push notification gives you the opportunity to stay connected with your new visitors. But, to be successful, you’ll have to personalize your efforts. Just sending web push notifications is not enough – your messages should provide value to your subscribers. Here’s how to make your push notification valuable: Use segmentation to segregate your subscribers into different buckets. Start with the browsing data: which product categories have they browsed? Have they added anything to their wish list or cart? Another way to customize web push messages is by using the location of your subscribers. Website push notifications if used interactively, can be your best bet to effectively communicate any message you need to convey urgently.

The post 4 Compelling Reasons Every Small Business Should Use Web Push Notifications appeared first on Betaout Blog.

Off-Page SEO Checklist: Are you using these 10 strategies?

Off-Page SEO Checklist: Are you using these 10 strategies?


Mod Girl Marketing

Mod Girl discusses what you can do to improve your search engine positioning through channels other than your own website via this Off page SEO checklist.

SEO Content Gap Analysis Explained

by Joe Goers @

If you’re fairly new to SEO you may have heard colleagues throwing around the phrase “content gap analysis”. If hearing those words causes your heart rate to increase or your palms to sweat — then we have you covered. Consider this a Beginner’s Guide to SEO and Content. Here are 5 important things to know…Learn more

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10 Must Have SEO Plugins for WordPress

by Sankar @ Social Beat

Having a blog has become mandatory for all organisations. However, with so many blogs out there, how do you ensure your blog is search engine friendly? The best way to do that is through SEO and content. If you are using a WordPress blog, here are 10 plugins that you should use. 1. Yoast SEO […]

The post 10 Must Have SEO Plugins for WordPress appeared first on Social Beat.

4 Surefire Ways to Future-Proof Your Digital Agency

by Mandy McEwen @ Mod Girl Marketing

Many digital agencies operate in a similar fashion — they offer similar services, share common...

The post 4 Surefire Ways to Future-Proof Your Digital Agency appeared first on Mod Girl Marketing.

Difference Between On Page and Off Page SEO (Search Engine Optimization) | Pagezii

Difference Between On Page and Off Page SEO (Search Engine Optimization) | Pagezii


Pagezii

Difference between On Page and Off Page SEO including definitions, on page and off page SEO examples and techniques for SEO Managers for implementing SEO.

How to Make Money with Hostgator India Affiliate Program?

by Harpreet Munjal @ Dot Com Only

Hello Everyone, Affiliate Marketing is one of the oldest & higher paying methods. There are many companies (from different categories) whose offer affiliate programs for their products like as- Webhosting– Bluehost, Hostgator, Godaddy etc. Tools- Tubebuddy, e-scan, Long Tail Pro, SemRush etc. Themes- My themeshop, studiopress, swift themes etc. And much more….!!! Affiliate commission varies […]

The post How to Make Money with Hostgator India Affiliate Program? appeared first on Dot Com Only.

Local SEO – 14 Actionable Tips To Rank Higher Locally In 2017

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Local Search Engine Optimization has been a big deal throughout 2016, and it’s about to get bigger still. Mobile search has been on the rise. Hitwise has reported that 60% of searchers are now on a mobile device. Mobile searches tend to be much more localized in nature, and I have discussed this at length in my previous posts. At the same time, new technology has been emerging that may change the way we search ...

Brave the Blank Page: Overcome Self-Doubt and Tackle Writer’s Block

by Melissa Steginus @ Spokal

Photo courtesy of FreepikPublic speaking is the number one fear in America. This fear, known as glossophobia, affects 25% of the population. With these statistics, it’s no wonder why so many of us are plagued with doubt when we open up a notebook or blank document.Whether writing blog posts, newsletters, or a book, your writing allows you to […]

HTTP vs HTTPS: The Difference And Everything You Need To Know

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Many websites use HTTP. However, back in 2014, Google recommended that sites switch to HTTPS. Until then, only sites with e-commerce pages really bothered to use HTTPS. As an incentive for switching over, Google announced that it would be providing HTTPS sites with a minor rankings bump, in effect punishing sites that did not switch over by giving an edge to competitors that did. Now you’re probably wondering – why is it so important that ...

The Truth About Off Page SEO and Why You Need It

The Truth About Off Page SEO and Why You Need It


YEAH! Local

You finished optimizing the pages on your website. Now your ready for all the search traffic to start flowing in. Not so fast...You still need Off Page SEO.

How to Target Low Hanging Keywords that Can Boost Your Traffic

by admin @ SEOValley™ Solutions Private Limited

Low hanging keywords are search terms that are well within your reach. They refer to words and phrases that your website is already ranking for—and have the potential to bring qualified traffic—but haven’t quite reached the coveted Google search top spot. Targeting these keywords is a good strategy as it often requires comparatively less work …

On Page SEO Guide For Perfect Optimization

by 4virtus @ 4VIRTUS.COM – Your Outsource Development Partner in Macedonia

Have you ever heard of on page SEO? Well, this is your time to learn to quickly grow yours on page strategy. You only need to carefully follow our guide and you will learn everything you need to know in order to succeed. What is On Page SEO? When you write a question on Google’s […]

The post On Page SEO Guide For Perfect Optimization appeared first on 4VIRTUS.COM - Your Outsource Development Partner in Macedonia.

[Announcement] SEOPressor’s New Website SEO Checker Is Now Live!

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

For the last 4 weeks, the SEOPressor Team have been working on a super-secret project and now, it’s ready to be unveiled! We are proud to present the latest addition to our online SEO tools – Website SEO Checker by SEOPressor. The Website SEO Checker represents the next step of evolution for the future of SEOPressor’s SEO solutions so allow me to explain it. What Is Website SEO Checker? The Website SEO Checker is a ...

On-Page SEO vs Off-Page SEO

by Kundan Trivedi @ Leading Mobile App Development Company in Australia & India

On-Page and Off-Page SEO is the two Methods of SEO which we can apply for SEO Campaign. Lets discuss the […]

Glossary of Essential SEO Terms You Should Know

by Mandy McEwen @ Mod Girl Marketing

If you want to grow your business through digital marketing, your customers need to be...

The post Glossary of Essential SEO Terms You Should Know appeared first on Mod Girl Marketing.

How Industrial Websites Can Reap Benefits of How-to Guides

by Prasson Gupta @

How-to guides can be highly effective for helping to boost industrial SEO. While business-to-consumer websites have witnessed tremendous success with these marketing tools, how-to guides can also provide great benefits for B2B industry content marketing. The Benefits of How-to Guides for Industrial SEO For instance, a well-written how-to guide can help your company show off […]

The post How Industrial Websites Can Reap Benefits of How-to Guides appeared first on .

Preventing Duplicate Content on an E-Commerce Site

by admin @ SEOValley™ Solutions Private Limited

In the world of E-Commerce SEO, using duplicate or thin, low-quality content can be disastrous—in fact, it can wipe out your rankings. Search engines are now implementing sophisticated systemsthat reward websites that follow best practices and instantly penalize those that offer subpar content. Search bots have gotten so much better at separating the wheat from …

SEO Best Practices 2016

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post SEO Best Practices 2016 appeared first on Colorado SEO Pros.

What Is Hidden In Successful Social Media Strategy of Dunkin’ Donuts

by Guest Poster @ Spokal

Photo courtesy of FreepikAMERICA RUNS ON DUNKIN’ – this slogan totally reflects the level of popularity of the worldwide brand of coffee and baked goods. Since its appearance in the market in 1950, the company has grown to be one of the largest coffee and donuts chains. Rosenberg made the controversial decision to franchise as […]

Lost Traffic to Google’s Mobile Update? Get Your Rankings Back

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post Lost Traffic to Google’s Mobile Update? Get Your Rankings Back appeared first on Colorado SEO Pros.

9 Most Common SEO Mistakes To Avoid In 2017 (And How To Fix Them)

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

SEO Mistakes. I’ve made a few. We all have, really. For anyone who works on or around the Internet, the list of common SEO mistakes is massive. Sadly though, even as these mistakes are widely known, they are still made more often than most pros in the business would care to admit. But what are some of the SEO mistakes to avoid? How can good SEO practices make your future better than your present? In ...

4 Steps to Creating Good Emails in Less time

by Reshu Rathi @ Betaout Blog

  Email marketing works, we all know that. For every dollar spent on email marketing, the average company sees an ROI of 38%. Also, 66 percent of consumers have made a purchase online as a result of an email marketing message (Direct Marketing Association). Since it works so well, marketers spend a lot of time and resources to create good email campaigns that resonate well with their audience and elevates your brand experience. But what if you’re pressed for time and don’t have enough resources to deploy to this channel? After all, marketers are always pressed for time and resources.  Well, if you find yourself in that situation, you can use the step-by-step approach given below to create good emails campaigns in less time and budget.  1. Set smart goals First thing’s first: before you start creating an email campaign, you must have a clear goal in mind — whether it’s to build the relationship with your subscribers or drive more purchases or to bring back churned customers. Too often, email marketers create emails without giving much thought to what they’re trying to achieve. Don’t make this mistake. Without creating goals, you’ll constantly be in conflict with what to include and what not to include in your message. You’ll be required to spend more time and energy in creating emails and end up cramming them with too much content and untargeted offers. Quick tip: Make sure your goals are not only specific but measurable too. 2. Decide on how often to send When it comes to email marketing, the biggest challenge most marketers face is estimating the best frequency to send emails. If you send too many emails, people will unsubscribe. And if you send after a longer period of time then you risk brand recall. So how to decide exactly how many to send? Well, there are a couple of ways to determine that — you can use data to segment your engaged subscribers and you can send more number of emails to them, you can ask your subscribers to choose their preferred number for emails they would like to receive from you in a given time, or you can survey your subscribers. Whatever you do, keep your subscribers in mind and ensure that you send them an email when you have something to offer to them. Quick tip: Keep experimenting with your send frequency until you arrive at the sweet spot.  3. Keep it short and simple Marketers often spend hours, sometimes even days, crafting long emails; so that they don’t have to send multiple emails in a short time span. But they forget that long and detailed emails take more time to create as well as to consume. And people don’t have that much time to spend on an email.  Do you know 75% of Gmail’s 900 Mn users access their accounts via mobile devices? –TechCrunch. It’s tough for them to consume large emails on small screen devices. Keep it brief and simple. Pick one goal per email and write a simple message that revolves around that goal only. This will help you stay focused and create engaging emails in less time. Quick tip: No matter how cliche it sounds; simplicity rules. Your email should be short and clear so that it takes only a few moments to read and act on it. 4. Use templates A well-designed email can elevate your subscriber’s engagement and up your click-through rates and sales too. That’s why so many talented email marketers still spend a lot of their time in the designing part. Well, creating one-off designs is great but it’s costly and time-consuming. The best way to save your time and money is to use pre-designed templates that can be personalized by adding few images and changing a bit of design.  Quick tip: Pick a set of templates according to your requirement, and reuse them.          

The post 4 Steps to Creating Good Emails in Less time appeared first on Betaout Blog.

SEO and the Future: What They Mean for Your Business

by Andrew Stanten @ Altitude Marketing

Whether you like it or not, it is time to accept the fact that the future is now. That is – if you want your business or organization to be as relevant as possible.

7 SEO Boosting Link Builder Hacks You Need Right Now

by SEO and Link Building Blog @ Backlinks.com

[…]

5 Expert SEO Tips for an Auto Repair Company

by WebConfs.com SEO @ SEO Tools – Search Engine Optimization Tools

Do you own an auto repair company that you're trying to get more eyes on? Here are some expert SEO tips to drive more clients to your website.

Which Keyword Difficulty Checker Is The Most Accurate?

by Kelvin Mah @ Human Proof Designs

Keyword research is the first part of the affiliate site process. It's the foundation your site lays upon and the concrete that's going to going to define your early successes in SEO.In the depths of keyword research lies the "difficulty score". Often times called "keyword difficulty" or "keyword competitiveness".Ever keyword […]

Read More →

The post Which Keyword Difficulty Checker Is The Most Accurate? appeared first on Human Proof Designs.

The Slow Death March of a Great Corporation Starts When the Culture Is Allowed to Die

by Andrew Stanten @ Altitude Marketing

It's not just about your product or solution. It's about the people working on your offering – and how they feel about your company.

Off-Page SEO For Beginners

Off-Page SEO For Beginners


Social Media Today

Let’s begin…On one side where on-page SEO works within your blog/website, the off-page SEO takes your blog out to the wild.Off-page SEO is the process of optimizing your web pages outside your website

Why Quality Content Isn’t Enough for SEO

by webmast @ Bambrick Media

Content and Search Engine Optimisation work together. It’s not possible to succeed focusing only on one or the other. Going back to the past, when high-quality content wasn’t the norm, many website owners and marketers used shady methods to trick search engines. Called Black Hat SEO, this practice involved the use of irrelevant keywords for […]

The post Why Quality Content Isn’t Enough for SEO appeared first on Bambrick Media.

HPD Podcast Ep027: Case Study Update | Over The Shoulder Case Study

by Kelvin Mah @ Human Proof Designs

Mentions: HPD Podcast Episode 26 – https://www.humanproofdesigns.com/podcast26/ Human Proof Design Membership – https://www.humanproofdesigns.com/hpd-membership-over-the-shoulder/ Doug Cunnington – https://nichesiteproject.com/ Human Proof Design Podcast Episode 25 – https://www.humanproofdesigns.com/podcast25/ ​Interested in joining a community of niche site builders? We’re kicking off the launch of our private forum with a live Amazon affiliate case study. […]

Read More →

The post HPD Podcast Ep027: Case Study Update | Over The Shoulder Case Study appeared first on Human Proof Designs.

Finding Website Inspiration From The Webby Awards

by Matt Smith @ Online Income Teacher

Written by Matt Smith for Online Income Teacher

The internet is full of fantastic websites, marketing campaigns, advertising techniques, video channels, mobile apps, and much, much more that you never get to see.  There is so much you can learn from these sites and find website inspiration for your own projects, which is why it is good to […]

The post Finding Website Inspiration From The Webby Awards appeared first on Online Income Teacher.

Interview with Patrick Fusariu

by Vitaliy Kolos @ WebDesy

WebDesy

I’m thrilled to offer you an interview with Patrick Fusariu,  a stylish web designer from Romania who has a great sense of humor and puts together awesome designs for WordPress themes. So here you go. Here’s what Fusariu says before I started asking my questions, “Before we start, let me introduce myself. My name is […]

Interview with Patrick Fusariu

What is Off Page SEO?

What is Off Page SEO?


reliablesoft.net

Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is not only that. In general, off Page SEO has to do with promotion methods - beyond website design –for the purpose of ranking a website higher in the search results. Let’s take it from the beginning… What is SEO? Search engine optimization is the term used to describe a set of processes that aim in optimizing a website for search engines. SEO is important

10 On Page Local SEO Factors That Will Improve Your Local Business Ranking

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Recently, I outlined some local SEO strategy and actionable insights on making your local business ideal for ranking high on Google’s Local Results. Now, successfully ranking here still boils down to your on page Local SEO efforts. This basic setup is what provides Google with the exact information they need to rank your website in local results, and without that, you’re likely to be misidentified by search engines. Similarly, you can’t rely on just your ...

5 Easy Fixes to Improve Load Time of Your Site

by admin @ SEOValley™ Solutions Private Limited

A slow website is simply unacceptable in a world of short attention spans. Not only is it frustrating for the end user—it can even cause you to lose a sale and ruin your brand’s image. What’s more, it can wreak havoc in your search engine rankings. Google puts a lot of weight on user experience, …

How to Segment and Filter for Ecommerce SEO

by admin @ SEOValley™ Solutions Private Limited

All too often, segmenting and filtering website content becomes a footnote—something done after an ecommerce site is already fully set-up. Ideally, though, it should be one of the first things to consider if you want to provide a satisfying and user-friendly experience to your target customers. Failing to pay attention to how you segment and …

Off-Page SEO Services | Link Building | Faridabad | Delhi | India - Virtual Trigger

Off-Page SEO Services | Link Building | Faridabad | Delhi | India - Virtual Trigger


Virtual Trigger

We adopt the 100% ethical white hat Off page optimization practices that helps your website to rank higher in search engines. We believe in ethical and quality link building.

How AI Can Create Value For E-Commerce Businesses

by Nandini Rathi @ Betaout Blog

  High AI adoption was seen in the high tech and telecoms, automotive and assembly, and financial services industries, while retail, media, and entertainment experienced medium AI adoption. – McKinsey report Whether you are a big retailer or a small-sized business struggling to make optimal use of big data, you need to implement AI to make your customers feel special as well as to drive sales at scale. Beyond basic personalization and product recommendations like “customers who bought this item also bought…” – AI is making a big impact on marketing, helping online retailers to enhance every step of the customer journey. From AI-powered personal assistants for customer service to tailored product recommendations, replenishment reminders, and automatic inventory management, AI can automate when a customer receives communication personalized based on his interests, preferences and past purchases. Here are a few ways AI can offer real value to your customers: 1) AI for enhanced customer experience The modern day marketing is all about reaching out to a customer at the right time with the right context. There are a number of ways to facilitate customer intelligence using AI. AI-driven intelligence can help marketers to send messages that are personalized, contextual, relevant, and timely. Machine learning algorithms can predict the best time to reach out to a customer by analyzing his past behavior – what time of the day the customer is active and is most likely to open your messages. Dynamic content is another powerful way to reach out to customers at the right time with the right context. For example, a push notification or an email will feature different recommendations depending on the demographics of the customer. E-commerce brands use dynamic content for weather-focused promotions to make the messaging experience more personalized, relevant and of-the-moment. The other factors that influence dynamic content include things such as price-sensitive offers, the day of the week, time of day, and the marketing medium.  2) AI-powered personalization to improve the customer journey Real-time marketing involves a greater level of personalization throughout the customer lifecycle. In order to offer a seamless, personalized experience, retailers need to center their marketing on the user personas that are updated in real-time. Single customer view powers the customer intelligence based on key data insights like previous purchases, browsing history, age, and location. Another example is AI-driven product recommendations tailored to each customer. Instead of the one-size-fits-all solution, Amazon is known for, artificial intelligence and machine-learning algorithms leverage techniques like lifetime value models, advanced segmentation models to fuel personalized recommendations. 3) Getting granular is the key to prescriptive insights Artificial intelligence starts with data granularity. Marketing automation platforms like Betaout analyzes key metric drivers and millions of possible data outcomes in minutes to suggest actionable insights that aren’t otherwise possible for marketers to unearth on their own. Unlike manual data analysis data scientists are known for, AI-powered prescriptive intelligence comes with great accuracy and fast analysis. For instance, artificial intelligence bots can prescribe the most profitable marketing channel for business, most profitable segment, or the right offer. Prescriptive insights like these are the ones that truly matter. 4). A proper analytical framework is the building block of AI Artificial intelligence isn’t crystal-ball magic but is driven by big-data analytics. When it comes to deriving data-driven insights, it’s important to have an analytical framework in place. Your data-driven algorithms that feed the AI-system are as effective as asking the right questions and chasing the right metrics. Real-time marketing is all about implementing and iterating on a second-by-second basis and analytics plays an equally important role to see if your data-driven decisions have delivered the predicted outcome. Analytical dashboards are the key to implement AI successfully – from descriptive dashboards that are designed to offer data drill-downs at a more granular level to making predictions based on this historic data; analytics & AI combined are the keys to offer enhanced customer experience. Closure: AI-wizardry for retail isn’t limited to the above. There are a lot of other areas where AI is making a big impact like in increasing sales, engaging customers, product discovery and customer service. For instance, retail brands like Neiman Marcus, Asos, Nordstrom, and Urban Outfitters are using visual search to improve the online shopping experience. Top brands like Uber, Burberry, and 1-800-Flowers have been successfully engaging and acquiring new customers with one-to-one chat experience using chatbots. AI is constantly helping marketers connect with their customers in new and meaningful ways.  

The post How AI Can Create Value For E-Commerce Businesses appeared first on Betaout Blog.

Tip: Optimizing Navigation Can Boost Rankings

by admin @ SEOValley™ Solutions Private Limited

How you design your site’s architecture is critical not only to the way users experience your brand—it also affects how search engines discover and rank your content. Well-coded and search-friendly navigation results in a highly effective site menu structure, which ultimately enables your website to attract more leads, conversions, and higher search rankings. Ineffective and …

The Ultimate Guide to Google Penguin 4.0

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post The Ultimate Guide to Google Penguin 4.0 appeared first on Colorado SEO Pros.

Off page SEO Beginners Guide: All You Need To Know

Off page SEO Beginners Guide: All You Need To Know


4VIRTUS.COM - Your Outsource Development Partner in Macedonia

Many of you are already familiar with the guide to SEO but do you know about the off page SEO? The beginner's guide to off page SEO factors starts now.

Why It’s Crucial To Do SEO Keyword Research at the Beginning of a Project

by admin @ SEOValley™ Solutions Private Limited

Here’s a mistake too many online marketers make: They finalize a marketing campaign or a new blog post, and then they find keywords and awkwardly plug them into the content. Are you guilty of doing the same? If yes, then you are treating search engine optimization (SEO) as an afterthought—and that often means wasting time, …

The 10x Marketer: Marketing Magician or Detrimental Distraction?

by Andrea Fryrear @ MarketerGizmo

Should we all be searching for a 10x marketer to swoop in and save the day, or is hunting for these mythical creatures a waste of our time and resources? We report back from both sides of the argument, and offer you a way to succeed regardless of who's right.

Do It Yourself SEO: Catering to Your Local Area

by WebConfs.com SEO @ SEO Tools – Search Engine Optimization Tools

Does your business reach out to a specific area? Find out in this do it yourself SEO guide on how to increase web traffic from your local area to your business.

Must-Read Digital Marketing News – September Edition

by Binayak Kanungo @ Pagezii

September is here and students across the world are heading back to school (albeit begrudgingly). But in the ever-evolving world of digital marketing, school is always in session. And we’ve curated a new list of must-read articles to make sure you’re back up to speed with industry news. SEO Must Read News: SEO Techniques For […]

The post Must-Read Digital Marketing News – September Edition appeared first on Pagezii.

Which WordPress SEO Plugin is Best? Yoast or All In One SEO?

by Peter @ Let's work online.

Which WordPress SEO plugin is best? This is a question that I often see asked by people who are wondering if they have chosen the best SEO plugin for their website. The two most popular plugins are Yoast SEO and All In One SEO Pack (AIOSEO), each with more than 3 million active installs. These are the most popular but not the only SEO plugins available. There are several others such as Premium SEO Pack, SEOPressor, SEO Squirrly or SEO Ultimate. By comparison, these plugins have relatively few active installs. In this post, we’ll be comparing the Yoast SEO and All In One SEO plugins, to find

The post Which WordPress SEO Plugin is Best? Yoast or All In One SEO? appeared first on Let's work online..

Social Beat launches book on Digital Marketing Insights for 2017

by Ayesha Rafeeq @ Social Beat

Since our inception in 2012, we have posted more than 200 blog posts around digital marketing, which have received cumulative page views of over a million. In 2017, we have taken one more step towards sharing our knowledge and learnings and launched our first book titled ‘Digital Marketing Insights 2017’. As the name suggests, the […]

The post Social Beat launches book on Digital Marketing Insights for 2017 appeared first on Social Beat.

5 Simple Push Notification Hacks to Increase Your Click-Through Rates

by Reshu Rathi @ Betaout Blog

Source: Unspalsh Are your push notifications generating the response you want them to? Perhaps you are not getting enough clicks on them, or they’re not generating any revenue for your app. No matter what it is, don’t lose hope and curse your luck. Though achieving a good ROI from your push messages isn’t easy especially in this fast-paced mobile era, where an average person has 60-90 apps installed on their phone, and everyone is vying for the same eyeballs. However, there are a handful of push notification “hacks” you can use to engage your users and get good returns. Try these hacks the next time you send push notifications to improve your click-through rates. 1. Stop blasting all your push messages at the same delivery time It’s well known that push messages can increase your app engagement and hence retention.  But many marketers forget that they have to reach the users based on their time zones. In fact, I’ve analyzed push notifications from a lot of international brands, and they haven’t got even this basic thing right. They are sending push messages without paying attention to the time zone their users are located in. Timing is everything. A push notification that does not take into account the time zone and the preferred time of its users is not going to get their attention. All of us have been the victim of getting brand messages at the wrong time (early morning, midnight). The failure to send messages on personalized timings will annoy users and force them to opt out of your push notifications and might even force them to uninstall your app. Examples of wrong timing You are not going to get any results from your push notifications if users don’t see them. And chances of people checking your messages way past midnight are very less. Not optimizing your send time is one thing, but blasting your push notifications at an inappropriate time should be a criminal offense (just kidding). Timing can make or break your marketing messages. Send-time optimization is the key to engage your users with timely and relevant messages for every user. 2. Use advanced personalization Everybody loves a personal touch. A push message is much more likely to be opened when it’s highly personalized for the user receiving it. Though most of us know this but, in reality, there are very few brands who are going further than first-name personalization. Why? Advanced personalization requires you to collect actionable customer data including browsing data, customer preferences, and demographics data like gender, age and location too. But there are very few brands who’re intelligently using their sign-up forms to collect these details. Given below is an example to show you how to and how not to use your sign-up form fields: 3. Be action oriented Effective marketing leads to action. But when it comes to push notifications, it is easier said than done. With small space, many brands struggle to insert an action oriented message and miss the mark. Marketers need to guide their prospects with a call to actions and a clear message. If your customers aren’t clear about what action you want them to take, then they will only regard it as an interruption and will simply ignore it. Now you can even have more than one action button in your push messages. The only rule to do it right is linking each call to action button to its landing page instead of generic home page targeting. SaksFifthAvenue, the multi-brand luxury retailer, has correctly utilized its limited space. In addition to telling users what is in it for them, the push notification includes an inline action button so users can take the desired steps from notifications. 4. Inject emoticons into your push messages A well-crafted copy can make a huge difference in push notifications open rate, in fact, it is one of the keys to its success, but unlike email, you’ve very limited space to show your copywriting skills here. So, try to include emojis in your message (if it suits your message) to convey your message in fewer words. Emoticons are your best weapon to make your message stand out and express it in fewer words. 5. Provide value Last but not the least your push messages should provide value. If you keep sending valuable messages, then users will start opening every message you send, and your click-through rates will sky rocket. Though trust doesn’t build overnight so, plant the seed and be patient. If on the other […]

The post 5 Simple Push Notification Hacks to Increase Your Click-Through Rates appeared first on Betaout Blog.

25 Off-Page SEO Strategies to Increase Page Rank in SERP

25 Off-Page SEO Strategies to Increase Page Rank in SERP


Digital Vidya

In this new framework of Google's search algorithm, the focus is more on the optimization SEO strategies.We should focus on improving search visibility.

10 Best off-page SEO Trends and Techniques 2017

10 Best off-page SEO Trends and Techniques 2017


echoVME - Blog

List of latest and proved SEO off-page strategies and techniques we must focus to rank website on first page. Suggest SEO Trends & Techniques for 2017 if we missed any

Google Updates 2017 (Part 1): What You Need To Know

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

We’re already halfway through 2017, which means that Google has undoubtedly implemented numerous changes to the Google algorithm in order to improve the user experience. As we all know, Google tinkers with their algorithm on a daily basis in order to ensure that they offer the best search experience on the web. As such, it should come as no surprise that there are a number of new features that have been introduced that don’t just ...

How to Do Keyword Research – The Ultimate Guide to SEO

by Harpreet Munjal @ Dot Com Only

SEO is the best way to get organic traffic. People search their queries in search engines and visit the websites which shown in the SERP (Search Engine Result Page). But search engines show only 10 results on the first page of SERP. And these 10 results get more than80% traffic for that query. It means […]

The post How to Do Keyword Research – The Ultimate Guide to SEO appeared first on Dot Com Only.

How to Build Links With Press Release SEO

by SEO and Link Building Blog @ Backlinks.com

[…]

How Voice Search Is Changing Digital Marketing?

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

A couple of weeks ago, Azfar rightly pointed out that voice search isn’t going to radically alter search engine optimization. Voice search and SEO consultants can stay friends, for now. He’s right of course, but we’ve both explored the changes voice search will bring about. Make no mistake, digital marketing is going to change as a result of voice search. Why? Because it’s already here. Some of you may be wondering, what is voice search? ...

4 Misconceptions Small Businesses Have About Email Marketing

by Reshu Rathi @ Betaout Blog

Email is not a new marketing channel, yet small businesses have many misconceptions about email marketing. In the past, only big brands could afford to send beautiful, timely, and highly personalized emails, not anymore. Still, many small businesses are overlooking this reality far too often and that too for all the wrong reasons. That is why I’ve put together a list of four common misconceptions small businesses have about email marketing and ways to overcome them. 1. Email marketing automation is expensive Marketing automation has been around for some time now, but most of the automation tools were targeted at enterprise level companies. With high costs and complex integrations, only big brands could afford email automation. Today, however, marketing automation tools are designed specifically for B2C and small business owners. And the e-commerce companies who aren’t using email marketing channel to its full potential just to save costs will only go so far. Email marketing has proven to deliver the highest ROI for marketers. So, in the long run, the benefit far outweighs the cost. 2. Email marketing = promotional mailers There’s no doubt that promotional mailers are the bread and butter for email marketers. However, email marketing is much broader than sending promotional mailers. Many small business owners are only using email marketing just like every other marketing channel with the sole aim of driving sales. But, they forget that email marketing is not just the marketing channel with the best ROI but it is also the most powerful way to build relationships with your customers. Successful email marketers are doing behavioral marketing by sending emails based on user behavior. And marketers who are still using email to milk sales and sales alone will soon end up with a negative ROI from this channel. 3. Buying an email list is better than building one Building an email list is the topmost goal for email marketers. However, building an email list takes time and for small businesses that aren’t much popular, getting subscribers can be particularly challenging. Many SMB marketers are guilty of buying lists to reach their end goal quickly. If you are also making this mistake then remember more email addresses doesn’t mean more conversions, In fact, it has the opposite effect on your conversions as it damages your brand reputation and affects your email deliverability in the long run. The more, the merrier concept holds true only when you grow your subscribers base organically. 4. Creating beautiful emails is expensive and time-consuming Small e-commerce brands have limited resources. They can’t afford to devote time and money to design beautiful emails. Not anymore. Nowadays marketing automation tools offer professional-looking email templates and drag & drop editors to design beautiful emails in no time. These are some of the leading misconceptions about email marketing  

The post 4 Misconceptions Small Businesses Have About Email Marketing appeared first on Betaout Blog.

Why B2B SEO is Different and How to Succeed in It

by admin @ SEOValley™ Solutions Private Limited

There is no denying that SEO as a revenue-generating business strategy can be hard to grasp. Only until the effects of a well-optimized website is seen firsthand and an increase in annual revenue is realized do many businesses understand why the practice is valuable. B2B SEO is often viewed with great pessimism. Don’t make the …

Off page SEO Beginners Guide: All You Need To Know

by 4virtus @ 4VIRTUS.COM – Your Outsource Development Partner in Macedonia

Many of you are already familiar with the guide to SEO but do you know about the off page SEO? The beginner’s guide to off page SEO factors starts now. Everything you need to know about the concept, the interesting strategies, and techniques, I got you covered. Question for the audience: Is it better to concentrate […]

The post Off page SEO Beginners Guide: All You Need To Know appeared first on 4VIRTUS.COM - Your Outsource Development Partner in Macedonia.

Voice Search Won’t Change SEO Much. Here’s Why.

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Speaking to computers was first popularised in Star Trek, and as with so much science fiction, became science fact within a matter of decades. It started to go mainstream with Siri, and Microsoft soon entered the fray with Cortana. Now Amazon’s Alexa is entering the fray, people are starting to see how voice can help them during their searches. Google has responded to the trend by creating Google Voice Search, while iPhone now has the ...

On-Page vs. Off-Page SEO

On-Page vs. Off-Page SEO


Digital Maestro

To get free, organic traffic to your website, you need to know the difference between On-Page vs. Off-Page SEO. This article discusses the difference.

4 Reasons Web Push Notifications Should Not Take a Back Seat to Email Marketing

by Reshu Rathi @ Betaout Blog

Web push notification is not a new marketing tool anymore but is one that’s under-utilized. This messaging channel is cost-effective and has the potential to bolster your outreach. But, many marketers are overlooking this marketing channel. With this in mind, given below are four occasions where website push notifications will prove to be highly effective: 1. Your deal is time sensitive Most brands these days use time sensitive deals to increase their conversions. Why? Because urgency is an excellent psychological motivator, it drives people to take action. Now, I’m pretty confident that this isn’t news to you. But if you’re using only emails to push these deals then you’re leaving money on the table. Here’s why–firstly, the average time for email recipients to view an email message is 6.4 hours (Zipstripe). Secondly, the open rates of emails are nose-diving. We at Betaout conducted a study and found that open rates for web push notifications are 40 percent higher than for email. 2. You want to cut down expenses Marketing is where businesses spend a lot of their money. So this is where you need to manage your money right to reduce your costs. Creating an email is an expensive affair, as it requires a lot of time in designing and drafting copy. And, sometimes for small and medium sized companies, it’s tough to spend that much time and resources. It makes sense at those times to send web push notifications–composing a push message is a lot quicker and cheaper. However, we recommend not sending every offer in web push notifications (especially the coupons and codes with a long-term validity). Otherwise, your subscribers might end up not using them. 3. You don’t want to fall in the clutter Though email marketing has proven to generate the biggest ROI and studies, have shown that an average company sees an ROI of 38% for every dollar spent on email marketing.  But, with the increase in the number of email messages, (we receive 121 messages per day, each year), this number is only going to soar up in the coming years. And unless your emails are too good and your subscribers are too engaged, you can’t just expect people to open your emails. Besides, website push messages have better open and response rate which makes it an effective communication channel for every online business. 4. Your email list is small Now you must be thinking what does the size of your email list has to do with web push notifications. Here it is—-do you know opt-in rates for web push notifications is higher than that of email opt-in rates? Why? Because email is the most personal medium and people believe in guarding their email accounts against the marketing messages. Since it is hard to build an email database push notifications gives you a chance to reach people you couldn’t have reached otherwise.   Push notifications is a powerful tool in your marketing arsenal. However, it’s always a good idea to be mindful when using it. Because once your customers will unsubscribe you’ve no chance of getting them back.                

The post 4 Reasons Web Push Notifications Should Not Take a Back Seat to Email Marketing appeared first on Betaout Blog.

Off Page SEO Checklist for the Optimized Page — SitePoint

Off Page SEO Checklist for the Optimized Page — SitePoint


SitePoint

On page optimization can only take you so far. To rank in search results, you need to establish your site’s authority with this off page SEO checklist.

7 Ideas for Generating More Leads in Your Business

by Paul @ Digital Maestro

No matter what business you are in, you need prospects. You need people to market to, in the hopes of turning those leads into customers. Businesses both online and off can benefit from the following 7 you ways to generate more leads to fill your sales funnel, build your email list and hopefully turn into […]

The post 7 Ideas for Generating More Leads in Your Business appeared first on Digital Maestro.

Landing Page Doesn’t Convert? Here’s What You Should Do

by webmast @ Bambrick Media

According to data by Tony Haile of Chartbeat, customers view your website for 15 seconds or less. It’s enough time for them to do a big scroll, read bits and pieces of content, and decide whether to stay and soak in what you have on offer or leave and continue their search. What customers can […]

The post Landing Page Doesn’t Convert? Here’s What You Should Do appeared first on Bambrick Media.

Best Resources for Learning SEO – Videos, Guides, Thought Leaders

by Binayak Kanungo @ Pagezii

Do you have a website? Are you trying to attract and keep new visitors? Want to rank well for valuable search engine queries? If you said yes to all the above – you’re on the path to SEO success. And because you want to hit the ground running, this post covers the best resources for […]

The post Best Resources for Learning SEO – Videos, Guides, Thought Leaders appeared first on Pagezii.

Facebook and Online Shopping: Staying at the Forefront

by webmast @ Bambrick Media

Facebook just launched Marketplace where users can officially buy and sell. There are over half a million transactions in buy and sell groups on Facebook every month; Mark Zuckerberg saw the opportunity and made it simpler and easier for users to trade. Whilst the Marketplace is consumer-focused as of release, the service could be expanded over […]

The post Facebook and Online Shopping: Staying at the Forefront appeared first on Bambrick Media.

Local SEO: How To Harness The Power Of Yelp To Boost Rankings

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Yelp is a social sharing and recommendation app that helps people find the best events, restaurants, bars, clubs and pop-ups. If you run a business that relies on local search traffic for the majority of your custom, then Yelp is an essential asset to your business’ online strategy. Launched in 2004, Yelp is the go-to resource for millions of visitors to look for information about local businesses. It allows users to check-in at businesses, rate ...

10 Reasons Why Social Media Marketing Is Important For Your Business

by 4virtus @ 4VIRTUS.COM – Your Outsource Development Partner in Macedonia

Social media marketing will make a boom to your business. It has never been easier to spread with the help of this marketing. If you look back in 20 years, the companies were forced to go door to door in order to offer their services to the world, the industry leaders, and consumers. These are the […]

The post 10 Reasons Why Social Media Marketing Is Important For Your Business appeared first on 4VIRTUS.COM - Your Outsource Development Partner in Macedonia.

Healthcare SEO: 14 Proven Strategies for Medical Professionals

by Jagdeep Malik @ Virtual Trigger

When someone needs a medical help, they prefer to take advice from their friends before they consult any doctor. But if they didn’t find a good reference what they do? Answer is very easy, they turn to the Google. More than ⅔ of patients search online before consulting a doctor. If you are not ranking […]

The post Healthcare SEO: 14 Proven Strategies for Medical Professionals appeared first on Virtual Trigger.

Emoji SEO

by Stephanie H @ HostandStore

According to a 2015 report, 92% of consumers use emojis. Younger consumers increasingly prefer using emojis instead of written text to express their thoughts and feelings. As a result, emoji use has skyrocketed in online marketing. Google, Bing, and Yahoo all allow emoji searches on their search engines. Savvy marketers are using emojis in SEO […]

Landing Page Analysis – 3 Simple Ways To Improve Lead Generation

by Jon Kaspszak @ Pagezii

The goal of your landing page is this: To convert a visitor into a lead. And optimizing landing pages improves the conversion rate of those visitors.  But before you can optimize, you have to analyze. And this is why landing page analysis is a must for demand-gen marketers. So this post will cover three landing […]

The post Landing Page Analysis – 3 Simple Ways To Improve Lead Generation appeared first on Pagezii.

8 Social Media Marketing Tactics You Still Haven’t Tried (But Should)

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Back when I first started, Social Media Marketing seems like a simple thing. I mean, what’s so hard about it? You create a Facebook page for your company, share things like promotions and handle enquiries. Maybe organize some contests or blast ads once in a while. Easy peasy. But as I delve deeper into Social Media Marketing, I realize how huge the potential and opportunities offered by the entire social media ecosystem. The more I ...

What are inbound and outbound links: How these links can improve authority

by Vandana @ Virtual Trigger

While promoting your website or business online, you must have heard lot about links. You must be thinking how these links can impact my website authority and ranking. Why linking is important? Why I need to care for them? Well, do you know, there are various types of links in SEO that are basically categorized […]

The post What are inbound and outbound links: How these links can improve authority appeared first on Virtual Trigger.

Ways An Online Business Can Build Customer Loyalty

by BMT Micro @

What is your online business currently doing to keep customers engaged and coming back after the first sale? Are you encouraging repeat purchases or utilizing ways to build customer loyalty? Just offering a great product or service is not enough to build a loyal customer base these days. If you want customers to make multiple […]

The post Ways An Online Business Can Build Customer Loyalty appeared first on .

3 Signs Your Email Marketing Strategy Is Failing (And How You Can Fix It)

by Reshu Rathi @ Betaout Blog

  Email marketing is and will remain the most valuable tool in your digital marketing toolbox, as it drives higher ROI than any other marketing channel. “For every $1 spent on email marketing, the average return is $44.25.” Still, it doesn’t mean sending emails will put you on the path to success, unless your email marketing strategy is fail proof.   But how do you know whether your email marketing strategy is good or not? Well, there are some signs which will show you if it isn’t. Given below are three of them: 1. Your unsubscribe rates are high It’s common knowledge that building an email list is critical to email marketing success. But as much as growing your email list is important; it’s equally important to retain your subscriber base. Sadly, most marketers only focus on the prior. Do you check the number of unsubscribes you receive per email campaign? Well, receiving few unsubscribes per campaign is normal, i.e., if you receive less than a 2% unsubscribe rate, you are well within industry norms (though they differ according to industry). But if your unsubscribe rates are higher than this then it means your email marketing strategy is not working. Now the question is what you can do to stop subscribers from unsubscribing? Given below are top three mistakes that force subscribers to opt-out from your list; make amends if you’re making any of them. Sending frequency Your copy is not relevant. Your emails are boring. Unsubscribe rates are an excellent way to track whether your email marketing strategy is going in the right direction or not so pay attention.  2. Your emails are landing in the spam folder You undoubtedly spend a lot of time in designing the email, crafting the email copy and creating an excellent offer to boost your email conversions. But have you ever looked whether your emails are landing in your recipient’s inbox? Well, you should monitor your deliverability, and if you see any issues there, then you should consult with your email marketing service provider to resolve them. Now don’t start panicking just because some of your emails are not landing in subscribers’ inboxes; as per one report by Vaughan, 95% is considered close to ideal for the delivery rate. Also, given below are a few suggestions, which you can use to avoid falling in the spam trap: Ask subscribers to “Whitelist” you in the very first email. Avoid using risky words in your emails that may trigger spam filters. Pay attention to your “From field” address it should be clear and trustworthy. Need more help? Here’re five excellent ways to keep your emails out of spam. 3. Your click-through rates are on a downward spiral If there were a single metric which determines whether your email marketing strategy is on track or not, it would be click-through rate. It is a measure of how many people who opened your message found it engaging and clicked on it. If your click-through rates are dropping then it’s possible that your copy is responsible; it might just not be good enough to earn clicks. Here are a few ways to stop your click through rates from going down: Segment your email list so that you can send relevant messages to every subscriber. Remember, relevancy has a huge effect on click-through rates than any other element. Avoid long messages. People normally like clear and short messages better. Place your CTA or any other clickable element above the fold especially if the majority of your subscribers are checking your emails on mobile.   Improving your email marketing is an ongoing process, and you won’t see results overnight. But simple changes to your approach — optimizing your email frequency, avoiding spam folder and segmenting your email list — will set your emails up for success for the long run.            

The post 3 Signs Your Email Marketing Strategy Is Failing (And How You Can Fix It) appeared first on Betaout Blog.

Best Online Courses To Teach Yourself Icon Design

by Ishita Rastogi @ WEBNOO » WEBNOO

It’s easier than ever to teach yourself web design using the litany of resources online. Premium courses offer the highest quality and the most in-depth lessons so if you can swing it they’re worth the price.

The post Best Online Courses To Teach Yourself Icon Design appeared first on WEBNOO.

One Tool to Rule Them All: How to Score True Social Media Automation

by Bryan Johnston @ Spokal

Photo courtesy of Photoroyalty – FreepikLet’s play a game. Stand up. For every question I ask, stay standing if the answer is yes (you can sit if the answer is no. Take a break. Go get a coffee).Are you using social media as part of your blog and/or content marketing strategy?Do you share your content […]

A Few Predictions on the Future Of Search Engine Optimization (SEO)

by Mahima Sood @ Digital Vidya

What are the predictions about the Future of SEO Search Engine Optimization is like an ocean of tasks all aimed at improving the ranking of a website on the Search Engine Result pages. Different search engines have different algorithms and policies for search engine rankings. Though, Keywords remain to be a consistent factor for search […]

The post A Few Predictions on the Future Of Search Engine Optimization (SEO) appeared first on Digital Vidya.

Your Guide to Kicking Ass in a Post-Keyword-Planner World

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post Your Guide to Kicking Ass in a Post-Keyword-Planner World appeared first on Colorado SEO Pros.

5 Solid On-Page SEO Strategies

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post 5 Solid On-Page SEO Strategies appeared first on Colorado SEO Pros.

Free SEO Tools for Every Day

by Vitaliy Kolos @ WebDesy

WebDesy

Being an SEO, you’re supposed to use all sorts of free SEO tools on a daily basis. Since I find myself looking for the same sites (tools) that I need day in and day out, I guess you’re having the same issue. So, you can use the post as a one-stop spot where you can […]

Free SEO Tools for Every Day

When Competition Is Too High, Everywhere You Look.

by Kelvin Mah @ Human Proof Designs

One thing niche site builders are obsessed with is competition. We analyze domain authority, page authority, trust flow, citation flow, Moz rank, domain rating, yadda, yadda, yadda...But the thing we should remember is that these metrics are lagging indicators. They're analyzed for a split second and then cached into the servers […]

Read More →

The post When Competition Is Too High, Everywhere You Look. appeared first on Human Proof Designs.

SmartSearch Marketing. Our Unique Agency Environment

by Patricia Hursh @

What makes a digital marketing agency a great place to work?  How do you know if an agency environment is right for you?  And which firm offers the best fit given your individual goals and career aspirations?  Here is a summary of the unique agency environment we have built at SmartSearch Marketing. It All StartsLearn more

The post SmartSearch Marketing. Our Unique Agency Environment appeared first on .

How to Recover from Google Penguin

by Vitaliy Kolos @ WebDesy

WebDesy

Your site dropped in Google search results after Penguin and it seems like this is it? In fact, you just need to figure out how to recover from Google penguin. Before we go any further, I wanna make sure that we are on the same page. Thing is, you WILL NOT able to recover from […]

How to Recover from Google Penguin

What is the Difference Between Off Page SEO and On Page SEO

What is the Difference Between Off Page SEO and On Page SEO


WebDesy

This post is about the difference between off page SEO and on page SEO. You'll never confuse those two terms after reading the post.

19 Off Page SEO Techniques Tips You Need To Learn Now

19 Off Page SEO Techniques Tips You Need To Learn Now


Dot Com Only

SEO is an important part to increase your site's reputation & revenue. Off page SEO techniques helps you to increase popularity and presence of your website

3 Practical Steps To Increase Your Page Authority

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Odds are, you’re implementing a number of different inbound marketing strategies in order to achieve your online marketing goals, from various content marketing strategies to social media strategies – and of course, the use of SEO. But knowing how these strategies are performing is essential to ensuring that you achieve your goals and to making sure you aren’t wasting resources on efforts that don’t work. You can get an overall idea of how your site ...

How Not to Screw Up Your On-Page SEO

by Vitaliy Kolos @ WebDesy

WebDesy

Though you don’t need to over-optimize your site for SEO benefits, you still need to keep in mind a few things that allow to rank high for your keyword. I’m specifically talking about on-page SEO. Also, you want to know how to do on-page SEO because – as opposed to off-page – you can guarantee […]

How Not to Screw Up Your On-Page SEO

3-Point Landing Page Usability Checklist To Boost Conversions

by Jon Kaspszak @ Pagezii

You came here for a crash course on landing page usability.   And today, you’ll learn 3 simple checks for auditing usability on your landing pages. So: Let’s dive in with a definition of the topic at hand. Landing Page Usability Definition Landing page usability focuses on content design. They’re design features that help your […]

The post 3-Point Landing Page Usability Checklist To Boost Conversions appeared first on Pagezii.

Offpage Optimization Definition - SEO Glossary | Searchmetrics

Offpage Optimization Definition - SEO Glossary | Searchmetrics


Searchmetrics

What is off page optimization? Our SEO Glossary provides a wide range of technical terms related to Search Engine Optimization.

Can You Handle the Ups and Downs of the Changing SEO Landscape?

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

  The following is a guest post by OutreachMama. So many people seem to have turned their backs on SEO because the ups and downs are difficult to navigate these...

The post Can You Handle the Ups and Downs of the Changing SEO Landscape? appeared first on Colorado SEO Pros.

Off page seo checklist - Rank high in Google

Off page seo checklist - Rank high in Google


beginnersbook.com

I don't know why but I really like to write articles on search engine optimization, today I will share a off page seo checklist, which you can refer for of

SEO Guide: Types Of Search Engine Success Factors

SEO Guide: Types Of Search Engine Success Factors


Search Engine Land

Search Engine Land's Guide to SEO and companion piece to the Periodic Table of SEO Success Factors. Get started learning the basic elements of SEO.

How To Write Landing Page Copy That Converts? Here Are The 6 Useful Tips

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

If you’ve found this blog by searching online, chances are you were looking to find out more about how to write landing page copy! Well, you’ve come to the right place. Landing pages are your first impression. It’s the page that visitors to your site will arrive at. It may not be the homepage – it could be a landing page for a particular section of your site, concerning a specific product or service. When ...

Off-Page SEO Toronto Optimization Services Search Marketing Agency

Off-Page SEO Toronto Optimization Services Search Marketing Agency


Search Engine People Blog

Off-Page SEO Services that produce real results. Get Found online and drive more traffic to your website with SEP. Call 1.877.584.7304!

Blending On-Page and Off-Page SEO Efforts | WEBNOO

Blending On-Page and Off-Page SEO Efforts | WEBNOO


WEBNOO

Successful search engine optimization utilizes a blend of both on-page and off-page SEO efforts. It is the marriage of these two techniques that produce long-term, sustainable results and page one ranking in search. Website owners – including myself – tend to get caught up with only one technique. They focus entirely on on-page SEO and forget about off-page SEO or vice versa. In real-world application, you really need both to rank in search.

5 Local SEO Strategies To Capitalize On Voice Search

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

We’re living in a time of exciting developments in artificial intelligence. Machine learning algorithms are becoming more and more advanced, and can now interpret our intentions which a much greater understanding of context. Businesses are starting to practice voice search SEO too. This makes a smart, conversational user interface, like those seen in science fiction, come ever closer to being a reality. Already, automated speech recognition has made huge leaps. The accuracy of these programs ...

What is on-page SEO? • Yoast

What is on-page SEO? • Yoast


Yoast

Learn what on-page SEO is, what the difference is with off-page SEO and what you can do to improve your on-page SEO.

Luisana Cartay – Photoslurp

by Jon Kaspszak @ Pagezii

In this Pro Interview, we’re catching up with Luisana Cartay, CMO at Photoslurp. Pagezii – Luisana, tell us about yourself. Luisana – I started working with brands as a creative copywriter in different advertising agencies such as Ogilvy & Mather and JWT. As my passion for branding and how to position a brand grew, it became […]

The post Luisana Cartay – Photoslurp appeared first on Pagezii.

15 Great Off-Page SEO Techniques | Online Income Teacher

15 Great Off-Page SEO Techniques | Online Income Teacher


Online Income Teacher

Useful Off-Page SEO techniques to improve your search engine optimisation including; social media, blogging, blog marketing, forum marketing, directories...

How SEO Works In 2017

by James @ Bambrick Media

The way SEO works has changed. Here’s what you need to know.   Most purchasing decisions start with a Google search and as such, SEO should still be your #1 source of new traffic, new leads and new revenue. If it’s not, then this is what to do about it. If it is, then this […]

The post How SEO Works In 2017 appeared first on Bambrick Media.

Monthly Blog Roundup – September

by Jon Kaspszak @ Pagezii

Each month, we shine a light on blogs that excel in SEO, promotion, design, and readability. And for September, we’re highlighting a few of our summer favorites. Make sure to check out each blog and give them a book mark to stay up-to-date. Let’s dive in. Rebrandly – Consistent Communication Style Nailing down a specific […]

The post Monthly Blog Roundup – September appeared first on Pagezii.

Length is Still Strength: Why the Rise of Video Content Doesn’t Mean You Can Stop Writing

by Andrea Fryrear @ MarketerGizmo

If you're adding video into your content marketing mix, does that mean you can reduce the word count for your content and still have a shot at the first page of Google search results? Probably not, but video can give you an SEO boost in a lot of other ways.

How to Use Social Media to Improve SEO Visibility

by WebConfs.com SEO @ SEO Tools – Search Engine Optimization Tools

Having a high search ranking is crucial for the success of any business. Here you'll discover how to use social media to improve SEO visibility.

How to Optimize Website Speed ?

by BenErg Software Solutions @

In one of our earlier blogs, we mentioned why it is very important to have a fast loading website. In the following write-up, we will help you understand how you can optimize your website’s page loading speed. The average website loading speed has increased by 22% while the minimum average attention span of the visitor … Continue reading "How to Optimize Website Speed ?"

How to Get Listed in Google Knowledge Graph

by admin @ SEOValley™ Solutions Private Limited

Do you want your website to be prominently displayed on Google’s front page? Then it’s time to get on the Knowledge Graph—that box of information that appears above organic listings on mobile and to the right of the results on desktop.To improve your chances of getting listed, you first have to understand what the Knowledge …

On Page and Off Page SEO - How Does Google Rank Websites

On Page and Off Page SEO - How Does Google Rank Websites


Shopify

In this seo tutorial, leading industry expert Helen Overland goes over how google ranks your ecommerce website in search results and why you should care.

WordPress SEO 101 – 11 Most Important Elements you Should Focus On

by Ali Salman @ Online Marketing

Ep # 89   WordPress has over 59% market share of all the websites in the world live right now Source It is one of the best platforms for service based businesses which offers them flexibility & technology to grow their business using digital media. Not just local businesses use wordpress, it is used by […]

The post WordPress SEO 101 – 11 Most Important Elements you Should Focus On appeared first on Online Marketing.

Off Page SEO plugin

Off Page SEO plugin


CodeCanyon

CURRENT VERSION 2.2.1. – Off Page SEO plugin is a plugin developed to help you get better rankings and get more control over your off-page SEO activities! Detailed de...

How to Build Your own SEO team.

by Kundan Trivedi @ Leading Mobile App Development Company in Australia & India

We had discussed the important of SEO in business in my last blog “What Is Search Engine Optimization And Why […]

15 Off-Page SEO Techniques to Optimize Search Ranking - Fedingo Marketing Blog

15 Off-Page SEO Techniques to Optimize Search Ranking - Fedingo Marketing Blog


Fedingo Marketing Blog

Here are 15 Off-Page SEO Techniques to improve your page ranking on search engines and build quality backlinks to your website.

Landing Page CRO – A Recipe for High-Converting Landing Pages

by Jon Kaspszak @ Pagezii

A recipe is a set of instructions to prepare a particular dish, including a list of the ingredients required. And for any delectable dish, it’s the combination of the right ingredients that lead to success. And in this post, we’re going to apply that mentality to landing page CRO. We’ll cover the essential ingredients you […]

The post Landing Page CRO – A Recipe for High-Converting Landing Pages appeared first on Pagezii.

Ultimate Guide for On Page & Off Page SEO Checklist | Social Beat

Ultimate Guide for On Page & Off Page SEO Checklist | Social Beat


Social Beat

Master you skills in SEO with the ultimate off page seo checklist and on page seo checklist from the leading digital marketing agency India, Socialbeat

How to Build a Successful SEO Campaign?

by Anika J @ Digital Vidya

Introduction: Business owners who have gone through the initial steps of building a good online presence for their brands, products or services have undoubtedly heard about SEO or Search Engine Optimization. For many, SEO means having your site ranked at the top three search engines whenever people look for information related to your business. SEO […]

The post How to Build a Successful SEO Campaign? appeared first on Digital Vidya.

How To Find A Great AND Available Domain Name For Your Website

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

So far in these series we’ve covered all elements of starting a blog for your business website. We started this series with the assumption that our readers would already have a website, but as we discovered in the comments, an increasing number of people are doing all their research up front, and want some advice on the domain name itself. First off – that’s a smart way to do it. By doing your research in ...

Hostgator India: Is Hostgator best Web Hosting In India?

by Harpreet Munjal @ Dot Com Only

Hello Everyone, Hostgator is a highly reputable and reliable web hosting company in the world.  They provide high-quality hosting & services at a reliable price. Some years before they started Hostgator India with four Indian data centers. It will helpful for Indian webmasters if India is their targeted country. Hostgator India offers different types of […]

The post Hostgator India: Is Hostgator best Web Hosting In India? appeared first on Dot Com Only.

Marketing To Millennials: 6 Valuable Tips For Marketers

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

If you haven’t started thinking seriously about how to market to Millennials/Generation Y with the Millennials marketing strategy, it’s high time to factor them into your planning. Why? Two big reasons: One, millennials are already the largest generation in the world. With roughly 80 million in the US alone, they officially displaced Boomers a few years ago, and more of them are entering positions of power and economic strength every year. Economically speaking, their ranks ...

All About Off-Page SEO

by Stephanie H @ HostandStore

There are many techniques to help your website grow increasing foot traffic. Many people rely on search engines to direct traffic to them. One key method that most website owners will use is search engine optimization or SEO. What is SEO? In short, search engine optimization (SEO) is a method that helps your audience find […]

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

Inspiring Friday Session with Mr Krishnakumar Balasubramaniam, Artistic Director

by echoVME @ echoVME – Blog

Sorry that we couldn’t post anything on this space for a while. Our clients have kept us busy 🙂 I mean they always do. So, after moving into a new office, echoVMEans needed an inspiring session to recharge their fun battery. They had an amazing time when we had Mr. Abhishek Joseph George do an […]

The post Inspiring Friday Session with Mr Krishnakumar Balasubramaniam, Artistic Director appeared first on echoVME - Blog.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

HPD Podcast Ep028: Buying Established Websites vs Buying Starter Websites

by Kelvin Mah @ Human Proof Designs

Mentions:Flippa - https://flippa.com/Empire Flippers - https://empireflippers.com/FE International - https://feinternational.com/ ​Interested in joining a community of niche site builders?We're kicking off the launch of our private forum with a live Amazon affiliate case study. Participate and follow along as Dom rebuilds his niche site portfolio with a goal of reaching $10,000. Recently selling his […]

Read More →

The post HPD Podcast Ep028: Buying Established Websites vs Buying Starter Websites appeared first on Human Proof Designs.

5 Ways Voice Search Will Impact Real Estate SEO

by WebConfs.com SEO @ SEO Tools – Search Engine Optimization Tools

Is your agency prepared for the voice search era? Here are 5 ways voice search is poised to transform real estate SEO and how you should respond.

Beginner’s Guide To Search Engine Optimization (SEO) Part 2

by 4virtus @ 4VIRTUS.COM – Your Outsource Development Partner in Macedonia

The world of search engine optimization may be complex but easily understandable, once you learn the basics. After that is ‘contagious’ and makes you hungry for success. Once you step in this world there is no way out, it is engaging and interesting, and makes you eager for learning and acquiring more. How Usability & […]

The post Beginner’s Guide To Search Engine Optimization (SEO) Part 2 appeared first on 4VIRTUS.COM - Your Outsource Development Partner in Macedonia.

How Do I Build An Effective Landing Page?

by Stephanie H @ HostandStore

  First of all, let’s define a landing page. The simplest way to describe a landing page is that it’s a webpage that you visit or in other words ‘land’ on. You can land on this page by clicking a link or on an advertisement. A landing page can be an effective tool in marketing […]

Off-page SEO | Digital Score

Off-page SEO | Digital Score


Digital Score

Off-page SEO optimization is necessary for websites competing in a highly competitive environment. Within external SEO optimization, domain authority is strengthened through links from other Internet resources on your web page. In order to achieve the results this service should be done over the long-term, creating links every month. Contact...

Blogging Tools for Beginners – Recommended by Digital Marketers

by Jon Kaspszak @ Pagezii

You’ve launched your blog. But now you want to take it to the next level. And the only way to break through is with the right toolset. And with the recent launch of Pagezii’s Blog SEO plugin, we wanted to build a list of blogging tools for beginners with the help of fellow digital marketers. […]

The post Blogging Tools for Beginners – Recommended by Digital Marketers appeared first on Pagezii.

How to optimize your website.

by Kundan Trivedi @ Leading Mobile App Development Company in Australia & India

Hello all, In my previous blog, we had discussed  How to build your own SEO team. So now let’s discuss […]

Content Marketing Plan: How To Create Remarkable Content Every Week

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

If, as they say, content is King, then consistency offers you the keys to the castle. Being consistent in both the frequency and quality of your output is the only way to develop an audience that will want to follow your work. Having a content marketing plan will enable you to build a loyal fan base who will trust you when it comes to the products you create or endorse. It will ensure that when ...

Should You Hire an SEO Specialist for Your Digital Consulting Agency?

by WebConfs.com SEO @ SEO Tools – Search Engine Optimization Tools

Is it better to invest in an outside SEO specialist to handle your online presence, or should you manage it in-house? Click here for the pros and cons.

The SEO Battle: Mighty Mouse vs. Superman

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post The SEO Battle: Mighty Mouse vs. Superman appeared first on Colorado SEO Pros.

Beginner’s SEO Tutorial to Learn A to Z of Search Engine Optimization

by Manish Singh @ Digital Vidya

Making correct decisions is a crucial skill at every level while choosing a right SEO tutorial for you. The most important thing in the process is; comprehending what you precisely know about SEO and what SEO actually is- This post is composed to your order and will help you do the very thing. Scrolling down […]

The post Beginner’s SEO Tutorial to Learn A to Z of Search Engine Optimization appeared first on Digital Vidya.

How to Rank for Position 0 on Google in 5 Easy Steps

by Mandy McEwen @ Mod Girl Marketing

You know how to use SEO to reach the front pages of Google, but do...

The post How to Rank for Position 0 on Google in 5 Easy Steps appeared first on Mod Girl Marketing.

HPD Podcast Ep026: 10 Things I’ve Learned From Affiliate Marketing This Year

by Kelvin Mah @ Human Proof Designs

Mentions:SEMRush - https://www.semrush.com/HPD Podcast Episode 21 - Technical SEO  - https://www.humanproofdesigns.com/podcast21/SERP Fox - https://serpfox.com/SERP Lab - https://www.serplab.co.uk/ ​Interested in joining a community of niche site builders?We're kicking off the launch of our private forum with a live Amazon affiliate case study. Participate and follow along as Dom rebuilds his niche site portfolio […]

Read More →

The post HPD Podcast Ep026: 10 Things I’ve Learned From Affiliate Marketing This Year appeared first on Human Proof Designs.

How Schema Tags Will Optimize Your SEO Campaign?

by echoVME @ echoVME – Blog

Schema Markup tags has been around for many years in SEO, but only few website have implemented these tags and have got benefited. Still there are many people who are not aware of schema tags or why one should implement it? Now it’s time to know what it is. Today we are going to learn […]

The post How Schema Tags Will Optimize Your SEO Campaign? appeared first on echoVME - Blog.

4 Ways to Establish Trust on Your Product Pages

by Amanda Dodge @ Spokal

Photo courtesy of FreepikMost companies are happy with an average conversion rate of 3-4%. The marketing department will spend hours debating about the color of buttons and studying heat maps like tea leaves to understand how they can increase their conversions. When the conversion rate increases from 4% to 5%, there’s a party. — and […]

On-Page vs Off-Page SEO: How They Impact Your Digital Marketing Strategy

On-Page vs Off-Page SEO: How They Impact Your Digital Marketing Strategy


SEOPressor - Best SEO Wordpress Plugin

In this blog post, you'll be able to identify the differences between on-page and off-page SEO and learn how they impact your digital marketing strategy.

A Guide To Off-Page SEO (Content Marketing Series Part 5 of 10)

A Guide To Off-Page SEO (Content Marketing Series Part 5 of 10)


Spokal

Last week we talked about On-Page SEO and Usability. In that post we gave you an in-depth discussion an insight into the connection between the 2 topics, and then we moved on and looked at what facto

What Exactly is Off-Page SEO?

What Exactly is Off-Page SEO?


Customer Community

Search engine optimization can’t be summed up in a single statement. Many different elements factor into the field and on top of that, it’s constantly evolving!That being said, there are a few key...

How Bad Product Data Can Hurt Ecommerce SEO—and How to Recover From It

by admin @ SEOValley™ Solutions Private Limited

If you’ve been in the ecommerce business long enough, then you know that the quality of product data your website provides impacts its natural search performance across search engines. Organic search rankings are affected not only by obvious details that directly contribute to SEO,but also by factors that impact URLs, internal linking, and textual content—product …

4 Reasons Why Your SEO Competitors are Outranking You in Organic Search

by Bryan Stenslokken @

There are many reasons why your SEO competitors could be outranking you in organic search. Content, backlinks, page speed, and technical aspects (robots.txt, XML sitemaps etc.) are all things you should consider investigating to determine why your competitors are outperforming you. Let’s dive in. Content Textual content is one of the first things search engineLearn more

The post 4 Reasons Why Your SEO Competitors are Outranking You in Organic Search appeared first on .

Inbound Marketing: Attract Customers Who ACTUALLY Want To Buy From You

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

The Internet is fundamentally unlike any other communications medium in the history of mankind, so it’s no surprise that it requires a totally new method of marketing to go with it! This was one of the first things that businesses looking to expand themselves online came to discover: Methods of marketing and outreach that worked in the offline world were not nearly as effective when moved online. Online activities inspired different mindsets in the users, ...

Off Page SEO: Mega Guide of 13 Strategies - Passive Journal

Off Page SEO: Mega Guide of 13 Strategies - Passive Journal


Passive Journal

You won't find a better off page seo guide around. There are a ton! Most of them suck! This one does not. Apply the strategies and start seeing magic!

Best Off-Page SEO Practices - NuZoo Media

Best Off-Page SEO Practices - NuZoo Media


NuZoo Media

A great way of generating more traffic and better ranking is by practicing off-page SEO. Here are a few tips for the best off-page SEO practices.

Beginner’s Guide To Search Engine Optimization (SEO) Part 1

by 4virtus @ 4VIRTUS.COM – Your Outsource Development Partner in Macedonia

The most important factor to have in mind when you work on search engine optimization is to think about Google. Its search is like a battlefield of many websites, hungry for the win. 1. How The Search Operates When you do a search, you are not actually searching the web, but the index of the web. […]

The post Beginner’s Guide To Search Engine Optimization (SEO) Part 1 appeared first on 4VIRTUS.COM - Your Outsource Development Partner in Macedonia.

8-Step Inbound Marketing Strategy That’ll Get You Non-Stop Sales

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

You may have heard of the phrase “inbound marketing” before. You may not be sure what it means. If that’s the case, you missed my blog last week that defines and outlines what inbound marketing is, and why it’s so valuable. Go check it out! Back? Awesome. So, Inbound Marketing encompasses SEO, Social Media, Content and Email Marketing. Whoosh. It’s a big umbrella that covers so many distinct topics. If you’re just getting into marketing, ...

Off-Page SEO: What It Is and How to Crack It

Off-Page SEO: What It Is and How to Crack It


SEO Blog by Ahrefs

You think Off-Page SEO is all about link building and nothing more? This article will prove you wrong!

What Entrepreneurs Need to Know About SEO for Startups

by SEO and Link Building Blog @ Backlinks.com

[…]

How Video Content Can Improve Every Stage of the Buyer’s Journey

by Andrea Fryrear @ MarketerGizmo

Video offers a dynamic, visually compelling way to communicate with your audience at any stage of their journey. Here are some great examples to help you start moving buyers closer to purchase with fun and helpful video content.

The Ultimate Guide to Off-Page SEO

The Ultimate Guide to Off-Page SEO


Neil Patel

Off-page search engine optimization is not just about links. It goes deeper than that. For example, brand mentions (your site URL or brand name mentioned on another site without a hyperlink) are an integral aspect of off-page search signals. As smart bloggers and content marketers, we usually start with on-page SEO. But we don’t stop there. Because, …

Off Page SEO

Off Page SEO


WordPress.org

Turn your WordPress site into the ultimate SEO tool! Monitor ranking progress, track your backlinks, analyze data from Google Webmaster Tools in your …

The Shift from Off-Page to On-Page SEO Strategy - Marketing Mojo

The Shift from Off-Page to On-Page SEO Strategy - Marketing Mojo


Marketing Mojo

The external 3rd party link to a website is still an SEO ranking factor.  But, times and search algorithms change, and with that, the tactical and strategic focus of where the “Bang for the Buck” in SEO is continuously shifts.  Admittedly, in our early days as an SEO agency, we spent a lot of time …

SEO For New Website: Jumpstart Your Site Ranking Instantly

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Search Engine Optimization (SEO) is one of the most important strategic tools at your disposal when you’re creating a website. It’s important when you do launch a website that you integrate SEO strategies as soon as possible. This will benefit you not only in the short term, but also affect how your website matures. Like a fine wine or a delicious cheese, the right ingredients have to be present from the outset in order to ...

SEO for Wedding Photographers : 15 tips you need to know

by Vandana @ Virtual Trigger

Being a wedding photographers, you are not only redeeming your duty but you are cherishing life moments of others. Your job is full of passion, talent along with responsibility. As, approach is changing for marketing with digitization. You need to pay attention to promotion along with your job. Since everyone is moving towards online business […]

The post SEO for Wedding Photographers : 15 tips you need to know appeared first on Virtual Trigger.

Mobile SEO: The Ultimate Guide

by Chris Rodgers @ Colorado SEO Pros

Colorado SEO Pros

The post Mobile SEO: The Ultimate Guide appeared first on Colorado SEO Pros.

Voice Search: What Marketers Really Need To Know

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Have you talked to your computer today? If not, you may actually be in the minority. A surprisingly quiet (given the subject matter) revolution in the nature of web-searching and SEO has been going on for the last few years, one which has gone surprisingly under-reported in the world of marketing. That revolution is, of course, voice search and other voice-driven computer interfaces. Exact numbers are hard to come by and tend to vary significantly ...

11 Off-Page SEO Tips That You Must Start Employing Today

11 Off-Page SEO Tips That You Must Start Employing Today


Business 2 Community

Every individual owing a website desires to see their web page on top of Google’s search results. To achieve this, each person strives towards making panda and penguin happy by setting every on-pag…

Off-Page SEO Tactics You Must Know, Understand, and Capitalize On.

Off-Page SEO Tactics You Must Know, Understand, and Capitalize On.


Human Proof Designs

Off-Page SEO comes in many forms: what you can control and what you can influence. With all the variables that come into play, we simplify it here for you.

Off-Page SEO marketing for long-lasting results | Seperia

Off-Page SEO marketing for long-lasting results | Seperia


Seperia

Avoid Google penalties and create viable, long-lasting off page SEO strategy.

Interview with the Guys from Colormelon.com (Norris and Tanita)

by Vitaliy Kolos @ WebDesy

WebDesy

I’m thrilled to offer you an interview from the guys behind ColorMelon.com You can also check out their Facebook page facebook.com/colormelon/ where they publish updates. So without further ado, here’s the interview. Where are you guys from? We’re both from Latvia, from a small city by the seashore called Liepaja. How did you become a […]

Interview with the Guys from Colormelon.com (Norris and Tanita)

How To Do SEO For Existing Website And Increase Your ROI

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Many people create a website with their own set of preferences, which generally tend to include the visual design and the information they want to get across. These two things have a fraction of the impact of SEO, but because they’re considered ‘artistic’ as opposed to ‘technical’, it’s easier to get creative with them, so people are more motivated to do them. That’s a mistake. But don’t worry! It’s one that you can easily start ...

Affiliate Life: How to Bounce Back From Failure

by Peter @ Let's work online.

It had to happen. You tried and you failed, and it’s not a bad thing. You’re in good company. Even these spectacularly successful people have tasted defeat before. Bounce back from failure with our top tips for getting back on track. We will show you how to benefit from your mistakes in affiliate marketing.   Go Ahead, Feel Sorry for Yourself Pick a date sometime in the not too distant future and take some time off until then. Don’t let denial tempt you. Don’t look for someone else to blame. Accept the full brunt of your failure and wallow in it.

The post Affiliate Life: How to Bounce Back From Failure appeared first on Let's work online..

Simple Strategy To Steal Your Competition’s Traffic Ethically

by Ali Salman @ Online Marketing

Ep # 85   Step # 1: Goto: Semrush.com and gather all the data. Rankings, backlinks, anchor texts, pages etc. Step # 2: Use MOZ chrome tool bar to determine On-site SEO Step # 3: Using these tools do further audit on backlinks, content etc. Step # 4: Execute a strategy which is more aggressive […]

The post Simple Strategy To Steal Your Competition’s Traffic Ethically appeared first on Online Marketing.

22 Technical, On-Page and Off-Page SEO Techniques

22 Technical, On-Page and Off-Page SEO Techniques


Styla

Easy SEO techniques that you should be doing, covering technical, on-page and off-page SEO.

How To Present SEO Report To Your Boss (or Clients)

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

One of the most difficult things for those who work in SEO is explaining the SEO report to your clients just what it is that you are doing for them. SEO professionals are kind of like the bass player in a rock and roll group. You know they’re there, you know things sound right, but you’re never really sure if they are hitting the right notes or if they are just standing around collecting dew ...

On-Page Vs Off-Page Optimization in Social Media Age - Betaout Blog

On-Page Vs Off-Page Optimization in Social Media Age - Betaout Blog


Betaout Blog

On page vs off page optimization: Two most touted words in the field of search engine optimization.Both are vital to the success of an online business.

The Dawn Of Voice Search: 23 Types Of Website Benefits The Most

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

In the last couple of weeks, we’ve had a lot to say about voice search. That’s hardly surprising: Amazon’s Alexa, Microsoft’s Cortana, Apple’s Siri, Google’s Voice Search – every major tech brand is looking to make voice search a big deal. We’ve already covered why voice search isn’t going to cripple SEO methodologies, and in that article I pointed out that some websites would be more affected than others by this new approach, but usually ...

8 Can't-Miss Off-Page SEO Strategies to Build Your Online Reputation

8 Can't-Miss Off-Page SEO Strategies to Build Your Online Reputation


Moz

Earn brand mentions, rankings, traffic to your site, and conversions using these off-page SEO strategies: building your brand, leveraging social media, playing around with content types, and more.

15 Reasons Why Your Business Can’t Live Without Google

by Matt Smith @ Online Income Teacher

Written by Matt Smith for Online Income Teacher

Many people have varying opinions on Google.  Some feel that it is abhorrently evil, whereas others absolutely love it.  People are divided even further, however, when Google has an effect on their livelihood.  This tends to always raise the question of whether you can live without Google or not. There […]

The post 15 Reasons Why Your Business Can’t Live Without Google appeared first on Online Income Teacher.

How Do Backlinks Help SEO? A Blog Post Case Study

by Jon Kaspszak @ Pagezii

Since day one, the all-powerful backlink has been a holy grail of SEO. And tapping into that power can work wonders for your site. So today, I’m going to answer the question “how do backlinks help SEO?”  to show those wonders using a Pagezii blog post.  I’ll show you how I noticed the backlink through […]

The post How Do Backlinks Help SEO? A Blog Post Case Study appeared first on Pagezii.

Can You Really Dominate the SERPs with Multiple Domains?

by admin @ SEOValley™ Solutions Private Limited

Owning multiple domains is becoming common practice in SEO—and this strategy could potentially do wonders for your rankings. Having multiple domains working together can boost your organic traffic and stabilize your visibility on the search results. However, maintaining multiple websites can be a lot of work. It’s hard enough to push your main website to …

Our SEO Toolbox … and Why You Should Create Your Own

by Nick Gorrie @ Altitude Marketing

Getting your website to rank at the top of Google takes time, strategy ... and the right collection of tools. Here, we've outlined some of our favorites.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Plumber SEO: 10 off-page SEO techniques you should use for a plumbing website - Online Marketing

Plumber SEO: 10 off-page SEO techniques you should use for a plumbing website - Online Marketing


Online Marketing

Share on FacebookShare on TwitterShare on Google+Share on LinkedinShare on Pinterest Search Engine Optimization for Plumbers Off-page SEO factors refer to all the activities that you do outside your plumbing website so that your website gets featured for relevant keywords such as plumbing services, plumber, plumber services in Edmonton or any other local city etc. …

The Ultimate Semantic SEO Guide: How To Do SEO Like An Expert

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Back in the early days of the Internet, SEO was relatively simple: pick a few relevant keywords and plug them in. However, SEO has become much more complex than just that. Even when it comes to finding relevant keywords, a lot more has to be taken into consideration, including semantic search. (Find out how to do SEO for beginners here.) The following is an in-depth guide on what is semantic search, how it can benefit ...

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