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24 Experts Share How to Avoid Big Mistakes in Content Marketing

by Ann Gynn @ Content Marketing Institute

Though we hate to admit our mistakes, they can be our best teachers. But you don’t always have to make them to learn from them. Experts presenting at Content Marketing World reveal 24 mistakes they’ve encountered – and how to fix them. Continue reading

The post 24 Experts Share How to Avoid Big Mistakes in Content Marketing appeared first on Content Marketing Institute.

Setting Content Free: How Health Catalyst Gets Results With Ungated Content

by Andrea Fryrear @ Content Marketing Institute

As Health Catalyst’s senior vice president of marketing, Paul Horstmeier didn’t follow the typical content marketing script. He tore down the email gates and found success. That’s why he is a 2017 Content Marketer of the Year finalist. Continue reading

The post Setting Content Free: How Health Catalyst Gets Results With Ungated Content appeared first on Content Marketing Institute.

Content is Still King in 2017 – Here’s Why

by Vicky McGowan @ 1SEO.com Digital Agency | www.1seo.com

Let’s take a stroll down memory lane, back to 1996, when Microsoft mogul Bill Gates stated that content on the web undoubtedly plays a critical role. Fast forward to 2017, according to the Content Marketing Institute a whopping 89% of B2B marketers and 86% of B2C marketers are utilizing content marketing as their main strategy. It has even surpassed the use of traditional tactics, including search engine

The post Content is Still King in 2017 – Here’s Why appeared first on 1SEO.com Digital Agency | www.1seo.com.

The Logic of SEO: Things to consider for all rounded optimisation

by Michael Simonetti @ AndMine

Search Engines determine website rank based upon a number of factors that make up their..

The post The Logic of SEO: Things to consider for all rounded optimisation appeared first on AndMine.

AdWords History Timeline Published

by Jason Lock @ Screaming Frog

For those of us who have been in paid search since before AdWords was on the scene, it’s easy to forget the details about when certain “features” were released, and in what form they first appeared. For those who are newer to the industry, it’s probably hard to imagine the...

2016 Online Marketing Top Tips and Strategies

by adminjoanne @ The Clever Robot Inc.

The end of 2015 brought record high online sales, enumerating online reviews, and end of the year awards. Marketing always takes off at the end of the sales year, but that doesn’t mean you shouldn’t start polishing your tools for this year already. Here are some helpful tips, tricks, and strategies that will help bring […]

The post 2016 Online Marketing Top Tips and Strategies appeared first on The Clever Robot Inc..

10 Basic SEO Tips To Get You Started

10 Basic SEO Tips To Get You Started


Business Insider

Simple ways to improve your Web site's search rankings and get more traffic.

SEO : What Is It And Why Does It Matter?

by adminjoanne @ The Clever Robot Inc.

Search Engine Optimization, commonly referred to by the abbreviation SEO, is a mechanism of organically growing a website’s traffic. Organic growth, also called natural or earned growth, is any type of action that you do not pay for. Using Google Ad credits, Facebook boosts, or pay per click campaigns are great ways to boost a […]

The post SEO : What Is It And Why Does It Matter? appeared first on The Clever Robot Inc..

SearchCap: Yelp hits Google again, link building & SMX East preview

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

Ads Are Killing the Web: Are You Part of the Problem?

by Kirk Cheyfitz @ Content Marketing Institute

The switch from crappy ads to valuable content is long overdue in online marketing. Is it too late to save the web? Plus, learn the six steps to digital decency for your brand. Continue reading

The post Ads Are Killing the Web: Are You Part of the Problem? appeared first on Content Marketing Institute.

7 Best Practices (and Tools) for Managing Your Remote Content Team

by Caroline Maurer @ Content Marketing Institute

Do you manage a remote content team? Even if your employees work in the office, the team likely works virtually with freelancers and agencies. Learn seven tips – and tools – to help create a more efficient and effective team. Continue reading

The post 7 Best Practices (and Tools) for Managing Your Remote Content Team appeared first on Content Marketing Institute.

Post 1

by seopdigital@marketing @ SEOP | Digital Marketing Agency

Dummy Text

The post Post 1 appeared first on SEOP | Digital Marketing Agency.

Google Posts: The New Google My Business Update

by getyoufound @ Get YOU Found

When’s the last time you did a Google search of your business – or any business for that matter? Notice anything different? The Google My Business Page has been updated to include a new feature that’s being called Google Posts. What does this mean for your business? What are Google Posts? Google is now offering […]

The post Google Posts: The New Google My Business Update appeared first on Get YOU Found.

SEO (Search Engine Optimization) Strategies

SEO (Search Engine Optimization) Strategies


Eventbrite

Keyword tracking. Organic click-through rate. Google rankings. The world of Search Engine Optimization (SEO) is ever-fluctuating and, yet, has never been more important for business. Step one to success in SEO: be informed. Join us for a free seminar on SEO to help you get started with the basics! Learn how to use search engine strategies to increase website traffic and generate business for yourself or your clients.We'll be covering:An overview of search engines and the types of results they displayWhat is Search Engine Optimization (SEO)?Why SEO is one of the top marketing strategiesHow search engines rank websitesSEO best practices that get you to show up at the top of GoogleHow SEO can help you attract clients as a freelancerFind out about careers in SEO (one of the top 5 most requested skills on LinkedIn)

Back to the Future: 5 Marketing Predictions That Were Right on the Money

by Anne Leuman @ Online Marketing Blog – TopRank®

Great Scott! The TopRank Marketing blog has been around since 2003, way back when content marketing and blogging were relatively new to the business world. We are proud of the fact that we were early adopters of the blogging trend—one of today’s leading content marketing strategies for improving brand visibility and engagement. Trends and predictions [...]

The post Back to the Future: 5 Marketing Predictions That Were Right on the Money appeared first on Online Marketing Blog - TopRank®.

50 Influential Women in Content Marketing 2017 #CMWorld

by Lee Odden @ Online Marketing Blog – TopRank®

With over 200 speakers, moderators, panelists and workshop leaders at the 2017 Content Marketing World conference, it is a substantial task to investigate the influence of so many accomplished marketing professionals. For this year’s list of influential content marketing speakers, I went a step further and took into account those who have presented at Content [...]

The post 50 Influential Women in Content Marketing 2017 #CMWorld appeared first on Online Marketing Blog - TopRank®.

Ep. 133 – Effective Web Design Principles for Usability

Ep. 133 – Effective Web Design Principles for Usability

by LocalDirective @ DirectiveGroup

In this episode of Actionable Marketing In Minutes we talk about: Effective Web Design Principles for Usability.

Use the player below to listen to this episode, or the download link to load it on your device for listening later. You can also find our RSS feed by clicking here, or subscribe by email in the sidebar to the left.

Download our Marketing To Millennials eBook here!

Not able to listen? Why not read the episode transcript below:

From simple platforms for sharing content, modern websites have evolved into complex structures, in keeping with ever-increasing user expectations. While we all know that no one likes a website that frustrates them, many businesses still make the mistake of becoming myopically focused on the aesthetics of their site, even at the cost of usability. However, in the vastly competitive digital landscape, where billions of websites are competing to grab the user’s attention, … Continue Reading

Search Engine Optimization & Content Marketing Strategy - Where Does SEO Fit?

Search Engine Optimization & Content Marketing Strategy - Where Does SEO Fit?


Online Marketing Blog - TopRank®

Companies large and small, in industries from retail to manufacturing, publish content online with an expectation that a certain audience of people will fi

Online video gets more money than anything

by Digital Organics @ Website Designers

Right now, online video marketing is the easiest, cheapest, and fastest way to attract traffic to your site. It is an absolute proven killer conversion creator and sales-getting machine. How to Do Online Video like an Expert The smartest marketers have already figured it out in expensive easy-to-do video marketing strategies and you’ll also hear from […]

Sunshine Coast SEO and Internet Marketing

Sunshine Coast SEO and Internet Marketing


Website Designers

Rank high on Google ? Work with us the SEO Sunshine Coast SEO experts. We select the best keywords for your business and develop an online marketing strategy.

Why Color Choice Matters in Marketing & Advertising

by Sarah Day @ 1SEO.com Digital Agency | www.1seo.com

We all know that color can affect our mood and the way we see things. When it’s bright and sunny outside, we get excited and feel energetic. But when it’s cloudy and grey, we feel sad and the day always seems to drag. But what does all this mean in regards to marketing? Can the

The post Why Color Choice Matters in Marketing & Advertising appeared first on 1SEO.com Digital Agency | www.1seo.com.

How To Fetch & Render (Almost) Any Site

by screamingfrog @ Screaming Frog

From time to time, we’ve struggled to get access to Google Search Console quickly from a client to perform a fetch and render. Or, we’ve just wanted to perform a fetch and render on a third party site that isn’t verified to us, to understand how it renders, or test...

Using Proper Image Sizes For Digital Marketing Success

by getyoufound @ Get YOU Found

These days, when it comes to driving traffic to your business pages through Google or any social media platform, even the smallest details can make a difference. Did you know that even the images you choose must meet certain criteria in order to be effective in the digital sphere? If you’re using tools like Google […]

The post Using Proper Image Sizes For Digital Marketing Success appeared first on Get YOU Found.

This Week in Content Marketing: Marketers, Not Publishers, Will Win With Long-Form Content

This Week in Content Marketing: Marketers, Not Publishers, Will Win With Long-Form Content

by Joe Pulizzi @ Content Marketing Institute

We explore Apple's record earnings, Google's new ad format, and AI bots that created a secret language. We also discuss Hasbro's failed bid for Lions Gate, rant about a media duopoly, and share an example of the week from Jim Cramer.
Continue reading

The post This Week in Content Marketing: Marketers, Not Publishers, Will Win With Long-Form Content appeared first on Content Marketing Institute.

Creating An SEO Strategy - A Five Pillar Approach

Creating An SEO Strategy - A Five Pillar Approach


Digital Current

We take a deep-dive into creating an SEO strategy, explaining our approach, why it matters, and the specific steps we consider along the way.

Search Engine Optimization - KickCharge Creative | kickcharge.com | KickCharge Creative | kickcharge.com

Search Engine Optimization - KickCharge Creative | kickcharge.com | KickCharge Creative | kickcharge.com


KickCharge Creative | kickcharge.com

Comprehensive SEO campaigns by KickCharge Creative optimize our clients’ websites to appear prominently in organic search results that are likely to generate new business leads.

How Are The Top 3 Immigration Attorneys Consistently Getting New Clients Everyday?

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

You’re an attorney, and for that reason this is probably going to be unlike any article you’ve ever read. In fact, this article is a series of research articles, where we’ve revealed the biggest secrets behind success of advertisers in the legal industry. I’m talking about gaining complete control over how much and how fast […]

The post How Are The Top 3 Immigration Attorneys Consistently Getting New Clients Everyday? appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

How and Why (or Why Not) to Build a Chatbot

by Marcia Riefer Johnston @ Content Marketing Institute

Are you ready for the visitors of tomorrow? Will your customers be able to get superior answers to their questions with your content? If you’re not using – or at least investigating – chatbots, your enterprise may not be ready. Continue reading

The post How and Why (or Why Not) to Build a Chatbot appeared first on Content Marketing Institute.

Chasing the Google Monster

by Sam McRoberts @ VUDU Marketing

Do you remember as a kid when you’d wake up after a nightmare, absolutely convinced that there was a monster in the closet, ready to eat you alive? Well, SEO’s ...

Read More

The post Chasing the Google Monster appeared first on VUDU Marketing.

Search Engine Optimization Strategies for YouTube: Video SEO

Search Engine Optimization Strategies for YouTube: Video SEO


Powered by Search

Ever wondered how to rank your YouTube videos? This video tutorial will teach you video SEO strategies that will help you rank on YouTube as well as Google.

The Redirect Podcast – Episode 13: Combatting Google My Business Spammers, Optimizing PDFs for Search & Getting Your Site Secure

by Ashley Bovin @ Black Truck Media + Marketing

Episode 13 / August 18, 2017 Listen Now: In Episode 13 of The Redirect Podcast, we discuss: Spammers using Google My Business in a predatory manner to get money from business owners How the EC antitrust ruling against Google might...

The post The Redirect Podcast – Episode 13: Combatting Google My Business Spammers, Optimizing PDFs for Search & Getting Your Site Secure appeared first on Black Truck Media + Marketing.

The New Consumer-Centric Branding Paradigm

by dsadmin @ Digital Strategy

By Eamonn O Raghallaigh Branding has undergone a number of evolutionary steps in the last hundred years; from its initial state as a statement of quality and authenticity in product-based branding, to the communication of concepts and ideas in the latter part of the 20th century, and finally to its

Search Engine Optimization (SEO) Services | SEO Strategy

Search Engine Optimization (SEO) Services | SEO Strategy


Executive Digital

Search Engine Optimization strategies combined with multi-media content publishing will help drive new, qualified traffic to your website.

This Week in Content Marketing: Advertising Industry Prepares for Plummet

This Week in Content Marketing: Advertising Industry Prepares for Plummet

by Joe Pulizzi @ Content Marketing Institute

We discuss possible signs of an ad industry slump, Google's ad fraud mea culpa, and AI at The Washington Post. Australia and U-Haul feature in our rants and raves, then we close the show with an entrepreneurial example of the week. Continue reading

The post This Week in Content Marketing: Advertising Industry Prepares for Plummet appeared first on Content Marketing Institute.

The Best SEO Strategy, Keyword Analysis & Link Building

The Best SEO Strategy, Keyword Analysis & Link Building


Vital Design

SEO Strategy evolves daily. Vital is a top Inbound Marketing Agency & the best SEO company, featuring content strategy, keyword Analysis link Building & SEO

3 SEO Experiments You Should Try This Year

by Aleksandar Sasha Jovicic @ Executive Digital

SEO is commonly defined as a methodology of strategies and tactics used to increase a website’s organic visibility on the web. One word you don’t often see when looking at its definition is “experimentation.” Why is that? Experimentation is at the forefront of SEO. Experimentation is what drives the industry forward. Without SEO experiments, everyone would all still be changing ...

Read More

18 Digital Marketing Stats Every Lawyer Needs to Know

by Pat McKay @ 1SEO.com Digital Agency | www.1seo.com

What can digital marketing do for your law firm? These 18 statistics show you how you can attract more clients by improving your legal marketing efforts. You just might find that what they prove most is that digital marketing will help you break away from the pack and, in turn, become the go-to law firm for your

The post 18 Digital Marketing Stats Every Lawyer Needs to Know appeared first on 1SEO.com Digital Agency | www.1seo.com.

7 Great, Tried and Tested UX Research Techniques

by @ UX Daily - User Experience Daily

Thinking about conducting some user research? Wondering which techniques are most likely to provide useful results? Then look no further. We’ve compiled a list of 7 excellent techniques which are tried and tested and have been proven to deliver real value in UX projects. Let’s take a look at each technique and see what it is and why it works: Technique Number 1 – Card Sorting Card sorting was originally a technique used in psychological research long before UX research was a “thing”. It’s a simple concept, you write words or phrases on cards, then you ask the user to categorize them. You might also ask them to label the categories. It’s a great way to determine whether your Information Arc...

How To Use Link Bait To Attract New Leads

by Jonathon Ohayon @ Monitor Backlinks Blog

Link bait is content you have on your site that naturally attracts inbound links. Key word: NATURALLY. Everyone knows the importance of links for organic rankings. And everyone knows that BUILDING links can land you with a whopping penalty. So what’s left? Link Bait. Google’s own Matt Cutts thinks of link bait as “something interesting ...

The post How To Use Link Bait To Attract New Leads appeared first on Monitor Backlinks Blog.

5 Easy Methods To Increase Your Business Email Security

by Cohlab User @ Cohlab Digital Marketing – Mobile Website Design | SEO Website Design | SEO

Email security can be tricky. Occasionally clients will come to us with questions about how best to use their email system, and how to prevent security breaches. We’ve gathered some of our best email security tips below, and we hope it helps you keep your business running smoothly. Once you have your email system ironed [...]

The post 5 Easy Methods To Increase Your Business Email Security appeared first on Cohlab Digital Marketing - Mobile Website Design | SEO Website Design | SEO.

Screaming Frog Drinking Bottles Giveaway

by screamingfrog @ Screaming Frog

It’s time for another giveaway. This time, you can win some very cool Screaming Frog aluminium drinking bottles. You’ve probably been told you should drink more (water), so why not keep hydrated in SEOtyle? Sorry. The large capacity (770ml) and twist on lid make them perfect for water at your...

5 Big Reasons Why Your E-Commerce Brand Needs to Use AI (+Tools to Try!)

by Sam Hurley @ Digital Current

E-commerce remains a highly competitive field, but don’t fret, you can make it big amongst the giants thanks to artificial intelligence and machine-learning tools. Artificial intelligence and machine learning have far surpassed the “eye roll” reaction they once sparked… They have become essential tools for many large e-commerce brands to operate at such scale — […]

The post 5 Big Reasons Why Your E-Commerce Brand Needs to Use AI (+Tools to Try!) appeared first on Digital Current.

What Makes Good Copywriting?

by Francesca Hinojosa @ Executive Digital

Mad Men fans everywhere remember the pivotal first scene where we learn just how talented Don Draper is at his job. Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. In spite of research warning customers of the dangers of cigarettes, Draper delivered the iconic slogan — “It’s ...

Read More

“Near Me” Search Optimization for Local Businesses

by getyoufound @ Get YOU Found

When you run a small business, building relationships with customers is crucial to your success, but these days, it seems that consumers are more concerned with convenience than brand loyalty. In the last 6 years, the inclusion of the words “near me” in Google searches has increased by 34 times. From 2014 to 2015 alone, […]

The post “Near Me” Search Optimization for Local Businesses appeared first on Get YOU Found.

Digital Strategy & Search Engine Optimisation (SEO)

Digital Strategy & Search Engine Optimisation (SEO)


SIRS Digital Commerce - Bringing Singapore Businesses Online!

Business decision makers will learn how to apply simple digital frameworks, analyse digital  campaign successes, formulate an actionable, forward-focus review, perform simple budgeting  for digital...

How to Remove Referral Spam from your Google Analytics data using Advanced Segments

by dsadmin @ Digital Strategy

A common proposed solution to prevent referral spam infecting your Google Analytics data is to create a filter. The only issue with this method is that it will start filtering the spam referrers from the moment you setup the filter, but it will not clean historical data. Instead, if you wish to clean

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

Back to the Future: 5 Marketing Predictions That Were Right on the Money

by Anne Leuman @ Online Marketing Blog – TopRank®

Great Scott! The TopRank Marketing blog has been around since 2003, way back when content marketing and blogging were relatively new to the business world. We are proud of the fact that we were early adopters of the blogging trend—one of today’s leading content marketing strategies for improving brand visibility and engagement. Trends and predictions [...]

The post Back to the Future: 5 Marketing Predictions That Were Right on the Money appeared first on Online Marketing Blog - TopRank®.

SEO Services | Search Engine Optimization

SEO Services | Search Engine Optimization


Web Works of Kansas City

Individualized SEO services & strategies created for small businesses to compete with large businesses in Google search results! - 816.200.2822

Make It, Don’t Fake It

by Sam McRoberts @ VUDU Marketing

To most SEOs, the above image represents a very familiar feeling. On the one side, you have SEO that works right now, that can be done affordably, that’s scalable…but that ...

Read More

The post Make It, Don’t Fake It appeared first on VUDU Marketing.

What Are Average Social Media Agency Prices?

by getyoufound @ Get YOU Found

Social media marketing is generally considered to be essential to the success of any business today. But most business owners are far too busy to juggle all of the requirements of a consistent and effective social media marketing plan. This means you may be looking to hire a social media marketing agency  to handle your […]

The post What Are Average Social Media Agency Prices? appeared first on Get YOU Found.

New Google SSL Protocol Will Greatly Impact SEO Ranking

by adminjoanne @ The Clever Robot Inc.

New Google SSL Protocol Will Greatly Impact SEO Ranking Google is tightening their already hefty security precautions against online intruders. By February 2017 ANY website that does not have an SSL certificate on their website will start seeing “Not Secure” warnings next to their URL at the top of internet browsers. These alerts will begin […]

The post New Google SSL Protocol Will Greatly Impact SEO Ranking appeared first on The Clever Robot Inc..

Is Your Social Content Picture-Perfect or Merely Taking Stock?

by Jonathan Crossfield @ Content Marketing Institute

You can’t judge a book by its cover. But in a crowded bookstore, it’s a good way to separate what you might enjoy from the thousands you can’t “judge” by reading. Social media feeds are like a bookstore and your image choice matters. Continue reading

The post Is Your Social Content Picture-Perfect or Merely Taking Stock? appeared first on Content Marketing Institute.

Post 2

by seopdigital@marketing @ SEOP | Digital Marketing Agency

Dummy

The post Post 2 appeared first on SEOP | Digital Marketing Agency.

This Week in Content Marketing: Could Apple Go Wrong With Its Billion Dollar Content Investment?

This Week in Content Marketing: Could Apple Go Wrong With Its Billion Dollar Content Investment?

by Joe Pulizzi @ Content Marketing Institute

We explore Apple's big investment in streaming content, a Facebook ad biz failure, and the shifting business model for publishers. Our rants and raves include Zillow and HBR, then we close with an example of the week from the AAHA. Continue reading

The post This Week in Content Marketing: Could Apple Go Wrong With Its Billion Dollar Content Investment? appeared first on Content Marketing Institute.

What is YouTube Marketing?

by Digital Organics @ Website Designers

Over 300 hours of video uploaded to YouTube every minute of every day, 5 hours of video content every second. Great opportunities marketing with YouTube. What makes a website stand out? It’s the content and videos. Especially coming from YouTube, it actually speaks more than a million words and that’s what you want for a solid content. Adding a YouTube channel to your website to fill your quality videos in will make people go back as often as they can to get information.

Web Directories For SEO

by iweb solutions @ Reputation Management| Digital Marketing Specialist|

Web Directories For SEO   If you are looking for ways to promote your website, than web directories should definitely be considered a big part of your promotional plan. Web directories provide web visitors with a one- stop destination on the web to find the information they are looking for. Further, in using web directories,

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

Inside Business – Courtney’s Women of Excellence Nomination

by Drew Faithful @ Proximo Marketing Strategies

At work Courtney Buzzell is the owner of Proximo Marketing Strategies, a full-service marketing firm based out of Yorktown and serving clients all across the country. She also works as adjunct faculty member at Thomas Nelson Community College, educating students on best practices for marketing in the 21st century. Home and family She is the proud parent of a spunky ... Read More

The post Inside Business – Courtney’s Women of Excellence Nomination appeared first on Proximo Marketing Strategies.

Integrity

by seopdigital@marketing @ SEOP | Digital Marketing Agency

We tell it like it is — our open book approach is based on honesty, integrity and a straightforward expertise that will drive the best possible new potential clients to your website. In fact, we want you to learn while we assist you so you understand the insights we use to experience real results. This … Continue reading Integrity

The post Integrity appeared first on SEOP | Digital Marketing Agency.

This Week in Content Marketing: Facebook, Google, Netflix, and Disney Begin War Over Content

This Week in Content Marketing: Facebook, Google, Netflix, and Disney Begin War Over Content

by Joe Pulizzi @ Content Marketing Institute

We explore Facebook's new Watch, Netflix's content buying spree, and Google's ongoing interest in Snap. We also discuss Quartz's branded content results, share a rave about Time Inc., then close with an example of the week on JWT. Continue reading

The post This Week in Content Marketing: Facebook, Google, Netflix, and Disney Begin War Over Content appeared first on Content Marketing Institute.

Five Ways Google’s Downgrade of Pop-Up Ads is Already Affecting Your Business

by Ajay Paghdal @ Monitor Backlinks Blog

It’s a pop-up world out there. As a small business owner, you work tirelessly to attract visitors to your site and convert them into paying customers. And, if you’re like millions of others marketing your business online, at some point you’ve used pop up ads to reach your target audience. Recently, Google announced it will ...

The post Five Ways Google’s Downgrade of Pop-Up Ads is Already Affecting Your Business appeared first on Monitor Backlinks Blog.

Learning to Think Like Google

by Sam McRoberts @ VUDU Marketing

I got my first taste of SEO in 1999, when I started learning to build websites. Granted, SEO in 1999 didn’t consist of much more than keyword stuffing and raw ...

Read More

The post Learning to Think Like Google appeared first on VUDU Marketing.

Our Top 11 Content Marketing Takeaways from #CMWorld 2017

by Caitlin Burgess @ Online Marketing Blog – TopRank®

Last week, thousands of marketers from all over the world descended on the Rock N’ Roll capital of the world, Cleveland, OH, for the seventh annual Content Marketing World Conference and Expo. Featuring more than 130 speakers, keynotes and panelists, dozens of different tracks, and a whole lot of orange, the four-day event was exciting [...]

The post Our Top 11 Content Marketing Takeaways from #CMWorld 2017 appeared first on Online Marketing Blog - TopRank®.

Powerful Local Search Strategies for Small Businesses

by Erin H @ DirectiveGroup

Small businesses with a local physical address are reliant on local SEO to grow their business and help expose their brand to more potential customers. In the last few years, the growth in mobile search has resulted in a big boost in local search volumes. A lot of these search queries include state name or the city and sometimes even specific neighborhoods and area codes. Local SEO has undergone many transformations through all of last year but the fundamental ranking factors remain more or less the same. Local businesses still have a much better chance of ranking higher locally than a nationwide company, with a properly optimized site that feeds Google with all the right information. Here are a few pointers on what inbound marketers and small businesses can do to design an effective local search strategy to help them dominate the rankings.

Optimize On-Page SEO Elements

To optimize your … Continue Reading

How B2B Brands Can Use Quora to Drive Traffic, Establish Authority, & Earn SEO Benefits

by Brian Honigman @ Digital Current

Quora is an effective avenue to boost your brand’s presence online. Learn how to best use the Q&A site to boost traffic, authority, and SEO. It’s difficult to find an answer to a very specific, nuanced question online at times. Google searches often return results that help answer a question broadly, while Yahoo Answers are […]

The post How B2B Brands Can Use Quora to Drive Traffic, Establish Authority, & Earn SEO Benefits appeared first on Digital Current.

Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors

by Marcia Riefer Johnston @ Content Marketing Institute

Do you ignore your organization’s most important audience? Chances are, you put all your brand-building energy into external messages. But if company employees aren’t part of your content marketing strategy, you miss an opportunity. Continue reading

The post Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors appeared first on Content Marketing Institute.

Give Influencer Content Programs a Promotional Edge with Digital Advertising

by Steve Slater @ Online Marketing Blog – TopRank®

It happens almost every single time. I’m finally settling in to stream a few episodes before I go to bed for the day. I fire up the old Netflix machine and there it is… options… lots of them. There are shows I’ve seen before that I might want to watch again. Genres that I’m interested [...]

The post Give Influencer Content Programs a Promotional Edge with Digital Advertising appeared first on Online Marketing Blog - TopRank®.

Panda and Penguin – Do You Have a Google Penalty?

by Sam McRoberts @ VUDU Marketing

Before you go searching for things like “How to Recover from a Google Penalty”, “How to Recover from Penguin”, or “How to Recover from Panda”…you might want to first determine ...

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The post Panda and Penguin – Do You Have a Google Penalty? appeared first on VUDU Marketing.

7 Actionable Search Engine Optimization Strategies You Need To Do Today

7 Actionable Search Engine Optimization Strategies You Need To Do Today


LeapFroggr Inc.

The title is a little bit long so it might be cut off when you see this in Google, but you HAVE to check out these search engine optimization strategies.

Millennial grows York digital marketing agency

by Drew Faithful @ Proximo Marketing Strategies

A Grafton-based digital marketing firm run by millennials is growing as it attracts even international clients. “A lot is happening,” said Courtney Buzzell, 31, of Gloucester. “We’re so busy.” The idea behind Proximo Marketing Strategies was to give businesses a way to outsource their digital marketing with access to various skill sets so they didn’t have to hire someone in-house ... Read More

The post Millennial grows York digital marketing agency appeared first on Proximo Marketing Strategies.

Digital Weekly: The Post-Update World, Hot Tips on Which Headlines Earn the Share, & More

by Kyle Johnson @ Digital Current

This week, learn the top reasons clients fire their SEO agencies, what content marketing KPIs you should track, how to boost a startup with influencers, and more. How do you succeed as a digital marketer when Google is keeping mum about its algorithm updates? Digital Weekly is here to help you navigate this brave new […]

The post Digital Weekly: The Post-Update World, Hot Tips on Which Headlines Earn the Share, & More appeared first on Digital Current.

Google Search Console

by iweb solutions @ Reputation Management| Digital Marketing Specialist|

Top 3 Benefits of Google Search Console With an increase in the competition amongst websites on the internet, there is every need for you to ensure that you are making use of the most effective strategies so as to get the best from your digital marketing efforts. One of the most reliable ways to achieve

How Do The Top Family Lawyers Get Divorce Clients?

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

What if it was possible to peak behind the curtain of your biggest competitor’s client getting machine? Imagine you’ve got access to the exact advertising strategy the top family lawyers are using to get new clients every single day? Would you take a peak? If you answered “yes” then pay close attention to every single […]

The post How Do The Top Family Lawyers Get Divorce Clients? appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

Google Rolls Out Questions and Answers on Local Business Listings

by Ashley Bovin @ Black Truck Media + Marketing

If you’ve ever wondered what potential customers might want to know about your business, you’re about to get a pretty good idea. At least, as long as searchers start using the latest feature to roll out on Google business listings:...

The post Google Rolls Out Questions and Answers on Local Business Listings appeared first on Black Truck Media + Marketing.

How to Tear Down Silos to Create a Culture of Content

by Marcia Riefer Johnston @ Content Marketing Institute

Marcus Sheridan saved his pool company by using content as a sales tool. What would it take to make content the star of your brand’s sales? Knock down silos to create a culture of content. Marcus shares how to do that. Continue reading

The post How to Tear Down Silos to Create a Culture of Content appeared first on Content Marketing Institute.

Rich Snippets: An SEO Strategy to Improve Your Website’s SEO Performance

by Meg Wier @ Search Engine Optimization – DirectiveGroup

Search Engine Optimization (SEO) strategies change regularly as search engines like Google continue to modify their algorithms to improve results. And businesses care about quality website traffic, with improved click-through rates for search results that impact the bottom line. An essential component of SEO success is the underutilized function of rich snippets to generate more site traffic from the SERPs by improving the appearance of the listing, providing more information to the user, and increasing page visibility.

What are Rich Snippets?

A rich snippet is a small summary of the data that a user can expect to find on a webpage. They are microdata — HTML coded bits of information that make it easy for search engine crawlers to inherently infer from your website without having to click through to the result. Rich snippets extract additional information, like photos, ratings and author information from your website to display in the … Continue Reading

How to Create a Sitemap For Your Website In 5 Steps.

by iweb solutions @ Reputation Management| Digital Marketing Specialist|

A website’s sitemap can be compared to the table of contents of a book. The sitemap is important because it guides visitors to the parts of the website in which they are interested. The sitemap allows surfers to reach their destination without wasting time. Sitemaps are also important from the point of view of search

10 Questions You Should Answer Before Evaluating Marketing Automation Vendors

by John Hanson @ Content Marketing Institute

Don’t rely on marketing automation vendors to become the experts in your business processes, people, systems, and data. Get your house in order first. Answer these 10 questions before you evaluate marketing automation providers. Continue reading

The post 10 Questions You Should Answer Before Evaluating Marketing Automation Vendors appeared first on Content Marketing Institute.

Give Influencer Content Programs a Promotional Edge with Digital Advertising

by Steve Slater @ Online Marketing Blog – TopRank®

It happens almost every single time. I’m finally settling in to stream a few episodes before I go to bed for the day. I fire up the old Netflix machine and there it is… options… lots of them. There are shows I’ve seen before that I might want to watch again. Genres that I’m interested [...]

The post Give Influencer Content Programs a Promotional Edge with Digital Advertising appeared first on Online Marketing Blog - TopRank®.

How to Run Successful Facebook Campaigns – Engagement versus Likes

by dsadmin @ Digital Strategy

Finding new ways to retain consumer love… In the ‘like economy’ UCD Smurfit Seminar Series – Hubert Grealish by Eamonn O Raghallaigh Hubert Grealish, a skilled international media and communication specialist and former global head of brand communications with Diageo in their spirits business delivered a lecture on the evolution

Instagram Marketing Strategy Tips

by Tony Lopez @ Executive Digital

Social media is a crux of online marketing strategy. Social media sweeps many platforms and engages audiences in ways we never before experienced. It allows brands to share their stories that otherwise get lost in packaging, pricing, and positioning and ultimately, offers a new lens through which to view a company. Instagram is only six years old, but it’s quickly ...

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Quick and Dirty Guide for Creating Actionable Content Marketing Personas

by Jodi Harris @ Content Marketing Institute

Not only will documented personas help you understand your audience's needs, it can help surface the most relevant content ideas. Here's how to build a portrait for a single version of truth for your content creators. Continue reading

The post Quick and Dirty Guide for Creating Actionable Content Marketing Personas appeared first on Content Marketing Institute.

Considerations for your Onsite SEO strategy

by Michael Simonetti @ AndMine

Your Onsite SEO strategy is a combination of various interrelated factors. We discuss some of..

The post Considerations for your Onsite SEO strategy appeared first on AndMine.

Top SEO tips for 2017 - Smart Insights Digital Marketing Advice

Top SEO tips for 2017 - Smart Insights Digital Marketing Advice


Smart Insights

Follow these SEO trends for better rankings in 2017 SEO is a very volatile industry because of the many changes that take place in the Google algorithm wit. Marketing topic(s):SEO strategy. Advice by Expert commentator.

17 Local, Low-cost Guerrilla Marketing Tactics

by adminjoanne @ The Clever Robot Inc.

Beat The Summer Slump With This List of 17 Local, Low-cost Guerrilla Marketing Tactics that will drive a tsunami of new customers to your business! When starting a small business one of the most difficult decisions is where to market and how much marketing. Here are some insider tips that can help your business breakout…without […]

The post 17 Local, Low-cost Guerrilla Marketing Tactics appeared first on The Clever Robot Inc..

How to Create Content for the Technical B2B Buyer

by Rebecca Geier @ Content Marketing Institute

Over one-third of engineers dig at least four pages deep in Google search results in their B2B buyer journey. And that’s not the only atypical behavior. If your buyer is a technical professional, you’ll want to learn these five trends. Continue reading

The post How to Create Content for the Technical B2B Buyer appeared first on Content Marketing Institute.

SEO and your digital marketing strategy | Pronto Marketing

SEO and your digital marketing strategy | Pronto Marketing


Pronto Marketing

Search Engine Optimization, or SEO, is an integral part of any digital marketing strategy; a focused element of an overall holistic approach to driving customers to your business via online platforms. In other words, marketing the modern way!What is SEO?SEO is primarily concerned with ensuring that your website ranks higher in search engine results, thereby driving more traffic to your site and potentially more business.

50 Influential Women in Content Marketing 2017 #CMWorld

by Lee Odden @ Online Marketing Blog – TopRank®

With over 200 speakers, moderators, panelists and workshop leaders at the 2017 Content Marketing World conference, it is a substantial task to investigate the influence of so many accomplished marketing professionals. For this year’s list of influential content marketing speakers, I went a step further and took into account those who have presented at Content [...]

The post 50 Influential Women in Content Marketing 2017 #CMWorld appeared first on Online Marketing Blog - TopRank®.

Build an Additional Revenue Stream that Supports your Traditional Media

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

The digital age has brought about changes in almost every aspect of our daily lives. It has uprooted the way that consumers consume media, research products and services, listen to music, communicate, and make purchases – These changes that have led to systematic shifts in the way that businesses conduct their advertising. Traditional forms of […]

Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations

by Joshua Nite @ Online Marketing Blog – TopRank®

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you’re going or what you plan to do when you get there. But anyone happily anticipating the screening, boarding, and flying part—well, I’ll have whatever vitamin supplement they’re on. If you’re headed to Content Marketing World, odds are [...]

The post Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations appeared first on Online Marketing Blog - TopRank®.

Digital Weekly: Creating Amazing Content Experiences, Social Media Automation, & More

by Kyle Johnson @ Digital Current

Learn how AMP has become integral for organic search, how to draw in millennials with content marketing, & so much more! After a couple weeks off, we return to look at how automation and big data are becoming a part of digital marketing. We also explore ways to deepen human connections through content marketing. Let’s […]

The post Digital Weekly: Creating Amazing Content Experiences, Social Media Automation, & More appeared first on Digital Current.

The Redirect Podcast – Episode 12: Direct Traffic is Dark Traffic, On-Page SEO for a Mobile-first World, & AdWords Tests

by Ashley Bovin @ Black Truck Media + Marketing

Episode 12 / August 11, 2017 Listen Now: In Episode 12 of The Redirect Podcast (in order of discussion): Designing content for the mobile-first index Direct traffic is dark traffic Where should your SEO team live? Disclosure and transparency in...

The post The Redirect Podcast – Episode 12: Direct Traffic is Dark Traffic, On-Page SEO for a Mobile-first World, & AdWords Tests appeared first on Black Truck Media + Marketing.

Google+ Tip 3: Google+ Direct Connect

by Digital Organics @ Website Designers

  Google+ Tips – Direct Connect Google+ has a unique feature called Direct Connect which has been rolled out to the whole Google+ and Google Search system. This is going to become huge for business and they can see it become a second nature for users to do this when doing search queries. If you’re […]

What If What We Know About Marketing Is What’s Holding Us Back?

by Joe Pulizzi @ Content Marketing Institute

Joe Pulizzi shares an excerpt from his and Robert Rose’s upcoming book – Killing Marketing: How Innovative Businesses Are Turning Marketing Cost into Profit. The duo reveals how most businesses approach marketing the wrong way. Continue reading

The post What If What We Know About Marketing Is What’s Holding Us Back? appeared first on Content Marketing Institute.

SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps appeared first on Search Engine Land.

Hashtags & Your Brand: Learn to Master Instagram Explore Feeds

by Patrick Garrett @ Black Truck Media + Marketing

  As a business or brand using social media, in this case Instagram, what is your ultimate goal in using the medium? In most cases, it is to create awareness or sell a product. The chances of that happening will...

The post Hashtags & Your Brand: Learn to Master Instagram Explore Feeds appeared first on Black Truck Media + Marketing.

Smackdown Content Marketing Secrets From the WWE

by Susan Moeller @ Content Marketing Institute

WWE is a legit boss in the content marketing arena. An analysis of 482,000 sports and entertainment headlines (NFL, MLB, UFC, Game of Thrones, etc.) reveals why WWE is a superstar in content engagement and how you can become one too. Continue reading

The post Smackdown Content Marketing Secrets From the WWE appeared first on Content Marketing Institute.

SearchCap: Amp links at large, Google AdWords demographic targeting & more

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Amp links at large, Google AdWords demographic targeting & more appeared first on Search Engine Land.

SEO Backlinks 101: The Complete Crash Course to Backlinks and SEO

by Steven John @ Monitor Backlinks Blog

Feel like something’s missing from your SEO? I know what it is, and it’s right under your nose. It’s the almighty SEO backlink—a detail that’s overlooked all the time, by SEO newbies and experts alike. Yup, there are people with tons of SEO and keyword research experience who still have questions about backlinks. What are they? ...

The post SEO Backlinks 101: The Complete Crash Course to Backlinks and SEO appeared first on Monitor Backlinks Blog.

How Google’s RankBrain is Transforming the SEO Landscape

by Sam McRoberts @ VUDU Marketing

As an online marketer, I spend a fair bit of time staying up on the latest happenings in my industry. As I’ve read articles across various key industry blogs recently, ...

Read More

The post How Google’s RankBrain is Transforming the SEO Landscape appeared first on VUDU Marketing.

5 Popular SEO Practices Which Don’t Work Today

by Christopher Flores @ Monitor Backlinks Blog

The SEO world is extremely competitive, which, in turn, leads to competing ideologies and best practices. If you are new to SEO, it wouldn’t take you very long to get confused about which techniques actually work, and which ones don’t. In the recent months, we have seen a whole host of updates from Google. Hence, ...

The post 5 Popular SEO Practices Which Don’t Work Today appeared first on Monitor Backlinks Blog.

Should Your Brand Focus Primarily on SEO or Social Media? Learn the Pros and Cons of Each

by Brian Honigman @ Digital Current

Considering SEO or social media for your business? Discover the pros and cons of each to determine what will work best for you. It’s clear SEO and social media are beneficial for similar and distinct reasons, but most brand teams don’t have the capabilities to be active on every medium in a significant way. With […]

The post Should Your Brand Focus Primarily on SEO or Social Media? Learn the Pros and Cons of Each appeared first on Digital Current.

The Redirect Podcast – Episode 10: Google Tests New Mobile Search Feature, Optimizing Old Blog Posts & Analytics Insights

by Ashley Bovin @ Black Truck Media + Marketing

Episode 10 / July 27, 2017 Listen now: In Episode 10 of The Redirect Podcast (listed in order of discussion): Details on live tests of new Google “see more” in mobile SERPs Analytics Intelligence rolls out inside Google Analytics with machine learning, powering...

The post The Redirect Podcast – Episode 10: Google Tests New Mobile Search Feature, Optimizing Old Blog Posts & Analytics Insights appeared first on Black Truck Media + Marketing.

Youtube Advertising For Your Business

by Digital Organics @ Website Designers

Video marketing is central to a lot of businesses today as it was projected by many research agencies for the largest accelerated growth over other advertising platforms in the recent years. As one of the most popular websites for the general public, Youtube caters to everyone’s viewing needs. Over 4 billion videos are viewed a […]

4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom

by Ashley Zeckman @ Online Marketing Blog – TopRank®

The pressure is on! Content marketers are being expected to create more with less. And often, that means creating more content without adding additional team members. Unfortunately, the content copywriters are often the ones that bear the brunt of these situations which can be exhausting and cause content burnout. To help ease the pain, Workfront’s [...]

The post 4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom appeared first on Online Marketing Blog - TopRank®.

The Importance of SEO for Web Developers

by Sam McRoberts @ VUDU Marketing

After 16 years in the web dev and SEO industries, I’ve found one very large problem that I continue to encounter on a regular basis: web developers who don’t know ...

Read More

The post The Importance of SEO for Web Developers appeared first on VUDU Marketing.

Video Marketing: Facts You Need To Know

by Drew Faithful @ Proximo Marketing Strategies

The first video to go viral was in 1995. Since then, video has grown as a marketing medium that consistently produces results for steadily growing companies. Video services developed in the mid-2000’s and have continued to rise to the challenges of new demands. For example, Facebook launched in 2007 and was video-capable. In 2016, they launched their live video feature ... Read More

The post Video Marketing: Facts You Need To Know appeared first on Proximo Marketing Strategies.

Why Quality Content is Vital for Your SEO Rankings

by Marissa Belko @ 1SEO.com Digital Agency | www.1seo.com

No, it’s not just about throwing keywords on a page and calling it a day. When you want to entice people to your website, increase your search engine rankings, and get more conversions, it’s about a lot more than that. Okay, okay. So, maybe in the past, it was all about those keywords (before it

The post Why Quality Content is Vital for Your SEO Rankings appeared first on 1SEO.com Digital Agency | www.1seo.com.

How to Increase Organic Traffic

by April Gillies @ Executive Digital

Investing in your website development is futile if nobody is visiting your site. Traffic is obviously a critical component to your business success. However, paying for ads or SEO can get pricier than you’re ready to spend. The good news is, we have many ways to increase organic traffic without carving out a significant portion of your budget and time. ...

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Who Would You Add to Your Content Marketing Team?

by Ann Gynn @ Content Marketing Institute

If you could add someone from another department or industry to your content marketing team, who would it be? Here are 22 suggestions from Content Marketing World presenters. Their answers are enlightening – and usually realistic. Continue reading

The post Who Would You Add to Your Content Marketing Team? appeared first on Content Marketing Institute.

5 Reasons You May Be Falling Behind Your 2014 Revenue Goals

by Kim Figor @ Search Engine Optimization – DirectiveGroup

Now that the year is half over, this might be a good time to evaluate your revenue goals against the reality of actual revenue. Are you on track? If not, you are not alone. Every day I talk with executives who not only are not meeting their goals, but month over month are falling further behind.As unbelievable as it may sound, some of these executives have not embraced the world of online marketing. They have not taken any steps towards building an online presence. Some don’t even have a website. For these executives, I recommend immediately doing a website and online strategy. However, these are not the companies I had in mind when writing this article.

This article is to help those companies who have or are currently engaged in tactics that should be increasing their revenue, whether they have an internal team or hired an outside … Continue Reading

Search Engine Optimisation Company |SEO Agency Australia| AndMine

Search Engine Optimisation Company |SEO Agency Australia| AndMine


AndMine

Search Engine Optimisation is a must for bringing organic traffic to any websites. AndMine’s customized SEO services ensure this.

How To Become One Of The Most Sought After Lawyers In Your State

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

Something changed recently for attorneys. After generating well over 1.5 million leads, running over 100,000 ads, and 5,000 marketing tests, on behalf of attorneys, something changed this year. Normally, we use a specific strategy to consistently grow small to medium sized law firms. It still works (better than ever), and we’re seeing some incredible results. […]

The post How To Become One Of The Most Sought After Lawyers In Your State appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

B2C vs B2B SEO for Digital Marketing

by GYF Developer @ Get YOU Found

In today’s internet-savvy business environment, more professionals are turning to the internet to help them choose a new product or service provider for their company. In fact, according to Google, 90% of B2B researchers go online to research business purchases. For B2B companies, this means that having an effective B2B search engine optimization strategy and […]

The post B2C vs B2B SEO for Digital Marketing appeared first on Get YOU Found.

Google Partners Connect: B2B

by Amanda McGinnis @ Amplified Digital Agency St. Louis

In today’s digital world, the B2B buying process continues to evolve, affecting buyers’ path to purchase and ultimately conversion. Your B2B digital advertising strategy plays a huge role in how successful your company is in reaching target clients and growing your customer base. Join us September 20th at Amplified Digital St. Louis for a live […]

How to Integrate Guest Blogging Into Your Content Marketing Strategy

by Kelsey Meyer @ Content Marketing Institute

Is your content marketing strategy missing the guest-contributed content piece of the puzzle? Learn more about why your content published on third-party sites can make a critical difference – and how to get started. Continue reading

The post How to Integrate Guest Blogging Into Your Content Marketing Strategy appeared first on Content Marketing Institute.

Using SEO To Maximize Your Content Marketing Strategy

Using SEO To Maximize Your Content Marketing Strategy


Jeffbullas's Blog

Search engines are an integral part of your content marketing strategy. In this article we discuss the core ingredients to success.

How Did These Two Attorneys Get A Consistent Flow Of New Clients Every Month?

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

Let me ask you a quick question. Have you ever felt a little ‘stuck’ when it comes to getting more clients and truly growing your practice in a predictable fashion? Well, if the answer is “yes” you are not alone. And there is a reason why a lot of attorneys struggle. At first, it seems […]

The post How Did These Two Attorneys Get A Consistent Flow Of New Clients Every Month? appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

SEO – Past, Present and Future

by Sam McRoberts @ VUDU Marketing

As an SEO, I hear two things all the time: “Sure, I know what SEO is” and “What’s SEO?”. 99% of the time, both groups are equally clueless about what ...

Read More

The post SEO – Past, Present and Future appeared first on VUDU Marketing.

How to Network at a Conference: 101 Tips From Marketing’s Best

by Aaron Orendorff @ Content Marketing Institute

Conferences are not for the faint of heart. It’s a challenge to leave with fresh relationships and meaningful connections. That’s why you should consider adopting some of these 101 networking tips. Continue reading

The post How to Network at a Conference: 101 Tips From Marketing’s Best appeared first on Content Marketing Institute.

5 Radiant Writing Secrets Inspired by ‘Charlotte’s Web’

by Caitlin Burgess @ Online Marketing Blog – TopRank®

Some pig. Terrific. Radiant. Humble. In the classic E.B. White novel, Charlotte’s Web, these simple yet impactful words save a life and make another better. And for prolific writer, marketer and speaker Ann Handley, these words also make the title character the best content marketer in the world. “In just four [phrases] she had to [...]

The post 5 Radiant Writing Secrets Inspired by ‘Charlotte’s Web’ appeared first on Online Marketing Blog - TopRank®.

Facebook Rolls Out Live Splitscreen

by Drew Faithful @ Proximo Marketing Strategies

As If It Was Any Surprise…. Facebook released yet another feature for the dominant platform. The reigning king of social media platforms has always stayed ahead of the curve to provide the best experience for it’s users. Over the years, Facebook has adapted the features of many other popular platforms to become a one stop shop for your social networking ... Read More

The post Facebook Rolls Out Live Splitscreen appeared first on Proximo Marketing Strategies.

Discover the Best Email Marketing Campaigns for your Business

by getyoufound @ Get YOU Found

If you’re trying to compare the top email campaign types for your business marketing, Get YOU Found™ can help! We have over 8 years of experience in creating successful email marketing campaigns for both small and medium-sized businesses throughout the Greensboro, NC area. Let’s take a look at some of the most popular types of […]

The post Discover the Best Email Marketing Campaigns for your Business appeared first on Get YOU Found.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

The Art of the Cart: How Retail Brands Can Cash in on Content Marketing

by Jodi Harris @ Content Marketing Institute

Every moment counts when competing for attention of today's demanding and discerning retail consumers. Use these tips and examples to make sure your content efforts deliver the goods while supporting your brand's overall value. Continue reading

The post The Art of the Cart: How Retail Brands Can Cash in on Content Marketing appeared first on Content Marketing Institute.

Search Engine Optimization

Search Engine Optimization


Amplified Digital Agency St. Louis

Search EngineOptimization Our search team will help your site gain authority with search engines, which will ultimately help increase your search rankings and findability.Search Engine Optimization (SEO) is the foundation for a long term internet marketing strategy. We perceive SEO as a natural evolution for a

5 Website Security Tips To Put In Place

by Michelle K @ DirectiveGroup

From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, our Director of Content and Social Media Marketing, Michelle Keyser, discusses an article by Lunarpages,   “5 Website Security Tips to Put in Place”.

Let me ask you…..if you have a physical store, do you have some sort of security system in place?  Surely you do.  Otherwise you run the risk of theft of your physical products.  Website security is equally as important as physical security systems are for on-site stores.  This article written by Lunarpages goes into detail on the 5 top website security practices you should employ today to protect your business—and your customers.  What I like most about this article is that the tips are pretty easy things that you can do today.  Here is a link to the article for your reading pleasure.… Continue Reading

What is Average Pricing for Professional Email Marketing Services?

by getyoufound @ Get YOU Found

Email marketing is, overall, one of the most affordable Internet marketing strategies out there. You probably realize that hiring a professional email marketing agency makes sense, but now you have to try and figure out how much you need to budget. The first thing you have to know is just how much professional email marketing […]

The post What is Average Pricing for Professional Email Marketing Services? appeared first on Get YOU Found.

5-Stage Digital Marketing Plan to a Successful Product Launch

by Rebekah Radice @ Digital Current

The success of a new product launch depends on many variables. By utilizing different digital marketing channels and tools, you can help ensure a victorious introduction. Using social media to launch a new product is exhilarating. It’s also overwhelming if you haven’t planned accordingly. From pre-launch activities to influencer outreach, your launch plan will make […]

The post 5-Stage Digital Marketing Plan to a Successful Product Launch appeared first on Digital Current.

[Transcript] Q&A with Kevin Sweeney on Experiential Marketing

by admin @ 1SEO.com Digital Agency | www.1seo.com

Marketing Matters, Episode 16 Q&A with Kevin Sweeney, Vice President of Sales and Marketing at Lynch Exhibits To start, please tell us a little about your background? With my background in experiential marketing and brand — tying the two together — and understanding that everything speaks and every touch point the customer has, makes a

The post [Transcript] Q&A with Kevin Sweeney on Experiential Marketing appeared first on 1SEO.com Digital Agency | www.1seo.com.

St. Louis SEO Company - Paradigm | Search Engine Optimization

St. Louis SEO Company - Paradigm | Search Engine Optimization


Paradigm New Media Group

SEO is complex as it is vital to your website's success. Our SEO professionals will help drive website traffic & improve rankings in search engine results.

Why Business Leaders Need to be Thinking Digital to Ensure Survival

by dsadmin @ Digital Strategy

  Digital is Quickly Becoming the new “Traditional” for Marketers The unquestionable advantages of digital marketing have led to its continued rise in strategic importance within organisations, taking marketing budget share and operational resources from traditional channels. Many strategic leaders understand it’s importance, but not the exact reasons why, so

Secrets of Facebook Reactions

by Jessi DiPette @ Proximo Marketing Strategies

Showing a little love goes a little further than before. In February 2016, the social networking site launched its emoji reaction feature, as an alternative to the iconic “like” button. Users can now choose from “Like”, “Love”, “Sad”, “Angry”, and “Wow” reactions. But for businesses, this means more than just cute face below their posts. Because of the algorithm changes ... Read More

The post Secrets of Facebook Reactions appeared first on Proximo Marketing Strategies.

3 Powerful Ways to Boost Your Marketing with Predictive Analytics

by LocalDirective @ DirectiveGroup

To stand out from the ever increasing competition in the market, businesses need to have an eye on the future.  It is every marketers dream to be able to know their target market’s current and future needs. While tracking and addressing the current needs is rather easy, it is predicting the future that can seem bewildering. Fortunately businesses can now leverage big data and predictive analytics to correctly identify the likelihood of future outcomes. No more guessing games. Your business can get the best assessment of what will happen in the future and use this knowledge to determine customer purchases, promote the right product or services to the right audience, cut down on wastage of resources and manage business expenditure more efficiently.

Predictive Analytics – What Does It Mean?

Simply put, with the availability of big data and artificial intelligence it is now possible to calculate how likely a specific … Continue Reading

Writing Digital Marketing Content – Engaging a new type of Audience

by dsadmin @ Digital Strategy

General Considerations when Writing for the Web Writing for the web has evolved into a distinct style when compared to traditional media, such as books, magazines and newspapers. According to Nielsen, users behave and read differently online, with only 16% of users reading an article word-for-word (Nielsen, 1997). Users have

Tips for Making Video Content that Earns Attention from Andrew Davis #CMWorld

by Joshua Nite @ Online Marketing Blog – TopRank®

The inimitable Andrew Davis is the best-selling author of Town, Inc. and an in-demand marketing speaker. After his presentation at Content Marketing World 2017, I can see why. He made me feel stupid. And I’m incredibly grateful. The best presentations make you feel stupid in retrospect. Of course! It’s so obvious that this is the [...]

The post Tips for Making Video Content that Earns Attention from Andrew Davis #CMWorld appeared first on Online Marketing Blog - TopRank®.

Top Virginia SEO Company | Proximo Marketing Strategies

Top Virginia SEO Company | Proximo Marketing Strategies


Proximo Marketing Strategies

Looking for a Virginia SEO Company? We offer search engine optimization, web design, social media & more. Making your company show up #1 in search engines.

Thank you, Proximo Marketing CreateAthon!

by Drew Faithful @ Proximo Marketing Strategies

Williamsburg Community Foundation was thrilled to work with Proximo Marketing Strategies to redesign their website during the 2016 CreatAthon, a 24-hour blitz where the firm provides creative marketing services to nonprofit organizations on a pro bono basis. 2016 was the fourth consecutive year that Proximo has held this community service event. Proximo did a complete re-design of the Foundation’s website, ... Read More

The post Thank you, Proximo Marketing CreateAthon! appeared first on Proximo Marketing Strategies.

How to Fight the Google Analytics Referral Spam Issue

by dsadmin @ Digital Strategy

Referral spam occurs when your website gets traffic from unusual Bot and suspicious referrals and this traffic is recorded in Google Analytics, invalidating the account data (for example, increasing the number of total visits). These data must be deleted from Google Analytics, here’s how. Bots are programs designed to automatically perform

Content Amplification: How to Promote and Distribute Content Effectively

by Arnie Kuenn @ Content Marketing Institute

If content is not converting on its own, it’s hard to prove ROI of content marketing. It’s time to start using channels outside of organic traffic to deliver your content to desired audiences. It’s time for content amplification. Continue reading

The post Content Amplification: How to Promote and Distribute Content Effectively appeared first on Content Marketing Institute.

7 Ways to Better Integrate Content Marketing Across Your Company

by Brian Honigman @ Digital Current

With these 7 methods, your company can utilize other business-related functions as content marketing opportunities to improve the organization’s overall marketing strategy. Content marketing is one of the most effective forms of marketing today since the competition for consumer attention has increased significantly, while a customer’s tolerance for disruptive messaging has diminished. “More than just […]

The post 7 Ways to Better Integrate Content Marketing Across Your Company appeared first on Digital Current.

Technical factors that affect your site ranking

by Michael Simonetti @ AndMine

Technical SEO covers the technical side of optimisation. Technical factors that affect site rank include..

The post Technical factors that affect your site ranking appeared first on AndMine.

The Ultimate SEO Checklist: 15 Steps to Optimize Your Content Marketing Plan

The Ultimate SEO Checklist: 15 Steps to Optimize Your Content Marketing Plan


Content Marketing Institute

SEO should be a lynchpin in any content marketing plan; but with search engines updating algorithms so frequently, how can a mortal content marketer keep up? Check out this SEO checklist to make sure you’re set up for success.

6 Tips for Better International UX Research

by @ UX Daily - User Experience Daily

The whole world is coming online. Even here in Cambodia there’s internet available in nearly every town and village and Cambodia is one of the world’s “least developed nations”. Then there’s the fact that globally there are dozens of emerging economies starting to grow impressively the BRICs nations and MINT nations in particular.Accessibility and economic growth means an unprecedented potential for selling products and services around the world. It also means that to be successful you’re going to have to take UX global as you strive to create experiences that live up to the expectations of whole new groups of unfamiliar users.Here are 6 ideas to help you get the most out of your internation...

The Redirect Podcast – Episode 14: Voice Search, Leads vs. Rankings, and Whether Site Navigation Influences SEO

by Ashley Bovin @ Black Truck Media + Marketing

Episode 14 / September 1, 2017 Listen Now: In Episode 14 of The Redirect Podcast: Who’s Leading Voice Search, Optimizing for Leads Over Rankings, and Does Navigation Influence SEO? Voice Search Strategy Article: The Voice Playbook – Building a Marketing...

The post The Redirect Podcast – Episode 14: Voice Search, Leads vs. Rankings, and Whether Site Navigation Influences SEO appeared first on Black Truck Media + Marketing.

Professional SEO Services | Search Engine Optimization Firm

Professional SEO Services | Search Engine Optimization Firm


Advice Interactive Group

Professional SEO Services is at the heart of every successful website, content marketing, or PPC campaign. Getting found locally and nationally is the key.

Penguin 4.0 Algorithm Update

by Mark B @ Search Engine Optimization – DirectiveGroup

From time to time, team members will share their views stimulated from a piece by an industry thought leader. Here, one of our Digital marketing strategist, Mark Bowens, discusses the recent updates to Google’s algorithm, “Penguin 4.0: what does it mean for SEO practitioners?”

On the question:

Do you think the new version of Penguin is fairer? Do you think it’s an adequate deterrent when it comes to spammy link-building?

Only time will tell, but I believe in the end, this algorithm update is fairer. The departure from periodic updates means both positive and negative SEO will be recognized much faster.

On one-hand that means good SEO will improve your rankings and traffic quicker, and on the other “black-hat” SEO practitioners can rapidly test new link building strategies to find out what works.

With that said, I’m sure with the AI improvements and the addition of penguin to … Continue Reading

Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations

by Joshua Nite @ Online Marketing Blog – TopRank®

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you’re going or what you plan to do when you get there. But anyone happily anticipating the screening, boarding, and flying part—well, I’ll have whatever vitamin supplement they’re on. If you’re headed to Content Marketing World, odds are [...]

The post Final Boarding Call for Content Marketing World: Don’t Miss these 10 Presentations appeared first on Online Marketing Blog - TopRank®.

Top 5 Reasons you should be using Search Engine Marketing

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

When people realize they want or need something, they instinctively turn to their search engine of choice, and for 1.2 billion people, that search engine is Google.1 We are all familiar with the general process of using a search engine – After you type something into the search bar, it responds with a list of […]

6 Best Practices For Your Email Marketing Efforts

by Cohlab User @ Cohlab Digital Marketing – Mobile Website Design | SEO Website Design | SEO

Email marketing can seem like an extremely tricky business, even though email has been around for decades now. And how do you even begin to approach building a list to start emailing to? We’re sure you have a lot of questions, and hopefully this list helps you get started with your email marketing efforts. When [...]

The post 6 Best Practices For Your Email Marketing Efforts appeared first on Cohlab Digital Marketing - Mobile Website Design | SEO Website Design | SEO.

Online Marketing Techniques

by iweb solutions @ Reputation Management| Digital Marketing Specialist|

Substantial rise іn online trading has spearheaded thе concept оf online marketing. Online marketing, аlѕо known аѕ web marketing оr Internet marketing, іѕ аn affordable аnd effective tool tо target а global audience. It involves marketing оf goods аnd services via thе Internet medium. Stiff competition, market saturation, increasing consumer demands, еtс have made іt

IP Targeting: Digital Direct Mail

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

For decades, direct mail has persisted as a tried and true way for brands and local companies to reach their clientele, however recent research has shown that direct mail efforts only become truly effective after the third mailing to the same prospect list. Companies who run print-only marketing campaigns such as direct mail are missing […]

4 SEO Tactics for RankBrain and Human Behavior Signals

by Ron Dod @ Monitor Backlinks Blog

In October of 2015, Google confirmed the use of RankBrain as a way to help process its search results. At the time, it was only used in about 15% of all searches. Today, it is one of the main factors that goes into Google’s search ranking algorithm (source). Therefore, it is very important that we ...

The post 4 SEO Tactics for RankBrain and Human Behavior Signals appeared first on Monitor Backlinks Blog.

The Audience Valuation Engine: A New Model for Calculating the Value Per Subscriber

by Robert Rose @ Content Marketing Institute

If audiences are the asset – how should we value them? Robert Rose shares an overview of a new framework – the audience valuation engine – that offers an asset-based approach to calculating the value per subscriber. Continue reading

The post The Audience Valuation Engine: A New Model for Calculating the Value Per Subscriber appeared first on Content Marketing Institute.

4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom

by Ashley Zeckman @ Online Marketing Blog – TopRank®

The pressure is on! Content marketers are being expected to create more with less. And often, that means creating more content without adding additional team members. Unfortunately, the content copywriters are often the ones that bear the brunt of these situations which can be exhausting and cause content burnout. To help ease the pain, Workfront’s [...]

The post 4 Tips to Stop Killing Your Content Team from Workfront & Nordstrom appeared first on Online Marketing Blog - TopRank®.

How To Choose the Right Social Media Marketing Agency

by getyoufound @ Get YOU Found

Choosing the right social media marketing agency can have a major impact on the way your brand is viewed and how successful your business becomes. As they say, you never have a second chance to make a first impression – and for many potential customers today, social media is the way they gain their first […]

The post How To Choose the Right Social Media Marketing Agency appeared first on Get YOU Found.

Tips for Making Video Content that Earns Attention from Andrew Davis #CMWorld

by Joshua Nite @ Online Marketing Blog – TopRank®

The inimitable Andrew Davis is the best-selling author of Town, Inc. and an in-demand marketing speaker. After his presentation at Content Marketing World 2017, I can see why. He made me feel stupid. And I’m incredibly grateful. The best presentations make you feel stupid in retrospect. Of course! It’s so obvious that this is the [...]

The post Tips for Making Video Content that Earns Attention from Andrew Davis #CMWorld appeared first on Online Marketing Blog - TopRank®.

Attorney Riches: The Counterintuitive Habits Of The Top Attorneys In America

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

There are two attorneys from Colorado. Both went to the same law school at the University of Colorado Boulder. They had similar backgrounds and a lot of people would mistake them for brothers. As far as people could judge, their prospects out in the world were equally good. One of them amassed a fortune and […]

The post Attorney Riches: The Counterintuitive Habits Of The Top Attorneys In America appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

How SecureWorks Took Content Strategy From Guesswork to Game Changing

by Andrea Fryrear @ Content Marketing Institute

When Kira Mondrus joined SecureWorks, she wouldn’t start content marketing without personas and journey maps. She and her team built that necessary foundation and found success. Now she’s a 2017 Content Marketer of the Year finalist. Continue reading

The post How SecureWorks Took Content Strategy From Guesswork to Game Changing appeared first on Content Marketing Institute.

Search engine optimisation for WordPress websites | Avoca Web Design

Search engine optimisation for WordPress websites | Avoca Web Design


Avoca Web Design

Website search engine optimisation (SEO) can improve search results on Google and Bing. Good SEO results require a clear, long term SEO strategy

SEO Strategy: Five Steps That Guarantee Your Campaign Success

SEO Strategy: Five Steps That Guarantee Your Campaign Success


Search Engine Journal

Having a defined SEO strategy is what may make the difference for your digital marketing. Make sure you follow these fundamental steps to SEO success.

SEO Guides | Wpromote University

SEO Guides | Wpromote University


Wpromote

Are you new to SEO and online marketing? Get all your answers to basic, and not so basic, SEO questions here!

How Are The Top 3 DUI Lawyers Getting New Clients Every Day?

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

What I am about to reveal is sensitive marketing information from some of the top advertisers in the DUI space. If you are easily offended or a sensitive attorney then close this page down right now. You won’t like what you’re about to find out. Not because there is anything shady about it. You will […]

The post How Are The Top 3 DUI Lawyers Getting New Clients Every Day? appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

How to Implement a Content Marketing Platform in a Global B2B Organization

by Marcia Riefer Johnston @ Content Marketing Institute

Over 18 months, Rachel Schickowski and Stan Miller implemented a content marketing platform – a hub for all the marketing content of Rockwell Automation – for a team of 600 marketers around the world. Now, they share how they did it. Continue reading

The post How to Implement a Content Marketing Platform in a Global B2B Organization appeared first on Content Marketing Institute.

Off site measures of web optimisation

by Michael Simonetti @ AndMine

The above two sections that we have covered are within the scope of the site..

The post Off site measures of web optimisation appeared first on AndMine.

Evolution of Social Media Marketing — What Success Looks Like

by Charles Kim @ Executive Digital

by Rosy Strategies Social media num­bers make it easy to mis­in­ter­pret true val­ue and suc­cess online. Met­rics that appear front and cen­ter boast fol­low­er counts, num­bers of likes and shares. But if a sig­nif­i­cant per­cent­age of high like-counts are not con­vert­ing into cus­tomers, where­in lies the suc­cess? Social media adver­tis­ing requires sig­nif­i­cant invest­ment; the invest­ment that should be backed by ...

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The Redirect Podcast – Episode 9: MozCon 2017 Recap, Google’s News Feed, Mobile and Image SEO

by Ashley Bovin @ Black Truck Media + Marketing

Episode 9 / July 21, 2017 Listen now: In Episode 9 of The Redirect Podcast, we discuss insights from MozCon 2017, the future of a Google redesign and a “feed” format, and tips for optimizing a site in a mobile-first...

The post The Redirect Podcast – Episode 9: MozCon 2017 Recap, Google’s News Feed, Mobile and Image SEO appeared first on Black Truck Media + Marketing.

Our Top 11 Content Marketing Takeaways from #CMWorld 2017

by Caitlin Burgess @ Online Marketing Blog – TopRank®

Last week, thousands of marketers from all over the world descended on the Rock N’ Roll capital of the world, Cleveland, OH, for the seventh annual Content Marketing World Conference and Expo. Featuring more than 130 speakers, keynotes and panelists, dozens of different tracks, and a whole lot of orange, the four-day event was exciting [...]

The post Our Top 11 Content Marketing Takeaways from #CMWorld 2017 appeared first on Online Marketing Blog - TopRank®.

7 SEO strategies to implement in 2015

7 SEO strategies to implement in 2015


The Next Web

Search Engine Optimization (SEO) sounds a bit like rocket science. With the right combo of this widget and that module, add in time, subtract theory and maybe the equation will produce a solution better than the last. Like most technology, what was applied last year in online marketing efforts may already be outdated. Those tactics …

Why and How Businesses Should Use Google Posts

by Jason Dodge @ Black Truck Media + Marketing

Note: This article was originally posted on June 30, 2017. It was updated on July 28 after we noticed a change in the image dimensions Google now allows for its posts.  After a year of taunting and beta testing with larger brands,...

The post Why and How Businesses Should Use Google Posts appeared first on Black Truck Media + Marketing.

22 Examples From Brands (and Marketers) That are Winning at Content Marketing

by Stephanie Stahl @ Content Marketing Institute

Want some inspiration to advance your content marketing practices? Look no further than these Content Marketing Awards Project of the Year finalists, and the remarkable things they achieved through content marketing. Continue reading

The post 22 Examples From Brands (and Marketers) That are Winning at Content Marketing appeared first on Content Marketing Institute.

An Introvert’s Guide to MozCon

by Jason Dodge @ Black Truck Media + Marketing

This post was originally written on September 9, 2016, as the BlackTruck team prepared to attend MozCon 2016. It has been updated to share leading into MozCon 2017.  Many search marketers can say it’s very easy to stay connected and keep your finger...

The post An Introvert’s Guide to MozCon appeared first on Black Truck Media + Marketing.

White Hat SEO and Content

by Michael Simonetti @ AndMine

When it comes to best practice SEO, it’s all about driving long-term, genuine and convertible..

The post White Hat SEO and Content appeared first on AndMine.

4 Fantastic Social Media Tools to Rapidly Scale Your Marketing (Plus CEO Predictions!)

by Sam Hurley @ Digital Current

There are a million and one other “social media tool” roundup posts — so I wanted to bring a completely fresh (and extraordinary) offering to the table. Piqued your interest? Not only are the following pieces of digital kit some of the best social tools around. Not only should you experiment with each. Not only […]

The post 4 Fantastic Social Media Tools to Rapidly Scale Your Marketing (Plus CEO Predictions!) appeared first on Digital Current.

Why Video on Facebook’s Watch Tab Will Takeoff Similar to YouTube

by Anthony Kane @ 1SEO.com Digital Agency | www.1seo.com

Earlier this month, Facebook introduced a new Watch tab that displays both recorded and live video content to US-based users. With a Discover option that lets users find new shows and a Watchlist that ensures they never miss the latest episodes of a show that they already follow, this feature makes it effortless for users

The post Why Video on Facebook’s Watch Tab Will Takeoff Similar to YouTube appeared first on 1SEO.com Digital Agency | www.1seo.com.

5 Tips for Writing Optimized Web Content

by Bernie Ollila @ 1SEO.com Digital Agency | www.1seo.com

There you are: seated comfortably with your arms resting on the desk and your face glowing in the pale-blue hue emanating from the screen before you. Armed with only a cup of coffee, your brilliance, and a list of keywords that you either: painstakingly ferreted out of mountains of data you probably weren’t qualified to

The post 5 Tips for Writing Optimized Web Content appeared first on 1SEO.com Digital Agency | www.1seo.com.

How Attorneys In Texas Grow Their Law Firms

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

After 1.4 million leads, 100,000 ad campaigns, and 5,000 marketing tests, I’ve seen a fair few law firms grow pretty large. And one state stands out in particular. Texas! Why? Well, one thing I have noticed is that attorneys from Texas tend to be more entrepreneurial than the rest. Maybe it is because you are […]

The post How Attorneys In Texas Grow Their Law Firms appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

SEO vs. SEM for Freelancers and Entrepreneurs: Improve Your Marketing Strategy

SEO vs. SEM for Freelancers and Entrepreneurs: Improve Your Marketing Strategy


The Interaction Design Foundation

An entrepreneur or freelancer has two main strategies to tap into when marketing online. Search Engine Optimization (SEO), which attempts to rank your website on search engines “organically”, and Search Engine Marketing (SEM), which ranks your website in search results in exchange for money. Both strategies can be used to build a business successfully—but which one is right for you? A great way to market your business is to use search engines to help your customers find you online. You will nee...

Powerful Local Search Strategies for Small Businesses

by Erin H @ Search Engine Optimization – DirectiveGroup

Small businesses with a local physical address are reliant on local SEO to grow their business and help expose their brand to more potential customers. In the last few years, the growth in mobile search has resulted in a big boost in local search volumes. A lot of these search queries include state name or the city and sometimes even specific neighborhoods and area codes. Local SEO has undergone many transformations through all of last year but the fundamental ranking factors remain more or less the same. Local businesses still have a much better chance of ranking higher locally than a nationwide company, with a properly optimized site that feeds Google with all the right information. Here are a few pointers on what inbound marketers and small businesses can do to design an effective local search strategy to help them dominate the rankings.

Optimize On-Page SEO Elements

To optimize your … Continue Reading

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land.

8 Big Questions From Content Marketing World to Ask Year Round

by Joe Pulizzi @ Content Marketing Institute

To kick off CMWorld Joe Pulizzi asked, “Do you think about your content marketing like George Lucas did about Star Wars?” Plus, discover seven more questions posed by speakers who all focus on the most valuable element in content. Continue reading

The post 8 Big Questions From Content Marketing World to Ask Year Round appeared first on Content Marketing Institute.

How to Protect Customer Data — and Your Company

by Kristina Podnar @ Content Marketing Institute

Your subscribers and customers need to know that if they share personal data to gain access to your content or products, you’re prepared to protect their data. A digital data policy may not top your to-do list, but it should. Let’s get started. Continue reading

The post How to Protect Customer Data — and Your Company appeared first on Content Marketing Institute.

Search + Display Advertising: The Power of Two

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

Search advertising, also known as Pay-Per-Click (PPC), is a form of advertising that takes place within search engine results. When a consumer searches for a keyword you’ve bid on, their search term will trigger your text ad, which will show on the top of the results page in the “sponsored” section. Search advertising uses a […]

The Redirect Podcast – Episode 11: AdWords, SEO Mistakes, Google Search Console, and more

by Ashley Bovin @ Black Truck Media + Marketing

Episode 11 / August 4, 2017 Listen Now: In Episode 11 of The Redirect Podcast (listed in order of discussion): How to properly structure a Google AdWords account for multiple locations The common on-site SEO mistakes you could be making...

The post The Redirect Podcast – Episode 11: AdWords, SEO Mistakes, Google Search Console, and more appeared first on Black Truck Media + Marketing.

Using Facebook Comments to Improve Google Search Rankings

by Digital Organics @ Website Designers

  Improve Google Rankings using Facebook When Facebook launched the ability to embed Facebook comments on third-party websites, a lot of publishers saw it as a great advantage: not only would it improve traffic by exposing their content to others on the social network, but Facebook’s “real names” policy would also cut down on trolling […]

Ep. 134 – How to Improve Mobile Marketing

Ep. 134 – How to Improve Mobile Marketing

by LocalDirective @ DirectiveGroup

In this episode of Actionable Marketing In Minutes we talk about: How to improve mobile marketing.

Use the player below to listen to this episode, or the download link to load it on your device for listening later. You can also find our RSS feed by clicking here, or subscribe by email in the sidebar to the left.

Download our Marketing To Millennials eBook here!

Not able to listen? Why not read the episode transcript below:

Do you check your mobile phone the first thing in the morning and the last thing at night before hitting bed? You wouldn’t be the only one. These days, many of us have our phones on or near us wherever we go. So much so that smartphones have become an integral part of many people’s lives. In fact there are now more mobile devices in the world than people. Nearly half of online … Continue Reading

How To Audit Backlinks In The SEO Spider

by screamingfrog @ Screaming Frog

There’s plenty of reasons you may wish to audit backlinks to a website, whether it’s to check the links are still live and passing link value, they’ve been removed or nofollowed after a link clean up, or you want to get more data on the links which Google Search Console...

The Benefits of Search Engine Optimization

by iweb solutions @ Reputation Management| Digital Marketing Specialist|

Search Engine Optimization When it comes to having a successful business, whether your company exists exclusively online or merely has an online component, search engine optimization has become the norm. In order to actually generate positive online traffic, it can be pivotal to use this sort of marketing to create the best environment to achieve

Top Free SEO Tools Online

by West Press @ West Press

Looking for the best free SEO tools online? Free SEO tools can help guide you in optimizing your website content for search engines. In turn your content will be more likely found in searches. Unfortunately the very best SEO tools are not free, and they can seem expensive depending on your perspective. Fortunately most of […]

The post Top Free SEO Tools Online appeared first on West Press.

5 Key Milestones to Develop and Advance Your Content Marketing Program

by Heather Levy @ Content Marketing Institute

What does it take for your content marketing program to mature in your organization? Explore the levels in Gartner’s Content Marketing Maturity Model and learn the five key attributes your program must have for any progress. Continue reading

The post 5 Key Milestones to Develop and Advance Your Content Marketing Program appeared first on Content Marketing Institute.

How Attorneys In California Rapidly Get New Clients

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

Imagine you go into the office in the morning. The phone rings and your secretary picks up. It is another client asking for your legal services. And then later in the day, when you break for lunch, you notice the phone rings again. And again, and again… Well, as you are reading the very words […]

The post How Attorneys In California Rapidly Get New Clients appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

Web Strategy – What it is and Why You Should Care

by Digital Organics @ Website Designers

The web has the potential to be the single most pervasive and transformative development in the history of business. But only if we learn enough about a web strategy and business to see how it can be applied. As web professionals, Digital Organics realise that when someone comes to us and say’s they want to hire […]

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video

by Amy Higgins @ Online Marketing Blog – TopRank®

It might only be 1pm in the afternoon, but it’s five o’clock somewhere – a perfect time for a great dry martini. Research “how to make the perfect dry martini”, and you’ll get over 1,560,000 results. Ask a content marketer “how to tell a good story”, and you’ll get about the same quality of results [...]

The post Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video appeared first on Online Marketing Blog - TopRank®.

Ex-SNL Writer Reveals How to Spend 5 Minutes a Day to Improve Storytelling

by Marcia Riefer Johnston @ Content Marketing Institute

Take chinchillas and marshmallows. Pick circuses and bacon. Or start from the beginning of the fun – and useful – word-play game from the former executive producer of The Colbert Report and now a corporate social media manager. Continue reading

The post Ex-SNL Writer Reveals How to Spend 5 Minutes a Day to Improve Storytelling appeared first on Content Marketing Institute.

On-Page Seo Optimization

by iweb solutions @ On Page Search Engine Optimization Strategies - Archive - Reputation Management| Digital Marketing Specialist|

SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

3 Components to Running a Smooth Content Operation

by Pratik Dholakiya @ Content Marketing Institute

Does your content marketing team feel like a disconnected group? To create a functioning content marketing team, put together the key elements – talent, tools, and operations – to create a program that benefits your company. Continue reading

The post 3 Components to Running a Smooth Content Operation appeared first on Content Marketing Institute.

A Content Success Story: How FedEx Operations Now Delivers a Better Customer Experience

by Andrea Fryrear @ Content Marketing Institute

Redundancies, overlaps, and lack of communication kept good content marketers from delivering a great content experience for FedEx customers. Drew Bailey wanted to change that. That’s why he is a Content Marketer of the Year nominee. Continue reading

The post A Content Success Story: How FedEx Operations Now Delivers a Better Customer Experience appeared first on Content Marketing Institute.

Custom Campaign Tagging in Google Analytics

by dsadmin @ Digital Strategy

Why use Custom Campaign Tags? If used correctly you will be able to calculate CPA (Cost-per-Acquisition) and ROMI (Return-on-Marketing-Investment) and put some very powerful insights in the effectiveness of the channels you are using… Purpose of tagging is to standardise the data coming into Google Analytics so that we can

Google Shopping Ads have finally made it to Ireland

by dsadmin @ Digital Strategy

Google has recently rolled out their advertising solution for online retailers in Ireland, which is called Google Shopping. This solution first appeared in 2004, and since then it has left a significant mark in the world of e-commerce. How does it work exactly? Let’s assume you are looking for snowboards

5 Radiant Writing Secrets Inspired by ‘Charlotte’s Web’

by Caitlin Burgess @ Online Marketing Blog – TopRank®

Some pig. Terrific. Radiant. Humble. In the classic E.B. White novel, Charlotte’s Web, these simple yet impactful words save a life and make another better. And for prolific writer, marketer and speaker Ann Handley, these words also make the title character the best content marketer in the world. “In just four [phrases] she had to [...]

The post 5 Radiant Writing Secrets Inspired by ‘Charlotte’s Web’ appeared first on Online Marketing Blog - TopRank®.

Revamp Your SEO Strategy with Schema Markup and Structured Data

by Ruchi Pardal @ Monitor Backlinks Blog

Schema markup is one of the most crucial yet least used optimization techniques in SEO. As reported on Search Engine Land, around 80 percent of websites haven’t yet implemented schema markup. However, it is something that can boost your website in the search engine result pages (SERPs), if you grasp its concept and method. According ...

The post Revamp Your SEO Strategy with Schema Markup and Structured Data appeared first on Monitor Backlinks Blog.

3 Simple Ways to Build a Winning SEO Strategy on a Shoestring Budget

3 Simple Ways to Build a Winning SEO Strategy on a Shoestring Budget


Search Engine Journal

If your business needs to drive traffic on a small marketing budget then this guide is for you. Check out the proven steps to grow your business on a budget

9 Ridiculously Easy Ways to Write Better Content According to the Pros

by Rebekah Radice @ Digital Current

Want to improve your writing, but not sure where to start? Here are nine tips from pros that’ll help you become a better writer in no time. Writing has always been a powerful online tool. And with over 211 million pieces of content created daily, there’s no shortage of articles. But while content is a […]

The post 9 Ridiculously Easy Ways to Write Better Content According to the Pros appeared first on Digital Current.

Screaming Frog SEO Spider Update – Version 8.0

by screamingfrog @ Screaming Frog

I’m excited to announce the release of Screaming Frog SEO Spider 8.0, codenamed internally as ‘All J’s must go’. Our team have been busy in development working on some exciting new features, so let’s get straight to it, and talk about what’s new in version 8.0. 1) Updated User Interface...

7 Witty Ways to Respond to Negative Feedback on Your Content

by Brian Appleton @ Content Marketing Institute

Responding to negative feedback is a great way to showcase your brand’s personality. Use these seven tips to transform your response in a way that strengthens your audience relationship and shows off your brand’s voice. Continue reading

The post 7 Witty Ways to Respond to Negative Feedback on Your Content appeared first on Content Marketing Institute.

5 Steps to Decode the E-Commerce Customer Journey: Multi-Device Mayhem

by Sam Hurley @ Digital Current

Customers now use multiple devices during the customer journey & it can be difficult to accurately track them between devices, but we’re here to help. Firstly: There is no ignoring the significance of the e-commerce industry. Its growth over the years has been phenomenal, constant, and ubiquitous. Even if the trend begins to slow down […]

The post 5 Steps to Decode the E-Commerce Customer Journey: Multi-Device Mayhem appeared first on Digital Current.

How to Schedule Facebook Live Videos Before Streaming

by Rachel Lawler @ 1SEO.com Digital Agency | www.1seo.com

Did you know that you can schedule Facebook Live videos ahead of time? We’ll show you how to promote your live streams so you’re able gather your audience and have viewers as soon as the camera starts rolling. If you didn’t already know, Facebook Live video scheduling, scheduled broadcast sharing, and pre-broadcast lobbies have already

The post How to Schedule Facebook Live Videos Before Streaming appeared first on 1SEO.com Digital Agency | www.1seo.com.

How to use Schema Markup for Better SERP

by Kristina Petrick @ Monitor Backlinks Blog

When creating any content for your website, it can sometimes be difficult for search engines to crawl your content and discover the topics you’re trying to present. Schema markup is one tool you can use to help clarify your content, by including markup for SERP that explains to crawlers what your data means. While you ...

The post How to use Schema Markup for Better SERP appeared first on Monitor Backlinks Blog.

How to Use Search Engine Marketing | Marketing MO

How to Use Search Engine Marketing | Marketing MO


Marketing MO

Understanding how to use search engine marketing effectively is an important skill for every marketer. Here's a guide for using SEO and SEM.

How GE Gives Recruiting Content a Personality Lift

by Clare McDermott @ Content Marketing Institute

Learn how 125-year-old manufacturing-turned-digital-industrial giant attracts a new generation of innovation-seeking talent. Discover its ideas that any company can use to give recruiting-focused content marketing a personality lift. Continue reading

The post How GE Gives Recruiting Content a Personality Lift appeared first on Content Marketing Institute.

SEO Strategy | Search Engine Optimization Strategy | VUDU Marketing

SEO Strategy | Search Engine Optimization Strategy | VUDU Marketing


VUDU Marketing

If you're looking for help crafting an SEO strategy, you've come to the right place. We're experts at creating effective Search Engine Optimization strategies.

The 8-Step SEO Strategy, Step 1: Define Your Target Audience and Their Needs

The 8-Step SEO Strategy, Step 1: Define Your Target Audience and Their Needs


Moz

Until recently I headed up technical marketing for Yahoo Media, where our competition was in verticals like news, sports, movies, games, and finance to name a few. In terms of online competitiveness, this is nothing to sneeze at. This is how I learned to base everything I do on strategy.

What To Do When Legal Clients Can’t Afford Your Fees

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

“He just can’t afford it, so I am going to have extend terms again”. As an attorney, how many times have you thought that? Too many, right? How many times have you seen business walk out of the door simply because someone can’t find the money to pay you? And you simply have to put […]

The post What To Do When Legal Clients Can’t Afford Your Fees appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

Inside Business – CreateAthon offers select nonprofits a 24-hour marketing blitz

by Drew Faithful @ Proximo Marketing Strategies

Proximo Marketing Strategies of Yorktown is again participating in CreateAthon, a 24-hour national and local blitz to provide creative marketing services to nonprofit organizations. The best part of that: It’s on a pro bono basis. Proximo, a digital marketing agency founded in 2012 by Courtney Buzzell, recently relocated from Williamsburg to Yorktown. This is the fourth consecutive year the company ... Read More

The post Inside Business – CreateAthon offers select nonprofits a 24-hour marketing blitz appeared first on Proximo Marketing Strategies.

Search Engine Optimization (SEO) Strategies For Website Marketing - West Press

Search Engine Optimization (SEO) Strategies For Website Marketing - West Press


West Press

What is SEO? SEO, or Search Engine Optimization, is the practice of making a webpage more visible to search engines and, in turn, to users.  This involves establishing a strategy to increase website traffic from search engine results pages.  Such a strategy employs a distinctive marketing approach to leverage a company’s strengths while taking advantage …

SEO Content Strategy: How to Skyrocket Your Traffic By 594%

SEO Content Strategy: How to Skyrocket Your Traffic By 594%


CoSchedule Blog

In this detailed step-by-step guide, you'll learn exactly how to replicate CoSchedule's own SEO content strategy to increase rankings and drive traffic.

Search Engine Optimization Services For Your Business | Cohlab

Search Engine Optimization Services For Your Business | Cohlab


Cohlab Digital Marketing - Mobile Website Design | SEO Website Design | SEO

Building your business online takes a mix of organic and paid search engine optimization services for your business. Cohlab can help you grow exponentially!

Conference Is Over: 19 Experts Share a Back-to-Work Action Plan

by Ann Gynn @ Content Marketing Institute

You’re bombarded with slide decks, tips, and inspiring stories from speakers. Your notebook is filled with ideas and your brain is happy. But how do you sift through that conference content overload and create a realistic action plan? Continue reading

The post Conference Is Over: 19 Experts Share a Back-to-Work Action Plan appeared first on Content Marketing Institute.

Search Engine Optimization (SEO) Services | Internet Marketing Inc.

Search Engine Optimization (SEO) Services | Internet Marketing Inc.


Internet Marketing Inc

Get the most out of earned media marketing with SEO services. Our Internet Marketing Inc. search engine optimization consultants will get you to the top!

Promo Video Production!

by Digital Organics @ Website Designers

Easy way to Promo Video Production! Promote Your Business with Video! Now you can take your Online Video Marketing to the next level with our Promo Video Production Services Contact Us at Digital Organics to find out HOW to get a Promo Video on your own Website. And they are not expensive either.  

Have You Been Pandalized?

by Sam McRoberts @ VUDU Marketing

In the world of SEO, February 23rd, 2011 is a day that will go down in infamy. Google, in an effort to reduce crappy SERP results, began a series of ...

Read More

The post Have You Been Pandalized? appeared first on VUDU Marketing.

22 Ways To Analyse Logs Using The Log File Analyser

by screamingfrog @ Screaming Frog

Log Files are an incredibly powerful, yet underutilised way to gain valuable insights about how each search engine crawls your site. They allow you to see exactly what the search engines have experienced, over a period of time. Logs remove the guesswork, and the data allows you to view exactly...

New Video Feature Added to Google Maps Local Listings

by Pat McKay @ 1SEO.com Digital Agency | www.1seo.com

Ever think that videos might be helpful when checking out a business in Google Maps? Well, Google is now making it easy for Local Guides to upload videos to the app via Android devices, as announced in Google’s Local Guides Forum.      Local Guides are individuals who have signed up to participate in a program

The post New Video Feature Added to Google Maps Local Listings appeared first on 1SEO.com Digital Agency | www.1seo.com.

Social Media Strategies to Show Off Your Company Culture

by Erin H @ DirectiveGroup

Most businesses are aware of the term ‘company culture’ but they find it a real challenge showcasing it to their advantage on their website and social media channels. Can your business afford to miss out on engaging and promoting your company to over a billion people using various social platforms like Facebook, Twitter, LinkedIn, Google+ and other social platforms? After all promoting your company culture can be a huge asset to your business especially when it comes to hiring top-notch candidates and also in attracting new clients.

Though many businesses have been slow to adapt and utilize the power of social media because they did not see any benefit to business, there has been a vast shift of perception in the last few years. Big brands, like Google, Coca Cola, Apple and more, have led the way in using company culture as a social media marketing tool and small business … Continue Reading

Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video

by Amy Higgins @ Online Marketing Blog – TopRank®

It might only be 1pm in the afternoon, but it’s five o’clock somewhere – a perfect time for a great dry martini. Research “how to make the perfect dry martini”, and you’ll get over 1,560,000 results. Ask a content marketer “how to tell a good story”, and you’ll get about the same quality of results [...]

The post Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video appeared first on Online Marketing Blog - TopRank®.

Marketing Definitions 101

by Vicki Donnowitz @ Search Engine Optimization – DirectiveGroup

Do you experience a certain level of confusion when it comes to the myriad of marketing terms?  How about something as simple as the difference between the term ‘marketing’ and ‘advertising?’

You’re not alone. A good many use various related terms interchangeably. But, although they are similar, they refer to different actions.

It’s a good idea to distinguish the difference in order to communicate effectively with others in your organization and to better comprehend the nuances of your marketing strategies and activities.

While researching, I discovered the perfect analogy for this topic at Free Management Library. There, the writer cited a Reader’s Digest quote, which is the ultimate marketing alchemy and makes this subject very simple. I don’t know about you, but I like simple.

“… if the circus is coming to town and you paint a sign saying ‘Circus Coming to the Fairground Saturday’, that’s advertising. If … Continue Reading

How to Rank for Your Competitors

by iweb solutions @ Reputation Management| Digital Marketing Specialist|

There are a lot of different opinions floating around the water cooler about whether using your competitor’s name and associated keywords is an effective SEO option or not. Logically, it would make sense that you could redirect some of the traffic to their website to yours instead, but many dispute if the number of redirected

7 Simple Steps for a Solid SEO Strategy

7 Simple Steps for a Solid SEO Strategy


Marketo Marketing Blog - Best Practices and Thought Leadership

An SEO expert can do great things for your website, but there are a few steps you can take yourself to get your site on a good SEO foundation.

Ep. 135 – Inbound vs. Outbound Marketing

by LocalDirective @ DirectiveGroup

In this episode of Actionable Marketing In Minutes we talk about: Inbound vs. Outbound Marketing.

Use the player below to listen to this episode, or the download link to load it on your device for listening later. You can also find our RSS feed by clicking here, or subscribe by email in the sidebar to the left.

Download our Marketing To Millennials eBook here!

Not able to listen? Why not read the episode transcript below:

Regardless of whether you have a brick or mortar store or solely do business on the internet, surely you are looking to connect to people who want or need your services or products. How will people know who/where you are and what you have to offer? How can you attract customers without any marketing effort?  At the tactical level, the world of marketing is always in a state of flux but broadly speaking there … Continue Reading

5 Facebook algorithm hacks to up your content marketing game

by Charles Kim @ Executive Digital

It’s a question that plagues every content marketer: How do you increase engagement on Facebook? Contributor Sweta Patel shares tips to help you boost your content performance on the platform. Do you feel like Facebook has become an ever-changing circus show and you’re bending over backward trying to learn new content tricks — like being seen on the platform means ...

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8 Ways Intelligent Marketers Use Artificial Intelligence

by Karola Karlson @ Content Marketing Institute

Every day your team postpones using innovative AI-powered solutions in your content marketing, you’re losing competitive edge. Discover eight ways to leverage AI to beat – or at least compete with – your competition. Continue reading

The post 8 Ways Intelligent Marketers Use Artificial Intelligence appeared first on Content Marketing Institute.

From a Millennial to You, Take the Risk

by Jessi DiPette @ Proximo Marketing Strategies

When people say words like new or change, Baby Boomers and Gen X-ers will run the other way. New is scary, new means risk, new means “oh hell no”. For Millennials, new, change, and risk mean “let’s do this!” Growing up with continuous developments in the technology world and in the way we communicate, we have become adept to change. ... Read More

The post From a Millennial to You, Take the Risk appeared first on Proximo Marketing Strategies.

Inside Business – Courtney’s Top 40 Under 40 Nomination

by Drew Faithful @ Proximo Marketing Strategies

At work: I am a partner and marketing consultant at Proximo Marketing Strategies, where my main area of focus is business in-house marketing strategies and communications, as well as developing cooperative marketing efforts and quality customer service. I also oversee the social media department and head up my firm’s keynote presentations. Home and family: I am the proud parent of ... Read More

The post Inside Business – Courtney’s Top 40 Under 40 Nomination appeared first on Proximo Marketing Strategies.

How To Retain Your SEO Rankings When Redesigning a Website

by Sam Cyrus @ Monitor Backlinks Blog

This is something a website owner dreads more than almost anything else, the task of revamping a website without disrupting the delicate balance of a business’ internet presence. The risks of losing customers, losing website information, and losing the very important search results rankings are very real and can do long-term damage to the bottom ...

The post How To Retain Your SEO Rankings When Redesigning a Website appeared first on Monitor Backlinks Blog.

How to Identify and Prioritize Conversion Optimization Opportunities

by Brian Honigman @ Digital Current

Use this guide to help you determine how best to optimize your site in order to boost visitor conversion. Conversion optimization is an ongoing marketing practice that’s never fully completed. No website is perfect as every brand will have areas of their online properties worth optimizing to boost conversions. As an enterprise brand, you likely […]

The post How to Identify and Prioritize Conversion Optimization Opportunities appeared first on Digital Current.

3 Top Personal Injury Law Firms Reveal How They Advertise Online To Get Fresh Leads Every Single Day

by Gary Musler @ Internet Marketing for Attorneys – Big Mouth Marketing

“That can’t be possible…” He looked at me in disbelief. “That just can’t be possible. Is this even legal?” He repeated. I had a pit in my stomach. I was nervous and sweating. Surely what I was staring at was somehow ‘wrong’. And by the look of it my right hand man, Dave Macadams, was […]

The post 3 Top Personal Injury Law Firms Reveal How They Advertise Online To Get Fresh Leads Every Single Day appeared first on Internet Marketing for Attorneys - Big Mouth Marketing.

Google Partners Connect: Retail

by Amanda McGinnis @ Amplified Digital Agency St. Louis

The role brick and mortar retail stores play in shopping experiences is changing. Today’s shoppers are more informed, purposeful, and better prepared than ever before. In store traffic is decreasing, while local searches on mobile devices is rapidly increasing. Yet we find that when shoppers DO go in-store to make their purchases, their total purchase […]

Want to Hire a Great CMO? Then You May Want to Hire an SEO

by Sam McRoberts @ VUDU Marketing

When a company chooses a CMO, they are making a decision that can literally make or break the company. A CMO is at the frontline of the business; they find, ...

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The post Want to Hire a Great CMO? Then You May Want to Hire an SEO appeared first on VUDU Marketing.

✅ 34 Search Engine Optimization Tips - Best SEO strategies

✅ 34 Search Engine Optimization Tips - Best SEO strategies


Monitor Backlinks Blog

The best Search Engine Optimization tips to help you take your organic traffic to higher standards. Read 34 SEO tips and improve your rankings.

Local Links And Local SEO – A Full Guide

by Raul Harman @ Monitor Backlinks Blog

Today, a major internet marketing strategy cannot afford to neglect the local dimension. This essential level is not just a playground for pop-up shops to exploit, but a field of rich opportunities every business can snatch. Many entrepreneurs have realized this following the introduction of the Pigeon update in 2014, when reaching the top of ...

The post Local Links And Local SEO – A Full Guide appeared first on Monitor Backlinks Blog.

Have a Tire? Sledge Hammer? Give These 4 Workouts a Try

by Mike Winkler @ 1SEO.com Digital Agency | www.1seo.com

Even if you’re tight on cash, you can still get a great workout using some of the things you already have lying around at home. If you happen to have a giant tire or sledge hammer, you’re in luck!  Here are four workouts that you can try:    Workout #1 1. Lay the tire flat

The post Have a Tire? Sledge Hammer? Give These 4 Workouts a Try appeared first on 1SEO.com Digital Agency | www.1seo.com.

How to Link Google AdWords, Analytics and Webmaster Tools

by dsadmin @ Digital Strategy

Why do this? It allows for the sharing of data between Google AdWords, Google Analytics & Google Webmaster Tools Allows Google AdWords Data to be viewed and integrated with Google Analytics Allows Certain Webmaster Tools Keyword and Impression Data to be viewed in Google Analytics Allows Google Analytics Goals to

How To Run An Online Marketing Campaign Using Only Photos and Videos

by Maher Abiad @ Monitor Backlinks Blog

Today we’re going to talk to you about the power of visuals. The power to convey messages and thoughts where simple words can’t. We’d like to show you how you would construct a marketing campaign with video and photos as the key driver of your strategy. Today, the culture of image and visuals has taken ...

The post How To Run An Online Marketing Campaign Using Only Photos and Videos appeared first on Monitor Backlinks Blog.

How Financial Services Companies Build Relationships Through Content

by Dawn Papandrea @ Content Marketing Institute

As customer relationships evolve from in-person transactions to omnichannel engagement, consumer-facing banks and insurance companies have realized it’s time to step up their game. Here are some innovative examples. Continue reading

The post How Financial Services Companies Build Relationships Through Content appeared first on Content Marketing Institute.

Social Media Marketing Consultant Services for Your Business

by getyoufound @ Get YOU Found

Most businesses today understand the importance of social media for their marketing strategy, but many need help in implementing these powerful tools effectively. This is where a social media marketing agency comes in. An experienced Internet marketing company offers a full range of social media management services targeted to help your business succeed. Here are […]

The post Social Media Marketing Consultant Services for Your Business appeared first on Get YOU Found.

19 Advanced SEO Techniques That'll Double Your Search Traffic

19 Advanced SEO Techniques That'll Double Your Search Traffic


Neil Patel

Learn new advanced SEO techniques that'll grow your traffic. This detailed SEO tutorial outlines the latest and best strategies for on page and off page.

Video-Phobic Marketers: It’s Time to Get Over Your Fear of Producing Video

by Clare McDermott @ Content Marketing Institute

Still tentative when it comes to video? Get over it. A longtime video tinkerer says all marketers should be producing video in-house. Read his advice for fearful marketers and tips to shoot your very first video. Continue reading

The post Video-Phobic Marketers: It’s Time to Get Over Your Fear of Producing Video appeared first on Content Marketing Institute.

August Isn’t Just for Back to School Planning

by Caitlyn Hepler @ Amplified Digital Agency St. Louis

With summertime in full swing, it’s hard to think about the winter holidays that are slowly approaching, but if you’re a small business, an innovative and well planned marketing strategy is imperative during the holidays. Trends over the last few years have indicated that the buying season is growing in length, shoppers are spending more, […]

Don’t Sleep on SEO

by Drew Faithful @ Proximo Marketing Strategies

Many business owners and marketing directors have an overwhelming understanding of SEO (Search Engine Optimization). They have a constant desire to learn more and more about Google algorithm updates and the latest tools….. said no-one ever. Hold on. At this point, some of you might be thinking; “What the heck is Search Engine Optimization?” If this is you, take a ... Read More

The post Don’t Sleep on SEO appeared first on Proximo Marketing Strategies.

5 steps to creating a more efficient link-building campaign

by Aleksandar Sasha Jovicic @ Executive Digital

Contributor Jeremy Knauff shares the steps his agency takes, and the tools they use, to create a structured and efficient link-building process. Link building plays a critical role in SEO today, but despite its importance, many people still approach this component haphazardly. They enthusiastically jump in with both feet, but without a structured process, they fail to achieve the results ...

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Social Mobile Local – Integrating Mobile and Social Media Marketing

by dsadmin @ Digital Strategy

Praesent vehicula sapien ligula, nec dapibus quam ultrices vitae. In hac habitasse platea dictumst. Etiam turpis arcu, tincidunt ut blandit et, ornare ac lectus. Curabitur placerat lectus magna, ac feugiat neque sodales ullamcorper. Fusce erat orci, interdum.

Designing for Better Analytics: 5 Decisions Web Designers Fail to Make

by Marcia Riefer Johnston @ Content Marketing Institute

The bad news: If you fail to make an analytics-friendly website design, you won’t get the best analytics insight. The good news: It’s easy to make analytics-friendly design decisions. Here are five tips on how to do it. Continue reading

The post Designing for Better Analytics: 5 Decisions Web Designers Fail to Make appeared first on Content Marketing Institute.

Screaming Frog SEO Spider Update – Version 7.0

by screamingfrog @ Screaming Frog

I’m delighted to announce Screaming Frog SEO Spider version 7.0, codenamed internally as ‘Spiderman’. Since the release of rendered crawling in version 6.0, our development team have been busy working on more new and exciting features. Let’s take a look at what’s new in 7.0. 1) ‘Fetch & Render’ (Rendered...

WordPress Security – The Art of Hardening WordPress

by Sam McRoberts @ VUDU Marketing

This post is a very light version of a vastly more detailed post I’ve since written for Moz: The Definitive Guide to WordPress Security – I recommend skipping this post and ...

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The post WordPress Security – The Art of Hardening WordPress appeared first on VUDU Marketing.

Keyword Considerations for Higher Search Rankings

by Larry Lembcke @ Search Engine Optimization – DirectiveGroup

The search marketing industry has become highly competitive with businesses vying for top rankings in the search engine space. It has become imperative to optimize your site with targeted keywords, using the best image alt tags and implementing the correct h1-h2 for higher conversion rates & SEO success. There are some marketing pundits who have sounded the death knell on keywords but the fact is that the relationship between keywords and search ranking has merely become more ‘complicated’ because Google has changed the way it collects data about a site. There is a shift of focus from black hat practices like stuffing keywords in pages and links to techniques like keyword interpretation, use of long-tail keywords for search visibility. If you know more about onsite optimization considerations you can implement them to differentiate your website from others and improve search rankings.

Keyword Placement Matters More

Keywords are information bytes for … Continue Reading

This Week in Content Marketing: Optimizing Ad Tech Is a Waste of Time

This Week in Content Marketing: Optimizing Ad Tech Is a Waste of Time

by Joe Pulizzi @ Content Marketing Institute

We discuss the possibility of Google buying Marketo and Trade Desk's fight against ad fraud. Our rants and raves feature two music content innovators; then we close with an unlikely source of content inspiration: Warsaw, Indiana. Continue reading

The post This Week in Content Marketing: Optimizing Ad Tech Is a Waste of Time appeared first on Content Marketing Institute.

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