SEOTips.ws

Sponsored Video

Cora SEO Software measures 520 on-page and off-page SEO factors for your keywords

The Basics of Social Media Content Marketing

by emergentdig @ Emergent Digital

Leverage Original Content and Social Media Networks to Reach New Customers The world of marketing has changed. Search engine advertising dominates digital marketing budgets, social media marketing is now the preferred method of reaching your target market, and content is king. Social media and content marketing are both examples of how modern internet advertising is now accessible to everyone, used ...

Read More

The post The Basics of Social Media Content Marketing appeared first on Emergent Digital.

Suchmaschinenoptimierung / SEO Definition | OnlineMarketing.de Lexikon

Suchmaschinenoptimierung / SEO Definition | OnlineMarketing.de Lexikon


OnlineMarketing.de

► Als Suchmaschinenoptimierung oder auch SEO (englisch für Search Engine Optimization) bezeichnet man alle Maßnahmen, die dazu geeignet sind, die Platzierung

Digital Marketing 101: What is SEO, SEM, and SMM?

by emergentdig @ Emergent Digital

The Difference Between the Most-Used Digital Marketing Acronyms The world of digital marketing is as complex as it is exciting. Young entrepreneurs get into the digital marketing business as freelancers, writers, and web designers. Small businesses use lean digital marketing strategies to grow their presence online and gain new customers. SMBs become massively successful corporations by harnessing the power of ...

Read More

The post Digital Marketing 101: What is SEO, SEM, and SMM? appeared first on Emergent Digital.

5 Crucial Elements for Selling Success

by Irina Weber @ SEO Chat

Sale promotion is a good way to make customers take a crucial action. If you decide to invest into a sale promotion without completely understanding key elements, you can risk losing a lot of potential clients. Sale promotion helps online businesses to break the ice with the main goal to boost short-term and long-term sales […]

The post 5 Crucial Elements for Selling Success appeared first on SEO Chat.

Relationship Marketing: How to become your client’s ‘service superhero story’

by Ken Thomas @ Net Gain Marketing

Relationship Marketing: How to become your client’s ‘service superhero story’

If you have 50 clients today, and you gain true 'superstar status' in the minds of each and every client, it is certain that in a couple of years your clientele will double. And your revenue will triple. In the service industry this can be done with no advertising, no mailouts, no PR...

Now image adding a few extra leads on top of that with some good integrated promotions!

Net Gain Marketing

Search Engine Advertising Definition - SEO Glossary | Searchmetrics

Search Engine Advertising Definition - SEO Glossary | Searchmetrics


Searchmetrics

What is search engine advertising? Our SEO Glossary provides a wide range of technical terms related to Search Engine Optimization.

Search engine optimisation (SEO) - Smart Insights Digital Marketing Advice

Search engine optimisation (SEO) - Smart Insights Digital Marketing Advice


Smart Insights

Our recommendations on SEO best practice Search Engine Optimisation (SEO) is arguably THE most cost-effective digital marketing technique, but also the most challenging to get right. Our SEO resources are aimed at marketers who need to ask the right questions …..

SEO Traffic

SEO Traffic


Klipfolio.com

SEO traffic measures the number of visits to your website from organic or paid search traffic.

List of Countries (Keyword List)

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

A list of countries that you can use as keywords for SEO/PPC, often used as negative keywords to avoid targeting any searches with irrelevant countries.

Read this post at: List of Countries (Keyword List)

How to Optimize your Website for Mobile SEO

by Alex Chris @ Digital Marketing Tips

Having a mobile friendly website is an absolute must the last couple of years. Google introduced mobile friendliness as a ranking signal in April 2015 and since then everything on the Web is about mobile. Searches on Google from mobile are more than desktop, Amazon made more sales from mobile in 2015 and Facebook is […]

Will 2010 Bring a Caffeine Jolt to SEO?

by @ Getinposition Search Engine Marketing Articles

With Google’s Caffeine, scheduled to come out after the holidays, we’ll likely see faster indexing and more real time content in the search results, including more social media, videos and photos.

I’m brand new to internet marketing. What the heck is SEO, PPC, SEM and SSM?

I’m brand new to internet marketing. What the heck is SEO, PPC, SEM and SSM?


David McBee, Internet Marketing Speaker, Trainer and Consultant

So you have a business and you know you need to be online. You may even have a website but it’s not appearing on the first page of Google. You know you need help, but you don’t know the difference ...

Secret.Google.Com: Russian Trump Spam in Google Analytics

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

Do you see Donald Trump-related messages in your Analytics Data? Then you've been the victim of a new kind of referral spam. Learn more!

Read this post at: Secret.Google.Com: Russian Trump Spam in Google Analytics

SEM/SEO - digital analytics definition

SEM/SEO - digital analytics definition


AT Internet

What are "SEM" and "SEO" and how are they different? Get definitions for "search engine marketing" and "search engine optimisation" in our glossary.

The Difference between Organic and Paid Search Engine Results - dummies

The Difference between Organic and Paid Search Engine Results - dummies


dummies

When a search engine returns its search results, it gives you two types: organic and paid. Organic search results are the Web page listings that most closely match the user’s search query based on relevance. Also called “natural” search results, ranking high in the organic results is what SEO is all about. Paid results are …

What is white hat SEO? - Definition from WhatIs.com

What is white hat SEO? - Definition from WhatIs.com


WhatIs.com

White hat SEO is the body of approved search engine optimization tactics designed to increase a website's position on a search engine results page (SERP). Search engine results that appear as a result of approved methods, rather than payment or trickery, are referred to as organic search results.

SEA vs. SEO: Which Online Marketing Option is Right for You? - SiteProNews

SEA vs. SEO: Which Online Marketing Option is Right for You? - SiteProNews


SiteProNews

If you are trying to increase your Web traffic and are looking for the most effective international marketing strategy, there are two different methods you

Is P.C.P the New SEO?

Is P.C.P the New SEO?


Search Engine Journal

Proper Company Promotion, or P.C.P, is now the only safe and effective way to gain web traffic and also improve rankings with SEO.

4 Content Marketing hacks to double your leads

by Chetan Saxena @ Digital Success Blog

You probably have a well-planned content marketing plan but you’re still not able to generate leads. Persuasion or a tempting offer, what is it that can make your content marketing efforts pay off? We take a dive into some practical content marketing leads that can help you grow your leads multifold.   Everywhere you read, […]

The post 4 Content Marketing hacks to double your leads appeared first on Digital Success Blog.

Jon Burgess Wins Agency Professional of the Year

by RedFusion @

Jon Burgess honored as “Agency Professional of the Year” at the Inland Empire Media Awards Gala on October 15th at the Mission Inn in Riverside.

The “Agency Professional of the Year” is given to an individual from the Inland Empire who works in advertising, marketing ...
Read More

The post Jon Burgess Wins Agency Professional of the Year appeared first on .

The Brilliance in Apple Commercials

by nobox @ nobox creatives

I am sure you have seen a number of Apple ads in your day, i never watch T.V. and i have managed to see plenty of them. Their ads, like them or not, are VERY effective and if there is anything I have learned while building our company and helping others do the same [...]

The post The Brilliance in Apple Commercials appeared first on nobox creatives.

Much Ado about Link Baiting

by @ Getinposition Search Engine Marketing Articles

There is a fairly new term being bounced around the web. This new term has a few people mystified, if they have even heard of it at all. So I thought I would introduce you to the term (if you are not already familiar with it) and provide a description of what it is so that you too can understand the often misunderstood field of link baiting.

Inbound Marketing vs. Outbound Marketing : Definitions

Inbound Marketing vs. Outbound Marketing : Definitions


Vital Design

Inbound Marketing vs. Outbound Marketing: Inbound marketing strategy is complex & holistic verse simplistic and linear. SEO is dependent on content strategy

Homepages Rarely Convert Because These 6 Elements Are Often Ignored

by Today's Industry Insider @ The Kissmetrics Marketing Blog

No, this headline isn’t clickbait. This article does contain critical homepage elements that are often overlooked. And you might be ignoring them. In fact, the examples I share here are a sure sign that many marketers still ignore critical homepage elements. And conversions are lost for these simple reasons. I’m not going to rehash what […]

Still Putting All of Your Eggs in Google's Basket?

by @ Getinposition Search Engine Marketing Articles

Google has become synonymous with searching the Internet. So much so that "googling" means to search for information online. When people try to improve their site's visibility, it's no surprise that they measure their success by their Google ranking. This perception is not unreasonable. Google is still the most popular search engine, used for about 46 percent of all searches [1], down from a high of 80 percent [2]. However, focusing all your efforts on Google means ignoring a large part of your potential audience. Yahoo is used for 22 percent of all searches, MSN for 13 [3], and both companies are positioning themselves for dominance of the search engine market. All three engines remain relevant when building a web marketing campaign.

Truth in SEO

by RedFusion @

Truth in SEO.

By Jon Burgess

I get lots of questions about search engine optimization (SEO): what to do, how to do it, what is it, does it work?

I rarely get questions about the dark side of SEO, what we call black-hat SEO. If ...
Read More

The post Truth in SEO appeared first on .

SEO and your digital marketing strategy | Pronto Marketing

SEO and your digital marketing strategy | Pronto Marketing


Pronto Marketing

Search Engine Optimization, or SEO, is an integral part of any digital marketing strategy; a focused element of an overall holistic approach to driving customers to your business via online platforms. In other words, marketing the modern way!What is SEO?SEO is primarily concerned with ensuring that your website ranks higher in search engine results, thereby driving more traffic to your site and potentially more business.

SEO and Dynamic Websites - how do they fit together?

by @ Getinposition Search Engine Marketing Articles

We often receive many questions about dynamic websites. Some site owners want to know how to prepare their dynamic website for search engines. In this article we answer this question. Because, lets face it, sometimes the technology behind websites can be daunting. It can be difficult at best to understand how your site works. That's why we wrote this article – to help you understand at least one small part of your site, and how it can (and does) impact your site's overall search engine marketing performance.

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

How to Run an Online Store that Puts SEO First

by Alex Chris @ Digital Marketing Tips

There’s never been a better time in history to put together an ecommerce business. With a growing audience of eager online shoppers and a variety of useful tools at your fingertips, it’s increasingly easy, affordable and effective, if you go about it in the right way. The online marketplace is already saturated with ecommerce entrepreneurs […]

Brand Advertising: Are You Wasting Your Budget?

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

Read this post at: Brand Advertising: Are You Wasting Your Budget?

5 amazing SEO tips that eCommerce websites have been ignoring

by Chetan Saxena @ Digital Success Blog

eCommerce website owners are always hungry for more online business. They seek dominance on search engines and SEO has proved to a great tool for smarter B2B businesses. It is critical as a solid approach to help your website gain more customers and fulfill your business purpose within less budget. As a business owner, you […]

The post 5 amazing SEO tips that eCommerce websites have been ignoring appeared first on Digital Success Blog.

Search Advertising vs Display Advertising: What’s the Difference?

Search Advertising vs Display Advertising: What’s the Difference?


ReachLocal Blog

What are the differences between search advertising and display advertising? Learn how these digital advertising tactics work together for better results.

3 Sales Tools to Help Your Marketing Efforts

by Dan Steiner @ SEO Chat

Sales process is what makes your business success or failure. It’s what makes your company profitable. Therefore picking a good tool is crucial Here are three tools that will boost your sales and help your marketing efforts: Pipedrive How do you close a deal? With proper engagement! At least that is the theory behind this […]

The post 3 Sales Tools to Help Your Marketing Efforts appeared first on SEO Chat.

Measuring Display Campaign Success

Measuring Display Campaign Success

by David McBee @ David McBee, Internet Marketing Speaker, Trainer and Consultant

Nothing makes me happier than when someone smarter than me backs up a lessons I’ve been preaching with intelligent facts and an amazing infographic. So, I simply had to share this infographic by The Boston Consulting Group. But first, here’s a peek at my video where I teach advertisers that the best way to measure […]

What is Off-Site SEO?

by MattCallen @ SeeYouSEO Search Engine Optimization

Tying it all Together

It is important, when considering how to optimize your website for search engine ranking, to recognize the difference between on-site SEO, vs. off-site SEO.  In the last blog we talked about what we do on the website itself to improve your search engine rankings, or On-Site SEO. As a Northern Virginia SEO company, SeeYouSEO works with local businesses to improve their Google, Bing, and Yahoo rankings and help them get more clients and customers. This week we are focusing on Off-Site or Off-Page SEO.

 

There is a common misconception that SEO is only about optimizing your website. In reality the majority of SEO work relies on Off-Site SEO.  Once your website is fully optimized with the proper keywords, alt tags, and headings, you can direct your attention to building your presence online on a wider plane. Using other ... Read More »

The post What is Off-Site SEO? appeared first on SeeYouSEO Search Engine Optimization.

Learning from TheWirecutter and TheSweetHome

by Snap Agency @ Snap Agency

Learning from others is always better than learning from your mistakes. That’s why business schools exist and why case studies are so popular. Two of the best examples of how...

Difference between SEO and SEA

Difference between SEO and SEA


Queromedia

SEO vs SEA What's the difference between SEO and SEA? An internet user who performs a search in Google typically receives two types of results: organic or

SEO SES SEM Information and FAQ's Internet Marketing | SEO Pro

SEO SES SEM Information and FAQ's Internet Marketing | SEO Pro


SEO Pro

What do those online marketing acronyms mean? SEO SEM SES. Learn what you need to know and learn the lingo about internet marketing. Accurate SEO information.

SEO 101 for Online Business Owners

by @ Getinposition Search Engine Marketing Articles

By now, most web site owners appreciate that optimizing for search engine visibility can have a real impact on both their site traffic and online profits. Still today, a large percentage of websites are found through search engines. Web Designers and SEO Marketers may have different opinions on how to best design and promote websites. One thing about SEO that is sure, it's not the quick and easy solution it once was a few years ago. Nonetheless, by understanding the evolution from "old to new" SEO rules, you can position your site for the search engine visibility you're seeking.

Choices in How to SEO a Multilingual Site

by GrowMap @ SEO Chat

While growing businesses by expanding to additional countries or languages is a great way to increase your income, it is more complicated than you may realize – especially when it comes to SEO. This site for a southern California criminal defense attorney has content written in English using Google Translate to create pages translated into […]

The post Choices in How to SEO a Multilingual Site appeared first on SEO Chat.

What is On-Site SEO?

by MattCallen @ SeeYouSEO Search Engine Optimization

Enhance Your Website’s SEO with these Tips

It is important, when considering how to optimize your website for search engine ranking, to recognize the difference between on-site SEO, vs. off-site SEO. This blog is going into some detail about what we do on the website itself. As a Northern Virginia SEO company, SeeYouSEO works with local businesses to improve their Google, Bing, and Yahoo rankings and help them get more clients and customers.

On-site SEO

On-site SEO is the foundation of any successful SEO campaign.  Listed below, are some basic guidelines for on-site SEO.  At SeeYouSEO, we go above and beyond these basic guidelines, when optimizing your website, including some very sophisticated strategies that we will be covering in later blog posts.

Page Content

The content on each page should exceed 300 characters. Your target keywords should be included in the content multiple times in ... Read More »

The post What is On-Site SEO? appeared first on SeeYouSEO Search Engine Optimization.

Organic vs. Non-organic Search Engine Optimization (SEO) - nobox creatives

Organic vs. Non-organic Search Engine Optimization (SEO) - nobox creatives


nobox creatives

When people hear organic/non-organic, they’d most likely envision the produce section at their local supermarket. Society has become not only aware but educated on the differences between the two and how it affects their personal lives. Although the familiarity with these options has grown significantly, many business owners are completely in the dark when it

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)


Hobo

Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.

Content Marketing is Changing SEO: 3 Tips to Boost Your Traffic

by Pratik Dholakiya @ SEO Chat

Content marketing is the future of marketing and there is no doubt about it. By leveraging content you can sell (your products and services) without actually selling. Write a killer blog post or tweet and you can create a huge amount of awareness among your targeted audience. Content marketing has become an integral part of […]

The post Content Marketing is Changing SEO: 3 Tips to Boost Your Traffic appeared first on SEO Chat.

Digital Marketing Weekly Roundup – March 6, 2017

by Sean ORourke @ Marketing Terms

It's an action packed roundup this week. Updated early-bird discounts for conferences, seriously useful browser extensions, two deals I bought the moment I saw them, and unusually good podcast episodes. Enjoy! Conferences It's the beginning of the month, so [...]

The post Digital Marketing Weekly Roundup – March 6, 2017 appeared first on Marketing Terms.

SEO Fallacies That Must Die: 2017 Edition

by Ian Lurie @ The Portent Blog: Internet Marketing with a Twist of Lemon

SEO folks are trend victims. Someone presents a new acronym, an idea, or a tool and we all pile on. Then we chase those nibbles of knowledge, good and bad alike, without thinking. And we land in deep pits lined with sharp, nasty sticks. These ideas must go: 1: TFIDF Score Predicts Rankings A higher… Read More

The post SEO Fallacies That Must Die: 2017 Edition appeared first on Portent.

Online Directories and SEO

by MattCallen @ SeeYouSEO Search Engine Optimization

From Phone Book to Internet

You may have heard the term “online directory” in terms of boosting your company’s website SEO, but you may not be clear on what that means and how to work with these directories. As a local SEO company, located in Northern Virginia, See You SEO works closely with our clients to get their businesses listed and seen in online directories. There are many benefits to leveraging the power of internet and digital marketing, and online directories are a great way to present your business. In this blog we are talking about what online directories are, how they work, and why they are so important for your Search Engine Optimization.

The idea of an online directory is actually simple.  Remember the Yellow Pages book that came out every year? Businesses paid to be listed in the book, some ... Read More »

The post Online Directories and SEO appeared first on SeeYouSEO Search Engine Optimization.

Hire the Right Digital Marketing Agency for Your Small Business

by emergentdig @ Emergent Digital

The Art of Finding A Digital Agency to Help You Thrive Online Small business owners are faced with a critically important and monumental task when trying to choose a digital marketing agency that’s just right for their organizational goals. There are hundreds of digital advertising agencies in California alone, which would be overwhelming enough without the additional fact that continually ...

Read More

The post Hire the Right Digital Marketing Agency for Your Small Business appeared first on Emergent Digital.

Choosing The Right Online Marketing KPI

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

Choosing the right marketing KPI is arguably the most important factor in any successful marketing channel. Here's a look beyond PPC, CPM and CPA.

Read this post at: Choosing The Right Online Marketing KPI

Big Changes For Google AdWords Users!

by admin @ Big Chief Creative Media

The top-ranking search engine unveiled updates to its ad layout last month, most notably, completely removing all right-side ads. What Changes Will You Notice? Now users see four ads on the top of Google AdWords. Also, three text ads show at the bottom of the search engine results page (SERP), and the number of text ads decreased [...]

Natural and Paid Search Engine Marketing (SEM) Options for Your Website: SEO and PPC

by RedFusion @

Search Engine Marketing

Search Engine Marketing (SEM) refers to online marketing techniques brands use to create a strong web presence on search engines results, get in front of the target audience and increase website traffic. Website traffic can come from two kinds of search engine results ...
Read More

The post Natural and Paid Search Engine Marketing (SEM) Options for Your Website: SEO and PPC appeared first on .

The Differences Between A Leader & A Boss

by Rank Executives @ Rank Executives

If you were to look up the definitions for leader and boss, they are very similar. However, a leader is someone who leads and works with their employees for a...

The post The Differences Between A Leader & A Boss appeared first on Rank Executives.

List of Countries: a Keyword List with all the Countries in the World

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

A comprehensive keyword list of all countries of the world, for use in AdWords and Bing.

Read this post at: List of Countries: a Keyword List with all the Countries in the World

Sneaky SEO Mistakes Can Be a Disaster for Your Business

by Ken Thomas @ Net Gain Marketing

Sneaky SEO Mistakes Can Be a Disaster for Your Business

Even huge businesses make suicidal SEO mistakes Google gets angry when people try to manipulate its search results.  Sneaky SEO mistakes made US retail giant JC Penney disappear from Google pages on most of their keywords… You’d guess that a retail leader like JC Penney has top-notch SEO to promote their website.  In Google’s search […]

Net Gain Marketing

How to Approach Link Building and Boost your SEO

by Alex Chris @ Digital Marketing Tips

Off page SEO or Link building is still one of the most important elements of an SEO campaign. What I will explain below is how to approach link building for a new website and why this is different from building links to an already established web property. In addition, I will give you some tips […]

Google Universal Search & Personalization - The Future of Search?

by @ Getinposition Search Engine Marketing Articles

Recently, Google made some big announcements that will affect every Google user on the planet eventually, and placed Google firmly in the lead in terms of search. One has to do with search "personalization" while the other is referred to as "Universal Search". Both will have interesting implications in the world of search but will also lead to a bunch of questions. For example, in terms of personalization, why didn't Yahoo, MSN or AOL do this first? They all have large user bases and, in fact have had larger user bases than Google up until a few years ago yet they failed to act for whatever reason. Aside from that though there are many Google related questions as well.

3 Reasons Your AdWords Traffic Is Not Qualified

by Today's Industry Insider @ The Kissmetrics Marketing Blog

AdWords is one of the most predictable paid media channels. By using it, you’re focusing on people who show their intent in advertising platforms. Search traffic is growing by a lot. In 2014, marketers spent $23.44 billion in the search channel. That same figure for this year is already $32.32 billion, and it’s expected to […]

What Is Blog Marketing? - AccuraCast

What Is Blog Marketing? - AccuraCast


AccuraCast

Introduction to marketing via web logs (blogs). Creating buzz, building brand recognition and driving traffic through blogs. Learn the way to harness the power of Web 2.0.

Preventing Bad Mobile Display Ad Experiences with 5 AdWords Settings

by David Haefele @ Vertical Rail

Last week we activated a Google display campaign for a client, and within a few days our client received an email from a user who had gotten annoyed with the ads. The user complained that the ads interrupted the solitaire game on his phone. The user then said that if …read more »

The post Preventing Bad Mobile Display Ad Experiences with 5 AdWords Settings appeared first on Vertical Rail.

What is search engine optimization? definition and meaning

What is search engine optimization? definition and meaning


BusinessDictionary.com

Definition of search engine optimization: Refers to the process of improving traffic to a given website by increasing the site's visibility in search engine results. Websites improve search engine optimization by improving content, making ...

Laugh Tracks and Voice Boxes

by Thomas Wells @ Bonfire Marketing

Here’s our latest roundup of digital marketing tips. Copywriting: Everyone’s a comedian: Using humor in advertising Humor is a bit of a double-edged sword and, when used improperly, can end up hoisting you on your own petard. Mixed metaphors aside, Bonfire content strategist Elizabeth Harney dives into the nitty-gritty of building the funny into [...]

The post Laugh Tracks and Voice Boxes appeared first on Bonfire Marketing.

Digital Brand Strategy: A Case Study Of A Failed Corporate Brand Strategy

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

Digital Brand Strategy: A Case Study Of A Failed Corporate Brand Strategy

Read this post at: Digital Brand Strategy: A Case Study Of A Failed Corporate Brand Strategy

What is SEO?

What is SEO?


Moz

SEO is a digital marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses technical and creative elements.

Personal Stories Create Powerful Copywriting

by Ken Thomas @ Net Gain Marketing

Personal Stories Create Powerful Copywriting

Do your ads, websites, videos or newsletters seem too dull?
Adding a personal story to your copywriting transforms it into something powerful.

Net Gain Marketing

Impressions - Search Engine Marketing Glossary

Impressions - Search Engine Marketing Glossary


SEO, SEM, Adwords & Analytics Agency

The amount of impressions is the amount of times that an advertisement has been... (click to read about Impressions in the Search Engine Marketing Glossary)

The Key To Being Seen

by SeeYouSEO @ SeeYouSEO Search Engine Optimization

There’s a trick to transforming a website into a powerful, money-making, search-engine optimized (SEO) machine for reeling in business and generating revenue. Actually, that’s not true: There are lots and lots of tricks to being seen on Google and other services, and SeeYouSEO has them all up our sleeve.

It’s nothing magical. Our first trick is to get to know our client – especially our client’s on-line presence – very well, so that we have a complete, comprehensive and well-rounded understanding of our client’s suite of services, selling points, target markets, geographical coverage, goals, unique and distinguishing factors. From that knowledge, we continually apply the latest SEO techniques and strategies to ensure the client’s website is rated and ranked favourably and highly whenever anyone searches for anything like it.

Keywords are key, as the word implies. SeeYouSEO digs deep, uncovering the full ... Read More »

The post The Key To Being Seen appeared first on SeeYouSEO Search Engine Optimization.

How to Boost your SEO with Schema Markup

by Alex Chris @ Digital Marketing Tips

Besides traditional SEO practices, there are modern ways to improve your SEO and schemas (also known as structured data, rich snippets or micro data) are among these techniques. Keep reading to find out what are schemas, why they are becoming important and how to use them in your website. What is schema markup? Structured data […]

Digital Marketing 101: What is SEO, SEM, and SMM? - Emergent Digital

Digital Marketing 101: What is SEO, SEM, and SMM? - Emergent Digital


Emergent Digital

Digital marketing involves many activities, including search engine optimization, (SEO) search engine marketing, (SEM), and social media marketing (SMM).

Targeted Display Via Geo-fencing. How It Works And How Advertisers Will Use It.

by David McBee @ David McBee, Internet Marketing Speaker, Trainer and Consultant

So you probably understand by now that display ads are targeting you based on the websites you visit, the keywords you search and the content that you read, right? We’ve all shopped for boots or sneakers, only to see them appearing in display ads a few minutes later as we surf the web. You may […]

Optimizing for Google - What Other Opportunities Exist?

by @ Getinposition Search Engine Marketing Articles

As a search engine marketer, one of the most common phrases we hear when we ask “what do you want your online campaign to look like?” is “I want to be number 1 in Google.” And sometimes this is possible. Quite easy in fact. But most times it is not a realistic goal. At least not in the traditional SEO sense. So if you are one of these sites that has hundreds (or thousands or millions) of competitors online, just what can you do to achieve top spot in Google? In this article I look at alternatives to #1 organic or sponsored rankings in Google. Some ideas you've heard of but others you may not have.

Why a PPC Campaign Might Be Your Best SEO Move

by Snap Agency @ Snap Agency

It can be easy for even the most experienced digital marketers to get caught up in a single tactic. We can lose our creativity and then become worried when that...

The Importance of Keywords

by MattCallen @ SeeYouSEO Search Engine Optimization

Keywords are Critical for SEO

This is a guest blog, written by our social media partner, Andrea Howard with Social Media Maxima, an inbound marketing and social media management company in Northern Virginia.

You have probably heard the term “keyword” used in reference to websites and blogging but you may not be clear on how or why they are so important.  Because keywords are so elemental to how people find your business when they search online, we are going to go over some basics to help you understand their value. In this blog we describe and define keywords so you will have a good understanding of how companies like See You SEO use them to help your business get found online.  Because this is such a full topic, we will focus on basics in this article, and get more complex with issues, ... Read More »

The post The Importance of Keywords appeared first on SeeYouSEO Search Engine Optimization.

Setting Your Customer Engagement Emails on Automation Using Kissmetrics

by Zach Bulygo @ The Kissmetrics Marketing Blog

Human attention spans are embarrassingly bad. I’d be lucky to get just 5% of people to read this entire post. Most probably won’t get past the intro, so I’ll get to the point: In this age of infinite distraction, brands that can keep their customers engaged with the product are bound for long-term success. Fads […]

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Not Segmenting Your Audience? Big Mistake if You’re Chasing Conversions

by Today's Industry Insider @ The Kissmetrics Marketing Blog

You’ve done your best to find your target audience, but if you’re treating each of your leads the same way, you’re basically throwing conversions out the window. Even though your audience shares an interest in your brand, they’re not all at the same stage of getting to know you. So speaking to them as if […]

Inbound Phone Calls and Tracking Call Value

by RedFusion @

Have you ever sat down to look at the value or costs of prospects calling your business? You should.

Understanding where, how and when phone leads are finding your business is now fairly easy, because you have tools at your fingertips. You just need to do some ...
Read More

The post Inbound Phone Calls and Tracking Call Value appeared first on .

How Push Notifications Can Increase User Engagement (With Examples)

by Sherice Jacob @ The Kissmetrics Marketing Blog

It’s hard to imagine going anywhere without your mobile device these days. From kids tethered to their phones, to grandmas Facetiming with their grandkids, our smartphones have become as much a part of our lives as our opposing thumbs. But just how do companies get those opposing thumbs tapping when you’re not in store, checking […]

Content-First SEO

by Augustin Kendall @ The Portent Blog: Internet Marketing with a Twist of Lemon

I’ve been finding myself saying, “You don’t rank for keywords, you rank for content,” a lot lately. Imagine this. You’re trying to turn a quaint town on the shore (East or West—pick your coast of choice) into a vacation destination. You’ve developed a brand for the location that you’re promoting in all the right travel… Read More

The post Content-First SEO appeared first on Portent.

Digital Success Going Places: Featured in Top Marketing Agencies Lists by Upcity and TopSEOs

by Camille Dawson @ Digital Success Blog

Digital Success is a multi-disciplinary Digital Marketing Agency in Dallas, Texas helping small and mid-sized business owners to maximize their Return of Investment (ROI) from their digital marketing efforts. It has been due to an incessant focus on innovation and ability to think beyond the usual that are mainly attributed to Digital Success making it […]

The post Digital Success Going Places: Featured in Top Marketing Agencies Lists by Upcity and TopSEOs appeared first on Digital Success Blog.

Facebook Ads erreichen in Deutschland 3 Millionen mehr Einwohner als es gibt

by Niklas Lewanczik @ OnlineMarketing.deOnlineMarketing.de

In der Zielgruppe der Twens gibt Facebook an, 12 Millionen User zu erreichen. Tatsächlich gibt es in diesem Alter jedoch nur knapp 9 Millionen hierzulande.

Organic vs. Non-organic Search Engine Optimization (SEO)

by nobox @ nobox creatives

When people hear organic/non-organic, they’d most likely envision the produce section at their local supermarket. Society has become not only aware but educated on the differences between the two and how it affects their personal lives. Although the familiarity with these options has grown significantly, many business owners are completely in the dark when [...]

The post Organic vs. Non-organic Search Engine Optimization (SEO) appeared first on nobox creatives.

What is Google RankBrain and why you should care?

by Alex Chris @ Digital Marketing Tips

Google ranking algorithms are no longer run exclusively by humans. A new machine learning technology called RankBrain has entered the game of search and it’s now responsible for the majority (if not all) of Google’s search results. What is RankBrain’s impact on SEO and what Digital marketers need to know about this new buzz word? […]

What is Search Engine Optimization?

by admin @ Big Chief Creative Media

Alex Ribble throws down on the basics of SEO for business… Q: So,what is SEO, and why should businesses engage in SEO for their brand? A: We get this question daily from clients. I’m sure many of you have heard of the term before but aren’t sure exactly what it means, so let me break [...]

Digital Marketing Tips With Alex Ribble

by admin @ Big Chief Creative Media » SEO

After spending 6+ years on the agency side in Los Angeles, I started to see a couple of patterns emerge with respect to digital marketing and online business growth: Websites needed a real plan for growth and a solid + consistent means of driving traffic. A website should never be ‘finished’ per say, but continually fresh & [...]

Local SEO: Lokale Wettbewerbsanalyse in drei Schritten

by Andreas Wieland @ OnlineMarketing.deOnlineMarketing.de

Dein lokales Geschäft ist im Local Pack unsichtbar, dein Konkurrent dagegen hervorragend gelistet? Dann brauchst du eine lokale Wettbewerbsanalyse, die den Ursachen auf den Grund geht.

How to SEO your WordPress Posts and Pages

by Alex Chris @ Digital Marketing Tips

WordPress is a great SEO friendly platform but for better search engine visibility you need to optimize each and every post or page you publish online. In this post, you will learn what is the difference between a WordPress post and page when it comes to SEO and how to optimize both using industry best […]

What Is SEM? Does SEM Include SEO?

What Is SEM? Does SEM Include SEO?


Bruce Clay, Inc. Blog

Google and digital marketing leaders define SEM as exclusively paid search. The history of the term's 2001 coining and evolving use tells a richer story.

Marketing vs. Advertising: What’s The Difference?

by Katie Cruz @ Vertical Rail

Only too often, marketers and advertisers are used interchangeably. While the two career paths may share some similarities, they are not the same. So, what exactly is the difference? A well-known example of an advertiser is Don Draper of TV’s Mad Men, the dapper creative director of Sterling Cooper. Don …read more »

The post Marketing vs. Advertising: What’s The Difference? appeared first on Vertical Rail.

Is SEO Baked Into Your Website?

by @ Getinposition Search Engine Marketing Articles

Search engine optimization or SEO, is becoming a more common and (hopefully) more commonly understood phrase. For more about what SEO is, see our article on SEO, SEP, or SEM Specialists - Who am I talking to? What is not so commonly understood is, when SEO gets factored into the building of a new web site or the revamp of your old one.

What is Programmatic Advertising? Definition, Strategy & Tips

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

Read this post at: What is Programmatic Advertising? Definition, Strategy & Tips

Choose your weapon: SEO or social media?

Choose your weapon: SEO or social media?


the Guardian

Digital marketing is critical to the success of most businesses, but what is the best way to spend limited resources? And why is Google+ worth exploring?

The Dental SEO Expert Advice Dentists Need

by GrowMap @ SEO Chat

When people search for a product on their mobile phones, 18% of those searches result in a sale somewhere on that very day. Fifty percent of people who use their smartphones for a local search will visit a store that day. The same is true of 34% of users who search locally on their tablets […]

The post The Dental SEO Expert Advice Dentists Need appeared first on SEO Chat.

About Google Glass

by MattCallen @ SeeYouSEO Search Engine Optimization

This blog describes Google Glass.  See our other blog about “Google Glass Impact on SEO and Social Media.”

For those of you who believe Google is taking over the world, this is one more indication that you are right. Google Glass is a revolutionary invention (of eyeglasses) that takes the ease and convenience of computer usage to whole new level…on your face. The small screen sits on the side of a bar coming out from an earpiece, so it does not obstruct your view. They can be worn while doing other things and the screen is activated on voice command, similar to the voice command technology on smart phones. The application of this technology would be similar to how people are now using smart phones, to get directions, take pictures, record video, look up information on the internet, and engage in ... Read More »

The post About Google Glass appeared first on SeeYouSEO Search Engine Optimization.

What is PPC? Pay-Per-Click Advertising Explained

What is PPC? Pay-Per-Click Advertising Explained


Portent

PPC is lets you enter the search rankings without SEO - for a price. It's a powerful marketing tool, but be careful. Read this article to learn how.

How Programmatic Advertising can change your Content Marketing Strategy?

by admin @ Digital Success Blog

Experts predict that the Content Marketing Industry will stand at 32 billion by 2018. Now given that big number, there is one thing that’s absolutely clear. It’s no longer the prerogative of only big enterprises. Organizations, of all sizes, should start taking Content Marketing seriously.   One of the key reasons for the growing popularity […]

The post How Programmatic Advertising can change your Content Marketing Strategy? appeared first on Digital Success Blog.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

The Real Ad MVPs

by Thomas Wells @ Bonfire Marketing

Here’s our latest roundup of digital marketing tips. Digital advertising: Snap launches ad manager, touts auction buying Snap is entering the ad marketplace in a big way with its self-service Ad Manager, a new platform featuring auction ad buying with no minimum ad spend. Snap’s also rolling out a Certified Partners program to get [...]

The post The Real Ad MVPs appeared first on Bonfire Marketing.

About Local SEO | How Can Local SEO Services Help Your Business?

About Local SEO | How Can Local SEO Services Help Your Business?


BrightLocal

Learn all about Local SEO in this quick guide. What is local search optimization & how can it help your business gain more visibility online?

SEO Copywriting: How to Write Content For People and Optimize For Google

SEO Copywriting: How to Write Content For People and Optimize For Google


Neil Patel

If you want to build your blog audience, you’re going to have to get smarter with your content. One of the biggest challenges that bloggers and content marketers face is writing content that’s optimized for search engines, yet will also appeal to people. According to Copyblogger, SEO is the most misunderstood topic online. But, SEO …

Three Powerful Reasons Why Your Hosting Choice Must Be On Target

by Deborah Anderson @ SEO Chat

How do you decide if a web host is a good choice? Are disk storage features and bandwidth still important? Choosing a web host for your site is almost more of an art than a science. But, there is also a methodology to it all. It is a matter of you defining the process that […]

The post Three Powerful Reasons Why Your Hosting Choice Must Be On Target appeared first on SEO Chat.

The Definition of SEO

The Definition of SEO


Samuel Scott

A decade ago, "SEO" was getting a website to rank highly in Google. I would fire or never hire anyone who gives that answer today.

The Importance of an Ad-Relevant Landing Page

by David McBee @ David McBee, Internet Marketing Speaker, Trainer and Consultant

There are a million opportunities to place ads on the web these days. You’ve got your classic PPC AdWords ads, Facebook Ads, Display Ads, and Native is predicted to make a big impact in 2017. If you’re going to invest in paid advertising on the web, please don’t make the mistake of creating a poor […]

9 Ways For Local Business to Acquire Links

by terri @ SEO Chat

Link building has changed a lot over the years. After a pretty brutal crackdown by Google related to linking practices it became clear that a new, more narrow practice was needed to continue taking advantage of this very relevant part of marketing strategy. Thankfully we still have avenues that don’t violate any terms of service, […]

The post 9 Ways For Local Business to Acquire Links appeared first on SEO Chat.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

SEO, SEP, or SEM Specialists - Who am I talking to?

by @ Getinposition Search Engine Marketing Articles

In the past few years there has been a lot of confusion over these terms. Some people interchange search engine optimization (SEO) or SEP (search engine positioning) with search engine marketing (SEM). Others feel each term describes a definite specialty. Martha Lee and Rob Sullivan discuss how they each define and implement SEO/SEM and what it means to be an expert in this arena.

Digital Marketing Weekly Roundup – March 20, 2017

by Sean ORourke @ Marketing Terms

MarketingTerms.com Getting ready for a slew of new posts, but first Getting Ready for Napa Summit 🍷 Also, no roundups the next few weeks while travelling and re-thinking the format. Conferences For those attending or considering Napa [...]

The post Digital Marketing Weekly Roundup – March 20, 2017 appeared first on Marketing Terms.

Digital Marketing Weekly Roundup – March 13, 2017

by Sean ORourke @ Marketing Terms

Light roundup this week, getting ready for Napa Summit. Conferences After listing hundreds of digital marketing conferences but ignoring all of the virtual ones, I'm finally ready to explore the online-only side. Suggestions? Hit up the contact form or [...]

The post Digital Marketing Weekly Roundup – March 13, 2017 appeared first on Marketing Terms.

Getting Ready for Napa Summit 2017

by Sean ORourke @ Marketing Terms

When you find yourself researching something enough, it often makes sense to blog it. Such is the case with Napa Summit, an SEO/SEM conference on March 30-31 in Napa Valley, CA. After seeing the list of [...]

The post Getting Ready for Napa Summit 2017 appeared first on Marketing Terms.

How To Squash The HiPPO

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

HiPPO stands for Highest Paid Persons Opinion, referring to the biased and influential opinion of high-ranking people. Learn how to deal with it.

Read this post at: How To Squash The HiPPO

3 Actionable Small Business Social Media Tips

by emergentdig @ Emergent Digital

Simple Ways You can Optimize Your Social Media Presence Today Small business social media strategies are often based on lean tactics that can be easily implemented. As you move from market research to startup and full-blown small business, your advertising must be cost-efficient. You’re probably still looking for investors. You likely need as much capital available for expansion. A small ...

Read More

The post 3 Actionable Small Business Social Media Tips appeared first on Emergent Digital.

Marketing Management Tips: How To Optimize Your Marketing Strategy

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

Use these marketing management tips to fine-tune your marketing department and increase leads, sales, revenue, and profit.

Read this post at: Marketing Management Tips: How To Optimize Your Marketing Strategy

Business Heading in a New Direction – Stack Plastics

by admin @ Internet Marketing Blog

Problem: Stack Plastics, a Bay Area Injection Molding Company, was heading in a new direction—spearheaded by the launch of a brand new website. They contacted Ecreativeworks to ensure best practices SEO were implemented to create a new emphasis on targeting organic customers. Solution: From implementation to launch, and through ongoing optimization, Ecreativeworks ensured the framework […]

3 tips to make your inbound marketing efforts to attract many leads

by Chetan Saxena @ Digital Success Blog

  Every month or quarter you have that dreaded ‘Status Meeting’, where the boss asks you,” Where are my leads?” and you fumble out some stats. You have been investing heavily in inbound marketing and it is not yielding the results that you are anticipating. Let’s face it. Consumers have becomes smarter and more aware. […]

The post 3 tips to make your inbound marketing efforts to attract many leads appeared first on Digital Success Blog.

How to Measure Share of Voice: SEO, PPC and Social Media

How to Measure Share of Voice: SEO, PPC and Social Media


Brandwatch

Share of voice can be measured for SEO, PPC and social media. This article explains how to calculate them all, and the advantages of each approach.

Facebook Tests Ads Within Messenger App Home Screen

by Katie Cruz @ Vertical Rail

Ad load has become a hot topic with regards to Facebook. News feeds on the flagship platform are running out of ad space. Now, the advertisements are spreading to Instagram feeds, Audience Network, and Facebook Messenger – a mobile messaging application. There have been previous experiments with Messenger ads. The …read more »

The post Facebook Tests Ads Within Messenger App Home Screen appeared first on Vertical Rail.

How NOT to Manage Your Content

by @ Getinposition Search Engine Marketing Articles

When you are in the search marketing industry you often hear the phrase "content is king." This basically means that it is content (web pages, pdf's, word processing documents, spreadsheets etc.) which form the basis of the world wide web. It is these documents which search engines retrieve, index and rank, and it is these documents which people search for on a daily basis. I recently read a story where a well known website was going to remove literally thousands of pages from their website because there were few visitors to the pages. Now, this may seem like a sound reason to remove old pages. But in terms of search, this can be an incredible loss to your website that can ultimately affect your bottom line.

Why Facebook Marketing Matters

by seo_admin @ SEO Chat

Focusing on a single traffic source is never wise. The good news, there are more ways to build leads, aprt from Google! Have you been reluctant to learn how to market your business on Facebook? Whether you’re an SEO who thinks search engine optimization and AdWords will carry the day, or a website owner who […]

The post Why Facebook Marketing Matters appeared first on SEO Chat.

What is Organic Search Engine Optimization (Organic SEO)? - Definition from Techopedia

What is Organic Search Engine Optimization (Organic SEO)? - Definition from Techopedia


Techopedia.com

Organic Search Engine Optimization Organic SEO Definition - Organic search engine optimiza

5 Secrets to Selecting Highly-Effective SEO Keywords

5 Secrets to Selecting Highly-Effective SEO Keywords


Inc.com

How many keywords should you assign to each page on your website--and how should you pick them? An Inc. 500 CEO offers his advice on SEO.

What is a Keyword Analysis (& why do I need one)?

by Olaf Pijl @ SEO, SEM, Adwords & Analytics Agency

The following search engine marketing blog posts came from: SEO, SEM, Adwords & Analytics Agency

A keyword analysis a SWOT-analysis for SEO and PPC professionals. It provides insight into the volume, competition and expected results of keywords.

Read this post at: What is a Keyword Analysis (& why do I need one)?

White Hat SEO Used Exclusively by this Virginia SEO Company

by MattCallen @ SeeYouSEO Search Engine Optimization

White Hat vs. Black Hat SEO

At SeeYouSEO, a Northern Virginia internet marketing company, we only use White Hat SEO. What does that mean to our clients and prospects? How do you know if your SEO company is using the right kind of SEO strategy for your business? In this blog we will talk about the difference between these two types of SEO strategies and why we are so adamant about our choice.  In an area where business practices are taken seriously, we stand by our decision to help business owners boost their online presence in an ethical manner.  We are talking about Black Hat SEO first, since those techniques set a negative standard and help us define how to organize our work in ethical contrast.

Black Hat SEO refers to strategies that SEO companies employ to aggressively target search engines as ... Read More »

The post White Hat SEO Used Exclusively by this Virginia SEO Company appeared first on SeeYouSEO Search Engine Optimization.

Stamp Your PPC Ad Copy – Improve CTR the Old-Fashioned Way

by Kerri McCarthy @ The Portent Blog: Internet Marketing with a Twist of Lemon

Does your brand have any registered, copyrighted or trademarked terms? If so, you should absolutely include the symbol in your text ads for improved performance. Yes! These little guys: ® © ™ This is not a new tactic in PPC ads by any means, but so many businesses aren’t taking advantage of it. The expected… Read More

The post Stamp Your PPC Ad Copy – Improve CTR the Old-Fashioned Way appeared first on Portent.

Over ONE HUNDRED Awesome Mobile Stats

by David McBee @ David McBee, Internet Marketing Speaker, Trainer and Consultant

“This is the year of mobile.” I’ve been hearing that quote since 2012. I may have even uttered it a few times myself. But it really came to pass this last year. In 2016 mobile devices overtook desktop in internet usage worldwide. That means that your website needs to be mobile responsive, you need a […]

Search Engine Optimization (SEO) — Definition — TrackMaven

Search Engine Optimization (SEO) — Definition — TrackMaven


TrackMaven | Marketing Analytics Software

Search engine optimization (SEO) is the process in which a marketer tries to gain visibility about their brand on a search engine's results page.

How to Optimize the SEO of Your Landing Pages to Rank in Google’s Top 10

by GrowMap @ SEO Chat

For the ideal customers, the landing page creates that first impression. It initiates their interactions with your business. Of course, there are several ways visitors can arrive at your landing pages. These include social media, display advertising, product launch direct referrals, and, more importantly, search engines (primarily Google). If you want visitors to take the […]

The post How to Optimize the SEO of Your Landing Pages to Rank in Google’s Top 10 appeared first on SEO Chat.

Big Changes For Google AdWords Users!

by admin @ Big Chief Creative Media » SEO

The top-ranking search engine unveiled updates to its ad layout last month, most notably, completely removing all right-side ads. What Changes Will You Notice? Now users see four ads on the top of Google AdWords. Also, three text ads show at the bottom of the search engine results page (SERP), and the number of text ads decreased [...]

Why You Should Ignore Yahoo and Bing Even Though They Matter

by Snap Agency @ Snap Agency

When most SEOs do keyword research, the large majority will only ever look at Google. This might seem silly to you because a surprisingly large amount of people still use...

Crashing your SEO is More Common than Winning at SEO

by RedFusion @

By Jon Burgess – 8/27/15

I have been involved in Search Engine Optimization (SEO), in some form or other, for 15+ years. I know there are some real experts out there, but I have never personally met one. I have met or run into ...
Read More

The post Crashing your SEO is More Common than Winning at SEO appeared first on .

Is Your Website Being Found?

by MattCallen @ SeeYouSEO Search Engine Optimization

How to Keep Your Website Ranking in the Search Engines

What happens when you dedicate precious resources to maintaining your website’s position on Google, Yahoo, or Bing, only to have it slip from the first page to the second? How can you stay on top of your positioning so that you don’t fall into digital obscurity? There are some things you can do to make sure you stay on top and are easily found when someone does a search for the products and services you offer.

Here are some suggestions for keeping your position in the digital marketing game:

Update your content. If you haven’t looked at your “About” page or your “Services”, spend some time updating your pages so everything is relevant and timely. Make sure your page heading, sub headings and body text are consistent. Search engine crawlers are searching for ... Read More »

The post Is Your Website Being Found? appeared first on SeeYouSEO Search Engine Optimization.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

How to Optimize your Images and Videos for SEO

by Alex Chris @ Digital Marketing Tips

When we discuss about SEO copywriting and content optimization, we don’t only care about the text elements of a page but we also need to consider the use and optimization of other visual elements such as images and videos. Images are important for SEO. In a recent study that analyzed in detail 1 million Google […]

Tubular Insights - Tubular Labs' Video Marketing Guide

Tubular Insights - Tubular Labs' Video Marketing Guide


Tubular Insights

Tubular Insights offers video marketing tips, research, and advice for digital marketers & video professionals. fka ReelSEO!

AdWords Ad Rotation: How To Restore Even Ad Rotation (Workaround)

by Ken Thomas @ Net Gain Marketing

AdWords Ad Rotation: How To Restore Even Ad Rotation (Workaround)

Google surprised AdWords users in May this year with their announcement that ad rotation would automatically stop and favour only the ad with highest CTR, after the ads were active for 30 days.
This sounds reasonable to some people, but for people testing ads carefully based on conversion rate and cost per conversion, the change was a 3-alarm fire.
Google's ad rotation settings will switch from 'rotate' to favor the ad with highest CTR, unless you take action. If you don't want to opt out, and you want to restore even rotation on your ads after the 90 day period, it is not a huge problem.
The method below is tweaked and tested and works just fine...

Net Gain Marketing

Reverse Engineering the Yelp Review Filter Algorithm

by Kevin Callen @ SeeYouSEO Search Engine Optimization

Yelp Review Filter Has Significantly Damaged (and Helped?) Local Businesses

We have heard from a very large number of disgruntled local companies that have been negatively impacted by the Yelp review filter.  The typical story is:

    We got a bad review on Yelp.
    We asked our clients to post (hopefully, positive) reviews on Yelp.
    The good reviews get filtered and are not displayed.
    Web searchers only see the bad review(s).
    We are losing business.

In an open forum like Yelp or Google+, there is no validation of legitimacy.   Would the bad reviews pass arbitration?  How many reviews are actually legitimate?  Who knows?  It really does not matter.  Open review forums are here to stay.  These forums do hurt legitimate businesses when targeted by false, fake or exaggerated reviews with a negative agenda.  At the same token, the Yelp review filter has ... Read More »

The post Reverse Engineering the Yelp Review Filter Algorithm appeared first on SeeYouSEO Search Engine Optimization.

How to use Google Analytics to Boost Your SEO

by Alex Chris @ Digital Marketing Tips

One of the most useful tools you can use to boost your SEO is Google Analytics. Analytics can give you a lot of data related to the performance of your website. Among other things, you can use it to discover areas that need to be improved, areas that are working better than others and areas […]

SEO vs. SEM: A Common Misconception | Deluxe Blog

SEO vs. SEM: A Common Misconception | Deluxe Blog


The Deluxe Blog

Improve your online marketing efforts by understanding the true differences between Search Engine Optimization and Search Engine Marketing.

Search Engine Optimisation 101: Onsite SEO

by edward @ The Web Marketeers

Search Engine Optimisation is one of the key ways to drive new potential customers to your website, after all if you aren’t at the top of […]

The post Search Engine Optimisation 101: Onsite SEO appeared first on The Web Marketeers.

New AdWords text ad format: How to get a 60-character headline

by Ken Thomas @ Net Gain Marketing

New AdWords text ad format: How to get a 60-character headline

Google is experimenting with new text ad formats. This means you have more options when testing and improving your PPC text ads. One change to the AdWords text ad format: 60-character headlines (instead of the old 25-character limit). The new headlines are a combination – your normal 25-character headline, with Description Line 1 added onto […]

Net Gain Marketing

8 SEO Do’s and Don’ts for Business Owners

by Snap Agency @ Snap Agency

As a business owner, you have a business to run. So you’ve probably hired an SEO agency to develop your website and online presence. That’ll almost always give you the...

How Facebook Marketing Can Help Grow Your Business

by nobox @ nobox creatives

  You may already know that advertising is not just about getting your ad in front of as many people as possible. Successful advertising consists of getting your business and your message in front of people who are ready to buy your products or services. However, the major issue with most forms of advertising [...]

The post How Facebook Marketing Can Help Grow Your Business appeared first on nobox creatives.

10 Best Keyword Research and Suggestion Tools for SEO Specialists

by Irina Weber @ SEO Chat

While creating a high-quality content with real people in mind is essential, it will be foolish to ignore keyword research and SEO. Doing keyword research is like a seasoned fish monger casting his net at the right time and at the right place. If you are not using the right keywords: short-tail or long-tail, you […]

The post 10 Best Keyword Research and Suggestion Tools for SEO Specialists appeared first on SEO Chat.

SEO 101 – Mobilizing the Public 2017

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

Slide Deck and Resources Slides from my presentation at Feeding America’s Mobilizing the Public Conference plus helpful tools, additional resources and free ebooks! SEO 101: Finding Yourself – Mobilizing the Public 2017 from Portent Tools Portent SEO Page Review Plugin A helpful tool for reviewing title tags, meta descriptions and other on page HTML elements.… Read More

The post SEO 101 – Mobilizing the Public 2017 appeared first on Portent.

What is Search Engine Optimization? - Definition & Information

What is Search Engine Optimization? - Definition & Information


Marketing Terms

Definition The process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search. Information There is much confusion about [...]

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

Timing is Everything: Best Times for Posting Content on Social Media

by Rank Executives @ Rank Executives

After being on hiatus for several months, we are back to our regular updates on SEO and Internet Marketing tips and advice. Given the circumstances, it seems like the best...

The post Timing is Everything: Best Times for Posting Content on Social Media appeared first on Rank Executives.

Digital Marketing Weekly Roundup – February 27, 2017

by Sean ORourke @ Marketing Terms

It's finally here! Digital Marketing Tools - The Ultimate Reference If you like the conference calendar, you'll love this. The goal here is to find the ideal blend of completeness and usability. Currently, this means [...]

The post Digital Marketing Weekly Roundup – February 27, 2017 appeared first on Marketing Terms.

Why Your Ads Should Look 100 Years Old

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Think ‘lead magnet’ ads are new-age? Think again. Free opt-in ad campaigns like that have been around for almost a century. Everyone’s looking for the hot new thing. A watch that counts your steps, takes notes, answers your calls, and oh yeah, also tells time. An iPhone that has a new update every time you […]

5 tips to transform into a digital business

by Chetan Saxena @ Digital Success Blog

  Every entrepreneur will have a different understanding of the term digital business. Since the trends in the digital world are so damn disruptive, there is no one way to define it. So as a result, in this dynamic digital era, many organizations are confused if they are truly digital and what does it take […]

The post 5 tips to transform into a digital business appeared first on Digital Success Blog.

Keep Your Website Search Engine Ranking

by MattCallen @ SeeYouSEO Search Engine Optimization

How to Keep Your Website Up in the Search Engine Ranking

What happens when you dedicate precious resources to maintaining your website’s position on Google, Yahoo, or Bing, only to have it slip from the first page to the second? How can you stay on top of your website search engine ranking, so that you don’t fall into digital obscurity? There are some things you can do to make sure you stay on top and are easily found when someone does a search for the products and services you offer.

Here are some suggestions for keeping your position in the digital marketing game:

Update your content. If you haven’t looked at your “About” page or your “Services”, spend some time updating your pages so everything is relevant and timely. Make sure your page heading, sub headings and body text are consistent. Search engine ... Read More »

The post Keep Your Website Search Engine Ranking appeared first on SeeYouSEO Search Engine Optimization.

Organically Grown Traffic

by admin @ Big Chief Creative Media » SEO

So you’ve probably heard the about “SEO” before, but what the heck is it? What can it do for you and your business? What does it all mean, man? “SEO” is an acronym for “Search Engine Optimization.” Just as the name indicates, SEO is the practice of improving the visibility of an entire website or page of [...]

SEO Vs. SEM Vs. SMO Vs. SMM - Bonfire Marketing

SEO Vs. SEM Vs. SMO Vs. SMM - Bonfire Marketing


Bonfire Marketing

2   Learn the latest vocab → The ABCs of Digital Marketing   Acronyms. The technology community loves them because they shorten long descriptive names. The problem is many business owners have little understanding of these acronyms. While there are “official” definitions (SEO, SEM, SMO, SMM), the lines are getting blurred between which technique falls under …

Improve Your SEO Game: Google Webmaster Tools Makes Good SEO Easier

by Ken Thomas @ Net Gain Marketing

Improve Your SEO Game: Google Webmaster Tools Makes Good SEO Easier

Here’s an excellent, practical presentation about using Google Webmaster Tools to focus on core keywords and objectives to get more profit from your website. Important basic SEO tips here include using meta descriptions to control how your pages appear in Google’s organic listings, plus… ensuring each page has a unique title and description, checking internal […]

Net Gain Marketing

The secret ingredients for a perfect Google AdWords campaign recipe to generate high quality leads

by Chetan Saxena @ Digital Success Blog

You think you have the best recipe to drive traffic with Google AdWords? Think again. You obviously have the simple answers for a Google AdWords campaign to fail. The keyword research wasn’t thorough, you didn’t think of making your campaign mobile friendly or you directed the visitors to the wrong pages. As a result, you […]

The post The secret ingredients for a perfect Google AdWords campaign recipe to generate high quality leads appeared first on Digital Success Blog.

What Is The Difference Between SEO and PPC?

What Is The Difference Between SEO and PPC?


reliablesoft.net

The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click). This is also the reason why you may sometimes see the terms organic search engine listings and paid search engine listings (or Paid Search Advertising – PSA). Both SEO and PPC are part of Search Engine Marketing (SEM) which is one of the tools you can use as part of your overall Internet Marketing campaign. I will try

Search Engine Advertising

Search Engine Advertising


Ryte.com

Search engine advertising (SEA) is a branch of online marketing and, together with SEO, a discipline of search engine marketing.

7 Biggest PPC Nightmares Sinking Your ROI

by Today's Industry Insider @ The Kissmetrics Marketing Blog

PPC advertising should be straightforward. You buy an ad. Your ad appears on Google. That ad gets clicked. You spend a little dough per click, and voila – you’re a marketing genius. Traffic is booming and you’re appearing in all the right places. Except that’s not always how it works. And for some strange reason, […]

SEO, SEM, PPC, OMG! A Glossary of Online Marketing Terms

SEO, SEM, PPC, OMG! A Glossary of Online Marketing Terms


Snap Agency

SEO, SEM and PPC. In the world of digital marketing there are far too many acronyms and terms that are not always easy to understand.

6 SEO Best Practices for Events

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

There are so many moving parts when running an event large or small that it’s easy to let online optimization be an afterthought. Sidelining SEO, however, means missing out on a lot of organic visitors and awareness. A solid organic presence makes a huge difference in attracting more attendees’ year after year. Here are five… Read More

The post 6 SEO Best Practices for Events appeared first on Portent.

What Is The Difference Between SEM, SEO & Search Engine Advertising? - Success @ Creative PR Blog

What Is The Difference Between SEM, SEO & Search Engine Advertising? - Success @ Creative PR Blog


Karwoski & Courage - Minneapolis Public Relations

People often get confused about the difference in terminology when discussing search engine marketing, search engine optimization and search engines advertising. These definition will clear things up. #SEM #SEO #Advertising

About - Contact - Privacy Policy - Terms of Service