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SEO for Plumbers

SEO for Plumbers

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

If you're a plumber, you must own your local SEO. Here's how.

Keep Your Website Search Engine Ranking

by MattCallen @ SeeYouSEO Search Engine Optimization

How to Keep Your Website Up in the Search Engine Ranking

What happens when you dedicate precious resources to maintaining your website’s position on Google, Yahoo, or Bing, only to have it slip from the first page to the second? How can you stay on top of your website search engine ranking, so that you don’t fall into digital obscurity? There are some things you can do to make sure you stay on top and are easily found when someone does a search for the products and services you offer.

Here are some suggestions for keeping your position in the digital marketing game:

Update your content. If you haven’t looked at your “About” page or your “Services”, spend some time updating your pages so everything is relevant and timely. Make sure your page heading, sub headings and body text are consistent. Search engine ... Read More »

The post Keep Your Website Search Engine Ranking appeared first on SeeYouSEO Search Engine Optimization.

Social Media Advertising FAQ

by Rachel Dankof @

10 Top Questions about Advertising on Social Media It may be surprising to learn that advertising on Facebook has been around for nearly 15 years. Since their advertising platform launch in 2004, Facebook has made a ridiculous amount of changes…

The post Social Media Advertising FAQ appeared first on .

Digital Marketing Glossary: 177 Popular Terms Defined

by John Leo Weber @ Geek Powered Studios

This digital marketing glossary is the most extensive list of marketing terminology, lingo, acronyms, and buzzwords available on the web. It is the culmination of years of studying and learning the industry, and it took over 3 months to put together...

The post Digital Marketing Glossary: 177 Popular Terms Defined appeared first on Geek Powered Studios.

How to Identify Long-Tail Keywords for Your SEO Campaign

How to Identify Long-Tail Keywords for Your SEO Campaign


AWR

How to search for, locate, and identify long-tail keywords for your optimization campaigns and content strategies.

What Do We Actually Know About Google’s Algorithm?

by eaganheath@gmail.com @ Get Found Madison

How Google Works If Google’s algorithm is proprietary, how do SEO professionals know what factors can help a business optimize for top rankings in the search results? There are a couple different ways. We can: Look at Google’s filed patents, including the initial patent that described how PageRank works. Follow Google’s own SEO recommendations from their […]

The post What Do We Actually Know About Google’s Algorithm? appeared first on Get Found Madison.

Local SEO: DIY vs Hiring an Agency vs Hiring In-house

by John Leo Weber @ Geek Powered Studios

How much you spend on local SEO can range from a few hundred dollars per month (if you go the DIY route) to tens or hundreds of thousands of dollars per month based on what services you are paying for, as well as how many physical offices or locations you have. For example, a small time car mechanic with one shop could get reasonable local SEO work for $500-$2,000/month from a reputable company, but a large corporate chain of stores like Dominos that has thousands of locations could spend hundreds of thousands of dollars on their local SEO. Since there is such a big range, let’s break it down and look at the options as well as the costs associated with each...

The post Local SEO: DIY vs Hiring an Agency vs Hiring In-house appeared first on Geek Powered Studios.

How We Do Hyperlocal SEO in the Denver Area

by skyler malley @ Firestarter Search Engine Optimization

Local SEO is among the most used SEO strategies out there – and it will only continue to grow in…

The post How We Do Hyperlocal SEO in the Denver Area appeared first on Firestarter Search Engine Optimization.

How To Use Your Website Analytics: SEO, CRO & Remarketing

by Eagan Heath @ Get Found Madison

Thanks a million to Social Media Breakfast Madison for hosting us yesterday to speak about “How Should I Be Using Analytics?” If you need a re-cap or if you missed it, you can check out the video below. If you’re looking for the slides, you can find them here. Please share this blog post with […]

The post How To Use Your Website Analytics: SEO, CRO & Remarketing appeared first on Get Found Madison.

The Ultimate List of Reasons Why You Need Denver SEO Services

by firestarterseo @ Firestarter Search Engine Optimization

You’ve heard of SEO. Maybe you’re even convinced that it will work for your business. But despite your knowledge, you’re…

The post The Ultimate List of Reasons Why You Need Denver SEO Services appeared first on Firestarter Search Engine Optimization.

A “Customer-First” Approach to SEO Keywords

by firestarterseo @ Firestarter Search Engine Optimization

We’ve been talking a lot about search engine optimization packages. Hopefully, you’re beginning to understand the major benefits of a…

The post A “Customer-First” Approach to SEO Keywords appeared first on Firestarter Search Engine Optimization.

The Phases of Search Engine Optimization for a Local Business

The Phases of Search Engine Optimization for a Local Business


Get Found Madison

We lay out what it takes to rank higher on Google and Bing. First we break it down into the required elements and discuss phases of a local SEO campaign.

Black Hat vs. White Hat Search Engine Optimization

Black Hat vs. White Hat Search Engine Optimization


Online Marketing Blog - TopRank®

People love controversy, and that was clearly in evidence at this SES session covering the most controversial of SEO debates, White Hat versus Black Hat. M

Why Your Ads Should Look 100 Years Old

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Think ‘lead magnet’ ads are new-age? Think again. Free opt-in ad campaigns like that have been around for almost a century. Everyone’s looking for the hot new thing. A watch that counts your steps, takes notes, answers your calls, and oh yeah, also tells time. An iPhone that has a new update every time you […]

5 Principles to Optimize Multiple Location Local SEO Campaigns - GeoRanker

5 Principles to Optimize Multiple Location Local SEO Campaigns - GeoRanker


GeoRanker

Working on Local SEO campaigns for clients with multiple branches/locations can be a daunting and challenging task if you are not using the proper on and off page techniques. Here are five principles that will help your client or your own business dominate your competitors: build out location pages, use microformatting, keyword themed content pages, citation …

Use This Periodic Table to Get Better SMS Marketing Results

by Guest Author @ Right Mix Marketing

An effective marketing campaign involves staying on top of the trends. You need to reach your clients where they are, and there is no better way than on their cell phone. People don’t go anywhere without their phone these days, making SMS marketing highly effective. Many businesses are finding success on growing sales and retaining clients through … [Read More...] Use This Periodic Table to Get Better SMS Marketing Results

The 5 Pillars of a Successful SEO Campaign

The 5 Pillars of a Successful SEO Campaign


Business 2 Community

Search engine optimization becomes more difficult to define every year. As SEO crosses borders with content marketing, web development and various other parts of your marketing strategy, it’s hard…

Firestarter SEO featured on Clutch!

by skyler malley @ Firestarter Search Engine Optimization

Even before Denver started to show signs of a maturing tech scene, Firestarter was founded with the intention of helping…

The post Firestarter SEO featured on Clutch! appeared first on Firestarter Search Engine Optimization.

Why Should UGC be a Part of Your SEO Strategy?

Why Should UGC be a Part of Your SEO Strategy?


Search Engine Journal

UGC provides a steady stream of rich, searchable, content for a given website. It also helps to keep webmasters and SEOs informed on the trending topics.

Is Your Website Being Found?

by MattCallen @ SeeYouSEO Search Engine Optimization

How to Keep Your Website Ranking in the Search Engines

What happens when you dedicate precious resources to maintaining your website’s position on Google, Yahoo, or Bing, only to have it slip from the first page to the second? How can you stay on top of your positioning so that you don’t fall into digital obscurity? There are some things you can do to make sure you stay on top and are easily found when someone does a search for the products and services you offer.

Here are some suggestions for keeping your position in the digital marketing game:

Update your content. If you haven’t looked at your “About” page or your “Services”, spend some time updating your pages so everything is relevant and timely. Make sure your page heading, sub headings and body text are consistent. Search engine crawlers are searching for ... Read More »

The post Is Your Website Being Found? appeared first on SeeYouSEO Search Engine Optimization.

Why Every Franchise Needs PPC

by V Digital Services @ V Digital Services

Franchisees are often faced with challenges when it comes to marketing in an area where they are in close contact with other franchise locations of the same type. The need to localize marketing campaigns deeper than the level of the city at large is just one reason that pay-per-click, or PPC, marketing is useful for […]

Basic Crawl Management for SEO

by Michael Martinez @ SEO Theory

Crawl management is integral to search engine optimization. And yet crawl management is so poorly explained by the Web marketing community that many sites mismanage crawl.  What should be one of the fundamental areas of search engine optimization has been…

Kahena Meetup with Stephan Spencer – 10 Super-common SEO Mistakes Content Marketers Make – April 28th, 2015

by Ben Heligman @ Kahena Digital Marketing

A Meetup with Stephan Spencer In the leadup to Kahenacon 2015, we would like to invite you all to a meetup with Stephan Spencer, internationally recognized SEO expert and co-author of The Art of SEO. Stephan has spoken at hundreds of Internet marketing events, including SES, SMX, PubCon and more. 10 Super-common SEO Mistakes Content Marketers Make There’s […]

The post Kahena Meetup with Stephan Spencer – 10 Super-common SEO Mistakes Content Marketers Make – April 28th, 2015 appeared first on Kahena Digital Marketing.

How do you define scope of SEO?

How do you define scope of SEO?


SEO Theory

I have to admit that I really liked this query. “How do you define scope of SEO”? I am sure that has something to do with writing a search engine optimization proposal, and I cannot off…

A Guide to International SEO: Strategies and Guidelines

by Natalie Severt @ Unamo Blog

You have a business. Your business has a website. You use localized keyword research and traditional SEO tactics to help your business rank well online. You have a diversified backlink profile and high domain authority. Congratulations! But now you want to expand. And this is where it gets complicated. How do you create an international […]

Moving offices? Don’t screw up your SEO

by Taylor Hornberger @ JSO Digital, Inc. – Data Driven Digital Marketing in NYC

There are hundreds of reasons you might want to change offices, and in the span of a law firm’s lifetime, it’s almost expected that you may end up packing up and setting sail for a different location. If you think that the biggest hurdle you have to face in a move is gathering all of […]

The post Moving offices? Don’t screw up your SEO appeared first on JSO Digital, Inc. - Data Driven Digital Marketing in NYC.

SEO Reports for law firms: What Metrics Matter?

by Taylor Hornberger @ JSO Digital, Inc. – Data Driven Digital Marketing in NYC

Updated February 15th, 2017 In today’s world of digital marketing, metrics are everywhere. Bounce rate, session duration, leads received, engagement, etc. – the list goes on. The sheer volume of information can be overwhelming. Does every metric have a purpose? Yes. Do we value every one of those equally? No. Let’s get into which are our favorites […]

The post SEO Reports for law firms: What Metrics Matter? appeared first on JSO Digital, Inc. - Data Driven Digital Marketing in NYC.

About Google Glass

by MattCallen @ SeeYouSEO Search Engine Optimization

This blog describes Google Glass.  See our other blog about “Google Glass Impact on SEO and Social Media.”

For those of you who believe Google is taking over the world, this is one more indication that you are right. Google Glass is a revolutionary invention (of eyeglasses) that takes the ease and convenience of computer usage to whole new level…on your face. The small screen sits on the side of a bar coming out from an earpiece, so it does not obstruct your view. They can be worn while doing other things and the screen is activated on voice command, similar to the voice command technology on smart phones. The application of this technology would be similar to how people are now using smart phones, to get directions, take pictures, record video, look up information on the internet, and engage in ... Read More »

The post About Google Glass appeared first on SeeYouSEO Search Engine Optimization.

Expanding Your Reach: Digital Marketing Strategies For A National Audience

by Brad Christian @

You’re doing very well with your small brick and mortar store in your hometown and want to grow. Where do you go now? Online, of course! You create a beautiful website with all the bells and whistles to showcase and…

The post Expanding Your Reach: Digital Marketing Strategies For A National Audience appeared first on .

SEO for Lawyers

SEO for Lawyers

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

This free website uses advanced SEO tools to show you how many people are searching for lawyers in your city. It's super helpful.

Return On Investment With Digital Marketing

by Shawn Denney @

As a business, we exist to fulfill a need. It is what allows us to stay in business, to grow, and to find new innovations. Sometimes you are the premier provider of the solution, while other times you are one…

The post Return On Investment With Digital Marketing appeared first on .

What Is Social Media Advertising?

by Michael Hopson @

We live in a world full of likes, comments, tweets, pins, grams, snaps, and many more ridiculous interactions that can be found on social media. Merriam Webster defines social media as: “Forms of electronic communication (as websites for social networking…

The post What Is Social Media Advertising? appeared first on .

The Importance of Keywords

by MattCallen @ SeeYouSEO Search Engine Optimization

Keywords are Critical for SEO

This is a guest blog, written by our social media partner, Andrea Howard with Social Media Maxima, an inbound marketing and social media management company in Northern Virginia.

You have probably heard the term “keyword” used in reference to websites and blogging but you may not be clear on how or why they are so important.  Because keywords are so elemental to how people find your business when they search online, we are going to go over some basics to help you understand their value. In this blog we describe and define keywords so you will have a good understanding of how companies like See You SEO use them to help your business get found online.  Because this is such a full topic, we will focus on basics in this article, and get more complex with issues, ... Read More »

The post The Importance of Keywords appeared first on SeeYouSEO Search Engine Optimization.

Importance of Having a Mobile-Friendly Website

by Keith Anderson @ SEO Hermit

If you aren’t already convinced of how imperative it is that you have a mobile-friendly website, I can guarantee you will have no doubt about it by the end of this article. Just What is a Mobile-Friendly Website? A mobile-friendly website is one that correctly...

The post Importance of Having a Mobile-Friendly Website appeared first on SEO Hermit.

Demandware (now Salesforce Commerce Cloud) Releases XML Sitemap Update Causing Major SEO Issues

by Jeremy Davis @ Kahena Digital Marketing

We here at Kahena work with several enterprise retail ecommerce brands using Demandware (re-branded as Salesforce Commerce Cloud just a few days ago). What makes this platform unique is that it is cloud-based, hosted externally. One advantage of a cloud-based e-commerce platform is if a bug or issue is found on the platform or if […]

The post Demandware (now Salesforce Commerce Cloud) Releases XML Sitemap Update Causing Major SEO Issues appeared first on Kahena Digital Marketing.

How to Use Google Webmaster Tools to Maximize Your SEO Campaign

How to Use Google Webmaster Tools to Maximize Your SEO Campaign


Tell Me Your Goal SEO Agency

Use Google's free SEO tool to get your website ranked quickly.

The Do’s and Don’ts of International Content Localization

by Richard Kirk @ SEO Campaign – Performics

Post by Cara Hebert, SEO Analyst While global SEO as a whole can provide tremendous value for international businesses, international localization goes well beyond the generic […]

The post The Do’s and Don’ts of International Content Localization appeared first on Performics.

How to Conduct a Marketing Audit for Your Website

How to Conduct a Marketing Audit for Your Website

by Stuart Leo @ Blirt's Blog on Digital Marketing

Every now and then it's a good idea to go back over your site and test it for its SEO. Keep reading to learn how to conduct a marketing audit for your website.

6 Factors for a Successful SEO Campaign - Consultwebs

6 Factors for a Successful SEO Campaign - Consultwebs


Consultwebs

One of the most common questions an SEO hears is, “What exactly are you doing for my website?” An SEO campaign has copious components, many of which happen behind the scenes. So what exactly does an SEO do for your...

White Hat SEO Used Exclusively by this Virginia SEO Company

by MattCallen @ SeeYouSEO Search Engine Optimization

White Hat vs. Black Hat SEO

At SeeYouSEO, a Northern Virginia internet marketing company, we only use White Hat SEO. What does that mean to our clients and prospects? How do you know if your SEO company is using the right kind of SEO strategy for your business? In this blog we will talk about the difference between these two types of SEO strategies and why we are so adamant about our choice.  In an area where business practices are taken seriously, we stand by our decision to help business owners boost their online presence in an ethical manner.  We are talking about Black Hat SEO first, since those techniques set a negative standard and help us define how to organize our work in ethical contrast.

Black Hat SEO refers to strategies that SEO companies employ to aggressively target search engines as ... Read More »

The post White Hat SEO Used Exclusively by this Virginia SEO Company appeared first on SeeYouSEO Search Engine Optimization.

The Right Way of Measuring Backlink Building Campaigns

by Guest Author @ Right Mix Marketing

Whether you’re just starting out in the world of SEO or have been trying to build an online brand for quite some time already, “backlink” is a word you’ll have come across at some point. It’s a key part of the SEO puzzle – it boosts your site’s rankings on search engines. So how come … [Read More...] The Right Way of Measuring Backlink Building Campaigns

How to Grow Your Business Through Online Search

by eaganheath@gmail.com @ Get Found Madison

Huge thanks to Wegner CPAs for hosting us at their Wake Up With Wegner event at the Sheraton on John Nolan Drive. We spoke on “How to Measurably Grow Your Business Through Online Search,” touching on pro tips, strategy and tactics for SEO, Google AdWords campaigns and Google Analytics set up and tracking. Here’s a […]

The post How to Grow Your Business Through Online Search appeared first on Get Found Madison.

Not Your Ordinary Conversion Optimization Guide

by Guest Author @ Right Mix Marketing

Now that you’ve taken care of your SEO and social media, you noticed that you’re getting traffic to your website. However, traffic is just traffic — you might end up wasting a lot of opportunities because you’re not converting your visitors into subscribers or customers. Since this is not your ordinary conversion optimization guide, we … [Read More...] Not Your Ordinary Conversion Optimization Guide

Why You Should Consider Voice Search in Your SEO

by skyler malley @ Firestarter Search Engine Optimization

When you search for something online from your mobile device, are you taking the time to type it in, or…

The post Why You Should Consider Voice Search in Your SEO appeared first on Firestarter Search Engine Optimization.

The Importance of Internet Marketing for Medical Professionals

by Jarrod Smith @ SEO Hermit

It is now more important than ever for medical professionals and physicians to keep up with online marketing. Having a presence online via a website, social media presence, and various online marketing initiatives is crucial, due to a recent program announced by Google. Google is...

The post The Importance of Internet Marketing for Medical Professionals appeared first on SEO Hermit.

How Can I Tell if My SEO Campaign is Working? - JSO Digital, Inc. - Data Driven Digital Marketing in NYC

How Can I Tell if My SEO Campaign is Working? - JSO Digital, Inc. - Data Driven Digital Marketing in NYC


JSO Digital, Inc. - Data Driven Digital Marketing in NYC

Share this post: 010Data demonstrates effective SEO Good SEO campaigns are conversion focused, meaning you and your SEO agency work together to set a series of goals that the campaign is designed to accomplish. When those goals are met in sufficient numbers, SEO is a success. When they fall short, there is more work to …

Why is your URL important for SEO?

by Casey Barnett @ SeeMe Media

Understanding the structure of domain names and URLs is a fundamental building block of SEO. Over the years, Google and Bing have come a long way in handling the challenges of a growing number of pages available for indexing. The basic rule of SEO URLs is to make it easy for the searching human and [...]

The post Why is your URL important for SEO? appeared first on SeeMe Media.

“Hair Salon Madison WI” SEO Google Page 1 Analysis

by eaganheath@gmail.com @ Get Found Madison

What does it take for a hair salon in Madison, WI to appear on the first page of Google? We analyzed the top known local search engine optimization (SEO) factors to let the businesses currently ranking lower what it would take to earn a spot higher up on the first page. Here’s an indication of […]

The post “Hair Salon Madison WI” SEO Google Page 1 Analysis appeared first on Get Found Madison.

Survey & Ego Bait Infographics – Build Links the Safe Way [VIDEO]

by Shlomo Wiesen @ Kahena Digital Marketing

How to use a survey infographic to safely build links: Anyone can publish an infographic. Even a good one. But what about earning links with an infographic? It seems that everyone and their moms are publishing infographics these days, but for what? Sure, there are KPI’s that go beyond SEO, such as general branding, evergreen content, referral traffic, […]

The post Survey & Ego Bait Infographics – Build Links the Safe Way [VIDEO] appeared first on Kahena Digital Marketing.

The Key to Cracking Local Search in Australia

by Jordan Horsman @ Performics

Post by Jordan Horsman, SEO & Content Account Manager Local search is growing. According to Google, the internet is a key resource for finding local businesses, […]

The post The Key to Cracking Local Search in Australia appeared first on Performics.

Applying the Scientific Method to SEO

by Upasna @ Geek Powered Studios

The post Applying the Scientific Method to SEO appeared first on Geek Powered Studios.

How to Pick an SEO Friendly CMS Platform

How to Pick an SEO Friendly CMS Platform

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

Choosing an SEO friendly CMS can be a little daunting, but by looking out for these key features and seeing how they fit in with your website, you can begin to build a really great website which is valuable to both you as a business and SEO friendly.

Lawyers: if you don’t own your website, at least own your domain

by John O'Connor @ JSO Digital, Inc. – Data Driven Digital Marketing in NYC

Estimated read time – 3 minutes  Not owning their business URL. This is one of the biggest SEO mistakes law firms make. It’s also one of the easiest fixes. If you take anything away from this article, it should be this: have access to your GoDaddy or Network Solutions account, and buy all your domain […]

The post Lawyers: if you don’t own your website, at least own your domain appeared first on JSO Digital, Inc. - Data Driven Digital Marketing in NYC.

How to Rank Number One in Google: A Study of 1 Million Pages

by Matthew Barby @ Matthew Barby

Whenever I speak to people about SEO, the number one question that I get asked is, “What’s the most important […]

The post How to Rank Number One in Google: A Study of 1 Million Pages appeared first on Matthew Barby.

Multiregional Tracking in Unamo SEO

by Adam Coombs @ Unamo Blog

With Multiregional Keyword Tracking you’ll be able to track keywords in multiple regions in your Unamo SEO campaign. ​ Multiregional tracking only applies to Google; however, with a variety of local search engines in various countries, you can check the success of your keywords in one region against their success in another. By doing this, […]

What Is The Difference Between SEO and PPC?

What Is The Difference Between SEO and PPC?


reliablesoft.net

The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click). This is also the reason why you may sometimes see the terms organic search engine listings and paid search engine listings (or Paid Search Advertising – PSA). Both SEO and PPC are part of Search Engine Marketing (SEM) which is one of the tools you can use as part of your overall Internet Marketing campaign. I will try

How to optimize images for SEO

by Casey Barnett @ SeeMe Media

If content is king to a blog, images are the queen. Without images your page just doesn't pop, it looks unfinished and downright boring. Images bring your written content to life to your site's visitors and provide visual breaks for your readers. I think we all can agree that images matter on the Internet today. [...]

The post How to optimize images for SEO appeared first on SeeMe Media.

SEO Title Tags: Best Practices and Examples

by Adam Coombs @ Unamo Blog

Title tags in SEO are like the title of your book for the demographics of your two most important types of readers; people and robots. The people need to know what they can expect to find on your page when they click the link. The robots (crawlers) prioritize your page and its content through a […]

SEO Tips When Re-Designing Your Website

SEO Tips When Re-Designing Your Website

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

The best way to avoid a website redesign disaster is to use this checklist.

Tips to Starting a Successful SEO Campaign - Vivid Image, Inc.

Tips to Starting a Successful SEO Campaign - Vivid Image, Inc.


Vivid Image, Inc.

With more and more people going to the Internet to research products and make buying decisions it has become more

First 6 Months in a Digital Agency

by Samuel Rebbechi @ Performics

Post by Samuel Rebbechi, Performance Content & SEO Specialist My first six months in a digital agency has been an intensely exciting and insightful learning experience. […]

The post First 6 Months in a Digital Agency appeared first on Performics.

20 SEO questions to get you started

by Casey Barnett @ SeeMe Media

It is time to get started with SEO on your site. You realize that you don't even really know where to start. Well with the help of Rebecca Gill and SEObits.fm here is a list of questions you should answer before starting your SEO Journey. Now, at first glance, these questions might seem easy [...]

The post 20 SEO questions to get you started appeared first on SeeMe Media.

Why “Care” In Client Work Is The Only Way

by Yakir Hyman @ Kahena Digital Marketing

Introduction to Client Relationships I’m a friendly guy. I like to smile, joke around, and have a jolly time. It’s no wonder then that one of the most fulfilling aspects of my work here at Kahena is interacting with clients, working together with them to make the big wins happen, getting excited about new campaign […]

The post Why “Care” In Client Work Is The Only Way appeared first on Kahena Digital Marketing.

Should You Buy Backlinks in 2017?

by Nathan Gotch @ Gotch SEO

Are you thinking about buying backlinks in 2017? Don’t worry, you’re not alone. Almost every person who has done SEO has considered buying links. Let me start with the reasons why people (like myself) buy or have bought backlinks. Why People Buy Backlinks My company has spent hundreds of thousands of dollars on backlinks and […]

Organic Search Vs. Paid Search -- Two Search Marketing Peas in a Pod

Organic Search Vs. Paid Search -- Two Search Marketing Peas in a Pod


Vision Advertising

Should you invest your time, energy and dollars into organic SEO or PPC advertising? A good search marketing strategy integrates both!

Marketing Your Local Business In Search Results

by Logan Mosby @

Your small business is your baby, that you’ve nurtured and help grow for years and years. But as your baby has grown, so has the environment in which it has been raised. As a small business owner, it is imperative…

The post Marketing Your Local Business In Search Results appeared first on .

Digital Marketing Glossary: 177 Popular Terms Defined

Digital Marketing Glossary: 177 Popular Terms Defined


Geek Powered Studios

Learn all of the digital marketing terms, lingo, and buzzwords with the ultimate digital marketing glossary from Geek Powered Studios.

3 Simple Reasons AuthorityLabs “Now Provided” Report is Awesome

by Stuntdubl SEO @

AuthorityLabs created a new report called “Now Provided”.  The report is simple, useful, and excellent for taking back your page level keyword data for SEO campaigns. 3 Awesome Now Provided Report Features Identifies keyword opportunities (with data to support them) Provides long tail keyword information […]

The post 3 Simple Reasons AuthorityLabs “Now Provided” Report is Awesome appeared first on .

When Should You Start Seeing Results from Your SEO Campaign? - Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm

When Should You Start Seeing Results from Your SEO Campaign? - Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm


Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm

SEO can be tricky. Traffic is a necessary element when it comes to seeing success for your website. In many ways, it's the most important element; without traffic, your website is almost useless.Modify your meta description by editing it right here

10 Rookie Mistakes to Avoid in Your SEO Campaign

10 Rookie Mistakes to Avoid in Your SEO Campaign


Inc.com

If you're pursuing an SEO campaign, beware of these 10 easy and common mistakes.

Paid vs. Organic Traffic: Which is Better for SEO?

by skyler malley @ Firestarter Search Engine Optimization

When it comes to ranking a website, businesses must choose how to focus their efforts on building traffic, using either…

The post Paid vs. Organic Traffic: Which is Better for SEO? appeared first on Firestarter Search Engine Optimization.

Google Fiber: What It Means For Inbound Marketing

by Shlomo Wiesen @ Kahena Digital Marketing

Surely you’ve heard of Google Fiber by now. If you’re an SEO’er, and not certain what Google Fiber is, then this meta data that I made up might sum it up nicely: As an inbound marketing professional, I couldn’t help but wonder what this means for SEO. 100x the speed of our current Internet? That’s a bit […]

The post Google Fiber: What It Means For Inbound Marketing appeared first on Kahena Digital Marketing.

Interview w/ Chris Boggs of SEMPO on Hiring Ad Agencies

by Chris Boggs @

1. What questions should a company ask their SEO Agency? As organizations continue to see the value in SEO, many are using agencies or consultants to support those goals, due to lack of strong internal acumen, or simply the resource and time requirements to strategize […]

The post Interview w/ Chris Boggs of SEMPO on Hiring Ad Agencies appeared first on .

The Web Marketeers create a new email marketing campaign for Aubaine Restaurants

by edward @ The Web Marketeers

TWM have been working with Aubaine Restaurants to create and manage their new email newsletter campaign, which went out earlier today, 24th May 2012. We think […]

The post The Web Marketeers create a new email marketing campaign for Aubaine Restaurants appeared first on The Web Marketeers.

Online Directories and SEO

by MattCallen @ SeeYouSEO Search Engine Optimization

From Phone Book to Internet

You may have heard the term “online directory” in terms of boosting your company’s website SEO, but you may not be clear on what that means and how to work with these directories. As a local SEO company, located in Northern Virginia, See You SEO works closely with our clients to get their businesses listed and seen in online directories. There are many benefits to leveraging the power of internet and digital marketing, and online directories are a great way to present your business. In this blog we are talking about what online directories are, how they work, and why they are so important for your Search Engine Optimization.

The idea of an online directory is actually simple.  Remember the Yellow Pages book that came out every year? Businesses paid to be listed in the book, some ... Read More »

The post Online Directories and SEO appeared first on SeeYouSEO Search Engine Optimization.

PPC Brand Campaigns | Vroom Digital

PPC Brand Campaigns | Vroom Digital


Vroom Digital

Brand campaigns are often under appreciated. In this blog post, I explain why brand campaigns are so important to PPC success.

Why Customer Reviews are Important for SEO

by Jarrod Smith @ SEO Hermit

There is nothing new about customer reviews for businesses. In fact, for decades businesses have used client feedback to better serve customers. Obviously, customers are key to a successful business and happy customers often refer new clients to your business. New customers like to research...

The post Why Customer Reviews are Important for SEO appeared first on SEO Hermit.

How to Get More Online Reviews

by Keith Anderson @ SEO Hermit

One of the biggest challenges that my clients face today is getting more online reviews. Being that reviews are important for SEO, it’s also one of my biggest challenges as well. With so many review sites it can be an overwhelming task just trying to...

The post How to Get More Online Reviews appeared first on SEO Hermit.

How to Use Majestic SEO’s Trust Flow Metric

by Nathan Gotch @ Gotch SEO

Majestic SEO’s Trust Flow is the king of link metrics in 2017. I’m going to show you how you can use this metric for analyzing your competitors, for perform link audits, and for link prospecting. Let’s jump right in. Why Trust Flow is King As it stands right now, Google will likely never update PageRank […]

Search Engine Optimization (SEO) — Definition — TrackMaven

Search Engine Optimization (SEO) — Definition — TrackMaven


TrackMaven | Marketing Analytics Software

Search engine optimization (SEO) is the process in which a marketer tries to gain visibility about their brand on a search engine's results page.

SEO and your digital marketing strategy | Pronto Marketing

SEO and your digital marketing strategy | Pronto Marketing


Pronto Marketing

Search Engine Optimization, or SEO, is an integral part of any digital marketing strategy; a focused element of an overall holistic approach to driving customers to your business via online platforms. In other words, marketing the modern way!What is SEO?SEO is primarily concerned with ensuring that your website ranks higher in search engine results, thereby driving more traffic to your site and potentially more business.

SEO Friendly Domain Names – The Mystery Unravelled

by Jarrod Smith @ SEO Hermit

Though we have already covered how to choose a domain name in a previous article, the mystery of finding a SEO friendly domain name needs to be addressed. If you are new to the internet, you’ve probably heard a lot about choosing the right domain...

The post SEO Friendly Domain Names – The Mystery Unravelled appeared first on SEO Hermit.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

Dental Office Marketing Strategies

by Jarrod Smith @ SEO Hermit

Good dental marketing starts with good word of mouth. Having a dedicated, well-trained staff will make all the difference in getting consistently good reviews and referrals. A clear cut marketing strategy will help you utilize tools beyond just word of mouth to advertise and develop...

The post Dental Office Marketing Strategies appeared first on SEO Hermit.

Damage Control: Salvaging a Shattered SEO Campaign

Damage Control: Salvaging a Shattered SEO Campaign


Main Path

Sometimes SEO campaigns go sour when not handled properly by experienced professionals. It's okay, put the pieces back together and move on with our guide.

5 Reasons to Avoid “Affordable” SEO Services

by Nathan Gotch @ Gotch SEO

Falling for the “affordable” SEO services trap will wreck your business. I don’t want that to happen to you! This guide will explain why you need to avoid these services (and what to look for). Then, I’ll show you what you can do if you have a limited SEO budget. Let’s jump in. What is […]

How to Use Google Webmaster Tools to Maximize Your SEO Campaign

How to Use Google Webmaster Tools to Maximize Your SEO Campaign

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

Use Google's free SEO tool to get your website ranked quickly.

How To Structure A Killer Content Marketing Campaign

How To Structure A Killer Content Marketing Campaign


SEO Nick

This post is simply to demystify the world of content marketing, and lay out a fool-proof blueprint for a great content marketing campaign.

CRO vs SEO: Which One Should You Focus on Right Now?

CRO vs SEO: Which One Should You Focus on Right Now?


Neil Patel

Isn’t it an amazing feeling to see a surge in your website traffic? Be it a spike due to one of your articles going viral on social media, or finding consistent monthly growth through search engine traffic. But, then you login to your website analytics account. And… Disappointment creeps in. Because you find that those …

How SEO Friendly Is Your Website?

How SEO Friendly Is Your Website?

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

Is your business like a needle in a haystack to your customers? Here's how you can make it easier to find you online.

How to Leverage SEO for B2B Lead Generation

How to Leverage SEO for B2B Lead Generation


Marketo Marketing Blog - Best Practices and Thought Leadership

Most marketers’ primary concern is generating enough new leads … because most marketers don’t realize the power of modern SEO for lead gen.

Quality Signals that May have Affected the March 2017 Google Fred Update

by Michael Martinez @ SEO Theory

Googler Gary Illyes declared that unless otherwise given a name by Google ALL of their search “updates” will be referred to as “Fred”.  He was joking but, honestly, I like that.  Some years ago I wrote a brief article titled…

103 Experts Explain How to Learn SEO (If They Had to Start Over)

by Nathan Gotch @ Gotch SEO

Wondering how to learn SEO? Keep reading because 103 legit (and vetted) SEO experts are going to show you how to get started. But before you jump in, I want you to know one thing: This isn’t like other “expert” roundups. Since expert roundups have become an over-saturated content marketing tactic, my team and I […]

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

The Difference between Knee-jerk SEO and What You Need from Your SEO

by Michael Martinez @ SEO Theory

Every day across the world and the Web thousands of search engine optimization professionals give employees, employers, co-workers, clients, and other SEOs their opinions on a variety of topics.  The constant flow of opinion is healthy for the industry.  If…

How to understand if you're getting value from SEO

How to understand if you're getting value from SEO


Superb Digital

Understanding if you're getting value from SEO is vitally important. But where do you start? Let's take a look at all you need to know.

Advanced SEO Techniques for 2017

by Michael Martinez @ SEO Theory

What makes an SEO technique “advanced”?  That’s a question I ask myself every year.  A lot of the “advanced” methods I first shared ten years ago, while still relevant today (because good SEO doesn’t change), are so widely used now…

Define Your SEO Objectives - SeeMe Media

Define Your SEO Objectives - SeeMe Media


SeeMe Media

Understanding your SEO objectives in your online strategy will help you focus your efforts on the strategies that will help your content to be easily found.

What is Involved in Maintaining a SEO Campaign? | PaperStreet

What is Involved in Maintaining a SEO Campaign? | PaperStreet


PaperStreet

Understanding Your Role Search Engine Optimization (SEO) is marketing.  Internet marketing.  Just like most marketing efforts, it involves work, education,

Franchise SEO: How to Apply Local SEO to Multiple Locations

by Avinash Nair @ Unamo Blog

From creating different landing pages to finding niche, relevant keywords, a lot of franchisors (and their SEO vendors) are neck deep in their search for the Holy Grail of franchise SEO. And that’s only the beginning. As a franchisor, you’re aware by now of the many pitfalls of attempting to unify information without duplicating it. […]

How Can You Guest Post in 2015? Carefully.

by Shlomo Wiesen @ Kahena Digital Marketing

Guest Posting Still Works – Read Why or Click Play: Matt Cutts sent the SEO world into a tizzy when he announced quite bombastically back in January 2014 that “Guest posting is dead”. After the expected uproar, Cutts toned down his rhetoric to a more realistic viewpoint, perhaps realizing that he had gone a bit too […]

The post How Can You Guest Post in 2015? Carefully. appeared first on Kahena Digital Marketing.

Is it Time for a Logo Redesign or Refresh?

by Amanda Caven @ Vivid Image, Inc.

Your logo is so important to your business! Your company logo expresses what your business stands for, its culture & values. It is often times the first thing that people connect with your company in their minds. A great logo has meaning and retains significance over a long period of time. A good logo will

Read more

The post Is it Time for a Logo Redesign or Refresh? appeared first on Vivid Image, Inc..

Easy Search Engine Optimization Anyone Can Do

by Michael Martinez @ SEO Theory

It’s hard to write an article like this without talking about the need for SEO industry standards or pointing out the immense competition among SEO consultants, agencies, tool providers, and (e)book authors for your business dollars.  So I will begin…

Bad SEO Advice You Should Still Avoid

by Michael Martinez @ SEO Theory

I should create a “Bad SEO Advice” category and collect all the articles I have written about it through the years in one place.  There are days when I am tempted to go back and “update” old articles about bad…

How does Social Media Affect SEO?

How does Social Media Affect SEO?

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

You won't believe how much social media affects your SEO.

The Myth of the Google Update

by Michael Martinez @ SEO Theory

People have been chasing search engine algorithms since the 1990s.  They won’t stop even though the algorithms are more elusive now than ever before.  Nonetheless, Web marketers should approach all unofficial announcements and analyses of search algorithm updates and effects…

Why Call Tracking Is Critical for Local Businesses

by Joseph L. Riviello @ Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm

Post author: Joseph L. Riviello

Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm -

Let’s say you’re a business that’s running different online and marketing channels like SEO, PPC, email marketing and direct mail. You notice a remarkable uptick in sales, but you’re not precisely sure where they are coming from, as you’re using a variety of different marketing methods. If many of your leads contact you via the […]

The post Why Call Tracking Is Critical for Local Businesses appeared first on Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm.

PDF Conversions for SERP Rankings

by Anthony DeMarco @ Performics

Post by Anthony DeMarco, Junior Copywriter Google’s algorithm assesses meaning from webpages by accessing certain data points via the HTML structure such as META data, text […]

The post PDF Conversions for SERP Rankings appeared first on Performics.

What Is SEO? Solve The Puzzle With This Four-Minute Guide

by Grant Effinger @

No fluff, no sales pitch…Give us four minutes, and you’ll get an explanation of the fundamentals of SEO that anyone can understand and, better yet, utilize. WHAT IS SEO? SEO IS: A way to improve your quality traffic, rankings, and…

The post What Is SEO? Solve The Puzzle With This Four-Minute Guide appeared first on .

The Magic SEO Bullet

by Casey Barnett @ SeeMe Media

Everyone is looking for the one thing they can do to make their website come up first on organic search in their target market. When I say everyone, I mean everyone. The Truth is there is one Magic bullet, but it is not the one you think. Stick with me here and it will all [...]

The post The Magic SEO Bullet appeared first on SeeMe Media.

Citation Development for Local SEO

by Ken @ Streamline

So you’ve created your Google My Business page, made sure all your NAP (Name / Address / Phone) data on […]

The post Citation Development for Local SEO appeared first on Streamline.

Starting An SEO Agency? Read These 35 Lessons

by Nathan Gotch @ Gotch SEO

If you are thinking about starting an SEO agency, then stop what you are doing right now and read this. Let me tell you a quick story: Two years ago I packed up my stuff and drove from California to St. Louis, Missouri. I wanted to be with my girlfriend (now fiancée) and I also wanted to pursue […]

Understanding the Title Tag

by Casey Barnett @ SeeMe Media

The title tag is an element of your webpage's header that defines the title of a webpage that is used in your browser's tab, favorite links, social sharing previews and most importantly on search engine results pages (SERPs). Code Snipet <head> <title>Example Title</title> </head> The Title The title element of a web [...]

The post Understanding the Title Tag appeared first on SeeMe Media.

Assessing Your SEO Vitals

by Willow Barnett @

You have a website…now what? It’s time for an SEO site checkup! Search engine optimization is equally if not more important than site design. What good is a beautiful, intuitive site if no one can find it? SEO can seem…

The post Assessing Your SEO Vitals appeared first on .

7 Essential Ingredients Every SEO Campaign Needs

7 Essential Ingredients Every SEO Campaign Needs


Quick Sprout

Aren’t you tired of reading the same SEO advice that teaches you how to optimize your meta tags? Although meta tags are important, they won’t have as mu

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

Best Directories for SEO

Best Directories for SEO

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

Listing your business on directories can give you a significant advantage over businesses that are not. Here's how you should go about it.

Video SEO: Factors for Ranking in the Top 10 on Google

by Adam Coombs @ Unamo Blog

What does it take to rank your video in the top 10 results on Google? And on YouTube? Well, these are two very different enterprises entirely. A recent study found that 64% of all YouTube videos appearing in Google search results had a different rank hierarchy when searched on YouTube. In other words, videos ranking […]

How Long Before I See Results From My SEO Campaign

by skyler malley @ Firestarter Search Engine Optimization

One of the most common questions we get here at Firestarter SEO is, “How long does SEO take to start…

The post How Long Before I See Results From My SEO Campaign appeared first on Firestarter Search Engine Optimization.

How to Become an SEO Expert [Complete Guide]

by Nathan Gotch @ Gotch SEO

Are you wondering what steps you need to take become an SEO expert? Perfect because this guide is going to show you everything you need to know. Becoming an SEO expert isn’t as complicated as you may think. All you need to do is follow the framework I’m going to show you and take action. […]

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Dealing with Fake Reviews

by Keith Anderson @ SEO Hermit

Now that we’ve worked on getting more online reviews, it’s time to address the dark side. Buying fake reviews has become an enticing option for a lot of business owners. DON’T FALL FOR IT!  You can go on certain websites and you’ll see offers for a...

The post Dealing with Fake Reviews appeared first on SEO Hermit.

Landing Page Best Practices – The 9 Elements of a High Converting Landing Page

by John Leo Weber @ Geek Powered Studios

In crafting a landing page for a new campaign, we follow a set of best practices. Through building, testing, and reviewing thousands of landing pages, these best practices have been shown to aid in building landing pages with improved user experience and increased conversion rates.

The post Landing Page Best Practices – The 9 Elements of a High Converting Landing Page appeared first on Geek Powered Studios.

How to Get an ROI from SEO

by Nathan Gotch @ Gotch SEO

The acronyms “ROI” and “SEO” don’t often go together in the agency world. I’ve been guilty of focusing on SEO-driven KPIs such keyword rankings, backlinks, and organic search traffic. But here’s the truth: Businesses only want one thing… RETURN ON THEIR INVESTMENT. When they invest $24,000 into a SEO campaign, they want MORE than $24,000 […]

Good Backlinks vs. Bad Backlinks

by Jarrod Smith @ SEO Hermit

One area of SEO that we constantly work on is backlinks. A backlink or “link” for short, is clickable text on a website that links back to your website. We get countless questions on backlinks and the value of links in the search engines today....

The post Good Backlinks vs. Bad Backlinks appeared first on SEO Hermit.

Link Building: The Most Important Part of SEO

by Eagan Heath @ Get Found Madison

We started ranking in the top 3 organic results on Google for “seo madison” after launching our website last July, and we believe links played a deciding role in this ranking.   The paid SEO tool Ahrefs shows we’ve earned at least 184 backlinks. That number of links would probably be overkill for most local businesses, but […]

The post Link Building: The Most Important Part of SEO appeared first on Get Found Madison.

SEA vs. SEO: Which Online Marketing Option is Right for You? - SiteProNews

SEA vs. SEO: Which Online Marketing Option is Right for You? - SiteProNews


SiteProNews

If you are trying to increase your Web traffic and are looking for the most effective international marketing strategy, there are two different methods you

23 Reasons to Invest in Monthly SEO Packages

by firestarterseo @ Firestarter Search Engine Optimization

Here at FirestarterSEO, we believe in providing high-quality monthly SEO packages for our clients. These contracts serve as an integral…

The post 23 Reasons to Invest in Monthly SEO Packages appeared first on Firestarter Search Engine Optimization.

Buzzwords in Marketing Automation: Search Engine Optimization (SEO) - Lead Liaison

Buzzwords in Marketing Automation: Search Engine Optimization (SEO) - Lead Liaison


Lead Liaison

Search Engine Optimization (SEO): its meaning and how it relates to marketing automation. A part of the series Buzzwords in Marketing Automation.

How to Get New Patients for a Dental Practice

by Keith Anderson @ SEO Hermit

In addition to having a dedicated, well trained team of professionals and good word of mouth, a strong marketing strategy is essential in obtaining new patients at your dental practice. Below is a list of key tactics that will help build your online presence and...

The post How to Get New Patients for a Dental Practice appeared first on SEO Hermit.

50+ SEO Audit Questions and the Tools to Answer Them

by Stuntdubl SEO @

I’ve often heard doing a site audit is like telling someone their baby is ugly.  This is obviously news that can be sensitive to deliver to a site owner.  You need to have all your information in order, as well as suggestions for how to […]

The post 50+ SEO Audit Questions
and the Tools to Answer Them
appeared first on .

Your SEO Campaign is More Valuable ($) Than You Think: Multi Channel Funnels and First Touch Attribution [How To Guide] | Kahena Digital Marketing

Your SEO Campaign is More Valuable ($) Than You Think: Multi Channel Funnels and First Touch Attribution [How To Guide] | Kahena Digital Marketing


Kahena Digital Marketing

Your SEO Campaign is More Valuable Then You Think (spoiler: scroll down to step 12 & step 15 for the end result!) One of the most important, vital KPI’s (Key Performance Indicators) in any SEO campaign is how the growth of non-branded search traffic is affecting the bottom line. Be it leads generated, calls made, …

3 Pillars of SEO for Real Estate Pros

3 Pillars of SEO for Real Estate Pros


Realtor Magazine

If you want consumers to find you online, you need to concentrate on the strategy, technology, and content that will propel your search engine optimization efforts.

X-Men: SEOs of Future Past

by David Wiseman @ Kahena Digital Marketing

With the release of X-Men: Days of Future Past, everything superhero is all the rage… Wolverine, Mystique, Magneto, et al are everywhere. Now everyone in the SEO Industry knows about ninjas, jedis, gurus, and rock stars, but what is a lot rarer and thus not as well known is SEO superheroes. There is nothing like having a superhero […]

The post X-Men: SEOs of Future Past appeared first on Kahena Digital Marketing.

Essential Technical SEO Tips for Your Business Blog

by Samantha Irving @ Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm

Post author: Samantha Irving

Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm -

One of the most versatile marketing tools that you have available is your blog. It’s great for building your brand and growing an audience, but people don’t really realize how it can build traffic to your website. When running a website, organic traffic is one of your best assets, and if you can consistently develop […]

The post Essential Technical SEO Tips for Your Business Blog appeared first on Web Design+Marketing Company Scranton, Pennsylvania | Zen Design Firm.

Search Engine Optimisation 101: Onsite SEO

by edward @ The Web Marketeers

Search Engine Optimisation is one of the key ways to drive new potential customers to your website, after all if you aren’t at the top of […]

The post Search Engine Optimisation 101: Onsite SEO appeared first on The Web Marketeers.

New To SEO? Follow These People on Twitter

by Shlomo Wiesen @ Kahena Digital Marketing

Learning About SEO On Twitter When I first started in SEO, I was learning a ton – from my coworkers, in-house training, Distilled U, and… Twitter! I never thought I’d say this, but being active on one of the biggest social media networks today, in my opinion, is absolutely critical to progressing in this industry. […]

The post New To SEO? Follow These People on Twitter appeared first on Kahena Digital Marketing.

9 Ways to Calculate ROI on Local SEO

by skyler malley @ Firestarter Search Engine Optimization

9 Ways to Calculate ROI on Local SEO Local SEO is how Denver area businesses can reach their prospective customers.…

The post 9 Ways to Calculate ROI on Local SEO appeared first on Firestarter Search Engine Optimization.

How Working in Digital Marketing Ruined the Internet for Me

by Shayna Hulkower @ Kahena Digital Marketing

Shayna Explains it All… Where it All Began I was a mild mannered environmental scientist before joining the Kahena Digital team this past summer. Like most people, I never really gave much thought to SEO and naively assumed that search engines returned results that were best for me. However, since joining the digital marketing field I’ve […]

The post How Working in Digital Marketing Ruined the Internet for Me appeared first on Kahena Digital Marketing.

Integrate Google Search Console With Unamo SEO

by Adam Coombs @ Unamo Blog

Now you can integrate your Google Search Console properties with your Unamo SEO Campaign with GSC data storage for up to 2 years! ​​ You’ll have all of your relevant SEO data on one platform to expedite your analytics and decision making processes. ​ The integration will pull all of your data from GSC into […]

How Do Social Media And SEO Work Together?

by SocialSEO Team @

Social Media and SEO are the peanut butter and jelly of the digital marketing world. One can survive without the other, but the effectiveness of the two together provides you with a much more powerful marketing engine. And while social…

The post How Do Social Media And SEO Work Together? appeared first on .

Questions to Ask When Hiring a Denver SEO Expert

by firestarterseo @ Firestarter Search Engine Optimization

We take our jobs very seriously here at FirestarterSEO. It’s our goal to provide you serve you as a leading…

The post Questions to Ask When Hiring a Denver SEO Expert appeared first on Firestarter Search Engine Optimization.

The Step-By-Step Guide to Outlining a Killer SEO Campaign

The Step-By-Step Guide to Outlining a Killer SEO Campaign


Blirt: a leading digital marketing agency.

You know you need a killer SEO campaign, but you're not quite sure where to start. No worries. This step-by-step guide lets you know what to prioritize.With 50% of online traffic for businesses coming through SEO, it's time to pay attention and craft your own killer SEO campaign.For ma

How Has SEO Changed Over the Years?

by Erica Ferretti @ Vision Advertising

SEO has changed in many ways over the years, but if you understand where it is now, your business can see some incredible results all while standing out from your competitors. According to Moz, “websites compete for attention and placement in search engines, and those with the knowledge and experience to improve their website’s ranking […]

The post How Has SEO Changed Over the Years? appeared first on Vision Advertising.

Anchor Text Guide for 2017

by Nathan Gotch @ Gotch SEO

This is Premium Content from Gotch SEO Academy. Enjoy! What is anchor text and how do you use it? Don’t worry! This guide will show you how to use anchor text so that you can maximize your SEO results. Let’s jump right in: Table of Contents What is Anchor Text? Anchor Text Before Penguin 10 […]

How to use custom campaigns • Yoast

How to use custom campaigns • Yoast


Yoast

Custom campaigns are a great tool to track where your site's visitors are coming from. Learn what they are and how to set them up!

Why is Keyword Research So Important?

by Casey Barnett @ SeeMe Media

You've just received a bid for getting help with your SEO, and on the bid, you see something like "Keyword Research" or "Keyword Analysis". In your mind, you are thinking, "I know what my keywords are. Why do we need to more keyword research, and why do we need to do it every month?" [...]

The post Why is Keyword Research So Important? appeared first on SeeMe Media.

An Interview with Rand Fishkin, CEO of SEOMoz

by RandFishkin @

1.     Define SEO in 200 words or less. ~82% of all the clicks on search results in engines like Google & Bing go to the unpaid, organic results. Only ~18% go to paid listings. SEO is the practice of attracting traffic from those unpaid results and […]

The post An Interview with Rand Fishkin, CEO of SEOMoz appeared first on .

Why “Original Ideas” Are Killing Your Content Marketing Campaigns

by Puranjay Singh @ AWR

“Originality” is the original sin of marketing. Blame it on the valorization of Don Draper-esque figures, but there is a widespread belief that to be successful in marketing, you have to come up with wildly original ideas. The end result is marketers who chase originality just for the sake of being original. I have the … Continue reading "Why “Original Ideas” Are Killing Your Content Marketing Campaigns"

The post Why “Original Ideas” Are Killing Your Content Marketing Campaigns appeared first on AWR.

Why Citations Could Be Killing Your SEO Campaign

Why Citations Could Be Killing Your SEO Campaign


V Digital Services

As a business owner, you already know that SEO is vital to your local online presence. Do you yearn to see your business shown in the coveted Google 3 Pack?  Are you tired of seeing your competitors outrank you in the map results? It could be that your business citations are doing more harm than go…

Is Squarespace bad for SEO?

Is Squarespace bad for SEO?

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

Despite the rumors you've heard, SquareSpace is just as effective at SEO as WordPress or Wix.

What is Off-Site SEO?

by MattCallen @ SeeYouSEO Search Engine Optimization

Tying it all Together

It is important, when considering how to optimize your website for search engine ranking, to recognize the difference between on-site SEO, vs. off-site SEO.  In the last blog we talked about what we do on the website itself to improve your search engine rankings, or On-Site SEO. As a Northern Virginia SEO company, SeeYouSEO works with local businesses to improve their Google, Bing, and Yahoo rankings and help them get more clients and customers. This week we are focusing on Off-Site or Off-Page SEO.

 

There is a common misconception that SEO is only about optimizing your website. In reality the majority of SEO work relies on Off-Site SEO.  Once your website is fully optimized with the proper keywords, alt tags, and headings, you can direct your attention to building your presence online on a wider plane. Using other ... Read More »

The post What is Off-Site SEO? appeared first on SeeYouSEO Search Engine Optimization.

SEO for Dentists

SEO for Dentists

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

This free website shows you how many people are searching for dentists in your city. It's a super helpful SEO tool.

The Key To Being Seen

by SeeYouSEO @ SeeYouSEO Search Engine Optimization

There’s a trick to transforming a website into a powerful, money-making, search-engine optimized (SEO) machine for reeling in business and generating revenue. Actually, that’s not true: There are lots and lots of tricks to being seen on Google and other services, and SeeYouSEO has them all up our sleeve.

It’s nothing magical. Our first trick is to get to know our client – especially our client’s on-line presence – very well, so that we have a complete, comprehensive and well-rounded understanding of our client’s suite of services, selling points, target markets, geographical coverage, goals, unique and distinguishing factors. From that knowledge, we continually apply the latest SEO techniques and strategies to ensure the client’s website is rated and ranked favourably and highly whenever anyone searches for anything like it.

Keywords are key, as the word implies. SeeYouSEO digs deep, uncovering the full ... Read More »

The post The Key To Being Seen appeared first on SeeYouSEO Search Engine Optimization.

Tips and Tricks to get you started with Social Media Marketing

by Sahil Kakkar @ SEO Nick

Just when you’ve decided to build your social media presence, you face the dilemma “where do I begin”. You have so many platforms, so many users to connect with, a plethora of content you can explore from various angles!

You should know that there is no one-size-fits-all strategy for social media marketing. It all depends on the nature of your business, the products and services you offer, the audience you Keep Reading »

The post Tips and Tricks to get you started with Social Media Marketing appeared first on SEO Nick.

How to Secure a WordPress Site Against Hackers

by Michael Martinez @ SEO Theory

WordPress gets a bad rap from people who complain that it’s not secure.  In more than 40 years of working with computers I have never met an application or operating system that could not be hacked.  I used to be an…

Chicago Local SEO - The Ocean Agency

Chicago Local SEO - The Ocean Agency


The Ocean Agency

With insights, on-site optimization, & custom reporting, The Ocean Agency's local SEO team will help you gain visibilty in competitive search results.

3 Key SEO Trends For 2017

by Eugen Donhauser @ Performics

Post by Eugen Donhauser, Performance Content Account Executive Search engine optimization (SEO) is a cost-effective way to maintain and promote your brand’s online presence. A clearly […]

The post 3 Key SEO Trends For 2017 appeared first on Performics.

The 6 Goals of SEO: Choosing the Right Ones for Your Business

The 6 Goals of SEO: Choosing the Right Ones for Your Business


Moz

Virtually everyone who's engaged seriously in the practice of search engine optimization has found it to have surprisingly versatile results. Site owners will often start out optimizing in order to rank for a particular term/phrase that's relevant to getting customers, only to find that secondary and tertiary benefits from branding to reputation management to raw traffic all have an impact. Today I'd like to cover the different applications of SEO and talk about how to choose the right SEO objectives for your business.

Local SEO for Small Businesses

by Adam Coombs @ Unamo Blog

Local SEO for Small Businesses The organic search results are already a tough place to fight for top rankings. Local search results? Even harder. Besides traditional SEO, there are a variety of local SEO ranking factors that small businesses and even larger franchises have to worry about when jockeying for the top positions for localized […]

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Difference between SEO and SEA

Difference between SEO and SEA


Queromedia

SEO vs SEA What's the difference between SEO and SEA? An internet user who performs a search in Google typically receives two types of results: organic or

Reverse Engineering the Yelp Review Filter Algorithm

by Kevin Callen @ SeeYouSEO Search Engine Optimization

Yelp Review Filter Has Significantly Damaged (and Helped?) Local Businesses

We have heard from a very large number of disgruntled local companies that have been negatively impacted by the Yelp review filter.  The typical story is:

    We got a bad review on Yelp.
    We asked our clients to post (hopefully, positive) reviews on Yelp.
    The good reviews get filtered and are not displayed.
    Web searchers only see the bad review(s).
    We are losing business.

In an open forum like Yelp or Google+, there is no validation of legitimacy.   Would the bad reviews pass arbitration?  How many reviews are actually legitimate?  Who knows?  It really does not matter.  Open review forums are here to stay.  These forums do hurt legitimate businesses when targeted by false, fake or exaggerated reviews with a negative agenda.  At the same token, the Yelp review filter has ... Read More »

The post Reverse Engineering the Yelp Review Filter Algorithm appeared first on SeeYouSEO Search Engine Optimization.

What is On-Site SEO?

by MattCallen @ SeeYouSEO Search Engine Optimization

Enhance Your Website’s SEO with these Tips

It is important, when considering how to optimize your website for search engine ranking, to recognize the difference between on-site SEO, vs. off-site SEO. This blog is going into some detail about what we do on the website itself. As a Northern Virginia SEO company, SeeYouSEO works with local businesses to improve their Google, Bing, and Yahoo rankings and help them get more clients and customers.

On-site SEO

On-site SEO is the foundation of any successful SEO campaign.  Listed below, are some basic guidelines for on-site SEO.  At SeeYouSEO, we go above and beyond these basic guidelines, when optimizing your website, including some very sophisticated strategies that we will be covering in later blog posts.

Page Content

The content on each page should exceed 300 characters. Your target keywords should be included in the content multiple times in ... Read More »

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Brand Bidding: Do I Really Need To Bid On My Brand Name?

by Aileen Gildea @

Brand bidding is when a business bids on their own brand name keyword terms within a pay-per-click campaign. For example, Home Depot bidding on the keywords “Home Depot”. Many business owners wonder whether this is a worthwhile strategy – to…

The post Brand Bidding: Do I Really Need To Bid On My Brand Name? appeared first on .

When to Hire an SEO Consultant

When to Hire an SEO Consultant

by Steven Matt @ Small Business Blog | Tell Me Your Goal SEO Agency

Important considerations before hiring an SEO professional.

How to Use Schema Markup to Outrank Your Competitors

by V Digital Services @ V Digital Services

The world of SEO is evolving at a rapid pace, and now there is one more tool available to web designers to get your page to the top of Google’s rankings. Schema Markup is a relatively new language that is hidden within the coding of your webpage. It is used to define important elements of […]

Atlanta SEO Services | SEO Optimization | Techwood Consulting

Atlanta SEO Services | SEO Optimization | Techwood Consulting


Techwood Consulting

SEO Services for Atlanta companies, local businesses, and national brands. Get found online today and read about our professional SEO services.

Ten steps effective marketing workflow

Ten steps effective marketing workflow


GinzaMetrics

Create and implement measurable, repeatable practices into seo marketing workflow and content marketing strategy

Why Our SEO Company Stopped Tracking Keyword Rankings

by John Leo Weber @ Geek Powered Studios

If a business hired Geek Powered Studios in 2012, 2013, or 2014, they probably hired us as an “SEO company”. They likely hired us with the explicit goal of gaining higher rankings in Google searches for a few target keywords. For example, a real estate agent in Austin, TX would have hired us to get them showing at the top of Google searches for keywords like “austin real estate agent” or “austin real estate company”...

The post Why Our SEO Company Stopped Tracking Keyword Rankings appeared first on Geek Powered Studios.

How I Would Fix Keds.com: Technical & Creative Inbound Marketing Strategies

by Shlomo Wiesen @ Kahena Digital Marketing

A Quick Glance at Keds’ Ranking I have fond memories of wearing Keds when I was a kid. It’s been a while since I owned a pair, so I took a look in Google to see how the company that was founded in 1916 was doing. Turns out, not so great. I was kind of […]

The post How I Would Fix Keds.com: Technical & Creative Inbound Marketing Strategies appeared first on Kahena Digital Marketing.

Local SEO for Franchises: Getting Your Business on the Map

by V Digital Services @ V Digital Services

You’ve probably been hearing about SEO for businesses quite a bit lately, but as a franchise owner, how does SEO apply to your business? The simple truth is that there are important additional steps to take if you want your franchise to stand out from the crowd. To truly shine with local SEO for franchises, […]

Zero to One Million: an SEO Campaign Blueprint

Zero to One Million: an SEO Campaign Blueprint


Matthew Barby

Learn my SEO campaign blueprint that I use to take businesses from zero to one million pageviews in under 12 months. No fluff, just evidence-driven advice.

What Bounce Rate Means for Your SEO Strategy

by Jarrod Smith @ SEO Hermit

One of the most underestimated and under-valued metrics of any website’s SEO campaign is the site’s “bounce rate”. What does bounce rate mean and why is it important? That’s a great question and one that Google doesn’t help us much with. Bounce rate is the...

The post What Bounce Rate Means for Your SEO Strategy appeared first on SEO Hermit.

Social Media: Paid vs. Organic

by Sara Brace @

With over 2.3 billion people on social media last year and 2.5 billion projected for 2017 according to Statista, it’s hard to deny the impact that social media can make on consumers. Businesses of all industries should understand the benefits…

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