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What is Local SEO? - Local University

What is Local SEO? - Local University


Local University

Find out what Local SEO (Local Search Engine Optimization) really means for local businesses here.

What is Search Engine Optimization? - Definition & Information

What is Search Engine Optimization? - Definition & Information


Marketing Terms

Definition The process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search. Information There is much confusion about [...]

Don’t Let Your Business Fail Because You Forgot SEO

by Ben Mattice @ ShoeMoney

You're busy and marketing is hard. But without it, you won't have customers. So, you'll be less busy. And broke. Here's why you need SEO and how to do it.

Search Engine Optimization (SEO) — Definition — TrackMaven

Search Engine Optimization (SEO) — Definition — TrackMaven


TrackMaven | Marketing Analytics Software

Search engine optimization (SEO) is the process in which a marketer tries to gain visibility about their brand on a search engine's results page.

What is search engine optimization? definition and meaning

What is search engine optimization? definition and meaning


BusinessDictionary.com

Definition of search engine optimization: Refers to the process of improving traffic to a given website by increasing the site's visibility in search engine results. Websites improve search engine optimization by improving content, making ...

MadTech: The Convergence of MarTech and AdTech, Digital Summit Denver 2017

by Jonathan Sackheim @ Grounds for Promotion

How a DMP helps campaign performance. By Katie Wheeler @kbwheeler of Mapp at Digital Summit Denver. Benefits of Technology Integration Source: Forrester, A More Perfect Union: AdTech and MarTech Convergence will Revolutionize Marketing.   DMP definition (Data Management Platform): A platform to collect and analyze all customer data. Also it will help you target those […]

The post MadTech: The Convergence of MarTech and AdTech, Digital Summit Denver 2017 appeared first on Grounds for Promotion.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

Update: What does SEO mean?

by David Rosam @ Writing For SEO

As Writing For SEO matures, I’ve been reviewing some of my more popular, yet older, posts. It may be that Google still likes them and continues rating them well in the SERPs, but I can see the information is out of date, and in some cases I no longer agree with what I’ve said some time ago. […]

The Difference between Knee-jerk SEO and What You Need from Your SEO

by Michael Martinez @ SEO Theory

Every day across the world and the Web thousands of search engine optimization professionals give employees, employers, co-workers, clients, and other SEOs their opinions on a variety of topics.  The constant flow of opinion is healthy for the industry.  If…

SEO

SEO


Définitions marketing

SEO est l'acronyme de Search Engine Optimization et peut être défini comme l'art de positionner un site, une page web ou une application dans les premiers ré

Local SEO: Lokale Wettbewerbsanalyse in drei Schritten

by Andreas Wieland @ OnlineMarketing.deOnlineMarketing.de

Dein lokales Geschäft ist im Local Pack unsichtbar, dein Konkurrent dagegen hervorragend gelistet? Dann brauchst du eine lokale Wettbewerbsanalyse, die den Ursachen auf den Grund geht.

What Does SEO Mean? A Simple Definition and Answers To Common SEO Questions - LongtailPro

What Does SEO Mean? A Simple Definition and Answers To Common SEO Questions - LongtailPro


LongtailPro

If you’re just getting started with a website for yourself or for your business, you’ve likely heard the term “SEO.” But what does SEO mean, anyway? First, don’t feel bad for not knowing! There are so many acronyms and terms thrown around that it is nearly impossible to keep up with them all – especially …

What is SEO (search engine optimization)? - Definition from WhatIs.com

What is SEO (search engine optimization)? - Definition from WhatIs.com


WhatIs.com

Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly.

“No, SEO is Never Dead…It’s Just Trying to Be” – SMX Advanced Presentation

by Marshall Simmonds @ Define Media Group

Marshall Simmonds speaking at Search Engine Land’s SMX Advanced Summit 2014 in Seattle.

How to Secure a WordPress Site Against Hackers

by Michael Martinez @ SEO Theory

WordPress gets a bad rap from people who complain that it’s not secure.  In more than 40 years of working with computers I have never met an application or operating system that could not be hacked.  I used to be an…

Easy Search Engine Optimization Anyone Can Do

by Michael Martinez @ SEO Theory

It’s hard to write an article like this without talking about the need for SEO industry standards or pointing out the immense competition among SEO consultants, agencies, tool providers, and (e)book authors for your business dollars.  So I will begin…

Content-First SEO

by Augustin Kendall @ The Portent Blog: Internet Marketing with a Twist of Lemon

I’ve been finding myself saying, “You don’t rank for keywords, you rank for content,” a lot lately. Imagine this. You’re trying to turn a quaint town on the shore (East or West—pick your coast of choice) into a vacation destination. You’ve developed a brand for the location that you’re promoting in all the right travel… Read More

The post Content-First SEO appeared first on Portent.

Do 404 Errors Hurt SEO?

by AJ Kohn @ Blind Five Year Old

Do 404 errors hurt SEO? It’s a simple question. However, the answer is far from simple. Most 404 errors don’t have a direct impact on SEO, but they can eat away at your link equity and user experience over time. There’s one variety of 404 that might be quietly killing your search rankings and traffic. 404 […]

SEO 101 – Mobilizing the Public 2017

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

Slide Deck and Resources Slides from my presentation at Feeding America’s Mobilizing the Public Conference plus helpful tools, additional resources and free ebooks! SEO 101: Finding Yourself – Mobilizing the Public 2017 from Portent Tools Portent SEO Page Review Plugin A helpful tool for reviewing title tags, meta descriptions and other on page HTML elements.… Read More

The post SEO 101 – Mobilizing the Public 2017 appeared first on Portent.

The Definition of SEO

The Definition of SEO


Samuel Scott

A decade ago, "SEO" was getting a website to rank highly in Google. I would fire or never hire anyone who gives that answer today.

The 7 Questions You Must Ask When Hiring an SEO Company

by linchpinseo @ Linchpin SEO ///

SEO is one of the most misunderstood, and most widely scammed business strategies. There are businesses all over the globe that will promise businesses the world, and guarantee top rankings, yet have little knowledge of what it actually takes or what SEO actually is. Being in the SEO world for close to 10 years now,  I have worked for, and […]

AdWords Demographic Targeting Tips & Work-Arounds

by Brett McKay @ Grounds for Promotion

Advertisers can now take advantage of demographic targeting in AdWords Search campaigns! This long-awaited feature helps advertisers focus their efforts on the best performing ages & genders. Demographic targeting in AdWords follows an exclusionary model, meaning that all ages and genders are targeted by default. Buckets of people can then be excluded based on their age or […]

The post AdWords Demographic Targeting Tips & Work-Arounds appeared first on Grounds for Promotion.

What is Search Engine Optimization (SEO)? - Definition from Techopedia

What is Search Engine Optimization (SEO)? - Definition from Techopedia


Techopedia.com

Search Engine Optimization SEO Definition - Search engine optimization (SEO) refers to met

Here’s How To Convert More Blog Readers Into Leads

by linchpinseo @ Linchpin SEO ///

The Internet is extremely popular in today’s modern era, dubbed by some as the exponential age, meaning technology constantly develops at rates never before seen. Smartphones, desktop and laptop computers, tablets, and Internet connectivity is not only highly developed – they’re all extremely widespread. More than 85% of American households host at least one computer, […]

The Guide To Website Taxonomy For Users and SEO

by linchpinseo @ Linchpin SEO ///

What is a website taxonomy? Taxonomy creation is the process of creating a classification system for a website. One of the most notable examples of a taxonomy is the species classification system. There are many ways of implementing a taxonomic system on your website that will provide a better user experience and help your search engine […]

SEO Title Tags: Best Practices and Examples

by Adam Coombs @ Unamo Blog

Title tags in SEO are like the title of your book for the demographics of your two most important types of readers; people and robots. The people need to know what they can expect to find on your page when they click the link. The robots (crawlers) prioritize your page and its content through a […]

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

What is SEO Writing: Definition and Top 10 SEO Content Writing Tips

by Jonathan Sackheim @ Grounds for Promotion

SEO writing, in a nutshell, is aligning your content with: What a reader will find most useful What the search engines will see as indicators of meaning and value Top 10 Tips for Getting Started: Keyword frequency: As a rough rule of thumb, don’t use the target keyword more than three times in the article: […]

The post What is SEO Writing: Definition and Top 10 SEO Content Writing Tips appeared first on Grounds for Promotion.

Multiregional Tracking in Unamo SEO

by Adam Coombs @ Unamo Blog

With Multiregional Keyword Tracking you’ll be able to track keywords in multiple regions in your Unamo SEO campaign. ​ Multiregional tracking only applies to Google; however, with a variety of local search engines in various countries, you can check the success of your keywords in one region against their success in another. By doing this, […]

Calling All Visionaries

by Ron Netanel and Ruth Netanel @ IDealogic® Brand Lab

A Visionary is someone who’s not scared to think BIG. Someone who looks beyond what they can presently see. Someone who believes the word “impossible” means “new possibilities.” Strategy is your guide. Values and ethics are your compass. Your achievements define your character. You believe in honest, hard work. Sacrifice is part of the job description. You don’t conform to ...

Basic Crawl Management for SEO

by Michael Martinez @ SEO Theory

Crawl management is integral to search engine optimization. And yet crawl management is so poorly explained by the Web marketing community that many sites mismanage crawl.  What should be one of the fundamental areas of search engine optimization has been…

Video: I discuss SEO in 2016 with Chase Reiner

by David Rosam @ Writing For SEO

I was nicely set up by my friend Chase last night! I’d agreed to record an episode of First Click’s Podcast, which turned out to be a chat around Content Marketing and SEO in 2016. We used a Google Hangout and he posted an unedited video of my unprepared thoughts on YouTube. So here’s what you shouldn’t […]

SEM/SEO - digital analytics definition

SEM/SEO - digital analytics definition


AT Internet

What are "SEM" and "SEO" and how are they different? Get definitions for "search engine marketing" and "search engine optimisation" in our glossary.

What is SEO Writing: Definition and Top 10 SEO Content Writing Tips | Grounds for Promotion

What is SEO Writing: Definition and Top 10 SEO Content Writing Tips | Grounds for Promotion


Grounds for Promotion

SEO writing, in a nutshell, is aligning your content with: What a reader will find most useful What the search engines will see as indicators of meaning and value Top 10 Tips for Getting Started: Keyword frequency: As a rough rule of thumb, don’t use the target keyword more than three times in the article: …

What is Search Engine Optimization? A Modern SEO definition. - Network Bees

What is Search Engine Optimization? A Modern SEO definition. - Network Bees


Network Bees

Need an answer to the question "What is Search Engine Optimization?" Here is the answer to how you can increase your site's visibility on Search Engines.

The Writer’s Guide to Local SEO

by David Rosam @ Writing For SEO

iOS 7 Released: Dark Google Changes for the SEO & Analytics Communities

by Shahzad Abbas @ Define Media Group

When Apple’s new iOS 7 operating system was released on September 18, 2013 its adoption was unprecedented.  Apple claimed it was “the fastest upgrade in software history” with 200 million devices running iOS 7 only 3 days after launch. The […]

The New SEO Definition Is Rooted in The User

The New SEO Definition Is Rooted in The User


Linchpin SEO ///

LinchpinSEO ///: The New SEO Definition Is Rooted in The User

Website Conversion Rate Optimization (Get More Leads!)

by Long Tail Pro Team @ LongtailPro

You’ve heard of search engine optimization (SEO) to get your website noticed in search engines, like Google. But, what about website conversion rate optimization? You can think of SEO as the technique that makes people see your website. Once you start gaining more traffic, though, you’ll need to do something to get those people to […]

The post Website Conversion Rate Optimization (Get More Leads!) appeared first on LongtailPro.

August Updates for the Expert’s Guide to Local SEO

by Carrie Hill @ Local University

Joy Hawkin's Expert Guide to Local SEO continues to evolve with relevant, timely updates every month. The guide is now 200+ pages of information you need if you manage local search as a small business owner, marketing agency, or in-house SEO, either for SMB or Enterprise-level businesses. Here are the updates posted this month: Completely redid [...]

The post August Updates for the Expert’s Guide to Local SEO appeared first on Local University.

4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Speciality and Unsought Products

by Maximilian Claessens @ Marketing-Insider

Products can be defined quite broadly. We will now focus on one special category of products: consumer products. Consumer products are those types of products you have to do with…

The post 4 Types of Consumer Products and Marketing Considerations – Convenience, Shopping, Speciality and Unsought Products appeared first on Marketing-Insider.

Getting Ready for Napa Summit 2017

by Sean ORourke @ Marketing Terms

When you find yourself researching something enough, it often makes sense to blog it. Such is the case with Napa Summit, an SEO/SEM conference on March 30-31 in Napa Valley, CA. After seeing the list of [...]

The post Getting Ready for Napa Summit 2017 appeared first on Marketing Terms.

Suchmaschinenoptimierung / SEO Definition | OnlineMarketing.de Lexikon

Suchmaschinenoptimierung / SEO Definition | OnlineMarketing.de Lexikon


OnlineMarketing.de

► Als Suchmaschinenoptimierung oder auch SEO (englisch für Search Engine Optimization) bezeichnet man alle Maßnahmen, die dazu geeignet sind, die Platzierung

Download Search Console URL Parameters Painlessly with This Handy Bookmarklet

by Dave Sottimano @ Define Media Group

The URL parameter configuration tool in the Google Search Console is an SEO’s dream; it picks up the deepest parameters that many crawlers fail to find.  It’s a list of opportunities to close up duplicate content caused by parameters, but […]

What Does SEO mean?

What Does SEO mean?


Predikkta

Get insight on SEO (or Search Engine Optimization) and see how we can help you generate traffic to your website.

SEO Defined in 60 Seconds [Animated Video] - Copyblogger

SEO Defined in 60 Seconds [Animated Video] - Copyblogger


Copyblogger

Watch the animated video for the term "SEO" from our Content Marketing Glossary that helps you master content marketing terms.

SEO (Search Engine Optimization)

SEO (Search Engine Optimization)


Investopedia

SEO (Search Engine Optimization) aims to draw the greatest amount of traffic possible to a website by bringing it to the top of a search engine's results.

Video SEO: Factors for Ranking in the Top 10 on Google

by Adam Coombs @ Unamo Blog

What does it take to rank your video in the top 10 results on Google? And on YouTube? Well, these are two very different enterprises entirely. A recent study found that 64% of all YouTube videos appearing in Google search results had a different rank hierarchy when searched on YouTube. In other words, videos ranking […]

What is Web 2.0 | Web 2.0 Definition | SEO Buzz Internet Marketing

What is Web 2.0 | Web 2.0 Definition | SEO Buzz Internet Marketing


Internet Marketing Company - SEO Buzz

What is Web 2.0 and what should business owners do differently? Read this Web 2.0 definition that will change how you market your business!

Rankings Definition – SEO Glossary | Searchmetrics

Rankings Definition – SEO Glossary | Searchmetrics


Searchmetrics

What are rankings? Our SEO Glossary provides a wide range of technical terms related to Search Engine Optimization and more.

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

Semantic Keyword Research with KNIME and Social Media Data Mining – #BrightonSEO 2015

by Paul Shapiro @ Paul Shapiro's Search Wilderness

I had the opportunity to travel to the UK in April and speak at BrightonSEO, an SEO conference I’ve always admired from afar in the United States. Needless to say, it was an incredible experience. I return from England having connected with many of my European SEO brethren, a liking of beans for breakfast, and […]

The post Semantic Keyword Research with KNIME and Social Media Data Mining – #BrightonSEO 2015 appeared first on Search Wilderness.

How to Integrate SEO and Social Media Marketing

by Paul Shapiro @ Paul Shapiro's Search Wilderness

I’ve been busy blogging away over on Marketing Land about ways to integrate SEO and Social Media practices for mutual benefit. The first piece, How to Leverage Social Media for SEO: Link Building, covers the integrating SEO and Social Media via link building. Check it out to learn how Google+, Twitter, YouTube, and Facbook (via […]

The post How to Integrate SEO and Social Media Marketing appeared first on Search Wilderness.

Quality Signals that May have Affected the March 2017 Google Fred Update

by Michael Martinez @ SEO Theory

Googler Gary Illyes declared that unless otherwise given a name by Google ALL of their search “updates” will be referred to as “Fred”.  He was joking but, honestly, I like that.  Some years ago I wrote a brief article titled…

Business Heading in a New Direction – Stack Plastics

by admin @ Internet Marketing Blog

Problem: Stack Plastics, a Bay Area Injection Molding Company, was heading in a new direction—spearheaded by the launch of a brand new website. They contacted Ecreativeworks to ensure best practices SEO were implemented to create a new emphasis on targeting organic customers. Solution: From implementation to launch, and through ongoing optimization, Ecreativeworks ensured the framework […]

Advanced SEO Techniques for 2017

by Michael Martinez @ SEO Theory

What makes an SEO technique “advanced”?  That’s a question I ask myself every year.  A lot of the “advanced” methods I first shared ten years ago, while still relevant today (because good SEO doesn’t change), are so widely used now…

The World Wide SEO Definition

The World Wide SEO Definition


Giorgiotave.it

A collection of SEO experts sharing their thought about the meaning of Search Engine Optimization. Start your journey around the World.

Web Hosting and SEO: How web hosting affects SEO

by Joanne Joanne Davidson @ Network Bees

Do web hosting choices affect SEO? For most of us, Search Engine Optimization’ (SEO) is all about identifying and using the right keywords, producing world class content and gaining those elusive backlinks that the whole world is seemingly crazed about.Continue reading... Web Hosting and SEO: How web hosting affects SEO

The post Web Hosting and SEO: How web hosting affects SEO appeared first on Network Bees.

Defining the Long Tail for SEO - State of Digital

Defining the Long Tail for SEO - State of Digital


State of Digital

Apparently some SEOs believe that optimising a site for long tail traffic is not really SEO. I disagree, and below I will explain why. First of all, let's

Analysis of Link Building Outreach: What Signals Success?

by Devin Boudreaux @ Paul Shapiro's Search Wilderness

Many marketers and SEOs cringe at the thought of link building due to how monotonous and labor intensive it can be. Not me though. Since it can be much harder and not everyone has the patience for it, it’s an excellent opportunity that some of us can capitalize on. I understand that some people still […]

The post Analysis of Link Building Outreach: What Signals Success? appeared first on Search Wilderness.

What Is SEO? Understanding SEO in Today's Landscape.

What Is SEO? Understanding SEO in Today's Landscape.


Paul Shapiro's Search Wilderness

The definition of SEO can vary immensely. So, I asked experts and some other digital-savvy people how exactly they define it. The answers may astound you.

What does SEO mean? How do you define it? | WFS

What does SEO mean? How do you define it? | WFS


Writing For SEO

I'm often asked 'what does SEO mean'. Today's answer is a lot different from even a few years ago, with an emphasis on quality content and reader value.

A Modern SEO Strategy

by alexis.roberts @

In today’s digital era, ranking high on search engines is essential for a successful business. However, customer usage, expectations, online behavior, and search engine algorithms are changing over time. Thus, a modern and more holistic SEO strategy is indispensable to ensure you drive more traffic to your site. Here are the basics of modern SEO […]

SEO 101: Defining the long tail - Portent

SEO 101: Defining the long tail - Portent


Portent

In which I define "the long tail" in SEO, and why you should care about long tail keywords. It's fun! Check it out!!!

How to Use SEO To Influence B2B Buyers On Social Media

by Long Tail Pro Team @ LongtailPro

Social media is a great tool for connecting with other businesses while driving sales to your own business. In fact a study by the IDC revealed that 75 percent of the B2B buyers and 84 percent of C-level/vice president executives use social media to support purchase decisions. The same study also showed that B2B buyers […]

The post How to Use SEO To Influence B2B Buyers On Social Media appeared first on LongtailPro.

SEO Made Simple: A Step-by-Step Guide

SEO Made Simple: A Step-by-Step Guide


Neil Patel

Guess how many blog posts are published each day. Any ideas? Over 2 million. That means 46 people have pressed publish by the time you read these 4 sentences. This makes it kinda tough to stand out. But you have to, if you want to make your blog a successful one, that is. While I …

Franchise SEO: How to Apply Local SEO to Multiple Locations

by Avinash Nair @ Unamo Blog

From creating different landing pages to finding niche, relevant keywords, a lot of franchisors (and their SEO vendors) are neck deep in their search for the Holy Grail of franchise SEO. And that’s only the beginning. As a franchisor, you’re aware by now of the many pitfalls of attempting to unify information without duplicating it. […]

Giving a new definition to SEO in the hotel industry - tnooz

Giving a new definition to SEO in the hotel industry - tnooz


tnooz

Most hotels are heavily focused on SEO. It’s the way to stay ahead of the pack, come up higher in search and stand out from the crowd. You know the drill.

Search Engine Optimization Success and The Google Game

by linchpinseo @ Linchpin SEO ///

If you’re playing the Google Game – that is, trying to get your site ranked higher in Google – you’ll need to employ the most modern SEO practices and pull out all of the stops. That means using all of the SEO campaign tactics that allow some websites to outrank much larger organizations, many that […]

6 SEO Best Practices for Events

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

There are so many moving parts when running an event large or small that it’s easy to let online optimization be an afterthought. Sidelining SEO, however, means missing out on a lot of organic visitors and awareness. A solid organic presence makes a huge difference in attracting more attendees’ year after year. Here are five… Read More

The post 6 SEO Best Practices for Events appeared first on Portent.

About Local SEO | How Can Local SEO Services Help Your Business?

About Local SEO | How Can Local SEO Services Help Your Business?


BrightLocal

Learn all about Local SEO in this quick guide. What is local search optimization & how can it help your business gain more visibility online?

Best SEO Tools to Target Your Perfect Audience (& Profit!)

by Long Tail Pro Team @ LongtailPro

In the world of online business, Search Engine Optimization (SEO) is a must-have technique. SEO helps businesses target an audience that might be interested in their services and products. With the right SEO practices, businesses can skillfully draw in an audience through awesome web content that leads to interest, and ultimately sales, of its products. […]

The post Best SEO Tools to Target Your Perfect Audience (& Profit!) appeared first on LongtailPro.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

What is SEO, Anyway?

by Ron Netanel and Ruth Netanel @ seo definition – IDealogic® Brand Lab

SEO is short for Search Engine Optimization. Still doesn’t answer your question? LOL (that stands for Laugh Out Loud). When it comes to terms like SEO, SERPs, ranking, keywords, organic search, PPC advertising, and link building (to name a few), you may feel about as out of your element as you do when trying to decipher your teenager’s latest text ...

SEO Fallacies That Must Die: 2017 Edition

by Ian Lurie @ The Portent Blog: Internet Marketing with a Twist of Lemon

SEO folks are trend victims. Someone presents a new acronym, an idea, or a tool and we all pile on. Then we chase those nibbles of knowledge, good and bad alike, without thinking. And we land in deep pits lined with sharp, nasty sticks. These ideas must go: 1: TFIDF Score Predicts Rankings A higher… Read More

The post SEO Fallacies That Must Die: 2017 Edition appeared first on Portent.

How I streamlined my newsletter workflow with AWeber Curate

by David Rosam @ Writing For SEO

IMPORTANT Update, 22 August 2016: For the last two issues of The Week in Writing For SEO, I’ve hit serious problems which have delayed the newsletter. They seem to be caused by the HTML generated by Curate because the test e-mail doesn’t work properly in some e-mail clients/web browsers. I’ve reported the problems to AWeber and […]

A Guide to International SEO: Strategies and Guidelines

by Natalie Severt @ Unamo Blog

You have a business. Your business has a website. You use localized keyword research and traditional SEO tactics to help your business rank well online. You have a diversified backlink profile and high domain authority. Congratulations! But now you want to expand. And this is where it gets complicated. How do you create an international […]

Can I use blackhat article spinning (spintax) for whitehat purposes?

by Patrick Coombe @ Paul Shapiro's Search Wilderness

Whilst chatting in our office last week, reminiscing of ye old SEO tactics such as article spinning, automated backlink tools, etc, we started talking about article spinning and how it might have some legitimate value in certain use cases. But first, let’s just one thing straight: In no way do I / we condone the […]

The post Can I use blackhat article spinning (spintax) for whitehat purposes? appeared first on Search Wilderness.

SEO basics: What is a slug and how to optimize it • Yoast

SEO basics: What is a slug and how to optimize it • Yoast


Yoast

In this post, we'll explain what a slug is and how you should use it the best way possible. In WordPress, it's really easy to optimize!

Adam Sherk Speaks on Bloomberg TV: “Why Google News Is Shutting Its Doors in Spain”

by Shahzad Abbas @ Define Media Group

Define Media Group Vice President of SEO and Social Media Adam Sherk and Keane Legal Media Lawyer Benoit Keane discuss Google’s closure in Spain over a tax dispute. They speak on “Bloomberg West.” (Source: Bloomberg)

What is SEO? - Definition & Examples - Video & Lesson Transcript | Study.com

What is SEO? - Definition & Examples - Video & Lesson Transcript | Study.com


Study.com

Customers use search engines every day. Being visible to those customers is a key part of being successful online. This lesson defines search...

What is the Definition of Content in SEO?

What is the Definition of Content in SEO?


SEO Theory

You know, in all the years I have been writing this blog, I cannot remember anyone asking that question. But now someone wants to know “what is the definition of content in SEO?” On the…

Local SEO for Small Businesses

by Adam Coombs @ Unamo Blog

Local SEO for Small Businesses The organic search results are already a tough place to fight for top rankings. Local search results? Even harder. Besides traditional SEO, there are a variety of local SEO ranking factors that small businesses and even larger franchises have to worry about when jockeying for the top positions for localized […]

Update: Header tags and how you use them in SEO Copy

by David Rosam @ Writing For SEO

I returned to my post Header tags and how you use them in SEO Copy recently and added some more tips. It was popular before, but now it’s an essential read if you’re wondering about how you should be using h tags in your content. The updated post also contains some new suggestions for formatting in WordPress.

What Is SEM? Does SEM Include SEO?

What Is SEM? Does SEM Include SEO?


Bruce Clay, Inc. Blog

Google and digital marketing leaders define SEM as exclusively paid search. The history of the term's 2001 coining and evolving use tells a richer story.

Google Tag Manager Presentation at Digital Summit Denver 2017

by Jonathan Sackheim @ Grounds for Promotion

“Tag You’re It! Track Your ROI with Google Tag Manager” presentation at Digital Summit Denver. By Siobhan Lidon, FSC Interactive. Define valuable actions. eCom example: – Cold: visit product page – Warm: add to cart – Hot: complete purchase Why GTM – Better data – Less lead time – Less dev time and cost How […]

The post Google Tag Manager Presentation at Digital Summit Denver 2017 appeared first on Grounds for Promotion.

Bad SEO Advice You Should Still Avoid

by Michael Martinez @ SEO Theory

I should create a “Bad SEO Advice” category and collect all the articles I have written about it through the years in one place.  There are days when I am tempted to go back and “update” old articles about bad…

Integrate Google Search Console With Unamo SEO

by Adam Coombs @ Unamo Blog

Now you can integrate your Google Search Console properties with your Unamo SEO Campaign with GSC data storage for up to 2 years! ​​ You’ll have all of your relevant SEO data on one platform to expedite your analytics and decision making processes. ​ The integration will pull all of your data from GSC into […]

Acquisition SEO and Business Crowding

by AJ Kohn @ Blind Five Year Old

There’s an old saying that if you can’t beat ’em, join ’em. But in search, that saying is often turning into something different. If you can’t beat ’em, buy ’em. Acquisition search engine optimization is happening more often as companies acquire or merge, effectively taking over shelf space on search results. Why settle for having the […]

What is a Keyword (in SEO)? - Definition from Techopedia

What is a Keyword (in SEO)? - Definition from Techopedia


Techopedia.com

Keyword Definition - A keyword, in the context of search engine optimization, is a particu

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

The Myth of the Google Update

by Michael Martinez @ SEO Theory

People have been chasing search engine algorithms since the 1990s.  They won’t stop even though the algorithms are more elusive now than ever before.  Nonetheless, Web marketers should approach all unofficial announcements and analyses of search algorithm updates and effects…

Lawyers Should Stick to the Law and Not Try SEO

by Ben Mattice @ ShoeMoney

The law can be complicated and that's why lawyers specialize. But not in SEO, though they try to do it anyway. Here's why lawyers should outsource their SEO.

By Definition: What is SEO?

By Definition: What is SEO?


LifeLearn, Inc.

What is SEO? HINT: It's responsible for your ability to read this description right now.

‘Just create relevant quality content and you’ll be OK’. There are many reasons why I disagree

by David Rosam @ Writing For SEO

Google is looking to highlight all the great content on the web and SEO is dead. Ergo, just create some content that your audience will like and you’ll be OK. It’s a point of view I don’t adhere to, something that will come as no surprise if you’ve read this blog or met me in […]

SEO Definition

SEO Definition


Eastern Peak

Learn what SEO is, why your business needs it and what are the most popular free SEO tools you can start using today.

What Is The Definition of SEO & How Is It Done? | Pedestal

What Is The Definition of SEO & How Is It Done? | Pedestal


Pedestal

What is the definition of SEO? SEO is an acronym for Search Engine Optimization. SEO is the leading source for driving traffic online.

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