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Making Sense of Your Facebook Video Metrics, Engagement and Analytics

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

How Facebook Video Metrics Can Help Your Social Media Marketing Are you using your Facebook video metrics and other Facebook analytics data to help amplify your brand on social media? Facebook is the ultimate platform that all digital marketers should be utilizing. Sharing videos on Facebook in particular is a great and effective way to get …

The post Making Sense of Your Facebook Video Metrics, Engagement and Analytics appeared first on VPDM Digital Marketing.

10+ SEO Traffic Hacks to Optimize Your Website for Google

by Garrett Mehrguth @ Directive Consulting

Search engine optimization is one of the most written about topics in marketing today. Unfortunately for many marketers, the information they read leaves them excited, but unable to implement. Whether it’s because development work is needed or the topic

The post 10+ SEO Traffic Hacks to Optimize Your Website for Google appeared first on Directive Consulting.

5 Essential Search Trends That Will Impact Online Revenue in 2016

by Vee Popat @ Page Array – VPDM Digital Marketing

The New Trends in SEO That Will Matter Most This Year What will search marketers need to focus on in the coming year to stay ahead of the curve What are the most important new trends in SEO that will impact your business revenue this year? Does your content marketing and social media advertising strategy support your …

The post 5 Essential Search Trends That Will Impact Online Revenue in 2016 appeared first on VPDM Digital Marketing.

Social Media Marketing Consultant Services for Your Business

by getyoufound @ Get YOU Found

Most businesses today understand the importance of social media for their marketing strategy, but many need help in implementing these powerful tools effectively. This is where a social media marketing agency comes in. An experienced Internet marketing company offers a full range of social media management services targeted to help your business succeed. Here are […]

The post Social Media Marketing Consultant Services for Your Business appeared first on Get YOU Found.

Digital Marketer Darren Hemmings Talks Online Branding, Music Marketing Strategies

by Guest Post @ hypebot

Here digital marketing veteran and former head of digital marketing at [PIAS] shares his knowledge of online branding for artists, marketing strategies, and the use of bots. _____________________ Guest post by Veselina Gerova of The Message Behind The Artist is a Q&A style interview series featuring the people behind the...

SEO – Marketing Strategy for Your Website

SEO – Marketing Strategy for Your Website


Coastal Media Brand | Myrtle Beach Web Design & SEO

These days, search engine optimization is the most effective and popular marketing strategy for your website to improve your website's organic search engine ranking and drive more targeted visitors. As a result, SEO marketing strategy is important for any Internet company to become successful in online business. It is a complex process, which involves long term planning. SEO Strategy Professional search engine optimization consultants are dedicated to creating innovative Internet marketing strategies and search engine optimization solutions. They develop a search engine optimization strategy by incorporating the following on page and off page optimization techniques: • Content research and creation • Structuring content within the site • SEO copywriting • Optimizing website content • Building inbound links • Developing link popularity campaign • Submitting to search engines and directories • Site design • Website ranking report • Evaluation and tracking • Maintenance Grow Your Business

Snapchat Marketing 101: How to Boost Your Business With Geofilters

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Snapchat Geofilters & The Advantages of Marketing With Snapchat: Why Your Business Needs to Get on Board  Scroll through your Facebook news feed and chances are you’ll come across at least one photo of someone with dog ears and a giant tongue. Snapchat geofilters are huge right now, and they’ve begun to trickle over to …

The post Snapchat Marketing 101: How to Boost Your Business With Geofilters appeared first on VPDM Digital Marketing.

SEO – Past, Present and Future

by Sam McRoberts @ VUDU Marketing

As an SEO, I hear two things all the time: “Sure, I know what SEO is” and “What’s SEO?”. 99% of the time, both groups are equally clueless about what ...

Read More

The post SEO – Past, Present and Future appeared first on VUDU Marketing.

A positively easy technique for measuring content marketing [success story]

A positively easy technique for measuring content marketing [success story]

by Jeff Baker @ Brafton

We live in a world that is data-rich and information-poor. I’m talking to you, Mr. or Ms. Executive. I’m telling you that your pretty dashboard is good for one thing:... Read more »

25 Ways Data Science is Changing B2B Marketing

by Kylie Ora Lobell @ Directive Consulting

Data science is on every B2B marketer’s radar these days. It has enabled marketers to determine exactly whom their audiences are and how to sell potential customers on their products...

The post 25 Ways Data Science is Changing B2B Marketing appeared first on Directive Consulting.

Enhance Your Marketing on Twitter By Using GIFS

by Jennifer Noun @ Page Array – VPDM Digital Marketing

How to Tweet Gifs on Twitter Over a year ago, Twitter announced that they will be allowing users to post GIFS – however, not very many users are jumping on the bandwagon. Although GIFS are popular on other social media platforms, it doesn’t seem to be growing on to Twitter and that may be because …

The post Enhance Your Marketing on Twitter By Using GIFS appeared first on VPDM Digital Marketing.

Before Your Next Product Launch, Try These 5 Engagement Strategies

by Today's Industry Insider @ The Kissmetrics Marketing Blog

The big day is approaching! Yes, you’re about to launch your first (or maybe fifth) product. You want the experience to be perfect for your audience. What your team does before the launch is just as important as what you do on launch day. And it all starts with early engagement—spreading your message as soon […]

The Google Analytics Certification Exam: Here’s Why it’s Worth it for Digital Marketers

by Julie Mercier @ Page Array – VPDM Digital Marketing

Why All Digital Marketers Should Take the Google Analytics Certification Exam Google Analytics (GA) is one of, if not the, most valuable analytics tools to track website traffic. If you were to ask me what analytics tool I couldn’t live without for monitoring my digital marketing campaigns, GA would be my answer without hesitation. During …

The post The Google Analytics Certification Exam: Here’s Why it’s Worth it for Digital Marketers appeared first on VPDM Digital Marketing.

Confessions of a Digital Marketer: Internet Marketing Tips You’d Never Expect

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Digital Marketing Tips and Tricks From Our Experiences Not everything we learn in life can be found in the pages of a how-to manual. You could get the best advice or digital marketing tips and tricks from the top marketers in the business, but that can only get you so far. Every client is different. …

The post Confessions of a Digital Marketer: Internet Marketing Tips You’d Never Expect appeared first on VPDM Digital Marketing.

The 5 Essential Holiday SEO Tips For Beginners That Will Impress Your Boss

by Vee Popat @ Page Array – VPDM Digital Marketing

Best SEO Tips For This Holiday Season It’s Christmas time for bricks & mortar and online retailers. Literally and figuratively. The 2015 holiday season is upon us, which means holiday season shopping is ready to jump into high gear. So just for you, here are some secrets and other holiday SEO tips for beginners and …

The post The 5 Essential Holiday SEO Tips For Beginners That Will Impress Your Boss appeared first on VPDM Digital Marketing.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

Local SEO Ranking Factors

by Fasturtle @ Fasturtle

Fasturtle's Brett Levreau joined us on Money Radio to discuss local SEO ranking factors. The goal of optimizing for local search is simple: get your business at the top of SERPs when people nearby search for you, or for products and services you offer. You've likely searched for businesses near you, and found results in [...]

Why You Need to Refresh Your Website

by Whitehardt @ Whitehardt

Why You Need to Refresh Your Website Site updates are an important part of any marketing strategy. Site updates ensure that everything is running properly and displaying correctly. Site updates provide both current and new clients with a fresh look, easier navigation, and provide the perfect opportunity to refresh other content. Simply put, websites are […]

The post Why You Need to Refresh Your Website appeared first on Whitehardt.

What Are Facebook Dark Posts and Why Should You Use Them

by Vee Popat @ Page Array – VPDM Digital Marketing

A Facebook Dark Posts Tutorial For Everyone What are Facebook Dark Posts? I’ve just recently read about this new Facebook advertising tactic. First off, I love the name, it caught my attention right away. “Facebook Dark Posts”. It sounds so menacing and well, creepy. But it’s anything but! Essentially, Dark Posts are is a social …

The post What Are Facebook Dark Posts and Why Should You Use Them appeared first on VPDM Digital Marketing.

Digital Strategy for Nonprofits

by Fasturtle @ Fasturtle

Today's episode on Money Radio concerns digital strategy for nonprofits. Fasturtle has partnered with nonprofit clients over the years, including the Children's Museum of Phoenix, Skyline Wish Builders, Foundation for Senior Living, and more. Click on the links to support these organizations and to view examples of our web design services! Adapting For-Profit Strategies to Nonprofits [...]

Google Says They’ve Unleashed Panda 4.2

by Vee Popat @ Page Array – VPDM Digital Marketing

Word is Google Panda 4.2 is in Full Effect Get ready for another Google algorithm update for 2015. Remember 10 months ago when Google unleashed the Panda 4.1 algorithm update? Well, it’s time to get ready for Google Panda 4.2. If you need a quick refresher on Panda 4.1, read How to Comply With Panda …

The post Google Says They’ve Unleashed Panda 4.2 appeared first on VPDM Digital Marketing.

How Financial Services Companies Build Relationships Through Content

by Dawn Papandrea @ Content Marketing Institute

As customer relationships evolve from in-person transactions to omnichannel engagement, consumer-facing banks and insurance companies have realized it’s time to step up their game. Here are some innovative examples. Continue reading

The post How Financial Services Companies Build Relationships Through Content appeared first on Content Marketing Institute.

3 Easy & Effective Real Estate Digital Marketing Strategies To Start Selling More Houses Today

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Are you a Realtor? Here are the top three real estate marketing strategy tips you should be using today to sell more homes!

The post 3 Easy & Effective Real Estate Digital Marketing Strategies To Start Selling More Houses Today appeared first on Digital Media Strategy Consultant Orlando.

4 Fantastic Social Media Tools to Rapidly Scale Your Marketing (Plus CEO Predictions!)

by Sam Hurley @ Digital Current

There are a million and one other “social media tool” roundup posts — so I wanted to bring a completely fresh (and extraordinary) offering to the table. Piqued your interest? Not only are the following pieces of digital kit some of the best social tools around. Not only should you experiment with each. Not only […]

The post 4 Fantastic Social Media Tools to Rapidly Scale Your Marketing (Plus CEO Predictions!) appeared first on Digital Current.

The four sales funnel metrics you should care about

The four sales funnel metrics you should care about

by Tressa Sloane @ Brafton

Don't be left in the dark when determining how well your marketing initiatives are working. Collaborate with your sales team to gain valuable performance insights.

Different Stages of the B2B Sales Cycle

by Sean Thomas Martin @ Directive Consulting

B2B marketing timelines and sales cycles can be confusing. As opposed to classic B2C and eCommerce campaigns, individualizing your brand in the B2B space takes patience. The B2B buyer’s journey is a...

The post Different Stages of the B2B Sales Cycle appeared first on Directive Consulting.

Why SEO Should Be Focus of Digital Marketing Strategy | Mondo

Why SEO Should Be Focus of Digital Marketing Strategy | Mondo


Mondo

SEO strategy is a crucial element of any successful digital marketing strategy. Search engine optimization helps boost traffic and conversion rates.

What If What We Know About Marketing Is What’s Holding Us Back?

by Joe Pulizzi @ Content Marketing Institute

Joe Pulizzi shares an excerpt from his and Robert Rose’s upcoming book – Killing Marketing: How Innovative Businesses Are Turning Marketing Cost into Profit. The duo reveals how most businesses approach marketing the wrong way. Continue reading

The post What If What We Know About Marketing Is What’s Holding Us Back? appeared first on Content Marketing Institute.

If You Pay Per Click, Is It Still Inbound Marketing? How to Rock PPC — with Soul.

by Vital Design @ Digital Marketing Strategy – Vital Design

We talk a lot about the benefits of inbound marketing methods over the forced “outbound” ways of the past. Outdated marketing methods rely solely on advertising methods like pay-per-click (PPC) and banner ads in order to be heard at all — which is why these messages tend to get tuned out. But before you write off […]

The post If You Pay Per Click, Is It Still Inbound Marketing? How to Rock PPC — with Soul. appeared first on Vital Design.

B2C vs B2B SEO for Digital Marketing

by GYF Developer @ Get YOU Found

In today’s internet-savvy business environment, more professionals are turning to the internet to help them choose a new product or service provider for their company. In fact, according to Google, 90% of B2B researchers go online to research business purchases. For B2B companies, this means that having an effective B2B search engine optimization strategy and […]

The post B2C vs B2B SEO for Digital Marketing appeared first on Get YOU Found.

Ads Are Killing the Web: Are You Part of the Problem?

by Kirk Cheyfitz @ Content Marketing Institute

The switch from crappy ads to valuable content is long overdue in online marketing. Is it too late to save the web? Plus, learn the six steps to digital decency for your brand. Continue reading

The post Ads Are Killing the Web: Are You Part of the Problem? appeared first on Content Marketing Institute.

Digital Marketing News Roundup – July 2017

by Scott Sundblom @ Big Leap

The summer heat didn’t slow things down at all on the digital marketing front. This month’s news roundup includes an update on a major Google search feature, Instant Search, native video support coming to LinkedIn, and an update to Google’s AdWords Editor!   Google Drops Google Instant Search For nearly 7 years, Google has served […]

The post Digital Marketing News Roundup – July 2017 appeared first on Big Leap.

10 B2B Marketing Plan Examples To Help You Stay Organized

by Kathryn Ross @ Directive Consulting

As complicated as B2B marketing can be – it’s easy to get caught up in different strategies, channels, campaigns, and tactics. Having a plan is the best way to keep...

The post 10 B2B Marketing Plan Examples To Help You Stay Organized appeared first on Directive Consulting.

The Art of the Cart: How Retail Brands Can Cash in on Content Marketing

by Jodi Harris @ Content Marketing Institute

Every moment counts when competing for attention of today's demanding and discerning retail consumers. Use these tips and examples to make sure your content efforts deliver the goods while supporting your brand's overall value. Continue reading

The post The Art of the Cart: How Retail Brands Can Cash in on Content Marketing appeared first on Content Marketing Institute.

3 SEO Conversion Tactics For Turning Page Hits into Sales

by Ray L. Perry @ Atlanta SEO for Growth

Getting lots of traffic is always a plus, but what are the best ways of converting hits into leads, then sales, and then loyal customers Improving your SEO rankings and maximizing web traffic to your Atlanta business’s website can be an expensive, time-consuming mission, but converting hits into leads is even more important. Without the […]

The post 3 SEO Conversion Tactics For Turning Page Hits into Sales appeared first on Atlanta SEO for Growth.

13 Lucky Website User Experience Tips to Win the #UX Game

by Vee Popat @ Page Array – VPDM Digital Marketing

User Experience Tips and Tricks to Rock Your User’s Experience on Your Businesses Website Did you know that an overwhelming majority of websites today fail at User Experience (UX). Here’s to hoping your doesn’t fall into that category. That’s why we created this informative infographic that quickly details some very interesting website user experience tips and …

The post 13 Lucky Website User Experience Tips to Win the #UX Game appeared first on VPDM Digital Marketing.

SEO Website Analysis: Finding Ways to Unlock Opportunities for Growth

by VirtualGroup @ Virtual Group

It is no secret that regularly reviewing what you’re doing and improving upon it is one of the keys to success, online marketing included. Conducting regular website audits can easily help you and your clients find opportunities for further growth. With that in mind, here are a few questions you need to ask yourself and […]

A Business Owner’s Guide to Choosing the Right Digital Marketing Agency

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

7 Tips To Choose a Web Marketing Agency That Takes Your Brand To New Levels Knowing how to choose a digital marketing agency or web marketing company to work with is an essential part of your business strategy. You don’t want to waste time and money working with the wrong internet marketing company. As a digital …

The post A Business Owner’s Guide to Choosing the Right Digital Marketing Agency appeared first on VPDM Digital Marketing.

Should Your Brand Focus Primarily on SEO or Social Media? Learn the Pros and Cons of Each

by Brian Honigman @ Digital Current

Considering SEO or social media for your business? Discover the pros and cons of each to determine what will work best for you. It’s clear SEO and social media are beneficial for similar and distinct reasons, but most brand teams don’t have the capabilities to be active on every medium in a significant way. With […]

The post Should Your Brand Focus Primarily on SEO or Social Media? Learn the Pros and Cons of Each appeared first on Digital Current.

Nashville Content Marketing | Why Is Content Important for My Business?

by Christine Sigaty @ Digital Resource | Internet Marketing

As a business owner, chances are that you have heard a lot about the digital world. But with so many best practices, statistics, trends, etc. it can be hard to tell what’s accurate and what’s not.  However, one thing regarding the internet is, and always will be, true: content is king. Keep reading to learn […]

The post Nashville Content Marketing | Why Is Content Important for My Business? appeared first on Digital Resource | Internet Marketing.

How Google’s RankBrain is Transforming the SEO Landscape

by Sam McRoberts @ VUDU Marketing

As an online marketer, I spend a fair bit of time staying up on the latest happenings in my industry. As I’ve read articles across various key industry blogs recently, ...

Read More

The post How Google’s RankBrain is Transforming the SEO Landscape appeared first on VUDU Marketing.

Marketing Metrics 101: How to Avoid Wasting Time on the Wrong Data

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Vanity Metrics vs. Actionable Metrics: Which Marketing Metrics Really Matter? The Internet is full of information. Some of it’s useless, but some of it can be amazingly helpful. When it comes to marketing metrics, the right information is key. Marketing metrics are extremely important. This is how you know what you’re doing is working or not, …

The post Marketing Metrics 101: How to Avoid Wasting Time on the Wrong Data appeared first on VPDM Digital Marketing.

The 13 Best Keyword Research Tools Every Digital Marketer Should Know

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

When You Need to Find a Free Keyword Research Tool Keeping up with trending topics and popular keywords is a vital part of increasing your social media presence. But finding paid or free keyword research tools, and conducting strong keyword research, can also be difficult if you don’t have a good starting point. The best way …

The post The 13 Best Keyword Research Tools Every Digital Marketer Should Know appeared first on VPDM Digital Marketing.

Michigan SEO Company | Search Engine Optimization & Web Design

Michigan SEO Company | Search Engine Optimization & Web Design


Web Design | Managed Websites and SEO Company

Michigan SEO Services Helping Local Businesses Increase Local Rankings Online. Our experienced SEO team is ready to bolster your online presence today!

Learning from Tasty

by Snap Agency @ Snap Agency

Case studies are a great way for local businesses to learn more about other successful companies that have implemented digital marketing strategies. Digital marketing can often seem overwhelming to local...

Why Search Marketers Must Embrace Javascript Now

by Richard Chavez @ seoClarity

Let’s not beat around the bush, shall we? If there’s one programming language you simply must embrace as an SEO, […]

The post Why Search Marketers Must Embrace Javascript Now appeared first on seoClarity.

How B2B Brands Can Use Quora to Drive Traffic, Establish Authority, & Earn SEO Benefits

by Brian Honigman @ Digital Current

Quora is an effective avenue to boost your brand’s presence online. Learn how to best use the Q&A site to boost traffic, authority, and SEO. It’s difficult to find an answer to a very specific, nuanced question online at times. Google searches often return results that help answer a question broadly, while Yahoo Answers are […]

The post How B2B Brands Can Use Quora to Drive Traffic, Establish Authority, & Earn SEO Benefits appeared first on Digital Current.

5 Common Social Media Problems & How to Solve Them

by Scott Sundblom @ Big Leap

  Social media marketing is no longer optional for most businesses in play today. With so many businesses battling for the diminishing attention span of consumers, there are a lot of businesses and organizations winning the hearts of their audiences one tweet, snap, and post at a time. But not every brand has social media […]

The post 5 Common Social Media Problems & How to Solve Them appeared first on Big Leap.

Why Should I Care if Google is Ranking Mobile First?

by phillymarketinglabs @ Philly Marketing Labs

You might be wondering what the hullabaloo about mobile first, amp pages, and mobile friendliness is all about—or you might be so consumed with keeping your business running and your clients happy that you haven’t thought twice about all this…

The post Why Should I Care if Google is Ranking Mobile First? appeared first on Philly Marketing Labs.

5 Key Components of a Winning Digital Marketing Strategy

by Gabby @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post 5 Key Components of a Winning Digital Marketing Strategy appeared first on Chainlink Relationship Marketing.

Yes, a Mobile-Friendly Website Affects Your Search Rankings

by Shauna Vert @ Page Array – VPDM Digital Marketing

You have probably read the usual arguments for having a mobile-friendly website. You’ve been told that it helps more people to use your website, and that it keeps mobile users on your page longer. You know that it’s important to prepare your online persona for a world fueled by pocket-sized computers. But Now, Having A Mobile-Friendly Website …

The post Yes, a Mobile-Friendly Website Affects Your Search Rankings appeared first on VPDM Digital Marketing.

SEO Content Checklist for 2017

by Garrett Mehrguth @ Directive Consulting

Consistently creating content that readers love and search engines rank is no easy task.  There are many elements that must be addressed for your voice to be heard amongst the crowd. This...

The post SEO Content Checklist for 2017 appeared first on Directive Consulting.

How to Use SEO in Your Digital Marketing Strategy

How to Use SEO in Your Digital Marketing Strategy


Business 2 Community

Most people today know that Search Engine Optimization (SEO) is critical to having a successful on-line business. What they may not know is exactly how to use it in their marketing plan. Incorporatin…

Keyword Research Tips When Using The New Google Search Console

by Vee Popat @ Page Array – VPDM Digital Marketing

The Best Keyword Research Tips You’ll Read Today Attention all content marketers, content creators, and content curators: Keyword research is not dead. In fact, keyword research is likely one of the most important steps for all digital marketers, especially if you want your content to be found, consumed by your target personas. That’s why you …

The post Keyword Research Tips When Using The New Google Search Console appeared first on VPDM Digital Marketing.

Make Your Email Marketing List a Home Run

by Matt D'Avirro @ Page Array – VPDM Digital Marketing

If digital marketing was baseball, social media would be a solid single, search marketing would be a double, but email marketing is a major home run. Plenty of research indicates that email marketing is the most effective driver of online sales, with the highest conversion rate by far. But you aren’t going to be able …

The post Make Your Email Marketing List a Home Run appeared first on VPDM Digital Marketing.

Why You Should Ignore Yahoo and Bing Even Though They Matter

by Snap Agency @ Snap Agency

When most SEOs do keyword research, the large majority will only ever look at Google. This might seem silly to you because a surprisingly large amount of people still use...

Chasing the Google Monster

by Sam McRoberts @ VUDU Marketing

Do you remember as a kid when you’d wake up after a nightmare, absolutely convinced that there was a monster in the closet, ready to eat you alive? Well, SEO’s ...

Read More

The post Chasing the Google Monster appeared first on VUDU Marketing.

How to Market to Millennials on Snapchat

by Tara Hahl @ Page Array – VPDM Digital Marketing

Using Social Media to Market to Millennials Snapchat is the fun messaging application for sharing moments. You can take photos, videos, add a caption or doodle, and send it to a friends or add it to your story to share with all of your friends. If you’re wondering how to market to millennials using Snapchat, it’s all about the …

The post How to Market to Millennials on Snapchat appeared first on VPDM Digital Marketing.

Marketing Day: Twitter Teams on mobile, Ads.txt adoption & more

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Los Angeles Facebook Ads | What Mistakes Am I Making?

by Emily Creighton @ Digital Resource | Internet Marketing

When it comes to Los Angeles Facebook ads, there is a lot to think about. But, once you get each puzzle piece in its place, making a great impression and generating more leads gets easier. Here are six simple mistakes you can avoid when creating your future Facebook ads: You’re Using the Wrong Format If […]

The post Los Angeles Facebook Ads | What Mistakes Am I Making? appeared first on Digital Resource | Internet Marketing.

Marketing Day: E-commerce SEO mistakes, Facebook tests new ad format & interactive native content

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Canada Introduces Sponsored Instagram Ads for Business

by Maddie DeVries @ Page Array – VPDM Digital Marketing

Sponsored Instagram Posts For Canadian Companies I’m sure you’ve been wondering what the hype is about the new sponsored ads on Instagram. Well, the wait is finally over! Instagram has enabled businesses to have the ability to include ads in their Instagram feed. Popular American brands such as Stella Artois, American Express, Starbucks and Mercedes …

The post Canada Introduces Sponsored Instagram Ads for Business appeared first on VPDM Digital Marketing.

7 SEO strategies to implement in 2015

7 SEO strategies to implement in 2015


The Next Web

Search Engine Optimization (SEO) sounds a bit like rocket science. With the right combo of this widget and that module, add in time, subtract theory and maybe the equation will produce a solution better than the last. Like most technology, what was applied last year in online marketing efforts may already be outdated. Those tactics …

About Google Attribution

by Kim @ Philly Marketing Labs

Data is king and understanding consumer behavior allows us, as marketers, to deliver optimal experiences for consumers and, in-turn, optimal profit for our clients. Even though data is king, there are times where it is flawed. So what happens when…

The post About Google Attribution appeared first on Philly Marketing Labs.

How to Create Content for the Technical B2B Buyer

by Rebecca Geier @ Content Marketing Institute

Over one-third of engineers dig at least four pages deep in Google search results in their B2B buyer journey. And that’s not the only atypical behavior. If your buyer is a technical professional, you’ll want to learn these five trends. Continue reading

The post How to Create Content for the Technical B2B Buyer appeared first on Content Marketing Institute.

Inbound Marketing Strategy “Advice” from George Washington

by John Breneman @ Digital Marketing Strategy – Vital Design

It’s like old George Washington used to say: “Why waste time on an old-fashioned inbound marketing strategy when you could be out chopping down cherry trees, firing muskets at people wearing red coats and starting a cool new country?” OK, I’m pretty sure our first president never uttered those exact words, but his inbound marketing advice still […]

The post Inbound Marketing Strategy “Advice” from George Washington appeared first on Vital Design.

15 Ways Blog Traffic Analysis Can Improve Your Company’s MQLs

by Kathryn Ross @ Directive Consulting

Marketing Qualified Leads are the life blood of B2B marketing campaigns.  To gain MQLs, conducting blog traffic analysis for your company is one of the sure-fire ways to acquire accurate readings...

The post 15 Ways Blog Traffic Analysis Can Improve Your Company’s MQLs appeared first on Directive Consulting.

The Fastest Way to Get Your Website Indexed on Google

by Vee Popat @ Page Array – VPDM Digital Marketing

How to Get Your Site Indexed by Google…Fast When launching a new website for your business or for your client’s business one of your first concerns should be your site’s search rankings and your existing SEO strategy. Asking yourself, how do I get my website indexed by Google asap is a good start, but having …

The post The Fastest Way to Get Your Website Indexed on Google appeared first on VPDM Digital Marketing.

How to Identify and Prioritize Conversion Optimization Opportunities

by Brian Honigman @ Digital Current

Use this guide to help you determine how best to optimize your site in order to boost visitor conversion. Conversion optimization is an ongoing marketing practice that’s never fully completed. No website is perfect as every brand will have areas of their online properties worth optimizing to boost conversions. As an enterprise brand, you likely […]

The post How to Identify and Prioritize Conversion Optimization Opportunities appeared first on Digital Current.

Choosing Search Engine Marketing Agencies: 8 Dirty Secrets You Should Know

by Emma Siemasko @ Directive Consulting

Hiring the right search engine marketing agency can be difficult. In this post we reveal 8 dirty secrets you should know when searching for the right agency.

The post Choosing Search Engine Marketing Agencies: 8 Dirty Secrets You Should Know appeared first on Directive Consulting.

3 Big B2B Marketing Ideas for 2017(+9 Tactics That Actually Work)

by Kylie Ora Lobell @ Directive Consulting

B2B marketing is no cake walk – and picking which recipe you start with isn’t any easier. There is an endless array of different strategies, tactics, and ideas for B2B...

The post 3 Big B2B Marketing Ideas for 2017(+9 Tactics That Actually Work) appeared first on Directive Consulting.

8 Important Blog Writing Techniques: Why You Need to Forget What You Learned in School

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

8 Blog Writing Techniques Every Digital Marketer Should Know Forget what your English teacher taught you. That’s right. Blog writing techniques are very different from the traditional writing techniques you were taught in school. So you’ve figured out the basic breakdown of a blog post. Now it’s time to sit down and start writing. But …

The post 8 Important Blog Writing Techniques: Why You Need to Forget What You Learned in School appeared first on VPDM Digital Marketing.

How to Make Your Own Awesome SEO Marketing Strategy

How to Make Your Own Awesome SEO Marketing Strategy


Piccana

SEO marketing should be an essential part of your businesses, with the right strategy you can attract thousands of visitors to your website. Learn how here!

Budget SEO Tips for Fitness Coaches

by BTW Team @ Break The Web

Building a business has been easier these days with the rise of information technology. Before the internet boom, only those with big budgets could afford to advertise their brands, products, and services. Advertising meant having to buy TV and radio slots or printing out brochures and leaflets. This kind of publicity involved thousands and even […]

10 Digital Marketing Facts Every SEO Marketer Should Know

by Neil Andrew @ Piccana

If you’re in the SEO industry, then you should know that it’s full of statistics and numbers. These figures might be boring to some, but to SEO marketers they help them bring home the bacon. There are some statistics and facts every digital marketer should know off the top of their head, such as the […]

The post 10 Digital Marketing Facts Every SEO Marketer Should Know appeared first on Piccana - Development Website V2.

How Well Do You Impress? Reputation Management Online.

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Yes, how well do you impress? What impact do you have on others? How do you know? In today’s digital world, it’s important to know what impression your business has made on others. Not only that, but you need to know what impression others have of your business/services. No doubt you’ve worked hard to build […]

The post How Well Do You Impress? Reputation Management Online. appeared first on Web Design | Managed Websites and SEO Company.

How to Use Empathy Mapping to Aim Your Content at Your Audience

by Stephen Porritt @ Big Leap

In a previous post, we talked about what role-playing games could teach us about aligning sales and content marketing. We also talked about how important it is to specify a target customer, and tailor your marketing narrative towards the needs and desires of said customer. Today, we’re going to use the keystone of role-playing—imagination—to help […]

The post How to Use Empathy Mapping to Aim Your Content at Your Audience appeared first on Big Leap.

What Percent of Revenue Do Publicly Traded Companies Spend on Marketing and Sales? [Infographic]

by Sarah Brady @ Digital Marketing Strategy – Vital Design

In the mid 90s, Steve Jobs took a company on the brink of extinction and turned it into the largest and most successful brand in the world. The Apple of the 90s looks a whole lot shinier today, sitting pretty at the top of Forbes most valuable brands list for the third year in a […]

The post What Percent of Revenue Do Publicly Traded Companies Spend on Marketing and Sales? [Infographic] appeared first on Vital Design.

Effective Low Budget Marketing Ideas That are Proven to Impress Your Clients

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Do you have a client who is digging in their pockets, but only coming up with dimes and gum wrappers? A shoestring budget can be limiting for any marketing campaign. But it doesn’t have to dampen your strategy. Sometimes clients don’t have the marketing budget that would be ideal to work with. You could be …

The post Effective Low Budget Marketing Ideas That are Proven to Impress Your Clients appeared first on VPDM Digital Marketing.

Is Digital Marketing Worth it? The Difference Between Traditional and Digital Marketing

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Why Digital Marketing is Vital For Growing Your Business Where should you spend your marketing budget? Why digital marketing? It’s a tough dilemma for many small business owners and marketers. The difference between traditional and digital marketing is obvious, but it can be hard to figure out what you need for your business. Small businesses don’t have …

The post Is Digital Marketing Worth it? The Difference Between Traditional and Digital Marketing appeared first on VPDM Digital Marketing.

Nashville Live Chat | How Can I Customize My Live Chat?

by Emily Creighton @ Digital Resource | Internet Marketing

Nashville live chat is the modern-day contact form. It is convenient, instant, and generates leads. But, when you choose to implement a brand-new feature on your website, it is vital that it looks like a cohesive addition. That means your live chat should – and can – be customized to match your website’s theme! Here is a […]

The post Nashville Live Chat | How Can I Customize My Live Chat? appeared first on Digital Resource | Internet Marketing.

5-Stage Digital Marketing Plan to a Successful Product Launch

by Rebekah Radice @ Digital Current

The success of a new product launch depends on many variables. By utilizing different digital marketing channels and tools, you can help ensure a victorious introduction. Using social media to launch a new product is exhilarating. It’s also overwhelming if you haven’t planned accordingly. From pre-launch activities to influencer outreach, your launch plan will make […]

The post 5-Stage Digital Marketing Plan to a Successful Product Launch appeared first on Digital Current.

Google Home Services Ads (HSAs) for Local Service Businesses in Philly

by phillymarketinglabs @ Philly Marketing Labs

Beach goers aren’t the only ones popping up on the east coast as summer’s end draws near. Google Home Services Ads (HSAs)—which have been in beta testing on the west coast for the last few years— are now available in…

The post Google Home Services Ads (HSAs) for Local Service Businesses in Philly appeared first on Philly Marketing Labs.

The Challenge of Digital Transformation

by Andrew Bell @ Baker Marketing

One of the great challenges facing all businesses, both large and small, involves the subject of digital transformation. Digital technology is rapidly impacting on every aspect of business including customer experience. Customer expectations are growing as quickly as technologies continue to grow. A failure to digitally transform your business is not just a growth issue […]

The post The Challenge of Digital Transformation appeared first on Baker Marketing.

SEO Marketing | Viewing marketing strategy from an SEO perspective

SEO Marketing | Viewing marketing strategy from an SEO perspective


SEO Marketing for businesses

What is SEO Marketing? It is understanding marketing through the lens of search. Search strategy combined with strategic marketing thinking makes it happen.

Why You Should Outsource Your SEO To Agencies

by Neil Andrew @ Piccana

It’s no secret that search engine optimisation is a long and hard process that can take months before you see results. However, it doesn’t have to be that way. Unknown to some, there are actually plenty of white label SEO agencies out there that will take care of your SEO for you. By doing all […]

The post Why You Should Outsource Your SEO To Agencies appeared first on Piccana - Development Website V2.

10 Necessities for Your B2B Marketing Strategy

by Kathryn Ross @ Directive Consulting

In the B2B space, efficiently marketing your brand across your most profitable channels is a must. As a B2B marketers, the “digital” in digital marketer can no longer be left...

The post 10 Necessities for Your B2B Marketing Strategy appeared first on Directive Consulting.

Using Topic Clusters As An SEO and Content Marketing Strategy

Using Topic Clusters As An SEO and Content Marketing Strategy


hypebot

As search engines have developed to become more intelligent, the way artists formulate their content strategy online must also adapt and allow them to take advantage of modern day search engine optimization, in particular through topic clusters. _________________________ Guest post by Bobby Owsinski of Music 3.0 Through the years Google...

CD Baby Donates Share Of Digital Sales To Hurricane Relief: 'Using Music To Benefit Others'

by Bruce Houghton @ hypebot

All this week, CD Baby is donating the net proceeds from all digital sales on the CD Baby music store to the Red Cross Hurricane Relief Fund. We asked Kevin Breuner, CD Baby's Director of Marketing, what motivated the company to launch this campaign. "We've been looking for more opportunities...

4 Key Online Marketing Tips For Small Businesses in 2015

by Greg Weaver @ Page Array – VPDM Digital Marketing

Online Marketing Tips For Small Businesses Many local companies have used some form of digital marketing online even if they are not aware of it. As a business owner and advertiser, you need to find the best online marketing tips for small businesses, in order to source the appropriate marketing channels that deliver maximum returns …

The post 4 Key Online Marketing Tips For Small Businesses in 2015 appeared first on VPDM Digital Marketing.

Conference Is Over: 19 Experts Share a Back-to-Work Action Plan

by Ann Gynn @ Content Marketing Institute

You’re bombarded with slide decks, tips, and inspiring stories from speakers. Your notebook is filled with ideas and your brain is happy. But how do you sift through that conference content overload and create a realistic action plan? Continue reading

The post Conference Is Over: 19 Experts Share a Back-to-Work Action Plan appeared first on Content Marketing Institute.

3 Industrial Website Design Ideas for Industrial and Manufacturing Businesses

by Vee Popat @ Page Array – VPDM Digital Marketing

Why Industrial Website Design Should Be Your Priority One thing I’ve learned over the last few years is that companies in the industrial and/or manufacturing sector, particularly in the Niagara region, haven’t paid a lot of attention to their website and entire digital marketing strategy over the last 5-10 years. There literally aren’t many mobile …

The post 3 Industrial Website Design Ideas for Industrial and Manufacturing Businesses appeared first on VPDM Digital Marketing.

7 Biggest PPC Nightmares Sinking Your ROI

by Today's Industry Insider @ The Kissmetrics Marketing Blog

PPC advertising should be straightforward. You buy an ad. Your ad appears on Google. That ad gets clicked. You spend a little dough per click, and voila – you’re a marketing genius. Traffic is booming and you’re appearing in all the right places. Except that’s not always how it works. And for some strange reason, […]

PPC or SEO? Choosing Based on Budget & Maximizing Your ROI

by Kaleigh Moore @ Directive Consulting

Marketers working with a limited budget often face a tough question when considering pursuing PPC or SEO. They ask themselves: “Which one is right for me? And how do I...

The post PPC or SEO? Choosing Based on Budget & Maximizing Your ROI appeared first on Directive Consulting.

The Most Important Social Media Skills To Build Today

by Shauna Vert @ Page Array – VPDM Digital Marketing

Your Most Important Social Media Skills To Build Today If everyone has social media, doesn’t everyone have social media skills? I know, I know. We all wish that were true. In reality, social media and especially social media marketing isn’t quite so simple. Social media skills in the workplace require the employee using social media …

The post The Most Important Social Media Skills To Build Today appeared first on VPDM Digital Marketing.

Quality Content and Google’s Phantom Algorithm Update

by Mikki Caplan @ Page Array – VPDM Digital Marketing

Google Confirms The Phantom Algorithm Change If you run a website, or are responsible for website content, you know that Google updates its search algorithm quite often, and sometimes, drastically. One of the most important things for a digital marketer, business owner, or website admin to keep abreast of is upcoming changes to Google’s algorithms. …

The post Quality Content and Google’s Phantom Algorithm Update appeared first on VPDM Digital Marketing.

From a Millennial to You, Take the Risk

by Jessi DiPette @ Proximo Marketing Strategies

When people say words like new or change, Baby Boomers and Gen X-ers will run the other way. New is scary, new means risk, new means “oh hell no”. For Millennials, new, change, and risk mean “let’s do this!” Growing up with continuous developments in the technology world and in the way we communicate, we have become adept to change. ... Read More

The post From a Millennial to You, Take the Risk appeared first on Proximo Marketing Strategies.

The Ultimate Guide for Hiring Social Media Marketing Companies

by Emma Siemasko @ Directive Consulting

When it comes time to hire a social media marketing company to help improve your brand’s strategy, you want to make sure you’re making a good decision.

The post The Ultimate Guide for Hiring Social Media Marketing Companies appeared first on Directive Consulting.

How To Set Realistic Expectations In Your SEO Marketing Strategy

by James Straatman @ Big Leap

Understanding and setting realistic expectations is truly at the heart of any successful SEO marketing campaign. In this article, you will will be presented with a practical approach to understanding the fundamentals and how to set the proper foundation for establishing thriving, long-term client and agency SEO marketing relationships.   Understanding the Fundamentals There are […]

The post How To Set Realistic Expectations In Your SEO Marketing Strategy appeared first on Big Leap.

Web Optimization Strategies for Visual Artists

by BTW Team @ Break The Web

Etsy is now making it feasible for visual artists to present their crafts and have the opportunity to sell them. It is a perennial problem for artists to find a market for their work, so Etsy is a great platform for them to find a voice for what they are passionate about. Now, artists do […]

Writing a Great Headline is the Most Important Thing You’ll Do Today

by Kelly Howard @ TOWER

I’m about to write over 1000 words on why writing a powerful headline is so important.  I’ll be giving you a lot of advice on how you can be successful in writing a great headline, as well as what to avoid when writing a headline. But all these words won’t even get noticed if I […]

The post Writing a Great Headline is the Most Important Thing You’ll Do Today appeared first on TOWER.

How to Build Your Personal Branding?

by Kit Taylor @ Baker Marketing

As the world expands, so do businesses and consumers expectations. Next add in the level of ever growing competition. For many professional service providers, small to medium business owners, start-ups or companies with prominent leaders, it becomes critical to narrow your brand focus on great leadership, developing customer loyalty, devoted employees and aligning a strategic […]

The post How to Build Your Personal Branding? appeared first on Baker Marketing.

Philly Marketing Labs Receives a Hat Trick as One of the Region’s Fastest Growing Businesses

by phillymarketinglabs @ Philly Marketing Labs

The nominations are in, the CPA certified company data has been reviewed and the tabulations are complete—and Philly Marketing Labs has made the list for the third year in a row! As the area’s most prestigious business award, the Philadelphia 100®…

The post Philly Marketing Labs Receives a Hat Trick as One of the Region’s Fastest Growing Businesses appeared first on Philly Marketing Labs.

What Are Average Social Media Agency Prices?

by getyoufound @ Get YOU Found

Social media marketing is generally considered to be essential to the success of any business today. But most business owners are far too busy to juggle all of the requirements of a consistent and effective social media marketing plan. This means you may be looking to hire a social media marketing agency  to handle your […]

The post What Are Average Social Media Agency Prices? appeared first on Get YOU Found.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

What does it mean to blog?

What does it mean to blog?

by Lauren Fox @ Brafton

Sometimes we get so wrapped up in meeting deadlines, posting content, researching and brainstorming new ideas, applying keyword research techniques and analyzing data that comes in on our website’s performance... Read more »

Facebook Pages Get a Helpful New Update

by Tim Amerlinck @ Page Array – VPDM Digital Marketing

Businesses Manage Client Expectations With the Help of Facebook Pages With the ultimate goal of getting brands to conduct more business on Facebook, a new range of Page features have recently been released by Facebook. The new features have been designed to help businesses better personalize their Pages and improve the overall customer experience. Page Responsiveness …

The post Facebook Pages Get a Helpful New Update appeared first on VPDM Digital Marketing.

B2B Marketing Basics: Understanding Your Audience (Part 2!)

by Brad Smith @ Directive Consulting

Effective B2B marketing is kind of like the third date. You’ve gone out twice before, each time carefully gathering and storing information given by the other person. Where they are...

The post B2B Marketing Basics: Understanding Your Audience (Part 2!) appeared first on Directive Consulting.

SEO Strategy | Search Engine Optimization Strategy | VUDU Marketing

SEO Strategy | Search Engine Optimization Strategy | VUDU Marketing


VUDU Marketing

If you're looking for help crafting an SEO strategy, you've come to the right place. We're experts at creating effective Search Engine Optimization strategies.

Going the distance with Content Marketing Strategist Emily Clark

Going the distance with Content Marketing Strategist Emily Clark

by Tressa Sloane @ Brafton

Whether it's keeping her clients happy or running the Boston Marathon, Emily Clark knows what it takes to reach the finish line.

SEO Marketing Services | Make More Sales | Chris Giarratana

SEO Marketing Services | Make More Sales | Chris Giarratana


Digital Media Strategy Consultant Orlando

Learn how your business will benefit from the best SEO marketing services. Drive more qualified traffic to your site and boost sales today!

5 Reasons Your Brand Needs A Periscope Marketing Strategy

by Kaila Henderson @ Page Array – VPDM Digital Marketing

It is no secret that great video content will spread across social media like wildfire.  After all, who hasn’t seen Charlie Bit My Finger, or Sneezing Panda? For years, brands have been utilizing the power of video to launch new products, and revolutionize the old ones.  Until recently, they’ve been doing so on the tried …

The post 5 Reasons Your Brand Needs A Periscope Marketing Strategy appeared first on VPDM Digital Marketing.

Creating Engaging Images for Social Media

by Tim Amerlinck @ Page Array – VPDM Digital Marketing

When it comes to social media and sharing content, images tend to outperform all other types of content. This is why it’s extremely important that your creative team is highly skilled at creating engaging images for social media. According to a study by BuzzSumo, on average, social media posts with at least one image tend to …

The post Creating Engaging Images for Social Media appeared first on VPDM Digital Marketing.

The Audience Valuation Engine: A New Model for Calculating the Value Per Subscriber

by Robert Rose @ Content Marketing Institute

If audiences are the asset – how should we value them? Robert Rose shares an overview of a new framework – the audience valuation engine – that offers an asset-based approach to calculating the value per subscriber. Continue reading

The post The Audience Valuation Engine: A New Model for Calculating the Value Per Subscriber appeared first on Content Marketing Institute.

What are HTTP Status Codes and SEO Best Practices?

by Kalpesh Guard @ seoClarity

“So, what is an HTTP status code?” you may be wondering. Well, let’s back up two steps. First of all, […]

The post What are HTTP Status Codes and SEO Best Practices? appeared first on seoClarity.

Planning Social Media Strategy? Not Without Asking Yourself These 17 Questions

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

17 Essential Questions Digital Marketers Must Ask Themselves When Planning Social Media Content The marketing industry has changed significantly with social media, and now it’s increasingly important to have a social media presence for any brand. But social media for business isn’t something you can jump into without a clear social media content strategy. To …

The post Planning Social Media Strategy? Not Without Asking Yourself These 17 Questions appeared first on VPDM Digital Marketing.

How to Do Customer Engagement If You’re In a Unique Niche

by Today's Industry Insider @ The Kissmetrics Marketing Blog

I once worked with a business that specialized in making custom squirrel horror dioramas. If you’re wondering what in the world a custom squirrel horror diorama is, then you’ve proved an underlying point of this article. Unique niches are really tough for marketing. If there are 37 people on the planet that are in your […]

Twitter Changes Favourites To Likes

Twitter Changes Favourites To Likes

by Chelsey Harasym @ Page Array – VPDM Digital Marketing

Most Twitter users have already noticed. Because it’s big news when Twitter changes favourites to likes and stars to hearts in their feeds. If you did miss it basically where you now see a heart to like a tweet, you used see a star to favourite. This big question for us now is how this affects digital …

The post Twitter Changes Favourites To Likes appeared first on VPDM Digital Marketing.

The AdWords Next User Interface (Beta) – 11 Upgrades and Additions

by Kim @ Philly Marketing Labs

Google recently rolled out a new AdWords User Interface from alpha to beta testing mode. As a Premier Google Partner, and  with 3 AdWords Top Contributors on our team, we at PML were fortunate to be given access to the…

The post The AdWords Next User Interface (Beta) – 11 Upgrades and Additions appeared first on Philly Marketing Labs.

This Week in Content Marketing: Marketers, Not Publishers, Will Win With Long-Form Content

This Week in Content Marketing: Marketers, Not Publishers, Will Win With Long-Form Content

by Joe Pulizzi @ Content Marketing Institute

We explore Apple's record earnings, Google's new ad format, and AI bots that created a secret language. We also discuss Hasbro's failed bid for Lions Gate, rant about a media duopoly, and share an example of the week from Jim Cramer.
Continue reading

The post This Week in Content Marketing: Marketers, Not Publishers, Will Win With Long-Form Content appeared first on Content Marketing Institute.

Creating Your 30 Second Sales Pitch

by Andrew Bell @ Baker Marketing

Are you truly prepared for a situation, be it in a meeting, a social gathering or literally in an elevator, when someone directs the question to you, “what do you do?” It may happen when you least expect it and the person asking may be someone you never thought you’d ever meet, so not being […]

The post Creating Your 30 Second Sales Pitch appeared first on Baker Marketing.

Why Segmentation is Vital to Your Marketing Success

by Sherice Jacob @ The Kissmetrics Marketing Blog

When I say “segmentation” with regards to marketing, what comes to mind for you? Chances are, you immediately think of email segmentation. Segmenting your emails is crucial to improving your customer engagement and conversion rate. But although emails are the most widely talked about segmentation type, there are countless others. Unfortunately, it’s a process that’s […]

SEO Marketing Strategy: 10 Reasons Why You Should Focus on SEO

SEO Marketing Strategy: 10 Reasons Why You Should Focus on SEO


Wise Owl Marketing

Are you creating an SEO Marketing Strategy for your business? If you're not, this post will give you 10 reasons why to focus on search engine optimization.

How to Map Behavioral Metrics Into Your Key Business Drivers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Digital marketing is a blessing to marketers because of the wealth of data it provides. Online marketers can analyze and dissect innumerable elements to gain a deeper understanding of the habits and preferences of their customers. As a result, they can effectively put themselves in their customers’ shoes and optimize the entire experience. This allows […]

Search Engine Optimization – Climbing the SERP’s

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

What is SEO? Search Engine Optimization is an internet, digital, marketing strategy that considers how search engines work and what people search for day to day. It strives to get information out and traffic in. SEO helps to improve the volume and quality of traffic to websites. It complements other tactics such as social media […]

The post Search Engine Optimization – Climbing the SERP’s appeared first on Web Design | Managed Websites and SEO Company.

Lead Nurturing Strategy: How to Create a Killer Drip Email Campaign with Wishpond & MailChimp

by Sean Thomas Martin @ Directive Consulting

Most all of us love when our website and individual pages convert new site visitors into actual leads or sales. Unfortunately, regardless of what you are marketing and who you...

The post Lead Nurturing Strategy: How to Create a Killer Drip Email Campaign with Wishpond & MailChimp appeared first on Directive Consulting.

How to Tear Down Silos to Create a Culture of Content

by Marcia Riefer Johnston @ Content Marketing Institute

Marcus Sheridan saved his pool company by using content as a sales tool. What would it take to make content the star of your brand’s sales? Knock down silos to create a culture of content. Marcus shares how to do that. Continue reading

The post How to Tear Down Silos to Create a Culture of Content appeared first on Content Marketing Institute.

This Week in Content Marketing: Could Apple Go Wrong With Its Billion Dollar Content Investment?

This Week in Content Marketing: Could Apple Go Wrong With Its Billion Dollar Content Investment?

by Joe Pulizzi @ Content Marketing Institute

We explore Apple's big investment in streaming content, a Facebook ad biz failure, and the shifting business model for publishers. Our rants and raves include Zillow and HBR, then we close with an example of the week from the AAHA. Continue reading

The post This Week in Content Marketing: Could Apple Go Wrong With Its Billion Dollar Content Investment? appeared first on Content Marketing Institute.

ContentKing Review – The Ultimate Content Monitoring Tool?

by Neil Andrew @ Piccana

Nowadays search engine optimisation (SEO) is more important than ever if you want to improve your rankings and bring in more conversions. For those who aren’t very experienced with SEO, it can be a real headache deciding what to change. Luckily there is now a tool on the market that helps take your website and […]

The post ContentKing Review – The Ultimate Content Monitoring Tool? appeared first on Piccana - Development Website V2.

Chicago Local SEO | 13 Local SEO Statistics You Need to Know

by Christine Sigaty @ Digital Resource | Internet Marketing

As a business owner, you know how important local customers are to the survival of your business. But as more and more people replace browsing the yellow pages and storefronts with browsing the internet, promoting your business to local customers seems more difficult than ever before. But it doesn’t have to be. Chicago local SEO […]

The post Chicago Local SEO | 13 Local SEO Statistics You Need to Know appeared first on Digital Resource | Internet Marketing.

Internet Marketing Strategy | On-Page SEO Factors for Success

Internet Marketing Strategy | On-Page SEO Factors for Success


Digital Resource | Internet Marketing

Need some help with your SEO? Here are some practical tips about on-page SEO that you can use to improve your overall internet marketing strategy.

SEO for B2B and B2C - what are the differences? • Yoast

SEO for B2B and B2C - what are the differences? • Yoast


Yoast

B2B marketing is often very different from B2C marketing and your B2B website should reflect this. We show you how to nail your B2B SEO!

Copy vs. Design: Where to Focus Your Digital Marketing Strategy

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Copy vs. Design: Which is More Important? What’s the most important part of your marketing strategy? This is a debate that’s been around since the dawn of digital marketing. It can be hard to determine where your emphasis should be when you’re creating a strategy, but it’s important to be aware of these things when …

The post Copy vs. Design: Where to Focus Your Digital Marketing Strategy appeared first on VPDM Digital Marketing.

How Snapchat Made It Easier to Add and Find Friends

by Sarah Skrydstrup @ Page Array – VPDM Digital Marketing

Do you want an easier way to find Snapchat friends, add friends or follow new people on one of the world’s most popular social platforms? Well, previously on Snapchat you can add friends via usernames, contacts, using customizable “Snapcodes”, or through the “Add Nearby” function. Now Snapchat has created a new feature that will make …

The post How Snapchat Made It Easier to Add and Find Friends appeared first on VPDM Digital Marketing.

When A SEO-Focused Marketing Strategy Is A Good Idea - and When It's Not - Relevance

When A SEO-Focused Marketing Strategy Is A Good Idea - and When It's Not - Relevance


Relevance

You may have heard that, without SEO, your business is not going to survive the ever-growing, ever-competitive Web. According to a 2016 HubSpot report, 57% of B2B marketers says that SEO is way more effective at generating leads than other marketing activities, and SEO and marketing blogs everywhere encourage companies to optimize their online presence... Read more »

Marketing to Today’s Audience: 9 Ways to Create Quick Content for a Short Attention Span

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

9 Best Answers to How to Create Content for Social Media With any small business today, either you or your social media marketing agency needs to know exactly how to create content for social media, quickly. Generating relevant and engaging content for social media for a finicky generation is not a quick & easy task. It’s also no …

The post Marketing to Today’s Audience: 9 Ways to Create Quick Content for a Short Attention Span appeared first on VPDM Digital Marketing.

5 Proven Ways To Write Lead Nurturing Landing Pages

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Lead nurturing is one of the most important parts of your business success. Check out how to write amazing copywriting to increase conversions today!

The post 5 Proven Ways To Write Lead Nurturing Landing Pages appeared first on Digital Media Strategy Consultant Orlando.

Boston Email Marketing | How Can I Create Engaging Emails?

by Tayler Grossman @ Digital Resource | Internet Marketing

Email marketing is a powerful tool that encourages your audience to engage with content. It also helps to nurture leads in your database along their buying journey. Whether you are new to Boston email marketing or simply want to enhance your customer engagement skills, your business can benefit from these proven tips for successful email […]

The post Boston Email Marketing | How Can I Create Engaging Emails? appeared first on Digital Resource | Internet Marketing.

The 2017 State of Enterprise SEO Report

by Tania German @ seoClarity

What’s Working, What’s Not, and How Enterprise SEO Teams are Preparing for the Future The field of SEO is evolving […]

The post The 2017 State of Enterprise SEO Report appeared first on seoClarity.

20 Foolproof Call to Action Examples to Make You an Effective Marketer

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Examples of Calls to Action Used by Top Digital Marketers When it comes to digital marketing, what you say is as important as how you say it. Writing good calls to action isn’t as easy as we may think. Your content is important, but how you drive traffic to your website for conversions depends entirely …

The post 20 Foolproof Call to Action Examples to Make You an Effective Marketer appeared first on VPDM Digital Marketing.

Marketing Day: Facebook tests Bonfire video app, a personalization road map & more

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

SEO Mistakes of Hiring Businesses

by BTW Team @ Break The Web

There are so many things that you have to do to make your website successful, but there are more things that you should avoid because committing any of them can be a deal breaker for your company. It is a given that you should create a fast-loading website, publish excellent content, choose the right keywords, […]

Baker Marketing - Strategy | Digital | Creative -- SEO services

Baker Marketing - Strategy | Digital | Creative -- SEO services


Baker Marketing

Good SEO leads to great outcomes! Work with our SEO experts to make sure the search engines connect your site to your market. Call today on 08 8352 3091

6 Mobile Marketing Statistics (And What They Really Mean)

by Matt D'Avirro @ Page Array – VPDM Digital Marketing

“Numbers never lie” is the mantra every digital marketer should live by. Making a decision without checking the data is a big no-no. With the explosion of mobile phone use in the last decade, marketers need to know the way the industry is heading, and how they can harness the power of the mobile phone …

The post 6 Mobile Marketing Statistics (And What They Really Mean) appeared first on VPDM Digital Marketing.

22 Examples From Brands (and Marketers) That are Winning at Content Marketing

by Stephanie Stahl @ Content Marketing Institute

Want some inspiration to advance your content marketing practices? Look no further than these Content Marketing Awards Project of the Year finalists, and the remarkable things they achieved through content marketing. Continue reading

The post 22 Examples From Brands (and Marketers) That are Winning at Content Marketing appeared first on Content Marketing Institute.

How Autonomous Cars Will Change The Face Of Marketing

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

The future of transportation will be autonomous car technology. Marketing will change as consumer's experience shift. Learn about tomorrow's marketing!

The post How Autonomous Cars Will Change The Face Of Marketing appeared first on Digital Media Strategy Consultant Orlando.

Combining Content Marketing and SEO Strategy | Outbrain Blog

Combining Content Marketing and SEO Strategy | Outbrain Blog


outbrain.com

What is the difference between SEO and content marketing and how they overlap? How to define 2 solid strategies to work together to achieve high ROI.

Getting Smart With Google Analytics: How To Create And Use Segments

by Julie Mercier @ Page Array – VPDM Digital Marketing

A Simplified Google Analytics Guide for Your Company More often than not, clients past and present will tell us that they’re not using Google Analytics for social media because they don’t understand how to navigate the program or that they don’t have a Google Analytics Guide handbook. While it bums me out that they haven’t been utilizing …

The post Getting Smart With Google Analytics: How To Create And Use Segments appeared first on VPDM Digital Marketing.

Complete Guide to B2B Marketing

by Garrett Mehrguth @ Directive Consulting

B2B marketing is no easy task. There’s a constant battle between: do I target my exact buyer with account-based marketing or do I go after the larger audience in the...

The post Complete Guide to B2B Marketing appeared first on Directive Consulting.

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

How to use SEO data in your social media strategy

How to use SEO data in your social media strategy


Marketing Land

If you want a strong social media strategy, you simply can't ignore SEO. Columnist Jordan Kasteler discusses how social and SEO work hand-in-hand.

Improve Your Google Ranking With These 5 Local SEO Tips

by Vee Popat @ Page Array – VPDM Digital Marketing

How to Improve Google Rankings for Your Local Buisness Website If you’re a local business owner, or you’re an SEO consultant who manages the SEO strategy, for local businesses, I’m betting that local SEO and local search marketing are tactical weapons that you use daily when trying to improve Google rankings for your business. You know …

The post Improve Your Google Ranking With These 5 Local SEO Tips appeared first on VPDM Digital Marketing.

How to Use Snapchat for Business

by Chelsey Harasym @ Page Array – VPDM Digital Marketing

Snapchat as a Marketing Tool Snapchat is one of the newest and most domineering social media crazes to hit the digiverse with an estimated total of over 60 million app downloads thus far. If you are not a Snapchat user, there is a strong chance that you have still heard of it. Snapchat involves instantaneous back …

The post How to Use Snapchat for Business appeared first on VPDM Digital Marketing.

The Ultimate SEO Checklist: 15 Steps to Optimize Your Content Marketing Plan

The Ultimate SEO Checklist: 15 Steps to Optimize Your Content Marketing Plan


Content Marketing Institute

SEO should be a lynchpin in any content marketing plan; but with search engines updating algorithms so frequently, how can a mortal content marketer keep up? Check out this SEO checklist to make sure you’re set up for success.

SEO Content Writing Services | Brafton

SEO Content Writing Services | Brafton


Brafton

Producing quality content is an essential part of any SEO strategy. Our team of in-house strategists will ensure your site is set up for success.

Creating The Right Message For Your Product

by Andrew Bell @ Baker Marketing

As I mentioned in my previous post, messaging is arguably the most important element of the mix when it comes to creating the perfect offer. In this blog I will share the secrets of crafting the right message. Obviously there is no point in creating a great product if nobody gets to hear about it. […]

The post Creating The Right Message For Your Product appeared first on Baker Marketing.

Scaling Engagement: 5 Strategies to Connect With More Customers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

There’s 24 hours in a day. With customer engagement as your priority, it can seem like an impossible feat to connect with your audience on a daily basis. Tara Walpert Levy, managing director at Google, writes: “In the accelerating swirl of chaos, excitement, and yes, sometimes fear, the brands that win will prioritize engagement over […]

The B2B Guide to Email Marketing (Live Email Blast Examples)

by Sean Thomas Martin @ Directive Consulting

These days B2B marketers have to choose from a seemingly endless selection of different campaign options. There’s the usual assortment of digital marketing tactics to choose from, such as SEO,...

The post The B2B Guide to Email Marketing (Live Email Blast Examples) appeared first on Directive Consulting.

New York City SEO | 5 Search Engine Optimization FAQs

by Christine Sigaty @ Digital Resource | Internet Marketing

In today’s digital world, search engine optimization (SEO) is essential for all businesses, no matter the size or the industry. After all, SEO is what determines whether or not you get found by browsers searching for your products or services. However, despite its importance, there are a lot of rules that constantly change, which can […]

The post New York City SEO | 5 Search Engine Optimization FAQs appeared first on Digital Resource | Internet Marketing.

Top 5 Reasons Your Law Firm Needs A Professional Copywriter Today To Get More Clients

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

As an attorney, you should be closing cases not writing SEO content. Here is why your law firm needs a professional copywriting today!

The post Top 5 Reasons Your Law Firm Needs A Professional Copywriter Today To Get More Clients appeared first on Digital Media Strategy Consultant Orlando.

Why a Keyword Strategy Is Important for SEO and B2B Marketing

by Kathryn Ross @ Directive Consulting

When looking to increase traffic on your site or blog, using relevant keywords should be step one. A strong keyword strategy is important for SEO because it increases both site...

The post Why a Keyword Strategy Is Important for SEO and B2B Marketing appeared first on Directive Consulting.

Internal Linking: The SEO Strategy You Just Realized You Need

by Emily Kwesell @ Digital Marketing Strategy – Vital Design

When it comes to link building, every SEO in the biz has go-to tips and tricks for getting those juicy external links directed back to your site. These links are great because they provide context and credibility to your site. But what about the links on your own site? These internal links are just as […]

The post Internal Linking: The SEO Strategy You Just Realized You Need appeared first on Vital Design.

8 B2B Marketing Conferences to Remember in 2017 (+7 Tactics to Make the Most of Them)

by Sean Thomas Martin @ Directive Consulting

Whether you’re looking to connect with customers, potential partners, or like minded thought leaders, B2B marketing conferences can be filled with gold mines of value – if you know how to make...

The post 8 B2B Marketing Conferences to Remember in 2017 (+7 Tactics to Make the Most of Them) appeared first on Directive Consulting.

10 Tips To Build a Consistent B2B Content Marketing Plan

by Kathryn Ross @ Directive Consulting

Sometimes creating content is easier said than done. Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even...

The post 10 Tips To Build a Consistent B2B Content Marketing Plan appeared first on Directive Consulting.

The SEO Audit – Your Business’s Road Map to Organic Success

The SEO Audit – Your Business’s Road Map to Organic Success

by Robert Donnell @ SEO Marketing for businesses

The SEO site audit is a process for periodical identification and strategic prior prioritization of issues on a website. It is vital to know where you are at, so you know where you need to go. During the audit, we assess a site’s search engine compliance and technical factors one of the most important things…

The post The SEO Audit – Your Business’s Road Map to Organic Success appeared first on SEO Marketing for businesses.

Our Process | National & International SEO + Marketing Strategies

Our Process | National & International SEO + Marketing Strategies


Nuclear Networking

As a full-service digital marketing agency, we cater to companies seeking a dominant online presence. National & International SEO + Marketing strategies...

The 8-Step SEO Strategy, Step 1: Define Your Target Audience and Their Needs

The 8-Step SEO Strategy, Step 1: Define Your Target Audience and Their Needs


Moz

Until recently I headed up technical marketing for Yahoo Media, where our competition was in verticals like news, sports, movies, games, and finance to name a few. In terms of online competitiveness, this is nothing to sneeze at. This is how I learned to base everything I do on strategy.

Digital Marketing Brand and Online Strategy

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Marketing and advertising your brand online, begins with embracing today’s technology. Having an excellent marketing strategy includes a knowledge of its forms, today’s trends, and how to follow them, but also an eye for the future. You have to stay ahead of the game. This is a very fluid industry, almost in constant change, constantly […]

The post Digital Marketing Brand and Online Strategy appeared first on Web Design | Managed Websites and SEO Company.

The Best B2B vs B2C SEO Digital Marketing Strategy | Get YOU Found

The Best B2B vs B2C SEO Digital Marketing Strategy | Get YOU Found


Get YOU Found

Knowing the differences between B2B vs B2C website optimization can strengthen your company’s success & ROI. Get B2B strategy tips now from Get YOU Found!

WordPress Security – The Art of Hardening WordPress

by Sam McRoberts @ VUDU Marketing

This post is a very light version of a vastly more detailed post I’ve since written for Moz: The Definitive Guide to WordPress Security – I recommend skipping this post and ...

Read More

The post WordPress Security – The Art of Hardening WordPress appeared first on VUDU Marketing.

How to Reach Your Target Audience on Social Media With Persuasive Marketing

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

The Power of Persuasive Marketing: How to Reach Your Target Market Through Social Media The key to getting conversions is persuasive marketing. Attracting customers through social media is one thing, but getting them to buy requires the power of persuasion. You need to convince most consumers that your product is right for them. And that doesn’t …

The post How to Reach Your Target Audience on Social Media With Persuasive Marketing appeared first on VPDM Digital Marketing.

Inside the World of Snapchat Influencers: How to Reach Them and Why You Should Care

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

How to Win Big With the Snapchat Influencer Network If you’re marketing to Gen Z’ers or Millennials and you’re not on Snapchat, you’re doing it wrong. Luckily, we’re here to help you learn how to reach the right Snapchat influencers in the Snapchat influencer network and start marketing through Snapchat the right way. Why Snapchat? If …

The post Inside the World of Snapchat Influencers: How to Reach Them and Why You Should Care appeared first on VPDM Digital Marketing.

Marketing Day: RhythmOne buys YuMe, link building campaigns & the duopoly dilemma

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

3 Marketing Activities to Increase Your Google SERP CTR

by Brad Smith @ Directive Consulting

Keyword rankings used to be more important than they are today. The vast majority of clicks went to the first few positions. So getting into the first three positions meant...

The post 3 Marketing Activities to Increase Your Google SERP CTR appeared first on Directive Consulting.

Smackdown Content Marketing Secrets From the WWE

by Susan Moeller @ Content Marketing Institute

WWE is a legit boss in the content marketing arena. An analysis of 482,000 sports and entertainment headlines (NFL, MLB, UFC, Game of Thrones, etc.) reveals why WWE is a superstar in content engagement and how you can become one too. Continue reading

The post Smackdown Content Marketing Secrets From the WWE appeared first on Content Marketing Institute.

Understanding Content’s Role in the B2B Sales Process

by Kylie Ora Lobell @ Directive Consulting

These days, content is a huge part of the B2B sales process. Companies used to only utilize outbound marketing and advertising, but now the paradigm has shifted, and many prefer...

The post Understanding Content’s Role in the B2B Sales Process appeared first on Directive Consulting.

Semantic SEO Strategy: How to Do SEO in 2017 - Search Engine Journal

Semantic SEO Strategy: How to Do SEO in 2017 - Search Engine Journal


Search Engine Journal

Do you think you know how to do SEO effectively in 2017? Even if the answer is a solid YES, be sure to align your skills and knowledge with the Semantic SEO Strategy Guide brought to you by the editorial team of WebCEO.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Want to Improve Your Email Open Rates? Here are 21 Things You Can Do

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Did you know that email marketing drives more conversions than any other marketing channel? That’s including social media and search! Even in 2017, when online trends seem to have a temporary lifespan, email marketing is still a major player in the game. Marketing through email can bring you a higher ROI, allows you to connect …

The post Want to Improve Your Email Open Rates? Here are 21 Things You Can Do appeared first on VPDM Digital Marketing.

Marketing Day: Facebook Instant Articles update, Google Display Network & more

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

How Effective is Email Marketing in 2017? How it Can Help Your Business

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Is Email Marketing Worth it? Email marketing is one of the most long-lasting marketing tactics that’s been used since the dawn of the Internet. But is email marketing still worth it now? It’s been a few decades since the internet became publicly available, but those years have seen a whirlwind of development that changes with …

The post How Effective is Email Marketing in 2017? How it Can Help Your Business appeared first on VPDM Digital Marketing.

Secrets of Facebook Reactions

by Jessi DiPette @ Proximo Marketing Strategies

Showing a little love goes a little further than before. In February 2016, the social networking site launched its emoji reaction feature, as an alternative to the iconic “like” button. Users can now choose from “Like”, “Love”, “Sad”, “Angry”, and “Wow” reactions. But for businesses, this means more than just cute face below their posts. Because of the algorithm changes ... Read More

The post Secrets of Facebook Reactions appeared first on Proximo Marketing Strategies.

B2B vs B2C Marketing: The Differences Every Search Marketer Should Know

by Sean Thomas Martin @ Directive Consulting

If you’ve spent any time reading up on digital marketing trends you’ve probably run into the terms B2B and B2C before. The general difference between B2B and B2C is clear enough...

The post B2B vs B2C Marketing: The Differences Every Search Marketer Should Know appeared first on Directive Consulting.

Facebook Business Page Tips: How to Optimize Your Page For a Winning Social Strategy

by Julie Mercier @ Page Array – VPDM Digital Marketing

These Facebook Business Page Tips With Essential Information You Can’t Leave Out Your digital marketing strategy is obviously going to include organic and paid marketing on Facebook. That’s a given. But have you thought about the key facebook business page tips and how to optimize your Page? Surprisingly often, we come across clients who have …

The post Facebook Business Page Tips: How to Optimize Your Page For a Winning Social Strategy appeared first on VPDM Digital Marketing.

Tips For Social Media Christmas Campaigns

by Tara Hahl @ Page Array – VPDM Digital Marketing

How To Craft Awesome Social Media Christmas Campaigns As the holiday season is upon us all, it’s time to get into the Christmas (marketing) spirit! Now is the perfect time to map out your social media Christmas campaigns in order to boost sales and spread your holiday cheer to all customers. In order to drive the maximum …

The post Tips For Social Media Christmas Campaigns appeared first on VPDM Digital Marketing.

10 Questions You Should Answer Before Evaluating Marketing Automation Vendors

by John Hanson @ Content Marketing Institute

Don’t rely on marketing automation vendors to become the experts in your business processes, people, systems, and data. Get your house in order first. Answer these 10 questions before you evaluate marketing automation providers. Continue reading

The post 10 Questions You Should Answer Before Evaluating Marketing Automation Vendors appeared first on Content Marketing Institute.

Improving Attribution with View-Through Conversions

by Sean Thomas Martin @ Directive Consulting

For any SEO campaign, there is a long list of metrics that you need to monitor to stay up-to-date on the efficacy of your marketing decisions. However, depending on which...

The post Improving Attribution with View-Through Conversions appeared first on Directive Consulting.

B2B Mobile Marketing Strategy : Optimizing Your Content for B2B Mobile Search

by Sean Thomas Martin @ Directive Consulting

B2B Mobile marketing is steadily taking up a larger and larger percentage of search interactions. Your mobile marketing strategy needs to adapt to stay ahead of the curve.   Keyword...

The post B2B Mobile Marketing Strategy : Optimizing Your Content for B2B Mobile Search appeared first on Directive Consulting.

Who Would You Add to Your Content Marketing Team?

by Ann Gynn @ Content Marketing Institute

If you could add someone from another department or industry to your content marketing team, who would it be? Here are 22 suggestions from Content Marketing World presenters. Their answers are enlightening – and usually realistic. Continue reading

The post Who Would You Add to Your Content Marketing Team? appeared first on Content Marketing Institute.

5 Ways To Alienate and Infuriate Your Fans and Followers

by Jordan Nunziato @ Page Array – VPDM Digital Marketing

Social Media Fans and Followers: It’s So Easy To Lose Their Valuable Loyalty Building a following — a fanbase of social media fans and followers — isn’t easy. It takes time; countless hours of thinking of best practices, researching what your target audience consumes most, and meticulously studying analytics to understand literally everything about how your content …

The post 5 Ways To Alienate and Infuriate Your Fans and Followers appeared first on VPDM Digital Marketing.

Marketing Executives Reveal Their 2017 Marketing Strategy | Conductor Learning Center

Marketing Executives Reveal Their 2017 Marketing Strategy | Conductor Learning Center


Conductor Learning Center

Gut strategy just isn’t enough anymore. To be successful, marketers need technology and data to measure and track...

What is B2B Marketing? Get Answers

by Garrett Mehrguth @ Directive Consulting

B2B marketing is the process of one business marketing to another business. With this being said, business to business marketing needs to be personal and directed at your target consumer.

The post What is B2B Marketing? Get Answers appeared first on Directive Consulting.

Online Reputation: Advantage or Deterrent?

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Your online reputation IS everything! It all begins from first impressions and progresses from there. Maintaining a good reputation is important for business, and is something we should always be mindful of. How do you handle a subpar reputation online? That’s a tough one! It’s hard to repair, but with diligent work, it can be […]

The post Online Reputation: Advantage or Deterrent? appeared first on Web Design | Managed Websites and SEO Company.

5 B2B Marketing Strategies to Show Up on the First Page of Google without Ranking Organically

by Brad Smith @ Directive Consulting

There are absolutely no guarantees with SEO. You could spend thousands of hours (and dollars) trying to organically rank for big keywords and still find your website stuck in the...

The post 5 B2B Marketing Strategies to Show Up on the First Page of Google without Ranking Organically appeared first on Directive Consulting.

Never Forget Anything About SEO Again With This Ultimate SEO Checklist for 2015

by Vee Popat @ Page Array – VPDM Digital Marketing

Are looking for a simple and effective SEO checklist to optimize your new website? Or maybe you need an SEO checklist for your website redesign. In this post you’ll find what we were looking for: the ultimate SEO checklist 2015. The following is a guest post from a new friend, Dennis Seymour from leapfroggr.com. The Ultimate SEO …

The post Never Forget Anything About SEO Again With This Ultimate SEO Checklist for 2015 appeared first on VPDM Digital Marketing.

How to Partner with The Right-Sized Digital Marketing Partner

by Scott Sundblom @ Big Leap

Hiring a digital marketing partner is a big decision that can have a large impact on the bottom line of your business. Making the right decision can improve the performance of online marketing channels and increase leads and sales. However, making the wrong decision may take your online performance in the wrong direction and fail […]

The post How to Partner with The Right-Sized Digital Marketing Partner appeared first on Big Leap.

Why You Should be Using Facebook For Business

by Tara Hahl @ Page Array – VPDM Digital Marketing

Most of us think of social media sites, such as Facebook as a way to connect with friends and family. What if you were told you could connect with a different type of audience when using Facebook for business? As most users can attest, social media sites have become a primary platform for advertising. For …

The post Why You Should be Using Facebook For Business appeared first on VPDM Digital Marketing.

“By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success

by Stephen Porritt @ Big Leap

Back in the ‘90s, there was a cartoon called Captain Planet and the Planeteers. It was about a group of five teenagers—of surprising racial diversity—who each had a ring granting them super powers. They used these powers to fight pollution, and when the job was too big for them to handle alone, they put their […]

The post “By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success appeared first on Big Leap.

10 Mind Blowing SEO Statistics [Infographic]

by Ray L. Perry @ Atlanta SEO for Growth

  Sometimes we take search engine optimization for granted in terms of how important it is to marketing and even the economy in general. The following infographic highlights just how important it is to have search engine friendly web design in order to be found on Google.   SEO by the Numbers 57% of customers […]

The post 10 Mind Blowing SEO Statistics [Infographic] appeared first on Atlanta SEO for Growth.

7 Simple Tips For Social Media Marketing & Promoting Your Content

by Vee Popat @ Page Array – VPDM Digital Marketing

Tips for Social Media Marketing, Advertising, & Content Promotion If you’re looking for successful tips for social media marketing, advertising, and content promotion, you’ve landed in the right place.  If you’re creating relevant, useful, and high quality content, just because you build it (publish it), it doesn’t mean your target will know where to find it or …

The post 7 Simple Tips For Social Media Marketing & Promoting Your Content appeared first on VPDM Digital Marketing.

Thank you, Proximo Marketing CreateAthon!

by Drew Faithful @ Proximo Marketing Strategies

Williamsburg Community Foundation was thrilled to work with Proximo Marketing Strategies to redesign their website during the 2016 CreatAthon, a 24-hour blitz where the firm provides creative marketing services to nonprofit organizations on a pro bono basis. 2016 was the fourth consecutive year that Proximo has held this community service event. Proximo did a complete re-design of the Foundation’s website, ... Read More

The post Thank you, Proximo Marketing CreateAthon! appeared first on Proximo Marketing Strategies.

The Step by Step Process for B2B Content Syndication

by Sean Thomas Martin @ Directive Consulting

When it comes to generating leads for B2B via content marketing, syndication is a must. Content syndication is the process of pushing your content out into third-party sites to promote...

The post The Step by Step Process for B2B Content Syndication appeared first on Directive Consulting.

Marketing Day: AMP links at large, August’s top 10 YouTube video ads & FTC news

by Amy Gesenhues @ Marketing Day – Marketing Land

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How Facebook’s, Instagram’s and Snapchat’s audience size estimates compareSep 15, 2017 by Tim Peterson Facebook’s and Snapchat’s self-serve ad-buying tools estimate the size of advertisers’ target audiences. Here is how those […]

How to use Facebook video retargeting in your marketing mix

by Steve Davis @ Baker Marketing

Facebook video retargeting is a nifty marketing tactic to have in your toolbox because the social media giant makes it easy for you to keep interested prospects and advocates warm. In essence, if you are sharing video content, either Facebook Live video, or uploading video directly to your Facebook Page, Facebook has been automatically building […]

The post How to use Facebook video retargeting in your marketing mix appeared first on Baker Marketing.

Nashville Social Media Marketing | What Can I Post on Instagram?

by Tayler Grossman @ Digital Resource | Internet Marketing

You may already have a handful of ideas for your Nashville social media marketing. But, how do you keep your Instagram feed interesting and relevant to your brand without coming off like a salesperson? Each post should have a purpose and relate in some way to your business, but still attract followers. Think about your […]

The post Nashville Social Media Marketing | What Can I Post on Instagram? appeared first on Digital Resource | Internet Marketing.

How To Choose the Right Social Media Marketing Agency

by getyoufound @ Get YOU Found

Choosing the right social media marketing agency can have a major impact on the way your brand is viewed and how successful your business becomes. As they say, you never have a second chance to make a first impression – and for many potential customers today, social media is the way they gain their first […]

The post How To Choose the Right Social Media Marketing Agency appeared first on Get YOU Found.

Should You Buy Backlinks for Your Website Or Keep It White Hat?

by Neil Andrew @ Piccana

No matter how long you’ve been running a website or doing SEO for, you should know how important backlinks are to your website’s success. Not only are they one of the most important ranking factors for a specific page, but they are also super important for your website in general. With webmasters always looking for […]

The post Should You Buy Backlinks for Your Website Or Keep It White Hat? appeared first on Piccana - Development Website V2.

Put a Smiley Face on it: How Digital Marketers Can Get on Board With Emoji Marketing

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

How to Use Emoji Marketing Through Social Media With Credibility Every day, 6 billion emojis are sent across the world through mobile apps and messaging platforms. As a result, emoji marketing through social media has become an increasingly popular way for digital marketers to connect with audiences. There are enough emojis to create entire conversations, stories, …

The post Put a Smiley Face on it: How Digital Marketers Can Get on Board With Emoji Marketing appeared first on VPDM Digital Marketing.

SEO in Five Easy Steps

by Robert Donnell @ SEO Marketing for businesses

SEO in five easy steps. There is no such thing! There are bunches of articles with seductive titles like: “Five Easy Steps to Good X”. That type of headline encourages a higher than average amount of downloads. Why? We are all looking for an easy path to success. Unfortunately there rarely is one. Often the five…

The post SEO in Five Easy Steps appeared first on SEO Marketing for businesses.

7 Content Marketing Writing Struggles

7 Content Marketing Writing Struggles

by Chainlink @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post 7 Content Marketing Writing Struggles appeared first on Chainlink Relationship Marketing.

How to Ensure a Greater Online Visibility in the Travel Industry

by Dustin Duncan @ seoClarity

It goes without saying, doesn’t it? If you want to win more direct bookings, you need to continuously drive more […]

The post How to Ensure a Greater Online Visibility in the Travel Industry appeared first on seoClarity.

8 Big Questions From Content Marketing World to Ask Year Round

by Joe Pulizzi @ Content Marketing Institute

To kick off CMWorld Joe Pulizzi asked, “Do you think about your content marketing like George Lucas did about Star Wars?” Plus, discover seven more questions posed by speakers who all focus on the most valuable element in content. Continue reading

The post 8 Big Questions From Content Marketing World to Ask Year Round appeared first on Content Marketing Institute.

Marketing Day: Live chat best practices, the holy grail of engagement & more

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

What is Average Pricing for Professional Email Marketing Services?

by getyoufound @ Get YOU Found

Email marketing is, overall, one of the most affordable Internet marketing strategies out there. You probably realize that hiring a professional email marketing agency makes sense, but now you have to try and figure out how much you need to budget. The first thing you have to know is just how much professional email marketing […]

The post What is Average Pricing for Professional Email Marketing Services? appeared first on Get YOU Found.

Why Your Business Needs An SEO Copywriter

by Neil Andrew @ Piccana

If your business has a website, then you probably know how important search engine optimization (SEO) is. Without it, your website won’t appear on search engines such as Google, and users will never make it onto your site. In order to improve your SEO efforts, businesses should look at hiring an SEO copywriter. Why? Well, […]

The post Why Your Business Needs An SEO Copywriter appeared first on Piccana - Development Website V2.

Atlanta Social Media Marketing | How to Handle Negative Comments

by Emily Creighton @ Digital Resource | Internet Marketing

The world of Atlanta social media marketing is massive. And, it can do wonders for getting your business’s name out there. But, with the highs come the lows. So, here’s how you should handle negative comments on your social media accounts: Read Carefully Read the comment. Then read it again. And once more. Make sure […]

The post Atlanta Social Media Marketing | How to Handle Negative Comments appeared first on Digital Resource | Internet Marketing.

Don’t Sleep on SEO

by Drew Faithful @ Proximo Marketing Strategies

Many business owners and marketing directors have an overwhelming understanding of SEO (Search Engine Optimization). They have a constant desire to learn more and more about Google algorithm updates and the latest tools….. said no-one ever. Hold on. At this point, some of you might be thinking; “What the heck is Search Engine Optimization?” If this is you, take a ... Read More

The post Don’t Sleep on SEO appeared first on Proximo Marketing Strategies.

How do brands build trust with consumers?

by Meagan Alexander @ Baker Marketing

A key focus for companies has always been to build trust and loyalty with consumers as this is really an essential part in building those long term relations with clients we all strive for.  Brands such as Nike, Harley Davidson, Apple and BMW have been able to achieve this through consistently delivering on their brands […]

The post How do brands build trust with consumers? appeared first on Baker Marketing.

Sturdy Site Architectures: Optimizing Your Internal Linking Strategy

by Sean Thomas Martin @ Directive Consulting

The strongest sites are those that have a tightly knit architecture of interlinked pages. Each linked page is working towards boosting their individual rankings, thus pulling up the domain’s authority...

The post Sturdy Site Architectures: Optimizing Your Internal Linking Strategy appeared first on Directive Consulting.

How a Custom CRM System Can Transform Your Business

by Gabby @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post How a Custom CRM System Can Transform Your Business appeared first on Chainlink Relationship Marketing.

Setting Content Free: How Health Catalyst Gets Results With Ungated Content

by Andrea Fryrear @ Content Marketing Institute

As Health Catalyst’s senior vice president of marketing, Paul Horstmeier didn’t follow the typical content marketing script. He tore down the email gates and found success. That’s why he is a 2017 Content Marketer of the Year finalist. Continue reading

The post Setting Content Free: How Health Catalyst Gets Results With Ungated Content appeared first on Content Marketing Institute.

Ranking the Keyword Value of 180 Series C Software Companies

by Sean Thomas Martin @ Directive Consulting

Overview As an agency that specializes in B2B marketing, we’ve seen our fair share of keyword strategies. More importantly – we’ve seen our fair share of mismanaged keyword strategies. A...

The post Ranking the Keyword Value of 180 Series C Software Companies appeared first on Directive Consulting.

Should You Be Blogging? Atlanta Business Owners May Be Surprised

by Ray L. Perry @ Atlanta SEO for Growth

There’s simply no substitute for blogging. Atlanta is a marketplace so crowded that it’s the perfect demonstration of why using this tactic is critical to your success. Why invest your time and money in blogging? Atlanta companies that blog know there is no more powerful strategy they can use to stand out from their many […]

The post Should You Be Blogging? Atlanta Business Owners May Be Surprised appeared first on Atlanta SEO for Growth.

Let’s Talk SEO Marketing Strategy for Atlanta Businesses

Let’s Talk SEO Marketing Strategy for Atlanta Businesses


Atlanta SEO for Growth

What’s the best SEO marking strategy for Atlanta companies struggling to compete? Learn more about search engine optimization strategy and tactics.

What Should SEO Cost?

What Should SEO Cost?

by Robert Donnell @ SEO Marketing for businesses

This interview with Dr. Stephie Althouse, Ph.D. was done to answer a question:  What should SEO cost?  It is our premise at P5 Marketing that because SEO is hard to value as it is intangible, people are tempted to spend very little. With the rapid pace of change in how search engines, especially Google, rank…

The post What Should SEO Cost? appeared first on SEO Marketing for businesses.

SEO vs. SEM for Freelancers and Entrepreneurs: Improve Your Marketing Strategy

SEO vs. SEM for Freelancers and Entrepreneurs: Improve Your Marketing Strategy


The Interaction Design Foundation

An entrepreneur or freelancer has two main strategies to tap into when marketing online. Search Engine Optimization (SEO), which attempts to rank your website on search engines “organically”, and Search Engine Marketing (SEM), which ranks your website in search results in exchange for money. Both strategies can be used to build a business successfully—but which one is right for you? A great way to market your business is to use search engines to help your customers find you online. You will nee...

How to Integrate Guest Blogging Into Your Content Marketing Strategy

by Kelsey Meyer @ Content Marketing Institute

Is your content marketing strategy missing the guest-contributed content piece of the puzzle? Learn more about why your content published on third-party sites can make a critical difference – and how to get started. Continue reading

The post How to Integrate Guest Blogging Into Your Content Marketing Strategy appeared first on Content Marketing Institute.

Should I Incorporate Instagram Stories in My Digital Marketing Strategy?

by Julie Mercier @ Page Array – VPDM Digital Marketing

How to Use Instagram Stories For Your Business By now, you have inevitably heard about, or have even tried, Instagram Stories or have begun to wonder how to use instagram stories for your business marketing.  It’s hard to ignore the fact that the entire concept is a knock-off of Snapchat’s popular “story” feature. However, we …

The post Should I Incorporate Instagram Stories in My Digital Marketing Strategy? appeared first on VPDM Digital Marketing.

Search Engine Compliance Can Make or Break Your SEO

by Robert Donnell @ SEO Marketing for businesses

Building a website and making it go live is only the first of many steps you need to perform to get your business noticed online. Not only do you get noticed but we also make sure that your website is in search engine compliance. Having a website is a lot more involved than it used…

The post Search Engine Compliance Can Make or Break Your SEO appeared first on SEO Marketing for businesses.

How to Improve Social Media Engagement in 7 Easy Steps

by Julie Mercier @ Page Array – VPDM Digital Marketing

7 Foolproof Tips on How to Improve Social Media Engagement Have you and your digital marketing company laboured over tactics on how to improve social media engagement? There’s no doubt that social media is an essential aspect of today’s marketing. In fact, it is estimated that there will be 2.67 billion social network users around the globe in …

The post How to Improve Social Media Engagement in 7 Easy Steps appeared first on VPDM Digital Marketing.

SEO Tips

SEO Tips


SEO Tips

Las Vegas based SEO company specializing in SEO,Websites,Apps,Google Adwords, Email Marketing and Social Media Marketing.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

by Today's Industry Insider @ The Kissmetrics Marketing Blog

For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do. Not all of these things were personal ‘mistakes’ per se. Some were top […]

Innovate Niagara Learn@Lunch with VPDM Digital Marketing

by Vee Popat @ Page Array – VPDM Digital Marketing

Learn at Lunch Topics: SEO and Social Media Marketing – B2B/B2C We’re excited to be part of the next Learn@Lunch by @InnovateNiagara on August 6, 2015. This highly informational event runs from 12:00pm – 1:30pm at Niagara College, 300 Woodlawn Road, Room B16 (Black Walnut Building) in Welland, ON. If you’re looking for educational, informative, …

The post Innovate Niagara Learn@Lunch with VPDM Digital Marketing appeared first on VPDM Digital Marketing.

Is Your Website Responsive or Broken?

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

In today’s digital world, we have information at our fingertips, and many styles for our fingers to do the walking. Whether we use a desktop, laptop, tablet, or smartphone, we can search just about any time and any place. Websites can appear on any of these platforms, but may not be easy to view and […]

The post Is Your Website Responsive or Broken? appeared first on Web Design | Managed Websites and SEO Company.

The 6 Most Important PPC Metrics Your Business Needs To Know (And How To Use Them)

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Successful PPC Marketing Relies On Tracking Metrics As your business continues to attract more qualified leads, you will likely turn to PPC marketing to help you achieve your sales goals. Not only is PPC a proven way to engage your ideal customers, but it is also the perfect way to drive clients who are ready to buy from you instantly ... Read More

The post The 6 Most Important PPC Metrics Your Business Needs To Know (And How To Use Them) appeared first on Digital Media Strategy Consultant Orlando.

Digital Marketing & Content Advantages

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Have you ever heard of a buying cycle? It exists. For online consumers to make any purchasing decisions, there are multiple steps leading up to it. First there is awareness, a person has a problem or a need that must be met. Next comes research as a solution is investigated (online) and sought. Following this […]

The post Digital Marketing & Content Advantages appeared first on Web Design | Managed Websites and SEO Company.

Event Marketing Tactics For Music Festivals

by Guest Post @ hypebot

When it comes to organizing and promoting music festivals, there are a variety of practices and techniques artists can employ in order to generate maximum hype around and event and thereby boost ticket sales. Here we look at some of the most effective of these tactics. __________________________ Guest post by...

These 5 Marketing Mistakes Are Killing Your Business

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Are you confident that your marketing strategy is working for your business? Check out these 5 marketing mistakes that could be killing your business!

The post These 5 Marketing Mistakes Are Killing Your Business appeared first on Digital Media Strategy Consultant Orlando.

How To Set Realistic Expectations In Your SEO Marketing Strategy

How To Set Realistic Expectations In Your SEO Marketing Strategy


Big Leap

SEO marketing is a long term commitment. Read through our 7 keys to developing successful and lasting marketing relationship and strategy.

Top SEO tips for 2017 - Smart Insights Digital Marketing Advice

Top SEO tips for 2017 - Smart Insights Digital Marketing Advice


Smart Insights

Follow these SEO trends for better rankings in 2017 SEO is a very volatile industry because of the many changes that take place in the Google algorithm wit. Marketing topic(s):SEO strategy. Advice by Expert commentator.

10 Stats That Will Shape Your 2017 SEO Strategy

10 Stats That Will Shape Your 2017 SEO Strategy


The Content Standard by Skyword

2016 brought major changes to SEO technology. Don't let 2017 catch you by surprise. These ten stats will help shape your SEO strategy for the new year.

Let’s Get Personal: Creating a Personalized Inbound Marketing Strategy

by Gabby @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post Let’s Get Personal: Creating a Personalized Inbound Marketing Strategy appeared first on Chainlink Relationship Marketing.

The Importance of Re-branding Your Company

by Tara Hahl @ Page Array – VPDM Digital Marketing

Re-branding Your Business When a company looks at their existing marketing materials (logos, messages, website, brochures, videos, etc.) they may wonder why some, maybe all of these components are in need of a revamp. In fact, sometimes the existing brand has been successful for years; it seems almost ridiculous to seek out change. So why …

The post The Importance of Re-branding Your Company appeared first on VPDM Digital Marketing.

5 Proven Tips on How to Get Google to Show Sitelinks in Search Results

by Vee Popat @ Page Array – VPDM Digital Marketing

5 Ways To Get Google Sitelinks and Increase Website Traffic Do you want to learn how to increase website traffic, specifically your businesses site traffic or your client’s? If you haven’t heard of Google Sitelinks or you’re asking yourself “what are Google Sitelinks”,  or how to get google to show Sitelinks in search results, well then this …

The post 5 Proven Tips on How to Get Google to Show Sitelinks in Search Results appeared first on VPDM Digital Marketing.

Digital marketing quick wins: A step-by-step guide from SEO to social media

by Baker Marketing Editorial Team @ Baker Marketing

We know you’re busy and we know you’re trying to get around to improving your website and social media activity, so we’ve put together some digital marketing quick wins to at least help you have some small steps you can fit in among your busyness. Congratulations to Ian Brown who won our website audit competition. […]

The post Digital marketing quick wins: A step-by-step guide from SEO to social media appeared first on Baker Marketing.

9 Ridiculously Easy Ways to Write Better Content According to the Pros

by Rebekah Radice @ Digital Current

Want to improve your writing, but not sure where to start? Here are nine tips from pros that’ll help you become a better writer in no time. Writing has always been a powerful online tool. And with over 211 million pieces of content created daily, there’s no shortage of articles. But while content is a […]

The post 9 Ridiculously Easy Ways to Write Better Content According to the Pros appeared first on Digital Current.

The Quick and Easy SEO Checklist for 2016

by Maddie DeVries @ Page Array – VPDM Digital Marketing

Introducing Your 2016 SEO Best Practices Checklist SEO stands for search engine optimization. If you’ve ever tried to optimize your website, or just web page, you’ll likely appreciate a checklist for SEO best practices, and we have an excellent SEO checklist for you below in this article! SEO has both a technical and creative side to …

The post The Quick and Easy SEO Checklist for 2016 appeared first on VPDM Digital Marketing.

SEO Content Strategy: How to Skyrocket Your Traffic By 594%

SEO Content Strategy: How to Skyrocket Your Traffic By 594%


CoSchedule Blog

In this detailed step-by-step guide, you'll learn exactly how to replicate CoSchedule's own SEO content strategy to increase rankings and drive traffic.

The Top 8 Benefits of Email Marketing

by Neil Andrew @ Piccana

Email marketing is a powerful digital advertising strategy that thousands of businesses use efficiently to increase their website’s traffic and to generate sales. If you’ve ever bought from an online store then the chances are you were signed up to their email list. These emails keep customers and clients up to date with the ongoings […]

The post The Top 8 Benefits of Email Marketing appeared first on Piccana - Development Website V2.

10 New Blog Writing Tips to Instantly Improve Your Content Marketing

by Jennifer Noun @ Page Array – VPDM Digital Marketing

Instant Blog Writing Tips for Your Business Are you writing blogs and looking for blog writing tips or blog writing ideas? It is no secret that more and more people have blogs- whether it be for their business or for personal use. Everyone has one!  However, just because everyone has a blog does not mean their …

The post 10 New Blog Writing Tips to Instantly Improve Your Content Marketing appeared first on VPDM Digital Marketing.

CD Baby Donates Share Of Digital Sales To Hurricane Relief: 'Using Music To Benefit Others'

by Bruce Houghton @ hypebot

All this week, CD Baby is donating the net proceeds from all digital sales on the CD Baby music store to the Red Cross Hurricane Relief Fund. We asked Kevin Breuner, CD Baby's Director of Marketing, what motivated the company to launch this campaign. "We've been looking for more opportunities...

How to Write a Marketing Plan: A Comprehensive Guide [w/ Templates]

by Sarah Brady @ Digital Marketing Strategy – Vital Design

Preparation is key. Abraham Lincoln once said, “Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” Whether you are chopping down a tree or executing an integrated marketing plan, the steps you take ahead of time to lay out your plan and ensure you have […]

The post How to Write a Marketing Plan: A Comprehensive Guide [w/ Templates] appeared first on Vital Design.

I Say Pinterest is the Second Largest Search Engine in the World

by Vee Popat @ Page Array – VPDM Digital Marketing

Pinterest Search Does What Google Can’t  You may not have realized it but I’m hear to tell you that Pinterest is the 2nd largest search engine in the world, that Google doesn’t own. When looked at from a strictly mobile search perspective, this is most certainly the case. Trust me, Pinterest search is a big …

The post I Say Pinterest is the Second Largest Search Engine in the World appeared first on VPDM Digital Marketing.

Effective Tips For Social Media Marketing

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

This is a guest post, presented by our friends at Financesonline.com Most business marketers know they need to have a presence on social media. But they may have no clue about maximizing the potential of this popular channel. Marketing on social media should be affordable and effective. To start, you need to use good quality and reliable social media monitoring ... Read More

The post Effective Tips For Social Media Marketing appeared first on Digital Media Strategy Consultant Orlando.

Creating An SEO Strategy - A Five Pillar Approach

Creating An SEO Strategy - A Five Pillar Approach


Digital Current

We take a deep-dive into creating an SEO strategy, explaining our approach, why it matters, and the specific steps we consider along the way.

5 Fatal Flaws SEO Marketing

5 Fatal Flaws SEO Marketing

by Robert Donnell @ SEO Marketing for businesses

5 Fatal Flaws SEO Marketing – Interview Summary As well as ensuring that you use all of the best practices, you need to avoid SEO marketing’s biggest mistakes. Here are the 5 fatal flaws SEO Marketing: Search Engine Optimization (SEO) is crucial for any company in today’s online business world. Without good SEO, there is…

The post 5 Fatal Flaws SEO Marketing appeared first on SEO Marketing for businesses.

Top Three SEO Lessons from 2016

by BTW Team @ Break The Web

Search Engine Optimization (SEO) is an ever-changing industry, so it is always important to be in the loop when you want to stay ahead of the game. What worked for 2015 may not work for 2016, and what works for 2017 may not work for 2016. If you want to be successful with SEO marketing, […]

Panda and Penguin – Do You Have a Google Penalty?

by Sam McRoberts @ VUDU Marketing

Before you go searching for things like “How to Recover from a Google Penalty”, “How to Recover from Penguin”, or “How to Recover from Panda”…you might want to first determine ...

Read More

The post Panda and Penguin – Do You Have a Google Penalty? appeared first on VUDU Marketing.

19 Advanced SEO Techniques That'll Double Your Search Traffic

19 Advanced SEO Techniques That'll Double Your Search Traffic


Neil Patel

Learn new advanced SEO techniques that'll grow your traffic. This detailed SEO tutorial outlines the latest and best strategies for on page and off page.

Designing for Better Analytics: 5 Decisions Web Designers Fail to Make

by Marcia Riefer Johnston @ Content Marketing Institute

The bad news: If you fail to make an analytics-friendly website design, you won’t get the best analytics insight. The good news: It’s easy to make analytics-friendly design decisions. Here are five tips on how to do it. Continue reading

The post Designing for Better Analytics: 5 Decisions Web Designers Fail to Make appeared first on Content Marketing Institute.

Atlanta Web Design | How to Effectively Communicate with Your Developer

by Emily Creighton @ Digital Resource | Internet Marketing

Let’s be honest – how to successfully design a website is way above most people’s heads. So, that’s why we entrust a web designer come in to take our jumbled thoughts and translate them to code. But, how do you ensure that your web designer is understanding what you are saying? A great Atlanta web […]

The post Atlanta Web Design | How to Effectively Communicate with Your Developer appeared first on Digital Resource | Internet Marketing.

7 Quick Wins in Digital Marketing – yield the best results and fast!

7 Quick Wins in Digital Marketing – yield the best results and fast!

by Baker Marketing Editorial Team @ Baker Marketing

 Digital Marketing – 7 Quick Wins for fast results!  If you had just a few hours to review the marketing effectiveness of your website . . . where would you start?? Digital Marketing – 7 Quick Wins for fast results refers to inbound marketing to boost leads, visits, and driving a sales focus that is short-term and whilst still having in […]

The post 7 Quick Wins in Digital Marketing – yield the best results and fast! appeared first on Baker Marketing.

B2B Demand Gen Best Practices: 4 Lessons We Learned From Niching

by Sean Thomas Martin @ Directive Consulting

Demand generation is one of search marketing’s leading pain points for a reason. Ideally, search marketing is meant to build brand awareness and drive interest and sales for your unique product/service. But there...

The post B2B Demand Gen Best Practices: 4 Lessons We Learned From Niching appeared first on Directive Consulting.

20 Free Social Media Guides for B2B Marketers

by Andrew Choco @ Directive Consulting

With the rise of social media in today's society (According to a 2015 Pew Research Study, 65% of Americans currently use social media), having at least a basic knowledge of how to use it for marketing is crucial for improving your digital marketing footprint.

The post 20 Free Social Media Guides for B2B Marketers appeared first on Directive Consulting.

Digital Marketing | Internet Marketing Carmel

Digital Marketing | Internet Marketing Carmel


The Web Guys

The Web Guys' digital marketing and local search engine marketing strategies gain business exposure. Call 317-805-4933 today.

How your disaster can become a PR opportunity

by Steve Davis @ Baker Marketing

When you operate with a marketing mindset in the course of running your business, even a “disaster” can become a PR opportunity. And I am not suggesting we view tragedies in a mercenary fashion but rather we are mindful of story potential in the course of life throwing us unexpected events. In this brief reflection, […]

The post How your disaster can become a PR opportunity appeared first on Baker Marketing.

How to Write Optimized Page Title Tags

by Kalpesh Guard @ seoClarity

The page title tag is the element of HTML that tells web browsers and search engines the title of a […]

The post How to Write Optimized Page Title Tags appeared first on seoClarity.

Top 30 UX Stats Your Competition Doesn’t Know About…Yet

by Maddie DeVries @ Page Array – VPDM Digital Marketing

The Elements of User Experience That Matter in 2016 If your website has been ignoring any of the elements of user experience, that Google deems to be important, you could be losing out on tons of qualified traffic. Today, and going into 2016, having a mobile-friendly website is more important than ever. For example: Starting April 21st, …

The post Top 30 UX Stats Your Competition Doesn’t Know About…Yet appeared first on VPDM Digital Marketing.

Don’t Start a Campaign without these 11 B2B Marketing Tools

by Brad Smith @ Directive Consulting

High conversion rates aren’t an accident. There’s nothing fluky about them. Yet only 22% of companies feel that their conversion rates are adequate, according to HubSpot. So how can you...

The post Don’t Start a Campaign without these 11 B2B Marketing Tools appeared first on Directive Consulting.

The Biggest Marketing Mistakes Lawyers Make Online

by Whitehardt @ Whitehardt

The Biggest Marketing Mistakes Lawyers Make Online Having an online company presence is paramount today. With so many options, it’s important to stand out from the crowd and avoid large mistakes online. In businesses today, there is no room for error. Some of the biggest marketing mistakes law firms make online include having an outdated […]

The post The Biggest Marketing Mistakes Lawyers Make Online appeared first on Whitehardt.

Content Amplification: How to Promote and Distribute Content Effectively

by Arnie Kuenn @ Content Marketing Institute

If content is not converting on its own, it’s hard to prove ROI of content marketing. It’s time to start using channels outside of organic traffic to deliver your content to desired audiences. It’s time for content amplification. Continue reading

The post Content Amplification: How to Promote and Distribute Content Effectively appeared first on Content Marketing Institute.

Facebook Moves Towards E-commerce

by Tara Hahl @ Page Array – VPDM Digital Marketing

There is no denying that people spend most of their time online, or rather, on their mobile devices. Sure, people use the internet to connect and friend on various social networks, but they also connect with brands and discover new products whether they want to or not. Why Facebook Pushed For E-commerce Advertising has flooded …

The post Facebook Moves Towards E-commerce appeared first on VPDM Digital Marketing.

Introducing Pinterest For Men

by Tara Hahl @ Page Array – VPDM Digital Marketing

Pinterest, the second largest search engine in the world (not owned by Google) has been highly criticized over the years for being a women’s social network. The platform has been dominated by pictures of weddings, crafts, healthy recipes and more. However, the dichotomy on Pinterest is changing. But why? Why Are Men Using Pinterest? With …

The post Introducing Pinterest For Men appeared first on VPDM Digital Marketing.

Content Marketing Evolved

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

We have become an information driven society! Obtaining any data is right at our fingertips. And we are in control of driving search and identifying what it is we seek. Timing is everything! If we have to wait beyond seconds, we simply move on. Opportunities won and lost when timing is involved. Content informs us […]

The post Content Marketing Evolved appeared first on Web Design | Managed Websites and SEO Company.

Stop Guessing at Social Media Image Sizes

by Tim Amerlinck @ Page Array – VPDM Digital Marketing

A Guide to Social Media Image Sizes When it comes to sharing content on social media, there’s no doubt that content with images which fit optimal social media image sizes get more engagement. Studies have shown that images are much more easy to consume for users. Marketers are able to use this to their advantage to …

The post Stop Guessing at Social Media Image Sizes appeared first on VPDM Digital Marketing.

7 Witty Ways to Respond to Negative Feedback on Your Content

by Brian Appleton @ Content Marketing Institute

Responding to negative feedback is a great way to showcase your brand’s personality. Use these seven tips to transform your response in a way that strengthens your audience relationship and shows off your brand’s voice. Continue reading

The post 7 Witty Ways to Respond to Negative Feedback on Your Content appeared first on Content Marketing Institute.

15 B2B Marketing Books You Need to Read

by Kathryn Ross @ Directive Consulting

The best B2B marketers are always looking to improve their craft and hone their skills, which is why the following fifteen B2B marketing books are required reading for any marketer...

The post 15 B2B Marketing Books You Need to Read appeared first on Directive Consulting.

What Are the Components of an SEO Friendly Website?

by Ray L. Perry @ Atlanta SEO for Growth

Everyone seeking growth for their Atlanta business wants an SEO friendly website. However, not everyone is clear on what sets them apart from other sites. Given the staggering number of people who use search engines every day, having an SEO friendly website for your Atlanta business is crucial. Your business’s exposure and growth will be […]

The post What Are the Components of an SEO Friendly Website? appeared first on Atlanta SEO for Growth.

My 8 Favorite Small Business Marketing Tips Revealed

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Here are my 8 favorite small business marketing tips that you can use today to drive qualified leads to your site and boost revenue today!

The post My 8 Favorite Small Business Marketing Tips Revealed appeared first on Digital Media Strategy Consultant Orlando.

Do You See What I See? The New Google Summer Hours Checker

by Chelsey Harasym @ Page Array – VPDM Digital Marketing

How To Change Business Hours on Google For The Summer Did You Know That Your Customers Are Looking For Your Business Hours on Google? With 52 percent of consumers are checking the Google listings of businesses specifically for their hours, keeping hours of operation correct on your Google business listing is absolutely critical. However you …

The post Do You See What I See? The New Google Summer Hours Checker appeared first on VPDM Digital Marketing.

What Your PPC Manager Should Know: How To Set Up Google AdWords for Optimized Performance

by Vee Popat @ Page Array – VPDM Digital Marketing

5 Tips on How to Set Up Google AdWords Learning how to set up Google AdWords and a Google AdWords PPC account is challenging, sometimes mind-bending work. Being able to strategically optimize your pay-per-click advertising campaign, for both users and search engines requires some advanced expertise. What about after the click? Smart search marketers know you’ll need …

The post What Your PPC Manager Should Know: How To Set Up Google AdWords for Optimized Performance appeared first on VPDM Digital Marketing.

Inside Business – Courtney’s Top 40 Under 40 Nomination

by Drew Faithful @ Proximo Marketing Strategies

At work: I am a partner and marketing consultant at Proximo Marketing Strategies, where my main area of focus is business in-house marketing strategies and communications, as well as developing cooperative marketing efforts and quality customer service. I also oversee the social media department and head up my firm’s keynote presentations. Home and family: I am the proud parent of ... Read More

The post Inside Business – Courtney’s Top 40 Under 40 Nomination appeared first on Proximo Marketing Strategies.

6 Simple Ways You Should Optimize Facebook Live for your Business

by Emily Alpaugh @ Page Array – VPDM Digital Marketing

How to Optimize Live Stream Video on Facebook This year is the year for live stream video on Facebook. Facebook Live is a new, exciting, and extremely popular feature that can help you better connect with your audience.  But if you’re just figuring out how to live stream video on Facebook, the real work doesn’t end …

The post 6 Simple Ways You Should Optimize Facebook Live for your Business appeared first on VPDM Digital Marketing.

Marketing Day: The new attribution challenge, adding chatbots to your arsenal & more

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

Using SEO To Maximize Your Content Marketing Strategy

Using SEO To Maximize Your Content Marketing Strategy


Jeffbullas's Blog

Search engines are an integral part of your content marketing strategy. In this article we discuss the core ingredients to success.

Planning Holiday Digital Ad Campaigns AKA Christmas in August | Heard on Money Radio

by Fasturtle @ Fasturtle

What's Your Holiday Digital Ad Campaign Plan? So it’s only August, you’re still sitting by the pool, nary a Pumpkin Spice latte in sight. That hasn’t stopped retail stores from stocking Halloween supplies. It might not be fall yet, but like the wise old squirrel, it’s time to start thinking about winter – specifically, the [...]

Is a Keyword Strategy Important for your SEO? | Directive Consulting

Is a Keyword Strategy Important for your SEO? | Directive Consulting


Directive Consulting

The first step to forming a keyword strategy is optimization intent. There are two general reasons people want optimize their websites.

SEO and your digital marketing strategy | Pronto Marketing

SEO and your digital marketing strategy | Pronto Marketing


Pronto Marketing

Search Engine Optimization, or SEO, is an integral part of any digital marketing strategy; a focused element of an overall holistic approach to driving customers to your business via online platforms. In other words, marketing the modern way!What is SEO?SEO is primarily concerned with ensuring that your website ranks higher in search engine results, thereby driving more traffic to your site and potentially more business.

Bing SEO Tips: Your Guide to Optimizing for Bing Search

by Vee Popat @ Page Array – VPDM Digital Marketing

Bing SEO Guide: How to Optimize Your Site For Bing Search I bet you’re spending a lot of your time and marketing budget optimizing your website and content for Google’s Search Algorithm. You’ve likely never considered looking for a comprehensive Bing SEO guide. Am I right? If you are focused on Google search over Bing search, it …

The post Bing SEO Tips: Your Guide to Optimizing for Bing Search appeared first on VPDM Digital Marketing.

How GE Gives Recruiting Content a Personality Lift

by Clare McDermott @ Content Marketing Institute

Learn how 125-year-old manufacturing-turned-digital-industrial giant attracts a new generation of innovation-seeking talent. Discover its ideas that any company can use to give recruiting-focused content marketing a personality lift. Continue reading

The post How GE Gives Recruiting Content a Personality Lift appeared first on Content Marketing Institute.

Mobile Friendly Websites Will Rank Higher in Mobile Searches

by Vee Popat @ Page Array – VPDM Digital Marketing

New Mobile Algorithm Makes Mobile Friendly Websites a Must The latest mobile algorithm update from Google makes this one fact absolutely clear. Google is dead serious about ranking mobile friendly websites much more favourably (read “higher”) in search results. If you remember Mobilegeddon from last year, you’ll already understand that mobile friendly websites are an official …

The post Mobile Friendly Websites Will Rank Higher in Mobile Searches appeared first on VPDM Digital Marketing.

Learning to Think Like Google

by Sam McRoberts @ VUDU Marketing

I got my first taste of SEO in 1999, when I started learning to build websites. Granted, SEO in 1999 didn’t consist of much more than keyword stuffing and raw ...

Read More

The post Learning to Think Like Google appeared first on VUDU Marketing.

White Label PPC Tips: 4 Important Points to Discuss with Your Clients

by VirtualGroup @ Virtual Group

There is a good chance that you will encounter a few clients who have attempted to do their own PPC campaigns and have not achieved the results they were planning. As such, you’ll need to present the strategies to win them over and give PPC campaigns another chance. One of the best ways to do […]

Pinning is Winning: How to Market on Pinterest

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

How to Market on Pinterest And Reach More Customers Pinterest is a world of ideas, from DIY projects to new fashion looks. That’s why learning how to market on Pinterest is essential for your business. Some digital marketers tend to stay away from marketing on Pinterest because they think it’s only used by stay at …

The post Pinning is Winning: How to Market on Pinterest appeared first on VPDM Digital Marketing.

SEO Marketing Plan and Strategy

SEO Marketing Plan and Strategy


BrightEdge SEO Blog

Plan your SEO Marketing strategy using these key insights - from creating content and tracking SEO performance to working with agencies and more.

Google Announces a Brand New Penalty

by Vee Popat @ Page Array – VPDM Digital Marketing

Google Penalty Check. A Brand New Penalty Announced. It’s an exciting time of year. It’s actually my absolute favourite time of year – the Fall. It’s a time of change, and one of the most beautiful as well as motivating times of year for me. In the world of SEO and search engine marketing (SEM), …

The post Google Announces a Brand New Penalty appeared first on VPDM Digital Marketing.

How to Plan Your Marketing Budget [w/ Example Marketing Budget Template!]

by Vital Design @ Digital Marketing Strategy – Vital Design

Are you trying to plan your marketing budget and the only online resources you can find are articles adorned with terrible stock images of calculators and frustrated marketers — but no actual helpful information? Yeah, we noticed that, too. So we decided to make this handy article covering the basics of how to set up your […]

The post How to Plan Your Marketing Budget [w/ Example Marketing Budget Template!] appeared first on Vital Design.

SEO Services Search Engine Optimization

SEO Services Search Engine Optimization


Snap Agency

Snap Agency's #1 at SEO. We develop custom campaigns that include targeting, technical markup, content marketing and more.

The Importance of SEO for Web Developers

by Sam McRoberts @ VUDU Marketing

After 16 years in the web dev and SEO industries, I’ve found one very large problem that I continue to encounter on a regular basis: web developers who don’t know ...

Read More

The post The Importance of SEO for Web Developers appeared first on VUDU Marketing.

Make Use of a White Label SEO Audit Tool in Relaunching a Website

by VirtualGroup @ Virtual Group

Businesses have different reasons to have their websites redesigned. Some would want to give new life to their outdated site, while others want to improve upon its functionality. Whatever the case may be, marketers are expected to deliver everything their clients asked for, and more. Redesigning and relaunching a website is not without its repercussions, […]

Using Proper Image Sizes For Digital Marketing Success

by getyoufound @ Get YOU Found

These days, when it comes to driving traffic to your business pages through Google or any social media platform, even the smallest details can make a difference. Did you know that even the images you choose must meet certain criteria in order to be effective in the digital sphere? If you’re using tools like Google […]

The post Using Proper Image Sizes For Digital Marketing Success appeared first on Get YOU Found.

Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors

by Marcia Riefer Johnston @ Content Marketing Institute

Do you ignore your organization’s most important audience? Chances are, you put all your brand-building energy into external messages. But if company employees aren’t part of your content marketing strategy, you miss an opportunity. Continue reading

The post Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors appeared first on Content Marketing Institute.

What White Label PPC Management Solutions Can Do for Your Business

by VirtualGroup @ Virtual Group

Websites are in constant battle for online presence simply because it is key in building a strong customer base. Fortunately, the Internet offers a great deal of marketing opportunities that can help improve a business’s online presence and thereby level the playing field for all types of advertiser. Among the most popular internet marketing models […]

Top 4 Tips for SEO Success

by Gabby @ Chainlink Relationship Marketing

A thoughtful SEO strategy is a necessity to reach the digital marketing goals you set for your company. Learn more about how Google plays a huge role in deciding how much site traffic your business will get.

The post Top 4 Tips for SEO Success appeared first on Chainlink Relationship Marketing.

SEO Reseller: Harness SEO Tools Effectively with a White Label Partner

by VirtualGroup @ Virtual Group

SEO remains a popular online marketing strategy because of all the useful tools that permit its effective execution. These tools give businesses better insight into customer buying habits, allowing them to come up with fresh ideas and tweak existing ones to create a marketing campaign that works. As an SEO reseller, using white label SEO […]

Why Monopolizing SERPs is Your Next Best B2B Marketing Tip

by Brad Smith @ Directive Consulting

Today’s SEO is far more nuanced and sophisticated than even just a few years ago. That’s because search engines are more fluid, faster, and smarter, too. They can understand what...

The post Why Monopolizing SERPs is Your Next Best B2B Marketing Tip appeared first on Directive Consulting.

How to Determine Your Optimal AdWords Budget

by Brad Smith @ Directive Consulting

How much should you be spending on Google AdWords? When most B2B marketers think of Google AdWords, the terms “high budget” or “increased marketing spending” might come to mind. The...

The post How to Determine Your Optimal AdWords Budget appeared first on Directive Consulting.

7 Best Practices (and Tools) for Managing Your Remote Content Team

by Caroline Maurer @ Content Marketing Institute

Do you manage a remote content team? Even if your employees work in the office, the team likely works virtually with freelancers and agencies. Learn seven tips – and tools – to help create a more efficient and effective team. Continue reading

The post 7 Best Practices (and Tools) for Managing Your Remote Content Team appeared first on Content Marketing Institute.

PPC & SEO: Integrated Marketing Strategy for Small Business

PPC & SEO: Integrated Marketing Strategy for Small Business


Cemah Creative

Pay-per-click advertising and search engine optimization are ideal in an integrated marketing strategy for small business owners utilizing the Internet.

Digital Marketing Tips CEOs

Digital Marketing Tips CEOs

by Robert Donnell @ SEO Marketing for businesses

Digital Marketing Tips CEOs is based on an interview conducted by Dr. Stephie Althouse of TopNotchCEO.com. Dr. Stephie and shared our views and opinions on how CEOs can shape, guide and translate their business vision into a digital marketing effort. This short video titled: Digital Marketing Tips CEOs – summarizes the main points. The entire…

The post Digital Marketing Tips CEOs appeared first on SEO Marketing for businesses.

Why Social Media Marketing is Not for Everyone

by BTW Team @ Break The Web

Social media may promise a lot of amazing things such as offering affordable marketing options and being able to reach out to a lot of audiences, but there are also a lot of stuff social media cannot do. If you think it is the ultimate answer to all your marketing woes, then you have to […]

Why Website Design is Crucial for SEO

by BTW Team @ Break The Web

When you talk about Search Engine Optimization (SEO), content, social media, and programming usually come up. However, one important factor often overlooked is website design, which contributes significantly to better SEO rankings. There are many secrets to getting higher SEO rankings, but all-in-all, these strategies contribute to improving your online presence. When people search for, […]

Facebook Rolls Out Live Splitscreen

by Drew Faithful @ Proximo Marketing Strategies

As If It Was Any Surprise…. Facebook released yet another feature for the dominant platform. The reigning king of social media platforms has always stayed ahead of the curve to provide the best experience for it’s users. Over the years, Facebook has adapted the features of many other popular platforms to become a one stop shop for your social networking ... Read More

The post Facebook Rolls Out Live Splitscreen appeared first on Proximo Marketing Strategies.

Digital Weekly: The Post-Update World, Hot Tips on Which Headlines Earn the Share, & More

by Kyle Johnson @ Digital Current

This week, learn the top reasons clients fire their SEO agencies, what content marketing KPIs you should track, how to boost a startup with influencers, and more. How do you succeed as a digital marketer when Google is keeping mum about its algorithm updates? Digital Weekly is here to help you navigate this brave new […]

The post Digital Weekly: The Post-Update World, Hot Tips on Which Headlines Earn the Share, & More appeared first on Digital Current.

Our Unique Approach to Content Marketing in 2017

by Sean Thomas Martin @ Directive Consulting

You've probably read time after time that in order to build your company’s brand, the least you should have is an active blog and social media presence. While that is 100% true, a resource page can potentially be the true goldmine of your site.

The post Our Unique Approach to Content Marketing in 2017 appeared first on Directive Consulting.

Top Tips to Improve Your Local SEO

by BTW Team @ Break The Web

When business owners talk about Search Engine Optimization (SEO), they usually speak of programming, landing pages, clicks, advertising, links, and other technicalities. They almost always make no mention of local SEO, which refers to the business’ visibility on search engine sites, with Google as the most popular. As Helen Overland says, “There are a number […]

8 Ways B2B Companies Can Use Influencer Marketing

by Kylie Ora Lobell @ Directive Consulting

There is never-ending competition in the B2B industry. You’re probably up against dozens of companies that provide the same product or service as you. In your campaigns, you’re saying the...

The post 8 Ways B2B Companies Can Use Influencer Marketing appeared first on Directive Consulting.

The Digital Marketing Trends of 2016… And How Digital Marketers Can Use Them

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

7 Digital Marketing Trends of 2016 (That You Should Use in 2017) The new year always marks that time when we look back on the wins and the failures of the past year. For us, that means taking a look at the top digital marketing trends of 2016 and using them in our digital marketing strategies …

The post The Digital Marketing Trends of 2016… And How Digital Marketers Can Use Them appeared first on VPDM Digital Marketing.

Building a Valuable Marketing Strategy with a White Label SEO Company

by VirtualGroup @ Virtual Group

Forbes shares five reasons why entrepreneurs should consider SEO as an investment: (1) It’s cost-effective, (2) It levels the competition, (3) It can yield long-term results, (4) It helps people find your business, and (5) It can help increase your profit. Resellers working with a white label SEO company know that these are the reasons […]

Content Marketing SEO Strategy - Part 1 Keyword Research - Convert With Content

Content Marketing SEO Strategy - Part 1 Keyword Research - Convert With Content


Convert With Content

Been burned by SEO companies in the past? Say goodbye to that old strategy and hello to a content marketing SEO strategy. Part 1 of 5 - keyword research.

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

6 Ways Drupal is Different from WordPress

by phillymarketinglabs @ Philly Marketing Labs

If you get more than a handful of developers in a room, you will probably find that they have different approaches to building websites and code. These differences can be based on sheer preference, desired outcomes, scalability or even client…

The post 6 Ways Drupal is Different from WordPress appeared first on Philly Marketing Labs.

An Essential Breakdown of How to Write a Blog Post

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Blog Writing 101: Essential Information on Creating a Successful Blog So you want to write a blog! Learning how to write a blog post is a fun adventure that’s going to change how you think about the world of digital marketing. Whether you’re writing a personal blog, or you’re doing something for a client business, …

The post An Essential Breakdown of How to Write a Blog Post appeared first on VPDM Digital Marketing.

Client Success is in our DNA

by Chris Sachs @ seoClarity

What matters most is the success of our clients. Everyone at seoClarity works to ensure that our clients needs are […]

The post Client Success is in our DNA appeared first on seoClarity.

How to Reduce Cart Abandonment

by Snap Agency @ Snap Agency

If you’re not tracking all of the metrics possible on your eCommerce store, you need to start right away. It’s impossible to make any strategic changes to your website if...

Promoted Pins are Now in Canada: What This Means for Digital Marketers

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Promoted Pins are Now in Canada Good news, Pinterest lovers and digital marketers! Promoted pins are now in Canada, and you can start using them in your marketing strategy. The popular virtual bulletin board software just announced that promoted pins are now available for Canadian users. Beginning this month, users will now be able to see …

The post Promoted Pins are Now in Canada: What This Means for Digital Marketers appeared first on VPDM Digital Marketing.

Facebook Video Update Enhances User Video Experience

by Tara Hahl @ Page Array – VPDM Digital Marketing

Time For Your Facebook Video Marketing Strategy With some announcements made recently, Facebook’s video experience is kicking it into high gear and ready to take on YouTube. Is your facebook video marketing strategy ready? YouTube being the second largest search engine in the world, and obvious leader in video viewing, Facebook intends to have their new …

The post Facebook Video Update Enhances User Video Experience appeared first on VPDM Digital Marketing.

How Integrating Email Marketing With Social Media Boosts Website Conversions

by Vee Popat @ Page Array – VPDM Digital Marketing

Tips on Integrating Email Marketing with Social Media At VPDM Digital, we’re true believers in the power of SEO and social media marketing, we also use traditional digital marketing tactics and show how integrating email marketing with social media can boost your business website conversions. Studies prove that Email marketing is still considered to be a much …

The post How Integrating Email Marketing With Social Media Boosts Website Conversions appeared first on VPDM Digital Marketing.

How to Network at a Conference: 101 Tips From Marketing’s Best

by Aaron Orendorff @ Content Marketing Institute

Conferences are not for the faint of heart. It’s a challenge to leave with fresh relationships and meaningful connections. That’s why you should consider adopting some of these 101 networking tips. Continue reading

The post How to Network at a Conference: 101 Tips From Marketing’s Best appeared first on Content Marketing Institute.

First date to soulmate: How to find your perfect marketing partner

First date to soulmate: How to find your perfect marketing partner

by Morgan Simpson @ Brafton

Considering a relationship with a marketing partner is a big decision. Maybe it’s your first time, you’re a bit green, not sure what to expect. Maybe it’s not your first... Read more »

Video-Phobic Marketers: It’s Time to Get Over Your Fear of Producing Video

by Clare McDermott @ Content Marketing Institute

Still tentative when it comes to video? Get over it. A longtime video tinkerer says all marketers should be producing video in-house. Read his advice for fearful marketers and tips to shoot your very first video. Continue reading

The post Video-Phobic Marketers: It’s Time to Get Over Your Fear of Producing Video appeared first on Content Marketing Institute.

Making the Case for Website Call Tracking

by Hannah Drake @ Digital Marketing Strategy – Vital Design

Website call tracking isn’t sexy. It doesn’t actively push traffic to your site or encourage visitors to convert. At first glance, it can be hard to understand how call tracking even works – making it even more difficult to justify as part of your marketing plan. But make no mistake about it: if you’re not […]

The post Making the Case for Website Call Tracking appeared first on Vital Design.

Pinpoint Facebook Custom Audiences with Email Marketing

by Kaila Henderson @ Page Array – VPDM Digital Marketing

Do you have a huge email database of consumers interested in your product? Chances are you do, and we are going to show you how to use that email database to target customers through Facebook advertising. Combining Facebook custom audiences with email marketing is simple, easy, and it’s a great way to market your product. How to Combine …

The post Pinpoint Facebook Custom Audiences with Email Marketing appeared first on VPDM Digital Marketing.

Web Design and First Impressions

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

First impressions can make or break success when it comes to a business. And these days, that first impression involves screen time. You have a glimpse of a chance to impress, otherwise, potential customers are long gone! Having the right look matters and involves font, spacing, color, animation, and all of this visual language needs […]

The post Web Design and First Impressions appeared first on Web Design | Managed Websites and SEO Company.

Social Media Marketing 101: How to Emotionally Connect With Customers

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Have you ever seen Budweiser’s anti-drinking and driving commercial with the little golden retriever puppy who waits for his owner to come home? The owner goes out drinking, and he doesn’t return home because he’s been killed drinking and driving. The puppy just waits and waits. And our hearts are broken watching him. That, fellow …

The post Social Media Marketing 101: How to Emotionally Connect With Customers appeared first on VPDM Digital Marketing.

B2B Ecommerce SEO Expert: 10 Questions To Ask Before You Hire One!

by Garrett Mehrguth @ Directive Consulting

Hiring an eCommerce SEO expert can be a nightmare. To help you out, we have compiled 10 questions to ask them before you decide to move forward.

The post B2B Ecommerce SEO Expert: 10 Questions To Ask Before You Hire One! appeared first on Directive Consulting.

Event Marketing Tactics For Music Festivals

by Guest Post @ hypebot

When it comes to organizing and promoting music festivals, there are a variety of practices and techniques artists can employ in order to generate maximum hype around and event and thereby boost ticket sales. Here we look at some of the most effective of these tactics. __________________________ Guest post by...

User Experience Tops the List of Google’s Search Engine Ranking Factors 2015

by Vee Popat @ Page Array – VPDM Digital Marketing

The Future of SEO as I See It You’re about to learn about the future of SEO and search engine ranking factors 2015 in less than 10 minutes. With the many Google algorithm changes over the last 18-24 months, understanding the future of search marketing, website and search engine optimization is a huge competitive advantage …

The post User Experience Tops the List of Google’s Search Engine Ranking Factors 2015 appeared first on VPDM Digital Marketing.

How to Build a Lead Magnet Into Your Product to Fuel Growth

by Today's Industry Insider @ The Kissmetrics Marketing Blog

If you’re looking for new ways to prospect new business for your product or service, a lead magnet could be a valuable investment. A lead magnet is essentially a gateway drug or a bribe to coax your target audience into your marketing or sales funnel. You ‘bribe’ a prospect with a specific piece of value […]

Top Virginia SEO Company | Proximo Marketing Strategies

Top Virginia SEO Company | Proximo Marketing Strategies


Proximo Marketing Strategies

Looking for a Virginia SEO Company? We offer search engine optimization, web design, social media & more. Making your company show up #1 in search engines.

New Meerkat Embedded Video Player Just Changed Your Video Marketing Strategies

by Chelsey Harasym @ Page Array – VPDM Digital Marketing

The simplicity of live streaming has changed the way people everywhere are broadcasting and consuming video for good.  It’s also changed the video marketing strategies we use with our client’s. Now Meerkat has just unveiled the next stage in the evolution of the live stream video with its new embeddable player. Let’s take a quick look at a few …

The post New Meerkat Embedded Video Player Just Changed Your Video Marketing Strategies appeared first on VPDM Digital Marketing.

Top 9 Secrets To Rock Social Media Advertising Like a Pro

by Jordan Nunziato @ Page Array – VPDM Digital Marketing

  Social Media Advertising: Crash Course Does your business have a social media marketing strategy? Does your digital marketing and social media agency need new creative social media marketing ideas? Social media advertising has, in recent years, blown up, and corporations, large and small, have taken notice. Studies show that average spending on social media advertising …

The post Top 9 Secrets To Rock Social Media Advertising Like a Pro appeared first on VPDM Digital Marketing.

Is Your Social Content Picture-Perfect or Merely Taking Stock?

by Jonathan Crossfield @ Content Marketing Institute

You can’t judge a book by its cover. But in a crowded bookstore, it’s a good way to separate what you might enjoy from the thousands you can’t “judge” by reading. Social media feeds are like a bookstore and your image choice matters. Continue reading

The post Is Your Social Content Picture-Perfect or Merely Taking Stock? appeared first on Content Marketing Institute.

How SecureWorks Took Content Strategy From Guesswork to Game Changing

by Andrea Fryrear @ Content Marketing Institute

When Kira Mondrus joined SecureWorks, she wouldn’t start content marketing without personas and journey maps. She and her team built that necessary foundation and found success. Now she’s a 2017 Content Marketer of the Year finalist. Continue reading

The post How SecureWorks Took Content Strategy From Guesswork to Game Changing appeared first on Content Marketing Institute.

Social CRM: Customer Relationship Management

by Fasturtle @ Fasturtle

Social media is a relatively new frontier in customer relationship management, yet it's so instrumental that it warrants its own digital marketing buzzword: Social CRM. Today on Money Radio, we were joined by Fasturtle's Director of Client Success, Bryan O'Connor, to talk about utilizing CRM tools to the greatest effect. CRM Tools for Business For [...]

Make It, Don’t Fake It

by Sam McRoberts @ VUDU Marketing

To most SEOs, the above image represents a very familiar feeling. On the one side, you have SEO that works right now, that can be done affordably, that’s scalable…but that ...

Read More

The post Make It, Don’t Fake It appeared first on VUDU Marketing.

Zac Gregg Talks Digital Marketing Strategy on NH Brand Project

Zac Gregg Talks Digital Marketing Strategy on NH Brand Project

by Vital Design @ Digital Marketing Strategy – Vital Design

If your potential customers are fish, then your digital marketing strategy is your net. And how many fish can you really catch with a net full of holes, anyway? Vital Co-founder Zac Gregg was today’s guest on The New Hampshire Brand Project on Portsmouth Community Radio, WSCA, where he spoke about digital marketing and the […]

The post Zac Gregg Talks Digital Marketing Strategy on NH Brand Project appeared first on Vital Design.

Small Business SEO – An Introduction

Small Business SEO – An Introduction

by Robert Donnell @ SEO Marketing for businesses

Small Business SEO – an Introduction. By small businesses, we mean companies that have a limited marketing department with one or two people executing or in some cases we serve as their marketing department on the outside. Our clients typically do 1-20 million dollars in revenue and have a clear vision for long-term growth. SEO…

The post Small Business SEO – An Introduction appeared first on SEO Marketing for businesses.

5 Big Reasons Why Your E-Commerce Brand Needs to Use AI (+Tools to Try!)

by Sam Hurley @ Digital Current

E-commerce remains a highly competitive field, but don’t fret, you can make it big amongst the giants thanks to artificial intelligence and machine-learning tools. Artificial intelligence and machine learning have far surpassed the “eye roll” reaction they once sparked… They have become essential tools for many large e-commerce brands to operate at such scale — […]

The post 5 Big Reasons Why Your E-Commerce Brand Needs to Use AI (+Tools to Try!) appeared first on Digital Current.

Understanding How User Behavior Positively Affects Search Rankings

by Vee Popat @ Page Array – VPDM Digital Marketing

  User Behavior Data is Vital to Your SEO Strategy in 2016 How important are organic search rankings for your business? My guess is that organic rankings are a critical part of your overall website optimization and SEO strategy. With that in mind, let’s discuss the top website user experience best practices. Did you know that organic …

The post Understanding How User Behavior Positively Affects Search Rankings appeared first on VPDM Digital Marketing.

Marketing Strategy - SEO, Backlinks and Social Media

Marketing Strategy - SEO, Backlinks and Social Media


Rock Paper Copy

The most powerful mix to promote your store! Invest in your full Marketing Strategy from Ecommerce Expert at Rock Paper Copy today!

How To Talk To Your Sales Team About Inbound Marketing Strategy

by Chuck McMahon @ Digital Marketing Strategy – Vital Design

Salespeople are incredibly interesting creatures of habit. While marketers must continually hone their craft with new and innovative tactics like let’s say an inbound marketing strategy, salespeople more often than not are able to stick to their tried and true sales regime and don’t necessarily need to venture outside of their comfort zone all that […]

The post How To Talk To Your Sales Team About Inbound Marketing Strategy appeared first on Vital Design.

SEO and Online Marketing Strategy | GlobalTechMarketingGroup | (435) 565-1827

SEO and Online Marketing Strategy | GlobalTechMarketingGroup | (435) 565-1827


Global Tech Marketing Group

SEO AND ONLINE MARKETING STRATEGY, we offer online marketing strategy, planning & creativity, search engine marketing, PPC(pay per click), newsletter marketing, social media, and an overall digital marketing solutions.

B2B Marketing Segmentation for Every Stage of the Funnel

by Kathryn Ross @ Directive Consulting

As a company grows, marketing strategy must grow with it. Demand may increase, visibility may grow, and your marketing and sales teams may need to adjust. To keep things organized throughout...

The post B2B Marketing Segmentation for Every Stage of the Funnel appeared first on Directive Consulting.

How to Protect Customer Data — and Your Company

by Kristina Podnar @ Content Marketing Institute

Your subscribers and customers need to know that if they share personal data to gain access to your content or products, you’re prepared to protect their data. A digital data policy may not top your to-do list, but it should. Let’s get started. Continue reading

The post How to Protect Customer Data — and Your Company appeared first on Content Marketing Institute.

Got Your Budget Cut? Here’s What to Do About It

by Brad Smith @ Directive Consulting

While the majority of marketers are expecting increases to their marketing budget this year, 14% are bracing for a cut. This is up from only 3% who expected cuts a...

The post Got Your Budget Cut? Here’s What to Do About It appeared first on Directive Consulting.

What You Need to Know About Google’s Role in SEO

by Gabby @ Chainlink Relationship Marketing

A thoughtful SEO strategy is a necessity to reach the digital marketing goals you set for your company. Learn more about how Google plays a huge role in deciding how much site traffic your business will get.

The post What You Need to Know About Google’s Role in SEO appeared first on Chainlink Relationship Marketing.

Share of SERP: A B2B Cheat Sheet to Maximizing Your Inbound Lead Generation from Search Marketing

by Brad Smith @ Directive Consulting

Every day, more than 6 billion queries are typed into Google. That’s more than 6 billion chances for a link to your website to appear on someone’s screen. You like...

The post Share of SERP: A B2B Cheat Sheet to Maximizing Your Inbound Lead Generation from Search Marketing appeared first on Directive Consulting.

Why Your B2B Marketing Plan Stalls: How to Break Down the Silos in Your Organization

by Brad Smith @ Directive Consulting

Digital marketing has been run in silos since the beginning of time. The SEO people “do SEO.” The PPC people “do PPC.” And there’s never a whole lot of overlap...

The post Why Your B2B Marketing Plan Stalls: How to Break Down the Silos in Your Organization appeared first on Directive Consulting.

8 SEO Do’s and Don’ts for Business Owners

by Snap Agency @ Snap Agency

As a business owner, you have a business to run. So you’ve probably hired an SEO agency to develop your website and online presence. That’ll almost always give you the...

Facebook Stories 101: How This New Feature Can Help Your Business

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

How To Share a Story On Facebook Remember how Instagram incorporated the stories feature from Snapchat? Now, the stories feature is being used on yet another platform! Ever ask yourself how to share a story on Facebook? That’s right. Facebook is introducing stories, too. But what are Facebook Stories and can i make a Facebook Story …

The post Facebook Stories 101: How This New Feature Can Help Your Business appeared first on VPDM Digital Marketing.

10 Easy Steps to Increase Your Social Media Following Today

by Julie Mercier @ Page Array – VPDM Digital Marketing

How to Get More Followers on Social Media For businesses looking to dip their feet in the digital marketing world, there’s much more to be done than simply creating a social media profile, posting content, and worrying about how to get more followers on social media. While posting relevant content is important and should always …

The post 10 Easy Steps to Increase Your Social Media Following Today appeared first on VPDM Digital Marketing.

4 Tips to Improve Your Content Marketing Strategy for SEO - seoClarity

4 Tips to Improve Your Content Marketing Strategy for SEO - seoClarity


seoClarity

Improving content marketing strategy: 4 field-tested ideas to help you generate better content to boost rankings and organic traffic.

5 Steps to Drive Customer Engagement

by Gabby @ Chainlink Relationship Marketing

A thoughtful SEO strategy is a necessity to reach the digital marketing goals you set for your company. Learn more about how Google plays a huge role in deciding how much site traffic your business will get.

The post 5 Steps to Drive Customer Engagement appeared first on Chainlink Relationship Marketing.

Boston Link Building | What Should I Know About Link Building?

by Emily Creighton @ Digital Resource | Internet Marketing

How do people find your website? If you can’t answer this question, it is time to sit down and think about your digital marketing strategy. While organic searches are great, and social media references are awesome as well, link building is a quality strategy to generate better metrics. But, more often than not, people overlook […]

The post Boston Link Building | What Should I Know About Link Building? appeared first on Digital Resource | Internet Marketing.

How to Improve on Your Content Marketing

by BTW Team @ Break The Web

Content is what drives many businesses to success, with blogging now an important element to marketing. Content gives flavor to otherwise faceless businesses, with many CEOs now having their blogs and social media accounts. It is not surprising though, with many customers now opting for authentic brands and genuine people behind those brands. Mark Zuckerberg, […]

Inside Business – Courtney’s Women of Excellence Nomination

by Drew Faithful @ Proximo Marketing Strategies

At work Courtney Buzzell is the owner of Proximo Marketing Strategies, a full-service marketing firm based out of Yorktown and serving clients all across the country. She also works as adjunct faculty member at Thomas Nelson Community College, educating students on best practices for marketing in the 21st century. Home and family She is the proud parent of a spunky ... Read More

The post Inside Business – Courtney’s Women of Excellence Nomination appeared first on Proximo Marketing Strategies.

Want to Hire a Great CMO? Then You May Want to Hire an SEO

by Sam McRoberts @ VUDU Marketing

When a company chooses a CMO, they are making a decision that can literally make or break the company. A CMO is at the frontline of the business; they find, ...

Read More

The post Want to Hire a Great CMO? Then You May Want to Hire an SEO appeared first on VUDU Marketing.

5 Key Milestones to Develop and Advance Your Content Marketing Program

by Heather Levy @ Content Marketing Institute

What does it take for your content marketing program to mature in your organization? Explore the levels in Gartner’s Content Marketing Maturity Model and learn the five key attributes your program must have for any progress. Continue reading

The post 5 Key Milestones to Develop and Advance Your Content Marketing Program appeared first on Content Marketing Institute.

How to Write the Perfect Meta Description for SEO

by Kalpesh Guard @ seoClarity

A meta description is a 160-character snippet, a tag in HTML, that summarizes a page’s content. Search engines show the […]

The post How to Write the Perfect Meta Description for SEO appeared first on seoClarity.

Infusing SEO Into Your Content Marketing Strategies

Infusing SEO Into Your Content Marketing Strategies


Marketing Insider Group

With SEO-infused content marketing strategies, we're seeking long-tail phrases that inspire ideas for purposeful, high-value content creation. Learn more.

Marketing Day: SEO content audits, YouTube ad tips & The Media Trust’s ‘first vendor network’

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

5 Strategic Content Marketing Tips That Get Your Content to Rank

by Greg Weaver @ Page Array – VPDM Digital Marketing

  Insider Content Marketing Tips to Build Your Content Strategy All businesses, whether they be large corporations or small to medium size enterprises (SME/SMB) need expert content marketing tips to help get their content to rank. These forward thinking businesses are embracing a lucrative digital marketing strategy known as content marketing. Why not when you …

The post 5 Strategic Content Marketing Tips That Get Your Content to Rank appeared first on VPDM Digital Marketing.

How Anyone Can Manage Multiple Instagram Accounts

by Sarah Skrydstrup @ Page Array – VPDM Digital Marketing

Is It Possible To Have Two Instagram Accounts? As a business owner, social media manager, or content marketing expert, I’m betting you’ve asked yourself: “is it possible to have two Instagram accounts?” Well, the time has finally arrived—it is now possible for anyone to manage multiple Instagram accounts. This is a brand new feature following the release of …

The post How Anyone Can Manage Multiple Instagram Accounts appeared first on VPDM Digital Marketing.

Mobile-First Index Audit Report of 5 Leading Sites

by Tyson Braun @ seoClarity

True: the mobile-first index might still be months away. As Gary Illyes revealed during SMX Advanced in Seattle: “We don’t […]

The post Mobile-First Index Audit Report of 5 Leading Sites appeared first on seoClarity.

First Look: The New AdWords Experience

by Tommy @ Philly Marketing Labs

With all of the recent news spreading about all of the upcoming changes in AdWords, as Paid Search managers, we have been eager to start testing some of these new additions to AdWords.  As part of our continued partnerships with…

The post First Look: The New AdWords Experience appeared first on Philly Marketing Labs.

Happy Holidays, From All of Us at VPDM Digital!

by Tara Hahl @ Page Array – VPDM Digital Marketing

Holiday Greetings From Our Team VPDM Digital Marketing is a premier internet marketing and SEO agency, representing clients in Toronto, GTA, Hamilton, ST. Catharines, and Niagara, where we all strive to provide digital marketing solutions to businesses of all sizes. Our strategy combines data-driven inbound content marketing, engaging social media marketing, and research- driven search engine …

The post Happy Holidays, From All of Us at VPDM Digital! appeared first on VPDM Digital Marketing.

The Next Generation of Search: Voice

by Tania German @ seoClarity

How to Earn THE Answer in Voice Search: A Research Report of Google’s Answer Box In the nearly 20 year history […]

The post The Next Generation of Search: Voice appeared first on seoClarity.

8 Ways Intelligent Marketers Use Artificial Intelligence

by Karola Karlson @ Content Marketing Institute

Every day your team postpones using innovative AI-powered solutions in your content marketing, you’re losing competitive edge. Discover eight ways to leverage AI to beat – or at least compete with – your competition. Continue reading

The post 8 Ways Intelligent Marketers Use Artificial Intelligence appeared first on Content Marketing Institute.

Lead Generation Basics: Understanding Inbound Marketing

Lead Generation Basics: Understanding Inbound Marketing

by Chainlink @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post Lead Generation Basics: Understanding Inbound Marketing appeared first on Chainlink Relationship Marketing.

Ex-SNL Writer Reveals How to Spend 5 Minutes a Day to Improve Storytelling

by Marcia Riefer Johnston @ Content Marketing Institute

Take chinchillas and marshmallows. Pick circuses and bacon. Or start from the beginning of the fun – and useful – word-play game from the former executive producer of The Colbert Report and now a corporate social media manager. Continue reading

The post Ex-SNL Writer Reveals How to Spend 5 Minutes a Day to Improve Storytelling appeared first on Content Marketing Institute.

What Is Link Building & Why Is It Important?

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Learn why link building is the SEO strategy that your business is missing and how you can start seeing the growth you want today! Read Here!

The post What Is Link Building & Why Is It Important? appeared first on Digital Media Strategy Consultant Orlando.

Getting Started with Automated Email Marketing

by Sherice Jacob @ The Kissmetrics Marketing Blog

Email marketing is one of those pivotal, game-changing facets of online marketing that nearly every serious marketer needs to not only know how to do — but do successfully. As you’ve learned to grow your business, you no doubt have come across email marketing jargon such as segments and drip feeds. But what does it […]

Digital Marketing Strategy Guide For Beginners and Professionals

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

5 Digital Marketing Solutions You Can Implement Today Are you a Toronto or Niagara business owner looking for the best digital marketing solutions to help with your business’s social media strategy? Then you’ve come to the right place. We provide digital marketing services for many businesses between Niagara and Toronto, Ontario, but we’re human too, and not …

The post Digital Marketing Strategy Guide For Beginners and Professionals appeared first on VPDM Digital Marketing.

5 Reasons for Dwindling SEO Rankings in Atlanta

by Ray L. Perry @ Atlanta SEO for Growth

Are your SEO rankings in Atlanta not what they used to be? There are a number of factors that could be responsible. After investing time and money into SEO rankings in Atlanta for your website, you then reaped the benefits (assuming you got the right help). Your page was showing up at the top of […]

The post 5 Reasons for Dwindling SEO Rankings in Atlanta appeared first on Atlanta SEO for Growth.

How and Why (or Why Not) to Build a Chatbot

by Marcia Riefer Johnston @ Content Marketing Institute

Are you ready for the visitors of tomorrow? Will your customers be able to get superior answers to their questions with your content? If you’re not using – or at least investigating – chatbots, your enterprise may not be ready. Continue reading

The post How and Why (or Why Not) to Build a Chatbot appeared first on Content Marketing Institute.

Let’s Talk SEO Marketing Strategy for Atlanta Businesses

by Ray L. Perry @ Atlanta SEO for Growth

What’s the best SEO strategy for Atlanta companies struggling to compete? Why bother with nailing down a sound SEO strategy in Atlanta – or in any other super-competitive marketplace? Marketing is nothing if not constantly evolving. Best practices for search engine optimization shift and become more complicated and simpler simultaneously, as odd as it sounds. […]

The post Let’s Talk SEO Marketing Strategy for Atlanta Businesses appeared first on Atlanta SEO for Growth.

3 Components to Running a Smooth Content Operation

by Pratik Dholakiya @ Content Marketing Institute

Does your content marketing team feel like a disconnected group? To create a functioning content marketing team, put together the key elements – talent, tools, and operations – to create a program that benefits your company. Continue reading

The post 3 Components to Running a Smooth Content Operation appeared first on Content Marketing Institute.

The Right Recipe: Blending Paid and Organic Search Campaigns

by Sean Thomas Martin @ Directive Consulting

Internet marketing can be a tricky business. It takes an incredible amount of data and customization of your content and pages to truly optimize any online marketing campaign. SEM (search...

The post The Right Recipe: Blending Paid and Organic Search Campaigns appeared first on Directive Consulting.

A Content Success Story: How FedEx Operations Now Delivers a Better Customer Experience

by Andrea Fryrear @ Content Marketing Institute

Redundancies, overlaps, and lack of communication kept good content marketers from delivering a great content experience for FedEx customers. Drew Bailey wanted to change that. That’s why he is a Content Marketer of the Year nominee. Continue reading

The post A Content Success Story: How FedEx Operations Now Delivers a Better Customer Experience appeared first on Content Marketing Institute.

8 B2B Directories to Generate Demand & Leads in 2017

by Sean Thomas Martin @ Directive Consulting

Every owner is aware of the power social proof can have on one’s marketing campaigns. Especially when it comes to spreading brand awareness and demand for your specific service/product, the...

The post 8 B2B Directories to Generate Demand & Leads in 2017 appeared first on Directive Consulting.

5 Digital Marketing Quick Wins – and why you should delete your Facebook account

by Baker Marketing Editorial Team @ Baker Marketing

There is no doubt that it would require a near spiritual experience for many marketers to even consider the concept of deleting their Facebook account. However, I am confident that many business and brand owners are wasting their time (one of their most scarce resources) investing in frequent Facebook and other social media contributions. As […]

The post 5 Digital Marketing Quick Wins – and why you should delete your Facebook account appeared first on Baker Marketing.

Google AdWords Simplified Site Category Exclusion Options for Display Network

by Kim @ Philly Marketing Labs

Simplified Site Category Exclusions introduced to AdWords There has been a recent change to the site category exclusion section in the AdWords User Interface.  Starting early 2018 Google will be merging certain categories and removing others. Exclusions for Video Campaigns…

The post Google AdWords Simplified Site Category Exclusion Options for Display Network appeared first on Philly Marketing Labs.

Why a PPC Campaign Might Be Your Best SEO Move

by Snap Agency @ Snap Agency

It can be easy for even the most experienced digital marketers to get caught up in a single tactic. We can lose our creativity and then become worried when that...

An SEO Checklist To Dominate Google In 2017

by Neil Andrew @ Piccana

No matter what industry you are in, everybody wants to be number 1 on Google. Not only does it give you the satisfaction of beating all your competitors, but it also brings you in lots of traffic. Although being rank 1 is a dream for many website and business owners, it is possible with the […]

The post An SEO Checklist To Dominate Google In 2017 appeared first on Piccana - Development Website V2.

What Is A White Label Agency In Digital Marketing?

by Neil Andrew @ Piccana

The digital marketing industry can be a complex market full of confusing terms and definitions from SERPS to PPC. If you’ve been in the digital marketing industry long enough, then you’ve probably come across the term white label agency before. However, what exactly is a white label agency and how can they benefit you and […]

The post What Is A White Label Agency In Digital Marketing? appeared first on Piccana - Development Website V2.

The Most Important Local Search Ranking Factors

by Vee Popat @ Page Array – VPDM Digital Marketing

What Local Search Optimization Looks Like This Year Smart Local SEO Experts whether in Niagara, Hamilton or Toronto and effectively anywhere in the world, will tell you that a solid local search optimization or Local SEO strategy is essential for any local business in a competitive environment. To me that means pretty much every local business – small, …

The post The Most Important Local Search Ranking Factors appeared first on VPDM Digital Marketing.

5 Digital Marketing GIFs Everyone Will Understand

5 Digital Marketing GIFs Everyone Will Understand

by Chainlink @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post 5 Digital Marketing GIFs Everyone Will Understand appeared first on Chainlink Relationship Marketing.

Video Marketing: Facts You Need To Know

by Drew Faithful @ Proximo Marketing Strategies

The first video to go viral was in 1995. Since then, video has grown as a marketing medium that consistently produces results for steadily growing companies. Video services developed in the mid-2000’s and have continued to rise to the challenges of new demands. For example, Facebook launched in 2007 and was video-capable. In 2016, they launched their live video feature ... Read More

The post Video Marketing: Facts You Need To Know appeared first on Proximo Marketing Strategies.

Quick and Dirty Guide for Creating Actionable Content Marketing Personas

by Jodi Harris @ Content Marketing Institute

Not only will documented personas help you understand your audience's needs, it can help surface the most relevant content ideas. Here's how to build a portrait for a single version of truth for your content creators. Continue reading

The post Quick and Dirty Guide for Creating Actionable Content Marketing Personas appeared first on Content Marketing Institute.

Google Completely F’s Up Local Business Listings For Some Local Businesses

by Vee Popat @ Page Array – VPDM Digital Marketing

Google Local Business Listings Shake Up Google has recently made some major changes to how it displays local business listings when a user makes a local business search. Digital marketers and their local business clients will see significant implications with desktop search, mobile search, and your local SEO strategy. Keep in mind that this recent …

The post Google Completely F’s Up Local Business Listings For Some Local Businesses appeared first on VPDM Digital Marketing.

When to Consider Investing in Multilingual Digital Marketing

by Whitehardt @ Whitehardt

When to Consider Investing in Multilingual Digital Marketing Choosing to invest in multilingual digital marketing is not a decision that should be taken lightly. In addition to higher costs and resources needed, it’s important to consider the voice of the overall brand to ensure that voice and brand message remain consistent across multiple languages and […]

The post When to Consider Investing in Multilingual Digital Marketing appeared first on Whitehardt.

5 Steps to Decode the E-Commerce Customer Journey: Multi-Device Mayhem

by Sam Hurley @ Digital Current

Customers now use multiple devices during the customer journey & it can be difficult to accurately track them between devices, but we’re here to help. Firstly: There is no ignoring the significance of the e-commerce industry. Its growth over the years has been phenomenal, constant, and ubiquitous. Even if the trend begins to slow down […]

The post 5 Steps to Decode the E-Commerce Customer Journey: Multi-Device Mayhem appeared first on Digital Current.

3 Actionable Facebook Tactics to Raise Brand Awareness

by Andrew Choco @ Directive Consulting

Are you trying to get started with Facebook advertising but struggling to determine exactly where to start? Don’t worry, there are plenty of marketing managers in your exact position. With...

The post 3 Actionable Facebook Tactics to Raise Brand Awareness appeared first on Directive Consulting.

What’s the Difference Between SEO and SEM?

by Whitehardt @ Whitehardt

What’s the Difference Between SEO and SEM? In the world of online growth and page rankings, SEO and SEM are often used interchangeably. However, they have many differences. SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. SEM, on […]

The post What’s the Difference Between SEO and SEM? appeared first on Whitehardt.

Discover the Best Email Marketing Campaigns for your Business

by getyoufound @ Get YOU Found

If you’re trying to compare the top email campaign types for your business marketing, Get YOU Found™ can help! We have over 8 years of experience in creating successful email marketing campaigns for both small and medium-sized businesses throughout the Greensboro, NC area. Let’s take a look at some of the most popular types of […]

The post Discover the Best Email Marketing Campaigns for your Business appeared first on Get YOU Found.

Tips to Finding The Best SEO Project Outsourcing Company To …

by Coastal Media Brand @ Coastal Media Brand Website Design & SEO

When it comes to meeting your online marketing needs and goals, you are going to want to find yourself the best SEO project outsourcing company that you know you can...

This Week in Content Marketing: Facebook, Google, Netflix, and Disney Begin War Over Content

This Week in Content Marketing: Facebook, Google, Netflix, and Disney Begin War Over Content

by Joe Pulizzi @ Content Marketing Institute

We explore Facebook's new Watch, Netflix's content buying spree, and Google's ongoing interest in Snap. We also discuss Quartz's branded content results, share a rave about Time Inc., then close with an example of the week on JWT. Continue reading

The post This Week in Content Marketing: Facebook, Google, Netflix, and Disney Begin War Over Content appeared first on Content Marketing Institute.

What Is SEO and Why Should I Care?

by Whitehardt @ Whitehardt

What Is SEO and Why Should I Care? SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. A relatively new concept, SEO has become increasingly popular over the last few years as a better way to increase online traffic […]

The post What Is SEO and Why Should I Care? appeared first on Whitehardt.

SEO Changes of 2016

by Adam @ Philly Marketing Labs

From algorithms to operations, the search engine giant Google adjusted its processes and policies. While this was happening, the world increasingly accessed information and web content via handheld devices. Consumer confidence in online spending continued to skyrocket. The importance of digital…

The post SEO Changes of 2016 appeared first on Philly Marketing Labs.

Facebook Engagement Custom Audiences: Why all Digital Marketers Should be Using Them

by Julie Mercier @ Page Array – VPDM Digital Marketing

If you’re a digital marketer, you’ve likely noticed a new targeting option for Facebook Custom Audiences. This new targeting option is called “Engagement on Facebook.” It essentially allows you to create a custom audience. But this audience is based on who engages with your videos, lead ad forms and Facebook Canvas. Rejoice! This is wonderful …

The post Facebook Engagement Custom Audiences: Why all Digital Marketers Should be Using Them appeared first on VPDM Digital Marketing.

The Content Marketing Weekly: The best B2B stats and optimizing the funnel

The Content Marketing Weekly: The best B2B stats and optimizing the funnel

by Tressa Sloane @ Brafton

Looking for the latest on video marketing, B2B industry stats or the success of the content marketing funnel? Then you're in for a treat this week.

Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

by Andrew Choco @ Directive Consulting

You’re reading this because you’re interested in hiring a top SEO agency that can exceed your company’s marketing KPI’s. Look no further, we’ve outlined practical tips and actionable insights for selecting the right search engine.

The post Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid! appeared first on Directive Consulting.

Digital Marketing News Roundup – August 2017

by Scott Sundblom @ Big Leap

  Changes happen in digital marketing nearly every day. Our monthly Digital Marketing News Roundups are designed to help you stay on top of the most impactful news regarding changes in organic search, paid search, social media, and content marketing. This month’s roundup includes news about Google AdWords extensions, Facebook’s diminishing engagement, and video in […]

The post Digital Marketing News Roundup – August 2017 appeared first on Big Leap.

B2B PPC Agency Pricing and Costs: The Definitive Buyer’s Guide in 2017

by Andrew Choco @ Directive Consulting

As a B2B marketing agency, one of the first things a client might ask us is, “How much will my PPC management cost?” It’s a fair question, but one that...

The post B2B PPC Agency Pricing and Costs: The Definitive Buyer’s Guide in 2017 appeared first on Directive Consulting.

The BIG Guide to Getting Started on Social Media Marketing

by Amethyst Stancliff @ TOWER

Have you recently evaluated your company’s marketing strategy and thought about getting started on social media marketing? Or, are you currently doing social media marketing and it’s not as successful as you planned? Don’t worry! Social media marketing is an inexpensive, but extremely effective, way to get your brand’s name out there. Whether you do […]

The post The BIG Guide to Getting Started on Social Media Marketing appeared first on TOWER.

Understanding How White Label Local SEO Can Help Increase Your Clients’ Presence and Sales

by VirtualGroup @ Virtual Group

Online advertisers are constantly on the lookout for marketing techniques that can yield high returns. Many are already familiar with the most effective ones, particularly search engine optimization (SEO). While investing in traditional SEO alone makes good business sense, it doesn’t hurt to incorporate another highly efficient solution called Local SEO. Technically, local SEO is […]

Content Marketing Strategy | Social Media Engagement | SEO

Content Marketing Strategy | Social Media Engagement | SEO


VPDM Digital Marketing

Vee will strategize and execute a unique content marketing strategy that will excite and engage customers to share your content with their social networks.

Inside Business – CreateAthon offers select nonprofits a 24-hour marketing blitz

by Drew Faithful @ Proximo Marketing Strategies

Proximo Marketing Strategies of Yorktown is again participating in CreateAthon, a 24-hour national and local blitz to provide creative marketing services to nonprofit organizations. The best part of that: It’s on a pro bono basis. Proximo, a digital marketing agency founded in 2012 by Courtney Buzzell, recently relocated from Williamsburg to Yorktown. This is the fourth consecutive year the company ... Read More

The post Inside Business – CreateAthon offers select nonprofits a 24-hour marketing blitz appeared first on Proximo Marketing Strategies.

Google Says Step Up Your Mobile Marketing Game Or Else

by Vee Popat @ Page Array – VPDM Digital Marketing

Now more than ever, a mobile marketing strategy should be a vital part of any business’s digital marketing strategy moving into 2016. Google is paying attention to mobile marketing trends, this means you should too. Mobile Marketing Trends for 2016 Remember the times I’ve repeated that businesses and brands should look at Google as a “referral engine” and not …

The post Google Says Step Up Your Mobile Marketing Game Or Else appeared first on VPDM Digital Marketing.

How to Leverage Behavioral Analytics In Your Growth Strategy

by Today's Industry Insider @ The Kissmetrics Marketing Blog

If you’re obsessed with growth, you know how important it is to have a super detailed growth strategy. You and data are BFFs, right? Great, but you also need to understand the context that surrounds that data. I know that sounds a little dense, but bear with me. What I mean is that information alone […]

Digital Weekly: Creating Amazing Content Experiences, Social Media Automation, & More

by Kyle Johnson @ Digital Current

Learn how AMP has become integral for organic search, how to draw in millennials with content marketing, & so much more! After a couple weeks off, we return to look at how automation and big data are becoming a part of digital marketing. We also explore ways to deepen human connections through content marketing. Let’s […]

The post Digital Weekly: Creating Amazing Content Experiences, Social Media Automation, & More appeared first on Digital Current.

Digital Marketer Darren Hemmings Talks Online Branding, Music Marketing Strategies

by Guest Post @ hypebot

Here digital marketing veteran and former head of digital marketing at [PIAS] shares his knowledge of online branding for artists, marketing strategies, and the use of bots. _____________________ Guest post by Veselina Gerova of The Message Behind The Artist is a Q&A style interview series featuring the people behind the...

7 More Ways That Your Business Will Benefit From A Business Blog

by Chris Giarratana @ Digital Media Strategy Consultant Orlando

Blogging is a great way to gain a competitive advantage for your business. Here are 7 more benefits that your business will find with blogging today!

The post 7 More Ways That Your Business Will Benefit From A Business Blog appeared first on Digital Media Strategy Consultant Orlando.

seo company Scottsdale, marketing strategy, social media | Fasturtle

seo company Scottsdale, marketing strategy, social media | Fasturtle


Fasturtle

If you're not integrating a keyword and SEO strategy into marketing your company, then you're missing out on significant business opportunities. Learn more from a local SEO company in Scottsdale.

Marketing Day: Becoming an analytical marketer, holiday shopping forecasts & more

by Amy Gesenhues @ Marketing Day – Marketing Land

Here's our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

5 Tips to Boost Your Holiday Online Visibility in 2017

by Richard Chavez @ seoClarity

Fact: to many businesses, the holiday season represents the biggest selling time of the year. And for retailers, it can […]

The post 5 Tips to Boost Your Holiday Online Visibility in 2017 appeared first on seoClarity.

Website Design Ideas

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

You have a business. You want to advertise and become well known, successful. Gone are the days of solely advertising by using newspapers, magazines, flyers, benches, or even billboards for larger budgets. Although these do reach the public, they’re limited. It has to go beyond snail mail and high ways to cyber space. We now […]

The post Website Design Ideas appeared first on Web Design | Managed Websites and SEO Company.

Discipline and Fortitude: The Two Most Important Factors To Improve Your Digital Marketing Results

by Nicole O'Shaughnessy @ Digital Marketing Strategy – Vital Design

Anyone that gives you a definitive answer on when you can expect to see improved digital marketing results from your content marketing strategy is lying to you. The truth is, there’s no set amount of time you should wait to start seeing your metrics shoot up and to the right. Digital marketing, in the early […]

The post Discipline and Fortitude: The Two Most Important Factors To Improve Your Digital Marketing Results appeared first on Vital Design.

How to Maximize the Average Click Through Rate For Your Industry

by Vee Popat @ Page Array – VPDM Digital Marketing

What’s the Average Click Through Rate for Your Industry? Google AdWords costs are almost as confusing as learning how to manage a Google Adwords CPC/PPC campaign. Your business needs to know the overall cost of a Google AdWords campaign, their AdWords cost per impression, and their average click through rate on each Ad and each …

The post How to Maximize the Average Click Through Rate For Your Industry appeared first on VPDM Digital Marketing.

Millennial grows York digital marketing agency

by Drew Faithful @ Proximo Marketing Strategies

A Grafton-based digital marketing firm run by millennials is growing as it attracts even international clients. “A lot is happening,” said Courtney Buzzell, 31, of Gloucester. “We’re so busy.” The idea behind Proximo Marketing Strategies was to give businesses a way to outsource their digital marketing with access to various skill sets so they didn’t have to hire someone in-house ... Read More

The post Millennial grows York digital marketing agency appeared first on Proximo Marketing Strategies.

An Instagram Advertising Campaign on Steroids!

by Vee Popat @ Page Array – VPDM Digital Marketing

Your Instagram Advertising Campaign Just Changed Do you have an Instagram advertising camping currently running? Well, Instagram Ads just got a helluva lot more real this week and no one should be surprised. Sure Instagram has been playing with Ads since they launched that product in October 2013, but many of us have just been waiting …

The post An Instagram Advertising Campaign on Steroids! appeared first on VPDM Digital Marketing.

This Week in Content Marketing: Optimizing Ad Tech Is a Waste of Time

This Week in Content Marketing: Optimizing Ad Tech Is a Waste of Time

by Joe Pulizzi @ Content Marketing Institute

We discuss the possibility of Google buying Marketo and Trade Desk's fight against ad fraud. Our rants and raves feature two music content innovators; then we close with an unlikely source of content inspiration: Warsaw, Indiana. Continue reading

The post This Week in Content Marketing: Optimizing Ad Tech Is a Waste of Time appeared first on Content Marketing Institute.

Top Email Marketing Myths in GIFs

Top Email Marketing Myths in GIFs

by Chainlink @ Chainlink Relationship Marketing

At Chainlink Relationship Marketing, clients often ask how to get their valuable content marketing more following and how to promote for better SEO results.

The post Top Email Marketing Myths in GIFs appeared first on Chainlink Relationship Marketing.

‘Truffle Pig’ Means Media Companies are Betting Big on Digital Content Strategy

by Matt D'Avirro @ Page Array – VPDM Digital Marketing

Digital Content Strategy with Snapchat and Other Media Companies If you didn’t already realize that digital content marketing is the future, here’s some more proof – some big names in the media world are joining up to start their own digital content production agency. Communications firm WPP, English newspaper Daily Mail and social media platform …

The post ‘Truffle Pig’ Means Media Companies are Betting Big on Digital Content Strategy appeared first on VPDM Digital Marketing.

13 Content Marketing Trends for 2016 [Infographic]

by Vee Popat @ Page Array – VPDM Digital Marketing

What The Best B2B Content Marketing Infographics Teach Us What are the biggest content marketing trends that will dominate 2016? How important is content marketing to SEO and overall website optimization? And by the way, where can i find b2b content marketing infographics? If you’ve found yourself asking these questions, I believe we have something that will help …

The post 13 Content Marketing Trends for 2016 [Infographic] appeared first on VPDM Digital Marketing.

Marketing Analytics Guide to Save You Time and Money

by Carly Gruenberg @ Directive Consulting

“I know that only half of my advertising works, but the only trouble is that I don’t know which half.” –Henry Ford If you own a business, big or small,...

The post Marketing Analytics Guide to Save You Time and Money appeared first on Directive Consulting.

Are Gamers Changing The Media Game?

by Andrew Bell @ Baker Marketing

In todays’ challenging world of media advertising, a new category of consumer has been identified. This highly elusive segment is skewed male, aged between 10– 30, is technically savvy and has been dubbed “the gamers”. Gamers are a group of people who enjoy the excitement and interactivity of games based on platforms such as Sony […]

The post Are Gamers Changing The Media Game? appeared first on Baker Marketing.

Pinterest For Business: Start Pinning Now To Increase Your Reach Today!

by Maddie DeVries @ Page Array – VPDM Digital Marketing

Although the popular platforms like Facebook and Twitter show social share images to try and create reach, they’re often targeting their audience with words and phrases through their posts. Here’s where the new social platform, Pinterest steps in. What is Pinterest? Pinterest is a sole picture based website where users can save and share content …

The post Pinterest For Business: Start Pinning Now To Increase Your Reach Today! appeared first on VPDM Digital Marketing.

7 Ways to Better Integrate Content Marketing Across Your Company

by Brian Honigman @ Digital Current

With these 7 methods, your company can utilize other business-related functions as content marketing opportunities to improve the organization’s overall marketing strategy. Content marketing is one of the most effective forms of marketing today since the competition for consumer attention has increased significantly, while a customer’s tolerance for disruptive messaging has diminished. “More than just […]

The post 7 Ways to Better Integrate Content Marketing Across Your Company appeared first on Digital Current.

Have You Been Pandalized?

by Sam McRoberts @ VUDU Marketing

In the world of SEO, February 23rd, 2011 is a day that will go down in infamy. Google, in an effort to reduce crappy SERP results, began a series of ...

Read More

The post Have You Been Pandalized? appeared first on VUDU Marketing.

24 Experts Share How to Avoid Big Mistakes in Content Marketing

by Ann Gynn @ Content Marketing Institute

Though we hate to admit our mistakes, they can be our best teachers. But you don’t always have to make them to learn from them. Experts presenting at Content Marketing World reveal 24 mistakes they’ve encountered – and how to fix them. Continue reading

The post 24 Experts Share How to Avoid Big Mistakes in Content Marketing appeared first on Content Marketing Institute.

It’s Time to Check Your Google Local Business Listing

by Shauna Vert @ Page Array – VPDM Digital Marketing

Your Google local business listing might look a little different these days, thanks to a major update to Google Local. If you haven’t been paying attention to Google’s local business listings, it may be time to start.  Big Changes to Google’s Local Business Listings Here’s a quick rundown of the changes to Google’s local business listings: Street …

The post It’s Time to Check Your Google Local Business Listing appeared first on VPDM Digital Marketing.

How to Implement a Content Marketing Platform in a Global B2B Organization

by Marcia Riefer Johnston @ Content Marketing Institute

Over 18 months, Rachel Schickowski and Stan Miller implemented a content marketing platform – a hub for all the marketing content of Rockwell Automation – for a team of 600 marketers around the world. Now, they share how they did it. Continue reading

The post How to Implement a Content Marketing Platform in a Global B2B Organization appeared first on Content Marketing Institute.

Social Media Management Tools Your Business Needs Today

by Maddie DeVries @ Page Array – VPDM Digital Marketing

Best Social Media Management Tools 2016 Social media marketing is becoming the best way for businesses to advertise their new products and increase their fan base. Having the right social media management tools is key as well as having presence on the most popular social media platforms like Facebook, Twitter, Instagram, LinkedIn, etc. The only …

The post Social Media Management Tools Your Business Needs Today appeared first on VPDM Digital Marketing.

How Do You Create The Perfect Marketing Offer?

by Andrew Bell @ Baker Marketing

In order to create your perfect marketing offer, we need to define what actually constitutes this idea of the perfect marketing offer. One of the best definitions of the perfect offer I have seen goes like this; A perfect offer is a combination of the: Right product, at the Right price, for the Right person, […]

The post How Do You Create The Perfect Marketing Offer? appeared first on Baker Marketing.

This Week in Content Marketing: Advertising Industry Prepares for Plummet

This Week in Content Marketing: Advertising Industry Prepares for Plummet

by Joe Pulizzi @ Content Marketing Institute

We discuss possible signs of an ad industry slump, Google's ad fraud mea culpa, and AI at The Washington Post. Australia and U-Haul feature in our rants and raves, then we close the show with an entrepreneurial example of the week. Continue reading

The post This Week in Content Marketing: Advertising Industry Prepares for Plummet appeared first on Content Marketing Institute.

Crafting Catchy Headlines: The Science Behind Success

by Lesley Cornelius @ Page Array – VPDM Digital Marketing

Did you know that only 2 out of 10 people will read your blog? That’s right: 8 out of 10 will read your headline, but only a quarter of them will continue through. That’s why knowing how to write catchy headlines matters. Writing a good headline is the most important part of the process and …

The post Crafting Catchy Headlines: The Science Behind Success appeared first on VPDM Digital Marketing.

Lead Generation – Extending Beyond Local

by Webfox Marketing @ Web Design | Managed Websites and SEO Company

Lead generation can be defined as, the process of identifying and cultivating potential customers for a business’s products or services. It is all about finding unique ways to attract people/prospects to your business. Obtaining contact information from interested parties, can transpire to promote and expand that interest into sales. This organic approach is personal. When […]

The post Lead Generation – Extending Beyond Local appeared first on Web Design | Managed Websites and SEO Company.

White Label SEO Services Don’t Resort to Paid Backlinks

by VirtualGroup @ Virtual Group

Online marketers are aware that backlinks are an essential aspect of SEO. In fact, industry experts say that these links can account for as much as 80% of the weight given by search engine ranking algorithms. From an SEO perspective, backlinks demonstrate a website’s popularity. Search engines then view a particular website’s popularity as signal […]

LinkValueX Tutorial and Explanation

by Garrett Mehrguth @ Directive Consulting

Have you ever wondered if your link building efforts are being wasted? I have. I wonder about it all the time. It is often difficult to put a value on your link...

The post LinkValueX Tutorial and Explanation appeared first on Directive Consulting.

3 Local Business Marketing Ideas and Strategies That Will Grow Your Business

by Vee Popat @ Page Array – VPDM Digital Marketing

Strategy for Local Business Marketing Local businesses is thriving in the Niagara region., Certainly in downtown St. Catharines, to Niagara Falls, and up through the Golden Horseshoe to Grimsby and Hamilton. These days, marketing strategies for small businesses can offer much more ROI than marketing campaigns run by major brands. Did you know that local …

The post 3 Local Business Marketing Ideas and Strategies That Will Grow Your Business appeared first on VPDM Digital Marketing.

5 Marketing Strategies that Help You Get By Without SEO

5 Marketing Strategies that Help You Get By Without SEO


Inc.com

Search is very helpful for your business but don't forget longstanding real-world strategies.

Instagram’s Latest Updates: How they Affect Us & You

by Kayla Hlywka @ Page Array – VPDM Digital Marketing

Instagram Marketing Tips You Haven’t Heard About…Yet Instagram is undergoing major changes this year and any insightful Instagram marketing tips will help every business that uses the rapidly growing platform. Since early 2016 the app has been implementing some pretty big alterations to their appearance and functions. At the beginning of March, Instagram introduced a …

The post Instagram’s Latest Updates: How they Affect Us & You appeared first on VPDM Digital Marketing.

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