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PPC and SEO Integration | Paid and Organic Optimizer | Conductor

PPC and SEO Integration | Paid and Organic Optimizer | Conductor


Conductor

All too often, PPC and SEO are considered individual practices with their own separate strategies. While they are … Continue reading

Mastering PPC: Understanding PPC and SEO | Seer Interactive

Mastering PPC: Understanding PPC and SEO | Seer Interactive


Seer Interactive

As a digital marketing agency specializing in search, it shouldn’t surprise you to hear that we’re regularly asked what the difference is between PPC and SEO. So let’s run through each! Pay-Per-Click (PPC): PPC advertising, also known as “Paid Search” or “Search Engine Marketing (SEM)”, is the process of paying for advertising on sites and search … Continued

I spent $50,000 on Facebook Ads and have nothing to show for it!

by October Marketing @ October Marketing

PPC Can Be Costly When Done Wrong … and Sometimes the Rising Tides does NOT Float all the Boats There’s a few people in this world who quietly accomplish amazing feats of business, turning entire companies around, helping entrepreneurs who are tens (or hundreds) of thousands in the red come sharply back into the black. […]

The post I spent $50,000 on Facebook Ads and have nothing to show for it! appeared first on October Marketing.

MPT #31 YouTube TV, Facebook City Guides, Czy szybkość działania strony jest ważna dla SEO?

MPT #31 YouTube TV, Facebook City Guides, Czy szybkość działania strony jest ważna dla SEO?

by Sprawny.Marketing @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

PPC + SEO = A Winning Team for Search Marketing Success

PPC + SEO = A Winning Team for Search Marketing Success


Online Marketing Blog - TopRank®

Learn why a combination of PPC and SEO make a winning team for search marketing success.

SEO Title Tags: Best Practices and Examples

by Adam Coombs @ Unamo Blog

Title tags in SEO are like the title of your book for the demographics of your two most important types of readers; people and robots. The people need to know what they can expect to find on your page when they click the link. The robots (crawlers) prioritize your page and its content through a […]

Myth-Busting SEO Facts

by Dixie @ Practice Cafe

To many people, search engine optimization (SEO) can seem like a wily, elusive creature. You need a way to boost your dental practice’s online search rankings, get more new patients, and, hopefully, “own” the first page of Google search results for dentists in your area. The answer is simple, right? SEO? Search Engine Optimization. Do this, and your website is golden…

The post Myth-Busting SEO Facts appeared first on Practice Cafe.

Kevin Lee moderates panel on hyperlocal targeting

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

On June 21st, Didit CEO Kevin Lee moderated a diverse panel titled “Hyperlocal Marketing for Brands — What’s Working Now?” that brought together several marketers exploring opportunities using hyperlocal targeting. Participants include Adi Pal, Founder, Mash + Grape, a “bricks to clicks” wine and spirits retailer, Jake Davidow, Media Buyer for JP Morgan Chase, and...

The post Kevin Lee moderates panel on hyperlocal targeting appeared first on Didit.

SEO Fallacies That Must Die: 2017 Edition

by Ian Lurie @ The Portent Blog: Internet Marketing with a Twist of Lemon

SEO folks are trend victims. Someone presents a new acronym, an idea, or a tool and we all pile on. Then we chase those nibbles of knowledge, good and bad alike, without thinking. And we land in deep pits lined with sharp, nasty sticks. These ideas must go: 1: TFIDF Score Predicts Rankings A higher… Read More

The post SEO Fallacies That Must Die: 2017 Edition appeared first on Portent.

6 SEO Best Practices for Events

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

There are so many moving parts when running an event large or small that it’s easy to let online optimization be an afterthought. Sidelining SEO, however, means missing out on a lot of organic visitors and awareness. A solid organic presence makes a huge difference in attracting more attendees’ year after year. Here are five… Read More

The post 6 SEO Best Practices for Events appeared first on Portent.

8-Step Inbound Marketing Strategy That’ll Get You Non-Stop Sales

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

You may have heard of the phrase “inbound marketing” before. You may not be sure what it means. If that’s the case, you missed my blog last week that defines and outlines what inbound marketing is, and why it’s so valuable. Go check it out! Back? Awesome. So, Inbound Marketing encompasses SEO, Social Media, Content and Email Marketing. Whoosh. It’s a big umbrella that covers so many distinct topics. If you’re just getting into marketing, ...

Does the Google Interstitials Penalty Impact Your SEO Efforts?

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Since the mobile intrusive interstitial ad penalty from January 10h, 2017, there has been a lot of fuss on pop-up, banner and interstitial ads. Google itself announced it will devalue webpages  that use intrusive pop-up and interstitial ads in mobile search.   Is this the end of those types of ads? Is there a Penalty for […]

The post Does the Google Interstitials Penalty Impact Your SEO Efforts? appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Step-by-Step Guide to Performing a Content Audit

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Content audits can be very powerful and restorative, yet many content marketers and SEOs underestimate it, be it for its complexity, or its rather lengthy process. But if you want your content to perform, you should run a content audit from time to time.      It’s like those annual physical exams you take at […]

The post Step-by-Step Guide to Performing a Content Audit appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Eric Wiggins Touts Personalized URLs in New York Newsday

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

May 15, 2017: Didit’s Eric Wiggins was quoted in the May 14th, 2017 issue of New York Newsday on the topic of new marketing technologies for direct mail. Personalized URLS “take away from the junk mail mentality” by providing a higher quality experience for the recipient of direct mail pieces, says Eric. For example, marketers...

The post Eric Wiggins Touts Personalized URLs in New York Newsday appeared first on Didit.

PushFire® | SEO, PPC Management & Web Design

PushFire® | SEO, PPC Management & Web Design


PushFire

Get online marketing & advertising strategies and services from industry leaders with proven results for over 16 years. Set your marketing ablaze.

SEO vs PPC: Why Not Both?

SEO vs PPC: Why Not Both?


SEO Blog by Ahrefs

How to combine SEO and PPC to get the biggest bang for your online marketing buck!

Integrate Google Search Console With Unamo SEO

by Adam Coombs @ Unamo Blog

Now you can integrate your Google Search Console properties with your Unamo SEO Campaign with GSC data storage for up to 2 years! ​​ You’ll have all of your relevant SEO data on one platform to expedite your analytics and decision making processes. ​ The integration will pull all of your data from GSC into […]

Local SEO: How To Harness The Power Of Yelp To Boost Rankings

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Yelp is a social sharing and recommendation app that helps people find the best events, restaurants, bars, clubs and pop-ups. If you run a business that relies on local search traffic for the majority of your custom, then Yelp is an essential asset to your business’ online strategy. Launched in 2004, Yelp is the go-to resource for millions of visitors to look for information about local businesses. It allows users to check-in at businesses, rate ...

Improve Your SEO Game: Google Webmaster Tools Makes Good SEO Easier

by Ken Thomas @ Net Gain Marketing

Improve Your SEO Game: Google Webmaster Tools Makes Good SEO Easier

Here’s an excellent, practical presentation about using Google Webmaster Tools to focus on core keywords and objectives to get more profit from your website. Important basic SEO tips here include using meta descriptions to control how your pages appear in Google’s organic listings, plus… ensuring each page has a unique title and description, checking internal […]

Net Gain Marketing

10 On Page Local SEO Factors That Will Improve Your Local Business Ranking

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Recently, I outlined some local SEO strategy and actionable insights on making your local business ideal for ranking high on Google’s Local Results. Now, successfully ranking here still boils down to your on page Local SEO efforts. This basic setup is what provides Google with the exact information they need to rank your website in local results, and without that, you’re likely to be misidentified by search engines. Similarly, you can’t rely on just your ...

The Do's And Hella Don'ts of SEO and PPC

The Do's And Hella Don'ts of SEO and PPC


Acquisio Blog

Ever wonder how PPC and SEO work together? Is DKI good PPC practice? How do I optimize for voice search? All this and more in our latest webinar with gShift

Why You Need a Cohesive PPC & SEO Strategy | Raven

Why You Need a Cohesive PPC & SEO Strategy | Raven


Raven Blog

Your clients may not have the same budgets as big brands, but you can guide them with knowledge you'll gain when attending this PPC and SEO combo webinar.

Local SEO for Small Businesses

by Adam Coombs @ Unamo Blog

Local SEO for Small Businesses The organic search results are already a tough place to fight for top rankings. Local search results? Even harder. Besides traditional SEO, there are a variety of local SEO ranking factors that small businesses and even larger franchises have to worry about when jockeying for the top positions for localized […]

Featured Snippets: 3 things that digital marketers need to know

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

June 6, 2017: This past week, the good folks over at Ahrefs.com published a mammoth study on Featured Snippets, a particular type of organic listing that Google may display for selected queries. As Google explains in its Search Console Help area, Featured Snippets are “extracted programmatically from what a visitor sees on your web page,”...

The post Featured Snippets: 3 things that digital marketers need to know appeared first on Didit.

SEO / PPC - Noble Studios, Inc.

SEO / PPC - Noble Studios, Inc.


Noble Studios, Inc.

Welcome to 2017: The Year of Integrated Search Are you ready to make the shift toward a more successful search marketing strategy? This video shows you the value of an integrated search strategy and how to develop one that fits your goals. Too many companies today manage their SEO and SEM efforts in separate silos.Read Article

Franchise SEO: How to Apply Local SEO to Multiple Locations

by Avinash Nair @ Unamo Blog

From creating different landing pages to finding niche, relevant keywords, a lot of franchisors (and their SEO vendors) are neck deep in their search for the Holy Grail of franchise SEO. And that’s only the beginning. As a franchisor, you’re aware by now of the many pitfalls of attempting to unify information without duplicating it. […]

[Checklist] Don’t Waste Good Traffic On A Bad Site

by October Marketing @ October Marketing

If you are running any kind of paid traffic and your site has ANY kind of loading issues, you are Burning Money. 90-Second Quick Checklist Here’s a quick list of what to check for: SSL errors Broken pages Page takes more than a few seconds to load Doesn’t load consistently Broken links Layout gets confusing […]

The post [Checklist] Don’t Waste Good Traffic On A Bad Site appeared first on October Marketing.

Voice Search: What Marketers Really Need To Know

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Have you talked to your computer today? If not, you may actually be in the minority. A surprisingly quiet (given the subject matter) revolution in the nature of web-searching and SEO has been going on for the last few years, one which has gone surprisingly under-reported in the world of marketing. That revolution is, of course, voice search and other voice-driven computer interfaces. Exact numbers are hard to come by and tend to vary significantly ...

3 Practical Steps To Increase Your Page Authority

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Odds are, you’re implementing a number of different inbound marketing strategies in order to achieve your online marketing goals, from various content marketing strategies to social media strategies – and of course, the use of SEO. But knowing how these strategies are performing is essential to ensuring that you achieve your goals and to making sure you aren’t wasting resources on efforts that don’t work. You can get an overall idea of how your site ...

5 Local SEO Strategies To Capitalize On Voice Search

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

We’re living in a time of exciting developments in artificial intelligence. Machine learning algorithms are becoming more and more advanced, and can now interpret our intentions which a much greater understanding of context. Businesses are starting to practice voice search SEO too. This makes a smart, conversational user interface, like those seen in science fiction, come ever closer to being a reality. Already, automated speech recognition has made huge leaps. The accuracy of these programs ...

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

How Social Media Impacts Search Engine Optimization

by Strategy @

In 2014, Matt Cutts, former software engineer for Google, stated their algorithms do not consider social signals for search engine optimization (SEO) rankings.  Cutts also said Google’s algorithm crawls social...

The post How Social Media Impacts Search Engine Optimization appeared first on .

The REAL SEO Impact of Google’s RankBrain on Traffic in 2017

by Andrew Broadbent @ Vab Media

The rise and advances of new automation and artificial intelligence software algorithms, including those that learn predictive models from historical data, are making increasingly consequential predictive decisions. Such decisions are having an impact on the lives of people in domains as diverse as digital media, advertising, finance, credit, employment, education and criminal sentencing. Marketers and […]

Funnel-Based PPC Account Strategy – An Overview

by Ryan Moothart @ The Portent Blog: Internet Marketing with a Twist of Lemon

Channel Contribution 101: You want your paid search account to drive value and make money. You want to use your paid search account to help reach new customers and grow your business. Unfortunately, it’s not as simple as whipping up a campaign, throwing in some keywords, and then watching the revenue come flooding in. You… Read More

The post Funnel-Based PPC Account Strategy – An Overview appeared first on Portent.

Connecting the Dots Between Blog Content and Emails

by Hayley Maltz @

Most savvy digital marketers can tell you the importance of search engine optimization (SEO) and how different tips and tricks can be implemented to boost your SEO presence. Some of...

The post Connecting the Dots Between Blog Content and Emails appeared first on .

Pro-Level SEO & PPC | Practice Cafe Dental Marketing

Pro-Level SEO & PPC | Practice Cafe Dental Marketing


Practice Cafe

Practice Cafe serves SEO & PPC to improve your dental marketing online. We'll optimize your dental website & increase online conversions. Contact us today!

5 SEO Factors You Can Expect to Change in 2014

by Andrew Broadbent @ Vab Media

Change is the only element that is constant for Search Engine Optimization or (SEO) Here are 5 SEO factors that changing in 2014. Let us know what you think.

The Ultimate Semantic SEO Guide: How To Do SEO Like An Expert

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Back in the early days of the Internet, SEO was relatively simple: pick a few relevant keywords and plug them in. However, SEO has become much more complex than just that. Even when it comes to finding relevant keywords, a lot more has to be taken into consideration, including semantic search. (Find out how to do SEO for beginners here.) The following is an in-depth guide on what is semantic search, how it can benefit ...

How To Do SEO For Existing Website And Increase Your ROI

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

Many people create a website with their own set of preferences, which generally tend to include the visual design and the information they want to get across. These two things have a fraction of the impact of SEO, but because they’re considered ‘artistic’ as opposed to ‘technical’, it’s easier to get creative with them, so people are more motivated to do them. That’s a mistake. But don’t worry! It’s one that you can easily start ...

3 Reasons to Use SEO and PPC Together

by Citta Paramita @

Even though search engine optimization (SEO) and pay-per-click (PPC) have different approaches and strategies, did you know they can complement one another for the success of the whole business? Here...

The post 3 Reasons to Use SEO and PPC Together appeared first on .

Stopping the SEO vs. PPC Turf Wars | Overit Blog

Stopping the SEO vs. PPC Turf Wars | Overit Blog


Overit Blog

SEOs bashing PPC experts. PPC pros making jokes about SEOs. It’s SEO vs PPC turf wars and it has to stop. Today, we bring together Senior Web Strategist Ti

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

How Greenlane Agency Boosted Their Rankings in Just a Couple of Days

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

This is a TRUE & SUCCESSFUL story from Bill Sebald – founder at Greenlane, with 15 years of eCommerce & SEO experience in the background, written and documented by himself.   Within 24 hours, we saw our rank improve from #5,  for one of the term we were optimizing for, to #2 in the search […]

The post How Greenlane Agency Boosted Their Rankings in Just a Couple of Days appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

SEO vs. PPC: Which Is Better For Your Business?

SEO vs. PPC: Which Is Better For Your Business?


SEOPressor - WordPress SEO Plugin

SEO vs. PPC. Which one do you think is more effective to boost traffic to your website? We found that SEO is the winner in this case. Find out why here.

The Dawn Of Voice Search: 23 Types Of Website Benefits The Most

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

In the last couple of weeks, we’ve had a lot to say about voice search. That’s hardly surprising: Amazon’s Alexa, Microsoft’s Cortana, Apple’s Siri, Google’s Voice Search – every major tech brand is looking to make voice search a big deal. We’ve already covered why voice search isn’t going to cripple SEO methodologies, and in that article I pointed out that some websites would be more affected than others by this new approach, but usually ...

How To Present SEO Report To Your Boss (or Clients)

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

One of the most difficult things for those who work in SEO is explaining the SEO report to your clients just what it is that you are doing for them. SEO professionals are kind of like the bass player in a rock and roll group. You know they’re there, you know things sound right, but you’re never really sure if they are hitting the right notes or if they are just standing around collecting dew ...

PPC and SEO: advantages of an integrated approach | Didit

PPC and SEO: advantages of an integrated approach | Didit


Didit

Why manage PPC and SEO together? Because teams that do so always win at search.

AdWords takes another bite out of SEO — Local SEO this time

by October Marketing @ October Marketing

This summer Google changed from listing 7 “related” local businesses for local search results to what’s known as the 3-Pack. In real world terms, that means when someone searches Google for a local business (like a plumber, florist, dentist, mechanic, appliance repair, hardware store or landscaper) they used to get 7 helpful suggestions from Google […]

The post AdWords takes another bite out of SEO — Local SEO this time appeared first on October Marketing.

12 Inspiring Workspaces from Awesome Digital Marketers

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

As many of you know, cognitiveSEO likes tackling in-depth, extensive digital marketing topics. We like going all analytical with our blog posts and case studies. There are two reasons behind it. One – to find as many solutions as possible to questions we marketers have. Two – we enjoy to dive deep into research and […]

The post 12 Inspiring Workspaces from Awesome Digital Marketers appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

WordStream Research Proves PPC Ads are Better For Business than SEO Organic Links

by October Marketing @ October Marketing

Really great info here . . . WordStream has done the research demonstrating that PPC ads (AdWords) are better than SEO organic links because they “beat out organic clicks by nearly a 2:1 margin for keywords with high commercial intent . . . 64.6% of people click on Google Ads when they are looking to […]

The post WordStream Research Proves PPC Ads are Better For Business than SEO Organic Links appeared first on October Marketing.

How SEO And PPC Can Complement Each Other

How SEO And PPC Can Complement Each Other


Koozai.com

Did you know SEO and PPC can work together in many ways? This blog post will explore all the benefits of executing both strategies at the same time.

LinkedIn launches Custom Audience product

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

April 25, 2017: LinkedIn’s Custom Audience product, dubbed “Matched Audiences,” launched this week, just as the business-oriented network announced that it had hit the 500 million member mark. Like similar Custom Audience products launched by Facebook, Twitter and Google over the past several years, Matched Audiences is a self-serve tool allowing marketers to leverage their...

The post LinkedIn launches Custom Audience product appeared first on Didit.

How to Measure the Success of Your SEO Efforts

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

SEO, like business and life, is all about constant improvement – and improvement is only possible when something can be measured.   Measuring SEO, however, is often easier said than done.   There is a staggering number of components and variables in the SEO efforts and several metrics are needed to gauge success. The complexity […]

The post How to Measure the Success of Your SEO Efforts appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Stamp Your PPC Ad Copy – Improve CTR the Old-Fashioned Way

by Kerri McCarthy @ The Portent Blog: Internet Marketing with a Twist of Lemon

Does your brand have any registered, copyrighted or trademarked terms? If so, you should absolutely include the symbol in your text ads for improved performance. Yes! These little guys: ® © ™ This is not a new tactic in PPC ads by any means, but so many businesses aren’t taking advantage of it. The expected… Read More

The post Stamp Your PPC Ad Copy – Improve CTR the Old-Fashioned Way appeared first on Portent.

Mobile Pay-Per-Click: Float, Don’t Sink

by Tyler Prone @

Mobile traffic is huge, and we all know it. But we may be less confident about our mobile pay-per-click (PPC) strategy. Here are a few of the challenges with mobile...

The post Mobile Pay-Per-Click: Float, Don’t Sink appeared first on .

5 Reasons SEO & PPC Work Best When Used Together

5 Reasons SEO & PPC Work Best When Used Together


Vertical Measures

There's a common misconception that PPC cannibalizes SEO traffic, so we’re here to put that to rest by giving 5 reasons SEO & PPC work best when used together.

How Google Home Services Will Change the SEO & PPC Game

How Google Home Services Will Change the SEO & PPC Game


Cleanfax

Google is testing a new program called Google Home Services that all carpet cleaning professionals and restoration business owners need to know about it.

What Is SEM? PPC & Paid Search Marketing Explained

What Is SEM? PPC & Paid Search Marketing Explained


Search Engine Land

Everything marketers need to know about SEM, PPC & Paid Search Marketing. Authoritative daily news, search advertising tips & tactical How To Guides for PPC

PPC and SEO - Shouldn't They Get Along? - Portent

PPC and SEO - Shouldn't They Get Along? - Portent


Portent

Both pay-per-click advertising and organic listings vie for your attention when you search, but do the two types of search results always have to be at odds, or can savvy marketers use SEO(Search Engine Optimization) and PPC (Pay-Per-Click) in tandem to dominate the search results? Making Portent history, Laura Oden (PPC Strategist) and Kaitlin McMichael… Read More

The Future of Pay-Per-Click Advertising

by Peter Evans @

Pay-Per-Click (PPC) advertising in 2016 was never boring—and 2017 promises to continue in its evolution. There were some interesting developments in the PPC landscape (goodbye right-side text ads, hello expanded...

The post The Future of Pay-Per-Click Advertising appeared first on .

A Guide to International SEO: Strategies and Guidelines

by Natalie Severt @ Unamo Blog

You have a business. Your business has a website. You use localized keyword research and traditional SEO tactics to help your business rank well online. You have a diversified backlink profile and high domain authority. Congratulations! But now you want to expand. And this is where it gets complicated. How do you create an international […]

MPT #44 Lista Topowych narzędzi SEO, Facebook Lookalike, E-learning w grupach Facebookowych

MPT #44 Lista Topowych narzędzi SEO, Facebook Lookalike, E-learning w grupach Facebookowych

by Marcin Mirek @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

Making the Most of Email Marketing in Your Marketing Mix

by Carly Kinnan @

Email marketing is not the only way marketers are gaining traction in the eCommerce space. Content marketing, Pay-Per-Click (PPC) ads, and social media are all important for marketers to meet...

The post Making the Most of Email Marketing in Your Marketing Mix appeared first on .

Think You Know Who Your Competition Is? Think Again!

Think You Know Who Your Competition Is? Think Again!


Search Engine Journal

In addition to fending off your main business competitors, you also need to keep your secondary competitors in check using SEO and PPC.

Content Marketing, SEO and PPC Working Together | Rival IQ

Content Marketing, SEO and PPC Working Together | Rival IQ


Rival IQ

You need an integrated marketing approach with your Website strategy. Start with high quality content and get your SEO and PPC working together. Here's how.

How an SEO Pro Increased His Organic Traffic by 157.80% – Case Study

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

This is a TRUE & SUCCESSFUL story from the SEO strategist Jason Acidre – Co-founder at Xight Interactive, written and documented by himself.   From position #12 to position #5 in under 30 days. It’s definitely a huge thing, especially for consultants and site owners who are looking to get even more productive in the […]

The post How an SEO Pro Increased His Organic Traffic by 157.80% – Case Study appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

SEO For New Website: Jumpstart Your Site Ranking Instantly

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Search Engine Optimization (SEO) is one of the most important strategic tools at your disposal when you’re creating a website. It’s important when you do launch a website that you integrate SEO strategies as soon as possible. This will benefit you not only in the short term, but also affect how your website matures. Like a fine wine or a delicious cheese, the right ingredients have to be present from the outset in order to ...

Google tweaks desktop SERP, boosting visibility of Twitter and News listings

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

December 6, 2016: As first reported at SEOJournal.com, Google has tweaked its desktop SERP UI, re-ordering results in a way that emphasizes entries from Google News and Twitter. This will likely have a major impact on desktop-based user behavior, especially for branded searches. For example, a branded search for “Sears” yields (in order of appearance on...

The post Google tweaks desktop SERP, boosting visibility of Twitter and News listings appeared first on Didit.

Top 19 Local SEO Tools To Improve Your Ranking

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

SEO is incredibly important to the success of your online marketing efforts. Because of this, a lot of marketers implement various SEO tools including local SEO tools, some of which can be found for free, in order to track, measure and analyze their SEO efforts. You may already even be using some of the more common SEO tools, such as Google Analytics. However, it’s important that you don’t forget about your local SEO efforts as ...

SEO 101 – Mobilizing the Public 2017

by Shannon Walsh @ The Portent Blog: Internet Marketing with a Twist of Lemon

Slide Deck and Resources Slides from my presentation at Feeding America’s Mobilizing the Public Conference plus helpful tools, additional resources and free ebooks! SEO 101: Finding Yourself – Mobilizing the Public 2017 from Portent Tools Portent SEO Page Review Plugin A helpful tool for reviewing title tags, meta descriptions and other on page HTML elements.… Read More

The post SEO 101 – Mobilizing the Public 2017 appeared first on Portent.

Google’s Search Quality Rating Guideline Updated in 2017

by Vania Benavides @ Vab Media

  2017 Google Search Quality Rating Guidelines Released- with a new emphasis on Mobile and Usefulness and Fighting Fake News By Vania Benavides Most digital marketing professionals in the SEO community are used to getting information second hand. Google is famous for guarding the secret inner workings of how its search engine algorithm really works, […]

MPT #10 Z jakich serwisów korzystają nastolatkowie, Google włącza AMP=SEO AMP, Update w Google Pingwin

MPT #10 Z jakich serwisów korzystają nastolatkowie, Google włącza AMP=SEO AMP, Update w Google Pingwin

by Sprawny.Marketing @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

How to Achieve Multi-Channel Success by Integrating SEO and PPC

How to Achieve Multi-Channel Success by Integrating SEO and PPC


Neil Patel

You might have heard it already… Referral traffic from social media has surpassed that from search. But still, for businesses, search engines remain precious online real estate. Why? The above Parse.ly report accounted for news websites. Leads from search engine traffic are higher quality and convert better. Organic search is a stable and repeated source …

MPT #11 Z jakich serwisów korzystają nastolatkowie, Google włącza AMP=SEO AMP, Update w Google Pingwin

MPT #11 Z jakich serwisów korzystają nastolatkowie, Google włącza AMP=SEO AMP, Update w Google Pingwin

by Sprawny.Marketing @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

SEO / PPC - Short Marketing Courses - Oxford College of Marketing

SEO / PPC - Short Marketing Courses - Oxford College of Marketing


Oxford College of Marketing

SEO / PPC Course - Short Marketing Courses - Oxford College of Marketing

Didit Acquires The Halo Group to Further Enhance Its Integrated Marketing, PR Services

by Didit Editorial @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

MINEOLA, NY – May 10, 2017 – Fully integrated marketing and communications agency, Didit, announces today the acquisition of branding and marketing communications agency, The Halo Group. This is Didit’s 10th acquisition in five years, allowing the agency to further enhance its client offerings. The Halo Group has a team of branding, creative, public relations, content marketing,...

The post Didit Acquires The Halo Group to Further Enhance Its Integrated Marketing, PR Services appeared first on Didit.

New AdWords text ad format: How to get a 60-character headline

by Ken Thomas @ Net Gain Marketing

New AdWords text ad format: How to get a 60-character headline

Google is experimenting with new text ad formats. This means you have more options when testing and improving your PPC text ads. One change to the AdWords text ad format: 60-character headlines (instead of the old 25-character limit). The new headlines are a combination – your normal 25-character headline, with Description Line 1 added onto […]

Net Gain Marketing

MPT #25 LinkedIn – Nowy design, Lista 100 narzędzi, które pomogą w SEO, Google Crawl Budget

MPT #25 LinkedIn – Nowy design, Lista 100 narzędzi, które pomogą w SEO, Google Crawl Budget

by Sprawny.Marketing @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

SEO / PPC Specialist job at Lemonade Stand in Riverside, CA

SEO / PPC Specialist job at Lemonade Stand in Riverside, CA


JobScore

There are currently 1 job open at Lemonade Stand. Learn more about our SEO / PPC Specialist opportunity and more.

Sneaky SEO Mistakes Can Be a Disaster for Your Business

by Ken Thomas @ Net Gain Marketing

Sneaky SEO Mistakes Can Be a Disaster for Your Business

Even huge businesses make suicidal SEO mistakes Google gets angry when people try to manipulate its search results.  Sneaky SEO mistakes made US retail giant JC Penney disappear from Google pages on most of their keywords… You’d guess that a retail leader like JC Penney has top-notch SEO to promote their website.  In Google’s search […]

Net Gain Marketing

The 4 Step Guide to a Successful Pay-Per-Click Campaign

by Carly Kinnan @

Settle in and buckle up. This post is about to explain the four crucial steps to running a successful pay-per-click (PPC) campaign. These four simple steps are often lost in...

The post The 4 Step Guide to a Successful Pay-Per-Click Campaign appeared first on .

SEO vs PPC Which Is Better For My Business?

SEO vs PPC Which Is Better For My Business?


Convert With Content

It's a classic question in Small Business web marketing -- SEO vs PPC which is better for my business? In this post, we tackle that exact question...

“By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success

by Stephen Porritt @ Big Leap

Back in the ‘90s, there was a cartoon called Captain Planet and the Planeteers. It was about a group of five teenagers—of surprising racial diversity—who each had a ring granting them super powers. They used these powers to fight pollution, and when the job was too big for them to handle alone, they put their […]

The post “By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success appeared first on Big Leap.

SEO Strategy: Your Approach to SEO is Broken

by Robert Hosler @ Fathom

Or, Why Heart Surgeons Don’t Use Band-Aids Here is an actual quote I heard during a recent strategy meeting: “Our primary focus is content marketing, so we really don’t need...

The article SEO Strategy: Your Approach to SEO is Broken appeared first on Fathom.

9 Most Common SEO Mistakes To Avoid In 2017 (And How To Fix Them)

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

SEO Mistakes. I’ve made a few. We all have, really. For anyone who works on or around the Internet, the list of common SEO mistakes is massive. Sadly though, even as these mistakes are widely known, they are still made more often than most pros in the business would care to admit. But what are some of the SEO mistakes to avoid? How can good SEO practices make your future better than your present? In ...

Forrester: Search is a “synergistic cross-channel amplifier”

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

May 2, 2017: Forrester Research – in concert with Catalyst and Microsoft – recently published a white paper touting the value of search – both paid and unpaid (SEO) – as an amplification mechanism capable of boosting the ROI of other media channels. The study – based on surveys conducted with 300 US-based B2C advertisers...

The post Forrester: Search is a “synergistic cross-channel amplifier” appeared first on Didit.

How Voice Search Is Changing Digital Marketing?

by Joanne Chong @ SEOPressor – WordPress SEO Plugin

A couple of weeks ago, Azfar rightly pointed out that voice search isn’t going to radically alter search engine optimization. Voice search and SEO consultants can stay friends, for now. He’s right of course, but we’ve both explored the changes voice search will bring about. Make no mistake, digital marketing is going to change as a result of voice search. Why? Because it’s already here. Some of you may be wondering, what is voice search? ...

Local SEO – 14 Actionable Tips To Rank Higher Locally In 2017

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Local Search Engine Optimization has been a big deal throughout 2016, and it’s about to get bigger still. Mobile search has been on the rise. Hitwise has reported that 60% of searchers are now on a mobile device. Mobile searches tend to be much more localized in nature, and I have discussed this at length in my previous posts. At the same time, new technology has been emerging that may change the way we search ...

Video SEO: Factors for Ranking in the Top 10 on Google

by Adam Coombs @ Unamo Blog

What does it take to rank your video in the top 10 results on Google? And on YouTube? Well, these are two very different enterprises entirely. A recent study found that 64% of all YouTube videos appearing in Google search results had a different rank hierarchy when searched on YouTube. In other words, videos ranking […]

SEO VS PPC Comparison? What Should You Choose for Marketing Campaign of Your Site? - MonsterPost

SEO VS PPC Comparison? What Should You Choose for Marketing Campaign of Your Site? - MonsterPost


MonsterPost

SEO VS PPC Comparison - Know the Difference & Decide Which is Better for Your Project!

How to target and rank high for low competition keywords

by Andrew Broadbent @ Vab Media

How to target and rank high for low competition keywords Don’t try to optimize your website with keywords that have too much competition. As an example. If you did a Google search for the keyword “SEO” it returns a result of 351,000,000 pages! You don’t need to be a marketing genius to realize that there […]

How to Use PPC Data to Get More SEO Traffic

How to Use PPC Data to Get More SEO Traffic


SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Learn how to best use PPC data to get more SEO traffic and grow your business.

[Announcement] SEOPressor’s New Website SEO Checker Is Now Live!

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

For the last 4 weeks, the SEOPressor Team have been working on a super-secret project and now, it’s ready to be unveiled! We are proud to present the latest addition to our online SEO tools – Website SEO Checker by SEOPressor. The Website SEO Checker represents the next step of evolution for the future of SEOPressor’s SEO solutions so allow me to explain it. What Is Website SEO Checker? The Website SEO Checker is a ...

Get Paid From Your PPC: How Email Converts Lost Clicks

by Jenelle Robertson @

Imagine you have an excellent cost per click on your most successful pay per click (PPC) campaign. You’re achieving an excellent return on ad spend (ROAS) and are ready to scale....

The post Get Paid From Your PPC: How Email Converts Lost Clicks appeared first on .

SEO vs. PPC: Pros, cons & an integrated approach

SEO vs. PPC: Pros, cons & an integrated approach


Search Engine Land

Not sure whether your business would benefit more from paid or organic search marketing efforts? Columnist Marcus Miller breaks them both down, providing insight into where they fit within your larger marketing plan.

SEO vs. PPC: Which Should You Focus on First?

SEO vs. PPC: Which Should You Focus on First?


Quick Sprout

Here’s the scenario. You’re just launching your marketing campaign and want results. Not only that, you want the most bang for your buck. You want

Understanding the Difference Between SEO and PPC

by Shane Stone @

The importance of maintaining a strong digital presence cannot be understated when it comes to growing your business. Beyond managing an active social media presence, it’s important to consider how...

The post Understanding the Difference Between SEO and PPC appeared first on .

SEO and PPC: A Powerful Combination | Boostability

SEO and PPC: A Powerful Combination | Boostability


http://www.boostability.com

Search engines, like Google and Bing, make it easy for potential customers to find your business. These search engines help to organize the web by analyzin

Are you looking for expert SEO or PPC training?

Are you looking for expert SEO or PPC training?


Marketing Land Events

Attend one of the intensive, 1-day workshops @SMX East 2017 in New York City. Training workshops available for Local SEO & SEM, agency & in-house SEO training or PPC training with AdWords experts.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

7 Biggest PPC Nightmares Sinking Your ROI

by Today's Industry Insider @ The Kissmetrics Marketing Blog

PPC advertising should be straightforward. You buy an ad. Your ad appears on Google. That ad gets clicked. You spend a little dough per click, and voila – you’re a marketing genius. Traffic is booming and you’re appearing in all the right places. Except that’s not always how it works. And for some strange reason, […]

Integrated SEO & PPC Marketing Company | Big Leap

Integrated SEO & PPC Marketing Company | Big Leap


Big Leap

SEO doesn't exist in a bubble. Learn how your SEO, paid media (PPC) & content marketing can work together with Big Leap integrated marketing services.

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Killer Tips for a Powerful Social Media Strategy

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Large and active following on social media should be viewed as an essential asset to your online marketing strategy. We are witnessing social networks flourish in terms of both users and user generated content. Followers are a great asset, and the more they are, the more likely they will be to help lead generation. In […]

The post Killer Tips for a Powerful Social Media Strategy appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Why SEO and PPC Are More Effective Together

Why SEO and PPC Are More Effective Together


MarketingProfs

SEO and PPC are different, but they aren't enemies. They work well together, and the result is well-rounded and effective search engine marketing.

PPC Tracking: What’s a Conversion?

by October Marketing @ October Marketing

A conversion is a measurement of something you want the visitor who clicked on the ad to do, an action you want them to take online. In most cases you want them to buy. Buying is the conversion. The price they paid is the conversion value. This is easiest to understand in an ecommerce business. […]

The post PPC Tracking: What’s a Conversion? appeared first on October Marketing.

What Is The Difference Between SEO and PPC?

What Is The Difference Between SEO and PPC?


reliablesoft.net

The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click). This is also the reason why you may sometimes see the terms organic search engine listings and paid search engine listings (or Paid Search Advertising – PSA). Both SEO and PPC are part of Search Engine Marketing (SEM) which is one of the tools you can use as part of your overall Internet Marketing campaign. I will try

Content-First SEO

by Augustin Kendall @ The Portent Blog: Internet Marketing with a Twist of Lemon

I’ve been finding myself saying, “You don’t rank for keywords, you rank for content,” a lot lately. Imagine this. You’re trying to turn a quaint town on the shore (East or West—pick your coast of choice) into a vacation destination. You’ve developed a brand for the location that you’re promoting in all the right travel… Read More

The post Content-First SEO appeared first on Portent.

8 Ways PPC and SEO Are Better When Used Together

8 Ways PPC and SEO Are Better When Used Together


Moz

Many people approach SEO and PPC as completely separate strategies. And while they are different in many ways, it can be helpful to think of SEO and PPC as being two sides of the same coin: search. There are many ways in which SEO and PPC efforts complement each other, and lead to a more successful search strategy. Consider these eight ways that make a coordinated SEO and PPC ...

Case Studies: SEO, PPC, Conversions, Lead-Gen, Analytics - Fathom

Case Studies: SEO, PPC, Conversions, Lead-Gen, Analytics - Fathom


Fathom

Fathom case studies: growth stories and highlights from our clients (and their solved problems).

Don’t Let NAP Listings Ruin Your SEO

by Kerry Armour @ Sunrise Advertising

Download our free guide Top 21 Directories for Listing Your Business!Part Two of this series – How to Execute a NAP Listing Campaign. It’s probably happened to you. You searched...

The post Don’t Let NAP Listings Ruin Your SEO appeared first on Sunrise Advertising.

MPT #19 Remarketing Facebook, Jak zweryfikować konto na Twitterze?, 5 czynników SEO na YouTube?

MPT #19 Remarketing Facebook, Jak zweryfikować konto na Twitterze?, 5 czynników SEO na YouTube?

by Sprawny.Marketing @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

Sunrise Advertising | Marketing SEO PPC Analytics

Sunrise Advertising | Marketing SEO PPC Analytics


Sunrise Advertising

Sunrise Advertising agency provides Search Engine Marketing (SEO), Pay-Per-Click (PPC) and Analytics advertising and marketing strategy and services.

Voice Search Won’t Change SEO Much. Here’s Why.

by Azfar Hisham @ SEOPressor – WordPress SEO Plugin

Speaking to computers was first popularised in Star Trek, and as with so much science fiction, became science fact within a matter of decades. It started to go mainstream with Siri, and Microsoft soon entered the fray with Cortana. Now Amazon’s Alexa is entering the fray, people are starting to see how voice can help them during their searches. Google has responded to the trend by creating Google Voice Search, while iPhone now has the ...

How To Set Realistic Expectations In Your SEO Marketing Strategy

by James Straatman @ Big Leap

Understanding and setting realistic expectations is truly at the heart of any successful SEO marketing campaign. In this article, you will will be presented with a practical approach to understanding the fundamentals and how to set the proper foundation for establishing thriving, long-term client and agency SEO marketing relationships.   Understanding the Fundamentals There are […]

The post How To Set Realistic Expectations In Your SEO Marketing Strategy appeared first on Big Leap.

Chatbot Marketing: Is It the Strategy of the Future ?

by Adrian Cojocariu @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

There’s a big hype going on about chatbots. If you’ve heard of them but aren’t quite sure what exactly they are or how they work, you’re in the right place.   This article will explain what chatbots are and how they can help you take your digital marketing to the next level. I’m not using “to […]

The post Chatbot Marketing: Is It the Strategy of the Future ? appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

How to Use SEO and PPC the Right Way [5 Short Case Studies]

How to Use SEO and PPC the Right Way [5 Short Case Studies]


Marketing Blog for Conversion Rate Optimization Experts | Pagewiz

SEO and PPC - how to decide which is most effective for your business? We briefly consider both, then hone in on the approach that leads to quicker results.

Multiregional Tracking in Unamo SEO

by Adam Coombs @ Unamo Blog

With Multiregional Keyword Tracking you’ll be able to track keywords in multiple regions in your Unamo SEO campaign. ​ Multiregional tracking only applies to Google; however, with a variety of local search engines in various countries, you can check the success of your keywords in one region against their success in another. By doing this, […]

What’s the relationship between SEM, PPC, and SEO?

What’s the relationship between SEM, PPC, and SEO?


Search Engine People Blog

What’s the relationship between search engine marketing, search engine advertising and search engine optimization?

The Inbound Marketers Guide to SEO and PPC

The Inbound Marketers Guide to SEO and PPC


Marketo.com

Learn how to achieve higher placement in search by leveraging SEO and PPC for inbound marketing.

Does PPC Affect SEO? PPC and SEO Campaign Strategy

Does PPC Affect SEO? PPC and SEO Campaign Strategy


VitalStorm

The short answer to the question "Does PPC affect SEO?" is NO, but it gets a bit more complicated than that. Learn a better PPC and SEO strategy here.

Everything You Need To Know About Augmented Reality and its Impact on SEO

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

The SEO industry will always vary according to trends, and the rise of AR will definitely be course-changing for the SEO specialists and their content strategies.   An emerging field of technology, augmented reality or AR  seems to be somehow of a buzzword nowadays. Rumor has it that augmented reality is limitless and has enormous […]

The post Everything You Need To Know About Augmented Reality and its Impact on SEO appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Moving from tactical to strategic SEO

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

April 18, 2017: SEO (Search Engine Optimization) has traditionally been understood as a tactic used to gain increased search engine visibility without paying for clicks. Consequently, the focus of most articles, speeches, webinars, and presentations is on its many tactical dimensions, e.g. how to get links, social shares, improve website performance, write the ideal keyword-optimized...

The post Moving from tactical to strategic SEO appeared first on Didit.

What Should I Choose? SEO vs. PPC as a Career - TechWyse 'Rise to the Top' Blog

What Should I Choose? SEO vs. PPC as a Career - TechWyse 'Rise to the Top' Blog


The TechWyse ‘Rise to the Top’ Internet Marketing Blog

Full disclosure: I’m writing this as a someone who is intensely passionate about SEO; I enjoy it immensely and could never imagine doing anything else. That said,...

How to use Google AMP (Accelerated Mobile Pages) to Rank Better on Mobile

by Adrian Cojocariu @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Optimizing a page for mobile speed? Not easy. Mobile search has come a very long way, especially since the Google Mobile Friendly Update, back in 2014.   Mobile optimization keeps evolving, and it happens fast.  At first, we had separate mobile versions, then responsive designs, now we have Google AMP pushing strong. What AMP (accelerated mobile […]

The post How to use Google AMP (Accelerated Mobile Pages) to Rank Better on Mobile appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

SEM = SEO + PPC - definicja i rozdzielenie pojęć • PPC, SEO

SEM = SEO + PPC - definicja i rozdzielenie pojęć • PPC, SEO


Sprawny Marketing Internetowy = Skuteczny i Ekonomiczny

Rynek marketingu internetowego w wyszukiwarkach rośnie, świadomość istnienia tego obszaru również. I coraz więcej osób, od dziennikarzy i blogerów piszącyc • Artykuł dostał 7 lajków.

Keyword Research Targeting for PPC and SEO Guide

by Vania Benavides @ Vab Media

The relationship between keywords and search queries is the foundation of Adwords paid search marketing and organic SEO campaigns. We hope this 5,000 word keyword targeting guide will help startups and business owners have a better understanding of how you can combine PPC and organic search engine optimization strategies to create content and ads for both informational […]

Didit Marketing & PR Agency CEO Dave Pasternack of Oceanside among Winners of LI SmartCEO Future 50 Award

by Didit Editorial @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

Didit Marketing & PR Agency CEO Dave Pasternack of Oceanside among Winners of LI SmartCEO Future 50 Award  50 Long Island companies to be recognized in awards program for fast growth Garden City, NY (March 23, 2017) — Long Island SmartCEO announced the 2017 Future 50 Awards winners of a program, which recognizes the region’s...

The post Didit Marketing & PR Agency CEO Dave Pasternack of Oceanside among Winners of LI SmartCEO Future 50 Award appeared first on Didit.

Expert Marketing, PPC, SEO, Advertising & Design Services

Expert Marketing, PPC, SEO, Advertising & Design Services


October Marketing

Delivering excellent PPC, SEO, Website and Campaign Management Services. Get the effective solutions you need for your business marketing!

MPT #45 Sekrety SEO Amazon, Poradnik Instagram Stories, Formaty Reklamowe na YouTube

MPT #45 Sekrety SEO Amazon, Poradnik Instagram Stories, Formaty Reklamowe na YouTube

by Sprawny.Marketing @ Marketingowe Podsumowanie Tygodnia by Sprawny.Marketing

Cotygodniowy videocast publikowany na łamach Sprawny.Marketing, w materiale zawieramy najciekawsze marketingowe newsy z ostatniego tygodnia z naciskiem na praktyczność sugerowanych rozwiązań i treści.

Facebook changes News Feed algorithm to battle clickbait and “empty calorie content”

by Steve Baldwin @ Didit

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

May 22, 2017: “Organic social media” – a marketing method in which marketers are able to reach their target audiences without having to pay a social network to deliver any messaging — naturally offers the highest ROI for marketers, which explains this channel’s high adoption rate. For users, however — and for the social networks...

The post Facebook changes News Feed algorithm to battle clickbait and “empty calorie content” appeared first on Didit.

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