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Facebook to Expand Marketplace Across More Countries & Categories

by Thomas Bagshaw @ Search Marketing Agency

The first time Facebook introduced Marketplace, it was offered as a peer-to-peer selling place. The social giant has now expanded the site’s content and categories, allowing businesses to feature their content. It is also reaching businesses and consumers in more...

The post Facebook to Expand Marketplace Across More Countries & Categories appeared first on Search Marketing Agency.

How to Map Behavioral Metrics Into Your Key Business Drivers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Digital marketing is a blessing to marketers because of the wealth of data it provides. Online marketers can analyze and dissect innumerable elements to gain a deeper understanding of the habits and preferences of their customers. As a result, they can effectively put themselves in their customers’ shoes and optimize the entire experience. This allows […]

What is SEO and how can it help my website's Google visibility?

What is SEO and how can it help my website's Google visibility?


the Guardian

Learning how to improve your site's SEO can significantly improve your business' prominence in online search results

Conquer Calls-to-Action with these Easy Strategies

by Cam Wilkes @ Pure SEO

A Call-to-Action (or CTA) is a method of encouraging your website visitors to undertake a specific action. There are a variety of ways to use Calls-to-Action, but some methods have proven to be more effective than others. Use the strategies below to achieve maximum CTA success.

Make Your Text Full of ...

The post Conquer Calls-to-Action with these Easy Strategies appeared first on Pure SEO.

Google Releases ‘Hawk’ Local Search Algorithm Update

by Thomas Bagshaw @ Search Marketing Agency

Google recently released a local search ranking algorithm and like always it was a silent roll out without any official announcement. The local search algorithm was reported to be released last month and didn’t affect non-local organic search results. Searchers...

The post Google Releases ‘Hawk’ Local Search Algorithm Update appeared first on Search Marketing Agency.

Why Google Shopping is So Important for Your Business?

by Thomas Bagshaw @ Search Marketing Agency

Google Shopping has had the highest median retailer share among all PLA based site orders in June 2017. The share was around 14%. The growing importance of Google Shopping can be determined easily from the fact that the share was...

The post Why Google Shopping is So Important for Your Business? appeared first on Search Marketing Agency.

SEO (Search Engine Optimisation) - FirstFound, Manchester, UK

SEO (Search Engine Optimisation) - FirstFound, Manchester, UK


FirstFound, Manchester, UK

If you want to succeed online, get more sales, boost visibility and attract more customers then you need an SEO strategy that works.

Search Engine Optimization — Basics - Berkeley Advanced Media Institute

Search Engine Optimization — Basics - Berkeley Advanced Media Institute


Berkeley Advanced Media Institute

Search Engine Optimization is the process of structuring content so it can be easily found.

✅ 34 Search Engine Optimization Tips - Best SEO strategies

✅ 34 Search Engine Optimization Tips - Best SEO strategies


Monitor Backlinks Blog

The best Search Engine Optimization tips to help you take your organic traffic to higher standards. Read 34 SEO tips and improve your rankings.

SEO for Beginners: How to Optimize Your Content for Search

SEO for Beginners: How to Optimize Your Content for Search


AddThis Academy

Get our SEO tips for beginners and learn how to increase traffic to your website by optimizing your content for search.

Google Reviews: A Local SEO Must Do

by Kate Will @ denning e-solutions LLC

Making the Most of the Disconnected First Impression There was a time when the first impression you made on a potential customer was direct – that is, a phone call or an in-person meeting. You were able to control your … Continue reading

The post Google Reviews: A Local SEO Must Do appeared first on denning e-solutions LLC.

How To Retain Your SEO Rankings When Redesigning a Website

by Sam Cyrus @ Monitor Backlinks Blog

This is something a website owner dreads more than almost anything else, the task of revamping a website without disrupting the delicate balance of a business’ internet presence. The risks of losing customers, losing website information, and losing the very important search results rankings are very real and can do long-term damage to the bottom ...

The post How To Retain Your SEO Rankings When Redesigning a Website appeared first on Monitor Backlinks Blog.

Goodbye to traditional SEO?

by Jessica Wolf @

On November 10th, the Search Conference took place in Munich, Germany. At this event, experts presented and discussed current trends and topics regarding search engine marketing. An extremely relevant training workshop for companies striving to remain competitive. SEO methods need to be up-to-dated from time to time – host and…

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How To Audit Backlinks In The SEO Spider

by screamingfrog @ Screaming Frog

There’s plenty of reasons you may wish to audit backlinks to a website, whether it’s to check the links are still live and passing link value, they’ve been removed or nofollowed after a link clean up, or you want to get more data on the links which Google Search Console...

3 SEO Experiments You Should Try This Year

by Aleksandar Sasha Jovicic @ Executive Digital

SEO is commonly defined as a methodology of strategies and tactics used to increase a website’s organic visibility on the web. One word you don’t often see when looking at its definition is “experimentation.” Why is that? Experimentation is at the forefront of SEO. Experimentation is what drives the industry forward. Without SEO experiments, everyone would all still be changing ...

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What is Search Engine Optimization (SEO)?

What is Search Engine Optimization (SEO)?


Hiring | Upwork

SEO is an ever-evolving balance between publishing content that’s valuable to your audience and making sure it’s easy for both humans and search engines to discover.

Search Engine Optimization (SEO) Services | Internet Marketing Inc.

Search Engine Optimization (SEO) Services | Internet Marketing Inc.


Internet Marketing Inc

Get the most out of earned media marketing with SEO services. Our Internet Marketing Inc. search engine optimization consultants will get you to the top!

How To Run An Online Marketing Campaign Using Only Photos and Videos

by Maher Abiad @ Monitor Backlinks Blog

Today we’re going to talk to you about the power of visuals. The power to convey messages and thoughts where simple words can’t. We’d like to show you how you would construct a marketing campaign with video and photos as the key driver of your strategy. Today, the culture of image and visuals has taken ...

The post How To Run An Online Marketing Campaign Using Only Photos and Videos appeared first on Monitor Backlinks Blog.

Local Links And Local SEO – A Full Guide

by Raul Harman @ Monitor Backlinks Blog

Today, a major internet marketing strategy cannot afford to neglect the local dimension. This essential level is not just a playground for pop-up shops to exploit, but a field of rich opportunities every business can snatch. Many entrepreneurs have realized this following the introduction of the Pigeon update in 2014, when reaching the top of ...

The post Local Links And Local SEO – A Full Guide appeared first on Monitor Backlinks Blog.

SEO (Search Engine Optimization)

SEO (Search Engine Optimization)


Investopedia

SEO (Search Engine Optimization) aims to draw the greatest amount of traffic possible to a website by bringing it to the top of a search engine's results.

What is Organic Search Engine Optimization (Organic SEO)? - Definition from Techopedia

What is Organic Search Engine Optimization (Organic SEO)? - Definition from Techopedia


Techopedia.com

Organic Search Engine Optimization Organic SEO Definition - Organic search engine optimiza

5 Popular SEO Practices Which Don’t Work Today

by Christopher Flores @ Monitor Backlinks Blog

The SEO world is extremely competitive, which, in turn, leads to competing ideologies and best practices. If you are new to SEO, it wouldn’t take you very long to get confused about which techniques actually work, and which ones don’t. In the recent months, we have seen a whole host of updates from Google. Hence, ...

The post 5 Popular SEO Practices Which Don’t Work Today appeared first on Monitor Backlinks Blog.

How to Increase Landing Page Conversion Rate

by Leslie Tan @ Pure SEO

Creating landing pages for your website is easy. Creating effective landing pages that get you conversions is another story all together. A landing page serves a different purpose compared to other pages on your website. A landing page is created with emphasis on a single topic or offer. The overall ...

The post How to Increase Landing Page Conversion Rate appeared first on Pure SEO.

Search Engine Optimization (SEO) Process

Search Engine Optimization (SEO) Process


denning e-solutions LLC

Learn about the search engine optimization (SEO) process from research to reporting.

AdWords History Timeline Published

by Jason Lock @ Screaming Frog

For those of us who have been in paid search since before AdWords was on the scene, it’s easy to forget the details about when certain “features” were released, and in what form they first appeared. For those who are newer to the industry, it’s probably hard to imagine the...

A Week of SEO Blunders

by Rebecca Gill @ Web Savvy Marketing

SEO blunders can happen to even the most well intentioned companies. This last week I encountered two cases of multiple SEO mistakes that happened to companies I know well. Seeing it happen to people I like is hard. Having a Come to Jesus SEO moment with people I’m professionally and emotionally invested in is even... Read More

The post A Week of SEO Blunders appeared first on Web Savvy Marketing.

Search Engine Journal - Marketing News, Interviews and How-to Guides

Search Engine Journal - Marketing News, Interviews and How-to Guides


Search Engine Journal

Helping marketers succeed by producing best-in-industry guides and information while cultivating a positive community.

SEO Search Engine Optimisation Management | SpiderGroup

SEO Search Engine Optimisation Management | SpiderGroup


SpiderGroup

Grow your online presence with Search Engine Optimisation (SEO); the natural and organic way to be found by your customers online and expand your business.

How To Use Link Bait To Attract New Leads

by Jonathon Ohayon @ Monitor Backlinks Blog

Link bait is content you have on your site that naturally attracts inbound links. Key word: NATURALLY. Everyone knows the importance of links for organic rankings. And everyone knows that BUILDING links can land you with a whopping penalty. So what’s left? Link Bait. Google’s own Matt Cutts thinks of link bait as “something interesting ...

The post How To Use Link Bait To Attract New Leads appeared first on Monitor Backlinks Blog.

22 Ways To Analyse Logs Using The Log File Analyser

by screamingfrog @ Screaming Frog

Log Files are an incredibly powerful, yet underutilised way to gain valuable insights about how each search engine crawls your site. They allow you to see exactly what the search engines have experienced, over a period of time. Logs remove the guesswork, and the data allows you to view exactly...

What Is Conversion Rate Optimisation?

by Cam Wilkes @ Pure SEO

Optimising and advertising your site on Google is an important way to gain traffic and visibility. But that’s just the beginning of an effective digital marketing campaign. Traffic doesn’t count for much if it doesn’t convert into conversions and sales. If a company or brand wants to gain an edge ...

The post What Is Conversion Rate Optimisation? appeared first on Pure SEO.

Beware the Google Image Search

by Kate Will @ denning e-solutions LLC

Website Image Rights & Why You Should Care To some, this topic may seem obvious, but we’ve had the issue arise often enough over the years, including just this last week, that I think it bears addressing in clear terms. … Continue reading

The post Beware the Google Image Search appeared first on denning e-solutions LLC.

Diversify Your Marketing Strategy To Get Leads

by Brett Langlois @ Pure SEO

People often say that less is more, but when it comes to marketing that’s not usually true. Diversifying your marketing strategy by targeting more people across more channels will usually result in – you guessed it – more leads. Investing in a new product is a risk for consumers, and repetitive ...

The post Diversify Your Marketing Strategy To Get Leads appeared first on Pure SEO.

Premium Quality e-Liquid Manufacturer in Germany

by Jessica Wolf @

E-cigarettes are the newest trend in smoking thanks to their tar-free vapor that has been shown to be potentially less harmful to the lungs than traditional cigarette smoke. Their vapor is inhaled and exhaled through the battery-powered electronic cigarette, which is filled with e-juice, otherwise known as nicotine juice, available…

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Search engine optimisation for WordPress websites | Avoca Web Design

Search engine optimisation for WordPress websites | Avoca Web Design


Avoca Web Design

Website search engine optimisation (SEO) can improve search results on Google and Bing. Good SEO results require a clear, long term SEO strategy

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

Why Quality Content Is Important For SEO

by Joanna Cho @ Pure SEO

People often talk about content and SEO as if they were two separate marketing tools, but the truth is they overlap. There is no such thing as SEO without content, and you can’t have good online content without SEO. They need to coexist to exist at all.
SEO is more technical, ...

The post Why Quality Content Is Important For SEO appeared first on Pure SEO.

Search Engine Optimization: SEO Audits, Link Building, Local, VSEO

Search Engine Optimization: SEO Audits, Link Building, Local, VSEO


Blast Analytics & Marketing

Search Engine Optimization: SEO services including SEO Audits, Link Building, Local SEO, Video SEO, Market Share Report, Content Optimization

Website Performance

by Jessica Wolf @

Long waiting times are normally regarded as a nuisance. Hours and hours of wasting time in waiting rooms, stop-and-go traffic, or a website loading sluggishly can really get on your nerves. However, a critical difference exists between these three examples: we are familiar with having to wait at the receptionist…

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The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

4 SEO Tactics for RankBrain and Human Behavior Signals

by Ron Dod @ Monitor Backlinks Blog

In October of 2015, Google confirmed the use of RankBrain as a way to help process its search results. At the time, it was only used in about 15% of all searches. Today, it is one of the main factors that goes into Google’s search ranking algorithm (source). Therefore, it is very important that we ...

The post 4 SEO Tactics for RankBrain and Human Behavior Signals appeared first on Monitor Backlinks Blog.

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

Content is coming!

by Jessica Wolf @

Content is important. Content is valuable. Content is king. You are probably already sick of hearing about it – especially if you are poking around in the SEO world. Yet the many meanings of this term do not diminish its importance. On the contrary – according to a study on…

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How To Fetch & Render (Almost) Any Site

by screamingfrog @ Screaming Frog

From time to time, we’ve struggled to get access to Google Search Console quickly from a client to perform a fetch and render. Or, we’ve just wanted to perform a fetch and render on a third party site that isn’t verified to us, to understand how it renders, or test...

SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

Google says goodbye and hello again to PageRank

by Jessica Wolf @

PageRank from previous years has no meaning for Google anymore, says nothing about the ranking of a website, and is not all that relevant in regards to SEO anymore. What is actually meant by PageRank? In the year 1997, Google founder Larry Page developed a Google algorithm. It would rate…

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SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps appeared first on Search Engine Land.

This Week in Search: Google, Facebook and Instagram Announce Changes

by Joanna Cho @ Pure SEO

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
Three of the top dogs of the internet announce changes, including a feature to help drivers park and a stance against fake news.
Google Introduces New ‘Find Parking’ Feature for Google ...

The post This Week in Search: Google, Facebook and Instagram Announce Changes appeared first on Pure SEO.

10 Basic SEO Tips To Get You Started

10 Basic SEO Tips To Get You Started


Business Insider

Simple ways to improve your Web site's search rankings and get more traffic.

What is SEO? Search Engine Optimization 101

What is SEO? Search Engine Optimization 101


Lifewire

In a very basic nutshell, search engine optimization, or SEO for short, is the process of making your site and the site's individual pages visible.

Screaming Frog Drinking Bottles Giveaway

by screamingfrog @ Screaming Frog

It’s time for another giveaway. This time, you can win some very cool Screaming Frog aluminium drinking bottles. You’ve probably been told you should drink more (water), so why not keep hydrated in SEOtyle? Sorry. The large capacity (770ml) and twist on lid make them perfect for water at your...

Have You Been Listening to SEObits.fm?

by Rebecca Gill @ Web Savvy Marketing

In June I launched a new SEO podcast called SEObits.fm and before I realized it, the summer flew by and twelve episodes have been recorded and published. In case you missed them, here is a list of what I’ve chatted about each week: EP 1: SEO is a Journey and Not a Destination EP 2:... Read More

The post Have You Been Listening to SEObits.fm? appeared first on Web Savvy Marketing.

SEO Competitive Research Is Vital to Your Marketing Efforts

by Rebecca Gill @ Web Savvy Marketing

SEO competitor research is a process that reviews existing and future competitors. This is something that has been done in traditional marketing for a very long time. When you weave SEO into the competitive research mix, you will expand your existing traditional competitors with additional online competitors. You might be asking why you would have both... Read More

The post SEO Competitive Research Is Vital to Your Marketing Efforts appeared first on Web Savvy Marketing.

How to Include Recipes in WordPress Posts

by Keith Lock @ Tips and Tricks HQ

In this video tutorial, you will learn: How to install and activate the JetPack plugin. How to activate JetPack’s Recipes shortcode. How to find the Image URLs from the WordPress Media Library to be used within your recipe. How to use the Recipes Shortcode to easily add search engine friendly Rich Recipes with Print Buttons […]

What is search engine optimization? definition and meaning

What is search engine optimization? definition and meaning


BusinessDictionary.com

Definition of search engine optimization: Refers to the process of improving traffic to a given website by increasing the site's visibility in search engine results. Websites improve search engine optimization by improving content, making ...

Google iOS App Receives a New Update: Trending Searches & Smarter Search Box

by Thomas Bagshaw @ Search Marketing Agency

Google iOS app has received a new update. Instant answers and trending searches are the major additions to the app. Whenever you tap on the search box, the dropdown menu will show ‘trending searches’. Because the change cannot be experienced...

The post Google iOS App Receives a New Update: Trending Searches & Smarter Search Box appeared first on Search Marketing Agency.

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land.

How to Add Your Site to Google Search Console

by Keith Lock @ Tips and Tricks HQ

Adding your web site to the Google Search Console, formerly called Google Webmaster Tools, will allow you to monitor your site’s performance in Google Search results. You can also see how Google sees your site, including your site’s relevance for Rich Cards and Accelerated Mobile Pages. In this tutorial, you will see: How to setup […]

Pinterest Announces Zoom-in & Improved Visual Search Feature

by Thomas Bagshaw @ Search Marketing Agency

Pinterest, the popular photo sharing app, has added a series of new features in its latest update. Not only has the visual search icon been redesigned, the visual search Chrome extension can also be used without the need for signing-in....

The post Pinterest Announces Zoom-in & Improved Visual Search Feature appeared first on Search Marketing Agency.

Search Engine Optimization (SEO) Services | SEO Strategy

Search Engine Optimization (SEO) Services | SEO Strategy


Executive Digital

Search Engine Optimization strategies combined with multi-media content publishing will help drive new, qualified traffic to your website.

What is Search Engine Optimization?

What is Search Engine Optimization?


The Balance

What is Search Engine Optimization? Here's a broad SEO definition and some advice for small business owners.

Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video

by Amy Higgins @ Online Marketing Blog – TopRank®

It might only be 1pm in the afternoon, but it’s five o’clock somewhere – a perfect time for a great dry martini. Research “how to make the perfect dry martini”, and you’ll get over 1,560,000 results. Ask a content marketer “how to tell a good story”, and you’ll get about the same quality of results [...]

The post Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video appeared first on Online Marketing Blog - TopRank®.

How to Increase Organic Traffic

by April Gillies @ Executive Digital

Investing in your website development is futile if nobody is visiting your site. Traffic is obviously a critical component to your business success. However, paying for ads or SEO can get pricier than you’re ready to spend. The good news is, we have many ways to increase organic traffic without carving out a significant portion of your budget and time. ...

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What is SEO?

What is SEO?


Degordian Education hub

Learn what is SEO using our visual SEO guide and improve your business!

SEO campaign for Clean Kontor

by Jessica Wolf @

Our German branch, effektor, would like to welcome Clean Kontor as a new SEO customer! Clean Kontor specializes in janitorial and commercial cleaning services for in particular office buildings in Hamburg (or Gebäudereinigung aus Hamburg as they would advertise locally), Germany and the surrounding area. Their professional team understands the…

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Best Option for Website SEO: WordPress, Squarespace, Wix, Weebly, or HubSpot COS?

by Rebecca Gill @ Web Savvy Marketing

Until recently, I hadn’t thought much about website SEO and which website builder was best for supporting search engine optimization efforts and best practices. I’m a WordPress girl after all, and in my head, WordPress is the only option. But recently, my private Facebook group has received a number of questions asking about SEO and... Read More

The post Best Option for Website SEO: WordPress, Squarespace, Wix, Weebly, or HubSpot COS? appeared first on Web Savvy Marketing.

What Is SEO & How SEO Works | seoWorks™ New York, San Francisco

What Is SEO & How SEO Works | seoWorks™ New York, San Francisco


seoWorks

Learn what SEO is & how SEO really works. Discover how seoWorks™, one of the leading Search Engine Optimization companies, delivers results.

4 Reasons Why Wedding Photographers Cannot Ignore Pinterest

by Thomas Bagshaw @ Search Marketing Agency

Pinterest has over 175 million monthly active users worldwide. It has grown 2 to 3 times in several European countries over the past year. It is the perfect social media platform for wedding photographers to promote their business. Pinterest is...

The post 4 Reasons Why Wedding Photographers Cannot Ignore Pinterest appeared first on Search Marketing Agency.

Join Me at SEO Bootcamp OKC!

by Rebecca Gill @ Web Savvy Marketing

This month I held my first SEO Bootcamp in Dallas, Texas. Our attendees came from all over the country and students flew in from a variety of locations stretching from California to Michigan and New York. My students were developers, marketers, and small business owners that work in a variety of industries. This diversity of experience and... Read More

The post Join Me at SEO Bootcamp OKC! appeared first on Web Savvy Marketing.

The Ultimate Website Redesign SEO Checklist

by Rebecca Gill @ Web Savvy Marketing

This week I had a call with a small business owner who is launching a website redesign in WordPress. He asked me how can we best preserve his existing SEO and makes sure he doesn’t lose any search ranking in the transition. Right away I replied that this was a fabulous question. We then chatted... Read More

The post The Ultimate Website Redesign SEO Checklist appeared first on Web Savvy Marketing.

Tips for Marketing Managers: How to Maximise Leads

by Leslie Tan @ Pure SEO

So your website is generating a lot of traffic, you are gaining a large social media following and your email database is growing everyday. However, none of this is transferring to dollars for your business and your boss is starting to raise questions. Don’t worry! Many business owners and marketing ...

The post Tips for Marketing Managers: How to Maximise Leads appeared first on Pure SEO.

SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

Tips and tricks for good Facebook marketing

by Jessica Wolf @

Everyone is familiar with Facebook these days. Facebook was released in 2004 by Dustin Moskovitz, Chris Hughes, Eduardo Saverin and Mark Zuckerberg. Back then, this huge social media giant of today was only intended to be a small network for college students. Today, this large social media platform reaches around…

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The What and Why of Google Search Console

by Rebecca Gill @ Web Savvy Marketing

Google Search Console is a must have account for owners of blogs and websites. It is critical for SEO because it helps webmasters understand Google’s view of their website or blog. And the great tools inside Google Search Console don’t stop at reporting. Google also provides multiple data points and suggestions for resolving issues you... Read More

The post The What and Why of Google Search Console appeared first on Web Savvy Marketing.

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)


Hobo

Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.

Revamp Your SEO Strategy with Schema Markup and Structured Data

by Ruchi Pardal @ Monitor Backlinks Blog

Schema markup is one of the most crucial yet least used optimization techniques in SEO. As reported on Search Engine Land, around 80 percent of websites haven’t yet implemented schema markup. However, it is something that can boost your website in the search engine result pages (SERPs), if you grasp its concept and method. According ...

The post Revamp Your SEO Strategy with Schema Markup and Structured Data appeared first on Monitor Backlinks Blog.

5 steps to creating a more efficient link-building campaign

by Aleksandar Sasha Jovicic @ Executive Digital

Contributor Jeremy Knauff shares the steps his agency takes, and the tools they use, to create a structured and efficient link-building process. Link building plays a critical role in SEO today, but despite its importance, many people still approach this component haphazardly. They enthusiastically jump in with both feet, but without a structured process, they fail to achieve the results ...

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The Psychology of Colour: How It Affects The Way We Buy

by Brett Langlois @ Pure SEO

Humans are visual creatures and it is theorised that colour plays a huge role in influencing our purchasing behaviour. Marketers have found that the colour of the call-to-action (CTA) button has a great effect on conversion, with different colours evoking different emotions, memories, and so on.
Colour has been used quite ...

The post The Psychology of Colour: How It Affects The Way We Buy appeared first on Pure SEO.

Getting Maximum Exposure with Video SEO on YouTube

by Rebecca Gill @ Web Savvy Marketing

I’ll admit it – I avoided YouTube and video SEO for about as long as I could. This year it became overly apparent that I could no longer do so and I have to acknowledge YouTube and video for what it is – an SEO superpower. Once I moved past my avoidance, I dug into video... Read More

The post Getting Maximum Exposure with Video SEO on YouTube appeared first on Web Savvy Marketing.

Five Ways Google’s Downgrade of Pop-Up Ads is Already Affecting Your Business

by Ajay Paghdal @ Monitor Backlinks Blog

It’s a pop-up world out there. As a small business owner, you work tirelessly to attract visitors to your site and convert them into paying customers. And, if you’re like millions of others marketing your business online, at some point you’ve used pop up ads to reach your target audience. Recently, Google announced it will ...

The post Five Ways Google’s Downgrade of Pop-Up Ads is Already Affecting Your Business appeared first on Monitor Backlinks Blog.

Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video

by Amy Higgins @ Online Marketing Blog – TopRank®

It might only be 1pm in the afternoon, but it’s five o’clock somewhere – a perfect time for a great dry martini. Research “how to make the perfect dry martini”, and you’ll get over 1,560,000 results. Ask a content marketer “how to tell a good story”, and you’ll get about the same quality of results [...]

The post Stop the Marketing Killjoy: 5 Ways You’re Turning off Audiences with Bad Video appeared first on Online Marketing Blog - TopRank®.

5 Evergreen Google AdWords Success Tips

by Thomas Bagshaw @ Search Marketing Agency

Google AdWords, when used the right way, can prove to be one of the biggest contributors to your revenue generation model. It is one of the most cost-effective online marketing strategies. As AdWords keeps getting new updates every now and...

The post 5 Evergreen Google AdWords Success Tips appeared first on Search Marketing Agency.

Our recommendation: WordPress for a user- an SEO-friendly website

by Jessica Wolf @

The fact that WordPress and Google are good friends is well known and important to remember when deciding upon a CMS to use for your website and SEO campaign. WordPress offers many plug-ins that are SEO-friendly and easy to implement, making a redesign or launch of a site in accordance…

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Search engine optimisation (SEO) - Smart Insights Digital Marketing Advice

Search engine optimisation (SEO) - Smart Insights Digital Marketing Advice


Smart Insights

Our recommendations on SEO best practice Search Engine Optimisation (SEO) is arguably THE most cost-effective digital marketing technique, but also the most challenging to get right. Our SEO resources are aimed at marketers who need to ask the right questions …..

Announcing: Local SEO Packages

by Kate Will @ denning e-solutions LLC

We are excited about a new product for small, local businesses. We are now offering a limited number of local SEO marketing packages. These packages will include the basic online marketing tasks that many small businesses don’t have either the … Continue reading

The post Announcing: Local SEO Packages appeared first on denning e-solutions LLC.

Screaming Frog SEO Spider Update – Version 7.0

by screamingfrog @ Screaming Frog

I’m delighted to announce Screaming Frog SEO Spider version 7.0, codenamed internally as ‘Spiderman’. Since the release of rendered crawling in version 6.0, our development team have been busy working on more new and exciting features. Let’s take a look at what’s new in 7.0. 1) ‘Fetch & Render’ (Rendered...

Announcing SEObits – A New SEO Podcast

by Rebecca Gill @ Web Savvy Marketing

Many years ago I had a friend suggest I launch a podcast. I dismissed it and dismissed the idea each time someone else mentioned the same idea to me. In my mind there were tons of podcasts in the WordPress industry and I just didn’t want to be another one. Then over the 18 months... Read More

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What is SEO (search engine optimization)? - Definition from WhatIs.com

What is SEO (search engine optimization)? - Definition from WhatIs.com


WhatIs.com

Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly.

This Week in Search: iOS Apps and Bing Ads

by Joanna Cho @ Pure SEO

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
This week Google updated their iOS apps and Bing Ads helped advertisers.
Bing Ads Reveal Remarketing Bid Adjustment Suggestions
Bing Ads has added suggestions for remarketing bid adjustments based on CPA (cost ...

The post This Week in Search: iOS Apps and Bing Ads appeared first on Pure SEO.

Five Effective Lead Generation Techniques For Your Business

by Leslie Tan @ Pure SEO

Every business owner knows the importance of generating leads for their business. There are a number of strategies that can be used to generate leads, here are five effective lead generation techniques you can be implement into your marketing strategy!
Become a Recognised Authority
Establishing yourself as a leading authority in your ...

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Web Design New York – partnership in a competitive market

by Jessica Wolf @

In order to be taken seriously and to be found by search engines in today’s connected world, every company needs to have a presence on the internet – especially for a competitive search phrase such as web design New York. A professional website has is useless if potential customers cannot…

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SEO Backlinks 101: The Complete Crash Course to Backlinks and SEO

by Steven John @ Monitor Backlinks Blog

Feel like something’s missing from your SEO? I know what it is, and it’s right under your nose. It’s the almighty SEO backlink—a detail that’s overlooked all the time, by SEO newbies and experts alike. Yup, there are people with tons of SEO and keyword research experience who still have questions about backlinks. What are they? ...

The post SEO Backlinks 101: The Complete Crash Course to Backlinks and SEO appeared first on Monitor Backlinks Blog.

Netregistry — Australia's Domain Name Registrar

Netregistry — Australia's Domain Name Registrar


Netregistry

Domain names and web hosting plus all the extras — web design, SEO, PPC, website security, email marketing & more. Netregistry can help grow your business online.

Top 3 Ground Rules for Lead Generation

by Cam Wilkes @ Pure SEO

Want more leads without spending insane amounts of money? Make the most of your budget by following some easy, basic ground rules for lead generation! Let’s get to it.

 Hard work is GOLD
Hard and consistent work always pays off. This isn’t something you can get around and you shouldn’t want to ...

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The Shifting World of SEO in 2016 and 2017

by Rebecca Gill @ Web Savvy Marketing

In 2016 I fell back in love with SEO. I truly did and I didn’t even notice it happening until late in the year. A large part of this transformation was because I saw an increasing need to help people understand what SEO is and why it matters. I spent a great deal of time... Read More

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SearchCap: Yelp hits Google again, link building & SMX East preview

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

Bing Ads Releases Two New Updates: Potential Conversion Impact & System Quality Policy

by Thomas Bagshaw @ Search Marketing Agency

Bing Ads has received some major updates recently. The most important one is that now you will be able to view potential impact of your conversion with budget suggestions. The advertising platform has also released a new System Quality Policy....

The post Bing Ads Releases Two New Updates: Potential Conversion Impact & System Quality Policy appeared first on Search Marketing Agency.

This Week in Search: New Features and Saying Goodbye to the Old

by Joanna Cho @ Pure SEO

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.
This week Facebook and Instagram tested out new features on Facebook, Bing said links will decrease in importance, and Google and Facebook made important announcements.
Facebook Will Stop Displaying Instant Articles in Messenger
It’s ...

The post This Week in Search: New Features and Saying Goodbye to the Old appeared first on Pure SEO.

How to use Schema Markup for Better SERP

by Kristina Petrick @ Monitor Backlinks Blog

When creating any content for your website, it can sometimes be difficult for search engines to crawl your content and discover the topics you’re trying to present. Schema markup is one tool you can use to help clarify your content, by including markup for SERP that explains to crawlers what your data means. While you ...

The post How to use Schema Markup for Better SERP appeared first on Monitor Backlinks Blog.

Embracing the Google Knowledge Graph

by Rebecca Gill @ Web Savvy Marketing

The Google Knowledge Graph was first introduced in 2012. Since then it has diversified in the types of data presented and it has greatly expanded in usage. It now dominates search results and many people don’t even know what it is. The Knowledge Graph can sound really intimidating, but it really isn’t that scary. It’s a... Read More

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Bing Releases Dynamic Search Ads & Tests New Search Box

by Thomas Bagshaw @ Search Marketing Agency

Bing has had been testing its Dynamic Search Ads feature for almost a year. The feature seems to have completed its beta and is beginning to roll out. The advertisers in the US are the first to be able to...

The post Bing Releases Dynamic Search Ads & Tests New Search Box appeared first on Search Marketing Agency.

5 Landing Page Optimisation Mistakes To Avoid

by Brett Langlois @ Pure SEO

Landing pages are an indispensable part of digital marketing. If your landing page is effective, that visitor might convert into a lead or a customer. If it is ineffective, he or she might leave your site and go to a competitor’s site instead. The effectiveness of all your traffic driving ...

The post 5 Landing Page Optimisation Mistakes To Avoid appeared first on Pure SEO.

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

Google Releases Q&As for Businesses on Google Maps for Android

by Thomas Bagshaw @ Search Marketing Agency

‘Google Questions and Answers’ has great potential for promoting your business. Google has now made the product available for Android users on Google Maps. You will now be able to answer the questions asked by potential customers using their Android...

The post Google Releases Q&As for Businesses on Google Maps for Android appeared first on Search Marketing Agency.

Screaming Frog SEO Spider Update – Version 8.0

by screamingfrog @ Screaming Frog

I’m excited to announce the release of Screaming Frog SEO Spider 8.0, codenamed internally as ‘All J’s must go’. Our team have been busy in development working on some exciting new features, so let’s get straight to it, and talk about what’s new in version 8.0. 1) Updated User Interface...

What Makes Good Copywriting?

by Francesca Hinojosa @ Executive Digital

Mad Men fans everywhere remember the pivotal first scene where we learn just how talented Don Draper is at his job. Faced with an almost-impossible copywriting task, he rose to the occasion to solve a huge problem for his client, Lucky Strike. In spite of research warning customers of the dangers of cigarettes, Draper delivered the iconic slogan — “It’s ...

Read More

Run an e-Commerce Store? Then Join Me for Life Off Summit

by Rebecca Gill @ Web Savvy Marketing

Lift Off Summit is the perfect education event for e-commerce store owners. This five day event will feature 21 speakers and cover topics ranging from SEO to affiliate management. Why Should You Attend the Lift Off Summit? Great Speakers – This online event has some of the best names in the e-commerce and marketing world. Many of them... Read More

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An Introduction to Search Engine Optimization (SEO)

An Introduction to Search Engine Optimization (SEO)


Web Savvy Marketing

Search engine optimization (SEO) is the process of obtaining website visitors from free or organic search results in search engines like Google or Bing.

Google Posts: New Local SEO Opportunity

by Kate Will @ denning e-solutions LLC

4 Reasons to Add a Post This Week Last week, Google rolled out the ability to add posts with a call to action to your Google My Business local listing. We recommend that all local businesses take advantage of this … Continue reading

The post Google Posts: New Local SEO Opportunity appeared first on denning e-solutions LLC.

Search Engine Optimization (SEO) Basics | TopRank Blog

Search Engine Optimization (SEO) Basics | TopRank Blog


Online Marketing Blog - TopRank®

Learn about the search engine optimization (SEO) basic tactics and tips to get more organic traffic for your website from the TopRank blog.

The Best SEO is Human-Based SEO

by Rebecca Gill @ Web Savvy Marketing

This last weekend I the pleasure of speaking at WordCamp Miami. While I was fortunate enough to participate on two business panels, my main presentation was a solo one focused on search engine optimization. If you’d like to review my presentation, you can download the presentation on Sideshare, as well as view the livestream video... Read More

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3 Reasons Your AdWords Traffic Is Not Qualified

by Today's Industry Insider @ The Kissmetrics Marketing Blog

AdWords is one of the most predictable paid media channels. By using it, you’re focusing on people who show their intent in advertising platforms. Search traffic is growing by a lot. In 2014, marketers spent $23.44 billion in the search channel. That same figure for this year is already $32.32 billion, and it’s expected to […]

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

SEO Made Simple: A Step-by-Step Guide

SEO Made Simple: A Step-by-Step Guide


Neil Patel

Guess how many blog posts are published each day. Any ideas? Over 2 million. That means 46 people have pressed publish by the time you read these 4 sentences. This makes it kinda tough to stand out. But you have to, if you want to make your blog a successful one, that is. While I …

Register for April’s SEO Summit

by Rebecca Gill @ Web Savvy Marketing

SEO Summit will deliver virtual SEO training and homework exercises that will teach SEO best practices and show you how to immediately apply SEO to your website or blog. Information will be presented in an easy to understand format with actionable steps. All education materials and information will follow my proven SEO formula for driving... Read More

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SearchCap: Amp links at large, Google AdWords demographic targeting & more

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Amp links at large, Google AdWords demographic targeting & more appeared first on Search Engine Land.

Ads Attached to Extremist Content Land Google in Deep Water

by Cam Wilkes @ Pure SEO

A storm has surrounded Google these past few days over online advertisements on YouTube being placed next to extremist material. The inappropriate content included YouTube videos of a controversial Islamist preacher, American white nationalists and a hate preacher banned in the UK.
YouTube ads help fund payments to the individuals or ...

The post Ads Attached to Extremist Content Land Google in Deep Water appeared first on Pure SEO.

How To Make A Landing Page That Converts

by Joanna Cho @ Pure SEO

Once you’ve attracted someone’s attention, you want to find out more about them, right? A landing page is the perfect place to start a conversation with your audience. Who are they and what are they searching for? When done successfully, a landing page can convert leads into loyal customers. It ...

The post How To Make A Landing Page That Converts appeared first on Pure SEO.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

Rent a Porsche and enjoy the full Autobahn experience in luxury

by Jessica Wolf @

Ever wanted to try out a luxury car but don’t actually own one yourself? Or maybe you have always wanted to fly down the highway at over 100mph but don’t know how you could make this dream come true? The good news is: you can combine both of these dreams…

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This Week in Search: Google Screens For Depression

by Joanna Cho @ Pure SEO

Pure SEO’s This Week In Search series takes a look at the top SEO and SEM news stories from the week.

Google continues to introduce even more features, ranging from a questionnaire for screening depression to voice shopping for Walmart.

The post This Week in Search: Google Screens For Depression appeared first on Pure SEO.

What is Search Engine Optimization? - Definition & Information

What is Search Engine Optimization? - Definition & Information


Marketing Terms

Definition The process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search. Information There is much confusion about [...]

Getting Ready for Napa Summit 2017

by Sean ORourke @ Marketing Terms

When you find yourself researching something enough, it often makes sense to blog it. Such is the case with Napa Summit, an SEO/SEM conference on March 30-31 in Napa Valley, CA. After seeing the list of [...]

The post Getting Ready for Napa Summit 2017 appeared first on Marketing Terms.

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