SEOTips.ws

Vulnerability issues found in Cloudflare

by Ben Foster @ The SEO Works

Fri Feb 24 02:30:34 PST 2017

A serious vulnerability has been discovered in some of Cloudflare’s services. Cloudflare is used by a huge number of websites on the internet, mainly to improve speed and security. An estimated 4 million domains may have been leaking private information since September, some of which has been crawled and indexed by search engines. Confirmed cases […]

The post Vulnerability issues found in Cloudflare appeared first on The SEO Works.

The first leg of Share Global Insights Tour 2017 is in the books!

by Stefanie Sisto @ BrightEdge SEO Blog

Fri Aug 11 11:26:19 PDT 2017

New York and London filled with great customers, great content, and great networking Following the success of Share16, which welcomed leading brand speakers from Google, YouTube, Microsoft, Facebook, REI, Home Depot, and Marriott, the Share17 Global Insights Tour replicated the event in a “road tour” format including an inaugural event in London, home to the […]

The post The first leg of Share Global Insights Tour 2017 is in the books! appeared first on BrightEdge SEO Blog.

Google Posts in Google My Buiness: How it Helps your Local Business

by admin @ Dot Com Infoway

Tue Aug 29 03:00:47 PDT 2017

Google My Business, makes local searching easier for small businesses by utilizing localized SEO. It has been helpful to small businesses in many ways – one of which is that it allows their businesses to be found locally by appearing…

The post Google Posts in Google My Buiness: How it Helps your Local Business appeared first on Dot Com Infoway.

The SEO Works wins Gold Hermes Creative Award

by Ben Foster @ The SEO Works

Mon May 15 03:16:24 PDT 2017

We’re proud to have won a Gold award at the Hermes Creative Awards, one of the largest and most prestigious creative competitions in the world. The Hermes Creative Awards are designed to celebrate outstanding creative talent backed by great results. We picked up our Gold Award for our work with Whitmores Timber. We helped design […]

The post The SEO Works wins Gold Hermes Creative Award appeared first on The SEO Works.

Simple Ways to Improve Your Legal Marketing

by Joel Moroney @ Law Firm Ghost Writer

Thu Mar 30 08:05:33 PDT 2017

Some attorneys believe that simply doing great work is enough to bring clients to their door. But that’s like saying being innocent is enough to gain an acquittal. The reality is, even innocent people need lawyers, and even lawyers need… […]

A 4-Step Framework to Best Measure Content Success

by Carolyn Bao @ BrightEdge SEO Blog

Mon Aug 21 16:41:08 PDT 2017

Far too often, we are puzzled as to how to best measure content success. So we look online. We ask around. And we find that not much practical advice is available. Congratulations! If you’ve encountered this roadblock, it means that you’re a good digital marketer. A good digital marketer doesn’t just create content; they hold […]

The post A 4-Step Framework to Best Measure Content Success appeared first on BrightEdge SEO Blog.

An Intro to Google Posts for B2B Marketers [Update: PDF Guide Now Available]

by Nate Dame @ Propecta

Wed Jun 28 08:42:57 PDT 2017

Google has announced that it has released Google Posts to all businesses with listings in Google My Business. Appearing alongside business listings in search results, use cases for Google Posts include promoting specials, events, content, and products, as well as encouraging newsletter signups. For B2B companies, Google Posts offers a new way to claim additional […]

The post An Intro to Google Posts for B2B Marketers [Update: PDF Guide Now Available] appeared first on Propecta.

Leveraging M.ly in your Influencer Marketing Strategy

by igor @ Perceptiv Digital

Sun Dec 18 19:15:57 PST 2016

Musical.ly, with more than 133 million monthly active users, is one of the hottest mobile apps for teens and emerging Millennials. As described in the iOS App Store, musical.ly is, “the #1 music video community … musical.ly makes it easy and fun to create amazing videos and impress your friends. Simply select a sound and […]

The post Leveraging M.ly in your Influencer Marketing Strategy appeared first on Perceptiv Digital.

Didit Marketing & PR Agency CEO Dave Pasternack of Oceanside among Winners of LI SmartCEO Future 50 Award

by Didit Editorial @ Didit

Thu Mar 23 14:26:20 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

Didit Marketing & PR Agency CEO Dave Pasternack of Oceanside among Winners of LI SmartCEO Future 50 Award  50 Long Island companies to be recognized in awards program for fast growth Garden City, NY (March 23, 2017) — Long Island SmartCEO announced the 2017 Future 50 Awards winners of a program, which recognizes the region’s...

The post Didit Marketing & PR Agency CEO Dave Pasternack of Oceanside among Winners of LI SmartCEO Future 50 Award appeared first on Didit.

12 Inspiring Workspaces from Awesome Digital Marketers

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Wed Aug 02 03:34:45 PDT 2017

As many of you know, cognitiveSEO likes tackling in-depth, extensive digital marketing topics. We like going all analytical with our blog posts and case studies. There are two reasons behind it. One – to find as many solutions as possible to questions we marketers have. Two – we enjoy to dive deep into research and […]

The post 12 Inspiring Workspaces from Awesome Digital Marketers appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

How to Write Content for People and Optimize It for Google

by Robert Morris @ Single Grain

Thu Aug 31 08:00:42 PDT 2017

You should always, always, always write content for people instead of writing it for Google. Luckily for you, Google works in a way that heavily favors content that is written for human beings. If that were not the case, then webmasters wouldn’t be able to write things such as “always, always, always” because Google would […]

The post How to Write Content for People and Optimize It for Google appeared first on Single Grain.

HOTH SEO Labor Day Weekend Sale (Limited Time!)

by hothadmin @ The HOTH

Thu Aug 31 11:03:30 PDT 2017

HOTH Nation: In honor of Labor Day Weekend we’re having a limited time sale! You can get 20% off select HOTH products through Monday Sept 4 2017. Click here to activate the coupon Have a fun and safe weekend! -The HOTH Crew Disclaimers: Discount will be applied at order confirmation. Cannot combine promotion with existing […]

The post HOTH SEO Labor Day Weekend Sale (Limited Time!) appeared first on The HOTH.

Everything You Need To Know About Augmented Reality and its Impact on SEO

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Fri Sep 08 02:00:51 PDT 2017

The SEO industry will always vary according to trends, and the rise of AR will definitely be course-changing for the SEO specialists and their content strategies.   An emerging field of technology, augmented reality or AR  seems to be somehow of a buzzword nowadays. Rumor has it that augmented reality is limitless and has enormous […]

The post Everything You Need To Know About Augmented Reality and its Impact on SEO appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

4 Proven Strategies to Boost Your Website Traffic in 2017

by Hann Wang, AO Contributor @ Adapting Online – Internet Marketing & Website Consulting for Businesses

Tue May 09 11:46:54 PDT 2017

There is a strong correlation between website traffic and sales. More specifically, the more traffic your website attracts the more sales you can expect. Lack of website traffic is a common struggle for many businesses. Part of the reason is due to the incredibly competitive nature of the digital landscape. Without a strong online marketing […]

The post 4 Proven Strategies to Boost Your Website Traffic in 2017 appeared first on Adapting Online - Internet Marketing & Website Consulting for Businesses.

Law Firm SEO: You Can’t Afford to Ignore It

by rachelrevehl @ Law Firm Ghost Writer

Wed Apr 05 13:12:16 PDT 2017

Law firm SEO is essential to any law firm that is looking to grow. People go to the internet for information. This is as true for legal consumers as it is for everyone else. Use of search engines are becoming… […]

Best four sessions at Brighton SEO

by David Carralon @ David Carralon

Fri Apr 22 11:54:48 PDT 2016

This one has been my first BrightonSEO conference. I have been impressed with the quality of the content they’ve offered. There have been real takeaways from the majority of the tracks and proper actual tactical advice. I’d say this conference has nothing to envy and in some ways outstrips some of the larger London conferences, […]

This post: Best four sessions at Brighton SEO has been authored by David Carralon

Develop Better B2B Buyer Personas: 4 Steps to Using SEO Insights to Create Effective, Data-Driven Personas [Worksheet]

by Nate Dame @ Propecta

Tue Aug 08 05:00:17 PDT 2017

Driving conversions in B2B marketing requires content that caters to multiple decision-makers at every stage of their unique buyer journeys. It’s not just executives who make purchase decisions: 81% of mid-level managers and individual contributors also have a say. This makes the development of B2B buyer personas critical, yet 47% of B2B organizations do not […]

The post Develop Better B2B Buyer Personas: 4 Steps to Using SEO Insights to Create Effective, Data-Driven Personas [Worksheet] appeared first on Propecta.

How to Reduce Cart Abandonment

by Snap Agency @ Snap Agency

Fri Aug 18 12:27:42 PDT 2017

If you’re not tracking all of the metrics possible on your eCommerce store, you need to start right away. It’s impossible to make any strategic changes to your website if...

Market Motive #StudyBlitz

by Chip Street @ Market Motive Blog

Thu Aug 20 13:59:44 PDT 2015

It’s hard to make time. As dedicated as our members might be to their professional development, as much as they might want to expand their skills and earn the certifications that’ll change their lives, it’s hard to make the time. You get home from work, dinner needs making, the kids’ homework needs review, the dog needs […]

Market Motive #StudyBlitz

The post Market Motive #StudyBlitz appeared first on Market Motive Blog.

How to Reclaim Your Google Analytics Data from Spambots and Fake Traffic

by Nate Dame @ Propecta

Tue Jun 13 05:50:11 PDT 2017

Discovering traffic increases and new referring sites in Google Analytics reports is a great feeling. SEO is time-consuming work, so it’s incredibly rewarding to discover that the effort you’re putting into it is paying off. But before celebrating, it’s important to make sure those successes aren’t the result of fake traffic—Google Analytics spam. Recently, industry […]

The post How to Reclaim Your Google Analytics Data from Spambots and Fake Traffic appeared first on Propecta.

Marketing Manager, Charlie Fox, on Triangle’s Website Refresh

by Jade Cole @ GenerateUK

Mon Apr 24 01:29:13 PDT 2017

Why was the new structure so important to Triangle? The way a website looks and works is the cornerstone in the marketing machine for any business and it’s likely to be a customer’s main reference point. It was key that the way we present our services online is an accurate representation of what we offer Continue reading

The Audience Valuation Engine: A New Model for Calculating the Value Per Subscriber

by Robert Rose @ Content Marketing Institute

Fri Aug 18 03:00:02 PDT 2017

If audiences are the asset – how should we value them? Robert Rose shares an overview of a new framework – the audience valuation engine – that offers an asset-based approach to calculating the value per subscriber. Continue reading →

The post The Audience Valuation Engine: A New Model for Calculating the Value Per Subscriber appeared first on Content Marketing Institute.

UK digital ad spend passes £10bn per year

by Ben Foster @ The SEO Works

Wed Apr 12 01:47:26 PDT 2017

Digital ad spend in the UK has gone past a significant threshold, reaching £10.3bn in 2016, an increase of 17.3%. A report released by the Internet Advertising Bureau UK and PwC indicates it is the highest annual growth rate for nine years. The last time annual growth was higher was in 2007 (38pc). Marketing budgets […]

The post UK digital ad spend passes £10bn per year appeared first on The SEO Works.

Social Media: Paid vs. Organic

by Sara Brace @

Tue Aug 15 08:59:31 PDT 2017

With over 2.3 billion people on social media last year and 2.5 billion projected for 2017 according to Statista, it’s hard to deny the impact that social media can make on consumers. Businesses of all industries should understand the benefits…

The post Social Media: Paid vs. Organic appeared first on .

Message Extensions A Complete Guide

by Jack Gorman @ The SEO Works

Tue Jun 13 02:38:08 PDT 2017

In the modern age of gadgetry it isn’t unknown for people to prefer to text rather than pick up the phone and speak to someone, which is why using message extensions can allow you to engage a whole new audience with your ads. By enabling message extensions you allow a user to contact you via […]

The post Message Extensions A Complete Guide appeared first on The SEO Works.

The Secrets to Getting a Lot of Freelance Work

by David Attard @ WPMU DEV Blog

Thu Sep 14 06:00:33 PDT 2017

So you’re just getting started in freelance web design/development? One of the biggest fears freelancers face before they jump into doing this full-time is: will I be able to consistently get enough work to sustain myself and my family in the long term? It’s a valid concern. After all, nobody wants to quit a safe […]

Blueprint for a Successful SEO Strategy in 2017

by David Carralon @ David Carralon

Sat Apr 08 15:44:00 PDT 2017

Are you wondering why you need an SEO strategy? Or are you confused about what an SEO strategy is and how to put one together for your business?  SEO isn’t just a matter of putting some content together on a WordPress site and get a bunch of links, or social votes. It is more complicated […]

This post: Blueprint for a Successful SEO Strategy in 2017 has been authored by David Carralon

HUGE SEO Ask-Me-Anything Live Stream Event Wed Aug 30!

by hothadmin @ The HOTH

Tue Aug 29 07:37:19 PDT 2017

COME HANG OUT WITH US LIVE TOMORROW! We’re having a HUGE live stream event tomorrow (Wed Aug 31st @ 1PM EST) on YouTube! We’ll be answering questions, doing live SEO training and much more. BUT…. We need your help with what you want training on! You can ask us ANYTHING: SEO strategy Agency building Local […]

The post HUGE SEO Ask-Me-Anything Live Stream Event Wed Aug 30! appeared first on The HOTH.

5 Social Media Marketing Tips for B2B Companies

by igor @ Perceptiv Digital

Sun Dec 18 19:06:14 PST 2016

Social media has evolved into an ever growing platform for B2B businesses to promote their products and reach out to potential consumers. More and more people are using some sort of social media everyday which is why it is important to develop a social media marketing strategy, whether it is a campaign shared through Facebook, […]

The post 5 Social Media Marketing Tips for B2B Companies appeared first on Perceptiv Digital.

Unlock the Power of LinkedIn for Your Business

by Jackie Weber @ Digital Marketing Agency | BFO (Be Found Online)

Wed Aug 30 12:46:31 PDT 2017

LinkedIn has more than half a billion members worldwide. Recruiters love it. HR pros mine it. Job applicants tend their profiles with care. Even though many executives have LinkedIn profiles, […]

The post Unlock the Power of LinkedIn for Your Business appeared first on Digital Marketing Agency | BFO (Be Found Online).

Why You Should Ignore Yahoo and Bing Even Though They Matter

by Snap Agency @ Snap Agency

Tue Sep 05 09:17:40 PDT 2017

When most SEOs do keyword research, the large majority will only ever look at Google. This might seem silly to you because a surprisingly large amount of people still use...

Google Instant Search Is Gone: Here’s the Reason Why

by Erik Newton @ BrightEdge SEO Blog

Wed Aug 02 15:01:39 PDT 2017

Google recently announced that their Instant Search feature will no longer function on desktop. Although Google Instant Search was lauded when it was first released, changes in consumer behavior have led the search engine giant to reconsider its value. Google Instant search was first launched nearly a decade ago. Marissa Mayer, who led this development, […]

The post Google Instant Search Is Gone: Here’s the Reason Why appeared first on BrightEdge SEO Blog.

Wieting Design Has A New Redesigned Website

by Cindy Wieting @ Wieting Design

Tue Jul 11 06:08:17 PDT 2017

We are excited about our new website, after months of hard work, many revisions, developing a clean uncluttered design, improved functionality and enhanced rich content focused on our service offerings we are live! “We believe that this new site will allow our visitors to have a very informative experience as we continue to grow and […]

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Wed Sep 13 13:10:07 PDT 2017

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

How Content Marketing Is an Integral Part of SEO

by SEO for Growth @ SEO For Growth

Wed Aug 23 06:35:00 PDT 2017

SEO, in and of itself, is not a single-concept factor in your online presence. Keywords crammed into content without providing valuable information as well are not enough to be successful in rising to the top of search results. Content marketing should be the focus for all marketers in attaining the online exposure and producing the […]

The post How Content Marketing Is an Integral Part of SEO appeared first on SEO For Growth.

Are You Looking at Your Web Traffic All Wrong?

by Mark Aspillera @ BrightEdge SEO Blog

Wed Jul 26 21:07:51 PDT 2017

Web traffic provides definite value for marketers, but only when viewed through the appropriate lenses. Here is what web traffic can tell you and how you can use it to improve your SEO strategy. It can be a common mistake in the SEO industry to view rankings and web traffic as the gold standard for […]

The post Are You Looking at Your Web Traffic All Wrong? appeared first on BrightEdge SEO Blog.

Expanding Your Reach: Digital Marketing Strategies For A National Audience

by Brad Christian @

Mon Aug 14 08:29:28 PDT 2017

You’re doing very well with your small brick and mortar store in your hometown and want to grow. Where do you go now? Online, of course! You create a beautiful website with all the bells and whistles to showcase and…

The post Expanding Your Reach: Digital Marketing Strategies For A National Audience appeared first on .

2017 SEO Strategies & Trends

by brownie @ Crosby Interactive

Sat Feb 18 10:35:07 PST 2017

Multiregional Tracking in Unamo SEO

by Adam Coombs @ Unamo Blog

Thu Sep 07 08:44:38 PDT 2017

With Multiregional Keyword Tracking you’ll be able to track keywords in multiple regions in your Unamo SEO campaign. ​ Multiregional tracking only applies to Google; however, with a variety of local search engines in various countries, you can check the success of your keywords in one region against their success in another. By doing this, […]

How to Build a Great Team of Content Writers

by Jackie Weber @ Digital Marketing Agency | BFO (Be Found Online)

Mon Aug 14 12:00:48 PDT 2017

Today, content is the core of every marketing strategy, which means that having a reliable team of writers is critical to your success (and your sanity). It can take a […]

The post How to Build a Great Team of Content Writers appeared first on Digital Marketing Agency | BFO (Be Found Online).

What Is SEO And Why Does My Business Need An SEO Strategy?

by Cindy Wieting @ Wieting Design

Wed Aug 23 11:43:05 PDT 2017

If you are a business owner looking to get started with Search Engine Optimization (SEO), we at Wieting Design have created this SEO Starter Guide to help you understand exactly what’s involved and to help you make the right decisions when implementing an SEO strategy. Whether you choose to do some or all of the […]

BrightEdge Content Launched. Get ready for Smart Content

by Kevin Bobowski @ BrightEdge SEO Blog

Wed Sep 06 05:00:02 PDT 2017

Highlights We launched BrightEdge Content today: Read the press release Learn more about the product: Join our B2B webinar or B2C webinar Today, we launched BrightEdge Content, a next-gen content marketing product that focuses heavily on content performance, and, by so doing, turns the outmoded publish-now-optimize-later paradigm on its head. The BrightEdge Content launch also […]

The post BrightEdge Content Launched. Get ready for Smart Content appeared first on BrightEdge SEO Blog.

How Schema Tags Will Optimize Your SEO Campaign?

by echoVME @ echoVME – Blog

Mon Mar 20 04:29:21 PDT 2017

Schema Markup tags has been around for many years in SEO, but only few website have implemented these tags and have got benefited. Still there are many people who are not aware of schema tags or why one should implement it? Now it’s time to know what it is. Today we are going to learn […]

The post How Schema Tags Will Optimize Your SEO Campaign? appeared first on echoVME - Blog.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Fri Aug 18 11:35:39 PDT 2017

For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do. Not all of these things were personal ‘mistakes’ per se. Some were top […]

Building Your Online Brand in 2016: Trends That Actually Work

by Stephen Babb, AO Contributor @ Adapting Online – Internet Marketing & Website Consulting for Businesses

Mon Oct 24 08:40:45 PDT 2016

Though it might be nice to have a well-known celebrity or pricey commercial promoting your brand, most small or medium-sized businesses don’t have that kind of luxury. A billboard or local ad can certainly help your bottom line, but nothing short of a robust digital presence will make you truly competitive in the years to […]

The post Building Your Online Brand in 2016: Trends That Actually Work appeared first on Adapting Online - Internet Marketing & Website Consulting for Businesses.

Search Marketing Buzzwords: What’s Trending In 2016?

by Power To Be Found @

Wed Apr 20 03:26:08 PDT 2016

SEO campaigns change along with the evolution of search engines. To become a successful SEO or digital marketer, you need to be bring you’re A-game at all times. You’re probably wondering what importance buzzwords hold in all of this, but buzzwords are in fact very important for marketing campaigns, especially if used correctly. Marketing messages […]

The post Search Marketing Buzzwords: What’s Trending In 2016? appeared first on .

The SEO Works recognized as a leading PPC Management Agency

by Ben Foster @ The SEO Works

Mon Sep 11 01:49:53 PDT 2017

There are a lot of factors involved in a successful PPC campaign. Competition, the nature of the client’s business, bespoke audience strategy, channel selection, the level of optimization focus, and the degree of support required are just some of the significant variables. And unfortunately, it’s fairly easy for a poor provider to implement a weak […]

The post The SEO Works recognized as a leading PPC Management Agency appeared first on The SEO Works.

Google tweaks desktop SERP, boosting visibility of Twitter and News listings

by Steve Baldwin @ Didit

Tue Dec 06 06:53:45 PST 2016

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

December 6, 2016: As first reported at SEOJournal.com, Google has tweaked its desktop SERP UI, re-ordering results in a way that emphasizes entries from Google News and Twitter. This will likely have a major impact on desktop-based user behavior, especially for branded searches. For example, a branded search for “Sears” yields (in order of appearance on...

The post Google tweaks desktop SERP, boosting visibility of Twitter and News listings appeared first on Didit.

Step-by-Step Guide to Performing a Content Audit

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Wed Aug 23 03:43:26 PDT 2017

Content audits can be very powerful and restorative, yet many content marketers and SEOs underestimate it, be it for its complexity, or its rather lengthy process. But if you want your content to perform, you should run a content audit from time to time.      It’s like those annual physical exams you take at […]

The post Step-by-Step Guide to Performing a Content Audit appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

How to Choose an Influencer to Boost Your Marketing Campaign

by Olivia Ryan @ Single Grain

Tue Sep 12 08:00:51 PDT 2017

In the past few years, everybody has heard about influencer marketing. What exactly is this? Well, let’s take a practical example. Let’s say your smartphone broke and you need to buy a new one that is suitable for your needs. You found three phones matching your criteria: the latest iPhone, a Samsung, and a Nokia. […]

The post How to Choose an Influencer to Boost Your Marketing Campaign appeared first on Single Grain.

Understanding Online Payment Options for Businesses and Consumers

by Erik Newton @ BrightEdge SEO Blog

Tue Aug 01 13:16:21 PDT 2017

Cash and currency has progressed from precious metal to paper money to plastic and now to binary. According to the World Payments Report, mobile payments have been rapidly increasing, growing by over 100% and reaching an estimated $55B in 2017. E-payments and non-banks also continue to see tremendous growth as customers begin to look outside […]

The post Understanding Online Payment Options for Businesses and Consumers appeared first on BrightEdge SEO Blog.

5 SEO Mistakes E-commerce Companies Make and How to Easily Fix Them

by Katherine Raz @ Blog | Small Craft Advisory - Small Craft Advisory | Marketing Strategy for E-Commerce

Wed Jul 12 13:29:46 PDT 2017

E-commerce companies face a lot of missed opportunities in the SEO space simply because they don't have an overall strategy that tells them these basic pieces are missing. Are you making any of these 5 common e-commerce SEO mistakes? If so, here are some quick things you can do to fix them.

What Is SEO? Solve The Puzzle With This Four-Minute Guide

by Grant Effinger @

Mon Aug 14 11:01:44 PDT 2017

No fluff, no sales pitch…Give us four minutes, and you’ll get an explanation of the fundamentals of SEO that anyone can understand and, better yet, utilize. WHAT IS SEO? SEO IS: A way to improve your quality traffic, rankings, and…

The post What Is SEO? Solve The Puzzle With This Four-Minute Guide appeared first on .

Take Control of Content Changes Across Your Site

by Katie O'Leary @ BrightEdge SEO Blog

Mon Aug 07 05:00:41 PDT 2017

Remember those nights that you spent hours searching for the root cause of that mysterious dip in website traffic of your most valuable pages, only to learn that someone has made changes to the page title and meta description? If you had known this sooner, you could have saved precious time and prevented unnecessary loss to website […]

The post Take Control of Content Changes Across Your Site appeared first on BrightEdge SEO Blog.

Conference Is Over: 19 Experts Share a Back-to-Work Action Plan

by Ann Gynn @ Content Marketing Institute

Tue Aug 29 03:00:44 PDT 2017

You’re bombarded with slide decks, tips, and inspiring stories from speakers. Your notebook is filled with ideas and your brain is happy. But how do you sift through that conference content overload and create a realistic action plan? Continue reading →

The post Conference Is Over: 19 Experts Share a Back-to-Work Action Plan appeared first on Content Marketing Institute.

How to Blog for SEO in 6 Steps

by SEO for Growth @ SEO For Growth

Mon Jul 10 11:39:39 PDT 2017

If you’re reading this, you’re likely a small business owner, content marketer, and/or blogger who’s intrigued by what it means to blog for better SEO. Or, you may be in the group that’s wondering what the heck SEO is and what it has to do with your blogging workflow. “Blog SEO: How to Search Engine […]

The post How to Blog for SEO in 6 Steps appeared first on SEO For Growth.

How Do Social Media And SEO Work Together?

by SocialSEO Team @

Mon Aug 14 08:38:39 PDT 2017

Social Media and SEO are the peanut butter and jelly of the digital marketing world. One can survive without the other, but the effectiveness of the two together provides you with a much more powerful marketing engine. And while social…

The post How Do Social Media And SEO Work Together? appeared first on .

The Secret to Earning More Links in 2016 (Infographic)

by Power To Be Found @

Tue Aug 23 05:57:35 PDT 2016

Building links is still a viable strategy in 2016, despite what others may tell you. The difference between now and prior years is the way high-quality links are built. What used to work ten years ago will not work now, but luckily new strategies have emerged that allow this practice to live on in new […]

The post The Secret to Earning More Links in 2016 (Infographic) appeared first on .

The 10 fundamentals of Image SEO

by David Carralon @ David Carralon

Fri Mar 03 10:47:40 PST 2017

Humans can decipher the contents of an image, but not bots. Search engine bots rely on textual cues to understand website imagery, e.g.: image alt tag. So if you are not leveraging the power of image SEO today, you are leaving something big behind. On another hand, we have to consider that correctly tagging website […]

This post: The 10 fundamentals of Image SEO has been authored by David Carralon

Learning from Tasty

by Snap Agency @ Snap Agency

Tue Aug 22 09:41:36 PDT 2017

Case studies are a great way for local businesses to learn more about other successful companies that have implemented digital marketing strategies. Digital marketing can often seem overwhelming to local...

The ultimate guide to measuring website performance

by Ben Foster @ The SEO Works

Wed Mar 01 05:29:36 PST 2017

When setting out on a website marketing project, the one thing that is important (but quite often overlooked) is measuring website performance. Without some key fundamentals in place from the start, it makes it hard to set a baseline of performance and then measure the improvement over time. This is where website goals come into […]

The post The ultimate guide to measuring website performance appeared first on The SEO Works.

What duplicate content is and how it ruins your rankings

by Guy Sheetrit @ Over The Top SEO

Fri Jun 09 07:44:07 PDT 2017

Duplicate Content Affect Rankings! Duplicate content is the same or partly the same content on a few URLs. Such pages can lead to wasting crawl budget, and significant rankings drop as a result. You might think that it’s definitely not about your site but don’t jump to conclusions. It this article, I’ll tell you where […]

The post What duplicate content is and how it ruins your rankings appeared first on Over The Top SEO.

Multiple Sites: Does It Hurt or Help SEO? by @Visiture_search

by Ron Dod @ SEO – Search Engine Journal

Thu Sep 14 05:00:42 PDT 2017

Find out the benefits, cons, and best practices for using multiple sites for SEO.

The post Multiple Sites: Does It Hurt or Help SEO? by @Visiture_search appeared first on Search Engine Journal.

Website Security: Disaster Preparation Checklist [PDF]

by Jessica Hartman @ Propecta

Tue Jun 20 04:37:03 PDT 2017

In 1996, Tim Lloyd—a disgruntled network administrator for Omega Engineering—deployed six lines of software that erased all of the company’s manufacturing plans. The result: Omega lost more than $10 million in revenue, was forced to lay off 80 workers, and nearly went out of business altogether. It may be an extreme example, but Omega’s story […]

The post Website Security: Disaster Preparation Checklist [PDF] appeared first on Propecta.

The Pros and Cons of Using Kit for Shopify Facebook Marketing

by Katherine Raz @ Blog | Small Craft Advisory - Small Craft Advisory | Marketing Strategy for E-Commerce

Fri Dec 16 09:30:27 PST 2016

Kit automates the creation and execution of Facebook ads for your Shopify store. But is using a robot virtual assistant an effective way to grow traffic and boost sales? It depends on what type of products you sell and how big your current audiences and customer list is already. In this post, I break down the ways in which Kit can be helpful to Shopify store owners and the ways in which you're better of learning to use Facebook ads and creating your own based on a real strategy.

Improve conversion rate with the cre methodology

by David Carralon @ David Carralon

Sat Dec 03 06:27:04 PST 2011

It is at least three years that I have been following the work done by Conversion Rate Experts, a UK agency that specialises in helping organisations increase sales or any other form or visitor conversion via specific converion rate technicques. Less than two years ago, they helped the guys at SEOMoz achieve a 170% increase […]

This post: Improve conversion rate with the cre methodology has been authored by David Carralon

A Performance Marketing Take on Cannes Lions

by igor @ Perceptiv Digital

Fri Nov 04 07:57:54 PDT 2016

I was very fortunate to represent iProspect at the Cannes Lions Festival of Creativity this year and bring back insights from the event for both my clients and colleagues. I was initially skeptical about how much of the festival’s creative-focused content would directly apply to the very data-driven work we do for our clients on […]

The post A Performance Marketing Take on Cannes Lions appeared first on Perceptiv Digital.

Before Your Next Product Launch, Try These 5 Engagement Strategies

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Mon Aug 07 09:46:56 PDT 2017

The big day is approaching! Yes, you’re about to launch your first (or maybe fifth) product. You want the experience to be perfect for your audience. What your team does before the launch is just as important as what you do on launch day. And it all starts with early engagement—spreading your message as soon […]

How To Get Started With Affiliate Marketing

by hothadmin @ The HOTH

Tue Jul 25 12:27:42 PDT 2017

This article was contributed to our SEO community blog by Doug Cunnington from Niche Site Project. He’s also been featured or mentioned on Social Triggers, NeilPatel.com, and Ahrefs. Did you know you can make money online… Without ever creating any products? The affiliate business model works like this: The affiliate refers someone to seller of […]

The post How To Get Started With Affiliate Marketing appeared first on The HOTH.

9 SEO Predictions for Every Business in 2017

by Stephen Babb, AO Contributor @ Adapting Online – Internet Marketing & Website Consulting for Businesses

Fri Nov 04 08:50:49 PDT 2016

We’ve covered 2016’s search engine optimization (SEO) trends in depth, but one question remains. What’s next? With a firm grasp on the broad trajectory of SEO strategies, it’s time to go a bit more granular. That means that if you haven’t already familiarized yourself with some SEO basics, check out the above link. It might […]

The post 9 SEO Predictions for Every Business in 2017 appeared first on Adapting Online - Internet Marketing & Website Consulting for Businesses.

Why a PPC Campaign Might Be Your Best SEO Move

by Snap Agency @ Snap Agency

Thu Aug 31 10:38:37 PDT 2017

It can be easy for even the most experienced digital marketers to get caught up in a single tactic. We can lose our creativity and then become worried when that...

How to Network at a Conference: 101 Tips From Marketing’s Best

by Aaron Orendorff @ Content Marketing Institute

Mon Sep 04 03:00:02 PDT 2017

Conferences are not for the faint of heart. It’s a challenge to leave with fresh relationships and meaningful connections. That’s why you should consider adopting some of these 101 networking tips. Continue reading →

The post How to Network at a Conference: 101 Tips From Marketing’s Best appeared first on Content Marketing Institute.

Featured Snippets: 3 things that digital marketers need to know

by Steve Baldwin @ Didit

Tue Jun 06 06:50:18 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

June 6, 2017: This past week, the good folks over at Ahrefs.com published a mammoth study on Featured Snippets, a particular type of organic listing that Google may display for selected queries. As Google explains in its Search Console Help area, Featured Snippets are “extracted programmatically from what a visitor sees on your web page,”...

The post Featured Snippets: 3 things that digital marketers need to know appeared first on Didit.

Googlebot now crawls the web from Korea and Russia too

by David Carralon @ David Carralon

Thu Jun 12 13:57:34 PDT 2014

Last month, at the International Search Summit conference in London, a Googler Gary Illyes, who was presenting the controversial topic of website geotargetting and Hreflang, revealed an interesting piece of information: Googlebot is now crawling the web out of three different geographical locations: Mountain view:  Most SEOs know  that this is the ‘defacto’ starting point […]

This post: Googlebot now crawls the web from Korea and Russia too has been authored by David Carralon

SEO Update: HTTPS More Urgent as Google Chrome Prepares “Not Secure” Warning

by Nate Dame @ Propecta

Tue Sep 05 07:47:45 PDT 2017

Starting in October, Google Chrome users will see a “Not secure” warning when entering data on any HTTP-only page that contains a form or text-field. Google first announced HTTPS as a ranking factor in 2014. Back then, it was just a minor signal, but Google noted in its announcement that it may increase the weight […]

The post SEO Update: HTTPS More Urgent as Google Chrome Prepares “Not Secure” Warning appeared first on Propecta.

5 Tips to Stop SEO Mistakes Limiting Your Content Marketing

by Jade Cole @ GenerateUK

Thu May 18 09:29:04 PDT 2017

1. Make Sure Your Content Isn’t Too Short If your blog, for example, is only four sentences long, it is highly unlikely to be able to provide the reader with all of the information that they need. More detailed content is more likely to be able to answer the user’s question, so appear higher up Continue reading

Did You Know Any Attorney Can Invest In Mass Tort Advertising?

by Whitehardt @ Whitehardt

Thu Sep 14 14:02:28 PDT 2017

Did you know any attorney can invest in Mass Tort advertising? CEO Kevin White explains how easy it is for attorneys to get involved with Mass Tort Advertising. Don’t want to work the cases? No problem. Our program is a turn-key solution that fits any firm’s objectives. Contact us to find out more.  

The post Did You Know Any Attorney Can Invest In Mass Tort Advertising? appeared first on Whitehardt.

Anchor Text Ratios & Best Practices For Faster Rankings

by Adam White @ The HOTH

Thu Aug 17 07:38:09 PDT 2017

This article was contributed to our SEO community blog by Adam White of SEO Jet For the last 5 years there has been a common practice among SEOs both established and new, it’s what I call the shotgun approach to link building (more on that in a minute). Once Google made all of their anchor […]

The post Anchor Text Ratios & Best Practices For Faster Rankings appeared first on The HOTH.

Marketing Your Local Business In Search Results

by Logan Mosby @

Mon Aug 14 14:51:41 PDT 2017

Your small business is your baby, that you’ve nurtured and help grow for years and years. But as your baby has grown, so has the environment in which it has been raised. As a small business owner, it is imperative…

The post Marketing Your Local Business In Search Results appeared first on .

50% of Google First Page Results are HTTPS

by Jack Gorman @ The SEO Works

Tue May 09 08:36:43 PDT 2017

Nine months ago this figure stood at only 30%, which shows continuing adoption of SSL protocols In a recent article on the Moz blog, Dr. Pete Meyers discussed how more and more results on the first page of Google (based on a 10,000 strong keyword data set) are secure websites. The fact that this number […]

The post 50% of Google First Page Results are HTTPS appeared first on The SEO Works.

Return On Investment With Digital Marketing

by Shawn Denney @

Tue Aug 15 13:47:02 PDT 2017

As a business, we exist to fulfill a need. It is what allows us to stay in business, to grow, and to find new innovations. Sometimes you are the premier provider of the solution, while other times you are one…

The post Return On Investment With Digital Marketing appeared first on .

8 SEO Do’s and Don’ts for Business Owners

by Snap Agency @ Snap Agency

Thu Sep 07 10:33:51 PDT 2017

As a business owner, you have a business to run. So you’ve probably hired an SEO agency to develop your website and online presence. That’ll almost always give you the...

Video & Recipe Information Accessible via Google Image Search

by Jack Gorman @ The SEO Works

Thu Aug 03 08:30:46 PDT 2017

Google have specified that Rich Results are now available for video and recipe content within Google Image Search on mobile devices. If you perform a Google Search for “Daily Show Youtube” via mobile, it will fetch video thumbnails amongst regular image results that when clicked on results in an information rich panel. If you select […]

The post Video & Recipe Information Accessible via Google Image Search appeared first on The SEO Works.

7 Biggest PPC Nightmares Sinking Your ROI

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Mon Aug 21 08:30:56 PDT 2017

PPC advertising should be straightforward. You buy an ad. Your ad appears on Google. That ad gets clicked. You spend a little dough per click, and voila – you’re a marketing genius. Traffic is booming and you’re appearing in all the right places. Except that’s not always how it works. And for some strange reason, […]

5 Ways to Effectively Use Social Media Marketing

by Jade Cole @ GenerateUK

Fri Mar 03 02:10:33 PST 2017

Picking Your Platforms Pick your platforms wisely – getting exposure to the right people depends on this. It’s better to be selective and use social media well on more targeted channels than trying to spread yourself too thinly on channels that aren’t relevant to your audience and business. Twitter is a popular option and works Continue reading

What Is SEO and Why Should I Care?

by Whitehardt @ Whitehardt

Tue Dec 06 08:04:00 PST 2016

What Is SEO and Why Should I Care? SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. A relatively new concept, SEO has become increasingly popular over the last few years as a better way to increase online traffic […]

The post What Is SEO and Why Should I Care? appeared first on Whitehardt.

SEO Tips for Writers From a Real Business Owner

by SEO for Growth @ SEO For Growth

Wed Sep 06 04:54:57 PDT 2017

Writing for digital marketing isn’t like a typical day at the office for a writer. It has to come with a fine balance of flow and optimization. Whether you’re writing for your site or your clients, the end goal is to rank for that topic and get eyes on it through organic results for years […]

The post SEO Tips for Writers From a Real Business Owner appeared first on SEO For Growth.

Brand Bidding: Do I Really Need To Bid On My Brand Name?

by Aileen Gildea @

Mon Aug 14 10:52:16 PDT 2017

Brand bidding is when a business bids on their own brand name keyword terms within a pay-per-click campaign. For example, Home Depot bidding on the keywords “Home Depot”. Many business owners wonder whether this is a worthwhile strategy – to…

The post Brand Bidding: Do I Really Need To Bid On My Brand Name? appeared first on .

Blogging 101 for Lawyers: Why You Need a Law Firm Blog

by rachelrevehl @ Law Firm Ghost Writer

Sat Apr 29 06:30:23 PDT 2017

You have probably heard at some point that you need a law firm blog. “You should have a blog.” “Blogging helps your SEO.” “Are you blogging yet?” It’s true: A regular, well-written law firm blog is going to help your… […]

What Is Social Media Advertising?

by Michael Hopson @

Tue Aug 15 13:47:46 PDT 2017

We live in a world full of likes, comments, tweets, pins, grams, snaps, and many more ridiculous interactions that can be found on social media. Merriam Webster defines social media as: “Forms of electronic communication (as websites for social networking…

The post What Is Social Media Advertising? appeared first on .

Release of the New Google Image Badge: How it Can Help You Drive Quality Traffic

by Erik Newton @ BrightEdge SEO Blog

Mon Aug 07 08:02:14 PDT 2017

Google has recently announced that they have added a new Google image badge to their mobile image search results. These badges will provide users with greater insight into the type of content linked to the image. This will hopefully help generate higher quality traffic for sites and help users find the information they seek faster. […]

The post Release of the New Google Image Badge: How it Can Help You Drive Quality Traffic appeared first on BrightEdge SEO Blog.

6 Proven Strategies That Can Turn Your Uninteresting FAQ into A Star Seller

by Power To Be Found @

Fri Mar 11 22:19:06 PST 2016

This article will teach you how to transform your informative FAQ into a compelling web copy that not only connects with your audience but also appeals to the search engines. Is your FAQ page being overlooked? Follow these six powerful strategies to optimize your copy for increased conversions: #1Target Keywords in Your FAQ Check your […]

The post 6 Proven Strategies That Can Turn Your Uninteresting FAQ into A Star Seller appeared first on .

What Artificial Intelligence Could Mean for SEO

by Chip Street @ Market Motive Blog

Sun Oct 25 16:42:42 PDT 2015

How will Skynet impact SEO? Every day, we see advances in human-like artificial intelligence, and search marketers are seeing big changes in the search landscape because of it. But it doesn’t need to be the end of the world. Yes, it’s true, Google is investing big in Artificial Intelligence (AI)… and Facebook and Microsoft aren’t […]

What Artificial Intelligence Could Mean for SEO

The post What Artificial Intelligence Could Mean for SEO appeared first on Market Motive Blog.

Fake News, Facebook and the Devastating Effect on User Experience

by Guy Sheetrit @ Over The Top SEO

Thu Dec 22 07:28:47 PST 2016

Fake News, Facebook and the Devastating Effect on User Experience Over the last twelve months, hundreds of fake news sites have sprouted, and they all have a few things in common. They all target the US political arena, and many of them have been traced back to teenage owners in Macedonia. A few months ago […]

The post Fake News, Facebook and the Devastating Effect on User Experience appeared first on Over The Top SEO.

Chinese SEO – tips on how it works and key differences

by Ben Foster @ The SEO Works

Wed Apr 12 02:15:41 PDT 2017

This week we met up with our China SEO Partner seo.com.cn to discuss all things related to SEO in China. Xuming He, the founder of SEO China, visited our head offices here in Sheffield and we had a fantastic afternoon with him where we shared our insights of the UK market and in turn he […]

The post Chinese SEO – tips on how it works and key differences appeared first on The SEO Works.

Google Maps Marketing: How to Optimize Your Website

by Guy Sheetrit @ Over The Top SEO

Mon Jun 19 13:55:37 PDT 2017

The post Google Maps Marketing: How to Optimize Your Website appeared first on Over The Top SEO.

How an SEO Pro Increased His Organic Traffic by 157.80% – Case Study

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Thu Jul 27 02:51:01 PDT 2017

This is a TRUE & SUCCESSFUL story from the SEO strategist Jason Acidre – Co-founder at Xight Interactive, written and documented by himself.   From position #12 to position #5 in under 30 days. It’s definitely a huge thing, especially for consultants and site owners who are looking to get even more productive in the […]

The post How an SEO Pro Increased His Organic Traffic by 157.80% – Case Study appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

The SEO Works named top agency by independent review

by Ben Foster @ The SEO Works

Thu Feb 23 06:39:56 PST 2017

What do clients want when they turn to an SEO agency? Results. That’s what The SEO Works has been delivering since 2009, and our work is getting noticed. Recently, The SEO Works was named a top SEO company in the UK by Clutch, a business-to-business market research firm based in Washington, D.C., that specializes in […]

The post The SEO Works named top agency by independent review appeared first on The SEO Works.

How PPC Training Launched Andrew Hutton’s Career

by Chip Street @ Market Motive Blog

Thu Dec 03 05:00:50 PST 2015

Andrew Hutton used PPC training to kick-start a successful career in paid search. While still a busy sociology student at the University of California Santa Cruz in 2011, Andrew took on an internship with Market Motive; an experience that piqued a new interest in digital marketing. When he graduated, he entered a competitive job market and found that […]

How PPC Training Launched Andrew Hutton’s Career

The post How PPC Training Launched Andrew Hutton’s Career appeared first on Market Motive Blog.

Scaling Engagement: 5 Strategies to Connect With More Customers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Wed Sep 06 10:56:30 PDT 2017

There’s 24 hours in a day. With customer engagement as your priority, it can seem like an impossible feat to connect with your audience on a daily basis. Tara Walpert Levy, managing director at Google, writes: “In the accelerating swirl of chaos, excitement, and yes, sometimes fear, the brands that win will prioritize engagement over […]

The Logic of SEO: Things to consider for all rounded optimisation

by Michael Simonetti @ AndMine

Sun Aug 20 23:12:34 PDT 2017

Search Engines determine website rank based upon a number of factors that make up their..

The post The Logic of SEO: Things to consider for all rounded optimisation appeared first on AndMine.

Effective Ways to Achieve Success with App Advertising

by admin @ Dot Com Infoway

Thu Aug 31 01:11:40 PDT 2017

It’s no secret that most mobile users would rather download free apps than pay for them. As a result, app developers have had to come up with more strategic ways of monetizing apps and at the same time engaging users.…

The post Effective Ways to Achieve Success with App Advertising appeared first on Dot Com Infoway.

5 Ways to Prepare for the Future of SEO

by SEO for Growth @ SEO For Growth

Mon Aug 28 05:03:09 PDT 2017

Search Engine Optimization is a concept that is anything but static. Search engines are constantly changing their algorithms to produce the most relevant content to consumers. There are always new methods and media being introduced for entering search criteria. Businesses must adapt with the trends in order to rise to the top of search rankings […]

The post 5 Ways to Prepare for the Future of SEO appeared first on SEO For Growth.

How to Optimize Search Ads for Conversion

by SEO for Growth @ SEO For Growth

Fri Jul 07 05:15:50 PDT 2017

Search Ads are on the rise and is cited in the top trends for developers in 2017. Typically, Search Ads appear at the top of search queries providing vital information regarding the app’s name, the first line of its description and screenshots. Since Apple models Search Ads after your app store listing, it is imperative […]

The post How to Optimize Search Ads for Conversion appeared first on SEO For Growth.

How To Make Googlebot Love Your Website

by SEO for Growth @ SEO For Growth

Thu Jun 29 09:44:33 PDT 2017

Every website owner dreams about finding their website on the first page of Google search results. Unfortunately, no one can guarantee that your web page will be at the top of Google’s organic search results (no even Google). The Google crawler (be sure to check out the SEO for Growth SEO glossary of terms by […]

The post How To Make Googlebot Love Your Website appeared first on SEO For Growth.

Why You Need to Refresh Your Website

by Whitehardt @ Whitehardt

Tue Dec 13 08:09:00 PST 2016

Why You Need to Refresh Your Website Site updates are an important part of any marketing strategy. Site updates ensure that everything is running properly and displaying correctly. Site updates provide both current and new clients with a fresh look, easier navigation, and provide the perfect opportunity to refresh other content. Simply put, websites are […]

The post Why You Need to Refresh Your Website appeared first on Whitehardt.

Technical factors that affect your site ranking

by Michael Simonetti @ AndMine

Sun Aug 20 23:11:54 PDT 2017

Technical SEO covers the technical side of optimisation. Technical factors that affect site rank include..

The post Technical factors that affect your site ranking appeared first on AndMine.

5 Reasons to Avoid “Affordable” SEO Services

by Nathan Gotch @ Gotch SEO

Sat Feb 11 09:18:24 PST 2017

Falling for the “affordable” SEO services trap will wreck your business. I don’t want that to happen to you! This guide will explain why you need to avoid these services (and what to look for). Then, I’ll show you what you can do if you have a limited SEO budget. Let’s jump in. What is […]

Tips and Tricks to get you started with Social Media Marketing

by Sahil Kakkar @ SEO Nick

Wed Mar 30 04:30:39 PDT 2016

Just when you’ve decided to build your social media presence, you face the dilemma “where do I begin”. You have so many platforms, so many users to connect with, a plethora of content you can explore from various angles!

You should know that there is no one-size-fits-all strategy for social media marketing. It all depends on the nature of your business, the products and services you offer, the audience you … Keep Reading »

The post Tips and Tricks to get you started with Social Media Marketing appeared first on SEO Nick.

Ungagged, the conference not to be missed

by David Carralon @ David Carralon

Sun Oct 18 15:03:54 PDT 2015

In May this year I attended Ungagged. I got totally blown out with the experience! So I am writing this blog post to tell you that, if you are tired of the usual half-told stories at conventional marketing conferences, UnGagged, the SEO UnConvention may be for you. UnGagged is a reinvented conference that used to be run […]

This post: Ungagged, the conference not to be missed has been authored by David Carralon

38% of SEOs Never Disavow Links [POLL] by @A_Ninofranco

by Angel Niñofranco @ SEO – Search Engine Journal

Tue Sep 12 08:00:45 PDT 2017

How often do SEOs disavow links? Find out what our Twitter community said for this #SEJSurveySays poll question.

The post 38% of SEOs Never Disavow Links [POLL] by @A_Ninofranco appeared first on Search Engine Journal.

Considerations for your Onsite SEO strategy

by Michael Simonetti @ AndMine

Sun Aug 20 23:13:35 PDT 2017

Your Onsite SEO strategy is a combination of various interrelated factors. We discuss some of..

The post Considerations for your Onsite SEO strategy appeared first on AndMine.

How Search Engines like Google Work in 2016

by Power To Be Found @

Sat May 14 22:17:25 PDT 2016

Web search has evolved significantly over time, especially in the past few years. Given the constantly expanding portfolio of inputs, penalties and variables, it’s important to look at the mechanics of web search and its implications for both webmasters and users today. Web searches typically take various factors into account, which include: User Preferences The […]

The post How Search Engines like Google Work in 2016 appeared first on .

5-Step Social Media Marketing Plan for Local Business Owners

by Hann Wang, AO Contributor @ Adapting Online – Internet Marketing & Website Consulting for Businesses

Wed Jan 18 08:35:49 PST 2017

Social media is here to stay. Usage amongst popular networks such as Facebook and Twitter continues to grow. A decade ago just 7% of the US population had an active profile on a social networking site. But that number has risen dramatically over the last 10 years according to data from the Pew Research Center. […]

The post 5-Step Social Media Marketing Plan for Local Business Owners appeared first on Adapting Online - Internet Marketing & Website Consulting for Businesses.

Facebook changes News Feed algorithm to battle clickbait and “empty calorie content”

by Steve Baldwin @ Didit

Mon May 22 06:03:48 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

May 22, 2017: “Organic social media” – a marketing method in which marketers are able to reach their target audiences without having to pay a social network to deliver any messaging — naturally offers the highest ROI for marketers, which explains this channel’s high adoption rate. For users, however — and for the social networks...

The post Facebook changes News Feed algorithm to battle clickbait and “empty calorie content” appeared first on Didit.

Penguin 4.0 is real-time, more granular and forms part of the core algorithm

by David Carralon @ David Carralon

Sat Oct 08 08:25:22 PDT 2016

Have you missed the fuzz about Penguin 4 in the last two weeks? well, my post headline has already given you in one sentence what this Penguin update was about. After about a year of wrong guesses, telling the SEO community that the new update to Penguin was about to come, finally Google has officially […]

This post: Penguin 4.0 is real-time, more granular and forms part of the core algorithm has been authored by David Carralon

Eric Wiggins Touts Personalized URLs in New York Newsday

by Steve Baldwin @ Didit

Mon May 15 09:30:50 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

May 15, 2017: Didit’s Eric Wiggins was quoted in the May 14th, 2017 issue of New York Newsday on the topic of new marketing technologies for direct mail. Personalized URLS “take away from the junk mail mentality” by providing a higher quality experience for the recipient of direct mail pieces, says Eric. For example, marketers...

The post Eric Wiggins Touts Personalized URLs in New York Newsday appeared first on Didit.

Killer Tips for a Powerful Social Media Strategy

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Wed Aug 16 04:04:57 PDT 2017

Large and active following on social media should be viewed as an essential asset to your online marketing strategy. We are witnessing social networks flourish in terms of both users and user generated content. Followers are a great asset, and the more they are, the more likely they will be to help lead generation. In […]

The post Killer Tips for a Powerful Social Media Strategy appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Don’t Ignore Small and Local Influencers

by Snap Agency @ Snap Agency

Mon Sep 11 11:41:35 PDT 2017

When local businesses think about using influencers to market and grow their business they often believe that they don’t have the budget to work with them. While this is the...

The Local Search Serenity Prayer

by Meghan Trapp @ B² Interactive

Fri Mar 03 07:55:02 PST 2017

It’s important to be on top of your local search strategy. But where to start? Our local search serenity prayer can help you focus your local SEO strategy for better ranking and optimization in 2017.

The post The Local Search Serenity Prayer appeared first on B² Interactive.

How Google AMP Influence SEO & How it Affects your Business

by admin @ Dot Com Infoway

Wed Sep 13 03:57:11 PDT 2017

Google has roughly 200 different rank factors that is frequently used by them to determine the organic search results performed by its users. However AMP, short for Accelerated Mobile Pages is not what one would consider one of their ranking…

The post How Google AMP Influence SEO & How it Affects your Business appeared first on Dot Com Infoway.

Ten key points from BrightonSEO

by Ben Foster @ The SEO Works

Mon Apr 10 04:19:55 PDT 2017

We thoroughly enjoyed the BrightonSEO talks this year. Held twice a year, it brings together some of the best speakers in the world of search. Content strategy driving an SEO campaign was a key theme touched upon in many of the talks. Here are ten of the main pointers we took from the BrightonSEO sessions […]

The post Ten key points from BrightonSEO appeared first on The SEO Works.

How to Integrate Guest Blogging Into Your Content Marketing Strategy

by Kelsey Meyer @ Content Marketing Institute

Fri Sep 15 03:00:50 PDT 2017

Is your content marketing strategy missing the guest-contributed content piece of the puzzle? Learn more about why your content published on third-party sites can make a critical difference – and how to get started. Continue reading →

The post How to Integrate Guest Blogging Into Your Content Marketing Strategy appeared first on Content Marketing Institute.

How To Write E-commerce Product Descriptions That Sell

by SEO for Growth @ SEO For Growth

Thu Sep 14 07:23:36 PDT 2017

When you walk into a brick and mortar store to buy something, you meet with different salespersons who persuade you to buy products by using certain language and terminology, describing offers and providing you with the best bargains. The same stands true when it comes to describing products on an e-commerce store. If you want […]

The post How To Write E-commerce Product Descriptions That Sell appeared first on SEO For Growth.

SEO Advantages of Switching to HTTPS

by Cindy Wieting @ Wieting Design

Wed Jul 12 05:41:52 PDT 2017

The main benefit of HTTPS is that it makes your site more secure for your users. More specifically, it’s more secure when a user is giving you any sort of information.  Here are some advantages of switching to https. If you’re following Google’s recommendations, deciding on HTTP vs HTTPS is also easy – switching to HTTPS […]

What is corporate SEO?

by David Carralon @ David Carralon

Mon Nov 28 13:42:22 PST 2011

Image by © Radu Razvan You may wonder sometimes what corporate SEO is all about and what makes it different to forms of SEO.  You relate it to enterprise SEO as a concept but would like to have a fairer idea as to what it actually entails. So I am going to explain what corporate […]

This post: What is corporate SEO? has been authored by David Carralon

Internet Marketing Strategies: Helping Your Law Firm Get More Clients With Organic Searches

by rachelrevehl @ Law Firm Ghost Writer

Sat Apr 22 05:08:02 PDT 2017

Regardless of the size of your law firm, internet marketing strategies have to be on point because the field is extremely competitive. Still, it’s been well-established that a focus on search engine optimization is one of the best ways to… […]

SEO Security – Cybersecurity From An SEO Perspective

by Guy Sheetrit @ Over The Top SEO

Thu Jun 15 09:18:39 PDT 2017

SEO Security What is SEO security? SEO security is the use of SEO metrics to identify flaws in a site’s security, to act to solve those issues, and to monitor site activity with security in mind. Good SEO practitioners follow security news closely and should increase their clients’ site security by a significant factor. They’re […]

The post SEO Security – Cybersecurity From An SEO Perspective appeared first on Over The Top SEO.

March Industry News Round Up

by Ben Foster @ The SEO Works

Tue Feb 28 07:57:12 PST 2017

Two Major Google Updates Over February At the beginning of February Google rolled out a new algorithm update which had an effect on their processing of backlinks. Some webmasters reported a high fluctuation in search rankings for their sites,  with some sites benefiting massively from the update and some losing rankings. One week after this on the […]

The post March Industry News Round Up appeared first on The SEO Works.

Local SEO: What It Is and How You Can Improve It

by Jack Turner @ GenerateUK

Thu Mar 23 05:44:19 PDT 2017

When potential local customers search for the product or service you’re offering search engines will potentially prioritise your business as it is more convenient for customers to purchase from you. This is especially prevalent on mobile, where search engines can track customer’s locations and pin point the closest businesses to them. Example: How to improve Your Local Continue reading

White Hat SEO and Content

by Michael Simonetti @ AndMine

Thu Jul 27 16:43:06 PDT 2017

When it comes to best practice SEO, it’s all about driving long-term, genuine and convertible..

The post White Hat SEO and Content appeared first on AndMine.

Law Firm Blog a Great Way to Grow Clientele

by Joel Moroney @ Law Firm Ghost Writer

Thu Feb 09 12:26:09 PST 2017

A substantive, quality law firm blog is one of the best ways to drum up additional clientele. That’s because a regular blog, created and maintained by experienced writers, former newspaper reporters and attorneys,  raises your search engine optimization, or SEO. The… […]

How to Measure the Success of Your SEO Efforts

by Cornelia Cozmiuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Thu Aug 31 06:34:00 PDT 2017

SEO, like business and life, is all about constant improvement – and improvement is only possible when something can be measured.   Measuring SEO, however, is often easier said than done.   There is a staggering number of components and variables in the SEO efforts and several metrics are needed to gauge success. The complexity […]

The post How to Measure the Success of Your SEO Efforts appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

What’s the Difference Between SEO and SEM?

by Whitehardt @ Whitehardt

Thu Dec 15 08:01:00 PST 2016

What’s the Difference Between SEO and SEM? In the world of online growth and page rankings, SEO and SEM are often used interchangeably. However, they have many differences. SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. SEM, on […]

The post What’s the Difference Between SEO and SEM? appeared first on Whitehardt.

SEO Title Tags: Best Practices and Examples

by Adam Coombs @ Unamo Blog

Wed Aug 02 02:35:00 PDT 2017

Title tags in SEO are like the title of your book for the demographics of your two most important types of readers; people and robots. The people need to know what they can expect to find on your page when they click the link. The robots (crawlers) prioritize your page and its content through a […]

3 Things Content Marketers & SEOs Should Be Doing in 2017

by Aaron Mackel @ B² Interactive

Fri Feb 03 09:42:58 PST 2017

In this post, we'll cover some of the content and SEO strategies we recommend for 2017 because we feel they'll provide the best results not only this year, but going forward as well.

The post 3 Things Content Marketers & SEOs Should Be Doing in 2017 appeared first on B² Interactive.

How to Make Social Media Marketing Work for You

by CWadminCW @ Wieting Design

Sat Jul 08 06:00:14 PDT 2017

How important is social media marketing to business growth? As we mentioned in our last post, according to Hubspot, 92% of all marketers indicated that their social media efforts have generated more exposure for their businesses, while 80% of marketers indicated that their social media efforts increased traffic. With these types of statistics, the benefits […]

It’s 2017. Is Your Website Voice Search Compatible?

by Guy Sheetrit @ Over The Top SEO

Mon Feb 27 06:44:31 PST 2017

Is 2017 the year of Voice Search? One of the most exciting and interesting things about the internet, and SEO in particular, is the ever changing landscape. The internet is in a constant state of flux, which is why we must always be flexible and prepare ourselves to change strategy at the drop of a […]

The post It’s 2017. Is Your Website Voice Search Compatible? appeared first on Over The Top SEO.

Integrate Google Search Console With Unamo SEO

by Adam Coombs @ Unamo Blog

Thu Sep 07 22:33:19 PDT 2017

Now you can integrate your Google Search Console properties with your Unamo SEO Campaign with GSC data storage for up to 2 years! ​​ You’ll have all of your relevant SEO data on one platform to expedite your analytics and decision making processes. ​ The integration will pull all of your data from GSC into […]

How To Set Realistic Expectations In Your SEO Marketing Strategy

by James Straatman @ Big Leap

Mon Jul 17 06:00:19 PDT 2017

Understanding and setting realistic expectations is truly at the heart of any successful SEO marketing campaign. In this article, you will will be presented with a practical approach to understanding the fundamentals and how to set the proper foundation for establishing thriving, long-term client and agency SEO marketing relationships.   Understanding the Fundamentals There are […]

The post How To Set Realistic Expectations In Your SEO Marketing Strategy appeared first on Big Leap.

The SEO Works Wins Top International Digital Award

by Ben Foster @ The SEO Works

Tue Feb 07 06:33:57 PST 2017

We’ve picked up an international accolade at the AVA Digital Awards! The AVA Digital awards is an international competition designed to recognise outstanding work in digital communication. The Association of Marketing and Communications Professionals (AMCP) administers and judges the AVA Digital Awards. Judges are industry professionals who look for companies whose talent exceeds a high […]

The post The SEO Works Wins Top International Digital Award appeared first on The SEO Works.

Franchise SEO: How to Apply Local SEO to Multiple Locations

by Avinash Nair @ Unamo Blog

Tue Aug 29 05:09:47 PDT 2017

From creating different landing pages to finding niche, relevant keywords, a lot of franchisors (and their SEO vendors) are neck deep in their search for the Holy Grail of franchise SEO. And that’s only the beginning. As a franchisor, you’re aware by now of the many pitfalls of attempting to unify information without duplicating it. […]

How to Use Your E-Commerce Blog to Drive Traffic to Your Website

by Katherine Raz @ Blog | Small Craft Advisory - Small Craft Advisory | Marketing Strategy for E-Commerce

Mon May 01 09:03:19 PDT 2017

Your e-commerce blog doesn't have to be about company updates and news. In fact, it shouldn't be. Your e-commerce blog is a tool that can help you drive traffic to your website and make sales, but only if you use it strategically. In this post we look at 4 ways you can optimize your blog posts for specific traffic sources — a great start to your e-commerce blog strategy.

Search Marketing News

by Jack Gorman @ The SEO Works

Wed Jul 05 01:45:23 PDT 2017

Major Ranking Fluctuations Fuel Algorithm Update Rumours The search marketing industry has been alive, once again, with rumours of a major Google algorithm update. Significant ranking fluctuations, which far exceed those that can be attributed to background noise, have been occurring since June 25th. The suggestion that a notable algorithm update is being rolled out […]

The post Search Marketing News appeared first on The SEO Works.

103 Experts Explain How to Learn SEO (If They Had to Start Over)

by Nathan Gotch @ Gotch SEO

Fri Mar 24 07:38:47 PDT 2017

Wondering how to learn SEO? Keep reading because 103 legit (and vetted) SEO experts are going to show you how to get started. But before you jump in, I want you to know one thing: This isn’t like other “expert” roundups. Since expert roundups have become an over-saturated content marketing tactic, my team and I […]

SEO Keywords and Content Strategy for an Era of A.I. and RankBrain [PDF]

by Alexis Wisniewski @ Propecta

Tue Jul 11 05:21:57 PDT 2017

What I’m about to tell you is going to change your world forever. Remember the day you realized you’ve always seen a G in Walt Disney’s signature, even though that doesn’t make any sense at all? Or when you realized the word speedometer is really just speed-o-meter, even though that makes perfect sense? That’s what’s […]

The post SEO Keywords and Content Strategy for an Era of A.I. and RankBrain [PDF] appeared first on Propecta.

5 Signs You Are Ready to Take Your Online Marketing to the Next Level

by Lysa Miller @ 3 Media Web Solutions, Inc.

Mon Jul 24 03:00:19 PDT 2017

As a business owner, you likely have a basic grasp of online marketing. These digital processes let you connect with customers and clients, increase brand visibility and turbocharge sales. Perhaps you’ve already dabbled with online marketing but want to take your digital strategy to the next level. Here are five

The post 5 Signs You Are Ready to Take Your Online Marketing to the Next Level appeared first on 3 Media Web Solutions, Inc..

The SEO Works shortlisted as Top 8 SEO & PPC Agency

by Ben Foster @ The SEO Works

Tue Apr 11 02:14:49 PDT 2017

We’re excited to announce that we have been shortlisted at the Prolific North Awards, as Best SEO & PPC Agency. The annual event recognises outstanding campaigns and exceptional talent in the creative and media industries across the North, attracting hundreds of entries to the program. The awards are evaluated by a high-prestige panel of industry […]

The post The SEO Works shortlisted as Top 8 SEO & PPC Agency appeared first on The SEO Works.

4 Ways SEO and PPC Strategies Can Work Together to Boost ROI

by Hann Wang, AO Contributor @ Adapting Online – Internet Marketing & Website Consulting for Businesses

Tue May 09 11:46:54 PDT 2017

The following chart illustrates the global search engine market share: Google leads as the preferred search engine by a significant margin and continues to process billions of search queries every day. Ranking in the search results for keywords related to your business can drive a considerable amount of traffic to your site. And unlike other […]

The post 4 Ways SEO and PPC Strategies Can Work Together to Boost ROI appeared first on Adapting Online - Internet Marketing & Website Consulting for Businesses.

Didit Acquires The Halo Group to Further Enhance Its Integrated Marketing, PR Services

by Didit Editorial @ Didit

Wed May 10 07:00:57 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

MINEOLA, NY – May 10, 2017 – Fully integrated marketing and communications agency, Didit, announces today the acquisition of branding and marketing communications agency, The Halo Group. This is Didit’s 10th acquisition in five years, allowing the agency to further enhance its client offerings. The Halo Group has a team of branding, creative, public relations, content marketing,...

The post Didit Acquires The Halo Group to Further Enhance Its Integrated Marketing, PR Services appeared first on Didit.

Is Your Restaurant or Cafe Implementing These 3 Local SEO Tips?

by Hann Wang, AO Contributor @ Adapting Online – Internet Marketing & Website Consulting for Businesses

Wed Oct 19 07:12:07 PDT 2016

Yellow Pages are largely a thing of the past. In fact, you would be hard pressed to find anyone who still relies on them. Thanks to the Internet it is now easier than ever to find details about any local business, read customer reviews, and even get directions. All with a simple search and without […]

The post Is Your Restaurant or Cafe Implementing These 3 Local SEO Tips? appeared first on Adapting Online - Internet Marketing & Website Consulting for Businesses.

How to Get an ROI from SEO

by Nathan Gotch @ Gotch SEO

Fri Apr 07 07:34:19 PDT 2017

The acronyms “ROI” and “SEO” don’t often go together in the agency world. I’ve been guilty of focusing on SEO-driven KPIs such keyword rankings, backlinks, and organic search traffic. But here’s the truth: Businesses only want one thing… RETURN ON THEIR INVESTMENT. When they invest $24,000 into a SEO campaign, they want MORE than $24,000 […]

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Wed Aug 16 08:30:06 PDT 2017

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

Site hacking on the rise by 32% year on year

by Ben Foster @ The SEO Works

Mon Apr 03 06:02:02 PDT 2017

The threat of site hacking, or hackers affecting your online business continues to grow as the number of compromised websites increased further during last year. Findings reported in Google’s #NoHacked review show that approximately 32% more sites were hacked when compared to the previous year. Fortunately, 84% of webmasters that applied for reconsideration were successful […]

The post Site hacking on the rise by 32% year on year appeared first on The SEO Works.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Fri Sep 08 13:00:34 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

How SecureWorks Took Content Strategy From Guesswork to Game Changing

by Andrea Fryrear @ Content Marketing Institute

Thu Aug 24 03:00:12 PDT 2017

When Kira Mondrus joined SecureWorks, she wouldn’t start content marketing without personas and journey maps. She and her team built that necessary foundation and found success. Now she’s a 2017 Content Marketer of the Year finalist. Continue reading →

The post How SecureWorks Took Content Strategy From Guesswork to Game Changing appeared first on Content Marketing Institute.

LinkedIn launches Custom Audience product

by Steve Baldwin @ Didit

Tue Apr 25 08:47:31 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

April 25, 2017: LinkedIn’s Custom Audience product, dubbed “Matched Audiences,” launched this week, just as the business-oriented network announced that it had hit the 500 million member mark. Like similar Custom Audience products launched by Facebook, Twitter and Google over the past several years, Matched Audiences is a self-serve tool allowing marketers to leverage their...

The post LinkedIn launches Custom Audience product appeared first on Didit.

7 Best Practices (and Tools) for Managing Your Remote Content Team

by Caroline Maurer @ Content Marketing Institute

Fri Aug 25 03:00:29 PDT 2017

Do you manage a remote content team? Even if your employees work in the office, the team likely works virtually with freelancers and agencies. Learn seven tips – and tools – to help create a more efficient and effective team. Continue reading →

The post 7 Best Practices (and Tools) for Managing Your Remote Content Team appeared first on Content Marketing Institute.

Hiring Web & Graphic Designer at echoVME!

by echoVME @ echoVME – Blog

Wed May 03 05:15:16 PDT 2017

Are you a passionate designer who loves to work with dedicated team of designers and creative folks? Well, here is an opportunity for you to work with some amazing mindsets. Job Description Excellent Graphic Designing skills using Adobe Creative Suite softwares Creative in visualizing and executing the required designs. Should be flexible & be able […]

The post Hiring Web & Graphic Designer at echoVME! appeared first on echoVME - Blog.

How to Use Majestic SEO’s Trust Flow Metric

by Nathan Gotch @ Gotch SEO

Tue Jan 03 05:28:52 PST 2017

Majestic SEO’s Trust Flow is the king of link metrics in 2017. I’m going to show you how you can use this metric for analyzing your competitors, for perform link audits, and for link prospecting. Let’s jump right in. Why Trust Flow is King As it stands right now, Google will likely never update PageRank […]

What Is Retargeting and How Is It Used?

by Marc Avila @ 3 Media Web Solutions, Inc.

Mon Aug 14 03:00:33 PDT 2017

When someone visits or abandons your website, you think that is it, opportunity lost. But retargeting is a great way to win them back. Find out how retargeting works and why you should use it in your digital marketing strategy. When a consumer visits and abandons a retail website, it

The post What Is Retargeting and How Is It Used? appeared first on 3 Media Web Solutions, Inc..

G Cloud Suppliers – The SEO Works selected as UK Government Provider

by Ben Foster @ The SEO Works

Mon May 22 06:04:12 PDT 2017

We are proud to announce that we been selected as one of the official G Cloud suppliers, on the latest framework for UK Public Sector organisations to procure solutions called G-Cloud 9. You can find on the Crown Commercial Service’s Digital Marketplace under the G-Cloud 9 Framework. We’re part of the Digital Outcomes and Specialists […]

The post G Cloud Suppliers – The SEO Works selected as UK Government Provider appeared first on The SEO Works.

How to Get More Targeted Traffic from Uncontested Keywords

by SEO for Growth @ SEO For Growth

Wed Jun 28 06:43:51 PDT 2017

Sometimes, not all traffic is created equal. If you’ve been spending hours upon hours trying to rank for those highly contested terms with tons of searches each month – you might be wasting your time (and money). There’s actually a better way. More isn’t always better. We’re going to look at how targeting niche search […]

The post How to Get More Targeted Traffic from Uncontested Keywords appeared first on SEO For Growth.

How to Leverage Behavioral Analytics In Your Growth Strategy

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Wed Aug 30 10:49:51 PDT 2017

If you’re obsessed with growth, you know how important it is to have a super detailed growth strategy. You and data are BFFs, right? Great, but you also need to understand the context that surrounds that data. I know that sounds a little dense, but bear with me. What I mean is that information alone […]

3 Essential Shopify SEO Apps

by Katherine Raz @ Blog | Small Craft Advisory - Small Craft Advisory | Marketing Strategy for E-Commerce

Wed Jul 12 10:00:15 PDT 2017

There are lots of apps available in the Shopify app store to help you manage your e-commerce SEO. But which Shopify SEO apps are worth your investment? With the right SEO strategy in place, these 3 Shopify apps should help you implement best practices so you can rank higher in the search engines.

SEO News You Should Be Reading

by B² Interactive @ B² Interactive

Tue Aug 01 14:14:03 PDT 2017

SEO is constantly changing and to say that what you’re doing today will work six months from now, isn’t a sure thing. That’s why it’s important to know where to look for good information. Good SEO requires knowing what’s going on within the industry and adapting along with it. The best way to keep up […]

The post SEO News You Should Be Reading appeared first on B² Interactive.

Video SEO: Factors for Ranking in the Top 10 on Google

by Adam Coombs @ Unamo Blog

Thu Aug 17 02:49:40 PDT 2017

What does it take to rank your video in the top 10 results on Google? And on YouTube? Well, these are two very different enterprises entirely. A recent study found that 64% of all YouTube videos appearing in Google search results had a different rank hierarchy when searched on YouTube. In other words, videos ranking […]

The Importance Of Social Media To Your SEO Strategy

by Guy Sheetrit @ Over The Top SEO

Tue Feb 14 12:02:17 PST 2017

Social Media And SEO Strategy Social media has changed the very landscape of the internet. Everyone involved in SEO should understand this and embrace it fully. These two go hand in hand, complementing each other. To have a successful strategy you need to master both and then blend them together in perfect harmony. Why Keyword Research Is […]

The post The Importance Of Social Media To Your SEO Strategy appeared first on Over The Top SEO.

How to Become an SEO Expert [Complete Guide]

by Nathan Gotch @ Gotch SEO

Wed Jan 11 07:38:17 PST 2017

Are you wondering what steps you need to take become an SEO expert? Perfect because this guide is going to show you everything you need to know. Becoming an SEO expert isn’t as complicated as you may think. All you need to do is follow the framework I’m going to show you and take action. […]

A Guide to International SEO: Strategies and Guidelines

by Natalie Severt @ Unamo Blog

Fri Sep 08 07:58:11 PDT 2017

You have a business. Your business has a website. You use localized keyword research and traditional SEO tactics to help your business rank well online. You have a diversified backlink profile and high domain authority. Congratulations! But now you want to expand. And this is where it gets complicated. How do you create an international […]

How to Do Customer Engagement If You’re In a Unique Niche

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Wed Aug 23 10:47:58 PDT 2017

I once worked with a business that specialized in making custom squirrel horror dioramas. If you’re wondering what in the world a custom squirrel horror diorama is, then you’ve proved an underlying point of this article. Unique niches are really tough for marketing. If there are 37 people on the planet that are in your […]

Anchor Text Guide for 2017

by Nathan Gotch @ Gotch SEO

Thu Apr 27 23:25:33 PDT 2017

This is Premium Content from Gotch SEO Academy. Enjoy! What is anchor text and how do you use it? Don’t worry! This guide will show you how to use anchor text so that you can maximize your SEO results. Let’s jump right in: Table of Contents What is Anchor Text? Anchor Text Before Penguin 10 […]

Forrester: Search is a “synergistic cross-channel amplifier”

by Steve Baldwin @ Didit

Tue May 02 12:28:36 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

May 2, 2017: Forrester Research – in concert with Catalyst and Microsoft – recently published a white paper touting the value of search – both paid and unpaid (SEO) – as an amplification mechanism capable of boosting the ROI of other media channels. The study – based on surveys conducted with 300 US-based B2C advertisers...

The post Forrester: Search is a “synergistic cross-channel amplifier” appeared first on Didit.

Yelp for Business: What All Brands Should Know

by Jeremy Collins @ BrightEdge SEO Blog

Wed Aug 02 14:36:10 PDT 2017

When it comes to promoting a brand in local search, Yelp plays an important role. Here’s what your brand needs to know about using Yelp for business to build your reputation and reach. There are few sites that can strike fear into the hearts of small business owners faster than Yelp. The popular review site […]

The post Yelp for Business: What All Brands Should Know appeared first on BrightEdge SEO Blog.

Ultimate Guide to Amazon SEO

by John E Lincoln @ Ignite Visibility

Thu Sep 14 15:26:13 PDT 2017

Want to sell on Amazon, but not sure how to stand out? Our Director of Amazon, Shawn Green, will tell you everything you need to know about Amazon SEO, and how to make sure your product is optimized for as many sales as possible.   Amazon has taken the internet by storm, managing to dethrone...

The post Ultimate Guide to Amazon SEO appeared first on Ignite Visibility.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Fri Sep 01 13:00:17 PDT 2017

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

8 SEO Statistics That Will Blow Your Mind

by SEO for Growth @ SEO For Growth

Tue Sep 12 04:42:21 PDT 2017

Search engine optimization, or SEO, may sound like a complicated, difficult technique to master. In truth, good SEO is really about understanding your strengths as a business, and making sure you undertake some smartly applied, regular Internet activity to make sure that the people who need you can easily find you. We’ve compiled eight interesting […]

The post 8 SEO Statistics That Will Blow Your Mind appeared first on SEO For Growth.

Social Media Advertising FAQ

by Rachel Dankof @

Fri Aug 18 07:44:00 PDT 2017

10 Top Questions about Advertising on Social Media It may be surprising to learn that advertising on Facebook has been around for nearly 15 years. Since their advertising platform launch in 2004, Facebook has made a ridiculous amount of changes…

The post Social Media Advertising FAQ appeared first on .

Effective Marketing Tips for Maximum Local SEO Impact

by admin @ Dot Com Infoway

Mon Aug 28 04:05:54 PDT 2017

Any business that wants to put their name on the map locally needs to be strategic in their marketing. Marketing techniques should be approached from a local perspective, this means using local SEO as a vehicle to outrank the local…

The post Effective Marketing Tips for Maximum Local SEO Impact appeared first on Dot Com Infoway.

How to make your SEO strategy work for mobile first index

by Mohammad Farooq @ Market Motive Blog

Fri May 12 03:58:27 PDT 2017

Google created a lot of buzz in the SEO circles last month after news of its Mobile first Index finally being part of its algorithm was known. Garry Illyes clarified (again) that the update is months away (still). He went on to add that SEOs and webmasters need not freak out. However, it’s not a […]

How to make your SEO strategy work for mobile first index

The post How to make your SEO strategy work for mobile first index appeared first on Market Motive Blog.

“By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success

by Stephen Porritt @ Big Leap

Thu Aug 24 06:00:11 PDT 2017

Back in the ‘90s, there was a cartoon called Captain Planet and the Planeteers. It was about a group of five teenagers—of surprising racial diversity—who each had a ring granting them super powers. They used these powers to fight pollution, and when the job was too big for them to handle alone, they put their […]

The post “By Your Powers Combined…”: Integrating SEO and Content Marketing for Greater Success appeared first on Big Leap.

Why Your Team Needs a Growth Manager

by Sherice Jacob @ The Kissmetrics Marketing Blog

Tue Aug 22 10:37:58 PDT 2017

Growth hackers…growth managers…growth marketers — startups these days are all about growth. But are these titles just different names for the same kind of job? And if you’re a startup, which type should you hire and why? This article will help shine some light on one of the hottest and most lucrative jobs in the […]

Does the Google Interstitials Penalty Impact Your SEO Efforts?

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Wed Sep 13 02:03:45 PDT 2017

Since the mobile intrusive interstitial ad penalty from January 10h, 2017, there has been a lot of fuss on pop-up, banner and interstitial ads. Google itself announced it will devalue webpages  that use intrusive pop-up and interstitial ads in mobile search.   Is this the end of those types of ads? Is there a Penalty for […]

The post Does the Google Interstitials Penalty Impact Your SEO Efforts? appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

BrightEdge Research: Mobile Share, Mobile-First Index, and Rank and Content Differences

by Erik Newton @ BrightEdge SEO Blog

Fri Sep 01 12:51:41 PDT 2017

Since mid-2015, when Google first announced that mobile search had overtaken desktop in the United States and a few other countries, mobile growth has drawn attention from brands across the board. This announcement occurred around the same time as Google’s announcement of the April 2015 mobile algo change, which rewarded mobile-optimized sites and thereby penalized […]

The post BrightEdge Research: Mobile Share, Mobile-First Index, and Rank and Content Differences appeared first on BrightEdge SEO Blog.

The Knowledge Graph: What you need to know

by Guy Sheetrit @ Over The Top SEO

Thu Jan 12 17:11:50 PST 2017

The Knowledge Graph: What you need to know Many online marketers today are making one fundamentally mistaken assumption. They want to use their content as a way to fool Google into believing a website has a certain keyword combination users might find relevant in their searches. This is not only taken as a strategy among […]

The post The Knowledge Graph: What you need to know appeared first on Over The Top SEO.

How to Rank #1 in Google for “PBNs” (Without Using PBNs)

by Nathan Gotch @ Gotch SEO

Thu Jun 08 12:31:42 PDT 2017

All about that PBN life? That’s cool because I used to love using PBNs. But let’s be honest: I didn’t just love using PBNs… I was obsessed with them. I would nerd out all day about how I can grow my network, how to find the perfect expired domains, how to build my PBN, how […]

Local SEO for Small Businesses

by Adam Coombs @ Unamo Blog

Thu Sep 14 01:52:30 PDT 2017

Local SEO for Small Businesses The organic search results are already a tough place to fight for top rankings. Local search results? Even harder. Besides traditional SEO, there are a variety of local SEO ranking factors that small businesses and even larger franchises have to worry about when jockeying for the top positions for localized […]

4 Essential SEO Strategies You Should Be Focusing On In 2017

by Guy Sheetrit @ Over The Top SEO

Fri Feb 10 13:58:41 PST 2017

4 Essential SEO Strategies for 2017 It is widely acknowledged that an efficient, well-executed SEO strategy is one of the most important aspects of any business in the modern world. Investing in SEO is no longer viewed as a luxury. It has become essential if you want to flourish in today’s competitive marketplace. There are […]

The post 4 Essential SEO Strategies You Should Be Focusing On In 2017 appeared first on Over The Top SEO.

Too Many Links: Strategies for Disavow & Cleanup by @beanstalkim

by Dave Davies @ SEO – Search Engine Journal

Tue Sep 12 06:00:31 PDT 2017

Follow this step-by-step guide to disavowing links and stay in good graces with Google.

The post Too Many Links: Strategies for Disavow & Cleanup by @beanstalkim appeared first on Search Engine Journal.

How to write better content as Google becomes more human

by SEO for Growth @ SEO For Growth

Mon Jul 17 06:37:02 PDT 2017

If you look at the last 10 years or so as a whole, there is increasing evidence that Google is getting more human in the way that it answers search queries. In a discipline as fast-moving as SEO, it’s easy to forget to look back over the medium or long-term, but often we can tell […]

The post How to write better content as Google becomes more human appeared first on SEO For Growth.

How Greenlane Agency Boosted Their Rankings in Just a Couple of Days

by Andreea Sauciuc @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Wed Aug 09 03:34:07 PDT 2017

This is a TRUE & SUCCESSFUL story from Bill Sebald – founder at Greenlane, with 15 years of eCommerce & SEO experience in the background, written and documented by himself.   Within 24 hours, we saw our rank improve from #5,  for one of the term we were optimizing for, to #2 in the search […]

The post How Greenlane Agency Boosted Their Rankings in Just a Couple of Days appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors

by Marcia Riefer Johnston @ Content Marketing Institute

Mon Aug 07 03:00:20 PDT 2017

Do you ignore your organization’s most important audience? Chances are, you put all your brand-building energy into external messages. But if company employees aren’t part of your content marketing strategy, you miss an opportunity. Continue reading →

The post Convert Your Most Vital (and Most Ignored) Audience Into Brand Ambassadors appeared first on Content Marketing Institute.

Moving from tactical to strategic SEO

by Steve Baldwin @ Didit

Tue Apr 18 06:30:48 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

April 18, 2017: SEO (Search Engine Optimization) has traditionally been understood as a tactic used to gain increased search engine visibility without paying for clicks. Consequently, the focus of most articles, speeches, webinars, and presentations is on its many tactical dimensions, e.g. how to get links, social shares, improve website performance, write the ideal keyword-optimized...

The post Moving from tactical to strategic SEO appeared first on Didit.

Your Law Firm Will Never Get Good SEO With Bad Content

by Joel Moroney @ Law Firm Ghost Writer

Wed Mar 15 07:34:59 PDT 2017

If you have ever explored adding law firm blogging to your firm’s regular advertising output, you’ve probably heard the phrase, “Content is king.”  As experienced law firm bloggers, we’re not here to dispute that. However, what we will say is… […]

What is the Best Search Engine Rank (SERP) Checker Tool?

by Marcel Casella @ Over The Top SEO

Sat Oct 22 00:09:29 PDT 2016

SEO Rank Checker What Is The Best Search Engine Rank Checker Tool? If you are serious about delivering great results for your clients, then you are going to have to invest in some excellent quality tools. There are many tools available on the market, and new pieces of software are launched on an almost daily […]

The post What is the Best Search Engine Rank (SERP) Checker Tool? appeared first on Over The Top SEO.

August SEO Deal: Boost The Power Of Your Links

by hothadmin @ The HOTH

Wed Aug 09 09:01:10 PDT 2017

Hey, Do you want to know how to double the value of your backlinks – for FREE? This month we’re unleashing our huge Boost Your Links special where you can get a free HOTH Boost with any HOTH Platinum or HOTH Guest Post purchase! By boosting your links you can double the value of them […]

The post August SEO Deal: Boost The Power Of Your Links appeared first on The HOTH.

Law Firm SEO Strategies That Still Work

by rachelrevehl @ Law Firm Ghost Writer

Fri Apr 14 03:57:19 PDT 2017

When it comes to law firm SEO, it can tough to keep up with the ever-evolving theories and tactics. Although the changing criteria can seem impossible to follow, search engines do operate with calculated strategy. Essentially, all the constant updates… […]

Assessing Your SEO Vitals

by Willow Barnett @

Tue Aug 15 13:47:25 PDT 2017

You have a website…now what? It’s time for an SEO site checkup! Search engine optimization is equally if not more important than site design. What good is a beautiful, intuitive site if no one can find it? SEO can seem…

The post Assessing Your SEO Vitals appeared first on .

Should You Buy Backlinks in 2017?

by Nathan Gotch @ Gotch SEO

Fri Jul 07 08:34:47 PDT 2017

Are you thinking about buying backlinks in 2017? Don’t worry, you’re not alone. Almost every person who has done SEO has considered buying links. Let me start with the reasons why people (like myself) buy or have bought backlinks. Why People Buy Backlinks My company has spent hundreds of thousands of dollars on backlinks and […]

The Future of SEO: How AI and Machine Learning Will Impact Content

by Philip Piletic @ Single Grain

Wed Sep 06 13:23:56 PDT 2017

Artificial intelligence development and its impact on different industries have been all the rage in the last year. The digital marketing medium is facing years of fundamental strategic changes due to revolutionary new intelligent technologies. It shouldn’t be difficult, however, as this dynamic medium has already been able to effectively adapt to new changes like […]

The post The Future of SEO: How AI and Machine Learning Will Impact Content appeared first on Single Grain.

How to use Google AMP (Accelerated Mobile Pages) to Rank Better on Mobile

by Adrian Cojocariu @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Tue Jul 25 02:56:55 PDT 2017

Optimizing a page for mobile speed? Not easy. Mobile search has come a very long way, especially since the Google Mobile Friendly Update, back in 2014.   Mobile optimization keeps evolving, and it happens fast.  At first, we had separate mobile versions, then responsive designs, now we have Google AMP pushing strong. What AMP (accelerated mobile […]

The post How to use Google AMP (Accelerated Mobile Pages) to Rank Better on Mobile appeared first on SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies.

Kevin Lee moderates panel on hyperlocal targeting

by Steve Baldwin @ Didit

Fri Jun 23 08:17:25 PDT 2017

Didit is an award winning digital marketing agency specializing in SEO, SEM, social media management, CSE, shopping feed & PLA management.

On June 21st, Didit CEO Kevin Lee moderated a diverse panel titled “Hyperlocal Marketing for Brands — What’s Working Now?” that brought together several marketers exploring opportunities using hyperlocal targeting. Participants include Adi Pal, Founder, Mash + Grape, a “bricks to clicks” wine and spirits retailer, Jake Davidow, Media Buyer for JP Morgan Chase, and...

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The New Google Search Console Updates: Here is What You Need to Know

by Erik Newton @ BrightEdge SEO Blog

Thu Aug 17 09:10:46 PDT 2017

Google launched the Google Search Console (GSC), originally Google Webmaster Tools, more than 10 years ago to help webmasters better understand their sites’ standing within the Google SERPs, improve site performance, and user experience. At launch it had just four reports. Since those early days, it has expanded and been updated. The current menu is on the right, […]

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SEO for Universities

by Neil Palmer @ The SEO Works

Sat Feb 11 04:50:46 PST 2017

Google loves Universities. Their domains are some of the most trusted on the Internet due to their authority and relevance, Uni’s typically being the tops of their respective fields. As educational institutions, there are plenty of links to their work and to relevant websites that also have good authority, which is why University links are […]

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30 Actionable Content Marketing Tips for Digital Marketers

by Chris Richardson @ Single Grain

Fri Sep 01 08:00:41 PDT 2017

Content marketing is surely capturing a lot of attention. Today’s digital marketing environment facilitates a lot of channels of distribution which allow specific content to reach specific readers. The cost of content marketing seems to be much cheaper compared to the cost of outbound marketing. According to the Content Marketing Institute: Content marketing is 62% cheaper than outbound […]

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How to Start Building an SEO Strategy for Your E-commerce Website

by Katherine Raz @ Blog | Small Craft Advisory - Small Craft Advisory | Marketing Strategy for E-Commerce

Wed May 31 14:26:39 PDT 2017

When you're just starting your e-commerce business, you need traffic. An effective e-commerce SEO strategy can help get you there. But how do you get started with SEO for e-commerce? In this post we look at keywords, competition, on- and off-page optimization, as well as measurement and managing expectations.

Starting An SEO Agency? Read These 35 Lessons

by Nathan Gotch @ Gotch SEO

Thu Feb 09 11:49:10 PST 2017

If you are thinking about starting an SEO agency, then stop what you are doing right now and read this. Let me tell you a quick story: Two years ago I packed up my stuff and drove from California to St. Louis, Missouri. I wanted to be with my girlfriend (now fiancée) and I also wanted to pursue […]

Chatbot Marketing: Is It the Strategy of the Future ?

by Adrian Cojocariu @ SEO Blog | cognitiveSEO Blog on SEO Tactics & Strategies

Wed Aug 30 03:18:02 PDT 2017

There’s a big hype going on about chatbots. If you’ve heard of them but aren’t quite sure what exactly they are or how they work, you’re in the right place.   This article will explain what chatbots are and how they can help you take your digital marketing to the next level. I’m not using “to […]

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Competitor Analysis: How To Crib Off The Competition

by Guy Sheetrit @ Over The Top SEO

Thu Oct 27 05:20:53 PDT 2016

Competitor Analysis: How to Crib Off Your Competitors Competitor analysis has long been an integral part of SEO. In such a dynamic field that is prone to rapid change, it is an invaluable method of ensuring that your practices and processes have not fallen behind. Once you start ranking all your sites well, it’s all […]

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3 Questions to Unlock Your Core Brand

by Fidelitas Development @ Fidelitas Development

Tue May 16 15:53:19 PDT 2017

Thanks to the Internet, small businesses now have the ability to build a giant voice. But, to do so, you can’t just be good at getting found, you also need to be different. -- Let’s face it - running a business is tough work. Leadership, sales, training, and finance are just some of the many [...]

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The SEO Works takes top accolade at the dotCOMM awards

by Ben Foster @ The SEO Works

Thu Aug 10 04:31:36 PDT 2017

We’re always proud of the work that we deliver for our clients. We’re especially proud this week as we’ve been awarded a Platinum award from the Association of Marketing and Communication Professionals (AMCP) in their dotCOMM awards. The dotCOMM Awards is an international competition honouring excellence in web creativity and digital communication. The competition spotlights […]

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The Key to Staying Focused at Work

by Jackie Weber @ Digital Marketing Agency | BFO (Be Found Online)

Mon Aug 21 11:31:17 PDT 2017

Staying focused—even just reading a short blog post—can be a challenge in the flurry of distractions that make up the average work day. While I’m 100% convinced that being present […]

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The SEO Works recognised as a top performing agency by Google

by Ben Foster @ The SEO Works

Tue Mar 14 04:47:55 PDT 2017

Last Friday we headed down to Google for the invite-only Game On Celebrate event. Held at Google HQ in London, it was a celebration for agencies with official Google Partner status, looking back at performance across 2016. Part of the event included the Google Partners awards, which celebrated the achievements of the best agencies out […]

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What to Keep in Mind about Using Google AMP for SEO

by Power To Be Found @

Wed Apr 06 05:30:56 PDT 2016

Google AMP (Accelerated Mobile Pages) is basically an open-source project by Google that enables website publishers to improve the speed at which sites load for mobile users. It simplifies the complex aspects of a website and focuses on including only essential content so the loading speed increases on mobile devices. It’s essentially achieved by simplifying […]

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The Power of Guest Blogging (And How to Get Started!)

by Robert Katai @ Single Grain

Fri Sep 15 08:00:18 PDT 2017

If you are a blogger or a marketer, I am sure that you have already tried the guest blogging strategy — or at least you have considered trying it. Guest posting is an efficient marketing strategy in which writers post their original articles on blogs that are not their own. Why is this a good […]

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BrightEdge Continues Support for User Groups in Multiple Cities Worldwide

by Erik Newton @ BrightEdge SEO Blog

Tue Aug 22 06:59:13 PDT 2017

This is a great time to be an SEO and content marketer. The converged practice drives more than 51% of tracked traffic for companies on average. Search is evolving vertically and horizontally: what that means is that the basic search function is being used in more ways, like within social platforms or sites, and that […]

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