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Search Engine Optimization » Mango Bay Internet

Search Engine Optimization » Mango Bay Internet


Mango Bay Internet

Search Engine Optimization

Video content marketing can make a significant impact for small…

by admin @ Digital312

There’s plenty of research establishing the correlation between expressions of gratitude and an increase in prosocial behavior…

Rethinking Leads: A Message From Equipment Trader

by Sarah Gallagher @ Commercial Web Services

Recently, our sister company Equipment Trader posted an article on their blog about two modern categories of leads that they’ve identified as viable and a great target for your marketing efforts! Today we wanted to share their article with you, our dealers, so that you too could glean from this insight! You can find the […]

Saying “thank you” can go a long way in building customer loyalty

by admin @ Digital312

There’s plenty of research establishing the correlation between expressions of gratitude and an increase in prosocial behavior…

What Is SEM? PPC & Paid Search Marketing Explained

What Is SEM? PPC & Paid Search Marketing Explained


Search Engine Land

Everything marketers need to know about SEM, PPC & Paid Search Marketing. Authoritative daily news, search advertising tips & tactical How To Guides for PPC

Bruce Newburger Featured in the Grow Your Business Cleveland Video Series

by Website Administrator @ Dynamics Online

Dynamics Online president, Bruce Newburger was recently featured in the Grow Your Business Cleveland video series, where he discussed the importance of mobile website optimization, his secret for building a strong team, and the story of how Dynamics Online was founded back in 1997. The video is part of an […]

Is Facebook the Next Google? Facebook’s Search Functionality Explained

Is Facebook the Next Google? Facebook’s Search Functionality Explained

by Leonardo @ Vizlly

Facebook is now the second largest advertising seller behind Google. But, according to Facebook’s CFO, David Ebersman, the amount of Facebook ads being shown to its users is reaching a saturation point. For the company to continue to grow, it needs to find new revenue streams. Surprisingly, where Facebook might see the most growth is in search and could be poised to take a run at Google in the not too distant future. Learn how this all impacts your hotel and the need to have a strong presence on Facebook.

Search Engine Statistics 2017 - Smart Insights Digital Marketing Advice

Search Engine Statistics 2017 - Smart Insights Digital Marketing Advice


Smart Insights

Statistics on Search Engine Marketing usage and adoption to inform your search engine marketing strategies and tactics Statistics help us turn data into in. Marketing topic(s):Search engine marketing. Advice by Robert Allen.

Website Marketing & Search Engine Optimization Packages (Maine SEO)

Website Marketing & Search Engine Optimization Packages (Maine SEO)


Maine Hosting Solutions - WordPress Development, Search Engine Optimization

Search Engine Optimization Packages (Maine SEO) - Improve your site’s search engine rankings, plus social media outlets, let our team do the heavy lifting.

8 Common Small Business Marketing Challenges (and How to Overcome Them)

by ThriveHive @ ThriveHive

In today’s competitive market, starting a small business is hard enough, let alone growing it. Small business owners have to juggle historical information, current priorities, future […]

The post 8 Common Small Business Marketing Challenges (and How to Overcome Them) appeared first on ThriveHive.

Local Map Optimization: How to Rank Your Business Higher in Google

by Ray Kirsch @ Dynamics Online

Guide to Improve Google Maps Rankings What Is Local Search Engine Optimization? Local SEO focuses on improving search result rankings within specific geographic locations. If I do a Google search for “Ice cream in Cleveland,” Google serves me specific results based on my geographic location. The prime local search ranking […]

The Best Western Northgate Inn Updated Its Website to Drive More Direct Bookings

The Best Western Northgate Inn Updated Its Website to Drive More Direct Bookings

by Leonardo @ Vizlly

In any industry, you have to adapt or be left behind. That’s why Susana Kao, owner of the Best Western Northgate Inn, recently decided to undergo a complete renovation of her hotel in Nanaimo, British Columbia. The refresh brought a modern touch to the hotel that has been praised in guest reviews. But Susana realized that in order to drive more direct bookings, she needed a modern website to match.

How to Do Customer Engagement If You’re In a Unique Niche

by Today's Industry Insider @ The Kissmetrics Marketing Blog

I once worked with a business that specialized in making custom squirrel horror dioramas. If you’re wondering what in the world a custom squirrel horror diorama is, then you’ve proved an underlying point of this article. Unique niches are really tough for marketing. If there are 37 people on the planet that are in your […]

Why Everyone Should Be On Your Hotel’s Digital Marketing Team

Why Everyone Should Be On Your Hotel’s Digital Marketing Team

by Leonardo @ Vizlly

How do you generate the massive amounts of content needed to fuel your hotel’s digital marketing strategy? Especially when there’s a limited number of people (you alone?!) on your team? The good news is, the answer is right in front of you. Every employee, guest and supplier is a potential source of content that can help your hotel’s digital marketing strategy.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

How to Map Behavioral Metrics Into Your Key Business Drivers

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Digital marketing is a blessing to marketers because of the wealth of data it provides. Online marketers can analyze and dissect innumerable elements to gain a deeper understanding of the habits and preferences of their customers. As a result, they can effectively put themselves in their customers’ shoes and optimize the entire experience. This allows […]

7 Biggest PPC Nightmares Sinking Your ROI

by Today's Industry Insider @ The Kissmetrics Marketing Blog

PPC advertising should be straightforward. You buy an ad. Your ad appears on Google. That ad gets clicked. You spend a little dough per click, and voila – you’re a marketing genius. Traffic is booming and you’re appearing in all the right places. Except that’s not always how it works. And for some strange reason, […]

The State of SEO in Travel: 13 Eye Popping Statistics

The State of SEO in Travel: 13 Eye Popping Statistics

by Leonardo @ Vizlly

To win more direct bookings, you need to drive more website traffic. And for that to happen, your website needs to be “discoverable” by search engines. We’ve compiled the following Infographic to help you understand the true impact of SEO in the travel industry today, and where to focus your SEO efforts.

Web Page Load Time Optimization

by Ryan Meravi @ VT Web Marketing

The post Web Page Load Time Optimization appeared first on VT Web Marketing.

SEM Explained – the Benefits of Having a Solid Online Marketing Plan

by Matthew Harris @ Medium Well

What is the difference between SEM and SEO? That’s a very common question. SEM or Search Engine Marketing, consists of various interconnected strategic actions taken to make a website more noticed by search engines such as Google or Bing, so ideally the site will appear on the first page of search results. These actions include things […]

Do You Own Your Website Domain? The Common Mistake Made by Hoteliers

Do You Own Your Website Domain? The Common Mistake Made by Hoteliers

by Leonardo @ Vizlly

Your website domain is incredibly valuable to your hotel. It’s a part of your intellectual property, essential to your digital marketing, and helps drive revenue through direct bookings. Because it's so valuable, you can't afford to entrust someone else to purchase it for you. Here's what can happen if you do...

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

The Pros and Cons of Adaptive Web Design That Web Developers Need to Know

by Sunny Gonzalez-Cepero @ Medium Well

Website design methods are not one-size-fits-all. While some developers have left adaptive web design (AWD) principles behind as they have adopted newer responsive web design (RWD) techniques, others cling tightly to AWD for the continued benefits it provides. You are probably already familiar with the difference between AWD and RWD. In a nutshell, RWD displays […]

Exact Volume Restriction – Keyword Planner Jumps the Shark!

by btvbill @ Vermont Web Design, Web Hosting and Development

Google’s Keyword Planner, a once useful tool for the general public, has now been hobbled and is for the most part, useless. If you have an AdWords account and haven’t bought any ads recently, here is what you will be greeted with: This page shows ranges for search volumes. For a more detailed view, set up and run a campaign. Like everything else Google does, ultimately, it benefits Google. Sorry, the truth hurts. Now, Google wants you to start paying for AdWords campaigns if you want to use the original Keyword Planner tool. The Average Monthly searches, as indicated above display some very vague data ranges. Practically useless for those who research long tail keywords for search engine optimization (SEO) purposes. Here’s what Cassie at Google has to say about the issue: We recently made a change to Keyword Planner that shows search volume data ranges based on spend and how you use the tool. This change aims to prevent “bots” from submitting an overwhelming number of searches in Keyword Planner, which was slowing down the tool and occasionally causing errors that prevented people from using the tool. We’ve heard your feedback that this limited view of search volume makes […]

The post Exact Volume Restriction – Keyword Planner Jumps the Shark! appeared first on Vermont Web Design, Web Hosting and Development.

Why Local SEO Is Dead and What Is Taking Its Place

by Tom Dunn @ Medium Well

In simple terms, the goal of your online marketing, as with all your marketing, should be about more than just getting more visitors to your website. It should be to increase the amount of business you’re getting from the web. More clients, customers, or patients, and therefore, more sales. This is why Local SEO as […]

How to Use Storytelling to Connect with Travel Shoppers Emotionally

How to Use Storytelling to Connect with Travel Shoppers Emotionally

by Leonardo @ Vizlly

Storytelling creates an emotional connection with travel shoppers, which can help drive more business for your hotel. Get hotel marketing ideas to make your website content more memorable.

Google discards right-side desktop ads – Is the sky falling?

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

Beginning last Friday, February 19, Google rolled out the changes from its long-running test in which is removing Adwords ads from the right side of the desktop search results page.  In lieu of the right-side ads, Google will show up to four ads at the top of the page (showing four ads at the top instead of three will be... Read more »

The post Google discards right-side desktop ads – Is the sky falling? appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

Government Launches Login.Gov to Simplify Access to Public Services

by Toni Bonitto @ DigitalGov

Joel Minton, a member of the U.S. Digital Service, is working with GSA’s Technology Transformation Service as the director of login.gov. Tom Mills is the Chief Technology Architect at U.S. Customs and Border Protection. In early April, the U.S. Digital Service and 18F launched login.gov, a single sign-on solution for government websites that will enable […]

What is Search Engine Optimization? - Definition & Information

What is Search Engine Optimization? - Definition & Information


Marketing Terms

Definition The process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search. Information There is much confusion about [...]

LeBron James Breaks Social Media Silence on Instagram

by Admin @ SearchEngineOptimizationExpert.com

Cleveland Cavaliers star LeBron James has a ritual he likes to follow every time his team enters the post season and begins chasing the coveted Larry O’Brien trophy.  This ritual entails shutting down all of his social media accounts and going dark on anyone and everyone who could get in his head by posting memes, […]

The post LeBron James Breaks Social Media Silence on Instagram appeared first on SearchEngineOptimizationExpert.com.

Search Engine Optimization - Alpine Web Media, Vermont

Search Engine Optimization - Alpine Web Media, Vermont


Vermont Web Design, Web Hosting and Development

Search engine optimization, starts with a well planned website. Search engines look for good, relevant content, efficient design and easy to navigate links.

Search Engine Marketing for Hotels: Making Sense of Organic and Paid

Search Engine Marketing for Hotels: Making Sense of Organic and Paid


Vizlly

To drive more bookings at a lower cost, you need to increase traffic to your hotel website. For this, you need a mix of organic and paid search initiatives.

Getting Started with Automated Email Marketing

by Sherice Jacob @ The Kissmetrics Marketing Blog

Email marketing is one of those pivotal, game-changing facets of online marketing that nearly every serious marketer needs to not only know how to do — but do successfully. As you’ve learned to grow your business, you no doubt have come across email marketing jargon such as segments and drip feeds. But what does it […]

Google Announces Significant Changes Coming To AdWords

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

Spring is always a time of new beginnings and for the last couple of years, it’s the time Google has chosen to announce updates or changes to its ad platforms.  In 2013, Google announced Enhanced Campaigns, which introduced a new way to build campaigns and did away with the practice of creating separate campaigns for... Read more »

The post Google Announces Significant Changes Coming To AdWords appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

Write a Video Script to Produce an Engaging Video

by Suzanna Kiraly @ Mission Web Marketing

When you create a video for your business, you want to tell a story that captures the attention of your audience and has them taking an action at the end such as signing up to receive a free checklist, free course, or product trial. For best results, it is important to plan the stages of […]

The post Write a Video Script to Produce an Engaging Video appeared first on Mission Web Marketing.

How to Promote Products in Search Engines

by Kirk Hiner @ Dynamics Online

Using SEO to Promote Products in Search Engines Unlike with retail stores, online sellers can’t rely on too much help from the manufacturers to sell products. Packaging artwork has less impact online than it does on a store shelf, and all those carefully selected marketing terms and bullet points get […]

How to Curate Content: Tips and Tools

by ThriveHive @ ThriveHive

When used properly, curated content can improve the effectiveness of your marketing. You can garner more page views, repeat visitors, more subscribers, backlinks and so on. […]

The post How to Curate Content: Tips and Tools appeared first on ThriveHive.

SearchCap: Amp links at large, Google AdWords demographic targeting & more

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Amp links at large, Google AdWords demographic targeting & more appeared first on Search Engine Land.

Web Speed Testing 101

by Sunny Gonzalez-Cepero @ Medium Well

First impressions are everything when it comes to your website visitors. With short attention spans and a fast-paced society, people want information fast. If your website is sluggish and takes more than a few seconds to load, most users will click away. It’s time for a website speed test. According to a Brand Perfect research […]

Want a Successful E-Commerce Business? Start with Magento.

by Matthew Harris @ Medium Well

Great opportunities often come with great challenges! The seemingly infinite, and continually easier, online shopping opportunities open a world of sales channels for retailers, but most sellers must create new strategies in order to get the best results. In addition to putting products online via their own unique website, sellers must take steps to get found […]

SEO: The Beginner's Guide to Search Engine Optimization from Moz

SEO: The Beginner's Guide to Search Engine Optimization from Moz


Moz

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 3 million times and provides the information you need to get on the road to professional quality SEO.

Getting Started with the ABCs of Google Analytics

by Sunny Gonzalez-Cepero @ Medium Well

Google Analytics (GA) is one of the best tools available for improving the effectiveness of your website. Are you using it?? This highly customizable and free software has been created by the world’s cyber search mogul to help you experiment with and analyze what works and what doesn’t on your website. It gives you the […]

Digital Marketing Weekly Roundup – March 6, 2017

by Sean ORourke @ Marketing Terms

It's an action packed roundup this week. Updated early-bird discounts for conferences, seriously useful browser extensions, two deals I bought the moment I saw them, and unusually good podcast episodes. Enjoy! Conferences It's the beginning of the month, so [...]

The post Digital Marketing Weekly Roundup – March 6, 2017 appeared first on Marketing Terms.

Combating Web Form Spam

by Sarah Gallagher @ Commercial Web Services

So you’ve got your new website and it’s everything you wanted it to be. Except now, you have a new problem, your awesome new website seems to have attracted the worst of visitors: spam bots. Your lead generating forms are now cluttering your inbox with messages about a range of unrelated topics. With our recent […]

What Is Search Marketing?

What Is Search Marketing?


Search Engine Land

What Is Search Marketing? Search Marketing encompasses: SEO: Earning traffic through unpaid or free listings SEM: Buying traffic through paid search listin

How to Attract Guests Online with Killer Visual Content

How to Attract Guests Online with Killer Visual Content

by trivago @ Vizlly

Visual content: When it's good, it's great for marketing a hotel online. When it's not, it doesn't do anybody any favors. In fact, it can discourage travel shoppers from booking. After price and location, photos play the biggest role in influencing the guest's booking decision. Learn how powerful visuals can help you win more bookings.

Should I Use Facebook Boosted Posts to Promote My Business?

by alpinewebmedia @ Vermont Web Design, Web Hosting and Development

What are the pros and cons of Facebook Boosted Posts? Facebook has lessened organic reach and paid options are pretty much the way you reach more people. Facebook wants you to use the “Boost Post” button. As a matter of fact, they really try hard to get you to do it. First, you’ll get these Facebook boosted posts messages directly on your Facebook Business page if you have a post that’s getting a fairly decent amount of views. Soon after, you’ll also get a similar message in your email inbox, courtesy of Facebook. If you’re like most people, you will see this as a sign that your post is performing really well and by boosting it, it could stand a chance of going viral. It certainly is tempting to hit the Boost Post button at this point and sit back, waiting for your Facebook page to blossom with new found popularity. Unfortunately that doesn’t happen very often, if at all. When you boost your post you will get traffic as long as you pay, but the moment you stop paying, your traffic will eventually die down. Do Facebook boosted posts have any benefit at all? Yes. If you have a […]

The post Should I Use Facebook Boosted Posts to Promote My Business? appeared first on Vermont Web Design, Web Hosting and Development.

The Importance of Linkedin in the Social Media Strategy of Your Business

by Dale Shadbegian @ 118Group Cape Cod Web Design

Of course, Linkedin offers paid small business marketing services. But there’s plenty of stuff you can do for free to gain extra exposure for your business. While it may not be the “sexy” platform that Facebook, Twitter, and Instagram have become, LinkedIn can connect you with people that may not be as active on these […]

7 Tips for Improving Your Ecommerce SEO

by Suzanna Kiraly @ Mission Web Marketing

By improving your SEO strategy for your eCommerce website, you will not only get more traffic, but you will also boost your product sales. These ecommerce SEO tips will help you to increase your profits. Maintain a Blog Maintaining a blog for your eCommerce site will help your SEO strategy because search engines favor sites […]

The post 7 Tips for Improving Your Ecommerce SEO appeared first on Mission Web Marketing.

3 Ways to Create Winning Email Marketing Campaigns for Nonprofits

by Dale Shadbegian @ 118Group Cape Cod Web Design

Email marketing is still one of the most effective and affordable ways to get the word out about your business. Done correctly, it’s just as effective for nonprofit organizations as it is for for-profit businesses. In the Cape Cod Times, there’s a great article about how nonprofits can create winning email marketing campaigns, written by […]

Digital Marketing Weekly Roundup – March 13, 2017

by Sean ORourke @ Marketing Terms

Light roundup this week, getting ready for Napa Summit. Conferences After listing hundreds of digital marketing conferences but ignoring all of the virtual ones, I'm finally ready to explore the online-only side. Suggestions? Hit up the contact form or [...]

The post Digital Marketing Weekly Roundup – March 13, 2017 appeared first on Marketing Terms.

What Makes a Good Marketing Email?

by Rachel Abrams @ ThriveHive

Marketing emails are an easy and effective way to stay top of mind with current and potential customers. They’re inexpensive, action-oriented, and guess what? Everyone checks […]

The post What Makes a Good Marketing Email? appeared first on ThriveHive.

Off Page Search Engine Optimization

by 118 Group @ Search Engine Marketing – 118Group Cape Cod Web Design

Off-Page Search Engine Optimization or Off-Page SEO is the process of increasing a website’s search engine rankings by link building outside of the website. Your website will become stronger and more reputable when more links are linked to it. Search Engines will recognize sites with more links over ones with fewer, therefore giving them much […]

Global e-commerce set to grow 25% in 2015

by Samantha @ gramercy global media Inc.

Market research firm eMarketer projects e-commerce sales will eclipse $3.5 trillion within the next five years. The web will account for 7.3% of global retail sales this year, growing to 12.4% by 2019. The fast-growing Asia-Pacific market is expected to fuel a 25% year-over-year increase in global e-commerce in 2015. EMarketer projects North American e-commerce sales […]

What is Responsive Design and What Can It Do For Your Website?

by Alan Jacubenta @ Mango Bay Internet

Have you ever visited a company’s website on your phone, and found that the graphics were off-center, the text was difficult to read, and the navigation was nearly impossible? What about your tablet? Do some websites simply look jarring on your iPad? Are they simply less functional? Responsive website design eliminates these issues, by producing […]

The post What is Responsive Design and What Can It Do For Your Website? appeared first on Mango Bay Internet.

The Facebook and Google Analytics Tracking Problem

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

“Why aren’t the numbers I’m seeing in the Facebook Ads Manager lining up with the numbers I’m seeing in Google Analytics?” This is a question that we are getting almost daily now.  You have the Facebook pixel installed on your site, you’re using UTM tracking parameters for Google Analytics, but the numbers just never seem... Read more »

The post The Facebook and Google Analytics Tracking Problem appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

How The Holiday Inn Casa Grande’s Website Went From Drab to Fab

How The Holiday Inn Casa Grande’s Website Went From Drab to Fab

by Leonardo @ Vizlly

The Holiday Inn Casa Grande’s old website was seriously lacking. Its homepage was missing that “WOW factor” to draw travel shoppers in. The Accommodation types were uninspiring and text-heavy. And, most importantly, its website was not optimized for mobile. See how Vizlly helped this hotel start ranking higher in search results, and engaging more website visitors.

SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

Top 3 Items for Trade Shows

by Aaron Peach @ Millennium Marketing Solutions

Trade show season is coming! While everyone is scrambling to get ready, make sure you’re ahead of the game with the latest and greatest promotional products to have at your next event! An estimated 83% of consumers like receiving a promotional product with an advertising message and after receiving a promotional product, 85% of consumers […]

The post Top 3 Items for Trade Shows appeared first on Millennium Marketing Solutions.

Inbound Marketing 101: Establishing your buyer personas

by Mike McCurdy @ Mango Bay Internet

As you begin to construct an inbound marketing strategy, you’ll want to keep your audience in mind and generate a number of buyer personas to allow you to envision your target customers as you produce valuable content for them. Buyer personas are fictional representations of the real-life customers you are targeting. For instance, if you […]

The post Inbound Marketing 101: Establishing your buyer personas appeared first on Mango Bay Internet.

Inbound Marketing 101: Creating Calls-to-Action that Inspire

by Mike McCurdy @ Mango Bay Internet

While you may likely have a blog on your website, and you may use social media to reach out to customers, many businesses are unfamiliar with the nuts and bolts of inbound marketing. One of the key components of an inbound marketing campaign is the call-to-action. What is a call-to-action? A call-to-action links your website’s […]

The post Inbound Marketing 101: Creating Calls-to-Action that Inspire appeared first on Mango Bay Internet.

How to Improve Your Local Ranking

by MedNet Technologies @ MedNet Technologies

It may seem obvious, but a local result is what comes up for a person searching for a business or place near their current location. They come up in Maps and in general Google searches. And what good is a search result for a “dog walker” in Orlando when you live in Wichita? So, when...

How LSI Keywords Improve Your SEO

by Suzanna Kiraly @ Mission Web Marketing

In this article, we examine what Latent Semantic Indexing (LSI) is and how it can improve your search engine optimization. We will also explore ways to find keywords driven by LSI and how to use them in content. Why LSI is Important LSI helps search engines arrive at search results that are more accurate by […]

The post How LSI Keywords Improve Your SEO appeared first on Mission Web Marketing.

Jon Burgess Wins Agency Professional of the Year

by RedFusion @

Jon Burgess honored as “Agency Professional of the Year” at the Inland Empire Media Awards Gala on October 15th at the Mission Inn in Riverside.

The “Agency Professional of the Year” is given to an individual from the Inland Empire who works in advertising, marketing ...
Read More

The post Jon Burgess Wins Agency Professional of the Year appeared first on .

Why Use WordPress to Build A Responsive Design Business Website?

by Dale Shadbegian @ 118Group Cape Cod Web Design

With the ever changing landscape of the internet, a good business website needs to be easily flexible and customizable for the long term. For businesses with long term strategies, a responsive design website is crucial to build and maintain. WordPress is a great platform to do just that. More than ever, how friendly your website […]

Don’t Neglect Your Google My Business Listing

by Eron Cohen @ Millennium Marketing Solutions

Recently, I did a search for an apartment complex in Gaithersburg, Maryland. As Google often does in response to a local search, they presented me with a knowledge graph of the property as part of the search results. Rather than show me a photo of the apartments or the exterior, I was shown an overflowing […]

The post Don’t Neglect Your Google My Business Listing appeared first on Millennium Marketing Solutions.

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

How to Build and Grow an E-commerce Business

by Matthew Harris @ Medium Well

When it comes to developing an e-commerce website to sell your products online, each business has unique needs and goals. Creating an effective e-commerce site involves combining multiple elements that reflect your brand, attract visitors, and entice people to become loyal buyers. What Makes an Effective E-commerce Site? Whether you’re creating a new e-commerce site or updating an existing […]

Partners connect with Google

by Miguel @ gramercy global media Inc.

Come and join us on September 28th at 11:30 am at our New York City office for the latest mobile trends, research, and insights to help businesses reach customers in all their moments of need. Find out more about how we can help you grow your business! Sign up here today. https://partnersconnect.withgoogle.com/event/gramercy-global-media-inc  

VT Web Marketing Appoints New Web Development Intern

by John Walsh @ VT Web Marketing

The post VT Web Marketing Appoints New Web Development Intern appeared first on VT Web Marketing.

Was Your WordPress Website Hacked?

by btvbill @ Vermont Web Design, Web Hosting and Development

Nothing is worse than a customer searching for your website, in a Google search and then seeing the dreaded words in the search results: “This website may have been hacked” If that’s the case then you had better start looking carefully at your website. In this post, we’re concentrating on WordPress websites. Although WordPress is the most popular content management system in the world (making it a prime target for hackers), the problem is equally an issue for Joomla, Drupal, ModX and other such CMS websites. They are all targets. The main issue stems from improper care and feeding of your website. In the days when “webmasters” ruled the land, only people with the knowledge to code and maintain websites had to deal with these issues. When you have someone properly qualified to maintain your website on a daily basis, it’s like having a security guard at the door. However in this day and age the security guard at the door may be someone assigned to light web content management tasks and Facebook posts, etc., rather than a trained professional web expert. In fact, the hackers are thrilled and have a much easier job of hacking a website, when there […]

The post Was Your WordPress Website Hacked? appeared first on Vermont Web Design, Web Hosting and Development.

Search Engine Optimization Expert | SEO Company for Hire

Search Engine Optimization Expert | SEO Company for Hire


SearchEngineOptimizationExpert.com

I'm Tim Schmidt, self taught SEO Expert.  I can help you dominate search engines. As one of the original SEO experts, my experience dates back to 2002.  

Search Engine Marketing Archives - 118Group Cape Cod Web Design

Search Engine Marketing Archives - 118Group Cape Cod Web Design


118Group Cape Cod Web Design

Posts relating to Search Engine Marketing.

4 Landing Page Tips for Better Conversions

by Suzanna Kiraly @ Mission Web Marketing

  Want to gain more leads without spending extra money on your ad campaigns? Here are four landing page tips you can experiment with to increase your conversions: Sharpen your Copywriting Skills Stick with the essential! Good basic copywriting skills can make or break your campaign. Write with your audience in mind. Use humor to […]

The post 4 Landing Page Tips for Better Conversions appeared first on Mission Web Marketing.

Vermont SEO Experts | Search Engine Optimization - VT Web Marketing

Vermont SEO Experts | Search Engine Optimization - VT Web Marketing


VT Web Marketing

VT Web Marketing provides professional (SEO) Search Engine Optimization services that get results. Learn More & Call Us Today for a Free Consultation!

Mobile Web Design Best Practices #2 – Finding the Right Dimensions for Your Mobile Friendly Website

by Dale Shadbegian @ 118Group Cape Cod Web Design

When designing a mobile-friendly, responsive website, many web designers are curious as to what dimensions they should build their website within. There are several guidelines to follow when designing your site, especially when it comes to the width of your pages and how well they adjust to various screen sizes.   One way to keep […]

Do Links Matter for SEO?

by Sarah Gallagher @ Commercial Web Services

There was a time not long ago when website owners feared link building because they thought Google disliked this behavior and considered it suspicious. This all stemmed from an update that Google made to their algorithm in 2012 named Penguin. We’re here to tell you that this fear has definitely been misunderstood, and link building […]

How Websites Get Good Search Results

by Matthew Harris @ Medium Well

Search-friendly website design is critical as customers rely heavily on Google and other search engines to find information and services. Search-friendly design involves laying the groundwork for how website pages are constructed. The main topics need to be tagged in the appropriate places so that search engines can read and index the information accurately. While […]

Content Marketing IS Traditional Marketing

by RedFusion @

by Jon Burgess – 9/18/15

I’ve read too many posts, tweets and statements from marketing pundits who say that content marketing is somehow new or revolutionary.

Why Segmentation is Vital to Your Marketing Success

by Sherice Jacob @ The Kissmetrics Marketing Blog

When I say “segmentation” with regards to marketing, what comes to mind for you? Chances are, you immediately think of email segmentation. Segmenting your emails is crucial to improving your customer engagement and conversion rate. But although emails are the most widely talked about segmentation type, there are countless others. Unfortunately, it’s a process that’s […]

Three Do-It-Yourself SEO Steps You Can Take On Your Website Today

by Max Faingezicht @ ThriveHive

Tackling your business website’s SEO (search engine optimization) can be an intimidating task. Getting your business on the first page of Google may seem like quite a […]

The post Three Do-It-Yourself SEO Steps You Can Take On Your Website Today appeared first on ThriveHive.

SEO Tips for Home Business Owners

SEO Tips for Home Business Owners


The Balance

Search engine optimization SEO overview and tutorial to help get your site ranked on Google and other search engines.

3 Benefits of Search Engine Marketing for Business

3 Benefits of Search Engine Marketing for Business


Nuanced Media

Search Engine Marketing (SEM) is one of the most cost efficient ways to reach a target market for a small, medium or large business.

How to Make Your Website a Magnet with the Right Content Strategy

by Matthew Harris @ Medium Well

Your website is central to your online marketing activities, and may even be your biggest marketing tool. It’s the online hub for your business, and key to your inbound marketing strategy. Good content strategy will help you proceed on a path towards meeting business goals and continually adapting to market changes. Attract the right visitors, generate more […]

How to Boost Your Booth Traffic

by Debra May @ Millennium Marketing Solutions

Want to exhibit like a pro this trade show season? Before you decide to commit to a trade show, it’s very important to establish a solid plan to make it as successful as possible, which is why we’re here to help! While a trade show helps you increase your brand’s awareness, it’s also great for […]

The post How to Boost Your Booth Traffic appeared first on Millennium Marketing Solutions.

How to Do Search Engine Marketing

How to Do Search Engine Marketing


wikiHow

Search engine marketing recognizes that websites get a large amount of web traffic, approximately 30 percent, from Internet web searches. Search engines like Google, Yahoo, Bing and AOL create standards that serve as guidelines for...

Developing Your Content Marketing Strategy: A How-to For the Business-to-Business Crowd

by admin @ Mango Bay Internet

Do you have a lot to say to your potential customers? Blog posts, web content, and social media posts just waiting to be written? Before you begin putting your products or services into words, take a moment to strategize around the distribution and targeting of your content. Define your target audiences. Your goal is to […]

The post Developing Your Content Marketing Strategy: A How-to For the Business-to-Business Crowd appeared first on Mango Bay Internet.

SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

Frustrated With Your Website and Internet marketing?

by btvbill @ Vermont Web Design, Web Hosting and Development

As the web becomes more complicated and crowded it’s easy to see why many business owners become frustrated with their website, social media and Internet marketing plans. Read below or contact us now at 802-233-3261 if you’d like to kick your web marketing campaign back into high gear. So why are so many business owners frustrated with their websites and web marketing? Here’s why: Back in the late 1990’s all you needed was a website. You could literally “set it and forget it”. Those were the glory days and early beginnings of websites. Most businesses didn’t have a clue about websites or email and getting a first page ranking in Yahoo (the number one search engine in pre-Google days) was relatively easy. Fast forward to 2017 where it seems everyone is on the web, fighting tooth and nail for the coveted first page search results in Google.  Social media evolved and everyone rushed to Facebook, Instagram, Pinterest, etc., in an attempt to market their businesses online. Your Facebook Page Organic Posts is Actually Seen By Only 2% of Your Fans from Hubspot: A study from Edgerank Checker found that between February 2012 and March 2014, organic reach for the average […]

The post Frustrated With Your Website and Internet marketing? appeared first on Vermont Web Design, Web Hosting and Development.

9 Things You Need Towards a Great New Website Design

by btvbill @ Vermont Web Design, Web Hosting and Development

The beginning of a new year is always a great time to consider a new website design. Perhaps you have an older website that needs some sprucing up both technically and aesthetically. Maybe you’re adding a blog or social media features to engage your audience. Whatever the case may be, it’s important that you’re being pro-active and taking full advantage of your website. Here are 9 things that you need in order to implement a great, new website design that will grow traffic, influence your audience and make your business stand out. 1. Your domain name is important because it reflects your branding and should be as close to your business name as possible. Try not to use hyphens if at all possible. Although there are now many domain extensions available these days, stick with the the 3 most important, in the following order: .com, .net and .org (if you are running an organization. If you are running a bonafide educational institution then a .edu extension is also appropriate. No need to buy up a bunch of the same domains with different extensions, simply to get an advantage with the search engines. That no longer works these days so save […]

The post 9 Things You Need Towards a Great New Website Design appeared first on Vermont Web Design, Web Hosting and Development.

Dynamics Online Invites You to Attend an Exclusive Google Partners Event!

by Veronica Blue @ Dynamics Online

B2B Digital Marketing with Dynamics Online & Google   Dynamics Online will co-host a free event with Google to help business leaders better understand and utilize digital advertising. This event consists of a livestream broadcast presented by two of Google’s premier thought leaders.   All registrants will have the opportunity […]

Insights From Google Marketing Next

by Ray Kirsch @ Dynamics Online

Google Marketing Next 2017 Google is constantly evolving. Products such as Google My Business, AdWords and Analytics are regularly updated, and machine learning is now a core component of Google’s search algorithm. Google’s 2017 annual Marketing Next seminar focused on machine learning and user journeys. Out with Mobile-Friendly; In With […]

SEO: The Beginner's Guide to Search Engine Optimization from Moz

SEO: The Beginner's Guide to Search Engine Optimization from Moz


Moz

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 3 million times and provides the information you need to get on the road to professional quality SEO.

Truth in SEO

by RedFusion @

Truth in SEO.

By Jon Burgess

I get lots of questions about search engine optimization (SEO): what to do, how to do it, what is it, does it work?

I rarely get questions about the dark side of SEO, what we call black-hat SEO. If ...
Read More

The post Truth in SEO appeared first on .

Crashing your SEO is More Common than Winning at SEO

by RedFusion @

By Jon Burgess – 8/27/15

I have been involved in Search Engine Optimization (SEO), in some form or other, for 15+ years. I know there are some real experts out there, but I have never personally met one. I have met or run into ...
Read More

The post Crashing your SEO is More Common than Winning at SEO appeared first on .

SEM, SEO, Oh My! Search Engine Marketing Explained.

SEM, SEO, Oh My! Search Engine Marketing Explained.


The Balance

Definition of engine marketing as it applies to marketing a home business

Employee Spotlight: Jackie Smith

by CWS Marketing @ Commercial Web Services

We’re using this month’s Employee Spotlight to introduce you to Jackie Smith! Jackie works on our Product Development team helping to develop all of our new products! She recently helped create the website for our parent company, Trader Interactive. Let’s hear about her experiences! Tell me a little bit about yourself. When I was 3 […]

How a Vanity Website Can Complement Your Brand’s Digital Marketing Efforts

How a Vanity Website Can Complement Your Brand’s Digital Marketing Efforts

by Leonardo @ Vizlly

Being part of a chain offers many advantages to hotel owners; name recognition, access to established loyalty programs, more booking channels, and marketing resources. But even with all these benefits at your disposal, there are still things you can do to drive more direct bookings for your hotel – initiatives which complement your brand’s efforts. Learn why a vanity website can be the perfect addition.

Small Business SEO: Your Questions Answered

by Eron Cohen @ Millennium Marketing Solutions

Search Engine Optimization (SEO) is complicated and competitive. Everyone with a website has the same question: How do I get my content on the first page of the Google search results page so that I can garner the most possible traffic. The answer is not straightforward, and because of the way Google’s algorithm changes it […]

The post Small Business SEO: Your Questions Answered appeared first on Millennium Marketing Solutions.

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land.

Search Engine Optimization - KickCharge Creative | kickcharge.com | KickCharge Creative | kickcharge.com

Search Engine Optimization - KickCharge Creative | kickcharge.com | KickCharge Creative | kickcharge.com


KickCharge Creative | kickcharge.com

Comprehensive SEO campaigns by KickCharge Creative optimize our clients’ websites to appear prominently in organic search results that are likely to generate new business leads.

What Are Google Posts?

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

  Have you heard of Google Posts? They are a new addition to content you can create as part of your Google My Business page. Google has chosen to not make a big deal out of Posts at the moment, so information is fairly limited. This is what they have said thus far: “Posting on... Read more »

The post What Are Google Posts? appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

Google is removing all Right Hand Side Ads on SERPs worldwide

by Miguel @ gramercy global media Inc.

As reported and confirmed by numerous sources, Google will no longer be showing AdWords ads on the right hand side of its search results pages. Beginning Friday 19 February, ads will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if […]

Digital Marketing Weekly Roundup – February 27, 2017

by Sean ORourke @ Marketing Terms

It's finally here! Digital Marketing Tools - The Ultimate Reference If you like the conference calendar, you'll love this. The goal here is to find the ideal blend of completeness and usability. Currently, this means [...]

The post Digital Marketing Weekly Roundup – February 27, 2017 appeared first on Marketing Terms.

CWS- Search Engine Services

CWS- Search Engine Services


Commercial Web Services

Visit the post for more.

How To Be A Google Power User

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

Source: WhoIsHostingThis.com

The post How To Be A Google Power User appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

How to Write Cold Emails Effectively to Get a Response

by Suzanna Kiraly @ Mission Web Marketing

There are about a dozen methods you can use for getting in touch with people who are not familiar with you. Some of these include phone calls, walk-ins, events, postcards, SMS, social media, and cold emailing. You may also use a combination of methods for your business. In this article, we examine how to write […]

The post How to Write Cold Emails Effectively to Get a Response appeared first on Mission Web Marketing.

What is Spam Referral Traffic?

by Dale Shadbegian @ Search Engine Marketing – 118Group Cape Cod Web Design

Some website administrators may have noticed referral traffic from some unusual websites. Most of the time, they will have absolutely nothing to do with what the website is about. It may appear puzzling at first, but this is sadly the result of something that has unfortunately been plaguing many websites across the internet. This unusual […]

Bored With Your Content Marketing Strategies? Try These For A Change

by Tom Dunn @ Medium Well

When it comes to getting traffic to your local business website, content marketing has long been thought of as the holy grail. But is there another way? A lot of people say that content marketing is hard to beat. But when it comes to getting visitors to your page, getting other website owners to share your […]

Five things that you should know about your White Hat SEO Techniques

by Team MHS @ Maine Hosting Solutions – WordPress Development, Search Engine Optimization

This post is a reminder to assess your SEO Activities on a regular basis. What may be a great SEO technique last month may be killing you in Google today. White Hat SEO Techniques are the way to go. Once you go down the slippery road of trying to trick Google, its just a matter of time before you hit a dead end, and sometimes there is no turnaround.Read the rest

Archive: Team MHS
Original Post: Five things that you should know about your White Hat SEO Techniques
Originating Website: Maine Hosting Solutions - WordPress Development, Search Engine Optimization
Website Description: Maine Hosting Solutions - WordPress Development, Search Engine Optimization - Web Hosting Made Easy

What is Search Engine Marketing? - SEM, PPC, Paid Search

What is Search Engine Marketing? - SEM, PPC, Paid Search


Hiring | Upwork

Search engine marketing (SEM) uses paid search ads to get more web traffic through desktop or mobile web search.

How to Rule SEO for Local Business: Learn 3 Killer Secrets

by Suzanna Kiraly @ Mission Web Marketing

You have a professional-looking website but it seems you are struggling to attract local customers. Maybe your website is not optimized for your area. This is where local SEO comes in. Local SEO is important to ensure that your business location is personalized for your target market. Here are three killer secrets that will help […]

The post How to Rule SEO for Local Business: Learn 3 Killer Secrets appeared first on Mission Web Marketing.

Top 4 Reasons Why #Hashtags Matter

by Jamie Heathcote @ Millennium Marketing Solutions

Hashtags are everywhere, or in case you haven’t made it to the 21st century, it used to be the pound sign. You see this tic-tac-toe board on Facebook, Twitter, Pinterest, Instagram, at events, and even on commercials and movie trailers. You might find yourself wondering, “What’s the deal with these hashtags?” Don’t worry, you’re not […]

The post Top 4 Reasons Why #Hashtags Matter appeared first on Millennium Marketing Solutions.

SEO Services in Baltimore, MD | Search Engine Marketing

SEO Services in Baltimore, MD | Search Engine Marketing


Adventure Web Interactive

Full-service, highly effective Search Engine Marketing and Optimization (SEO) services to companies throughout the Baltimore MD, DC and Virginia areas.

SEO trends in 2016: What do the experts predict?

by Miguel @ gramercy global media Inc.

Mobile will overtake desktop, where it hasn’t already, in 2016 and that means more voice searches and smart assistants. It’s been said that Google’s ultimate goal is to build the Star Trek computer; something you instruct or converse with as you would another person, or which anticipates your needs as normal person would, and while […]

Digital Marketing Weekly Roundup – March 20, 2017

by Sean ORourke @ Marketing Terms

MarketingTerms.com Getting ready for a slew of new posts, but first Getting Ready for Napa Summit 🍷 Also, no roundups the next few weeks while travelling and re-thinking the format. Conferences For those attending or considering Napa [...]

The post Digital Marketing Weekly Roundup – March 20, 2017 appeared first on Marketing Terms.

How to Build a Lead Magnet Into Your Product to Fuel Growth

by Today's Industry Insider @ The Kissmetrics Marketing Blog

If you’re looking for new ways to prospect new business for your product or service, a lead magnet could be a valuable investment. A lead magnet is essentially a gateway drug or a bribe to coax your target audience into your marketing or sales funnel. You ‘bribe’ a prospect with a specific piece of value […]

Why eCommerce Sites Must Avoid These SEO Errors

by Suzanna Kiraly @ Mission Web Marketing

Search Engine Optimization (SEO) has always and will continue to be, one of the primary means for eCommerce sites to increase traffic. That being said, SEO also plays a major role in increasing an eCommerce site’s sales. If you’re new to eCommerce and you’re looking to use SEO to improve your site’s traffic, or if […]

The post Why eCommerce Sites Must Avoid These SEO Errors appeared first on Mission Web Marketing.

Best SEO Jokes

by Admin @ SearchEngineOptimizationExpert.com

If you can’t laugh at your own self, or your profession, you take yourself too seriously! A few times a year, I do public speaking on Internet Marketing strategy and other related topics, and I always like to get the crowd warmed up before I get into my educating. This year, in Orlando, Florida, I […]

The post Best SEO Jokes appeared first on SearchEngineOptimizationExpert.com.

Don’t Write Off Desktop Search Just Yet

by MedNet Technologies @ MedNet Technologies

If you keep abreast of developments in the world of search and how it affects your practice, you’ve probably read about the increase in the use of smartphones when it comes to search. If you listen to all the hype you’re tempted to think that people searching for your practice and the procedures you provide...

Search Engine Optimization & SEO Marketing - Mission Web Marketing

Search Engine Optimization & SEO Marketing - Mission Web Marketing


Mission Web Marketing

With over 15 years of search engine optimization and SEO experience, we have what it takes to help your company rank better on Google & Bing.

Two Must-Know Digital Marketing Trends You Need to be Aware of in 2017

by Veronica Blue @ Dynamics Online

Happy New Year! We’re well into January, which means 2016 is officially in the books. Of course it also means there are exciting new things in the digital marketing space to look forward to in 2017. Staying on top of these changes will help ensure that your business continues to […]

Essential Internet Marketing Tools for your Web Business

by btvbill @ Vermont Web Design, Web Hosting and Development

I’m not crazy about shopping malls on Black Friday so I always look forward to the unbelievable deals on Internet marketing software that are MUCH less cost than during any other time of year. Here are the best deals I’ve found and will add more, as they become available. Many of these deals are Black Friday but many are also “evergreen” which means they will be around for awhile longer. Bottom line, if you need the product or service below, get it now. Sometimes the discounts change and you don’t want to miss out on the best deals. If you’re looking for ways to promote your website, automate social media and e-mail marketing, you’re in luck. Need a new domain name? Starting a new website or want to simply add a domain? Check out the Namecheap Black Friday/Cyber Monday deals. Get online for under $3! Web hosting for the do it yourself crowd. If you need to manage your own web hosting, I have used Hostgator in the past for several of my clients and it worked quite well. Blue Host is also a great, inexpensive web hosting solution as well. If you’d prefer manage web hosting, stick with Alpine […]

The post Essential Internet Marketing Tools for your Web Business appeared first on Vermont Web Design, Web Hosting and Development.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

Introduction to Search Engine Marketing | ThriveHive

Introduction to Search Engine Marketing | ThriveHive


ThriveHive

Understand the basics and benefits of search engine marketing (SEM) for business.

Considering a Magento 2 Upgrade? Here’s Why Now Is The Time

by Sunny Gonzalez-Cepero @ Medium Well

Is it time for a Magento 2 upgrade? Consider this… In case you don’t know, Magento, first released in 2007, is now the number one e-commerce platform on the web. Developers and business owners have to come to love the flexibility and powerful capabilities of Magento. This software is used by hundreds of thousands of B2B and […]

Results are in for Comfort Suites Alamo/River Walk’s New SEO Strategy

Results are in for Comfort Suites Alamo/River Walk’s New SEO Strategy

by Leonardo @ Vizlly

In April 2017, the Comfort Suites Alamo/River Walk upgraded its Vizlly subscription to include our new SEO marketing services. While it’s still early days, the initial results are in – and they’re impressive. See how this hotel has risen in organic search rankings and is now competing with the likes of TripAdvisor, Hotels.com and Booking.com on Page 1 of Google.

Everything Hotels Need to Know About Guest Reviews

Everything Hotels Need to Know About Guest Reviews

by Leonardo @ Vizlly

10 years ago, travel shoppers were not flocking to review sites before booking hotels, but now it’s a given that prospective guests conduct their research before booking. In the long run, careful management of online guest reviews will help drive more bookings and increase your revenue.

Search Engine Optimization

Search Engine Optimization


MonsterWeb

MonsterWeb is a Google Partner increasing brand impact by focusing on search engine optimization, web design & web development.

Remarketing with Facebook

by Matthew Harris @ Medium Well

Did you know that you can run ads on Facebook that are targeted specifically to people who have visited your website? If a user has visited a particular website of interest, perhaps as they’re browsing for vacation destinations, new cars, or clothes, then later when they’re on their Facebook page, an ad for that site appears […]

Optimize Your Hotel’s Facebook Page to Drive More Direct Bookings

Optimize Your Hotel’s Facebook Page to Drive More Direct Bookings

by Leonardo @ Vizlly

Get practical tips for how to improve your hotel's visibility in Facebook search results, and how to optimize your Facebook page to convert visitors into direct bookings.

How Often Should I Update My WordPress Website With Fresh Content?

by Dale Shadbegian @ Search Engine Marketing – 118Group Cape Cod Web Design

Websites on the internet is a living and breathing entity. For every update you make when live, plays a major role in interacting with customers, visitors and search engine. Web sites that do not have updates are viewed as dead entities by the search engine and they have nothing new they can offer. By consistently […]

SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps appeared first on Search Engine Land.

How to Use Search Engine Marketing | Marketing MO

How to Use Search Engine Marketing | Marketing MO


Marketing MO

Understanding how to use search engine marketing effectively is an important skill for every marketer. Here's a guide for using SEO and SEM.

5 Effective Twitter Marketing Examples: Learn from the Best

by ThriveHive @ ThriveHive

As of this year, Twitter boasts more than 328 million active users per month. No doubt, this is a platform you should be using to market […]

The post 5 Effective Twitter Marketing Examples: Learn from the Best appeared first on ThriveHive.

How to Include Your Website in Your Marketing Plan

by Dale Shadbegian @ Search Engine Marketing – 118Group Cape Cod Web Design

Your website is perhaps the most important marketing tool in your arsenal. It’s crucial to make sure that it’s updated regularly, not only for the search engines, but to encourage repeat visitors. Think of your website as your “home base” for your marketing plan, as any advertising you do will undoubtedly link back to it. […]

Mobile Web Design Best Practices #1 – Why Page Load Time is So Important for Mobile Web Design

by Dale Shadbegian @ 118Group Cape Cod Web Design

Mobile Web design is one of the hottest topics for a good reason. Since more than half of all Internet users access it from their phone, you have to be 100 percent sure that your website is functional on phone screens. Not only that, you have to make sure that your site looks good, as […]

Search Engine Journal - Marketing News, Interviews and How-to Guides

Search Engine Journal - Marketing News, Interviews and How-to Guides


Search Engine Journal

Helping marketers succeed by producing best-in-industry guides and information while cultivating a positive community.

Google AdWords Labels Go Green

by Ray Kirsch @ Dynamics Online

AdWords Labels Are Officially Turning Green After months of testing, Google has finally decided to officially roll out green AdWords labels. Prior to this, they were a bright yellow color. The green labels clearly blend more naturally with the search results. One would think the green color increases ad blindness […]

Schema Markup for Local Business Optimization

by Ryan Meravi @ VT Web Marketing

The post Schema Markup for Local Business Optimization appeared first on VT Web Marketing.

Content is King, but Bad Content is a Jester

by MedNet Technologies @ MedNet Technologies

Content, content, content. In the digital marketing realm today it’s all about content. Google made it so. A couple of years back Google changed its algorithm to move away from using keywords, which clever people had learned to totally game, and toward what was actually on the websites its bots crawled, the content. Suddenly, content...

Best Standards for Optimizing Local SEO

by Ryan Meravi @ VT Web Marketing

The post Best Standards for Optimizing Local SEO appeared first on VT Web Marketing.

Search Engine Optimization ( SEO )

by 118 Group @ Search Engine Marketing – 118Group Cape Cod Web Design

Search Engine Optimization or SEO is a process of building a website in order for it to rank highly in search engines like Google and Bing. There are four major sections that SEO focuses on, they are;  Text on web-pages, Titles and Headings, Links, and Reputation. Search engines take text on web pages and calculate […]

4 SEO Trends You Need to Know to Rank High on Google in 2018

by Suzanna Kiraly @ Mission Web Marketing

Jumpstart your SEO efforts by reading these 4 SEO trends and learn how to rank high on Google in 2018: Google Accelerated Mobile Pages In the last two years, mobile search queries exceeded desktop queries, and this SEO trend shows further growth in that direction.  In 2016, Google introduced an open-sourced project called Accelerated Mobile […]

The post 4 SEO Trends You Need to Know to Rank High on Google in 2018 appeared first on Mission Web Marketing.

Search Engine Marketing - Allegra

Search Engine Marketing - Allegra


Allegra

Your potential customers are using search engines search for your products and services. Help them find you more easily with Search Engine Marketing.

The Lowdown on Schema Markup for SEO

by Sunny Gonzalez-Cepero @ Medium Well

Schema MarkUp is a structured data language used by webmasters to improve visibility on SERPs. It’s been around since 2011 but is currently only found on one-third of websites today, (according to Searchmetrics,) probably because adding schema markup to your site can be a chore, akin to daily exercise: you know you should do it, you […]

An Introduction to Trader Interactive

by CWS Marketing @ Commercial Web Services

The season is finally catching up with all of the change at CWS! With new employees, new strategies and even a new website platform, everything seems to be new at CWS. We’re not done though, as CWS has recently become a member of the new Trader Interactive family. You’ve heard us talk about leaving our […]

Why You Can’t Blame Your Website Sales Conversions

by btvbill @ Vermont Web Design, Web Hosting and Development

Remember the days of the “magical gold box” TV commercials? Back in the late 1990’s and into the 2000’s, there were a number of these obnoxious infomercials about magical websites that would sprout money within hours. The ads often were accompanied by a gold treasure chest, gleaming with gold coins. The entire point was that by buying (or more likely leasing) a website from these companies, you could make a fortune almost overnight, with very little effort on your part. As a web designer who started when the technology first became available, I found these “infomercials” unbelievably stupid. After all, who would be naive enough to think that simply having a website would make them rich? But oddly enough, a lot of people bought into the nonsense, though I doubt that very few made much money at all. 19th century “snake oil”, magic potions and elixirs alive and well near the end of the 20th century. Truly amazing! You don’t see the ubiquitous “gold box” ads on TV anymore, which is a bit of a blessing. However, the false impressions and influence created by them are still alive and well in 2017. Many people still think that simply having a […]

The post Why You Can’t Blame Your Website Sales Conversions appeared first on Vermont Web Design, Web Hosting and Development.

If You’re Emailing Your Patients, the Question is When

by MedNet Technologies @ MedNet Technologies

Many of our MedNet | Advice Media clients use email marketing to their current and potential patients. While any communication with your patients is valuable, there are some things to consider when creating and sending your next email. First some facts about email marketing There are more statistics on email marketing than time to go...

How Your Website’s Design Boosts Your Conversion Rates

by Alan Jacubenta @ Mango Bay Internet

If your website is underperforming in terms of conversion, take a close look at your website’s design. Factors including the usability and ease of navigation, the extent to which your call-to-action stands out on the page, and the responsive design of your site, can all affect your conversion rates. 1. First, take a look at […]

The post How Your Website’s Design Boosts Your Conversion Rates appeared first on Mango Bay Internet.

Google Launches New Search Results Interface For Tablets

by Miguel @ gramercy global media Inc.

Google has launched a brand-new interface for searchers on tablet devices. The new interface is very different from the old tablet design, which was a combination of mobile and desktop design in one. This tablet view uses a form of card-like results, with a skinnier top bar navigation and a lot of white space on […]

Google’s Recent Changes to Favoring Mobile Friendly Websites

by Dale Shadbegian @ Search Engine Marketing – 118Group Cape Cod Web Design

While making your website mobile-friendly has been a major to-do for many people, Google recently announced that they were experimenting with using mobile-friendliness as a ranking signal. With how prevalent mobile traffic has become, this makes plenty of sense as who wants to click on a search result on Google and reach a page they […]

Google Announces Major Changes to AdWords

by Ryan Meravi @ VT Web Marketing

The post Google Announces Major Changes to AdWords appeared first on VT Web Marketing.

Inbound Marketing 101: Landing pages that convert visitors into leads

by Mike McCurdy @ Mango Bay Internet

If you’re contemplating an inbound marketing campaign for your business, you’re thinking about conversion. Social media followers, website visitors, and newsletter recipients all have something in common: they represent opportunities for you to convert interested and engaged parties into leads for your business. And regardless of which channel brings a visitor to your site, you […]

The post Inbound Marketing 101: Landing pages that convert visitors into leads appeared first on Mango Bay Internet.

Website Audits: Spring Cleaning for your SEO

by Ryan Meravi @ VT Web Marketing

The post Website Audits: Spring Cleaning for your SEO appeared first on VT Web Marketing.

On-Page vs Off-Page SEO

by ThriveHive @ ThriveHive

Advancements in search engine capabilities, as well as their widespread use among consumers, have shifted marketing priorities of businesses big and small today. It’s no longer […]

The post On-Page vs Off-Page SEO appeared first on ThriveHive.

Getting Ready for Napa Summit 2017

by Sean ORourke @ Marketing Terms

When you find yourself researching something enough, it often makes sense to blog it. Such is the case with Napa Summit, an SEO/SEM conference on March 30-31 in Napa Valley, CA. After seeing the list of [...]

The post Getting Ready for Napa Summit 2017 appeared first on Marketing Terms.

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)

Google SEO Tutorial for Beginners | How To SEO A Website Step By Step (2017)


Hobo

Updated: SEO for Beginners 2016. A guide to search engine optimisation for Google in the UK and aimed at beginners.

Inbound Links and How to Get Them Organically

by Matthew Harris @ Medium Well

One strategy for increasing your website’s traffic is to take steps to get inbound links – where visitors are led to your site from other sites. Specifically, inbound links are when another website posts a link that goes to your site, such as referencing a blog post you wrote and including a link to it. […]

Inbound Marketing 101: Crafting Quality Content that Attracts Visitors

by Mike McCurdy @ Mango Bay Internet

For many companies, creating content for their websites and blogs can appear to be the most difficult and time-consuming part of developing an inbound marketing campaign. But creating quality content is really fairly simple: keep your audience in mind. Target your audience. Who is your key audience? What topics are they interested in? How much […]

The post Inbound Marketing 101: Crafting Quality Content that Attracts Visitors appeared first on Mango Bay Internet.

The Business of Branding

by Madison Taylor Marketing @ Search Engine Marketing & Web Development – Xcite Media Group

Who are you as a business, and what sets you apart from the competition? Coming up with the answers to these questions can be a bit overwhelming, but while we completely understand your challenges and frustrations, we strongly urge you to push through the pain and truly define yourself as the unique enterprise that you... Read more »

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Webinar Recap: Smart SEO Strategies to Drive Direct Bookings

Webinar Recap: Smart SEO Strategies to Drive Direct Bookings

by Leonardo @ Vizlly

In our recent webinar, we were joined by Jennifer Wesley from Google to discuss smart SEO strategies to drive direct bookings. Learn how the rise of mobile is reshaping the travel shopping journey, how machine-learning can help you better target travel shoppers, and strategies to get your website ranking higher in search engine results. Read our recap and watch the webinar on-demand.

E-Commerce Design Considerations

by Matthew Harris @ Medium Well

Enticing customers to visit your website is different from making them stay, let alone convincing them to buy! This is why it’s so important that you design your website in a manner fit for E-commerce. Visitors should have a “rich and smooth” experience while exploring your site. E-Commerce Design Considerations Too often, other online stores […]

Are You Retailer? Don’t Miss Our Upcoming Google Bites Event!

by Kelley Trosko @ Millennium Marketing Solutions

Need help marketing your retail business? Join us for a thought provoking seminar on Digital Marketing for the Retail Industry. In today’s digital world, the shopping process continues to evolve, affecting buyers’ path to purchase and ultimately the conversion. Our Google Partner speakers will explain how retailers can get ahead by adjusting their advertising strategies […]

The post Are You Retailer? Don’t Miss Our Upcoming Google Bites Event! appeared first on Millennium Marketing Solutions.

Why and How Should I Use Video?

by Michelle Fazenbaker @ Millennium Marketing Solutions

Did you know that YouTube is the world’s second largest search engine? There are one billion hours watched daily, not including the video advertisements, cooking demonstrations, and how-to videos that you see when you scroll through Facebook. By the end of 2017, video will account for 69% of all consumer internet traffic, according to Cisco. […]

The post Why and How Should I Use Video? appeared first on Millennium Marketing Solutions.

3 Reasons Your AdWords Traffic Is Not Qualified

by Today's Industry Insider @ The Kissmetrics Marketing Blog

AdWords is one of the most predictable paid media channels. By using it, you’re focusing on people who show their intent in advertising platforms. Search traffic is growing by a lot. In 2014, marketers spent $23.44 billion in the search channel. That same figure for this year is already $32.32 billion, and it’s expected to […]

How to Set Up an Art Exhibition

How to Set Up an Art Exhibition

by @ How to of the Day

Whether you’re displaying your own work or that of other artists, holding an art exhibition is a uniquely enriching experience. However, it can be a real challenge to bring together so many different elements in a cohesive and meaningful way. That’s why when you’re staging an art exhibition of your own, it’s essential to have a plan. Once you’ve chosen a theme for your exhibition, you can begin taking submissions from interested artists, select an appropriate venue for the event and build marketing buzz that will allow your collection to be seen and appreciated by as many people as possible.

Facebook is Changing the Definition of CPC

by Samantha @ gramercy global media Inc.

Facebook is updating the way they determine CPCs with direct response objectives. Counting only for actions under what they call “link clicks” which include: clicks to visit another website, to view a video on another website, clicks on canvas apps, call-to-action clicks and clicks to download an app. CPCs will increase and only available through […]

B2B vs. B2C Content Marketing: What’s the Difference?

by admin @ Mango Bay Internet

Understanding your customers is the key to great marketing. One of the first steps a company must take when they are redesigning their website, launching a social media campaign, or exploring inbound marketing efforts, is to identify what tactics work for a B2B company versus a B2C company, in an effort to make sure that […]

The post B2B vs. B2C Content Marketing: What’s the Difference? appeared first on Mango Bay Internet.

10 Ways to Incorporate Social Media into Your Trade Show

by Jamie Heathcote @ Millennium Marketing Solutions

With much anticipation, trade show season is fast-approaching! There are many ways to boost your booth traffic and put your business out there before, during, and after the show. Integrating social media into your trade show and event marketing plan is a great way to enhance your business’ presence. Our social media, promotional product, and trade […]

The post 10 Ways to Incorporate Social Media into Your Trade Show appeared first on Millennium Marketing Solutions.

10 Ways to Drive Traffic to Your Website

by Karen Asprey @ ThriveHive

A good business website is like having an extra employee—one who works 24/7 and can be the face of your company, give information, answer queries and […]

The post 10 Ways to Drive Traffic to Your Website appeared first on ThriveHive.

Save Your Seat for Our next Lunch & Learn on Company Stores

by Janice Tippett @ Millennium Marketing Solutions

At our Lunch & Learn on Company Stores on Wednesday, September 15 from 11:30 am to 2 pm, learn how to control your brand, budget, and content. Online Marketing Company Stores are gaining popularity with organizations that have more than one office location, a large sales team, or multiple franchises. Who should attend: Leaders who […]

The post Save Your Seat for Our next Lunch & Learn on Company Stores appeared first on Millennium Marketing Solutions.

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

How an SEO Analysis Could Benefit Your Company

by Alan Jacubenta @ Mango Bay Internet

For many companies, the term “search engine optimization” (SEO) is a nagging reminder of the work they need to do to develop a more effective website. Hiring an SEO professional can simplify this process for you, as an expert can deliver an SEO analysis and create a strategy around SEO that will bring your site […]

The post How an SEO Analysis Could Benefit Your Company appeared first on Mango Bay Internet.

Natural and Paid Search Engine Marketing (SEM) Options for Your Website: SEO and PPC

by RedFusion @

Search Engine Marketing

Search Engine Marketing (SEM) refers to online marketing techniques brands use to create a strong web presence on search engines results, get in front of the target audience and increase website traffic. Website traffic can come from two kinds of search engine results ...
Read More

The post Natural and Paid Search Engine Marketing (SEM) Options for Your Website: SEO and PPC appeared first on .

Choosing a WordPress Theme? Start Here

by Matthew Harris @ Medium Well

When creating a WordPress website for a business, one of the first steps is to choose a free, purchased, or custom theme (aka template). A WordPress theme is the basic structure, layout, and functions of your site. The selected theme will affect the site’s functionality, appearance, flexibility, security, ease of use, and speed. In our experience building and […]

RSS Fix

by Admin @ Leads Online Marketing

Temporary Post

The post RSS Fix appeared first on Leads Online Marketing.

Search Engine Marketing ( SEM )

by 118 Group @ Search Engine Marketing – 118Group Cape Cod Web Design

Search Engine Marketing or SEM is the process of promoting a website, using search engines to  increase the recurrence of the first search engine result page, and increase traffic to the site. ::The ultimate goal of SEM is to drive sales up. The most common ways to SEM are pay per click or PPC and […]

Tips for Designing an Effective E-Commerce Website

by Matthew Harris @ Medium Well

Business owners are sometimes too focused on catching the attention of search engines that they fall into common website pitfalls, deadly ones. For example, you can attract roughly a thousand visitors a day but end up generating a terribly awful conversion rate, just three to five sales per week! And all because you put too […]

Machine Learning Looks for Quality Content

by MedNet Technologies @ MedNet Technologies

  At Advice Media/MedNet, we’ve been proponents of quality content from day one. Not only does quality content (particularly for medical practice websites) show expertise, it also aligns with the sophisticated/trustworthy image most practices need to attract new patients. Google is a believer in quality content, as well. In 2013 the company introduced a complete...

SearchCap: Yelp hits Google again, link building & SMX East preview

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

VT Web Marketing Appoints New Accounts & Marketing Manager

by Ryan Meravi @ VT Web Marketing

The post VT Web Marketing Appoints New Accounts & Marketing Manager appeared first on VT Web Marketing.

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

Demystifying Google’s Search Quality Rating Guidelines

by Jonathan Hochman @ Medium Well

There’s been a lot of hub-bub about the latest “leaking” of Google’s search quality rating guidelines. But you know what? It’s been leaking for the last couple of years. And Google wants it that way. Why is Google leaking their secret sauce, you ask? They are leaking this information to help you. Google is in the […]

Content Marketing and the Question of Quantity Versus Quality

by Alan Jacubenta @ Mango Bay Internet

Every time a business starts a new blog, creates a new social media profile, or begins to redesign their site, they ask themselves an age-old question. Do I focus on quantity or quality? When it comes to your online presence, you may not need to choose. In fact, we recommend that you incorporate quantity and […]

The post Content Marketing and the Question of Quantity Versus Quality appeared first on Mango Bay Internet.

Machine Learning: How Google is Helping Hoteliers Get Smarter with Search

Machine Learning: How Google is Helping Hoteliers Get Smarter with Search

by Leonardo @ Vizlly

Google's advancements in data collection & machine learning can help hoteliers get in front of the right people, at the right time, with the right message. Read this excerpt from Jennifer Wesley, our webinar guest speaker last week, to learn more.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

by Today's Industry Insider @ The Kissmetrics Marketing Blog

For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do. Not all of these things were personal ‘mistakes’ per se. Some were top […]

Smart SEO Strategies to Drive Direct Bookings

Smart SEO Strategies to Drive Direct Bookings

by Leonardo @ Vizlly

Learn how travel shoppers use search engines to find hotels, how to increase your organic rankings to drive more traffic, and the 5 elements of a high-converting hotel website to ensure you can capitalize on all the new traffic heading your way.

Marketing in 2016…and Beyond

by RedFusion @

by Jon Burgess – 12/30/15

Note to readers. This story is 1,900 words on marketing, so we have added “+Expand” links within sections, so you can skim, or expand the sections to find more content. Have a great 2016! – Jon

Businesses, housing prices, ...
Read More

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7 Powerful Social Media Strategies You Need to Know Now!

by btvbill @ Vermont Web Design, Web Hosting and Development

Use These 7 Strategies to Master Social Media 1. Find Out Where Your Audience Is There are many different popular social media platforms on the web. Keep in  mind that when you’re first starting out, it’s not a good idea to jump in and try to master all of them. Focus only on the one or two main social sites that your audience tends to inhabit. Take the time to research and find out where your customers and potential customers are spending the majority of their time. Nearly everyone is on Facebook so that’s a logical place to start. You should also consider other sites such as Twitter, LinkedIn, YouTube, Instagram, Pinterest and others.  You do not have to take part in ALL of them. Make the most efficient use of your time only on the social media sites that your audience tends to gravitate to. 2. Building Authority Building your authority on social media platforms is essential. Help people by answering any questions they may have related to your industry or company. For instance, you can use Twitter to find people curious about subjects related to your product or service using Twitter search filters. Then, simply take a few […]

The post 7 Powerful Social Media Strategies You Need to Know Now! appeared first on Vermont Web Design, Web Hosting and Development.

What is PPC Advertising and How Does it Work?

by ThriveHive @ ThriveHive

One of the keys to a successful marketing plan is to have a diverse portfolio of methods to get your name in front of potential customers. […]

The post What is PPC Advertising and How Does it Work? appeared first on ThriveHive.

Web Design Trends to Try for Your Site

by Suzanna Kiraly @ Mission Web Marketing

Web design is a continually evolving industry that involves changes to elements such as layout, functionality, color, and typography. These components are influenced by culture, news, and fashion. Web development is now about more than just creating an attractive website; it is about creating a great user experience and telling stories. Here are some of […]

The post Web Design Trends to Try for Your Site appeared first on Mission Web Marketing.

How To Tell If It’s Time To Invest in Display Advertising

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

It seems everyday becomes increasingly more difficult for companies to reach out and find their target audience.  In this multi-device, always-connected world, consumers are distracted and more fragmented than ever before.  There seems to be new ways to try to combat this challenge of disengagement through various channels like mobile, social, geofencing, programmatic, content marketing,... Read more »

The post How To Tell If It’s Time To Invest in Display Advertising appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

How to Better Your SEO in an Hour with Internal Link Building

by Kristen McCormick @ ThriveHive

Every small business owner wants to get more traffic to their website.  Organic traffic, in particular, is the most coveted form of traffic and refers to […]

The post How to Better Your SEO in an Hour with Internal Link Building appeared first on ThriveHive.

Xcite Media Group named among Top Web Design Firms of 2016

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

Today, Xcite Media Group was named by Washington-based B2B research and review firm Clutch as one of the top web design firms for 2016.  The research Clutch performed is based on over a dozen quantitative and qualitative factors, including company experience, client list, industry recognition, client reviews, and market presence.  Today, Clutch has published its findings on web... Read more »

The post Xcite Media Group named among Top Web Design Firms of 2016 appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

Google AdWords Expanded Text Ad Character Limits & Tips

by Ray Kirsch @ Dynamics Online

On July 26, 2016, Google launched new expanded text ads (ETA). The new expanded text ads are designed to capitalize on the change in search preference from desktop to mobile devices. The new ad format allows advertisers more control over their ads. They also provide the user with more info […]

The Courtyard Marriott Long Beach Airport Is Winning Over Business Travelers

The Courtyard Marriott Long Beach Airport Is Winning Over Business Travelers

by Leonardo @ Vizlly

With over 5000 hotel rooms in Long Beach, California, the Courtyard Marriott Long Beach Airport was finding it hard to stand out in an over-crowded marketplace. This brand new hotel, conveniently located near the airport and major Fortune 500 companies, offers all the amenities a business traveler might need. But its old website failed to communicate it, and bookings were suffering as a result. See how it turned things around with the help of Vizlly.

Google AdWords Label Update: When Less Green Is More Green

by Ray Kirsch @ Dynamics Online

Google Updates Green Ad Labels…Again Several months ago, I covered Google’s implementation of green ad labels within the paid search results. At the time, Google was replacing yellow labels with solid green ones. The internet speculated that the was move rooted in color psychology. The yellow ad label was more […]

Marketing by the Numbers – Customer Data

by RedFusion @

Gaining a better understanding of customers through marketing data.

By Ron Burgess 8/13/15

Smaller companies are having trouble gathering and analyzing data, while large companies are struggling with massive quantities of data and how to connect the dots.

In a recent survey on customer data ...
Read More

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Join Us at Our Google Bites on Video Marketing

by Kelley Trosko @ Millennium Marketing Solutions

Did you know that 80% of your online visitors will watch a video, while only 20% will actually read content? Join us Wednesday, July 12 from 11:30 am – 1 pm for a Google video marketing seminar on how to grow your business using creative and captivating video! Improve your ROI and provide your customers […]

The post Join Us at Our Google Bites on Video Marketing appeared first on Millennium Marketing Solutions.

How to Reduce Shopping Cart Abandonment

by Suzanna Kiraly @ Mission Web Marketing

  So you have spent time building an amazing eCommerce site, stocking your inventory, and maybe even paying for ads to advertise your products. But you notice that people are abandoning their shopping carts. How can you fix this? People abandon their carts for various reasons such as distractions, shipping prices being too high, or […]

The post How to Reduce Shopping Cart Abandonment appeared first on Mission Web Marketing.

New Facebook Software that Auto-Responds to Comments

by btvbill @ Vermont Web Design, Web Hosting and Development

Credi Response does a great job of interacting with your Facebook audience without any dubious misdirection or tricks. Based upon a recommendation from another well known and highly respected Internet marketer, I decided to purchase Credi Response and give it a try. I’ve only had it for a couple days but I found it very easy to use. There’s nothing to install, as it runs as SAAS (software as a service), which means no issues with yet another WordPress plugin. Once I ordered, I received an email within just a few minutes with access to Credi Response along with some other free bonuses. There are also up-sells to a Pro version which you may want to consider. I found the Elite version sufficient enough for my needs. Here is a list of what Credi Response does: Sends a personal message to anyone who comments on your Facebook post. 100% automated. Just set up the message and It’ll be sent on autopilot. Send information, website links, or anything else you want. 100% Inboxing rate along with the message notification graphic and sound! Set up page level response, or specific responses to posts. Personalize with client name, date, day and more! Supports […]

The post New Facebook Software that Auto-Responds to Comments appeared first on Vermont Web Design, Web Hosting and Development.

Shaking Up Your Email Marketing Efforts

by Sarah Gallagher @ Commercial Web Services

It’s been awhile since we’ve talked about one of the most important marketing tools we have in our arsenal: email marketing. Email marketing is ever important in today’s marketing world, regardless of those naysayers who claim it’s dead. Every morning, you and I (and millions of others) open our inboxes out of necessity, habit, or […]

Search on Phones is Now King

by MedNet Technologies @ MedNet Technologies

It’s no secret that Google has been continually moving its focus to mobile users over the past few years. But there has been a debate about whether people were using their phones for search in the way they utilize search on their desktop computers. Recent Google research says they are and then some. A study...

11 Email Marketing Tips to Drive up Your Lead Conversion

by ThriveHive @ ThriveHive

Many businesses do well at generating leads, but it can’t just stop there. Your leads need to be carried further down your funnel. The question then […]

The post 11 Email Marketing Tips to Drive up Your Lead Conversion appeared first on ThriveHive.

Selling Your Online Business

by Admin @ SearchEngineOptimizationExpert.com

If you are interested in selling your web business, please contact me.  I work with some of the top website brokers in the business, but not only that, I personally buy websites for my own portfolio, development, and R & D.  There is nothing more fascinating to me than analyzing a website, which is probably […]

The post Selling Your Online Business appeared first on SearchEngineOptimizationExpert.com.

Sports Marketing’s Next Big Score Is Soccer, Suggests ADI

by Miguel @ gramercy global media Inc.

Sports marketers in the United States might want to consider European football (soccer) sponsorships and marketing programs, as American interest in the sport is rapidly accelerating, according to Adobe Digital Index (ADI) data. Read More: Sports Marketing’s Next Big Score Is Soccer, Suggests ADI

Xcite Media Group named among Top Digital Marketing Agencies of 2015

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

Top Digital Marketing Agencies As part of a series of reports identifying digital marketing agencies, research firm Clutch published a report on the top digital marketing agencies in the Denver Area. We are excited to announce that Xcite Media Group, LLC was named among 2015’s best in the Mile-High City! Based in Washington, D.C., Clutch examined Denver-based companies... Read more »

The post Xcite Media Group named among Top Digital Marketing Agencies of 2015 appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

Google Testing New Mobile Search Layout

by Klint Rudolph @ Search Engine Marketing & Web Development – Xcite Media Group

As of last week, Google appears to be testing a new layout for mobile search results.  Search is obviously something that Google is very thoughtful of when it comes to design. Even seemingly tiny changes can cause a big impact on user experience and engagements, so Google is careful about how design tweaks are implemented.... Read more »

The post Google Testing New Mobile Search Layout appeared first on Search Engine Marketing & Web Development - Xcite Media Group.

Walter Reed’s 3-D Printing Innovations Help Warfighters Get Back to Life

by Toni Bonitto @ DigitalGov

This is part of an ongoing series highlighting the innovations and research happening at Walter Reed National Military Medical Center in Bethesda, Maryland. Wounded warriors who dream of returning to playing hockey, climbing mountains or simply brushing their teeth with ease can look to 3-D printing innovations at Walter Reed National Military Medical Center to […]

How to Promote your Business Online Effectively

by btvbill @ Vermont Web Design, Web Hosting and Development

If your website isn’t generating the business leads you want, you are probably lazy! Are you offended? Great. Perhaps now that I’ve gotten your attention you will appreciate some “tough love” and words of wisdom. A website or social media campaign is NOT a “set it and forget it” infomercial Although most people mistakenly believe that simply having a website is the pathway to riches, it just is NOT true! Websites, social media and free ads are all tools. Simply owning a hammer doesn’t make you a master carpenter. Owning a website does not make you an Internet marketing tycoon! Make sure to promote your website address EVERYWHERE. That means on your business cards, work vehicles, e-mail signature, t-shirts, your dog’s collar, etc. This helps to build familiarity with your brand/business and when people have a need for the services, they will automatically think of you. Are you taking advantage of  free advertising? Post information about your business or services on free websites such as Craigslist, Front Porch Forum and any other place where you can post a link to your website for free. If possible ALWAYS include a good photo with your ad. People think visually rather than textual. […]

The post How to Promote your Business Online Effectively appeared first on Vermont Web Design, Web Hosting and Development.

Online Reviews are Affecting Your Business

by Dale Shadbegian @ Search Engine Marketing – 118Group Cape Cod Web Design

More and more, online reviews are becoming a far greater part of online marketing than some are aware. The infographic, thanks to 540SEO, below shows statistics proving that online reviews play a huge role in customer decisions. Those are some big numbers. The fact that having a good number of positive reviews can increase your business […]

VIDEO: How Remarketing Attracts More Customers

by Matthew Harris @ Medium Well

Our Matt Harris explains what most people have experienced, without even realizing it! Understand what remarketing is and how it can benefit businesses and a user’s experience. Additional reading: Remarketing with Facebook Remarketing Your Website Keeps People Visiting

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