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Can’t We Just Optimize A Few Pages And Be Done With It?

by Ben LeFort @ Dolomite Marketing, LLC

The other day a potential client posed the question above. It wasn’t the first time, and it won’t be the last – of that I am sure.

And it’s a fair question. Many people’s concept of SEO is limited to content optimization, ...
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The post Can’t We Just Optimize A Few Pages And Be Done With It? appeared first on Dolomite Marketing, LLC.

Basics of SEO Writing for SEO Writers

Basics of SEO Writing for SEO Writers


The Balance

How to become an SEO Writer- What is SEO and SEO Writing?

What is SEO? Best Practices in Search Engine Optimization

What is SEO? Best Practices in Search Engine Optimization


Builtvisible

What is SEO? SEO & Search Best Practices Guide Asking people what they think “SEO” (or, “Search Engine Optimisation”) might mean reveals a full spectrum of perceptions of our discipline. Some might respond with “manipulating search engine results” while others claim it to be a “dark art”. Please, ignore anyone who tells you that SEO …

No B.S. SEO Tutorial: 10 Shortcuts to Understand What the Hell is Going On

by Brad Smith @ ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

It never fails. You can even set your watch to it. Every 12 months, some two-bit, hack journalist pens the brilliant headline: SEO IS DEAD!. What follows, is usually some nonsensical drivel inspired written by someone who’s: Never actually worked in search before (which means, no one has actually paid them money in exchange for […]

The post No B.S. SEO Tutorial: 10 Shortcuts to Understand What the Hell is Going On appeared first on ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless.

How to Use Customer Feedback Loops to Reduce Churn

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Churn is a fascinating thing. When users keep coming back month after month, it helps you grow your business rapidly and it makes you a very happy business owner. But when you’re losing more customers than you’re gaining, it can spell disaster for your business. What makes it frustrating is that you don’t always have […]

Why Segmentation is Vital to Your Marketing Success

by Sherice Jacob @ The Kissmetrics Marketing Blog

When I say “segmentation” with regards to marketing, what comes to mind for you? Chances are, you immediately think of email segmentation. Segmenting your emails is crucial to improving your customer engagement and conversion rate. But although emails are the most widely talked about segmentation type, there are countless others. Unfortunately, it’s a process that’s […]

Confessions of an Entrepreneur-Marketer-Father

by David Bailey @ Blu Mint Digital

A year ago, I quit my job to start a business — here’s what I wish someone had told me at the beginning. Here are my confessions of an entrepreneur. A year ago, I quit my 9-5 job to focus solely on a digital marketing business. My goal was to create a life where I […]

The post Confessions of an Entrepreneur-Marketer-Father appeared first on Blu Mint Digital.

SEO vs. SEM: The Differences Between Natural & Paid Search

SEO vs. SEM: The Differences Between Natural & Paid Search


QuickWins

If you're marketing your business, you've probably heard of both SEO and SEM. But do you know how they differ?Understanding the differences between SEO,...

What’s the Difference Between SEO and SEM?

by Whitehardt @ Whitehardt

What’s the Difference Between SEO and SEM? In the world of online growth and page rankings, SEO and SEM are often used interchangeably. However, they have many differences. SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. SEM, on […]

The post What’s the Difference Between SEO and SEM? appeared first on Whitehardt.

SEO vs. SEM: What’s the Difference? - Hiring | Upwork

SEO vs. SEM: What’s the Difference? - Hiring | Upwork


Hiring | Upwork

There is often a lot of confusion between the differences of SEO (search engine optimization) vs. SEM (search engine marketing.) In the article, we will explore the differences between them so that you can build a better online marketing presence.

What’s Hot In Mass Tort TV Ad Spending

by Whitehardt @ Whitehardt

The post What’s Hot In Mass Tort TV Ad Spending appeared first on Whitehardt.

Social Media & Your Business

by admin @ Coastline Marketing Group, Inc.

Whatever your reason for avoiding social media may be, you need to think seriously about the opportunities that you are missing for connecting with current and potential customers that will drive the growth of your business.

The post Social Media & Your Business appeared first on Coastline Marketing Group, Inc..

SEO for Large Websites: What You Need to Know

by ZGM @ Zero Gravity Marketing

Digital marketing for large companies is a different ballgame than it is for small, local businesses. With a wide audience...

The post SEO for Large Websites: What You Need to Know appeared first on Zero Gravity Marketing.

What SEO Used to Be Versus What SEO Is Now

What SEO Used to Be Versus What SEO Is Now


Quick Sprout

With Panda, Penguin and all the other Google updates, SEO has changed over the years. What used to work doesn’t anymore. So, how do you know what you shoul

Is your lead database your company’s junk drawer?

by Kristin Carideo, Director of Marketing Automation @ Yesler | B2B Marketing Agency

You know that drawer or cabinet you have in your kitchen that stores everything you don’t know what to do

The post Is your lead database your company’s junk drawer? appeared first on Yesler | B2B Marketing Agency.

How to Improve Your Local Ranking

by MedNet Technologies @ MedNet Technologies

It may seem obvious, but a local result is what comes up for a person searching for a business or place near their current location. They come up in Maps and in general Google searches. And what good is a search result for a “dog walker” in Orlando when you live in Wichita? So, when...

7 Online Marketing Strategy Channels To Skyrocket Your Brand Awareness

by David Bailey @ Blu Mint Digital

So you’ve set your online goals and decided on a digital marketing strategy. What next? Well the next step is to decide which online marketing strategy channels you’ll need to use. But which ones are better for gaining brand awareness for your business? The first thing to note is that not all online marketing strategy […]

The post 7 Online Marketing Strategy Channels To Skyrocket Your Brand Awareness appeared first on Blu Mint Digital.

Why The Google Local SEO 3 Pack Matters To Your Local Business

by David Bailey @ Blu Mint Digital

Whether you’re a bricks and mortar business or an online retailer selling locally, appearing in Google’s local SEO 3 pack is a must. If you haven’t one already it’s time to adopt a local SEO strategy. What is the Google Local SEO 3 Pack? What has changed? How does it impact your local business? 6 […]

The post Why The Google Local SEO 3 Pack Matters To Your Local Business appeared first on Blu Mint Digital.

12 Cutting Edge Plastic Surgery Marketing Strategies

by Shane @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

The American Society of Plastic Surgeons conducted a study in 2014 and discovered that there were over 15.6 million cosmetic procedures done in the US. This was a 5% increase from the previous year’s figures. In the competitive industry of plastic surgery, staying on top of the latest technologies and techniques is crucial. Just like other medical fields, marketing plays ...

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The post 12 Cutting Edge Plastic Surgery Marketing Strategies appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

How to Choose a Name for Your Business

by Spencer Soloway @ Blog List - Good & Gold

You’ve got a great idea. You may even have a product ready to sell. But there’s just one problem: What are you going to call yourself?

What Is Search Engine Optimization And Why Is It Important

What Is Search Engine Optimization And Why Is It Important


reliablesoft.net

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. What is SEO? Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. SEO can also be

High-quality Content Marketing is the Real Search Engine Optimization (SEO)

by Chris Raulf @ Boulder SEO Marketing

Although Google hasn’t confirmed it yet, it appears that they released an update called “Fred” to their search engine algorithm in March of 2017, which at least partially targets the quality of websites. A number of websites reported a drop in organic search traffic by 50% or higher overnight. It seems that many of these websites...

The Magic of Technical SEO

by Ben LeFort @ Dolomite Marketing, LLC

As mentioned in our post about SEO being a Three-Legged Stool, Technical SEO is the first thing we look at when evaluating how to best optimize a website for maximum visibility in search engines.

Technical SEO can ...
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The post The Magic of Technical SEO appeared first on Dolomite Marketing, LLC.

Rankings Definition – SEO Glossary | Searchmetrics

Rankings Definition – SEO Glossary | Searchmetrics


Searchmetrics

What are rankings? Our SEO Glossary provides a wide range of technical terms related to Search Engine Optimization and more.

What is SEO and How to Optimize WordPress SEO

What is SEO and How to Optimize WordPress SEO


WPBeginner

Definition of SEO or Search Engine Optimization for beginners. Understanding how SEO works and how to optimize WordPress SEO features.

Natural SEO Vs. Organic SEO - Whats the Difference?

Natural SEO Vs. Organic SEO - Whats the Difference?


Zero Gravity Marketing

Natural SEO vs. Organic SEO: Which one will get to the top of search results without having to pay for prime real estate like Google AdWords?

What is the Purpose of SEO?

What is the Purpose of SEO?


Brick Marketing - SEO Marketing Solutions Company

The purpose of SEO, in a nutshell, is to make your website more appealing to the search engines and drive targeted visitors to your site.

10 Best Keyword Research and Suggestion Tools for SEO Specialists

by Irina Weber @ SEO Chat

While creating a high-quality content with real people in mind is essential, it will be foolish to ignore keyword research and SEO. Doing keyword research is like a seasoned fish monger casting his net at the right time and at the right place. If you are not using the right keywords: short-tail or long-tail, you […]

The post 10 Best Keyword Research and Suggestion Tools for SEO Specialists appeared first on SEO Chat.

What's the Future of SEO? | Future of Everything

What's the Future of SEO? | Future of Everything


Future of Everything

Search engine optimization or SEO, a term that once amounted to little more than stuffing a page full of keywords has become a literal science in recent years. But just what is SEO? Search engine optimization is a blanket term for numerous strategies used to make a web page appear high up the list on …

Getting Started with Automated Email Marketing

by Sherice Jacob @ The Kissmetrics Marketing Blog

Email marketing is one of those pivotal, game-changing facets of online marketing that nearly every serious marketer needs to not only know how to do — but do successfully. As you’ve learned to grow your business, you no doubt have come across email marketing jargon such as segments and drip feeds. But what does it […]

What Is SEO and Why Should I Care?

by Whitehardt @ Whitehardt

What Is SEO and Why Should I Care? SEO (search engine optimization) is the process of pursuing and generating more traffic directly from organic, free, editorial, or natural search results within search engines. A relatively new concept, SEO has become increasingly popular over the last few years as a better way to increase online traffic […]

The post What Is SEO and Why Should I Care? appeared first on Whitehardt.

What’s SEO Good For Anyway?

by Ben LeFort @ Dolomite Marketing, LLC

It’s a question we hear all the time: how can SEO help my organization or business?

The short answer is: SEO can help you be found.

Great, But What Is SEO?

Since there’s plenty of confusion out ...
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The post What’s SEO Good For Anyway? appeared first on Dolomite Marketing, LLC.

Keyword Research for Search Engine Optimization (SEO) [Webinar Recording]

by Chris Raulf @ Boulder SEO Marketing

Learn How to Identify Your Most Important and Lucrative SEO Keywords Hands down, understanding and being able to research and identify the keywords your potential customers type into Google is crucial to succeeding with SEO. It’s probably the most critical aspects of a digital marketing strategy. Knowing what keywords and phrases your target audience uses...

5 Crucial Elements for Selling Success

by Irina Weber @ SEO Chat

Sale promotion is a good way to make customers take a crucial action. If you decide to invest into a sale promotion without completely understanding key elements, you can risk losing a lot of potential clients. Sale promotion helps online businesses to break the ice with the main goal to boost short-term and long-term sales […]

The post 5 Crucial Elements for Selling Success appeared first on SEO Chat.

Getting Started With Search Engine Optimization

by Carrie Hinton @ Blog List - Good & Gold

Because a solid SEO strategy is essential to every business, we've got five simple tips to get you started.

For Blog Posts in 2017, What's the Best Length for SEO?

For Blog Posts in 2017, What's the Best Length for SEO?


Snap Agency

Spread the love    TLDR; Size does matter, but quality matters more. When you’re writing a blog post especially for search engine optimization, remember that length is secondary to the quality of your post,...

What Is SEO / Search Engine Optimization?

What Is SEO / Search Engine Optimization?


Search Engine Land

Get started learning all about SEO from the industry's most trusted source, Search Engine Land. Review basics of search engine optimization, ranking factors & more.

Top 10 Mass Torts August 2017

by Whitehardt @ Whitehardt

  When you know what’s trending in Mass Tort spending, you can make better decisions on how to invest your money. That’s why we’ve put together this monthly report. We want you to get the best return possible on your investments, and knowing what’s hot and what’s not can make the difference!   So here’s what […]

The post Top 10 Mass Torts August 2017 appeared first on Whitehardt.

SEO vs. SEM: What's the Difference?

SEO vs. SEM: What's the Difference?


Yesler | B2B Marketing Agency

Most professionals who work in search marketing know roughly what SEO and SEM mean, but how many of them can articulate how the two diverge?

SearchCap: Bing fact checking, Google mobile tips & Bing agency awards

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Bing fact checking, Google mobile tips & Bing agency awards appeared first on Search Engine Land.

SEO Strategy: What's changed in SEO

SEO Strategy: What's changed in SEO


Newfangled

In this episode of the Agency Marketing Matters podcast, we discuss changes to SEO and what you should be doing now for an effective SEO strategy.

What's SEO Good For Anyway? | Dolomite Marketing, LLC

What's SEO Good For Anyway? | Dolomite Marketing, LLC


Dolomite Marketing, LLC

Discover how SEO (Search Engine Optimization) can help your nonprofit, social enterprise, or small- to medium-sized business grow!

Link Building Strategies: An In Depth Look at the History & Evolution of Link Building Tactics

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

Throughout the years, link building has remained one of the most powerful ways of driving traffic to websites. Way back when, there was a time the internet was chock-full of complex link pyramids, spammy articles, spun content, and quite possibly hundreds of other “quick wins” that ending up causing long term damage. In the last twenty years, SEO gurus have ...

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The post Link Building Strategies: An In Depth Look at the History & Evolution of Link Building Tactics appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

The mighty lead-source field: The first step to a full-funnel picture of what’s driving demand

by Kristin Carideo, Director of Marketing Automation @ Yesler | B2B Marketing Agency

“Where did this awesome opportunity come from?” The question every data-driven marketer hopes to hear from their sales team. Even

The post The mighty lead-source field: The first step to a full-funnel picture of what’s driving demand appeared first on Yesler | B2B Marketing Agency.

How to Leverage Behavioral Analytics In Your Growth Strategy

by Today's Industry Insider @ The Kissmetrics Marketing Blog

If you’re obsessed with growth, you know how important it is to have a super detailed growth strategy. You and data are BFFs, right? Great, but you also need to understand the context that surrounds that data. I know that sounds a little dense, but bear with me. What I mean is that information alone […]

SEO basics: What is a slug and how to optimize it • Yoast

SEO basics: What is a slug and how to optimize it • Yoast


Yoast

In this post, we'll explain what a slug is and how you should use it the best way possible. In WordPress, it's really easy to optimize!

SEO: What is Link Diversity?

SEO: What is Link Diversity?


Social Media Today

Google wants to see natural links on websites, which is all well and good, but what does that mean in practice and how to do you make sure your link building strategy doesn’t result in a Google penalt

How to Optimize the SEO of Your Landing Pages to Rank in Google’s Top 10

by GrowMap @ SEO Chat

For the ideal customers, the landing page creates that first impression. It initiates their interactions with your business. Of course, there are several ways visitors can arrive at your landing pages. These include social media, display advertising, product launch direct referrals, and, more importantly, search engines (primarily Google). If you want visitors to take the […]

The post How to Optimize the SEO of Your Landing Pages to Rank in Google’s Top 10 appeared first on SEO Chat.

Perfect Pizza’s Inbound Marketing Strategy – A Fictional Case Study

by Chris Raulf @ Boulder SEO Marketing

Remember when you’d use a phone book to find a business or phone number, or go to the library to find facts or information? Ask any teenager today what a phone book is and they’d probably give you a blank stare because phone books have been made obsolete. People use the internet to find information...

SEO SEM Marketing - What's the Difference? | Blu Mint Digital

SEO SEM Marketing - What's the Difference? | Blu Mint Digital


Blu Mint Digital

SEO SEM Marketing. Is there even a difference between the two? Although used together there are several differences you need to be aware of.

Why SEO Is Essential for Website Redesigns

by Ben LeFort @ Dolomite Marketing, LLC

Whether your website is in need of a refresh or you want to make sure it displays well on mobile devices (over 50% of global web browsing is now done on smartphones and tablets), if you’re ready to do a redesign now ...
Read More

The post Why SEO Is Essential for Website Redesigns appeared first on Dolomite Marketing, LLC.

What is SEO? Search Engine Optimization 101

What is SEO? Search Engine Optimization 101


Lifewire

In a very basic nutshell, search engine optimization, or SEO for short, is the process of making your site and the site's individual pages visible.

Facebook Eliminates Ability to Modify Link Previews: What Does This Mean For You?

by ZGM @ Zero Gravity Marketing

If you run a Page for your business on Facebook, you’ve probably used the platform to share links with your...

The post Facebook Eliminates Ability to Modify Link Previews: What Does This Mean For You? appeared first on Zero Gravity Marketing.

SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: AdWords AMP landing pages, Google & Apple tracking & SEO mistakes appeared first on Search Engine Land.

What’s The Difference Between SEO and SEM

by content @ Lawyer TV Commercials Randy Nordstorm

The abbreviations SEO and SEM have been used indiscriminately since the growth of online searches and page rankings. Search Engine Optimization (SEO) is when organic, natural, editorial, and free search results in a search engine gain more traffic. However, Search Engine Marketing (SEM) relies on search engines with search listings that are paid for to […]

The post What’s The Difference Between SEO and SEM appeared first on Lawyer TV Commercials Randy Nordstorm.

Dear Marketer: Your Lead Magnet Sucks

by Aman Thakur @ ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Yes. It does. And here’s why: ❌ You’re not attracting any email subscribers. ❌ Even if someone did subscribe, he or she is not opening your email and downloading your “freebie” or “free gift.” ❌ No one is excited about getting your lead magnet. A few years ago, the same lead magnet would have worked […]

The post Dear Marketer: Your Lead Magnet Sucks appeared first on ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless.

What is SEO and Why Do You Need It? | Stellar SEO

What is SEO and Why Do You Need It? | Stellar SEO


SEO & Digital Marketing Franklin | Nashville - Stellar SEO

Search engine optimization (SEO) is the process of optimizing a website so that it performs well in organic search. Is your site setup properly for Google?

Two-day Search Engine Optimization Certification Classes Offered in Denver and Boulder, Colorado

by Chris Raulf @ Boulder SEO Marketing

Do you have a pretty good understanding of search engine optimization (SEO) but are interested in advancing your knowledge to really make a difference for your business? Our two-day, hands-on, SEO training may be a great fit for you! You will learn the entire methodology that has helped many of our students and customers boost sales...

Knowledge is Power

by bethe @ Scott & Associates

Imagine if you knew what your customers were thinking, wanting, and doing. Imagine the impact it could have on your marketing efforts. The good news is, with the right CRM, you can know what your customers are doing, and get a good feel for the area and intensity of their interests. With a CRM, you […]

Purchase Funnels: What You Need to Know

by ZGM @ Zero Gravity Marketing

Most leads are not instant customers: They go through a process of researching, comparing and evaluating before agreeing to spend...

The post Purchase Funnels: What You Need to Know appeared first on Zero Gravity Marketing.

Choices in How to SEO a Multilingual Site

by GrowMap @ SEO Chat

While growing businesses by expanding to additional countries or languages is a great way to increase your income, it is more complicated than you may realize – especially when it comes to SEO. This site for a southern California criminal defense attorney has content written in English using Google Translate to create pages translated into […]

The post Choices in How to SEO a Multilingual Site appeared first on SEO Chat.

New Facebook Software that Auto-Responds to Comments

by btvbill @ Vermont Web Design, Web Hosting and Development

Credi Response does a great job of interacting with your Facebook audience without any dubious misdirection or tricks. Based upon a recommendation from another well known and highly respected Internet marketer, I decided to purchase Credi Response and give it a try. I’ve only had it for a couple days but I found it very easy to use. There’s nothing to install, as it runs as SAAS (software as a service), which means no issues with yet another WordPress plugin. Once I ordered, I received an email within just a few minutes with access to Credi Response along with some other free bonuses. There are also up-sells to a Pro version which you may want to consider. I found the Elite version sufficient enough for my needs. Here is a list of what Credi Response does: Sends a personal message to anyone who comments on your Facebook post. 100% automated. Just set up the message and It’ll be sent on autopilot. Send information, website links, or anything else you want. 100% Inboxing rate along with the message notification graphic and sound! Set up page level response, or specific responses to posts. Personalize with client name, date, day and more! Supports […]

The post New Facebook Software that Auto-Responds to Comments appeared first on Vermont Web Design, Web Hosting and Development.

Win a Webinar Spot with a #SEOCopyHaiku

by Heather Lloyd-Martin @ SuccessWorks

Here’s a fun game to play — and your answer may land you a free spot in my upcoming SEO Content Writing:Step-by-Step webinar series starting September 19th.
You know I like writing haiku, right? I even wrote 14 SEO writing tips in haiku (check out this blog post for the geeky goodness.)
Now, it’s your turn.
Tweet me your SEO writing haiku (@heatherlloyd) and [...]

The post Win a Webinar Spot with a #SEOCopyHaiku appeared first on SuccessWorks.

How to Do Customer Engagement If You’re In a Unique Niche

by Today's Industry Insider @ The Kissmetrics Marketing Blog

I once worked with a business that specialized in making custom squirrel horror dioramas. If you’re wondering what in the world a custom squirrel horror diorama is, then you’ve proved an underlying point of this article. Unique niches are really tough for marketing. If there are 37 people on the planet that are in your […]

SearchCap: Yelp hits Google again, link building & SMX East preview

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Yelp hits Google again, link building & SMX East preview appeared first on Search Engine Land.

Learn SEO Content Writing for Under $100 (for a Limited Time)

by Heather Lloyd-Martin @ SuccessWorks

Do you want to dip your toes into the SEO writing waters, and you need a low-cost course to teach you the basics?
Are you tired of trying to learn everything yourself, and you’d love a webinar series with live Q & A and a place to ask questions?
Are you confused by conflicting SEO writing “rules,”and you’re wondering if you’re [...]

The post Learn SEO Content Writing for Under $100 (for a Limited Time) appeared first on SuccessWorks.

What’s the Most Important Aspect of SEO?

What’s the Most Important Aspect of SEO?


Search Engine Journal

Find out the most important aspect of SEO for local brick-and-mortars, small businesses, mid-size companies, and large enterprise B2B and B2C companies.

SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google EU appeal, goodbye fetch as Google for apps & award list appeared first on Search Engine Land.

SEO SEM Marketing – What’s the Difference?

by David Bailey @ Blu Mint Digital

Do you know the difference between SEO & SEM marketing? SEO-SEM Marketing. Is there even a difference between the two? SEO is short for search engine optimisation whilst SEM is search engine marketing. With both terms prevalent in digital and online marketing, it can be a confusing concept for those starting out in these channels. […]

The post SEO SEM Marketing – What’s the Difference? appeared first on Blu Mint Digital.

Quit Obsessing Over Your Freelance Writing Niche. Do This, Instead.

by Heather Lloyd-Martin @ SuccessWorks

Right this minute, someone out there is wondering, “how can I find my perfect freelance writing niche?”
(Maybe even you.)
I receive heart-wrenching letters every week from writers trying to find their true path. These folks have heard they need to “find a niche” — and that’s where they get stuck.
Because people aren’t focused on finding a [...]

The post Quit Obsessing Over Your Freelance Writing Niche. Do This, Instead. appeared first on SuccessWorks.

What is SEO (search engine optimization)? - Definition from WhatIs.com

What is SEO (search engine optimization)? - Definition from WhatIs.com


WhatIs.com

Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly.

17 Chiropractic Marketing Ideas for 2017

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

It’s a new year with new opportunities for you to set your chiropractic business apart. We’ve worked to compile 17 of the best chiropractic marketing ideas to help your practice stand out and grow in 2017. Some of the tips are broad concepts and a few of them are specific tools you should implement to push your chiropractic marketing plan ...

The post 17 Chiropractic Marketing Ideas for 2017 appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

21 Actionable SEO Techniques You Can Use Right Now (Updated)

21 Actionable SEO Techniques You Can Use Right Now (Updated)


Backlinko

21 insanely practical SEO techniques for higher rankings and more search engine traffic.

Danny Sullivan, You Changed My Life. Thank you.

by Heather Lloyd-Martin @ SuccessWorks

Last week, I read the news that Danny Sullivan is shifting away from his role as Chief Content Officer of Third Door Media, and is taking an advisory role.
I was shocked.
Sure, Danny isn’t the first “first generation” search marketer to step away from the industry (I believe my first business partner, Jill Whalen, was the first.) [...]

The post Danny Sullivan, You Changed My Life. Thank you. appeared first on SuccessWorks.

3 Steps To Improve Your Local SEO

by admin @ Coastline Marketing Group, Inc.

If anyone has hired a major SEO company to audit and enhance a website, then that person may likely be paying for services they don’t need. With some testing, we have found that most local businesses can rank by keeping a few simple tips in mind.

The post 3 Steps To Improve Your Local SEO appeared first on Coastline Marketing Group, Inc..

Link Building for Content Marketers: Interview with Debra Mastaler

by Heather Lloyd-Martin @ SuccessWorks

Around 16 years ago, I met Debra Mastaler, founder of Alliance-Link — and I was immediately impressed by her intelligence, knowledge and her no-nonsense advice. Debra is a trailblazing woman (in fact, she was one of the first women in SEO) who knows how to set smart, sustainable link marketing campaigns. If you have a chance to see [...]

The post Link Building for Content Marketers: Interview with Debra Mastaler appeared first on SuccessWorks.

SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: SEO content audits, a search marketer’s view of Facebook & a link study appeared first on Search Engine Land.

What’s the Difference Between SEO and PPC?

by Zoe James @ Leverage Marketing, LLC

Confused about the difference between SEO and PPC? Wondering which one will work best for your business? In our new blog post, we provide clarity and debunk some common myths about search engine optimization and pay-per-click advertising.

The post What’s the Difference Between SEO and PPC? appeared first on Leverage Marketing, LLC.

9 Things You Need Towards a Great New Website Design

by btvbill @ Vermont Web Design, Web Hosting and Development

The beginning of a new year is always a great time to consider a new website design. Perhaps you have an older website that needs some sprucing up both technically and aesthetically. Maybe you’re adding a blog or social media features to engage your audience. Whatever the case may be, it’s important that you’re being pro-active and taking full advantage of your website. Here are 9 things that you need in order to implement a great, new website design that will grow traffic, influence your audience and make your business stand out. 1. Your domain name is important because it reflects your branding and should be as close to your business name as possible. Try not to use hyphens if at all possible. Although there are now many domain extensions available these days, stick with the the 3 most important, in the following order: .com, .net and .org (if you are running an organization. If you are running a bonafide educational institution then a .edu extension is also appropriate. No need to buy up a bunch of the same domains with different extensions, simply to get an advantage with the search engines. That no longer works these days so save […]

The post 9 Things You Need Towards a Great New Website Design appeared first on Vermont Web Design, Web Hosting and Development.

What is SEO Marketing and How it Works.

What is SEO Marketing and How it Works.


Shopify

In this seo tutorial we examine exactly what ecommerce SEO is and how it can help your business.

What is SEO? | BoomTown Library

What is SEO? | BoomTown Library


Library

Understand SEO And Its Role In The Real Estate Industry With Our Helpful Video. We Cover All The Details You Need To Know In Just Under 2 Minutes.

Facebook Tries to Reduce Clickbait Headlines

by MedNet Technologies @ MedNet Technologies

We’ve all fallen for them — leading headlines that pique your curiosity and get you to click on a link that turns out to be nothing like what the headline alluded to. Clickbait. This summer, Facebook has been trying to figure out how to separate clickbait headlines from real headlines and to limit the former....

How to Make Local SEO Work for You

by Spencer Soloway @ Blog List - Good & Gold

For businesses that serve a specific geographical market, Local SEO is a crucial piece of the search marketing puzzle.

What Makes Content Shareable

by Snap Agency @ Snap Agency

Most businesses dream of creating content that goes viral, but they often struggle to get even a single share of their posts. Creating content that is shareable is critical to...

The Advantages of a Full-Service Ad Agency

by Whitehardt @ Whitehardt

The Advantages of a Full-Service Ad Agency We know, we know. You came here because of the ads. We keep cost down, and quality up, and that’s what has made us a name in the attorney advertising world. But there is so much more to what Whitehardt can do for you. The Best Attorney Ads […]

The post The Advantages of a Full-Service Ad Agency appeared first on Whitehardt.

What is SEO and how can it help my website's Google visibility?

What is SEO and how can it help my website's Google visibility?


the Guardian

Learning how to improve your site's SEO can significantly improve your business' prominence in online search results

A Look at Google Maps Marketing for Your Local Business

by Shane @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

Many of us use Google Maps to navigate public transportation, drive through unfamiliar routes, or when walking around town. But, did you know that you could use Google Maps to grow your business? Searches from mobile devices are continually growing and many of those searches are for a local business or service. As a matter of fact, nearly 80% of ...

The post A Look at Google Maps Marketing for Your Local Business appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

Don’t Yelp When it Comes to Yelp

by MedNet Technologies @ MedNet Technologies

Some people love Yelp. Others not so much. But this business rating/review site isn’t going anywhere, so it pays to know some of its ins and outs. As with other review sites such as RealSelf and Healthgrades, practices need to pay attention to what’s going on with their Yelp page, keeping photos and all practice...

Should I Use Facebook Boosted Posts to Promote My Business?

by alpinewebmedia @ Vermont Web Design, Web Hosting and Development

What are the pros and cons of Facebook Boosted Posts? Facebook has lessened organic reach and paid options are pretty much the way you reach more people. Facebook wants you to use the “Boost Post” button. As a matter of fact, they really try hard to get you to do it. First, you’ll get these Facebook boosted posts messages directly on your Facebook Business page if you have a post that’s getting a fairly decent amount of views. Soon after, you’ll also get a similar message in your email inbox, courtesy of Facebook. If you’re like most people, you will see this as a sign that your post is performing really well and by boosting it, it could stand a chance of going viral. It certainly is tempting to hit the Boost Post button at this point and sit back, waiting for your Facebook page to blossom with new found popularity. Unfortunately that doesn’t happen very often, if at all. When you boost your post you will get traffic as long as you pay, but the moment you stop paying, your traffic will eventually die down. Do Facebook boosted posts have any benefit at all? Yes. If you have a […]

The post Should I Use Facebook Boosted Posts to Promote My Business? appeared first on Vermont Web Design, Web Hosting and Development.

SEO for Banks

by ZGM @ Zero Gravity Marketing

There is no shortage of banking options for your clients and potential clients, which is why having a strong SEO...

The post SEO for Banks appeared first on Zero Gravity Marketing.

8 SEO Do’s and Don’ts for Business Owners

by Snap Agency @ Snap Agency

As a business owner, you have a business to run. So you’ve probably hired an SEO agency to develop your website and online presence. That’ll almost always give you the...

How Far Down the Search Engine Results Page Will Most People Go?

by Madeline Jacobson @ Leverage Marketing, LLC

The average web user won't go past the first five listings on a search engine results page, so how can you make sure your target audience sees your website? Learn about SEO ranking challenges and get tips to overcome them.

The post How Far Down the Search Engine Results Page Will Most People Go? appeared first on Leverage Marketing, LLC.

Can Google Read Text in Images?

by Eric Ysasi @ Leverage Marketing, LLC

After thoughtful experimentation, we have come to believe that Google reads text in images based on evidence that Google experiments with artificial intelligence and is able to rank graphics with text. Find out what we did to reach our conclusions.

The post Can Google Read Text in Images? appeared first on Leverage Marketing, LLC.

Content Marketing is Changing SEO: 3 Tips to Boost Your Traffic

by Pratik Dholakiya @ SEO Chat

Content marketing is the future of marketing and there is no doubt about it. By leveraging content you can sell (your products and services) without actually selling. Write a killer blog post or tweet and you can create a huge amount of awareness among your targeted audience. Content marketing has become an integral part of […]

The post Content Marketing is Changing SEO: 3 Tips to Boost Your Traffic appeared first on SEO Chat.

WordPress Disadvantages Overcome By Technical SEO

by Kevin Yeaman @ Colorado SEO Expert

Websites built using the WordPress content management system dominate the web with over 70 million sites built on the WordPress open source content management system platform according to Yoast figures. From th cost of development point of view to the SEO optimization angle, it's the most affordable, efficient, and effective marketing platform in spite of it's complications and weaknesses.

WordPress delivers far more advantages than disadvantages. For the sake of argument we'll list some of the more common disadvantages that people eventually run in to unintentionally. The upshot is that all WordPress disadvantages can be overcome with an initial SEO-friendly setup strategy and plan in place, or with an SEO expert that knows technical SEO.

For small business owners and web design agencies, taking advantage ......

The post WordPress Disadvantages Overcome By Technical SEO appeared first on Colorado SEO Expert.

Agency Marketing Matters Season 2, Episode 17: What Does Lead Nurturing Really Mean

Agency Marketing Matters Season 2, Episode 17: What Does Lead Nurturing Really Mean

by @ Agency Marketing Matters

In this episode of the Agency Marketing Matters podcast, your hosts, Chris Butler, Lauren Siler, and Holly Fong, discuss nurturing leads through an optimized digital system that includes content marketing, website design, and automation strategy.

* * *

Agency Marketing Matters is a production of Newfangled. We empower agencies to generate ideal new business opportunities through creating and nurturing digital marketing systems and habits that have a measurable impact on their bottom line. In this bi-weekly podcast, we discuss a variety of topics surrounding digital marketing, including content and contact strategy, CRM, Marketing Automation, and user experience design.

Your hosts:


Chris Butler, COO, Newfangled


Lauren Siler, Director of Content Strategy, Newfangled
Holly Fong, Senior Digital Marketing Strategist, Newfangled

Before Your Next Product Launch, Try These 5 Engagement Strategies

by Today's Industry Insider @ The Kissmetrics Marketing Blog

The big day is approaching! Yes, you’re about to launch your first (or maybe fifth) product. You want the experience to be perfect for your audience. What your team does before the launch is just as important as what you do on launch day. And it all starts with early engagement—spreading your message as soon […]

The Beginner’s Guide to Effective Outreach Link Building in 2018

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

Link building is a powerful way to build brand awareness. Sure, it’s great when you post an article or an infographic to your website and it goes viral, but how often does that actually happen?  You can’t just hang out waiting for your content to be shared or to start ranking. You must act or you will be left behind. ...

The post The Beginner’s Guide to Effective Outreach Link Building in 2018 appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

So, what is SEO exactly?

So, what is SEO exactly?


Amy Lynn Andrews

What is SEO? It's a common question with often confusing answers. Here's a straightforward explanation. For the rest of us. In plain English.

Why Content Marketing Is More Than Just Writing a Blog Post

by Madeline Jacobson @ Leverage Marketing, LLC

If your sole content marketing strategy is occasionally updating your business blog, you're missing opportunities to reach customers. Find out what goes into the best content marketing strategies.

The post Why Content Marketing Is More Than Just Writing a Blog Post appeared first on Leverage Marketing, LLC.

SearchCap: Amp links at large, Google AdWords demographic targeting & more

by Amy Gesenhues @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

The post SearchCap: Amp links at large, Google AdWords demographic targeting & more appeared first on Search Engine Land.

5 Mobile SEO Mistakes That Are Sabotaging Your Mobile Marketing Efforts

by Harsh Agrawal @ ShoutMeLoud

SEO remains one of the most popular topics on the internet. Why? Because webmasters are always fighting to get search traffic – the better your pages are optimized for search engines, the more chances you have to rank your content, and the more traffic you’ll drive to your site. That’s not all; it equally means […]

5 Mobile SEO Mistakes That Are Sabotaging Your Mobile Marketing Efforts is a post from ShoutMeLoud - Shouters Who Inspires

What’s in Your Wallet?

by admin @ Coastline Marketing Group, Inc.

You need to be able to reach into your wallet and pull out a business card. These should always be available and handy so that you can get them into the hands of those you interact with on a regular basis.

The post What’s in Your Wallet? appeared first on Coastline Marketing Group, Inc..

What Does SEO Mean? Discover What You Really Need to Know!

What Does SEO Mean? Discover What You Really Need to Know!


Vermont Web Design, Web Hosting and Development

SEO stands for "search engine optimization". Everyone seems to have heard about and uses the term "SEO" but many do not know what SEO means, or what it does

9 Ways For Local Business to Acquire Links

by terri @ SEO Chat

Link building has changed a lot over the years. After a pretty brutal crackdown by Google related to linking practices it became clear that a new, more narrow practice was needed to continue taking advantage of this very relevant part of marketing strategy. Thankfully we still have avenues that don’t violate any terms of service, […]

The post 9 Ways For Local Business to Acquire Links appeared first on SEO Chat.

SEO vs. PPC: What's the Difference Between SEO and PPC?

SEO vs. PPC: What's the Difference Between SEO and PPC?


Leverage Marketing, LLC

Confused about the differences between SEO and PPC, and which one makes more sense for your business? Leverage Marketing provides clarity and debunks myths.

SEO Is A Three-Legged Stool

by Ben LeFort @ Dolomite Marketing, LLC

What makes Search Engine Optimization (SEO) such a crazy topic is that there’s so much misinformed or plain old inaccurate information out there. Plus, with dozens of factors in Google’s search engine ranking algorithms (some say they number over 200), it’s more than a little complex.

...
Read More

The post SEO Is A Three-Legged Stool appeared first on Dolomite Marketing, LLC.

SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google Search Console beta invites, Google attribution & question and answers in maps appeared first on Search Engine Land.

SearchCap: Google iOS app trends, difficult clients & content SEO

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google iOS app trends, difficult clients & content SEO appeared first on Search Engine Land.

What’s the ‘Best’ Word Count for Google? [Updated for 2017]

by Heather Lloyd-Martin @ SuccessWorks

Have you wondered how long a blog post or landing page should be for Google?
Over the years, that number has been a moving target.
Once upon a time, SEO consultants recommended that every page has at least 250 words.
Amazingly, some people considered 250 words “too much content.” “People won’t read all of it,” folks complained. “I don’t [...]

The post What’s the ‘Best’ Word Count for Google? [Updated for 2017] appeared first on SuccessWorks.

Pinterest Marketing Strategy – How To Get Started

by Loore Jaanson @ Blu Mint Digital

Does your business have a Pinterest marketing strategy? If not, then you can get started and open up a more opportunities with this fast growing platform. In this article you’ll find out: Why you should use a Pinterest Marketing Strategy What type of content you should consider How to grow your audience Which Pinterest marketing […]

The post Pinterest Marketing Strategy – How To Get Started appeared first on Blu Mint Digital.

Patience (with Search Engine Optimization) is a Virtue

by Chris Raulf @ Boulder SEO Marketing

When I first talk to potential customers about search engine optimization (SEO), I see them get really excited and enthusiastic about the possibilities. At some point, they ask how quickly it will be before they get a lot more organic search engine traffic. This is the part that can be difficult because although I get...

What Sets Google AdWords Apart

by joes @ Scott & Associates

Google AdWords is the leading online advertising platform and is based upon Google’s Chrome browser, which processes 3.5 billion searches per day, world wide. This scope allows advertisers to piggyback their ads on top of relevant searches. A common question that advertisers ask us is: “How do I carve-out a relevant portion of those 3.5 […]

Why a PPC Campaign Might Be Your Best SEO Move

by Snap Agency @ Snap Agency

It can be easy for even the most experienced digital marketers to get caught up in a single tactic. We can lose our creativity and then become worried when that...

Agency Marketing Matters Podcast Season 2, Episode 10: SEO – What’s Changed and What’s the Same

Agency Marketing Matters Podcast Season 2, Episode 10: SEO – What’s Changed and What’s the Same

by @ Agency Marketing Matters

In this episode of the Agency Marketing Matters podcast, your hosts, Mark O'Brien, Chris Butler, and Lauren Siler discuss how SEO strategy has changed throughout the years and what you should be doing now for an effective SEO strategy.


* * *

Agency Marketing Matters is a production of Newfangled. We empower agencies to generate ideal new business opportunities through creating and nurturing digital marketing systems and habits that have a measurable impact on their bottom line. In this bi-weekly podcast, we discuss a variety of topics surrounding digital marketing, including content and contact strategy, CRM, Marketing Automation, and user experience design.

Your hosts:


Mark O'Brien, CEO, Newfangled


Chris Butler, COO, Newfangled


Lauren Siler, Director of Marketing, Newfangled

How to Choose an E-Mail Marketing Platform

by Spencer Soloway @ Blog List - Good & Gold

E-Mail Marketing is a powerful owned marketing channel. What marketing automation platform is right for you?

What's the Difference Between Legitimate and Illegitimate SEO?

What's the Difference Between Legitimate and Illegitimate SEO?


Inc.com

There's good SEO, and there's bad SEO. How do you spot the differences between them? Read on!

SEO for Blogs: the Beginner's Guide to Search Engine Optimization

SEO for Blogs: the Beginner's Guide to Search Engine Optimization


Postcron - Social Media Marketing Blog and Digital Marketing Blog

Stumped about SEO? This post gives you a straightforward guide for developing SEO for your blog. We'll cover what it is, what it's for, and how to apply it.

It’s 2017. Is SEO Copywriting Training Still Needed?

by Heather Lloyd-Martin @ SuccessWorks

Have you shelved SEO copywriting training for your in-house writers, figuring the money was better spent elsewhere?
That strategy may put your company at a competitive disadvantage.
Conductor recently reported that half of all content jobs require some SEO skills.
That means companies (like your competitors) are valuing SEO copywriting knowledge more than ever before.
Are you ready?

This statistic shocked me. Yes, [...]

The post It’s 2017. Is SEO Copywriting Training Still Needed? appeared first on SuccessWorks.

Why Facebook Marketing Matters

by seo_admin @ SEO Chat

Focusing on a single traffic source is never wise. The good news, there are more ways to build leads, aprt from Google! Have you been reluctant to learn how to market your business on Facebook? Whether you’re an SEO who thinks search engine optimization and AdWords will carry the day, or a website owner who […]

The post Why Facebook Marketing Matters appeared first on SEO Chat.

Master Your Marketing Series: What’s Working Now in SEO

Master Your Marketing Series: What’s Working Now in SEO


Acquisio Blog

Phil Frost, CEO of Main Street ROI, talked SEO in 2017 during the first webinar of the Master Your Marketing Series late last week. Get the summary here!

How Google’s “Possum” Might Affect Your Local Search Rank

by content @ Lawyer TV Commercials Randy Nordstorm

Recently, an update was released by Google that is being called “Possum” by many local SEO experts. The update affects when and how your company listing shows up on Google searches. One search might be done producing no results of the company’s listing, then finding later after another check, that it has resurfaced. Hence, the […]

The post How Google’s “Possum” Might Affect Your Local Search Rank appeared first on Lawyer TV Commercials Randy Nordstorm.

SEO Made Simple: A Step-by-Step Guide

SEO Made Simple: A Step-by-Step Guide


Neil Patel

Guess how many blog posts are published each day. Any ideas? Over 2 million. That means 46 people have pressed publish by the time you read these 4 sentences. This makes it kinda tough to stand out. But you have to, if you want to make your blog a successful one, that is. While I …

3 Sales Tools to Help Your Marketing Efforts

by Dan Steiner @ SEO Chat

Sales process is what makes your business success or failure. It’s what makes your company profitable. Therefore picking a good tool is crucial Here are three tools that will boost your sales and help your marketing efforts: Pipedrive How do you close a deal? With proper engagement! At least that is the theory behind this […]

The post 3 Sales Tools to Help Your Marketing Efforts appeared first on SEO Chat.

Joule U . GOOGLE SEO ~ WHAT'S NEW IN SEARCH ENGINE OPTIMIZATION

Joule U . GOOGLE SEO ~ WHAT'S NEW IN SEARCH ENGINE OPTIMIZATION


Eventbrite

Joule U . GOOGLE SEO WHAT'S NEW IN SEARCH ENGINE OPTIMIZATIONThursday . July 20 . 10:00A-11:30AGetting Found? Attracting Customers? Organically?Learn what's new in search engines. How Google, Yahoo, Bing and Ask are analyzing your site and what you can do to improve your online presence and drive traffic to your site.Cost: ComplimentaryGrow your micro business, startup, coop or nonprofit.Speaker: Ben Theis, Google Expert, helped hundreds of Businesses and Nonprofits get and grow their organizations online working for Google. When the Twin Cities office closed, Ben opened Skol Marketing and continues to focus on educating owners and directors, helping them enhance and grow through an online presence.Hosted by Joule U . Joule Micro Nation . joulemn.comHosted at Golden Hills Office Center . 701 Xenia Ave S . Golden Valley Convenient Location . Free Parking

Search Engine Optimization (SEO) Keywords: The Step-by-Step Guide to Keyword Research

by Chris Raulf @ Boulder SEO Marketing

Learn How to Identify Your Most Important and Lucrative SEO Keywords Thanks for your interest in our SEO keywords guide. There’s probably a good chance that you found this guide through an online search on Google. Well, this is exactly what this primer is all about: you will learn proven and tested processes that will...

Natural Selection: Creating a Winning Anchor Text Profile

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

Quality back links continue to be one of the main drivers of organic rankings growth. Blogger outreach, broken link building, resource page placements, and guest posting are all great ways to get strong, white hat links. Even great links can cause issues though, if you do not have a safe anchor text strategy in place. What is Anchor Text? Anchor ...

The post Natural Selection: Creating a Winning Anchor Text Profile appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

Homepages Rarely Convert Because These 6 Elements Are Often Ignored

by Today's Industry Insider @ The Kissmetrics Marketing Blog

No, this headline isn’t clickbait. This article does contain critical homepage elements that are often overlooked. And you might be ignoring them. In fact, the examples I share here are a sure sign that many marketers still ignore critical homepage elements. And conversions are lost for these simple reasons. I’m not going to rehash what […]

The Importance of E-Mail Marketing

by Spencer Soloway @ Blog List - Good & Gold

Oftentimes the most effective unpaid (or, in marketing parlance, owned) channel for our clients is not necessarily SEO or even social media, but e-mail marketing.

What is Blogger Outreach & How Can it Benefit You?

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

While there are several options for link building, if done properly blogger outreach is one of the most effective methods for increasing rankings and organic traffic to your site. But what is blogger outreach, and how does it work? Blogger outreach means what it sounds like: outreaching to bloggers and asking them to review your company or place a post ...

The post What is Blogger Outreach & How Can it Benefit You? appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

SEO: The Beginner's Guide to Search Engine Optimization from Moz

SEO: The Beginner's Guide to Search Engine Optimization from Moz


Moz

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read over 3 million times and provides the information you need to get on the road to professional quality SEO.

SearchCap: Google AdWords ad suggestions, ad performance & Doodles

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google AdWords ad suggestions, ad performance & Doodles appeared first on Search Engine Land.

Content is King, but Bad Content is a Jester

by MedNet Technologies @ MedNet Technologies

Content, content, content. In the digital marketing realm today it’s all about content. Google made it so. A couple of years back Google changed its algorithm to move away from using keywords, which clever people had learned to totally game, and toward what was actually on the websites its bots crawled, the content. Suddenly, content...

What is a Keyword (in SEO)? - Definition from Techopedia

What is a Keyword (in SEO)? - Definition from Techopedia


Techopedia.com

Keyword Definition - A keyword, in the context of search engine optimization, is a particu

[Webinar Recording] Improve Your ROI With International and Multilingual SEO (ISEO)

by Chris Raulf @ Boulder SEO Marketing

Although studies have shown that people prefer to use the web in their native language, translating websites was traditionally a complicated task, requiring significant IT-resources. Furthermore, translated websites often fail to reach their potential ROI because they skip the step of international search engine optimization. Presented on Wednesday, May 24, 2017, in this hour-long webinar, Péter...

SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

by Barry Schwartz @ SearchCap: Daily Search Engine News Recap

Below is what happened in search today, as reported on and from other places across the web.

The post SearchCap: Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments appeared first on Search Engine Land.

What Is SEO Copywriting and Why Is It Important?

What Is SEO Copywriting and Why Is It Important?


SuccessWorks

Wondering what SEO copywriting is -- and if it's really important for your site? Check out this short video + transcript that answers your questions!

The Conversion Rate Conundrum: Common Mistakes and What to Do Instead

by Today's Industry Insider @ The Kissmetrics Marketing Blog

In real estate, the axiom is location, location, location. It’s first and foremost. The number one consideration. For your digital efforts – email, web pages, eCommerce platforms – an argument could be made for a few different ones: search engine optimization (SEO), the user experience (UX), conversion rate optimization (CRO), or perhaps something else entirely. […]

The Dental SEO Expert Advice Dentists Need

by GrowMap @ SEO Chat

When people search for a product on their mobile phones, 18% of those searches result in a sale somewhere on that very day. Fifty percent of people who use their smartphones for a local search will visit a store that day. The same is true of 34% of users who search locally on their tablets […]

The post The Dental SEO Expert Advice Dentists Need appeared first on SEO Chat.

What's the Point of Search Engine Optimization?

What's the Point of Search Engine Optimization?


Good & Gold

What's the point of SEO? Why should you do it and more importantly; how should you measure success?

Underperforming Mobile Pages are Sabotaging Your Revenue. Here’s How to Fix Them.

by Today's Industry Insider @ The Kissmetrics Marketing Blog

Your site gets more traffic from mobile devices than desktops. So… why are your mobile conversions so low? That’s what matters most after all. Right? Right. The typical reason? Your site sucks. Plain and simple. It’s hard to use. The organization is a mess. And it’s slow as a snail. But there’s good news and […]

What Is SEM? Does SEM Include SEO?

What Is SEM? Does SEM Include SEO?


Bruce Clay, Inc. Blog

Google and digital marketing leaders define SEM as exclusively paid search. The history of the term's 2001 coining and evolving use tells a richer story.

Why You Should Ignore Yahoo and Bing Even Though They Matter

by Snap Agency @ Snap Agency

When most SEOs do keyword research, the large majority will only ever look at Google. This might seem silly to you because a surprisingly large amount of people still use...

Content Writing vs. SEO Writing vs. Copywriting Jobs: What's the Difference?

Content Writing vs. SEO Writing vs. Copywriting Jobs: What's the Difference?


Career Profiles

Content writer, SEO writer, or copywriter jobs each come with their own set of responsibilities. Here is a breakdown of those duties.

3 Ways SEO Can Ruin Content

by Heather Lloyd-Martin @ SuccessWorks

Do you think keyphrase usage destroys well-written content?
Well, you’re right. Up to a point.
Way back in 2011, Lee Odden wrote “Content Strategy and the Dirty Lie About SEO.” At the end of the post, he posed the question – the question that’s been debated ever since “writing for search engines” started:
Do you think SEO ruins content?
My [...]

The post 3 Ways SEO Can Ruin Content appeared first on SuccessWorks.

Amp Up Your Digital Marketing with New Strategies for Integrating SEO, PPC, Social Media, and Email

by ZGM @ Zero Gravity Marketing

We’ve said it before, and we will say it again: the world of digital marketing is ever changing, and if...

The post Amp Up Your Digital Marketing with New Strategies for Integrating SEO, PPC, Social Media, and Email appeared first on Zero Gravity Marketing.

How to Find Easy SEO Copywriting Opportunities

by Heather Lloyd-Martin @ SuccessWorks

Did you grow up hearing, “If it’s easy, there must be something wrong with it”?
Yeah. Me too.
Instead of looking for the easy way out, we often look for the most challenging, brutal way to do things. We work harder. We work longer hours. If we’re not suffering, we aren’t trying.
It’s all about the hustle.
Granted, this [...]

The post How to Find Easy SEO Copywriting Opportunities appeared first on SuccessWorks.

4 Mistakes I Learned About Marketing and Data While Working at a Fortune 50 Company

by Today's Industry Insider @ The Kissmetrics Marketing Blog

For the past nearly 3 years, I’ve been in charge of Audience Development for one of the largest media companies in the US. I learned a LOT during that time. Even more important, I learned a lot about what NOT to do. Not all of these things were personal ‘mistakes’ per se. Some were top […]

No B.S. SEO Tutorial: 10 Shortcuts to Understand What's Going On

No B.S. SEO Tutorial: 10 Shortcuts to Understand What's Going On


✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

Search-driven marketing isn’t dead. In fact, it’s thriving. Here's a no B.S. SEO tutorial, along with 10 shortcuts to understand what the hell is going on.

Case Study: What A Website Can Do

by joes @ Scott & Associates

I think we all agree that every company needs a website. The question is, “Why?” In our opinion, a website needs to cause visitors to take some action, the most common ones are: Compel a visitor to identify themselves Sell products But what about other objectives? Here are some examples. Reposition a Company A client […]

Plan Your Effective Water Restoration Marketing Strategy for 2017

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

The restoration industry can be a ruthless competitive one. It dictates a thorough sense of quality and service. Because of its competitiveness, a strong and effective online marketing campaign is so important. Once you have established your restoration business with smart marketing tactics, the referrals will arrive in droves. Marketing, much like restoration itself, is an ongoing effort. One that ...

The post Plan Your Effective Water Restoration Marketing Strategy for 2017 appeared first on SEO & Digital Marketing Franklin | Nashville - Stellar SEO.

52 Questions to Ask Your New Copywriting Client [Updated for 2017]

by Heather Lloyd-Martin @ SuccessWorks

Anyone who knows me knows that I tend to ask a lot of questions….
Why? Because that’s how I learn.
When you’re onboarding a new copywriting client — whether you work for yourself, or an agency — asking lots of question is the key to success.
Sure, that means that you’ll be spending an hour (or more) on [...]

The post 52 Questions to Ask Your New Copywriting Client [Updated for 2017] appeared first on SuccessWorks.

What's the Point of Search Engine Optimization?

by Spencer Soloway @ Blog List - Good & Gold

What's the point of SEO? Why should you do it and more importantly; how should you measure success?

SEO vs. SEM - What's the Difference? | TheeDesign, Raleigh, NC

SEO vs. SEM - What's the Difference? | TheeDesign, Raleigh, NC


TheeDesign

What's the difference between SEO and SEM? Learn what each is and how they can work together to create a successful digital marketing strategy.

Exact Volume Restriction – Keyword Planner Jumps the Shark!

by btvbill @ Vermont Web Design, Web Hosting and Development

Google’s Keyword Planner, a once useful tool for the general public, has now been hobbled and is for the most part, useless. If you have an AdWords account and haven’t bought any ads recently, here is what you will be greeted with: This page shows ranges for search volumes. For a more detailed view, set up and run a campaign. Like everything else Google does, ultimately, it benefits Google. Sorry, the truth hurts. Now, Google wants you to start paying for AdWords campaigns if you want to use the original Keyword Planner tool. The Average Monthly searches, as indicated above display some very vague data ranges. Practically useless for those who research long tail keywords for search engine optimization (SEO) purposes. Here’s what Cassie at Google has to say about the issue: We recently made a change to Keyword Planner that shows search volume data ranges based on spend and how you use the tool. This change aims to prevent “bots” from submitting an overwhelming number of searches in Keyword Planner, which was slowing down the tool and occasionally causing errors that prevented people from using the tool. We’ve heard your feedback that this limited view of search volume makes […]

The post Exact Volume Restriction – Keyword Planner Jumps the Shark! appeared first on Vermont Web Design, Web Hosting and Development.

What Is A Toxic Personality And How To Identify Them?

by Andrew Arnold @ Blu Mint Digital

In a perfect world, every one of our colleagues would be perfect and happy to do everything expected of them. But what if they develop a toxic personality that can damage your business? And how do you identify toxic personalities?     What is a toxic personality? Do they really exist in the workplace? You would […]

The post What Is A Toxic Personality And How To Identify Them? appeared first on Blu Mint Digital.

How to Redesign Websites

by Kevin Yeaman @ Colorado SEO Expert

Redesigning a Website can be a daunting process requiring significant due diligence for the business owner. Nevertheless, historically small businesses have redesigned their websites around every 3 years to keep up with online competitors and emerging web design technologies and features. The objective of this post is to pinpoint key decision catalysts that are .....

The post How to Redesign Websites appeared first on Colorado SEO Expert.

11 Silly Dental Marketing Mistakes Slowly Killing Your Practice

by Shane @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

Are you finding it hard to bring in new customers to your dental practice in spite of spending a lot of money and time on dental marketing? Unfortunately, most people end up wasting their market budget on conventional marketing methods that don’t yield results. According to Dental Economics, over 90% of consumers use search engines to find businesses in their ...

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Management vs Leadership – Understanding The Differences

by Andrew Arnold @ Blu Mint Digital

Is a good manager naturally a good leader? What are the differences between management vs leadership? The main difference between leaders and managers is that leaders have people follow them whilst managers have people who work for them. Even small business that are largely self-operated or staffed by friends and family members will require some […]

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.EDU is Through – Scholarship Link Building is Dead

by Travis @ SEO & Digital Marketing Franklin | Nashville – Stellar SEO

Increasing search engine rankings and building real authority through quality link building is an essential part of any SEO driven content marketing strategy. For a long time, in addition to editorial links that are earned and placed in trustworthy, authoritative content, easy to create links such as directories, social bookmarks, and donor page links have been used in an effort ...

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Three Powerful Reasons Why Your Hosting Choice Must Be On Target

by Deborah Anderson @ SEO Chat

How do you decide if a web host is a good choice? Are disk storage features and bandwidth still important? Choosing a web host for your site is almost more of an art than a science. But, there is also a methodology to it all. It is a matter of you defining the process that […]

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What is SEO? - Definition & Examples - Video & Lesson Transcript | Study.com

What is SEO? - Definition & Examples - Video & Lesson Transcript | Study.com


Study.com

Customers use search engines every day. Being visible to those customers is a key part of being successful online. This lesson defines search...

30 BuzzFeed Headline Tips You Need to See to Believe

by Brad Smith @ ✅ SaaS + ✌ B2B Content Creation ✍ Experts | Codeless

BuzzFeed is a joke. Ridiculed far and wide. But the savviest copywriters know that’s far from the truth. They know BuzzFeed writers are alchemists. Able to make something out of nothing. They possess an exceptional ability to use mystery, shock, intrigue and humor to get you to click… even when you know exactly what’s in […]

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